GARY C.

GEIKEN
Eagan, Minnesota 55122
952-212-6929 gary.geiken@gmail.com

Accomplished Results-Oriented Profit Driven Executive

Accomplished sales and marketing leader with 25+ years of experience consistently exceeding expectations. Results-driven
director, combining leadership, business acumen, and technical expertise. Proven track record of achieving strategic objectives in
complex selling cycles. Reputable for building, coaching, and leading highly productive teams of peers, employees, and
stakeholders.

PUMPTEC -- Increased revenue 8%, customer satisfaction levels grew 25% to 89.5%
CD Inc - Delivering results on all major financial goals (first time in 15 years), generating 27% sales increase
and $1.2M+ in growth.
Generating business development to reach 6700 distributors on national basis.
Image Path -- Grew annual sales by 27% by negotiating 2 contracts that generated $6M.
Image Path -- Identifying and pursuing $11.5M+ in revenue through state agencies.
Delivering winning contract negotiations, closing 80% ($2.9M contracts) in first contract cycle.
IKON -- Propelled consistent revenue growth with 18%, 21%, and 23% yearly sales increases respectively.
Mentored many direct reports who were promoted to: Managers/Directors, District Managers, National Sales
Manager, Divisional Vice President

PROFESSIONAL EXPERIENCE
Asset Marketing Services, LLC. , Minneapolis, Minnesota October 2013 Present
GovMint Account Manager

Work with GovMint customers by providing appropriate rare and unique collectible coins and currency.
Consult and advise customers on desired products along with researching and obtaining scarce and unique
pieces.
Negotiate payment terms to encourage long-term, repeat future sales relationship and business.
Attain sales productivity and activity goals on a per-campaign basis as determined and assigned by sales
leadership including sales volume, dials, contacts and contact strategy.
Maintain a professional, helpful attitude and manner when interacting with customers and fellow employees.

PUMPTEC INC., Anoka, Minnesota 1/201210/2013

National Marketing Director: Direct all aspects of product line marketing development and execution, defining branding
objectives, establishing budgets, and launching initiatives. Collaborate with national leading corporations to best position
company for national product rollouts. Steer research and evaluation of marketing programs. Select and manage vendors,
negotiating fees.
Drove profitability and company growth by penetrating new markets, extending company reach, and ensuring
competitiveness of products.
Optimized business units use of services to maximize outcomes while aligning initiatives with all company
policies and objectives.
TARGET CORPORATION, Lakeville, Minnesota 20072011
Logistics in Stocks, Customer Service, and Training Specialist: Streamlined operations for retail site while enhancing
staff performances and optimizing customer service delivery. Managed inventory and stocking processes for 37K+ SKUs.
Coordinated and facilitated training of personnel.
Recovered thousands of dollars in missing product by improving inventory tracking processes.
Achieved record customer satisfaction levels via effective training and motivation of employees.

Resume

GARY C. GEIKEN Page 2 gary.geiken@gmail.com

CD INC., St. Paul, Minnesota 2007
National Sales Manager: Chartered business and market development for organization, identifying new and emerging
distributors, developing territories, defining market trends, developing products, and optimizing company position to
penetrate new markets. Led team of 17. Coordinated account management for major clients.
Delivered results on all major financial goals for company (first time in 15 years), generating 27% sales increase
and $1.2M+ in growth.
Boosted revenues through development/implementation of auto-reminder email to distribution channels to give 6month notice of what to expect based on previous years sales.
Generated business development to reach 6.7K distributors on national basis.
Propelled profitability and growth by driving strategic marketing and business development initiatives and
launching highly successful sales programs.

LOFFLER COMPANIES, Bloomington, Minnesota 20052006

Sales & Marketing Director K12/Religious: Led team of 5 in sales and marketing of office solutions to 7 county Twin City
Metro schools as well as nonprofit and religious markets. Promoted 40+ software products plus hardware that focused on bringing
new technologies into office settings. Developed and implemented document management solutions for clients.
EVERYDAY HERO EVERY DAY INC., Bloomington, Minnesota 20012005
Vice President of Development: Steered organizational development to secure financial support necessary for growth,
developing critical relationships with corporate sponsors/investors. Presented products and programs to stakeholders to
demonstrate organizations mission and potential impact.
Coordinated all aspects of product development, production, and market introduction, including smart card/stored
value card product.
Worked with Schools, Foundations-Public and Private, Non-Profits, Newspapers in Education across United
States, as well as Fortune 500 companies and major national initiatives like General Mills Box Tops for Education
IMAGING PATH, Minneapolis, Minnesota 20002001
State Government Sales Manager: Led all sales initiatives involving state government agencies, developing new markets while
maintaining strong presence in current ones. Developed/implemented key business strategies to boost sales. Pursued,
negotiated, and closed contracts to drive revenue growth.
Grew annual sales by 27% by negotiating 2 contracts that generated $6M.
Identified and pursued $11.5M+ in revenue through state agencies.
Drove winning contract negotiations, closing 80% ($2.9M contracts) in first contract cycle.
IKON, Bloomington, Minnesota 19962000
Major Account Manager, Religious / Sales Manager, Non-Profits: Coordinated account management and sales of office
equipment, software, and technical solutions for religious/non-profit customer base. Worked directly with customers to develop
relevant solutions to boost productivity and cost effectiveness.
Delivered consistent revenue growth over tenure, with 18%, 21%, and 23% yearly sales increases respectively.

American Residential Mortgage, Maplewood, MN 1993-1996

Branch Manager, Mortgage Banker/Broker
Supervised loan sales origination Prime and Sub-Prime, Commercial and Residential
Investor relations, underwriting review / negotiations, builder and realtor relations, assess title and appraisals
Grew agency by 34% average each year in revenues
Past experiences: capital equipment leasing/financing, mortgage branch manager, multi-unit regional director of
retail jewelry/video stores, mortuary pre-sales management, consumer credit & collections, merchandising, start-ups,
small business consulting/fund raising
COMMUNITY INVOLVEMENT
Soccer Referee & State Certified MYSA Referee Mentor 1992 to Present
High Schools, City Soccer Clubs, Mens & Womens Leagues
Resume

GARY C. GEIKEN Page 3 gary.geiken@gmail.com

EDUCATION
Bachelor of Science in Sociology / Physical Education
Northwestern College, Orange City, Iowa
Keywords: Strategic Planning, Infrastructure Planning/Management, Financial Management, Project Planning, Media Vendor
Negotiations, Business Development, Executive Leadership, Sales Management, Leading and Development, Task Management
Personnel Management, Change Management, Program Management, Process Improvement
Technical: Goldmine, ACT (CRM), Document Management, Magento, Google Analytics, MRP/MAX

Resume