Jigsaw Academy s

Predicti ns
for the Analytics Industry in 2014

An exclusive report by Jigsaw Academy

Big Data will lose its sheen

but analytics will continue
to be the mainstay of an
organization.
Gaurav Vohra, CEO and Co founder, Jigsaw Academy

Jigsaw Academy, a world renowned analytics training academy, has witnessed

the analytics tsunami inuence every aspect of business in traditional and non
traditional sectors all over the world this past year.
As 2014 approaches, everyone is waiting to see if analytics will still continue to
dominate business news and what innovations and tools will hit the analytics
industry in the New Year?
Team Jigsaw has been listening to the buzz around them and has come up with
their own set of predictions for the analytics industry in 2014.

Predictions for the Analytics Industry in 2014

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PREDICTION 01

The hype around big data will hit a slump

The adoption of Big Data is very low in India currently. The corresponding hype though, around
this eld is a lot more. The Big data bubble is at the peak of its hype right now and some time
towards the end of 2014 we predict that Big data will start to lose its sheen.

PREDICTION 02

Online businesses will focus more on analytics

There has been explosive growth in India in the e-commerce segment. In 2014, as competition
increases, online businesses will start focusing on using analytics as a way for competitive
dierentiation. Those that are able to set up a culture of data driven decision making will race
ahead of the pack.

PREDICTION 03

Social media analytics will become more popular

More and more businesses are leveraging social media to connect with their customers. In
2014, organizations will begin to derive signicant insights from their customers through social
media analytics. Techniques like text analytics and sentiment analysis will also gain credence.
FMCG companies and media houses (especially TV channels) are putting a lot of eort on social
media and they will lead the application of analytics in this domain.

PREDICTION 04

There will be a greater demand for analytics training

Demand for analytics is currently driven by businesses and organizations that want to up-skill
their employees. In 2014, MBA colleges will place more emphasis on analytics as part of the
regular curriculum. A number of specialized analytics courses (such as the ones oered by
Great Lakes management college as well as ISB, Hyderabad) have already gained popularity in
2013. We predict that many more such courses will be launched in 2014.

PREDICTION 05

Analytics salaries will continue their upward trajectory

Salaries in analytics have been rising faster than the average for the last 10 years. This trend will
continue in 2014. Entry level salaries will grow by 5 to 10% and salaries for those with 5+ years
of experience will grow by 10 to 15%.

Predictions for the Analytics Industry in 2014

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About Jigsaw Academy

Jigsaw academy is the brainchild of Gaurav Vohra and Sarita Digumarti who together
have over 20 years of experience in the analytics industry. Realizing the great potential
of analytics and the boom that is still in a nascent stage, they founded Jigsaw Academy
with the aim of playing a crucial role in the identifying and nurturing of analytic talent
in India and abroad.
Jigsaw Academy provides training to professionals and students on the latest tools and
techniques in the eld of analytics. Their unique online platform provides the best
learning experience through a combination of virtual classroom and labs. The trainers
are industry experts who have applied analytics to solve a variety of business problems
in diverse domains and who bring a wealth of practical experience into the classroom.
Students can opt for live (virtual) classroom training or self-paced video based courses.

www.jigsawacademy.com

info@jigsawacademy.com

www.analyticstraining.com

+91 98805 44099, 90080 17000

www.jigsawacademy.com/faqs

Predictions for the Analytics Industry in 2014

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