13th Annual California Bike to Work Week

Thursday, May 17, 2007 Los Angeles County Bike to Work Day
Local Sponsorship Opportunities
Los Angeles County’s Bike to Work Day on Thursday, May 17 is part of the 13th Annual California Bike
Commute Week May 14 – 18, 2007. During this week commuters are encouraged to increase bicycle
use to work as organizers educate and provide information on access to routes, safety, and promote
bicycling as an everyday means of transportation. Every year, rideshare agencies, cities, counties,
employers, health agencies, bicycle advocacy groups, bike shops and others who support bicycle
transportation in California's communities organize activities. Events such as bike tune-up clinics,
morning "buddy rides," pit stops, energizing stations, and noon-time rallies are just the many ways in
which participants are encouraged to bike to work not just for a day or a week, but always – making
cycling a viable commuting option.

Metro is organizing Bike To Work Day in Los Angeles County and at this time, the agency is looking
for in-kind sponsorships for prizes and give-aways to be distributed to participating employers and
individuals. These items will be raffled off as prizes or distributed at countywide public pit stops
hosted by Metro and local organizations. Examples of prizes include bicycles, helmets, messenger
bags, and other bicycle gear. Other prizes include restaurant gift certificates, store gift cards, and
discount coupons for in-store products. Food purveyors are asked to provide food products and
beverages for distribution at local events and at pit stops. Monetary sponsorships (cash
contributions) cannot be accepted.

Metro is also looking for organizations or companies interested in co-hosting pit stops throughout
Los Angeles County. Pit stops are locations for bicyclists to stop, relax, have snacks, receive give-
aways, and obtain informational materials on bicycling to work. All pit stop co-hosts will be asked to
set up booths or tables at a location easily accessible by participating bicyclists and provide food,
refreshments, and give-away items to at least 50 people. Co-hosts are encouraged to invite a local
bicycle shop to conduct a bike tune-up clinic at the pit stop as well as invite other organizations to
provide information on the health benefits of bicycling to work or other bicycling related topics.

Be part of the solution! Bike to Work Day is a great opportunity for companies interested in
supporting an event that promotes alternative commuting options, healthier lifestyles, and a better
environment. Last year we had almost 2,500 Los Angeles County residents pledge online to bike to
work. This year we are hoping to double that number, but we need your support. Please review the
sponsorship benefits below and decide on the best package for your company. Thank you.

Sponsorship Benefits:

In-Kind Sponsorships of $2500 or more

• Logo recognition on Bike to Work Day web page on metro.net website (10 million monthly hits)
• Logo recognition on 120,000 Take One Brochures distributed on all buses and trains of
participating transit agencies promoting free rides on Bike to Work Day as well as to 500
employers throughout the County
• Logo recognition on 2,000 Posters sent to employers, participating vendors and promotional
outlets throughout Los Angeles County
• Inclusion in press related materials, press kit and press releases
• Option to have a presence at Metro co-hosted pit stops or other events to do product sampling
and distribute give-away items
• Option to have logo recognition on promotional give-away items that will be distributed to
employers and at pit stop locations. (Metro and Sponsor must agree on terms prior to
production of promotional items.)
In-Kind Sponsorships from $1000 to $2499
• Logo recognition on Bike to Work Day web page on metro.net website (10 million monthly hits)
• Logo recognition on 120,000 Take One Brochures distributed on all buses and trains of
participating transit agencies promoting free rides on Bike to Work Day as well as to 500
employers throughout the County
• Name recognition (no logo) on 2,000 Posters sent to employers, participating vendors and
promotional outlets throughout Los Angeles County
• Mention in press related materials, including press kit and press releases
• Option to have a presence at Metro co-hosted pit stops and other events to do product
sampling or distribute give-away items
• Option to have logo recognition on promotional give-away items that will be distributed to
employers and at pit stop locations. (Metro and Sponsor must agree on terms prior to
production of promotional items.)

In-Kind Sponsorships from $500 to $999

• Logo recognition on Bike to Work Day web page on metro.net website (10 million monthly hits)
• Name recognition on 120,000 Take One Brochures distributed on all buses and trains of
participating transit agencies promoting free rides on Bike to Work Day as well as to 500
employers throughout the County
• Mention in press related materials, including press kit and press releases
• Option to have logo recognition on promotional give-away items that will be distributed to
employers and at pit stop locations. (Metro and Sponsor must agree on terms prior to
production of promotional items.)

In-Kind Sponsorships from $25 to $499

• Name recognition on Bike to Work Day web page on metro.net website (10 million monthly
hits)

Pit Stop Co-hosts (valued at $500 or more)

• Logo recognition on Bike to Work Day web page on metro.net website (10 million monthly hits)
• All pit stop locations will be promoted in 120,000 Take One Brochures distributed on all buses
and trains of participating transit agencies promoting free rides on Bike to Work Day as well as
to 500 employers throughout the County
• Inclusion in press related materials, press kit and press releases
• Each pit stop will be listed in a separate “Pit Stops and Local Events” web page
• Each pit stop will receive from Metro give-away items (patch kits, reflective blinkers, note pads,
tote bags, pledge stickers), water, bike maps, and informational and promotional materials

The deadline to commit as a Metro Bike to Work Day sponsor is March 9, 2007 March 16, 2007 March 29, 2007.

In order for your information (including logo) to be included on Metro’s web page, Take One Brochure, Poster,
press related materials and promotional give-away items, we must receive your commitment and logo by March 9,
2007 March 16, 2007 March 29, 2007. Extensions may be granted on a case by case basis.

Prizes deemed as give-aways must be delivered and received by April 10, 2007. Delivery address is provided at the
bottom of page 4.

For more information on Bike to Work Day sponsorship opportunities contact us at

1.800.634.9722.
Please direct questions regarding sponsorships to Lynn Perre (lacountybtwdperre@its-consulting.net).
For questions regarding pit stops, contact Claire Franco (lacountybtwdfranco@its-consulting.net).

2
 13th Annual California Bike to Work Week
Thursday, May 17, 2007 Los Angeles Bike to Work Day
Local Sponsorship Opportunities Application

YES! I’m interested in becoming a Bike to Work Day 2007 Sponsor

Company:

Contact:

Address:

City: State: Zip:

Phone: Fax:

Email:

Please select the sponsorship level(s) you are interested in order of preference:

In-Kind Sponsorships of $2500 or more

In-Kind Sponsorships of $1000 to $2499

In-Kind Sponsorships of $500 to $999

In-Kind Sponsorships of $25 to $499

Pit Stop Co-hosts

Briefly describe the item(s) you will provide to Metro as part of your in-kind sponsorship:
__________________________________________________________________________________________________________

__________________________________________________________________________________________________________

In accordance with the Metro Sponsorship of Special Events Protocol, please answer the following:

1. Has the company or its affiliates submitted or does it anticipate submitting a bid or proposal for a
Metro contract, including without limit real estate matters, during the six months prior to the
submission of this application until six months after the date of the event?
Yes No

If “Yes,” state the nature of the bid or proposal, and when you submitted or intend to submit the bid or
proposal:
____________________________________________________________________________________________________________

____________________________________________________________________________________________________________

2. Do you have a present contractual arrangement with Metro?

Yes No

If “Yes,” are you aware of any significant change order pending or anticipated or real estate
development negotiations pending or anticipated with Metro?
Yes No

3
If “Yes,” state the nature of the change order or negotiations, and the date you submitted or intend to
submit the change order or when the negotiations will commence.
__________________________________________________________________________________________________________

__________________________________________________________________________________________________________

3. Do you have knowledge of any facts that may cause a reasonable person to believe there is an actual
or an appearance of a conflict of interest if this application would be approved?
Yes No

If “Yes,” state all facts on which you base your response.

__________________________________________________________________________________________________________

__________________________________________________________________________________________________________

I understand and agree that the Metro Sponsorship Committee may select or not select any application
to sponsor a Metro event according to the Metro Sponsorship of Special Events Protocol and that its
decision is final. Selection shall be conditional upon the applicant entering into a Metro Sponsorship
Agreement, which is this signed and approved form.

I understand and agree that whether or not any application to sponsor a Metro event is submitted or
selected, it shall not be considered when Metro awards any procurement or makes any similar decision.

I declare the above statements are true to the best of my knowledge. I further understand approval of
this application shall be subject to the Metro Sponsorship of Special Events Protocol and I will comply
with all Metro policies and regulations if this sponsorship is selected.

Executed this day of 200

in the City of State of .

By:
Print Name Signature

Title:

Company:

Please return this form to:

Inland Transportation Services

(LA County Bike to Work Day Sponsorships)
Attn.: Lynn Perre
7355 Magnolia Avenue, Riverside, CA 92504
Fax: 951.352.8231
Telephone: 800.634.9722

Please direct questions regarding sponsorships to Lynn Perre (lacountybtwdperre@its-consulting.net)

For questions regarding pit stops, contact Claire Franco (lacountybtwdfranco@its-consulting.net)