T THE HEART OF

A
DATA STORAGE

INTRODUCTION: THE CLOUD

The world of storage is changing rapidly; data is being created and shared at a phenomenal rate.
From global institutions to small businesses and individual consumers, data storage needs are
growing, as is the desire to readily access data regardless of device or location.
Advances in virtualization, cloud computing, IT as a service and big data are driving value and
competitive advantages. Cloud-computing storage technology has significantly improved enterprise operations, with adoption rates soaring as the technology matures. As a result, the cloud
is fast becoming the biggest buzzword of the digital age.

THE WAY WE WORK IS CHANGING

Until recently, employees needing accessto
computing services used to spend hours
sitting behind an assigned desk on company
premises, using a company PC. But now
they can access those services while being
out making customer visits, attending
conferences, or simply working from home.
Business has become truly mobile.

When workers are out of the office, they have

more choices than ever for the applications
and devices that they use for business. They
can use smartphones, tablets and notebooks
for work and access internet-based applications
and information that live in the cloud.

THESE DAYS, OUR HEADS ARE IN THE CLOUD

Location is no longer a barrier to productivity as
cloud computing allows you to access documents from almost anywhere, using almost any
device, via a web browser. Documents can be
accessed, edited, printed or simply stored for
future use.

Cloud computing is changing the way we use

computers at home and increasingly, for work,
too but the hype this technology trend has
generated along the way can be overwhelming.

That puts business leaders in a tricky spot.

In economically challenging times, they cant
afford to ignore the promise of the business
benefits that can be delivered by cloud
computing.

PC/NB
MOBILE PHONE

 AUTOMATION/
ROBOTICS
 AUTOMOTIVE

TABLET
GAMING CONSOLE
TV/SET TOP BOX
VIDEO SURVEILLANCE

THE CLOUD EXPLAINED

WHAT IS THE CLOUD ANYWAY?

In simple terms, the cloud is a collection of
computing functions that are hosted off-site
(hence the cloud), provided as a service
and accessed over the internet, making it
accessible anytime, anywhere, from any
device with an internet connection. These
functions typically include externally
hosted technology services, ranging from
full enterprise application suites to raw
processing power and storage capacity.

What all these services have in common is

that customers pay to access them via the
internet and only pay for what they use
typically calculated on a per-user (software),
per-hour (server) or per-gigabyte (storage)
basis. The variety of computing services that
now exist in the cloud is already vast and
growing every day.

THE CLOUD: BENEFITS

BUT WHY DOES THE CLOUD MATTER?

For businesses, the impact of cloud computing is the transformation of corporate IT from the
mysterious domain of in-house specialists to a utility service that is supplied by a third-party
provider. In other words, it becomes a utility.

THERE ARE MANY BENEFITS TO THIS APPROACH, WHICH INCLUDE:

Elimination of the upfront costs of technology, as only the needed IT resources are
paid for. Often on a pay-as-you-go basis.
Reduced reliance on in-house IT systems,
which can be costly and time-consuming
to maintain.
Delegation of data security to a trusted
provider possessing the expertise for
applying the most stringent measures
available.
Greater flexibility and productivity, because
vital applications can be accessed from
anywhere via a web browser.

Simplified access to the latest products

and technologies available without the
need to update the software on a fleet of
computers.
Greater level of document security than
many companies are capable of achieving
in-house.

THE CLOUD: ISSUES

CONCERNED ABOUT CLOUD SECURITY?

More than half of EU businesses and consumers use some kind of cloud services, but full
adoption of the cloud model is still far away,
hindered by a diverse number of bottlenecks
and barriers. When selecting a cloud provider, a business should focus on three key
issues: security, reliability and cost vs. value.
Cloud solutions can often save business
money in the short term, but long term savings
may depend on the companys unique needs.
Cloud storage provides an ideal solution for
large volumes of data. But it can also present
businesses with a number of challenges when
it comes to data-privacy compliance. For current and prospective cloud customers, privacy
and security are the biggest concerns, and
they also constitute the most significant barrier
to adoption.
Companies have a duty to protect their organisations and their customers sensitive, business-critical data. If they decide to place that
data in the hands of a third party, they need to
be 100% confident that the provider will deliver robust user-access controls, encrypt data

in transit and protect it against viruses and

hackers. There are now many ways to ensure
that your data remains accessible and secure
at all times. In most cases, the benefits far outweigh the risks for small business owners, but
in order to maintain the integrity of business
data, it is critical to choose a provider with
the processes and technologies needed to
safeguard data stored in the cloud.

DATA STORAGETHE LIFEBLOOD OF THE CLOUD

Reliable data storage is the lifeblood of any
enterprise. Toshiba, the most experienced
and trusted storage manufacturer, is powering
the cloud by offering the largest portfolio of
industry-leading enterprise storage devices
for cloud datacentres. From high-capacity
hard-disk drives (HDDs) to high-performance
solid-state drives (SSDs), Toshiba enterprise
drives can be found in the worlds most demanding datacentres.
Today, the majority of digital data is still stored
on HDDs, which are the foundation of nearly all
datacentres and are one of their most reliable
hardware components. HoweverSSDs now
also offer compelling advantages, such as
lower energy consumption and faster
data-access times.

THE CLOUD: POWERED BY TOSHIBA

TIERED STORAGE - GET THE RIGHT MIX

There is no such thing as one size fits all when
it comes to data storage. Businesses will need
to carefully assess their storage needs and
choose the storage solutions that are best for
them. Is high capacity, reliability or faster data
access the top priority? With Toshibas tiered
storage model, you can ensure that you will
get the right mix of reliability, capacity, cost
and enterprise features.

When choosing an enterprise SSD for example,

you need to be aware of the different endurance
class levels available. Not all low-cost, multilevel cell (MLC), flash-basedSSDs are created
equal. When you decide to house your data at a
datacentre outfitted with Toshiba SSDs, you
can be assured that you are making the right
choice Toshiba invented NAND and has therefore industry-leading expertise and know-how.

High Endurance SSD

Mid / Value Endurance SSD
Performance HDD
Read Intensive SSD
Capacity HDD
Cloud HDD

TIER 0

TIER 1

TIER 2

TIER 3

SSD Mission Critical

Mission Critical

Business Critical

Cold/Archive Storage

Features

Low latency, highest performance,

small amount of data, greatest
reliability, I/O and performance
consolidation

Mix of performance,
capacity and availability

Lower performance,
lower cost,
larger capacity

Lowest cost for

largest capacity

Usage

Mission-Critical data, financial

information, log and journal files,
paging files, metadata or index files,
VM- and VDI-linked clones

Mission-Critical active files, email,

web, databases, tables, audio video,
VM and VDI, hosting, big data,
big bandwidth

Home directories, data warehouse,

data mining, backup, big data,
big bandwidth

For data not required on a daily basis.

Offline archive, disaster recovery,
data transfer, long-term data retention
at low-cost, energy usage, backup

Profile

Active data

Primarily active data

Mix of archive and idle data

Primarily idle or inactive data

Metrics

Focus on highest performance,

IOPS and latency, cost per IOPS,
low power consumption, silent

Focus on high data throughput,

IOPS, bandwidth and capacity,
cost per IOPS, great reliability and
superior performance

Focus on bandwidth and capacity,

low cost per high-density capacity,
optimised power efficiency

Focus on highest capacity and

some bandwidth, efficient
performance, cost effective,
power management features

Categories

High Endurance SSD

Mid / Value Endurance SSD

Performance HDD

Read Intensive SSD

Capacity HDD

Capacity HDD
Cloud HDD

Toshiba Core Products

PX02SS

AL13
PX02SM
HK3E2
PX03SV

MG04
PX03SN
HK3R2
HK3R

MG03
MG04
MC04

THE CLOUD: PRODUCTS

ENTERPRISE SSDs
1: HIGH ENDURANCE SSD

2: MID ENDURANCE SSD  3: VALUE ENDURANCE SSD

HIGHER LEVEL OF ENDURANCE

2.5-Inch Form Factor*1

Up to 30 DWPD*2

Superior performance &
reliability

Family

PX02SS

PX02SM

PX03SV

HK3E2

PX03SN

Model Number

Capacity
(GB)*3

PX02SSFxxx

100, 200, 400

PX02SSB080

800

PX02MFxxx

200, 400, 800

PX02SMB160

1,600

PX03SVFxxx

400, 800

PX03SVB160

1,600

THNSNJxxxPCSZ

200
400, 800

PX03SNFxxx

200, 400, 800

PX03SNB

1,600

ENHANCED LEVEL OF
ENDURANCE

Interface

30

SAS
12.0 Gbit/s

HK3R2

HK3R

THNSNJxxxPCSZ

THNSNJxxxPCS3

240
480

Read

Write

130,000

42,000

10

SAS
12.0 Gbit/s

130,000

27,000

SAS
12.0 Gbit/s

90,000

26,000

SATA
6.0 Gbit/s

75,000

SAS
12.0 Gbit/s

130,000

20,000
30,000
26,000

Read

1,100
1,060
1,100
1,060
830
820
500
1,100
1,060

4,000
1

SATA
6.0 Gbit/s

75,000

10,000
12,000

Write

410

410

380
270
400
380

500

270
400

960

14,000

400

8,500

270

SATA
6.0 Gbit/s

75,000

12,000

Idle

500

400

Temp. Op.
(degree C)

2.7
3.6
2.7
3.6
2.7
3.6
1.0
2.7
3.6

120

120
240, 480

2.5-Inch Form Factor*1

Superior power consumption
efficiency enables TCO reduction

2.5-Inch Form Factor*1

Up to 3 DWPD*2
For mainstream servers

Performance Random (IOPS*4) Performance Sequential (MiB/s)*5 Power Consumption (W typ)

120

LOW COST PER CAPACITY

MIX OF ENDURANCE,
COST & PERFORMANCE

2.5-Inch Form Factor*1

Up to 10 DWPD*2
For mixed workloads

DWPD*2

4: READ INTENSIVE SSD

1.0

1.0

055

Special Features

THE CLOUD: PRODUCTS

ENTERPRISE HDDs
1: ENTERPRISE PERFORMANCE HDD
MIX OF CAPACITY, PERFORMANCE
AND AVAILABILITY

LARGE CAPACITY

2.5-Inch Form Factor*1

Up to 15,000 RPM
For Tier 1 enterprise servers

Family

1 AL13

Capacity
(GB)*3

AL13SXBxxE (A/E/N)*7

300, 450, 600

15,000 SAS 12.0 Gbit/s

2.0

AL13SXBxxxN*7

300, 450, 600

15,000

2.0

AL13SEBxxx

300, 450, 600, 900

10,500

2 MG03
MG03ACA
MG04SCAxxE (A/E)*7

RPM

1,000, 2,000, 3,000

4,000
1,000, 2,000, 3,000, 4,000

LARGE CAPACITY

 .5-Inch Form Factor*1

3
Up to 7,200 RPM
For Tier 2 and Tier 3 servers

Model Number

MG03SCA

Interface

SAS 6.0 Gbit/s

Latency Aver- Buffer

age (ms)
(MiB)*5

2.86

128
64

SAS 6.0 Gbit/s

4.17

64

SATA 6.0 Gbit/s

4.17

64

SAS 12.0 Gbit/s

4.17

128

7,200

4,000
2,000, 4,000, 5,000, 6,000
2,000

2 MG04

MG04SCAxx0 (A/E)*7

SAS 6.0 Gbit/s

4.17

64

7,200

3,000, 4,000

SATA 6.0 Gbit/s

4.17

128

3,000, 4,000

Noise Reduction

Idle
(Typ.)

Operating
(Max.)

243

4.5

8.7

228

5.0

9.0

195

3.9

9.0

6.0

11.3

6.0

11.3

6.1

11.8

6.2

11.3

155
165
155
165
205

MTTF*6
(h)

Temp. Op.
Special Features
(degree C)

2,000,000

1,200,000

555

185

1,400,000

185

6.0

11.3

6.0

11.3

140
7,200 SATA 6.0 Gbit/s

4.17

5,000

Sanitize Instant Erase (SIE) Option

Power Consumption (W)

205

2,000
MC04ACAxxxE*7

 .5-Inch Form Factor*1

3
Cost efficient
For Tier 3 servers

175

5,000, 6,000

3 MC04

205

2,000
MG04ACAxxx (A/E)*7

Data Transfer
Rate
(outer track)
(MiB/s)*5

175

3,000, 4,000
5,000

3: ENTERPRISE CLOUD HDD

2: ENTERPRISE CAPACITY HDD

128

150

800,000

170

Low Power Consumption

24x7 Availability

AES-256 Self-Encrypting-Drive Option

Toshiba Electronics Europe GmbH

Storage Products Division

For further information on Toshiba storage products and solutions

and local sales information, please visit:

Hansaallee 181
40549 Dsseldorf
Germany

toshiba.semicon-storage.com

Tel: +49 (0) 211 5296-0

Fax: +49 (0) 211 5296-470

Issue 2015 I 01

*1 2.5-Inch and 3.5-Inch mean the form factor of HDDs or SSDs. They do not indicate drives physical size.
*2 Drive Write Per Day. One full drive write per day means the drive can be written and re-written to full capacity once a day every day for five years, the stated product warranty period.
Actual results may vary due to system configuration, usage and other factors.
*3 One gigabyte (GB) = one billion bytes, accessible capacity may be less and actual capacity depends on the operating environment and formatting.
*4 Input Output Per Second (or the number of I/O operations per second)
*5 A kibibyte (KiB) means 210, or 1,024 bytes, a mebibyte (MiB) means 220, or 1,048,576 bytes, and a gibibyte (GiB) means 230, or 1,073,471,824 bytes.
*6 MTTF (Mean Time to Failure) is not a guarantee or estimate of product life; it is a statistical value related to mean failure rates for a large number of products which may not accurately
reflect actual operation. Actual operating life of the product may be different from the MTTF.
*7 A = Advanced Format Sector (4k), E = 512byte Sector Emulated, N = 512byte Sector Native
Read and write speed may vary depending on the host device, read and write conditions, and file size.
Copyright 2015 TOSHIBA corporation. Product specifications are all subject to change without notice. Product design specifications and colours are subject to change without notice and
may vary from those shown. Errors and omissions excepted.