How did you use media technologies in the construction and research, planning and evaluation stages?

Frame the challenge

Describe the technology
Explain how the technology works
What is the effect outcome for the sequence/scene in question?
What is the wider significance?

Research
Challenge
Needed an alternative
way to gather audience
research than just
handing out a piece of
paper

Technology
Survey Monkey an
online survey software
Requires account/signup

To create a presentation
for The Short Film Context
Research that was easily
accessible

Prezi online
presentation software,
interactive layout

The present pieces of The

Short Film Context
Research in a different
format
Needed to display the
research conducted in an
effective technique

Bubbl.us an online
tool/software that enables
the creation of
mindmaps/diagrams
PowerPoint slideshow
presentation software

Function
Allows anyone to answer
an online
survey/questionnaire
from anywhere with any
device with internet
connection
More complex
technological tool for
presenting
information/research,
text, images, diagrams
etc.
Type, click, drag, insert
bubbles and boxes and
lines to create a virtual
mindmap
To represent information
in an organised fashion
alongside
pictures/animations

Effect
Allowed faster gathering
of feedback material

Function
It functions by allowing
you to sign in on a

More professional,
interactive and gave
clearer presentation of
research

Significance
Helped achieved an
answer to an unsolved
problem assisted in
choosing which poster
template to go forward
with and develop upon
Aided in placing vital
information into a format
that was easily accessible
and effortlessly read

Organised information,
easily read and
understood

Displayed my research
effectively

Clear display/organisation
of research

Was able to clearly inform

the viewer of my research

Effect
Made the creation of my
script quick, simple and

Significance
Enabled the creation of a
professional styled script

Planning
Challenge
Having never written a
script in a professional

Technology
Celtx Studio
An online writing software

style, this was a

challenge as the
conventional styles were
unknown to me

that features the

traditional components of
writing a script/screen
play and other film
industry related tools
Prezi - online presentation
software, interactive
layout

payment plan and select

which film industry
writing layout youd like
to use, like writing, visual
and production layouts
Able to insert pictures,
text etc. in a virtual
platform that allows you
to explore the whole
presentation layout
without order or in order
Has the ability to allow
zooming in and out to get
a closer look at what the
presentation is displaying

more professional than I

could have done by
myself

with a professional layout

conventions in a quick
and easy method

Gave a more effective

way of presenting my
storyboards

The viewer is able to

zoom and therefore see it
much better in clearer
quality

Challenge
Made a progression from
last years camera
technology
From the
HD Canon Legria HF R28
E
to the
Panasonic AG HMC 41 E

Technology
Panasonic HD Camera
1920 X 1080 Full HD

Effect
More features allows
more artistic filming
Quality of sound recorded
is preserved and
increased
More to consider when
filming as not all features
are automated anymore

Significance
Learned about new
technology and more
about vital
features/components of
cameras

Very new technology to

me with far many more
features and attachments
for the different elements
of filming. Im not a
technology natural so
being able to work this

Sennheiser 'shotgun
microphone attachment
(uni-directional)
double XLR connection

Function
Essentially an upgrade
from previous cameras
used.
Records in much greater
quality: 10 megapixel still
images
3MOS is a newer
technology than CMOS
Many more features e.g.
'zebra', focus assist,
manual focus, iris control

Had to somehow display

my storyboards so they
could be viewed in high
quality and with the
function to zoom in.
PowerPoint and slides
lack the zooming feature

Construction

Increased sound quality

Clearer and more precise

camera correctly and with

average effectiveness
was a challenge
Having never used
technology such as this
before, it is highly
sophisticated and
professional. It was a
challenge learning just
the basics of how to use
this in an effective way

Also having never used

such software before, it
was a challenge learning
about all the different
features and ways you
can edit

Avid Media Composer

moving image (film clips)
editing machine and
software

Photoshop photo editing

software

Import footage by
dragging it into a newly
created bin
Drag footage from bin to
the other screen, the
composer window is split
into two sides, drag, it
into the left
Trim footage so it has
continuity
Edit visuals of clips and
sound levels
Add text over footage
Open up a picture and
use it as the background
You can alter the
backgrounds colour,
contrast, brightness etc.
Insert text, choose
different font styles/size,
can move it around
Add layers of images, edit
them separately if
needed
Smart select certain
aspects on the
background e.g. an image
of different colour, and
only that will be selected
where you can edit it
without editing the rest of
the image

More accurate editing

techniques, more
effects/features for wider
editing

More professional
software and techniques
when editing
New knowledge for future
use

Able to make a
professional looking
poster with professional
poster conventions

Easy to use, made poster

creation quicker and more
efficient than if any other
software was used

Use the pain brush tool to

draw over the
background image, can
change brush style,
opacity, size, colour (is
not saved as a separate
layer so cannot be
deleted unless undo is
pressed. Save as a
different version)
Evaluation
Challenge
Evaluation question 2 was
to evaluate my film,
review and poster

Technology
Slides similar to
PowerPoint presentation
but online

Function
Different slides can
feature text, images,
hyperlinks etc. Different
colour schemes/designs

Effect
Organised and carefully
represented my
evaluations of each

To present evaluation
question 1 in a clear and
effective format, carefully
structured so is easily
understood

Prezi - online presentation

software, interactive
layout

More complex
technological tool for
presenting
information/research,
text, images, diagrams
etc.

More professional,
interactive and gave
clearer presentation of
research
The evaluations,
comparisons, analysis of
question 1 were laid out
in an easily understood
form

Significance
Its a different online
PowerPoint format that
can be used when you
dont have presentation
software already on a
device. No need to use a
different
uploading/converter, like
uploading a PowerPoint
presentation to
scribd/slideshare and
then share it
Significant as it structures
information well

For evaluation 3 we had

to explore and present
information about what
we had learnt from our
audience feedback and so
a voice recording
platform was chosen.
The challenge was
making sure the sound
quality was clear and that
it was to be in the form of
a radio interview

Recording interview
Podcast, sound booth and
microphone, computer
mixer

The sound booth and

microphone were used to
record the interview,
making the quality far
greater than if done in a
room with a normal mic
The sound was recorded
and saved to the
computer where it was
then uploaded to an
online software that
converted it into a pod
cast that was then placed
on the blog

Much better quality, more

professional experience in
a sound booth created
authenticity as an
interview

Wider significance being

the experience is likely to
help in the future