FOODTRADE

t
The smarter trade network

Oh Bollocks.
Peak everything
Environmental impact
Public health

Depressed

Transport costs
Carbon emissions
Packaging
Refrigeration

Powerless
Fat & ill

Retail
Input
Industry

Producer

wholesale/
distribution

consumer
r
e m us n oC

Processing
Catering

Weather
Water
Topsoils

Local commerce
Clone towns
Food Waste

IN THE NEXT 40 YEARS WE HAVE TO

PRODUCE AS MUCH FOOD AS WE DID

IN THE LAST
8000 YEARS
z

Source: WWF

THE BARRIERS TO RESPONSIBLE PURCHASING

1. Price #1 for only 48% of business
2. Finding suppliers / stockists
3. Availability

majority already
favour non-
price factors

imperfect market issues &

we fix that because we
bring better knowledge

4. Consistent supply
5. Multiple deliveries

working on it with partners

6. Trust
SOURCE: IGD

If we want to find organic tomato growers

in the UK its incredibly hard.
We are a small business and dont have time to
search so intensively, so end up ordering from the
most convenient provider.
Pinks Organics, Dorcheseter

WHAT IS FOODTRADE?

Online food trade network

Farm-to-fork and smallholder to supermarket.
Data-led eciency & market intelligence
Tech of corporates applied to the 96% of
SME food enterprises
Discover & Connect
Lowers barriers, makes it easy to find each
other, connect, and trade - any time, any
where
Real-time market opportunities
Supply-chain visibility
for consumers who value provenance.
Good food, for good
Drives revenue to local, independent food
companies, bringing resilience to our food
systems, making better use of resources, and
growing local economies.

you
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API means theres

no limit to what
people might do!

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Pushing your data to 3rd party mobile apps

OPEN API
Mashup
s, eg clim
ate adap
tation
Integrates with
fulfilment
companies.
60. 1 miles
1 hour 18 mins
Est. fuel cost: 12. 08

HOW WE HELP

EHOs - we make inspection easy.

Partners - drive membership and customer awareness

Restaurants -easy, footfall, showcases great sourcing

Suppliers - routes to market, durable relationships, reduced

business risk.

Customers - find what they want, from companies who who share
their values

NHS - reduce A&E allergy admissions

Environment - short supply chains

PROBLEM

SOLUTION + ADVANTAGE

Compliance

Free & easy tool

Sourcing deals

5k fine

Social & fast

3rd party apps

Staff training

Compliant menus

Rigid menus

24/7 editing

Footfall / customer
discovery

etc.

CIEH approved

Future-proofing