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KeystoPersonalSuccess

MasteringTheStrategicCareerPlan
Presentedto

TexasAssociationofBlackSchoolEducators
AspiringLeadersProgram

By
TroyL.Coleman,Ph.D.
P.O.Box140836
Dallas,Texas75214

Tel:214.370.9933
Fax:214.370.9765
drtroycoleman@msn.com
www.colemanandassociatesconsultants.com
2013 Coleman&AssociatesConsultants

StrategicCareerPlan
a tool for organizing ones work experience
intentionally outlining the pathway that
influences ones job progression from where
you are to where you want to be.

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RoadMap

anidentifiablepathwayleadingfromonepointtoanother.
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EssentialsforCareerPlanning
Notionofdesiredoutcomes
Knowledgeofrelevantskillandcompetencyrequirements
Appreciationforexperiencedemands
Accesstocoachingandmentoringsupport
Definedpersonalcommitmenttoestablishedgoals
Strategyforpersonalbrandmarketing
Alignedresume,conversationpiece,&personalstyle

2013 Coleman&AssociatesConsultants

CareerStrategy
SexualHarassment
Establishesprioritiesforfulfillingyourfuturefocus
Facilitatesmakingcommitments,choicesandpriorities
Outlinesspecificskillandcompetencyattainment
Bindsyoutoonetheme,statedgoalandactionplan
Establishesrequirementsforyourpreparationandpractice
Alignscompetencyandexperiencedevelopmenttodesiredresults

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PersonalAssessment
Get Help from a trained professional who can
assess your skills, competencies, education, and
attributes, and map out a strategy that guides
your preparation for succeeding in a highly
competitive job market.

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WhatDoYouNeedtoKnow?
1. WhoAmI?WhatDoIWant/Need?
2. Unemployment/EmploymentStatisticsinYourMarket
3. ProjectedJobGrowthbyJobMarket
4. WagesandEarningsbyJobGroup
5. Jobrelevantwebsites
6. StaffingPatternProjectionsbyJobCode
7. KeyIndustryandOccupationProjections
8. HiringPatternsbyOrganizations,byIndustry,byJobs
9. CompanyorOrganizationPerformance PastandProjectedto2018
10.Skill,CompetencyandEducationRequirementsbyJobCode
11.ComparisonofYourCredentialswithStatedMarketRequirements
12.CommitmenttoCompete WillingnesstoStayTheCourse
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AcquiringRelevantExperience
Formaljob performanceandprogression
Temporaryassignments
Taskforceinvolvement
Internships
Practicumassignments
Volunteerwork
Communityservice
Theobjectiveistoacquirecritical,documentablerelevantexperience,andannouncethatyouhaveit.

2013 Coleman&AssociatesConsultants

NetworkingDefined
Theactiveprocessofstrategicallypresenting
yourpersonalbrandtootherindividualsand
groupsbywayofdeliberatesocialinteraction.
Itentailstellingyourstoryasapathwayto
achievingyourpersonalandprofessionalgoals.
[60 80%ofpostedjobsarefilledbynetworkreferrals]

2013 Coleman&AssociatesConsultants

Networks
Social

Special
Interest

2013 Coleman&AssociatesConsultants

Professional

People
YouKnow

People
Who
KnowYou

People
YouNeed
toKnow

People
YouWant
toKnow
Career

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WhatYourNetworkCanOffer
IntroductionstoKeyPeopleandGroups
CareerInsightsandFeedback
BasisforGoalAdjustmentsandPlanChanges
InformationAboutanOrganizationorJob
RefinementstoyourConversationPiece
ConfirmationofPersonalBranding

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PersonalBranding
Creatingandmaintaininga
uniqueidentitydifferentiating
you,yourcompetencies,
capabilities,experience,and
valuefromothers.

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WhatAreTheyKnownFor?

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WhatAreTheyKnownFor?

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WhatAreYouKnownFor?
_______, Inc.

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BrandLinkages

WhatIsMy
Story?

WhoAmI?

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What
ImpressionDo
WhatIsMy
IMake?
Promise?

WhatResults
DoIAchieve?

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RequirementsforBrandMarketing
GoalsandAspirationClarity
PersonalAttitudeandPositiveAffect
WellCraftedandStrategicResume
PersonalBusinessCards
AppropriateeMailAddress
SocialMediaPresence
AppropriatePhysicalPresentation
ConversationPiece
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PersonalBrandElements
BrandIntroductionScript(ConversationPiece)

Iam(Name)
Ihave(ExperienceandCompetencies)
Ido(RoleorTitleandQualifications)
Iwant(Aspirations)
Iam(RestateName)
Thankyou(CloseandStatePlansforFollowUp)

TailoredResume(andCoverLetter)
InterviewingArtistry(ABCs)
PersonalBrand(HotTopic,ValueAddWrapUp)
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SellYourBrand
Createacompellingstory.
Launchaggressivestorytelling.
Buildthehookforemployersupport.
Tellwhyyouarethebest.
Showhighenergyanddriveforexcellence.

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ResumeEssentials
ConsiderTypeofResume
ConsiderLengthofResume
StrategicallyArrangeInformation
DrawClearPictures
HighlightAccomplishments
SelectAppropriatePaper
KeepExtraCopies
ProvideaCoverLetter
ProofreadforSpelling,Punctuation,Grammar
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DresstoImpress
KnowtheOrganization
KnowtheTypeofInterviewsandMeetings
AvoidExcessiveBling(Accessories,Nails,Jewelry,Fragrance)
PresentaCompetitive,ImpressiveAffect
DontOverpowerYourInterviewers
BeConservative
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InterviewingConsiderations
KnowTypesofInterviews

Structure
Approach

PersonalPreparationPreInterview
KeyPointsinIntroductorySummary
StateStrengthsandWeaknesses
KnowYourStuff
PresentCalmlyandSuccinctly

MaintainEyeContact

ManageYourHands

BeSureYouUnderstandtheQuestions

BeSpecificandRelevantWithResponses

TellYourStory
RealizeYouareAlwaysonStage
SpeakNOEvil
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PersonalStrategyDos
Do
Announceyourbrandandtellyourstory(ConversationPiece)
Communicateyourbrandinsimple,highenergy,positiveterms
MakeyourBRANDunique highlightyourstrengthsandaccomplishments
Addressyourselftoaspecificaudience
Usesimpleanddynamiclanguage
Explainhowyoucanaddvalue
Bebrief,succinct,andsellyourself
Makeyourpersonalpresentationanddeliverycongruent
Beconfident,butgracious
Dontforgettomaintainappropriateeyecontactandsmile
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PersonalStrategyDonts
Dont
Loseyourfocusandreasonforbeing
Reciteyourresume
Useclichsandindustryjargon
Speakevilornegatives
Useboringorirrelevantlanguage
Gettoofancyortoofamiliar
Oversellyourself
Quitbeforeyougetthecommitment
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KeyPoints
Identifyyourpersonalgoalsanddesires
Identifyyourstrengthsandweaknesses gethelpclosinggaps
Researchyourindustryandthetargetemployer
Createyourpersonalbrand
Refineyourconversationpiece
Alignanappropriateresumeandcoverletter
PrepareLinkedInprofile,personalwebsiteorsocialnetwork
Communicatebyactivelylisteningfirst
Interviewstrategicallyandtellyourstory SellYourself!
Promoteyourpersonalbrandwithcalm,confidenceandgrace
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Summary
Alwaysbeonstageto
purposefullyandsuccinctlytell
yourstory andpromoteyourbrand
andyourcareeraspirations.

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Questions

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KeystoPersonalSuccess
MasteringTheStrategicCareerPlan
Presentedto

TexasAssociationofBlackSchoolEducators
AspiringLeadersProgram

Thankyouforattendingthissession.
By
TroyL.Coleman,Ph.D.
P.O.Box140836
Dallas,Texas75214
Tel:214.370.9933
Fax:214.370.9765
drtroycoleman@msn.com
www.colemanandassociatesconsultants.com

2013 Coleman&AssociatesConsultants

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