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The total experience within the School of Hospitality, Sport and Tourism Management facilitates
students to have an exceptional fundamental education, exposure to working professionals, and
internships. As a result, students are provided a competitive advantage in a job market that is
projected to double in the next decade.
The School of Hospitality, Sport and Tourism Management prepares students for a variety of
positions in the hospitality, sport and tourism industries. The goal of the faculty and school is to
create an integrated academic learning environment for analyzing and resolving the challenges in
the deliverance and business of hospitality, sport and tourism. The faculty and staff are
committed to providing support for student achievement. Students can enter the hospitality, sport
and tourism industries with exceptional knowledge, professional preparation, and the confidence
to assume leadership positions.
The School of Hospitality, Sport and Tourism Management offers three undergraduate
concentrations: (1) Hospitality Management, (2) Sport Management, and (3) Tourism
Management. The focus of the undergraduate program is to provide a comprehensive educational
experience and to train students for entry into the sport management, leisure services, and/or
tourism and hospitality occupations at the professional level.
The Hospitality Management concentration prepares students for careers in hotels, restaurants,
resorts, conference centers, casinos, retail businesses, and other entertainment related businesses.
The Sport Management concentration prepares students for careers in interscholastic,
intercollegiate, professional, and recreational sports, program directors (recreational and/or
fitness), marketing and promotions directors, event managers, facilities directors, corporate sales
directors, directors of ticketing and financing, compliance directors, sport retail managers and
sales representatives, athletic directors, and other sport related business/organizations.
The Tourism Management concentration prepares students for careers in convention and visitors
bureaus, chamber of commerce, meeting planners, event coordinators, outfitters, recreation
facilities/activities, resorts, tourism associations, destination marketing organizations, conference
centers, national and state parks, theme parks, historic sites, sport events, festival/event
organizers, and other tourism related businesses.
concentration areas.
Student Learning Outcome 2: Students will recognize the importance of professional
and ethical obligations, cultivating an understanding of global awareness and
diversity.
Student Learning Outcome 3: Students will be able to comprehend and effectively
analyze issues, make decisions, and form sound, well-based judgments.
Student Learning Outcome 4: Students will develop effective communication skills: oral,
interpersonal, and written.
Student Learning Outcome 5: Students will be proficient in using technology, with the
ability to use the computer for practical and scholarly searches and to compile organized
and effective presentations.
Student Learning Outcome 6: Students will be able to illustrate the importance of
committing to continued professional growth through activities such as: joining
professional organizations, attending conferences, engaging in in-service training,
subscribing to professional journals, or participating in volunteer work.
Student Learning Outcome 7: Students will be prepared for the hospitality, sport
and/or tourism industries.
HSTM 4451
HSTM 4452
HSTM 4453
HSTM 4455
(3)
(3)
(3)
(3)
COURSE DESCRIPTIONS
CORE COURSES
HSTM 33XX Social Psychology of Leisure (3)
This course examines the concepts concerning leisure behavior in various types
of recreation, sport, and tourism settings. Students will learn to apply
theories and
behavioral concepts required to understand and manage leisure
environments.
HSTM 3355 Introduction to Hospitality, Sport and Tourism Management (3)
This course is a fundamental introduction to the leisure industry with an emphasis
on the role and relevance of the industry to society. This course is designed to
introduce students to an understanding of the various roles recreation, sport,
hospitality management, and tourism have in society.
HSTM 4430 Marketing in Hospitality, Sport and Tourism Management (3)
This course is designed to introduce the student to marketing practices of
hospitality, sport and tourism. The course will review terminology, systems,
techniques and processes that are used in the specialized application of
hospitality, sport and tourism marketing. This course will also encourage students
to consider how traditional marketing strategies may be applied to these
substantial and growing industries.
Prerequisite: HSTM 3355.
HSTM 4445 Evaluation Procedures in Hospitality, Sport and Tourism Management (3)
The purpose of this course is to provide undergraduate students with a
fundamental understanding of the research and evaluation process in hospitality,
sport and tourism industries. The course is intended to familiarize students with
research and evaluation principles, concepts, methods, techniques, and application
that can be applied in a wide variety of leisure settings.
Prerequisite: MTH 1112, QM 2241 and senior standing.
HSTM 4450 Event Management in Hospitality, Sport and Tourism Management (3)
This course is designed to give advanced students the opportunity to plan, prepare
and administer leisure-related events, thus providing students with practical
experiences in hospitality, sport and tourism management. Students will gain
experiences in event management, including planning, organizing, implementing,
evaluating, directing personnel, securing sponsorships and marketing for multiple
events.
Prerequisite: Senior standing.
HSTM 44XX Leadership Principles in Hospitality, Sport and Tourism Management (3)
This course is designed to assist students in undertaking and developing a
personal philosophy on leadership. Students will be required to conduct self
evaluations, examine and develop a leadership philosophy, values and moral
reasoning skills. Major leadership/moral/ and ethical issues in hospitality, sport
and tourism will be researched and discussed. The student will explore how
personal ethics affect leadership and organizational responsibility.
Prerequisite: HSTM 3355.
HSTM 4XXX Revenue Generation in Hospitality, Sport and Tourism Management (3)
This course will provide professional sales techniques needed to form a
framework for revenue generation in the hospitality, sport and tourism industries.
Students will examine the foundations, theory, and framework associated with
sales, and the dynamics associated with building and fostering relationships
necessary for a vibrant client base.
Prerequisite: HSTM 3355, 4430
HSTM 4499 Seminar in Hospitality, Sport and Tourism Management (3)
Students enrolled in this capstone course will examine trends, career paths, and
discuss current topics in the hospitality, sport and tourism industries. Students will
also prepare cover letters, resumes, undergo a mock job interview, develop a
career path portfolio, and undergo a supervised experienced in a related field.
Prerequisite: course must be taken semester prior to internship (HSTM 4490) or
permission of instructor
HSTM 4490 Internship in Area of Concentration (6)
A supervised experience in planning, staging, and evaluating a formal practicum
in related field.
Prerequisite: HSTM 4499 and internship coordinator
HOSPITALITY MANAGEMENT COURSES
HSTM 4XXX Hospitality Financial Management (3)
This course provides principles and concepts of financial management as related
to the hospitality industry.
Prerequisite: HSTM 3355
HSTM 4XXX Human Resource Management in Hospitality (3)
This course focuses on a decision making process that affects the performance,
quality, and legal compliance of the hospitality business as a whole. Beginning
with a foundation of the hospitality industry, employment law, and HR policies,
the coverage includes recruitment, training, compensation, performance appraisal,
environmental and safety concerns, ethics and social responsibility, and special
issues.
perspective. Students will analyze the domestic tourism market and international
tourism market. Students will also be exposed to various tourism segments
which
may include: cultural tourism, heritage tourism, sport tourism, eco-tourism,
adventure tourism and others.
Prerequisite: HSTM 3355.
HSTM 4XXX Tourism Economics (3)
This course examines the fundamental economic principles as they apply to the
tourism industry. Students will be exposed to the application of various economic
analyses to tourism, and will also examine the impacts of tourism on regional and
national economies.
Prerequisite: HSTM 3355.
HSTM 4XXX Tourism Impacts (3)
This course concentrates on the study of tourism impacts, both positive and
negative, ranging in scope from the local to the global. Students will be exposed
to a range of environmental, economic, socio-cultural and political issues and
impacts at the local, regional, national, and international level.
Prerequisite: HSTM 3355.
HSTM 4XXX Tourism Development and Planning (3)
This course provides an introduction to the nature and scope of tourism planning
and development at the local, regional, and national levels. Topics to be addressed
include economic, social, environmental, and policy considerations within the
sustainable development framework. This course also discusses planning and
development guidelines to be considered in different geographical areas.
Prerequisite: HSTM 3355.
HSTM 4XXX Issues in Tourism (3)
This course is designed to serve as a mechanism for the introduction of new
information and technology issues for the tourism industry. This course will
encourage the undergraduate student in tourism management to remain current
with contemporary developments in the tourism industry.
Prerequisite: Senior standing or permission of instructor.
HSTM 4XXX Tourism Enterprises (3)
This course concentrates on the creation and management of tourism business
entities and the dynamics of operating these businesses successfully. Students will
be exposed to entrepreneurial opportunities, business development, and
managerial activities associated with successful operation of tourism businesses.
Prerequisite: Senior standing or permission of instructor.
OTHER NEW COURSES
HSTM 3XXX Recreation Programming (3)
This course provides the foundations of basic programming skills, methods, and
techniques necessary to deliver recreational activities within a variety of settings,
agencies, and organizations.
HSTM 4491-92 Guided Independent Research (1 to 3 credit hours)
Additional information is indexed under Independent Study and Research.
HSTM 4493-94 Guided Independent Study (1 to 3 Credits hours)
Additional information is indexed under Independent Study and Research.