Mahendra M.

Jetani
E-Mail: mahendrajetani9@gmail.com
Mobile: +91- 9879150222 ~ Phone (R): +91- 261-2483251
Seeking assignments in Industrial Sales & Service with an organization of repute
Professional Synopsis
An astute professional with around 16 years of extensive experience in Sales & Marketing and Service
Management. Currently associated with Strategic Weighing Systems Limited as Manager
Customer Service. Good strategic appreciation and vision at analyzing market trends to provide critical
inputs for New Business Development initiatives and formulation of business plan viz. entry & marketing
strategies. A systematic and logical implementer with abilities in devising marketing activities and
accelerating the business growth. Acquired knowledge of various type of electronic & pneumatic field
instruments used in the chemical manufacturing plant. Had been a part of maintenance management
team of various chemical process instrumentation & trouble shooting of field process instruments (mainly
pneumatic) in the plant for smooth functioning of the chemical plant.
Professional Experience
Strategic Weighing Systems Limited (www.swsl.co.in), Surat
Manager Customer Service

Since Sep97

Core Competencies:
Service Operations
Managing Service Operations with focus on implementing policies & procedures; developing /
streamlining systems; handling repair & maintenance of equipment.
Adhering to service procedures and warranty norms with focus on optimizing operational
effectiveness of equipment and reducing breakdowns / downtime to minimum.
Trouble shooting & closing of break down calls of process & analytical instruments like
spectrophotometers, Blood cell counters, Chemistry analyzers, Elisa readers, Electronic Weighing
systems etc.
Developing and ensuring customer satisfaction by maintaining excellent Turn around Time (TAT) for
delivery & service quality norms.
Handling various negotiations of high value Electronic Weighing Systems to bag orders.

Installing & quick complaint resolution & timely AMC routine visits to improve the Customer
Satisfaction Index.
Supporting & generating MRO (Maintenance & repairs orders) Sales of electronic truck scales /
Weighbridges & In motion Rail Weighing Systems, Tank Weighing Systems in the Corporate Customer
base.
Rendering suggestions for streamlining service systems & developing new systems for efficiency.
Developing the products by giving the customers feedback to the engineering at HO for
improvement of the product.

Business Planning and Development

Analyzing business potential, conceptualizing & executing strategies for new business development.

Devising communications detailing company profile to potential partners.

Circulating company/product profile to potential clients to create awareness in the market regarding
the products manufactured & preparing Business Plans.
Devising & implementing plans & activities for successful launching of new business.

Business Operations/ Marketing

Developing marketing plans to build consumer preference and drive volumes.

Identifying and developing new streams for revenue growth and maintaining relationships with
customers to achieve repeat/ referral business.

Analyzing & reviewing the market response/ requirements and communicating the same to the
marketing teams for coming up new applications.

Client Relationship Management

Managing customer centric operations & ensuring customer satisfaction by achieving delivery &
service quality norms.
Maintaining cordial relations with customers to sustain of the profitability the business.

Building & maintaining healthy business relations with major clientele, ensuring maximum customer
satisfaction by achieving delivery & quality norm.

Key Account Management

Interfacing with key influencers among Corporate for ascertaining requirements,
presentations and delivering need based product solutions.
Ensuring speedy resolution of queries & grievances to maximize client satisfaction levels.

making

Developing the marketing skills like developing & retaining a customer base and generating revenue
through collection of comprehensive & non comprehensive AMCs.
Maintaining excellent relations with clients to generate avenues for further business.

Achievements:
Achieved AMC and MRO sales of Rs 81.48 Lac. Profitably supported sales team for MRO to achieve
total sales of Rs. 160 Lakhs for Baroda branch.
Proficiently handled major clients such as Reliance Industries Ltd, Hazira, Essar steel Ltd, Hazira,
ONGC, Hazira, IOCL, Kandla, BPCL, Kandla, GIPCL, Naroli, Adani Port ltd, Mundra, Gujarat Pipavav
Ports Ltd., Pipavav, L & T, Hazira, Torrent Power, Ahmedabad and Ultratech Cements, Amreli.
Efficiently implemented the Indian Railways project of Rs.1 Crore for Installation of various In motion
wagon weighing systems at various locations in Western Railway across Gujarat & Rajasthan.
Bagged a single AMC order worth Rs. 28 Lakhs at RIL, Jamnagar complex & Recruitment & Training
of the manpower handled effectively for 4 people.
Received Long Service Award for 10 years from SWSL.
Previous Experience
E.G.Kantawalla Pvt Ltd., Surat Senior Marketing Executive- Industrial
Roman Weighbridges Pvt. Ltd., Surat
Sales & Service Engineer
Baroda Rayon Corporation Ltd., Udhna
GET (Instrument)
Span Diagnostics Ltd., Sachin
Intrument Engineer
S.V Regional College of Engg & Tech., Surat
Lecturer

Jul96-Sep97
Aug95-Jul96
Jan94-Jun95
Jun93-Jan94
Nov92-Jun93

Academic Credentials
Pursuing
2006
2005
1992

MBA (Marketing) from IGNOU, New Delhi

PG Diploma in Management, IGNOU, New Delhi
PG Diploma in Marketing Management, IGNOU, New Delhi
B.E. (Electronics) from REC/NIT, Surat
IT Skills

Knowledge of Windows XP & MS Office 2000.

Installation & checking of Weighbridge related Software developed in VB/Visual fox pro with SQL
Server database.
Rectification at minor level.

Personal Dossier
Date of Birth:

1st September 1970

Address:

18, Shaktinagar Society, BH Kantareshwar Mahadev Temple, Katrgam,

Surat 395004, Gujarat