Sasha Lester

LESTERSL@MYMAIL.VCU.EDU

Education:
Bachelor of Science Mass Communications Virginia Commonwealth University, Richmond, VA 12/2008
Master of Science Mass Communications Virginia Commonwealth University, Richmond, VA 05/2010
Study Abroad - International Communications Fudan University, Beijing, China 05/2009

Skills and Qualifications:

• Final Cut Pro • Audacity • WordPress navigation
• Excellent oral and written • Type 65+ WPM • Basic HTML knowledge
communication skills
• Microsoft Office • SPSS knowledge
• Strategic Planning • Cool Edit Pro
• SoundSlides
• Adobe Flash • Podbean
• Flikr account
• Proofreading and Editing • Microsoft Access
• Superb Internet navigation
• Event planning • Microsoft Excel
• Premiere Pro CS4 • Twitter account
• Microsoft Power Point
• Dreamweaver • Public speaking skills
• Adobe Audition • Facebook account

Internships:
Clear Channel Radio Station Richmond, VA summer 2008
Virginia State Police Academy Midlothian, VA 11/2006 –
12/2007
The Gospel Times Newspaper Richmond, VA summer 2005

Professional Experience:
2/2009-Present Bank of America
Richmond, VA
Account Manager

• Manage Bank of America consumer credit cards and make outbound calls to those who are currently in the
delinquent status
• Work with customers to understand their financial needs and process necessary documents for payment programs for
customers and bring them up to date
• Follow the Six Sigma rule and engage customers to find out the aspects of the financial situation and follow Bank of
America’s pillars: Know, Care and Act for the customer.
• Make over 180 outbound calls to customers and ensure each customer is aware of their financial situation
and what they can do to improve their credit with the company going forward
• Received bonuses for outstanding work in the department and hitting goal on the monthly productivity
matrix

12/2008- 4/2009 WCVW PBS Idea Station

Richmond, VA
Production Assistant

• Operated camera and audio for General Assembly session meetings during the winter short session
• Operated camera for live interviews with government officials which were fed directly to large news networks such as
CNN
• Produced and directed daily newscasts and other political affair shows that were sent to local PBS stations
• Assisted the production team during Governor Tim Kaine’s Address to the Commonwealth in fall 2008

3/2008-11/2008 Kings Dominion

Richmond, VA
Marketing and Public Relations Assistant

• Assisted in the creation and design of the opening ceremony for the parks newest rollercoaster, Dominator
• Served as the media liaison between Kings Dominion and news outlets in surrounding counties and assisted customers with
 any park inquiries or complaints
• Managed a staff of 10 in the Marketing Research Department and helped them conduct research of park guests and find out
what changes could be made within the park to increase guest satisfaction
• Facilitated Give Kids the World program which gave terminally ill children the opportunity to visit the park with their
family
free of charge
• Wrote press releases for media outlets about upcoming concerts, events and special appearances
• Assisted in scheduling appearances of performers or special guests for concerts or special events held in the park

6/2008-9/2008 WRIC 8 News

Richmond, VA
Production Assistant
• Operated cameras and lighting for 4pm, 6pm and 11pm live newscasts daily
• Loaded chryon images for newscasts and prepared studio for on camera interview specials
• Assisted in editing commercials that would be shown for television shows that would broadcast before and after
newscasts

Achievements, Involvements, and Affiliations:

Alpha Kappa Alpha Sorority, Inc. Most Outstanding Student Award, December 2008
National Association of Black Journalists commencement
Virginia Commonwealth University Alumni Association YMCA Volunteer