MONTHLY SALES

ANALYSIS
March 2015
This analysis is based on SIAM data. All slides may be freely reused. However, credit needs to be given
to EMMAAA/IAR and the knowledge by EMMAAA logo may not be removed

March 2015

PASSENGER VEHICLE SEGMENTS

2.66% jump in Passenger Vehicle dispatches

Passenger Cars
dispatches just
2.6% above last
year and well
below the
volumes in
March 2011,
March 2012 or
March 2013.

233151

53866
194199
24.37

20.06

180675

171491

51261

53211

34.04

176011
40188

156145

27.24

2.64

28268

31584

11.73

-5.08

3.8

Mar-14

Mar-15

238061

244395

295403

20058

256979

245841

31.61

23.13
15309

15241

Mar-13

-4.84
Mar-12

Mar-11

Mar-15

22438

Mar-14

Mar-13

22064

Mar-10

UTILITY VEHICLES

-22.51
Mar-12

Mar-11

Mar-10

Utility Vehicles
do much better
and volumes
very close to the
peak of March
2013

PASSENGER CARS

15173

199654

20.16

10
1.7

2.66

March 2015

Mar-15

Mar-14

-13.01
Mar-13

Mar-12

Mar-11

Mar-15

Mar-14

Mar-13

Mar-12

-31.77
Mar-11

-7.36

PASSENGER VEHICLES
Mar-10

VANS
Mar-10

Vans still have

negative growth
thanks to softtop vans

-0.89

MICRO-, MINI- & COMPACT CARS

Mar-14

Mar-13

Mar-12

Mar-13

-64.15

Mar-14

-56.5

488

463
-5.12

Mar-15

Mar-13

Mar-15

-27.48

Mar-14

0
Mar-13

RENAULT
0

3433
2060

633.55
1678

1327
468

-18.54

-72.11

Mar-14

2861
35.4

Mar-13

Mar-12

-29.59

Mar-15

Mar-12
Mar-12

Mar-11

746

Mar-12

-44.82

NISSAN
0
Mar-11

365

-13.74

1.52
-23.83

Mar-14

Mar-11

Mar-10

1070

VOLKSWAGEN
Mar-10

10.65
Mar-15

36.5

Mar-10

Mar-15

2113

Mar-14

-6.11
Mar-13

Mar-12

-73.38
Mar-11

Mar-10

March 2015

152

Mar-14

Mar-13

3940

-55.74

3001

456

342

-9.8
1939

-55.19

839
145.32

4381

6890
6469
4,432.89

571
HONDA

954

541

-38.06
3881

15.69

7073

-20.76
Mar-11

Mar-10

9770

1106

Mar-12

8830

Mar-15

Mar-14

Mar-13

Mar-12

-17.21

Mar-11

23.8

Mar-11

7210

Mar-12

Mar-11

Mar-10

8926

FORD
Mar-11

Mar-10

HYUNDAI

FIAT

Mar-10

15.38

-68.11

TATA

12810

Mar-10

3.99

Mar-15

Mar-14

9.54

35842

9513

Mar-15

28358

956

7.5

15644
-4.19
8849

-6.48
31064

Mar-15

78869

Mar-12

14.57

Mar-13

Mar-12

Mar-10

Mar-11

29896

34251

34.66

27745
16328

-12.17

MAHINDRA
0

77.35

41.46

-0.78

-71.84
Mar-14

Mar-11

Mar-12

Mar-10

Mar-15

108

1097

Mar-14

84336

-3.45
TOYOTA
0

18.93

28749

-47.02

241

90.06

Mar-14

70915

Mar-14

Mar-12

-25.15
Mar-13

Mar-11

Mar-10

80739

MARUTI-SUZUKI

-38.29 -35.17

2085

TOTAL

81375

3895

11.29
0.18

57525

GM

1598

-61.35
Mar-15

4034

Mar-15

16.61

146909 147168

Mar-13

25.24

132006

Mar-13

120759

4652

176358

Mar-13

151241

16.9

-21.32

Mar-10

The improvement in Tata numbers year-on-year

7538
3016

Mar-11

3297 units

Inventory issues at MSIL,

smart jump for most
brands and business as
usual for GM India

6448

Mar-15

8195

SUPER-COMPACT & MID-SIZE CARS

3400

1228

Mar-15

Mar-14

Mar-13

Mar-12

Mar-10

Mar-14

Mar-15

Mar-13

Mar-11

Mar-10

1046

-15.87

Mar-15

Mar-13

Mar-12

-44.93

Mar-14

-34.09

0
Mar-11

SKODA
0

880

1026

-69.31

Mar-15

Mar-14

Mar-13

Mar-12

-68.58

550

-57.82

469
Mar-15

NISSAN
0

Mar-14

1304
Mar-13

Mar-15

-55.94

-14.73

1469

Mar-12

1346

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

9.14

VOLKSWAGEN
62
Mar-11

Mar-15

Mar-14

Mar-13

Mar-12

2.72

-73

4150

Mar-11

-21.83

85

RENAULT

Mar-10

-2.23

3432

-12.45

-43.45

3055

Mar-10

3920

-56.63

Mar-14

3908

Mar-13

3997

Mar-12

-33.73
Mar-11

9777

FORD
Mar-10

9518

Mar-15

Mar-14

Mar-13

-30.38

277

429

-9.68
Mar-15

475

41.36
Mar-11

-75.72

250

-14.97

840

Mar-12

Mar-11

Mar-10
Mar-10

March 2015

-31.31

57.74

177.33

-36.08

Mar-15

1937

-32.66

Mar-14

-66.03 -97.79

167

Mar-10

1853
3400

294

1587

248

54
Mar-13

-4.51
Mar-11

4884

TATA
Mar-15

Mar-13

Mar-12

Mar-11

4657

4.87

HONDA

MAHINDRA

2445

6864

Mar-12

16.75
-91.98
1682

HYUNDAI

2773

73.18

2882

1782

-34.19

Mar-15

7197

Mar-14

7537

Mar-10

29.19

161.34

2708

2371

-39.06

Mar-13

Mar-11

308.09

-67.16 -43.38

1211

1018

359.26

Mar-14

33.07

190.03

2797

-15.23

13910

MARUTI-SUZUKI

4338

64.75

Mar-10

DZire moves
to different
segment

-7.51

TOYOTA
0

Mar-15

20981

-15.33
Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

2786

415

1763

351

6.31

17971

Mar-10

35587

25.96

TOTAL

10453

42.79

38477

63

-52.74 -68.18

4590

Mar-12

29937

31825

198

Mar-12

45442

733

419

GM

Number of brands which recorded a growth in dispatches last month

23768

2232

3,442.86

Mar-11

The City outsells the

cheaper Amaze, the even
cheaper Brio, and even
the versatile Mobilio

EXECUTIVE & PREMIUM CARS

953
595

-37.57

-44.88
-65.55

113

2690

1786

Mar-15

Mar-13

Mar-12

Mar-11

Mar-14

Mar-15

Mar-14

Mar-14

247

-96.64

461
FIAT

-36.91 -39.26

120

137

-73.97

-79.37

Mar-14

-12.41
Mar-10

Mar-13

664

Mar-13

-12.34

759

-32.7
Mar-12

Mar-11

Mar-13

Mar-13

-5.84

Mar-10

Mar-11

Mar-12

403

Mar-15

-67.23

453.33

419
282

-13.25
Mar-14

Mar-13

Mar-12

Mar-10

Mar-11

371

-55.79

1203

Mar-15

310

428

478

Mar-10

-92.39

RENAULT
0
Mar-15

-36.97

VOLKSWAGEN
Mar-11

Mar-10

-10.1

48.52

SKODA

March 2015

-8.93

Mar-14

-3.57

44

TOYOTA

551

38.06
-7.01

149

Mar-10

Mar-15

946

Mar-14

Mar-12

981

-71.6

227

578

-37.81 -76.42

79

337

830

83
Mar-13

Mar-11

Mar-10

1055

-47.73

176

48.46

1786.36

917

Mar-12

1020

352

92

-26.67
-55.11

Mar-12

1120

Mar-15

Mar-14

-37

300
44
HYUNDAI 23

-23.46
GM

Mar-13

Mar-12

Mar-11

Mar-10

515.22

240

845

Mar-15

-21.9

566

-100

-14.99

2101

-34.4

Mar-13

29.88

850

TOTAL

1104

4270

Mar-11

0.68

Mar-12

Mar-10

6509

6465

Mar-11

HONDA

Mar-15

205

Decline in dispatches since March 2011

Mar-14

72.56 %

Apart from the Toyota Corolla,

dispatches of every model in the
segment declined

UTILITY VEHICLES
3937.18
2900

HONDA
66

56

30

40188

Mar-11

Mar-12

Mar-13

34.04

2676

27.24

31584

28268

53211

51261

78
Mar-15

-98.21

Mar-10

53866

160

-15.15

The distance to the best ever March (2013)

3149

Mar-14

655 units

Mahindra continues to
lose market share as
customer preferences
shift to Crossovers

1833

2117
1615

31.08

1882

42.19

1731

11.73

22898

269

-23.14
Mar-15

Mar-14

5816
4959

20672

4038

22.81

17.28

3250

2712
1982

-26.92
Mar-15

Mar-14

-44.12
Mar-13

Mar-12

Mar-11

-9.72

Mar-10

TATA
Mar-15

-7.05
Mar-14

Mar-13

Mar-12

Mar-11

MAHINDRA

Mar-15

Mar-14

Mar-13

-60.94

16.22

14.76

350

-41.6
Mar-11

Mar-15

Mar-14

Mar-10

Mar-12

266

-16.55
Mar-10

50

29.65

-58.44

31.58

-4.77

Mar-15

16

Mar-13

Mar-15

21198
16350

Mar-11

4254
FORCE

24636

3754

681

Mar-12

25.38

718

Mar-13

49.84

Mar-12

Mar-14

7784
3942

Mar-14

212.5

Mar-13

-95.17

Mar-12

March 2015

Mar-10

FORD

331
Mar-11

415

Mar-15

Mar-14

-4.32

Mar-11

0.17

TOYOTA

14247

-20.24

5449

7566

-5.91
Mar-13

Mar-11

5791

146.77
1530
Mar-12

-8.42

Mar-10

620

77.86

8165

324.05

MARUTI

62.4

10237

6218

-35.31

1166

Mar-10

6499

Mar-13

Mar-12

Mar-11

Mar-10

6488

-4.84

Mar-10

GM

TOTAL

677

-11.1

-11.89

3.8

VANS

WORST March in six years for Vans

Soft-top Vans
continue to
crash as the
rural economy
revives slowly

22064

22438

14416

32.56

20058

12436

31.61
15309

15241

11768

20.67

10875
15173

9506

10

9752

2.59
1.7

-0.89
-13.73
-23.56

Mar-15

Mar-14

Mar-13

Mar-12

Mar-15

Mar-14

Mar-13

Mar-12

Mar-11

Mar-11

MARUTI

-31.77

Mar-10

TOTAL
Mar-10

Untimely,
unprecedented
rains in parts of
the country will
not help the
rural economy

10347
2585

43.9

2383

311.57

1977

42.95

7238

15.21
1153

March 2015

4366

5030
3580
2252

579

Mar-15

-65.4
Mar-14

Mar-13

Mar-12

TATA
Mar-11

-41.68

Mar-10

-23.52

Mar-15

Mar-13

Mar-12

Mar-11

MAHINDRA
0

-37.09

Mar-14

8.48
Mar-10

Meanwhile HardTop vans have

received a
second life as
there is not
much
competition

BUSES
593

23.9% growth

Ashok Leyland leads the

market resurrection as
market leader Tata
Motors lags

Over previous March

465
604.55

286

237
113

Mar-14

Mar-15

27.53

-41.59
Mar-13

-60.49
Mar-12

5384

5867

17.41

5400

VECV
Mar-11

5406

23.86

Mar-10

6340

66

20.68

751

4347

677

64.22

-0.11

560

599

556

-7.46

35.07
341

13.02
-25.91

-0.71

2105

2049
12.52
1821

2263

2312

2.17

Mar-15

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

23.2

Mar-14

Mar-13

Mar-12

MAHINDRA
Mar-11

-41.92
Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

-13.49

Mar-15

Mar-14

Mar-13

Mar-12

ASHOK LEYLAND
Mar-11

Mar-10

79

-19.51

TATA

March 2015

84
1337

-3.88

-13.05

125

1911

23.7
1.48

58.23

42.93

2302

Mar-10

2190

Mar-15

2158

154

2860

Mar-15

2482

-20.24

SML ISUZU

Mar-15

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

TOTAL

MEDIUM COMMERCIAL VEHICLES

2695

2745

23.01

2268

13059

-2.23

Mar-12

14682

Mar-11

12.43

17607

Mar-10

17739

1149

1130

39.27

Mar-13

-22.39

VECV

-17.38
Mar-14

20185

16.39

2497

10.1

6.7

jump in Ashok Leyland MCV dispatches

20646

3537

Mar-15

19.6 %

MCVs are turning the bend

albeit slowly and the next
few months should see
recovery getting stronger

3315

1066
919

825

781

-12.77

17.67

-1.65

-25.83

-5.66

9583

5132
7819

10.18

10.1
5425

4183

5314

5314

22.69

19.62
3817

5973

3.55

3191

10

-12.61

-18.41

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

Mar-15

Mar-14

Mar-13

-39.95

-40

AMW
Mar-12

Mar-11

Mar-10

ASHOK LEYLAND
Mar-15

Mar-13

Mar-12

Mar-11

Mar-10

March 2015

Mar-14

-30.62

TATA

Mar-15

Mar-14

Mar-13

20

-26.74

-50

Mar-15

9953

Mar-12

Mar-10

10966

Mar-11

SML ISUZU

Mar-15

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

TOTAL

HEAVY COMMERCIAL VEHICLES - RIGID AXLES

jump in HCV Rigid Axle dispatches, slower than our expectations

150.2

525

249

Mar-13

-15.73
Mar-12

31.05

-23.85
Mar-11

Mar-10

VECV

13562

98.52

10031

-9.55

405

403

8711

2.44

296

274

47.81

203

-13.16

-7.43

8838

26.95
15.93
5823

0.46

4191

3944

2838
446

411

-11.09
-9.95

Mar-12

Mar-11

Mar-10

Mar-15

Mar-13

-46.39

AMW
Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

Mar-15

Mar-14

Mar-13

Mar-12

Mar-11

-25.14

-16.21
-32.28

ASHOK LEYLAND

-43.43

Mar-15

38.38
549

2378

18

TATA

Mar-14

Mar-13

65.92

60.3
3812

740

6572
5177

Mar-12

Mar-11

Mar-10

1024

4654

201

-51.09
Mar-15

10293

-26.55

MAHINDRA
0

Mar-15

Mar-14

-39.33

Mar-14

10246

Mar-13

Mar-12

Mar-11

Mar-10

TOTAL

Mar-10

-10.29

11416

19.01

March 2015

426

327

16534

16140

471

Mar-15

623

Mar-14

31.05

VECV is a truck wreck in

recent months as Ashok
Leyland and Tata run away
with market share

HEAVY COMMERCIAL VEHICLES - ARTICS

5300
54

Tatas dispatches in the month, the most ever in a March

15

3680
3358

12.57

3269

12

616.67

-20

114

108

2922

-8.75

-61.54
Mar-13

4042

-27.78
Mar-12

VECV
1
Mar-11

38.33

Mar-10

49.62

Mar-15

39

Mar-14

2333 units

86

Everyone except Mahindra &

AMW are on a sharp growth
trajectory now as the
economy is recovering

620

1953

67

307.14
-41.84

28
15

2056

2126

1553
1410

2096

50.08
1816

40.63
28.77

1210

694

75

-1.41

-33.33
6

-96.47

Mar-15

Mar-12

Mar-11

Mar-10

Mar-15

Mar-14

AMW

Mar-13

-26.56
Mar-13

-32.98
Mar-12

Mar-11

Mar-10

Mar-15

ASHOK LEYLAND
Mar-14

Mar-12

Mar-11

Mar-10

March 2015

Mar-13

-42.27

-25

Mar-14

-35.9
TATA

Mar-14

Mar-13

126.67
117

976

945

Mar-12

170

59.12

1095

28.47
3.4

Mar-11

Mar-10

2333

-41.23

-74.07

Mar-15

MAHINDRA
0

Mar-15

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

TOTAL

LIGHT COMMERCIAL PASSENGER CARRIERS

681

2706 units

The Ambulance market is

booming band Force Motors
is gaining big with the
Traveller

Force Motors dispatches in the month, the most ever in a March

51.88

496

539
467

404
266

26.35

22.77
15.42

45.61
VECV

Mar-15

Mar-14

355

3.66
368

Mar-13

5004

Mar-12

5244

-5.85
Mar-11

5766

Mar-10

6001

456
3960

3926

19.92

5.43
388
301
222

0.87
-4.58
-9.05

6.72

383

1683

-6.12

21.45

Mar-15

Mar-12

Mar-15

Mar-14

-15.31

SML ISUZU

-15
Mar-11

Mar-10

Mar-15

Mar-14

Mar-13

Mar-12

FORCE
Mar-11

TATA

Mar-13

-30.09

5.74

32.39

Mar-12

20.46

40.62

22.74

Mar-13

889

Mar-14

738

Mar-10

343

246

-15.4

March 2015

421

405

Mar-15

1652

2044

1980

1763

Mar-11

1813

Mar-13

55.69

122.72

Mar-14

2143

-26.25
592

2706

2363

Mar-10

2517

-22.42
Mar-12

Mar-10

38.83

-22.15
Mar-11

MAHINDRA

Mar-15

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

TOTAL

LIGHT TRUCKS
770

11.69%

73.03

Ashok Leyland and SML

Isuzu are the only gainers in
the Light Trucks segment

127

Mar-15

Mar-14

90.46

289
225

14.69

-22.15

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

ASHOK LEYLAND
Mar-15

Mar-14

Mar-13

-46.88
Mar-12

Mar-11

Mar-10

Mar-15

-42.05

2568

-46.83

Mar-15

-23.82

2239

2211

-1.27

MAHINDRA

Mar-15

4211

306

-13.59

TATA

146
-42.52
Mar-15

-51.82

254

Mar-14

80.07

2657

Mar-14

-31.54

Mar-13

544

Mar-12

FORCE
Mar-11

551

528

Mar-13

371

770

-23.61

Mar-10

3649

Mar-15

Mar-14

Mar-13

Mar-12

-15.51
Mar-11

Mar-12

Mar-11

Mar-10

-54.48

-16.95
Mar-14

-22.37

1008

TOTAL

-27.19

98

1193

-22.78

1749

118

SML ISUZU

-18.03

3064

152

Mar-13

2878

2024

-24.16

19.69
-11.69

Mar-12

Mar-13

Mar-11

Mar-10

4.32

3259

Mar-10

-12.62

227
131.63
3976

Mar-11

496

5149

4481

Mar-10

Mar-12

-17.66

VECV

279

4936

March 2015

554

18.05

10.15

1.98

654

445

decline in Light Truck sales as small businesses are under pressure

3578
16.78

634

MINI / MICRO TRUCKS

39.8% decline from March 2013 peak

26788

Decline in Microtrucks
stabilising even
though still at
double digit
levels

15672

14627

49.1

18.79

23665

13126

12313

24.75

9990

15872

13.2

12723

10893

13.04

9.04

7.14

13849
11443

-17.37

927

Mar-15

Mar-14

46145
39424

28326

27767

24375

-14.31

Mar-15

Mar-13

Mar-12

Mar-15

Mar-14

-29.78

TOTAL
Mar-14

Mar-13

Mar-12

32405

-7.76

-63.5
Mar-11

Mar-10

PIAGGIO

219

535

Mar-11

-11.76

580

Mar-10

600

-26.65

17.05

16.21

680

March 2015

Mar-13

39.18
164.84

Dispatches are at
the lowest levels
in the last five
years but we may
be at the end of
the fall now

Mar-12

-16.25
Mar-11

Mar-10

Mar-15

-48.3
Mar-14

Mar-13

Mar-12

MAHINDRA
Mar-11

Ace and
Maxximmo
dispatches lead
the decline

Mar-10

TATA

SCOOTERS
12753

12771

12750

148.02
6751

5383

0.14

2722

-0.16
-57.78
Mar-13

Mar-12

Mar-11

Mar-10

MAHINDRA

-49.43

Mar-15

Hondas marketshare in Scooters as of March 2015 dispatches

Mar-14

60.36%

Honda is steadily eating away

Heros share of the market.
Between Feb and March, Honda
gained 3.5%

31114
238950
21565

138109

191133

Mar-15

2500

Mar-15

-55.29
Mar-14

Mar-13

Mar-12

Mar-11

Mar-14

Mar-13

Mar-12

Mar-10

PIAGGIO

-22.97
Mar-11

Mar-10

Mar-15

Mar-14

2044

-10.16
TVS

Mar-13

Mar-15

Mar-13

22.31
11.44

HERO

-24.81

4572
28359

27376

-6.03

Mar-12

YAMAHA

36817

9.63

Mar-11

52338

16399

9871

Mar-12

40980
49.69

120.96

Mar-11

65.62
46967

30.64
22.11

Mar-14

Mar-12

Mar-11

Mar-10

Mar-15

Mar-13

-6.55

58720

51176

Mar-10

21811

Mar-10

62491

39173

Mar-12

21.79

Mar-11

80085

HONDA
Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

51.73

March 2015

-31.44

3.18

-3.18

TOTAL

23550

-15.68
Mar-10

77618

11.14

35732

12.55

SUZUKI

20.38

20243

52.02

Mar-15

158775

129060

23.82

24007

Mar-14

249752

17416

21331

Mar-14

72.45

42.63
257963
34.97

196191

44.28

Mar-13

356233

Mar-15

395901

MOTORCYCLES <125cc
16231

830.14

5075

Bajaj Autos dispatch volume, its lowest in six years

16.83

606100

691972

14.17

648803

17.36

3960

148142

686131

372.97

4277

8.01

2397

116083

518779

-68.73
Mar-15

Mar-12

Mar-11

Mar-10

761434

Mar-14

1745

MAHINDRA

Mar-13

75004 units

Another month of decline

for the segment indicating
weakness in the rural
economy and changing
buyer trends

1778

88031
Mar-15

Mar-14

Mar-13

-58.43

8266

87.31

Mar-14

Mar-15

-21.64
Mar-13

Mar-12

Mar-10

68.28

-25.53
Mar-12

HONDA
Mar-10

Mar-15

Mar-14

Mar-13

Mar-12

-9.89
Mar-11

Mar-10

TOTAL

12587
Mar-11

16901

-6.24

47.87

Mar-11

SUZUKI

59533

4573

6040

4413

4241
3183

14.01

37692
34051

22.81

32933

30052
103891

3.29

2.19

109255

139760

128605

27.92

-29.78

115125
75004

5.16
-3.28

Mar-14

Mar-13

Mar-12

Mar-11

Mar-15

Mar-14

Mar-13

Mar-12

-10.48

BAJAJ

-16.3
Mar-11

Mar-10

Mar-15

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

March 2015

TVS

Mar-10

-13.04
HERO

-7.98

-8.75

-9.66

-24.95
Mar-15

36668

-26.93

-34.85
Mar-15

356746

YAMAHA

Mar-14

386371

-3.5

45033

Mar-13

454956

Mar-12

21.88

440485

Mar-11

444324

Mar-10

434812

MOTORCYCLES 125cc - 250cc

30.49

4762

4119

2114.88
139111

1107

-34.51

21366

21543

372

-66.4

215
-42.2

19864

19999

Mar-15

-80.4
Mar-12

-20.53

37.1
Mar-11

Mar-10

SUZUKI

Mar-14

121430

Mar-13

1.94
119118

22058

60.88

TOTAL
Mar-15

22752
13849

Mar-15

54265
2.61

-79.82

-25.11

BAJAJ
Mar-15

Mar-14

Mar-13

Mar-12

8.44
58844

-36.28

Mar-15

2795

-53.92
Mar-11

Mar-10

Mar-15

HERO
Mar-14

52886

70622

6747

-11.36
Mar-13

Mar-12

Mar-11

21.93

Mar-14

35.94

-65.96

Mar-14

90893

15172

0.68

10.3

110826

24944

Mar-13

-1.6
29412

Mar-12

29890

Mar-11

5.24

-7.79
Mar-13

141.4

30055

Mar-11

33908

Mar-10

31.37

Mar-10

44577

HONDA

0.83

YAMAHA

Mar-12

Mar-14

Mar-13

Mar-12

Mar-11

Mar-10

13281

49.96

Mar-10

-17.49

Mar-15

Mar-10

14.56
149885

March 2015

9395

5647

185211

42359

51.85

21.1
-9.25

TVS

228871
23.57

11386

Mar-14

9615

14266

Mar-13

Hero MotoCorps dispatcheslowest March ever if not for last year

12547

Mar-12

units

Low bases help Suzuki and

Hero deliver stunning
growth

Mar-11

6747

17276

MOTORCYCLES > 250cc

11 unitsStreets lead over Continental GT

95.78

At nearly 42%
growth, Big
Bikes continue to
race ahead at a
scorching pace

32854

23170

45.23
36.23

8644

479

41.8

11835

36.92

388

101.03
207.94

March 2015

36.33
4379

8780

36.18

42.61

5970

Mar-15

Mar-14

Mar-10

Mar-15

TOTAL
Mar-14

Mar-12

Mar-11

Mar-13

-24.04

HARLEY-DAVIDSON

11957

Mar-13

59.49

47.07

Mar-12

126
79

34279

24037

Mar-11

104

Mar-10

However, REML
defines the
segment with a
95%+ market
share

Mar-15

1
Mar-14

Mar-13

Mar-11

Mar-15

Mar-14

Mar-13

BAJAJ-KTM
Mar-12

Mar-11

Mar-10

ROYAL ENFIELD

Mar-12

5952

Mar-10

4369

Smaller players
like KTM,
Harley-Davidson
and Triumph
grew much
faster than
Royal Enfield

812
69.52