Designed by:

July 15, - August 15, 2009

Content
Editor's Note
Editorial 8

Reader's Response
Letters to the Editor 9

Telepedia
Cellular growth crossing expectations 16
Mobile web in developing world 24 Cover Story
Mobile phones useful for cheating 30 Page
Saeed determine to improve PTCL
Mobilink, Citibank to promote M-commerce
28
18 48
51% online complaints 67

Cover Story
Employees at war 48

InsighT
Wi Tribe successfully triggers 12
IT export target of government 14
HP's Workstation with Six-core AMD Opteron Processor 22
Sony celebrates Walkman's 30th birthday 34 Page
Jackson's death slow down Web nerves

Exclusive
70
10 Refurbished computers: cost effective or
Chaos of HR in Pakistan 13
Need for speed 20
technology defective?
urbansole introducing winter collection 29
Novelty in data storage 36

Events
Refurbished computers: cost effective or technology defective? 10
Warid Gymkhana Golf League 2008-09 17
iRaffles outlet now on Murree road 26
Page
17
CommunicAsia 2009 83

Tech Tools
Mobile review 52
Current mobile 56 Warid Gymkhana Golf League 2008-09
Music phones by LG 59
Mobile low range 60
Mobile high range 61
Mobile upcoming 62
Accessories 64
Laptops 66
Video game 68

Page
12
Mosaic
National 72
International 77
Wi Tribe successfully triggers
Synopsis
WorldCall's wireless Broadband service 38
Bundle offers of telcos 44
PM eyes IGE's irregularities 45
Hadiqa, Roy ambassadors of LG 85
National 91
International 97

Page Page
83
26 iRaffles outlet now on CommunicAsia
6
2009
Murree road
 July 15 - August 15, 2009

Editor s
N ote Threatening the
e-charms
The ‘E’ has become a vital part of our lives after the
electronic revolution that is knocking at our doors from the
Zubair Ahmed Kasuri Editor-in-Chief
very beginning of the 21st centaury. This flood, if allowed
by the governments, will gather and carry away Fatima Batool Editor

everything that was once in black and white. It is good on Usman Yaqoob
Marketing Manager (Lhr)
one hand as the environment will become more efficient, M. Farooq Malik
organised and accurate but the new age that is digital is Marketing Executive (Lhr)
Rashid Hussain Mughal
responsible for a number of negative impacts – one of these Marketing Executive (Khi)
is digital divide. The distance it is creating between people
of same house, street and society by abridging gaps
between nations is another dilemma. Zafar Khan Afridi
Senior Graphic Designer
Internet has also extended the means of livelihood. In M. Naeem Mughal
Graphic Designer
case of unemployment, anyone can grab a computer or
Internet café to start an employed life online. Many Khawar Shahzad
Manager Islamabad Office
organisations are there to help people in getting better and Asmat Ullah
more opportunities online. This new electronic world has Content Coordinator
Azhar Javed
also made communication swifter. After electronic General Manager
swiftness the first thing that comes into mind is the Taimur Shafiq
Web Developer
telecommunication - a sector that has made tremendous Muhammad Saeed
growth in Pakistan in a brief span of time. SMS is today’s Chief Photographer
Mobile: 0321 - 8404389
cheapest mean of inter-connection. Call rates are less than
Lahore Office
any other Asian country. 46J-Gulberg III, Lahore-Pakistan. Ph:+92-42-38350195
The government of Pakistan has finally imposed 042-35880183
Islamabad Office
punishment on those who are found guilty in spreading Phone: + 92-51-8235067
anti-state messages through any medium – web or SMS. It Karachi Office
Phone: + 92-21-34602620
is strange to see that FIA that was earlier indulged in
cracking down SMS will be now facilitated by Interpol to Registration No
PCPB/105
fulfil its political assignment. It is healthy to curb those
(Vol. 5 Issue:10)
who are propagating propaganda against political figures Price Rs: 300
but, I think, it is not proper to initiate a campaign right now
URL: www.flare.com.pk
as Pakistan is facing some more serious issues. Besides, Email: flare.mag@gmail.com
freedom of speech is the right of every human being, if
government want to stop anti-government factors then it
must carefully sort out the links behind the suspects, but
punishing innocent people who forward such SMS or/and Zubair Ahmed Kasuri, publisher of FLARE
emails for the sake of fun is inhuman. The punishment of leading telecom magazine, printed it from
14 years is indeed quite prolong for a country where Akkaz Printers, Shama Plaza, Lahore and
violations are far-severe than this trivial sin. Government published from 46 J, Gulberg III, Lahore.
must also launch public awareness campaign to implant
patriotism in a time when war within the walls is spoiling
the national essence.

8

Ali Zafar in Mobilink!
Wasn't Ali Zafar Telenor's brand ambassador? Is he now belongs to
Telenor as well as Mobilink? Has Mobilink given him a better option
or Telenor has kicked him out?
Everyone knows that cellular companies used to fight for employees
but this battle of snatching brand ambassador is something we are
seeing for the very first time. There are rumours that Ali Zafar is
brought into Mobilink by some ex-employee of Telenor. God knows
the truth but this battle will truely harm the operators' status.
Moreover, Brand Ambassadors will start asking for higher prices in a
country that is badly fighting with the economic recession.
I think brand ambassadors should not ruin investment and time that a
company has spent on them. I wonder if Telenor will go on playing Ali
Zafar's advertisements any more!
Jazz has given full page advert in various news papers. Mobilink must
be planning something big! And yes it shocks you. If you haven't used
your Jazz SIM for last 10 days simply switch it on and recharge. You
will get instant Rs30 plus 100 per cent free balance on your first re-
charge. That's a big deal coming our way in the advert launched with
Ali Zafar. I wish Mobilink best of luck and hope that they will hold fast
their ambassador!
Wasim Ahmad, Town Ship.
Someone lend us a hand!
The Honourable Chief Justice of Pakistan,
Supreme Court,
Islamabad
Respected Sir
Cellular company employees elsewhere are known to get good pay
packages. In Instaphone, they are actually fighting to get paid. The
employees have been negotiating with the Instaphone management
for the last one & a half year and nothing has been done yet. Finally
the ex and serving employees of Instaphone have knocked the door
of Supreme Court for the speedy justice.
Our beloved Holy Prophet (PBUH) said: “Pay the wages to the
labour before their sweat is dried”. Islamic Shariah seems to suggest
that wage and other terms and conditions of work should be settled
before engaging the labour and to be paid to labour before their
sweat is dried.
Life has become very tough for us. The company has ruined our
families. We can no more make the both ends meet. Kindly look into
the issue and sort out some solution!
We heard that the year 2009 would be the year of Justice to
everyone. Please do something as it's the biggest violation of
employee rights by any telecom operator in Pakistan.
We poor employees are waiting for some positive response from
you. Only you can abide Instaphone management to clear our dues
and to facilitate the effectees.
Yours sincerely,
Instaphone employees
Misleading Ufone advertisement
Ufone advertisements constantly and loudly announce that it is the
cheapest call in the world without any proof or comparative figures.
It is nothing new in Pakistan where anyone can stand up to claim his or
herself to be market leader. Like other deceptive advertisement from
the telecom companies, I suspect the cheapest call in the world to be a
false claim. With phone calls being routed over VOIP (voice over IP)
these days, I believe there are much cheaper calls in the world even
international calls. I hope someone is able to verify or refute the
truthfulness of Ufone's claim.
Sikandar Ali via email
Anyone at PTCL
Dear Support Staff,
I have PTCL broadband connection with these details:
Telephone No. 061-6222424
Package: 1mbps
User Name: usmantanvir
Duration of using broadband: 1.6 years
I have problems with my DSL and do not know where to go and
how to register my complaint against PTCL? I have much bad
experience about PTCL helpline and you can also check my record
and see how many times I have lodged complaints. I called 1218. In
two months I dialled at least 500 times 1218 but still my problems
are not solved. My DSL disconnect 10 times in one minute and
phone line has noise.
When I start enjoy DSL in 2007, there was no problem but now from
last 3 to 4 months it is horrible. My number is same, phone line is
same, even computer and cables are same then why am I facing
problems now?
And all support staff saying only one thing: If the line coming in to
your house is fractious or has loose connections/joints then you
receive lower speed and disconnection. It will also affect the
stability of the connection.
When I contact with Exchange office they tells me to contact 1218.
And 1218 senior supports tell me to contact with your exchange. I
don't understand what to do? What is my fault?
What a crap!! Can you people help me to sort out this issue with
PTCL?
Regards,
Asif Jilani
Ufone's useless promo and open robbery
Hey Ufone!!! What a third class and thakkarh promo, you have
introduced - Rs90 for tariff subscription for 10 days? Wow!!!! You
guys are losers and try to fool the poor customers. I believe Ufone
Products and Marketing department have good plans to rob the
customers. I am unable to understand as to why PTA not taking
action against such ridiculous promos. Look at the calculations:
Say I use 50 minutes a day.
In 10 days I will use 500 minutes i.e., 1000 units since charging pulse
is per 30 second.
I will be charged 60paisa per 30 seconds X1000= Rs600
Further I am paying Rs90 for subscription, so actually I paid Rs690
Which means I will pay 690/1000 i.e. 69 paisas per 30 seconds with
out taxes and for 10 days?
And if usage decreases rate will obviously go up……. Absurd.
Why should I not opt for any other operator? Wake up Ufone and hire
some good resource in your Marketing & Product department so that
he can help you evaluate your products with competition.
Zaid Sharif via email
Poor Customer Service of Telenor
I visited TeleNot...oh! Sorry Telenor customer service centre main
boulevard Gulberg Lahore a couple of days ago. There are eight
counters for customer service but only two representatives were
there and about 30 customers were sitting there in pathetic
condition. I had to wait for 26 minutes to reach at the counter and.....
Oooops! My luck was not with me as the officer's cell rang right at
that moment.... so I had to wait for other six or seven minutes. I
liked nothing at that centre except interior designing. TeleNot
claims that they are providing European Standards in Pakistan.
Thanks God that Pakistan's own standards are far better than their
so called European standards.
Ather Saeed via email
Ufone pathetic service
At first I thought, it is just me who is facing this problem or some
issue with my handset but I confirmed it from my friends and they
are all experiencing the same difficultly in calling and even sending
SMS. I am unable to call to the Customer Services to lodge my
complaint.
I am having this issue from the last 36 hours. Signals are full but no
connection. All I receive is the alert message “Error in Network
Connection” and “Unknown Error”.
Zaheer Khan, Lahore
9
 Event Flare Report
Refurbished computers:
cost effective or tech
defective?
Representatives from computer manufacturers,
obviously, voiced against the idea backed by some
facts such as used computers are health and
environment hazardous
T
here is a trend of buying branded
computers that are used and aged. In a
developing country of nationals with
limited resources, the trend of buying such
computers is at its peak.
As per estimates, half of computers in Pakistan
are old/refurbished/discarded computers that are
dumped by European and US markets. These
500,000 computers, that are imported each year, not
only badly affects the local industry but also creates
environmental and health hazards – at same time
they are a blessing for common people who are
only able to use the technology at affordable cost.
Islamabad: Ms Sidra Iqbal, Moderator, expresses her views while
Mudassar Hussain Director Telecom, Ministry of IT and Zainab
Ansari CEO, Xenith PR sit besides.
Either to buy such computers or not was
discussed in a round table discussion called “Cost
Effective or Technology Defective” held in
Islamabad. The speakers from both public and
private sectors gathered on the occasion to
deliberate on the hazards of used/old computers
and its positive aspects. Panellist for the discussion
10 included: Zubair A. Kasuri Editor, Flare, Sidra Iqbal
Moderator, Zainab Ansari CEO, Xenith PR, Ashar
H. Zaidi Country Manager, Intel Pakistan
Corporation, Asma Aziz Marketing Programmes
Manager, Intel Pakistan Corporation, Mudassar
Hussain Director Telecom, Ministry of IT, Naeem
Siddiqui Executive Member, ICCI, Umair Satti
Editor, Ibex, Khushnood Aftab CEO, Viper
Technologies and Irfan Ahmad COO, Anadigi
Systems.
Representatives from
computer manufacturers,
obviously, voiced against
the idea backed by some
facts such as used
computers are health and
environment hazardous.
Moreover, branded
computers/gadgets
consume more electricity
and come without
Mr. Ibrahim Qureshi,
CEO Raffles warranty and so on.
However, question
remained unanswered on how to bring down the
cost of new computers in order to make them
affordable for a common person whose budget is
already tightening with time.
Questions were raised on why computer
manufacturers do not invest in Pakistan for
assembly plants in order to make new computers
less price. Or maybe they can get a recycling plant
in Pakistan to refurbish computers that comes from
abroad to make it environment and electricity
friendly.
Representatives from computer manufacturing
companies revealed that these dumped computers
Free download | flare.com.pk
(also termed as e-waste) are shipped to countries
like Pakistan, because it is inexpensive to export
them instead of dumping them in Europe or US. It
was interesting to learn that USA and European
vendors actually pay used computer importers
(from Pakistan) for shipping this e-waste out of
their countries.
Ibrahim Qureshi, CEO Raffles, stated that new
computers, besides being environment friendly
consumed less electricity. He also shed light on the
fact that developed nations were used to pay third
world countries to take on their ‘dump’ and utilise
Islamabad: Mr Zubair A. Kasuri, Editor-in-Chief Flare, shares his
views and experiences with the panel.
it for the development of their economies. “A
container coming in the country with second hand
computers contains 25 per cent non functional units
which cannot be reconditioned at all, therefore
import and usage of re furbished computers should
be banned.”
It was discussed that Intel has introduced a low
priced computer which is actually not anywhere
near to the price of used computers. It merits
mentioning here that Atom based Intel computer
that costs Rs12,950 contains 80 GB hard disk, 512
MB Ram and built in processor on motherboard
with clock speed of 1.5 GHz, that’s not the Celeron,
but shopkeepers suggested that its speed equals
1.6 Intel Celeron. Moreover, monitor display is not
included in Rs12,950. While on the other side, you
get P4, with 2.8 GHz clock speed, 1 GB ram and
Islamabad: Ashar H. Zaidi Country Manager, Intel Pakistan
Corporation, Irfan Ahmad COO, Anadigi Systems and Mr Zubair
A. Kasuri Editor-in-Chief Flare attend the Panel discussion.
other similar specs system unit (without monitor
display) at Rs6000 to Rs7000. Evidently, used
computers are half of the price then why one
would go for new computers - unless he or she has
spare money to spend.
Panellists discussed that used computers come
with no warranty while new computers offer 3
years warranty, which was quickly responded by
another panellist that he has been using a used
computer for five years, purchased from Hafeez
Center, Lahore.
Conclusively computer manufacturers should
understand the ground reality that people of
Pakistan would not compromise over the price -
moreover, they need to know that there are plenty
of families living upon the business. They need to
invest something in order to bring in the money
and job opportunities and furthermore to cut the
cost of new computers.

 InsighT Flare Report
T
oday a new milestone is achieved in the
evolution of Wi-tribe and the realisation of
our vision to become one of the top 20
telecom players by 2020,” said Sheikh
Abdullah Bin Mohammed Bin Saud Al-Thani,
Chairman of The Qtel Group. “Following our
launch in Jordan, Pakistan marks a major stepping
stone towards our expansion strategy and our
intention to leverage the scale and strengths of The
Qtel Group in order to deliver the latest
technologies to our customers and continue to
enhance services across our operations."
Dr Nasser Marafih, CEO of The Qtel Group and
Chairman of Wi-tribe, commented, “Consumer
broadband is at the heart of the Qtel Group strategy
and a major pillar of growth. The launch of Wi-tribe
in Pakistan is a very important step for all of us at
The Qtel Group as it reflects our bring broadband
wireless access to more people, to connect
individuals and businesses more easily and to
improve access to the internet in all new and
emerging markets.”
Wi-tribe, a Qtel Group company, announced
the official launch of its wireless broadband service
in Pakistan, its largest market to date. The launch
phase will include the cities of Karachi, Islamabad,
Lahore and Rawalpindi with an initial amount of
USD 250 million. Federal Minister for Investment
Waqar Ahmed Khan was the chief guest on the
occasion.
The Wi-tribe group was founded in April 2007
by two shareholders, Qtel (Q.S.C.), and A.A. Turki
Corporate Trading and Construction (ATCO) with
strong partnership with Clearwire, one of the
world's leading wireless broadband service
providers. Wi-tribe intends to leverage The Qtel
Group's regional operating experience and
multinational footprint, ATCO's network of
investors and Clearwire's broadband wireless
experience to extend wireless broadband services
to the masses.
Shaikh Abdulrahman Ali Al Turki, Chairman
and CEO of A.A. Turki Group of companies
(ATCO), commended on the growth and success
achieved by the Wi-tribe group, “At ATCO we are
extremely pleased with Wi-tribe's developments
since its establishment in 2007. The addition of
Pakistan to our tribe is proof of our firm
commitment to bridge the digital divide and bring
to emerging markets the best in connectivity and
ease of access. It is about time these markets got
excellent quality service.”
12 ‘Wi-tribe uses WiMAX technology to provide
Free download | flare.com.pk
Islamabad: Federal Minister for Investment Senator Waqar Ahmad Khan attending the launching ceremony of
Wi-tribe wireless broadband internet service in Pakistan.
customers with the advantage of broadband customer local knowledge and understanding but
internet access wirelessly, giving them the option also ensures that company is fully integrated with
of accessing the internet whenever and wherever the country in which it operates. "We have been
they choose within the network area,' commented developing the products, systems and
Sami Hinedi, CEO, Wi-tribe Group. infrastructure of wi-tribe in Pakistan over many
Chief Executive Officer (CEO) Wi-tribe months, we have recruited a dedicated and
Mohammad passionate workforce from within the Pakistani
Sadiq said, community and we are now ready to revolutionise
"Wi-tribe is the way in which people can access the Internet in
described as terms of the performance of our product offering,
the ‘instant the added benefits of becoming a Wi-triber is the
and simple’ quality of customer care and support available," he
broadband added. “The flexibility in the Wi-tribe package is
service that the customer can try the service for a period of
provider in seven days."
Pakistan, The product range is tailored to meet the
targeting the customer's personal usage and budgetary
Internet requirements. With connection speeds ranging
users from 256Kbps to 1Mbps, services can be further
looking for tailored with usage allowances depending upon
increased how and when customers - known as Wi-tribers -
freedom wish to use the internet through their Wi-tribe
from fixed connection.
line." "Becoming a customer cannot be easier. With
"As an centralised customer care centers and a network of
international retails outlets in the cities busiest commercial areas
company including the Blue Area in Islamabad, DHA and
with local focus, Wi-tribe has dedicated much of its Model Town in Lahore, DHA and Clifton in
pre-launch activities towards recruiting and Karachi and Scheme III in Rawalpindi. The
training Pakistani staff to work within the company customer can even contact the Customer Care
at every level.” Centre on 111-1tribe (111 187 423) to get connected,"
Not only does the team at Wi-tribe offer the he remarked.

Free download | flare.com.pk
Chaos of HR in Pakistan
There is no doubt that motivation and recognition has its own importance but if the
extrinsic reward is more than the fair then it will be considered more important than
any recognition or intrinsic reward like certificates, mementos etc.
here is consensus that HR in Pakistan
T evolved after 2000, when people started
calling personnel department as HR
department. We know that most of
management and HR functions were earlier done
by administration department, also called as HR-
Admin or personnel department. Later on, people
started realising that administration could be
function of Human Resource Department but HR
cannot be a part of administration.
In Pakistan HR has now become base of any
organisation and top management realises the
importance of HR as a separate department to run
and meet global challenges. Like, in most cases
organisations are having major HR functions
departments like:
Selection & Recruitment
Compensation & Benefits
HR Operations
Training & Development
Moreover, many organisations are also
focusing towards Employee Relations and
Organizational Development as a additional
functions in HR department but these two wings
are limited to large scale organisations only.
The question is in which conditions they are
performing the HR functions? Commonly,
Selection & Recruitment comes into play when
someone has resigned, axed or when planned
organisational growth is in place. In the result of
these occurrences, organisation needs to hire a
resource to manage the particular function for the
particular area of the organisation. There are some
problems like:
Mostly, the position advertised may already
filled in the organization and advertisement is
only a formality.
Most of the time, experience tenure, education,
demanded is too high and salary allocated is too
low , i.e. for hiring a Network Administrator, the
experience requirement would be five years,
where Salary selected for that experience would
only be a Rs20,000 or at most Rs25,000.
The loop hole in above point is that for hiring
a Network Administrator you require five years
of experience along with hell of education from
HEC recognised institutes. Do you expect that
after having experience of five years, he/she will
be still looking for the network administrator job?
Does this sort of Selection & Recruitment team has
any idea of what requirements they are posting in
the advertisement? Answer is Yes! But you all
must know the hard fact that Pakistan’s
unemployment rate is too high and people need a
job, so most of the time applicants below five years
and above 2.5 years experience appear in
interviews.
Then why don’t these employers post the
experience grid that they were intending for like
2.5 years to 5 years. The answer is ‘bargaining’ –
by posting high specs, organisations get a chance
to make employees realise that they have less
experience – so they must be hired @ Rs18,000
instead of supposed Rs25,000 (actual budget as
per allocation for the slot). They do this to cut the
cost and in turn get more personal favours like
bonuses, promotions, etc.
When organisations start to perceive you in
On the other side, they do not
have proper performance
measurement criteria, the
KPI. Most of the KPI’s are not
tangible and immeasurable
however this also depends on
the job analysis and job de-
scription design for particular
personnel
first meeting by interviewer asking different
questions based on his own perception select or
deselect you without justifying any reason or
accountable to anyone for not hiring that resource.
Any how if any company wants justification most
of the justification is illogical or that usual
standard comments.
One of the unfortunate incidents is the
requirement or preference of forign qualification.
Most of the Government institutions ask this as a
Flare Report InsighT
confession that we do not have quality education.
Institute prefernce is another troublesome
requirement.
Compensation and benefits department has
started evolving in Pakistan especially in last
couple of years. Extrinsic reward is important to
meet everyday expenses. Specifically, when we
are having high inflation rate in the country. As
per IMF reports, two years ago anyone earning
below PKR 15,000 was considered to be poor and
at present conditions you can asses yourself, what
could be the lowest limit?
There is no doubt that motivation and
recognition has its own importance but if the
extrinsic reward is more than the fair then it will be
considered more important than any recognition or
intrinsic reward like certificates, mementos etc.
Incentive has become major part of service
delivery and recovery in organisations. With basic
salary, certain incentive proportion is allocated to
keep up motivation for better performances. But
unfortunately, this incentive monitoring and
evaluation fails in many cases because of
unavailability of proper measuring tools.
On the other side, they do not have proper
performance measurement criteria, the KPI (key
performance indicators). Most of the KPI’s are not
tangible and immeasurable however this also
depends on the job analysis and job description
design for particular personnel. But this is common
to observe that if organisation has team based
structure then KPI’s are assigned on team basis
which later on might have affect on measuring the
performances as there could be possibility of
diversion in the team members job descriptions.
However, this would still remain an issue, if
employees will not ask for proper justification of
the compensation they are getting and benefits
they have been entitled for.
But due job security, most of the employees do
not ask even these right questions at the right time
and they keep on striving but despite of the fact
that everyone knows they are not handled
fairly.

Courtesy: www.propakistani.com 13
 InsighT Ijaz Kakakhel
Govt sets $280 million
IT exports target
For this purpose, development of IT incubators to
establish IT companies and venture capital funds should
be encouraged by providing them with ‘one-window-
facilitation’ to start their business. A government-backed
programme to establish IT incubators should also be
designed
he government set a target of USD280
T
million earning from export of
Information Technology products
during the fiscal year 2009-10. However,
this amount was very low as compared to IT
exports by other regional countries, according to
the Annual Plan 2009-10.
For increasing the software and IT exports,
besides attracting large multinational business in
the country, local entrepreneurs and investors in
large numbers should be attracted through
incentives and infrastructure support.
For this purpose, development of IT
incubators to establish IT companies and venture
capital funds should be encouraged by providing
them with ‘one-window-facilitation’ to start their
business. A government-backed programme to
establish IT incubators should also be designed.
To attract large international businesses, the
local IT companies need to complement their
expertise as well as augment their capacity
through clustering as well as
mergers/acquisitions on successful business
propositions. Mergers, acquisitions and joint
ventures with foreign software houses also help
in the promotion of software development,
software business and transfer of technology.
The system needs to be put in place a proper
mechanism of incentives. This would enable local
companies to transform into world-class
companies.
For the development of IT sector in the
country, the government had allocated Rs2.3
billion in PSDP 2009-10 for 65 projects. The PSDP
14 earmarked for 2009-10 would further enhance the
human resource development, IT industry
development, e-government, infrastructure
development, and would create employment
opportunities in the IT sector.
For development of IT sector, the government
would initiate several development schemes
including.

National ICT Scholarship Programme:
The target for the year was to provide foundation
training to about 9,000 students. About 700
successful students from this foundation’s
training would get scholarships (target for five
The target for the year was
to provide foundation
training to about 9,000
students. About 700
successful students from
this foundation’s training
would get scholarships for 4-
year Bachelor’s degree
programme in various
national universities
years is 3,500 scholarships) for 4-year Bachelor’s
degree programme in various national
universities.

IT Training for Elected Lady
Representatives (Phase-II): Approximately 1,500
Free download | flare.com.pk
elected lady councilors would benefit from this
training programme. The project would be
completed in March 2014.

Pakistan Software Export Board: The
board plans to place 400 interns in various
companies in the next year. The project will be
completed in December 2009.

Pakistan Computer Bureau: The bureau
plans to provide basic IT training to 3000
government employees.

IT industry development: In PSDP 2009-
10, emphasis on improving the IT infrastructure
would continue so that more international IT
companies were attracted to do business in
Pakistan alongside the domestic IT companies. In
this regard, some of the important projects
included in PSDP 2009-10 are:
Phase-II of standardisation of Pakistani IT
industry would further strengthen the capacity
of IT industry to attract international business.
The target for the year was to support 50
companies to attain CMMI level 2, thirty
companies CMMI level 3 and 15 companies
CMMI level 5. The proposed cost of the project is
Rs290.7 million.
Next phase of strengthening of Pakistani IT
industry through international certifications will
offer opportunity to Pakistani companies of
achieving twenty certifications of both ISO 20000
and ISO 27001. The proposed cost of the project is
Rs 170 million.
IT parks construction projects consultancy for
both Karachi and Lahore airports would be
launched. These parks would facilitate more IT
firms to establish their businesses in the country.
These projects would cost the government Rs50
million.
E-government: Machine readable passport/
machine readable visa project (MRP/MRV)
Phase-II: The MRP/MRV system would be
deployed at 10 RPOs and 40 foreign missions in
the year 2009-10. The project would be completed
in January 2011.
Replication of e-office (basic common
applications) at 45 divisions of the federal
government was being implemented. In the next
year, e-office will be deployed at establishment,
interior and health divisions.
Automation of Central Directorate of
National Savings (CDNS) would facilitate its
investors and improve public service at its
business units. This would also provide value
added services including ATM, internet and
mobile banking etc to the clients of CDNS in
future.
Upgradation of NADRA Data Warehouse
would further enhance and upgrade the existing
system to cater for future needs of NADRA.
Land revenue records management system
for Punjab had been revised with an increased
scope to cover all 36 districts of the province and
an improved implementation methodology
focusing at Tehsil level instead of Kanoongoi
level to improve the efficiency of land records
management and facilitate the citizens to have
better access to land records at an affordable cost.
Prime Minister’s initiative for providing
video conferencing facility for federal and
provincial governments would be launched.
Overall, there was a provision for providing
video conferencing facility at 50 sites in the
project based on high definition technology.

 Telepedia Usman Yaqoob
According to the PTA, the Mobilink continued to gain
momentum, posting the highest additions of 431K, Zong
was again the most improved with respect to its
subscribers while Telenor improved market share slightly
t is sunny for the telecom sector as
I
depreciation is no more visible. The
regulations put forward by the Pakistan
Telecommunication Authority (PTA)
resulted in the decrease of a large number of fake
or anonymous cellular subscribers for more than
a year. Although subscribers were adding on
monthly basis but the number of blocked SIMs
(Subscribers Identity Module) was so huge that
the increment was overshadowed.
The addition rate remained sluggish at 537K
subscribers on average through FY09YTD which
represents a 74.1 per cent decline from FY08
levels of 2.1 million. However the May figures
have already surpassed the initial expectation of
92.9 million subscribers for FY09E and expected
to meet the mark of 93.7 million.
Cellular growth picked up considerably to 1.5
per cent on month on month basis in May as
overall subscribers increased to 93.1 million with
Ufone and Warid each capturing 12.1 per cent of
the net addition, keeping their market share
relatively flat.
According to the Pakistan
Telecommunication Authority, the Mobilink
continued to gain momentum, posting the
highest additions of 431K, Zong was again the
Mobilink continued to gain momentum in May, posting the
highest additions of 431K subscribers - a month, which
represents 37.1 per cent of the net addition and also three
times its addition for April. With the cellular giant back in
action, the boost in additions has helped stabilise its market
share at 30.9 per cent, which represents a comfortable lead
16 over its competitors
Free download | flare.com.pk
rate picked up significantly, to 1.5 per cent in
May after registering 0.6 per cent in March,
reflecting the highest MoM increase in FY09E.
Net additions for May crossed the million
mark to weigh in at 1.2 million subscribers, 2.2
times April levels. Over the longer term however,
the declining trend continued with the rolling 12-
month industry average dropping further, albeit
slightly – 537 K subscribers as of May versus
579K in the previous month.
Mobilink continued to gain momentum in
May, posting the highest additions of 431K
subscribers - a month, which represents 37.1 per
cent of the net addition and also three times its
addition for April. With the cellular giant back in
action, the boost in additions has helped stabilise
its market share at 30.9 per cent, which
represents a comfortable lead over its
competitors.
Instaphone continued to
experience attrition in its
base, posting deletions to
the tune of 76K subscribers
which represent a significant
decline of 45 per cent MoM
Relatively, Zong remained the most improved
through May as well, adding 135K subs - a 2.2
per cent MoM improvement in its subscriber
base. Telenor posted the second highest
additions of 375K subscribers which helped
most improved with respect to its subscribers
increase its market share slightly to 22.0 per cent,
while Telenor improved market share slightly.
maintaining its position as the second largest
Telecom experts said that the May data have
operator. Warid and Ufone managed to remain
surpassed their expectations however they
flat in terms of market share after each captured
12.1 per cent of net additions.
Instaphone continued to experience
attrition in its base, posting deletions to the
tune of 76K subscribers which represent a
significant decline of 45 per cent MoM. A
telecom industry expert Omair Chughtai
stated that FY09YTD remained weak but tail-
end boost could help surpass estimates.
The PTA reported cellular teledensity at
57.9 per cent as of May, up 0.8 per cent MoM.
The addition rate remained sluggish at 537K
subscribers on average through FY09YTD
which represents a 74.1 per cent decline from
FY08 levels of 2.1 million. He said that May
figures however, have already surpassed the
initial expectation of 92.9 million subscribers
for FY09E.
In the last budget, the government
increased the FED from 16 per cent to 21 per
cent but in this budget government reduced
estimated the cellular subscribers would likely
federal excise duty (FED) on telecommunication
end the year at 93.7 million.
services from 21 per cent to 19 per cent which is
According to latest PTA data, the addition
aimed at reducing the cost of the service.
Reduction of activation charges of cellular
phones from Rs500 to Rs250 is aimed at reducing
the cost of new connection of mobile phones.
Enforced through SRO, 476(I)/2008 dated
13.06.2009, effective from July 1, 2009.
Government also withdraws regulator duty of
Rs250 per set of cellular phone eliminated and
custom duty reduced from Rs 500 to Rs 250 per
set on cell. This is obviously a good omen for the
cellular operators. With this budget, though not
much but comparative relief is provided.

Free download | flare.com.pk Flare Report Event

Warid is promoting games on national level and the Gymkhana Golf League
is a prove of such sporty promotions to develop youngsters’ interest in
popular games
arid Gymkhana Golf League 2008- on a countback of scores on the back nine. Others be Shahryar Anwar, his score a most impressive

W 09 concluded at Lahore Gymkhana.

Former Chief Secretary Mr Pervaiz
Masood, Chairman
Gymkhana, Mr Tasneem Noorani distributed the
prizes. Mr Baber Ahmed, Deputy General
Lahore
who produced winning workmanlike rounds
were Mustafa Rafi Khan gross 80 followed by
Chaudry Akhter and AVM Zakaullah gross 82.
66 and he is aiming to follow his father’s footstep
who a couple of years back won the Governor’s
Cup title.
Amongst the seniors
noticeable was the
Manager, Warid Products and Services was also presence of Irfan Saeed
present at the occasion. and Pervez Masoud who
The Warid Gymkhana Golf League made shot making look
tournament for June 2009 was contested at the effortless and accurate.
sun baked Lahore Gumkhana Golf Course on a Pervez Masoud has
blazing afternoon when only the bravest of returned to competitive
golfers turned up to compete for honours in the golf after a lapse and
prestigious event. Even though determined they succeeded in prevailing
did look, as the championship teed off, yet many over his competitors.
felt drained of much needed strength and energy, The youngster who
most of it soaked by the direct overhead sun, as managed to thrill in this
the game proceeded and caution made them tournament was golf
withdraw and move to the safe confines of the professional, Lateef
clubhouse, at the expense of being labelled as Masih of Code, and
timid. However, that seemed the right thing to during the two rounds
do. Yet youngsters like Sameer Iftikhar, Wazir his underpar cards of 76
Ali, Mustafa Rafi and the fitter forty plus one like Lahore: Zeeshan Awan RMC Marketing Operations, Marketing Department, receives (five under oar) and 62
shield as a token of memory from Former Chief Secretary Mr. Pervaiz Masood and
Azfar Hassan, Shoaib Bokhari, Chaudry Akhtar Chairman Lahore Gymkhana Mr Tasneem Noorani.
(ten under par), were a
and AVM Zakaullah stayed on and showed testament to his
flashes of form with steady rounds that appeared Those who revealed good form in the quest immense potential and incidentally his round of
the work of champions. for net honors were Azfar Hassan (winner) with 62 is a course record.
Sameer won the first gross in the single a net score of 67, in the handicap category 0-9, Warid is promoting games on national level
handicap category 0-9 with a round of gross 72. and in the handicap category 10-18 Saif Hassan and the Gymkhana Golf League is a proof of such
Wazir Ali also furnished on the same score but was brilliant producing a dream like round of net sporty promotions to develop youngsters’
collected only the runners up gross prize, based 64. The runner up in this category turned out to interest in popular games.
17
 Exclusive Flare Report
Mobilink & Citibank to
promote M-commerce
obilink, Pakistan’s market leader in
M
cellular services and part of Orascom
Telecom Holding, signed an
agreement with Citibank N.A
Pakistan (“Citi”), to promote and facilitate the
growth of mobile commerce in Pakistan.
Mobilink, a subsidiary of the Orascom Telecom
Group, is Pakistan’s leading cellular and
Blackberry service provider. Mobilink maintains
market leadership through cutting-edge,
integrated technology and the country’s largest
voice and data network with over 7,800 cell sites
covering more than 10,000 locations. Housing
Pakistan’s largest distribution and call centre
networks and an unparalleled 6,500 kilo meters
fibre optic backbone, Mobilink has invested, to
date, over USD2.5 billion and provides
uninterrupted countrywide connectivity,
unmatched customer services and international
roaming in over 130 countries.
As a responsible corporate citizen, in addition
to ensuring employee well-being, Mobilink aims
to support education and health initiatives, protect
the environment and promote sustainable
business practices. It also offers a range of
products and services dedicated to enhance access
to information. The company is also the official
Telecom service provider for the Pakistan Cricket
Board.
“Our partnership with Citi will
enable us to create a robust,
secure and convenient
mobile commerce
environment that will take
the mobile banking
experience to the next level”
Citi, the leading global financial services
company, has approximately 200 million customer
accounts and does business in more than 140
countries. Through its two operating units,
Citicorp and Citi Holdings, Citi provides
consumers, corporations, governments and
18 institutions with a broad range of financial
Free download | flare.com.pk
with State Bank of Pakistan’s guidelines.
Speaking at the signing ceremony, Rashid
Khan President and CEO, Mobilink commented,
“89 per cent of the people in Pakistan continue to
remain un-served by traditional banking channels
due to various limitations. Our aim is to facilitate
their access to financial services, which will in turn
enhance their economic participation – a key
driver in social development. Our partnership
with Citi will enable us to create a robust, secure
and convenient mobile commerce environment
that will take the mobile banking experience to the
next level.”
"We continue to innovate and spearhead
transformation of conventional banking," said Arif
Usmani, CCO & Managing Director of Citi,
Pakistan. "Our partnership with Mobilink will
enable the public to make convenient and secure
payments “literally” at the touch of a button. We
are committed to the State Bank of Pakistan’s
vision of reaching out to the un-banked
population and believe that financial services
offered via mobile phones will have a positive
impact on our economy”.
Using Mobilink’s cutting edge technology,
customers will be able to open branchless bank
accounts with Citibank through a quick
and convenient registration process via
authorised retailers across the country.
The service will allow customers to
maintain their accounts through their
mobile phones, make secure peer to peer
transfers to any Mobilink number and
withdraw or deposit cash from any of the
supported Mobilink franchises and
Customer Care Centres across the country
simply via SMS.
Mobilink and Citi envision taking this
partnership further by using this platform
to empower subscribers to avail and repay
loans, purchase goods and services, pay
bills, buy airtime and a host of other
services using their cell phones. Such
services will further Mobilink’s vision of
Lahore: Rashid Khan, President and CEO, Mobilink and Arif Usmani,
CCO and Managing Director of Citi, Pakistan sign an agreement to “reshaping lives” of the people of Pakistan
by providing
promote and facilitate the growth of mobile commerce in Pakistan.
unparallel benefits
that were previously
available only to a
limited section of the
society.
As a pioneer
heralding the onset of
“Mobile Currency” in
Pakistan, Mobilink is
the only mobile
operator to have
made headway in the
m-commerce arena.
Earlier this year,
Mobilink launched its
(Centre) Rashid Khan, President and CEO, Mobilink and Arif Usmani, CCO & Managing Direc- Mobile Money Order
tor of Citi, Pakistan at the signing ceremony of an agreement to promote and facilitate the (MMO) Service in
growth of mobile commerce in Pakistan. Bilal Munir Sheikh, Vice President Marketing, Mo-
partnership with
bilink and Aziz Rahman, Director Corporate Bank, Citi are also seen in the picture along with
Mobilink’s Mobile Commerce team and senior Citi officials. Pakistan Post. The
products and services, including consumer of its kind in the country, MMO is already
first and only service
banking and credit, corporate and investment available in 37 cities (73 outlets) across Pakistan.
banking, securities brokerage, and wealth Mobilink is also the first and only mobile operator
management. to have launched a mobile payments solution in
Under the agreement, Citi will utilise Pakistan under the brand name of Mobilink Genie
Mobilink’s extensive retail infrastructure to extend enabling customers to access their bank accounts
the reach of financial services to the previously un- from their mobile phones and make mobile
reached masses starting initially at select pilot payments.

locations followed by nationwide launch in line
 InsighT Flare Report
First step towards office automation is the usage of good old typewriters.
Fax machines are fancied as harbinger of e-commerce, a way of life in business in
late 20th and early 21st century, in which we are living. What would come next,
only the Providence can tell!
omputerisation or broadly the office
C automation, established in developed
western environment through an
evolutionary process. In ‘need for speed’
(to borrow the title of a popular computer game)
in workplaces the West went on to rampage in
unleashing innovations one after another from
time, it seems, immemorial. Their working habits
and drive demanded innovations, and in turn
various innovations made their own ways into
their habits. At times it seems like the chicken and
theory – work requirements creating demands for
new gadgets, nay, new gadgets creating demands
for them.
Now let’s talk about computers and
computerisation in Pakistani scenario: Here is a
light comment of a friend that in our city there are
more computer vendors than the ‘roti’ (bread)
sellers. Though there is a pun in this comment, yet
it is encouraging. People are purchasing more and
more of these things. But, where are these going?
These are going to the people, persons and
students who are learning the whole gamut. Of
course, some of the machines are finding their
precious but precarious ways to some office tables.
As far as I remember, computers and learning
of computers came into the fancy of common
people when petro-dollars were ruling the roost,
and the foreign markets had the seemingly
insatiable hunger for development workers. The
redeeming fact is that, our people are still learning.
Now, it is to be seen when the golden time will
come, when all these learning can be put into
practice. Surely, the onus of making computers a
part of work force, lie on business executives and
top-tier management, and on nobody else.
We still remember my childhood
20 conversations with my school buddies. You know
– we would often (why often, don’t know!) say to
each other – in America the Bosses would pick up
their little cute portable typewriters from the side
of their comfy chairs, put a paper in it, type a
letter, then type an envelop, put the letter in it and
give it to the secretary for sending it to post. The
same breeds of Bosses now play with desktop,
laptop (notebook), and of course palmtop,
computers. To satiate those types of bosses and
executives the technology is ever evolving and
giving painless birth to more gadgets and gizmos.
But here our bosses only play with, toss and tease,
the latest, cutest and costliest types of mobile
phones! Here, he/she is quite content to wait for
his/her typist to come after a handsome lunch, or
Generally speaking,
Pakistani executives are
quite averse to use the
computers by themselves.
In many of their back of the
mind, perhaps this machine
is basically meant for
typists
wait till next day break to get the print out of
his/her ‘computerised’ letter. Generally speaking,
Pakistani executives are quite averse to use the
computers by themselves.
In many of their back of the mind, perhaps this
machine is basically meant for typists. In recent
times, however, the aversions has a little waned
and enlightenment has a bit increased to the effect
that, these people have started believing that these
Free download | flare.com.pk
machines are quite capable to do more than a
typist’s job. Yet general approach has remained
almost the same. A Pakistani executive’s main aim
is the goal, and not the means. So, he/she is least
moved if a job is done half-baked by manual
process and half cooked by computers. He/she is
least bothered to think if a job done could have
been done in better way with lesser time. He/she
is also least concerned if an over enthusiastic
worker does any wonder with this cute, magical
box called computer. But without active and
appropriate involvement of the executives and
decision makers in the wholesome process, the
real efficiency in today’s workplaces is not at all
possible. Why - that we will see next, after few
paragraphs of this dissertation.
An incident narrated by a victim whose
precious time was needlessly wasted for nothing
but little ignorance of officers and executives
about the ‘nature’ of various application software
being used in that office. That highly
departmentalised office needed to send some
report to an outside agency. All the concerned
departments would do their portions and give the
same to the designated department for
compilation of them in one statement and
dispatch the print out in the same evening. All the
departments did their bits in time by around 6
0’clock and many even left the office after work.
So far so good. But the problem started when
compilation was started. Because then it was
found that, some department had made the
statement in WordPerfect word processor, some
in MS Word, some in MS Excel worksheet and
some in Lotus 123. Had the executives, under
whose supervision the statements were made,
been little aware of the software, and had these
been made in any one of the software then the job
Free download | flare.com.pk
of compilation would have been very easy, not
taking more that half an hour. But would you
believe that, this simple job took hours to be
completed after midnight! According to my
friend, those executives have not yet learnt any
thing, and they are still quite proud that they
know very little about the computers and their
working. The same level of knowledge is,
unfortunately, prevailing almost everywhere in
Pakistan.
The most fundamental thing is creation of the
realisation that, the ‘pen literacy’ is gone for ever.
This is the age of computer literacy. The
implication of computer literacy is much wider
than the ‘pen literacy’. The fact of the matter is
that, this is a different issue for a separate
dissertation, if one wishes to indulge into it. With
computer literacy, the culture of office work has
also drastically and revolutionarily changed. In
just a few years ago, we the accountants used to
use four columns, six columns, twelve columns or
even more column sheets to work on. But today
all these have just disappeared, never to come
back. There is a need to understand this changed
culture.
Comprehensively designing a system with
scope of future variability:
Management’s active involvement is of
utmost necessity in effecting computerisation in
any organiation. Management has realized the
importance of this job, that is why the function of
computerisation or evolvement of information
technology in the functions of the organisations
get respectable mention in their annual reports.
But the experience shows that, presently
Management’s role is only limited to giving
In just a few years, we the
accountants used to use
four columns, six columns,
twelve columns or even
more column sheets to
work on. But today all
these have just
disappeared, never to come
back. There is a need to
understand this changed
culture
policy statement. The statements or mere
rhetorics are not enough. As has been already
said, here there is a complete change of work
culture, complete change in whole office
philosophy. Only direct involvement of the
Management in day to day developments can
effectuate the cultural change in an organisation.
This involvement can be of various modes and
degrees. All these involve the formulation of
policies, deliberation and defining procedures,
monitoring each and every step of
developments, and demanding computer
generated statements and reports in place of
manually done works. The deliberation and
defining the procedures with active involvement
of Management is all the more important,
because of the fact that the checks and balances
in computerised system are diagonally different
than the manual system. The audit trail must be
built in the various stages of the system, as later
on it may not possible to plug in any loop whole
left behind, and this should be done with clear
and direct input from the Management.
All in all, only Management’s direct
involvement is a must in successfully
implementing the plans. Here is small but
interesting anecdote rightly fitting to this
These are some thoughts
about the nagging situation
prevailing about computeri-
sation in organisations and
institutions in Pakistan, if
not all but surely in
overwhelming majority of
the same
assertion. Malaysian ex-Prime Minister Dr.
Mahathir Muhammad wanted to put his country
on the top of information technology, which he
did. But in this process he faced stiff resistance
from various quarters of old school of thought,
even from the ministers. The Prime Minister
instructed them all to convey anything they
want, any objection, observation, suggestion,
only through email. No other mode of
communication would be entertained by his
office. This act of his shortly bore fruit, and now
Malaysia is in an enviable position in
information technology.
Formal’ education of all executives:
The word ‘education’ may seem a little harsh
with reference to the term ‘executives’, but then
this is it. There is no denying the fact that, our
executives almost all (may read it unqualified
‘all’) are computer illiterate, and they are quite
happy with the situation. The ‘cultural change’ I
am repeatedly talking about, can not be truly
effected unless and until these executives are
educated and imbued with computer’s
‘psychology’ and ‘workmanship’. They should
know that, a computer can do more than
running some beautiful screen savers.
As we have seen, from the days of
petrodollar boom, young people have been
learning computers at various levels. People of
that era should by now have been at various
echelon of management. Had this been so, the
problem should have been little lighter. But it
seems that they could not make it up to the
ladder of execution and administration, but
vanished into thin air. The present day
executive, on whom all depends for the smooth
running of new system and new culture, are
needed to be divested of their old school of
thoughts, and be given proper and
comprehensive education. This does not mean
that an executive would be imparted with same
type of training as is normally given to a junior
grade officers, like opening/closing/saving files
or formatting texts etc. But they should rather be
given the knowledge of managing the computer
skills. It means that, they should know what a
computer can do in given situation, what it is
capable to do and what can be done through it.
They should not cut a sorry figure for
themselves, and create difficulties for the
workers, by demanding a spreadsheet like
statement from a hard-coded database package,
and so on and so forth. In present scenario all
InsighT
this seems to be a difficult task. But this is to be
done to bring in the change in work culture.
· Comprehensive system analysis:
When you are required replace an already
dead system with a totally new, revolutionary
and innovative one, then what you would do?
Obviously you have to do extensive ground
work and paper work, but not simply patch
work. Because, you are going to tread in a
completely uncharted territory, about which you
know very little before hand.
In fact, the system in which we are working is
here for centuries. Over the centuries this have
been used, utilized, polished, perfected and
refurbished whenever and wherever necessary.
So, working in this system has become a second
nature for us. Now, contrary to the general
impression that this is a ‘game of my left hand’,
the changeover is an arduous and troublesome
job. For this, as I have already said, the
Management’s active participation and all
executives’ full knowledge are must. Actually,
this system analysis, this full preparation for
placing a new system is just an integral part of
the whole process, and as such should not have
been a subject of a few more lines of
deliberations. But experience shows that,
Pakistani Managements willing to bring in
automation, conveniently overlook this most
basic aspect of the whole exercise. They prefer to
Enjoying the paperless environment
go by bits and pieces, instead of pursuing the
process as a coherent whole. So, this issue got a
respectable mention here.
· Designing a system:
After analysing the system, and charting
down the requirements, next obvious thing
comes as designing and writing of the system,
popularly understood as programming. In this
phase, the involvement of the end-users, the
lower strata of the office workforce, becomes all
the more important.
These people provide all the guidance as to
how the input interface would look like, and
what would be the output and end-result. End-
users’ interactions provide the clue for plugging
in the possibilities of innocent but menacing
human errors.
These are some thoughts about the nagging
situation prevailing about computerisation in
organisations and institutions in Pakistan, if not
all but surely in overwhelming majority of the
same. Along with these are some deliberative
suggestions as to how we could proceed forward
in embracing the new generation of working
culture.
The culture is already here, but not in our
minds and on our tables, and there is no way to
shun it or to remain where we have all along
been. So, the sooner we immerse ourselves into
it is the better.
21
 InsighT Flare Report
HP’s workstation with six-core
AMD Opteron Processor
P announced the immediate
H integration of the highly anticipated
Six-Core AMD Opteron 2400 Series
processor into the award-winning
family of HP Workstations.
Ideal for high-end workstation applications in
fields such as engineering, 3-D digital content
creation, oil and gas, and science, the HP xw9400
Workstation taps the power of the new AMD
Opteron processors to deliver higher
productivity, especially for multi-threaded
applications, multi-tasking and mega-tasking
environments.
With the built-in engineering advantages of
HP’s highly tuned workstations, the HP xw9400
Workstation can accommodate up to two Six-
Sony reduced one lakh tons of
CO2 emission in 2008
In April 2009, Sony DADC, a leading producer of optical disc media,
announced that it is purchasing more than 83 million kilowatt-hours
of green power in the U.S. annually - enough to meet 44 per cent of
the organisation's purchased electricity use
ony Corporation is continuously working
S to increase energy efficiency in order to
reduce greenhouse gas (GHG) emissions.
As part of this effort, Sony is actively
promoting the use of renewable energy. By
implementing initiatives such as the Green Power
Certification System and the introduction of solar
power generation systems, Sony reduced its
global CO2 emissions by approximately 100,000
tons in fiscal year 2008.
Sony Europe has achieved independent
certification that every facility with over 100
employees is powered by 100 per cent renewable
energy amounting to 190 million kWh or
approximately 55,000 tons worth of CO2
emissions. Through continuous energy efficiency
efforts, Sony's European operations have reduced
CO2 emissions by approximately 90 per cent
between fiscal years 2000 and 2008.
22 Sony Group companies in the US purchased
Core AMD Opteron processors – for a total of 12
cores – each of which offers up to 34 percent more
performance per watt(1) over the previous-
generation quad-core processors.
"HP understands the immense pressure its
customers are under to deliver more return on
investment in a shorter period of time," said Jeff
Wood, director, Worldwide Marketing,
Workstations, HP. "By providing the most
extreme combination of technologies – up to 12
cores in one workstation – HP continues its
commitment to bringing customers leading-edge
technologies."
AMD HyperTransport 3.0 technology (HT3)
increases interconnect rates from 2 gigatransfers
per second (GT/s) up to a maximum 4.8 GT/s,
42 million kWh of renewable energy in fiscal year
2008. This equates to a 25,000 ton reduction in
CO2 from renewable energy usage. In April 2009,
Sony DADC, a leading producer of optical disc
media, announced that it is purchasing more than
83 million kilowatt-hours of green power in the
U.S. annually - enough to meet 44 per cent of the
organisation's purchased electricity use.
Also in the US, continuous enhancements are
being made to Sony Pictures Entertainment's
facilities and operations to increase efficiency and
utilise renewable energy sources. For example,
Sony Pictures is using 100 per cent renewable
energy for its Arizona data centre and has
installed solar photovoltaic cells on the roof of an
existing building at its Culver City, California
headquarters as part of a pilot solar energy
programme. The studio is also experimenting
with renewable energy sources, such as biodiesel,
in film production. According to researchers from
Free download | flare.com.pk
With the built-in engineering
advantages of HP’s highly tuned
workstations, the HP xw9400
Workstation can accommodate
up to two Six-Core AMD Opteron
processors – for a total of 12
cores – each of which offers up
to 34 percent more performance
per watt(1) over the previous-
generation quad-core processors
allowing the entire system to provide superior
performance. Additionally, the HP xw9400 can be
configured with the ATI FirePro V7750 3-D
workstation graphics accelerator.
"The Six-Core AMD Opteron processor
delivers top-line performance with no
compromise in feature sets across the product
line,” said John Fruehe, director, Business
Development, Server Workstation Business,
AMD. “Including the Six-Core AMD Opteron
processor and ATI FirePro V7750 3-D workstation
graphics accelerator in the powerful HP xw9400
Workstation offers customers an optimal
combination of computing performance and
high-end graphics capability."
an
The HP xw9400 Workstation is registered as
Electronic Products Environmental
Assessment Tool (EPEAT) Gold product, the
highest rating available. All HP workstations are
more than 90 percent recyclable by weight and
incorporate a tool-less chassis design for quick
and easy upgrades by hand. The HP xw9400
workstation includes an 80 PLUS power supply,
which is substantially more efficient than a
standard power supply, reducing both overall
energy usage and the amount of waste heat
released into the environment.

Cornell University, the use of biodiesel fuel in
production generators on the set of Columbia
Pictures' recent film, "The Taking of Pelham 123,"
demonstrated the potential for a substantial
decrease in carbon monoxide emissions, an
element that makes up smog.
While renewable energy is less accessible in
Japan, Sony today purchased Green Power
Certificates equivalent to approximately 50 per
cent of the electricity to be used at Sony City
(Sony's Headquarters building in Tokyo)
beginning October 1, 2009.
This represents the entire daytime electricity
usage at the building, and is equivalent to the
annual electricity consumption of approximately
4,400 households. This is the first time that green
energy has been introduced at Sony City, and is
expected to result in an annual GHG emission
reduction of approximately 6,800 tons. In fiscal
year 2008, the Sony Group in Japan purchased a
total of 55.49 million kWh in renewable energy
through the Green Power Certificate System.

 InsighT Flare Report Free download | flare.com.pk

The mobile web in

ince its creation by Tim Berners-Lee, the

S inventor of the Web, W3C’s mission has

been to lead the Web to its full potential.
Defining new free and open technologies

developing countries:
for the Web, preventing fragmentation, working
towards one single space of communication and
exchange, accessible by everyone from every
device, has been the spirit of all W3C actions from
the last 12 years.

next steps
Now, it is time to think about the next steps.
While more and more people are using the Web, a
significant number of people still do not have
regular, effective access and ability to use digital
technologies. This is known as the "Digital
Divide".
With the availability of high speed mobile data
networks, and the appearance of increasingly-
affordable Web-enabled phones, one can imagine
that the potential to help bridge the digital divide
has increased, in that people with access to a
mobile phone would be able to access the Internet
and the Web. But, it is fundamental to understand
the needs and the expectations of the people, and
the specific challenges and issues of accessing the
Web from a mobile phone as a primary and often
sole platform, so that the potential of resolving the
gap becomes reality.
While there is a general agreement among
specialists on the importance of bridging the
digital divide, there are probably different
solutions to achieve it. The One Laptop per Child
Initiative thinks that an inexpensive laptop using
mesh networks may be the way forward.
Microsoft thinks that the solution is to provide a
Windows-based mobile phone which can
transform itself in a computer by plugging in a TV
set and a keyboard. Our view is that perhaps, From the "human" angle, today we are still missing
there is a third direction to explore, a solution
which would have an easier deployment phase information about the exact needs and usage of ICT
and would take advantage of the 2.7+ billion
mobile phones spread over the world and which
in developing countries. However, it is very important
would provide direct Web access from them.
Starting from this observation, as a first step,
to enable local communities to develop their own
we decided to investigate this third direction by applications that would fit their exact needs
organising an International Workshop on the
Mobile Web in Developing countries which took no Web browser on low-end phones. When there compared to the immediate accessibility of SMS is
place in Bangalore, India. are browsing capabilities on phones, even seen as a blocking point;
Broadly speaking, representatives from two minimal, Web browsers are indeed used (read User Interface: The usage of a mobile Web
communities participated in this Workshop: those BBC's experience). However, some older phones browser is still problematic; and
inventing new technology and those with Cost: Given the price and the unpredictability of
expertise in social and economic issues in
developing countries. Using mobile phones as the
The One Laptop per Child the cost of data services, people are hesitant to use
a Web browser without knowing how much they
support for services is considered the right way to Initiative thinks that an will be charged. Participants acknowledged that
go. However, using the Web and Web
technologies as the software platform for inexpensive laptop using the availability of affordable flat-rate plans for
data-services would be a key factor for adoption.
developing those services is not yet a reality. mesh networks may be the However, there was a general agreement at the
As of today, the most widespread way to
provide such e-services on mobile phones is with way forward. Microsoft thinks Workshop that the Web is providing unique
opportunities which may facilitate the bridging of
SMS-based applications. The reasons for that are
numerous:
that the solution is to provide the digital divide:
Inexpensive service development and hosting,
Easy to use a Windows-based mobile Large scope and wide audience, and
Low and predictable cost (no cost for receiving
a message, low and known cost for sending a
phone which can transformit- Easy availability and discoverability of existing
services (e.g. through search engines, portals, etc.).
message) and self in a computer by Having an easy-to-use, easy-to-develop
Availability on all phones
Ofcourse, the limitations of SMS-based plugging in a TV set and a standardised platform goes a long way, but
equally important is teaching people how to
applications are widely recognised: keyboard develop applications for this platform. Even
Low capabilities (text-only, limited size, basic though there are lots of mobile phones compared
services like single query-answer, etc.) and have just WAP 1.0 (WML-based) browsers and to the number of PCs, it is very rare to see "Mobile
Interoperability problems between operators there is almost not WML content available, and Application Development" courses taught in the
Adopting the Web as the platform for new low-end phones have most of the time no universities of these countries. Enabling such
developing future services requires work on the browsers at all; courses would be a key factor to enable local
following blocking factors: Problem of configuration: The difficulty to people to develop applications fitting the needs of
24
Problem of Web browser availability: there is configure a phone to enable Web browsing their own country.

 Event Flare Report Free download | flare.com.pk

iRaffles’ retail outlet to warm up the

twin cities
iRaffles is the first Apple
Authorised Reseller outlet in
Rawalpindi / Islamabad that
offers comfort of shopping and
entertainment

A
new retail outlet iRaffles was recently
inaugurated at Midway Centrum Mall, on
Murree Road. The new store will offer
Mr Ibrahim Qureshi, Director iRaffles addressing the press conference at the launch of iRaffles store.
shoppers in Rawalpindi and Islamabad an
opportunity to learn and experience Apple’s
innovative products and solutions in a modern and
welcoming environment. The new store will offer a
full range of Mac's, including desktops, notebooks,
displays and software together with the full range of
iPod digital music players and iPod accessories.
“We’re very excited to open a new Apple
Authorised Reseller store,” said Ibrahim Qureshi,
Director IRaffles Pakistan. “Customers can now visit
the store to have hands on experience on all products
displayed at the iRaffles store and purchase the full
range of Apple products and accessories. We offer
after sales service for home and business users that
includes installation and training.”
At iRaffles, knowledgeable experts are available to
help visitors learn about all the latest products from
Apple. The hands-on experience provides visitors
with an opportunity to test-drive Apple’s entire
product line from the latest MacBook and MacBook
Pro, through to Apple’s full line of desktop computers
including the Mac Pro, iMac and Mac mini, and the A group photograph to commemorate the valuable launch of iRaffles retail outlet on Murree Road.
newest additions to the iPod family.

Rawalpindi: Mr Nadeen Haq, Mr Ibrahim Qureshi and Mr Fahad Zaya with guests in
the newly opened iRaffles store.

Rawalpindi: Mr Nadeen Haq Chairman IT Task Force, Mr Ibrahim Qureshi

Director iRaffles, Mr Fahad Zaya CEO iRaffles Rawalpindi at the opening of
iRaffles store.

Rawalpindi: The iRaffles Retail Outlet.

26
 Telepedia Flare Report
Saeed determine to improve PTCL
Naveed Saeed recently took charge in PTCL as SEVP Commercial. He is a well learnt man
of diverse interest and has an experience of working with high profile companies. He has
served in leading telecom companies of Pakistan. His efforts for the development of
telecom sector always be remembered
he Pakistan Telecommunication
T Company Limited (PTCL) Senior
Executive Vice President Commercial,
Naveed Saeed and Executive Vice
President Marketing and Communication Ali
Qadir Gilani called on an English daily Editor at
his office in Lahore and apprised about the
company’s services and its latest initiatives in
detail after the new management took over the
national telecom company.
They informed that company had improved its
services after its privatisation. It is to be noted that
after privatisation, the company is being run by
UAE-based Etisalat group.
PTCL in order to provide sales and after sales
support of PTCL corporate product portfolio to
the SME market, has signed a strategic agreement
with Habib Rafiq International Pvt Ltd (HRI). On
the occasion, Naveed Saeed briefed about the new
customer friendly planning of PTCL, “With this
partnership the SME market will receive the best
of both worlds, Best-of-breed communication
products from PTCL and best-in-class support
from HRI. He also added that HRI would help
PTCL to maintain its leadership position in the
telecom market of Pakistan by providing high
quality products and customer services to SMEs.”
Safety is priority @ PIA
The Seminar was
sponsored by PIA, on the
third anniversary of PIA
Fokker Crash incident to
commemorate those who
lost their lives in the
unfortunate Fokker Plane
Crash of 10th July 2006
he International Society of Air Safety
T
Investigators (ISASI) and Royal
Aeronautical Society (Pakistan Division)
co-hosted a seminar on “Aviation Safety
in Pakistan” at a local hotel in Multan. The
Seminar was sponsored by PIA, on the third
anniversary of PIA Fokker Crash incident to
commemorate those who lost their lives in the
unfortunate Fokker Plane Crash of 10th July 2006.
The seminar provided a platform to discover
new ideas for improving air safety and raising
public awareness towards transportation safety in
Pakistan and measures being taken by PIA to
further improve Aviation Safety in Pakistan.
Managing Director PIA, Captain Mohammad
Aijaz Haroon was the Chief Guest at the occasion.
28 Papers were presented by Officials of PIA, CAA,
Free download | flare.com.pk
PTCL has also
decided to further
extend its Pakistan
plus package, as a
limited time
promotion of 1,000
free nationwide
minutes following
the overwhelming
response of its
consumers
towards this
product. As per
details, this
package will now
offer 1,000 free
nationwide
minutes @ Rs 199
Lahore: Senior Executive Vice President Commercial, PTCL, Naveed Saeed and Executive Vice
w.e.f August 1. President Marketing and Communication Ali Qadir Gilani during a meeting.
The decision
has been taken to further affirm the PTCL our product offerings, PTCL strives to bring
commitment to provide innovative, cost effective quality and convenience to its landline subscribers
and quality services to its subscribers. Naveed by providing best quality voice, instant
Saeed said that it is our endeavour to ensure that connectivity, 24x7 helpline, directory assistance
PTCL as a market leader continues to take and one Toll free number (0800-80800) for
initiative to launch new and exciting offers for its acquiring a new landline, WLL and broadband/
subscribers. Naveed Saeed added, “In addition to Smart TV connection.”

Pakistan Army, Pakistan Air force, Air Blue,
Pakistan State Oil, Shaheen Air International,
Chief Guest of the occasion was Managing
Director, PIA, Captain Mohammad Aijaz Haroon.
Singapore Accident Investigation Board and While expressing his thoughts, MD PIA said that
International Society of Air Safety Investigators the Multan Fokker Crash was a tragic and
(ISASI). unfortunate incident which is remembered by
entire airline. He said that PIA’s
foremost priority is the safety of
its passengers and special
attention is being made with
regard to the safety standards of
the airline. PIA has successfully
renewed its IATA Operational
Safety Audit (IOSA)
Registration. IATA has extended
PIA’s IOSA registration for the
next two years i.e. till 24th June
2011; Out of a total of nearly 1500
registered airlines in the world,
Detailed Presentations were given on topics only 308 airlines are IOSA certified, making it a
such as: A practical Approach to implement highly respected accomplishment, he added.
Aviation Safety Management System by Captain He further said PIA would organise Safety
Salman Azhar, GM Corporate Safety PIA, Under Seminar each year in Multan declaring Multan as
Water Search and Rescue Operations by Mr Chow a Hub for Aviation Safety Conference. A memorial
Wah, Singapore Accident Investigation Board, would also be placed at Multan airport that would
Safety-Risk Management by Col. Arshad Amin be shortly build with the cooperation of CAA.
(Tamgha-e-Esaar) and Safety Data Collection & Towards the end of the seminar, All Participants
Analysis procedures by Group Captain M. Abdul offered Fateha for the people who lost their lives in
Basit. Other topics presented were: Birds Hazard the Fokker Crash. The seminar was well attended
and Aviation Safety, Flight Data Management for by a large number of representatives from the
Aviation Safety and Aviation Fuels & Aviation Civil Society of Multan and delegates from airlines
Safety. and International Aviation Organisations.

 Free download | flare.com.pk Flare Report Exclusive

Urbansole set to go for winter

akistan’s
The exhibition show
P best
handmade
shoes
brand, Urbansole
launched its new
cased the winter
designs of three of their
most specific articles;
winter collection
2009 in Holiday namely Comfort,
Inn. Being the only
Pakistani brand
Casual and Fashion,
which not only which won high praise
meets up with the
international from the audiences and
standards but also are destined to be
attempts at
satisfying its
Mr Riaz Ansari, CEO Milli Shoes and Mr Mudassar Iqbal, SE Sales express-
ing their views about the newly launched collection.
launched in future.
customer every dealers. The exhibition show cased
season sees the winter designs of three of their
Urbansole most specific articles; namely
introducing a new Comfort, Casual and Fashion, which
range of fashion won high praise from the audiences
and designs to its and are destined to be launched in
customers. future.
Keeping up Kashif Zorain, Brand Manager
with this perennial expressed his feelings, “We have
tradition, very divided Urbansole product line into
recently, three major segments as Casual,
Mr Kashif Zorain, Brand Manager,
Urbansole enjoying the splendid
Urbansole Fashion and Comfort so Urbansole
unveiling ceremony of Urbansole launched its latest range of all seasons revolves around
winter collection. winter collection the three segments. This allows
at Holiday Inn where the event was attended by a Urbansole to meet customer
large number of the brand’s customers besides its Mr Jawad Musaddiq, Director Urbansole, Mr Shahid Cheema, BDM and Mr
expectations from all walks of life.”
Riaz Ansari, CEO Milli Shoes exchanging views at the launching ceremony.

Why CRM investments make sense?

Exploiting the opportunities provided by the marketing investment model requires a
plan which integrates customer-focused goals and strategies with the infrastructure
required for realising and maximising potential returns
here has been a significant shift in understanding of current customer segments and

T business focus, from product sales and

profits to customer profitability and
customer retention. As a result of this
shift, there has been a corresponding shift in how
businesses measure profits and the investments
which support or even drive these profits.
The current industry focus is on developing a
customer-centric strategy for improving customer
relationship management (CRM). This focus
represents a shift from: mass to individual,
acquisition to retention, product to customer and
product function to customer experience.
Two seemingly inconsistent goals, increasing
revenue while reducing cost, can be accomplished
through a customer-focused strategy. The strategy
takes three logical forms:
• Customer maintenance inducing larger
and more frequent purchases.
• Retention maintaining the relationship
longer.
• Expanding wallet share capturing more of
the customer’s purchase activity.
The fundamental premise in maintaining
current customers is activation and continued
activation, the ability to increase purchase
frequency and purchase value. This requires an
purchase patterns. For example consider that the
first activation statistic identified for a campaign
was 1.5 million people who had not purchased in
a year, yet they continued to receive the same
mailings on the same schedule as active
customers, at an annual cost of USD six million.
Implementing a CRM strategy which focuses
on maximising customer value and optimising
promotion expense can have a dramatic impact:
data cleansing - 3 - 5 per cent impact on cost; time
to market - from weeks to days; reduced
promotional cost; improved response and
revenue; reduced customer attrition and better
visibility into results and customers
The keyword in marketing automation is
obviously automation. While automation of
communication delivery provides an opportunity
in and of itself, it also facilitates the planning and
execution process, removing manual, time-
consuming actions and maximising the
productivity of key analysts and managers.
The boost in sophisticated functionality and
productivity will translate directly to an increased
frequency of campaigns, campaigns which are
more customer focused and which increase the
likelihood of higher response, profits and
profitability. The resulting improved information
will further enhance business planning,
improving the likelihood of achieving plan goals
and resulting in a corresponding reduction in
business risk. These factors make investment in
CRM-enabling capabilities a distinct business
opportunity.
29
 Flare Report
Student’s tool to cheat
With the world set on the fire of change, there are
many things that have changed or are changing their
shape. Education is one of them, so does xamination
followed by cheating. It is not US teens who use
smart phones for cheating, it is also students in
developing world
tudents are competent enough to learn
S
lessons, languages, gadgets, sports as
easily as anything. A number of
revolutionary inventions and discoveries
are added into the Alice’s Wonder Land. There is
so much to gossip about and to learn that elders
feel themselves helpless in front of unknown
horizons of technologies that are spreading like
the fire of jungle.
As it is from ages said that everything has two
aspects: one is good and the other is bad, so does
all kind of inventions. Cell phones and
computers are one of the most famous and
widely accessed tech-tool which has changed the
shape of communication worldwide.
It is still true that everything has two aspects:
one is good and the other is bad and it depends
on user how he or she avails the facility. Many of
us abuse whatever comes in to our hands
whether it is authority or a handset. Cases of
cheating are often a focus of newspapers and
channels during exam season when someone is
caught red handed while cheating from/through
cell phone. As proper study and authentic
surveys are rare in Pakistan so I will focus on a
survey conducted in USA.
Using technology to cheat is nothing new.
"We have had students who have been caught
using photo copies of notes or photo copies of
30 other information during exams," said Peter W.
InsighT
Pappas, a coordinator of the Ohio State
University Committee on Academic Misconduct.
Many teachers, in not only developing world
but also in developed world, do not even know
that today’s cell phone is far smarter than their
thoughts. They neglect a number of features
offered by the cell phones like dictionary, web
tools, active notes, camera (that can be used to
take high resolution pictures of required
material), recorders (that can record a full fledge
Cheating tactics include
storing notes on mobile
telephones for reference
during exams and
exchanging text messages
about answers while
taking tests
lesson) and what not. If they think that it is
sufficient to see the handset not in one’s hand
than they are wrong. They only underscore the
speed of technological advances, catching
instructors by surprise ill-informed of the
capabilities of wireless devices.
A study released in June shows US teens are
using smart phones and the Internet to cheat at
Free download | flare.com.pk
school work or exams. Slightly more than half of
teens surveyed for a Common Sense Media poll
admitted to using the Internet to cheat and more
than a third of students with mobile telephones
said they had used them to cheat.
Approximately 65 per cent of all teens
surveyed said they had heard or seen other
students using mobile telephones to cheat at
school. "This poll shows the unintended
consequence of these versatile technologies is
that they've made cheating easier," the study
concluded.
"Digital life, by its nature, is distant, hard to
track, and often anonymous, which can diminish
the impact of action and consequences." Cheating
tactics include storing notes on mobile
telephones for reference during exams and
exchanging text messages about answers while
taking tests.
Teens also told of using smartphones to
search the Internet for answers during exams and
of using the devices to send pictures of tests to
friends scheduled to take the same class later in a
day.
Some 36 per cent of students said that
plagiarising from the Internet for school
assignments was not a serious offense, and a fifth
of teens polled did not consider it cheating. Only
half of the students surveyed considered mobile
telephone or Internet cheating "serious offences,"
and a significant number of teens didn't deem
those tactics cheating at all.
One in four students said it wasn't cheating to
store notes on mobile telephones and peek at the
information during exams.
"Though it's debatable whether or not it's
truly cheating, nearly half (48 per cent) of teens
with cell phones call or text friends to warn them
about pop quizzes," authors of the study
observed.
"And there's little debate among teens; just 16
per cent say this is cheating and serious offense
and 46 per cent say it's just helping out a friend."
Parents appear to believe that gadgets are
being used for cheating, but that other people's
children are doing it and certainly not their
offspring, according to the survey. "Parents are
shockingly ready to believe that cell phone
cheating is even more widespread than teens
believe," study authors noted. "But, perhaps not
surprisingly, almost no one is willing to believe
their child is the culprit."
But cheating isn't limited to the States. In
Korea, police expanded an investigation after
securing evidence suggesting about 100 students
allegedly used cell phones to cheat during the
national college entrance exams.
Even more sophisticated, in Thailand, forty-
six students were banned from the military for
life after they tried to cheat in an army entrance
examination by concealing cell phones in their
shoes.
Internet has been a real game-changer for
education and has opened up many avenues for
collaboration, creation, and communication. But
as this poll shows, the unintended consequence
of these versatile technologies is that they`ve
made cheating easier.
The call to action is clear: Parents and
educators have to be aware of how kids are using
technology to cheat and then help our kids
understand that the consequences for online
cheating are just as serious as offline cheating.

 Telepedia Flare Report Free download | flare.com.pk

Sony celebrates Walkman’s

music on the time and the fact it was based on an existing
existing tape audio recorder called the "Pressman."
recorders that It initially planned to call the machine

30th birthday were too heavy

to be considered
truly portable.
"Soundabout" in the United States and
"Stowaway" in Britain, but changed its mind
after hearing that children in Europe were
already asking their parents for a "Walkman".
Sony failed to pose a serious challenge to Apple, which The initial
reaction to the The name stuck, and in 1986 it was included in
sold 100 million iPods in less than six years after its Walkman was the Oxford English Dictionary.
launch in 2001, making it the fastest selling music poor. Many Sony has tried to repackage the Walkman
retailers thought in recent years with new versions, including one
player in history. Sales have since topped 200 million that a cassette that looked like a jelly bean, with some success.
hirty years ago Sony launched the player without a It sold seven million Walkmans in the year to

T Walkman, a gadget

the world listened to music but has

which
revolutionised the way people around

since been overtaken by an icon of the digital age

- the iPod. The July 1, 1979 rollout of the portable
recording
success.
mechanism had little chance of March, up from 5.8 million the previous
business year, a company spokeswoman said.
But it has failed to pose a serious
challenge to Apple, which sold 100 million iPods
in less than six years after its launch in 2001,
cassette player helped transform the Japanese making it the fastest selling music player in
company into a global electronics powerhouse. history. Sales have since topped 200 million.
Sony sold 30,000 Walkmans in the first Sony is hoping its new touch-screen X-
two months after its launch, and 50 million series Walkman will revive sales of the gadget.
within a decade. For many observers, the success of the
Times have changed since Sony engineer iPod illustrates the way Sony has lost its golden
Nobutoshi Kihara sketched out designs for the touch in recent years, failing fully to exploit the
Walkman by hand. opportunities of the Internet and the digital age.
"Back in my days, we had to draw product As well as losing its lead in portable music
designs on paper," Kihara told media in an players, Sony's PlayStation 3 has been trumped
interview in 2006 after his retirement. Sony employee dispays the first model of Sony's stereo by Nintendo's Wii as the top-selling home video
"I would close my eyes and imagine our cassete player "Walkman TPS-L2" (C) and the recent game console. Sony announced in May its first
products. I would imagine joggers with digital music players at the company's museum in Tokyo. annual loss in 14 years and warned it would stay
Walkmans to see how the hinges should move That changed, and today total sales of the in the red this year.
or how the products fit into the lives of the Walkman have reached 385 million around the Chief executive Howard Stringer has
users." world, including newer digital models that use vowed to meld the company's strength in
Sony co-founder Masaru Ibuka came up flash memory. electronics with its games and movies. He is also
with the idea for the gadget on one of his Sony says it chose the name "Walkman" slashing 16,000 jobs and axing about 10 percent
overseas trips, during which he used to listen to partly because of the popularity of Superman at of Sony's manufacturing plants.

World Bank declares keys to development

Every 10 percentage-point increase in high-speed Internet connections there is an increase in
economic growth of 1.3 percentage points
ccess to affordable high-speed information foundation for a modern economy

A Internet and mobile phone service is

key to economic growth and job
creation in developing countries, the
World Bank said in a report.
The report, Information and
Communications for Development 2009, found
that for every 10 percentage-point increase in
high-speed Internet connections there is an
increase in economic growth of 1.3 percentage
points.
"Internet users in developing countries
increased tenfold from 2000 to 2007, and there
are now over four billion mobile phone
subscribers in developing countries," said
Mohsen Khalil, World Bank group director for
global information and communication
technologies.
"These technologies offer tremendous
opportunities," Khalil said. "Governments can
work with the private sector to accelerate
rollout of broadband networks, and to extend
access to low-income consumers."
The report identified the mobile platform as
the "single most powerful way to reach and
deliver public and private services to hundreds
of millions of people in remote and rural areas
34 across the developing world."
"Currently though, few people in developing
economies have access to broadband networks,"
the report said. "In 2007, an average of less than
five per cent of the population of low-income
economies was connected to broadband
networks, and that was mostly in urban
centers."
"Access to broadband completes the
and should be a priority in national
development plans," said Katherine Sierra,
World Bank vice president for sustainable
development.
"Governments can play a key role in
expanding broadband access by policies and
incentives that encourage competition and
private investment."
The World Bank supports information and
communications technology projects in more
than 100 countries with a portfolio of more than
three billion dollars.
The World Bank Group is one of the world’s
largest sources of funding and knowledge for
developing countries. It comprises five closely
associated institutions: the International Bank
for Reconstruction and Development (IBRD)
and the International Development Association
(IDA), which together form the World Bank; the
International Finance Corporation (IFC); the
Multilateral Investment Guarantee Agency
(MIGA); and the International Centre for
Settlement of Investment Disputes (ICSID).
Each institution plays a distinct role in the
mission to fight poverty and improve living
standards for people in the developing world.

 Telepedia Flare Report
Novelty in data storage
For data collection, mobile phones provide new ways to gather information, both
manually and automatically
f your mobile phone could talk, it could
I reveal a great deal. Obviously it would
know many of your innermost secrets,
being privy to your calls and text messages,
and possibly your e-mail and diary, too. It also
knows where you have been, how you get to
work, where you like to go for lunch, what time
you got home, and where you like to go at the
weekend. Now imagine being able to aggregate
this sort of information from large numbers of
phones. It would be possible to determine and
analyse how people move around cities, how
social groups interact, how quickly traffic is
moving and even how diseases might spread.
The world’s four billion mobile phones could be
turned into sensors on a global data-collection
network.
They could also be used to gather data in
more direct ways. Sensors inside phones, or
attached to them, could gather information
about temperature, humidity, noise level and so
on. More straightforwardly, people can send
information from their phones, by voice or text
message, to a central repository. This can be a
useful way to gather data quickly during a
disaster-relief operation, for example, or when
tracking the outbreak of a disease. Engineers,
biologists, sociologists and aid-workers are now
building systems that use handsets to sense,
monitor and even predict population
movements, environmental hazards and public-
health threats.
A good example is InSTEDD (Innovative
Support to Emergencies, Diseases and
Disasters), a non-profit group based in
36 California, which promotes the use of mobile
phones to improve developing countries’ ability
to respond to disasters. Launched with seed
money from Google’s philanthropic arm and the
Rockefeller Foundation in late 2007, it has just
released a suite of open-source software to share,
aggregate and analyse data from mobile phones.
The results can be used by
planners to optimise the
flow of pedestrians through
railway stations and airports
or to guide the layout of
shopping centres. It can
determine, for example,
whether customers who
visit a given shop also visit
a rival shop
Its first test-bed is Cambodia, where health-
workers can send text messages, containing
observations and diagnoses, to a central number.
The sender’s location is determined for each
of the messages, which pop up as conversation
threads on an interactive map that can be called
up on the web. Clicking on this map allows text
messages to be sent back to users in the field
from the control centre. InSTEDD says this
service, called GeoChat, enables “geospatial
ground-truthing, as your mobile team works to
confirm, refute, or update data”.
Automating the reporting of titbits from
Free download | flare.com.pk
remote clinics has already had a profound
impact, says Eric Rasmussen, InSTEDD’s chief
executive. Instead of recording information on
scraps of paper, which would sometimes take
days to reach higher-ups and trigger an alarm,
the cycle-time has been reduced to days or even
hours. GeoChat has been officially adopted by
the six countries which share a border in the
Mekong Basin, including Myanmar and Yunnan
province in China, establishing a flow of real-
time disease data from villages in the region to
each country’s health ministry.
Authorities can then choose to share this
information with international bodies such as
America’s Centres for Disease Control and
Prevention (CDC) or the World Health
Organisation. The aim is to enable a quick
response to any outbreak of avian flu, cholera,
malaria or dengue fever. InSTEDD is helping aid
organisations and government agencies deploy
its free tools in other countries, including
Bangladesh, Peru and Tanzania.
An alternative approach is to gather
information passively from mobile phones,
without any user intervention. Alex Pentland, a
computer scientist at the Massachusetts Institute
of Technology, dreams of “X-raying entire
organisations, cities and countries” by collecting
data in two ways.
· First, some handsets can capture
information about individuals, such as their
activity levels or even their gait, using built-in
motion sensors. (Modern handsets use these
sensors to work out whether to display
information in landscape or portrait format.)
· Second, information from mobile-network
Free download | flare.com.pk
operators, which keep track of handsets in order
to pass them smoothly from one network cell to
another, can provide a high-level view of how
people move around. Dr Pentland’s algorithms
can even cluster information from thousands of
phones to divide people into “tribes” of like-
minded folk. He calls this “reality mining”.
Following the crowd
Sense Networks, a company co-founded by
Dr Pentland, wants to use the predictions
derived from tracking mobile phones not only
for commercial purposes—to produce real-time
maps showing the most popular nightlife
venues in a particular city, for example—but
also for the public good. The company’s
charitable foundation is working with
Engineers, biologists,
sociologists and
aid-workers are now
building systems that use
handsets to sense, monitor
and even predict population
movements, environmental
hazards and public-health
threats
Vodafone, a big mobile operator, the CDC and
other collaborators to build an early-warning
system for modelling and predicting the spread
of tuberculosis in South Africa.
As a first step, Sense plans to collect
positional information from a control group of
infected patients being treated at Helen Joseph
Hospital in Johannesburg who would have to
volunteer to participate in the scheme. Dr
Pentland and his colleagues will then be able to
determine which neighbourhoods these patients
frequent, and their commuting patterns
between them. They hope this will then enable
them to work out the characteristics of typical
TB patients so that they can then spot
potentially infected people in the wider
population. How public-health officials will use
this information has yet to be decided: people
who are thought to be infected could be
contacted by text message and asked to visit a
doctor, for example.
Path Intelligence, a British firm, is applying a
similar approach to answer more commercial
questions. Its FootPath system aggregates and
analyses signals picked up from mobile phones
as people move through a particular area. The
results can be used by planners to optimise the
flow of pedestrians through railway stations
and airports or to guide the layout of shopping
centres. It can determine, for example, whether
customers who visit a given shop also visit a
rival shop. The same passive method can be
used to figure out where best to locate
emergency exits, and even to locate clusters of
survivors after a disaster.
But some people find the idea of having their
movements tracked in this way unsettling, even
when the data are anonymous and aggregated.
And knowing someone’s position is not enough
on its own to determine whether they carry a
Telepedia
based in London. He aims to patch together
sensors and people into a “conversant
ecosystem” of devices, buildings and
environments.
Some computer scientists look forward to the
day when mobile phones and sensors can
provide a central nervous system for the entire
planet. An abundance of sensors, they believe,
will lead to two things. First, the amount of data
will increase, allowing scientists to build more
realistic models. Alessandro Vespignani of
Indiana University compares the current state
of affairs to weather forecasting a century ago,
before satellites had provided meteorologists
with the data to build and optimise
mathematical models. When it comes to
problems such as tracking and predicting the
spread of diseases and other environmental
disease or would be interested in going to a
hazards, he argues, scientists can never get
particular nightclub. So the best approach may
be to combine voluntary (but potentially
enough data.
unreliable) contributions that are submitted
Second, once people are able to contribute
data to research projects from their mobile
manually with automated data capture that
does not require user intervention but may not
phones, it could provide an ideal way to
broaden public involvement in scientific
capture the whole picture. A good example is
activities. This would be the next logical step
the study of well-water contamination in after the popularity of web-based participation
Bangladesh conducted by Andrew Gelman, a in scientific research, from folding proteins to
categorising photographs
of galaxies.
Eric Paulos, a computer
scientist at Carnegie
Mellon University in
Pittsburgh, predicts the
rise of “citizen scientists”
able to measure and
sample their surroundings
wherever they go. When
people can report
mundane variables such as
the level of traffic noise in
their street or the degree of
air pollution at the bus
stop, he argues, their
outlook on science
changes. “People develop
Path intelligence watching while you shop
a relationship with and a
statistician at Columbia University. His project sense of ownership over the data,” he says. He
combined readings from remote water-sensors foresees amateur experts being driven by a new
with queries and data which villagers keyed sense of volunteerism, the 21st-century
into their mobile phones. equivalent of cleaning up the neighbourhood
On a grander scale, InSTEDD’s Dr park. Nokia has even designed a prototype
Rasmussen is trying to stitch together a global handset with environmental sensors (see
article).
Dr. Paulos has already Dr. Paulos has already equipped street
sweepers in San Francisco and taxis in Accra,
equipped street sweepers the capital of Ghana, with sensors to measure
in San Francisco and taxis pollution levels, which he then used to create a
map of each city’s environmental landscape.
in Accra, the capital of He plans to do the same with cyclists in
Ghana, with sensors to Pittsburgh. Graduate students in his newly
created Living Environments Lab have loaded
measure pollution levels, households with sensors to sample tap water
which he then used to and indoor-air quality. Results are uploaded to
a website where participants can compare them
create a map of each city’s with other people’s contributions.
environmental landscape For global networks of mobile sensors to
provide useful insights, technology firms,
governments, aid organisations and individuals
network, tentatively dubbed Archangel, to
will have to find ways to address concerns over
combine all manner of data sources, from
privacy, accuracy, ownership and sovereignty.
satellite imagery and seismic sensors to field-
Only if they do so will it be possible to tap the
workers texting from refugee camps. A first
glimpse of what such a network would look like gold mine of information inside the world’s
is pachube.com, an experimental web-service billions of mobile phones.

launched in 2007 by Usman Haque, an architect Courtesy: telecompk.net 37
 Telepedia Flare Report
WorldCall Wireless Broadband
triggers successfully
ollowing an encouraging response in
F Karachi, WorldCall Telecom Limited, an
Omantel Company, a reputed name in
Pakistan’s telecommunication market has
successfully launched WorldCall Wireless
Broadband in Lahore which is a compact USB
device that provides broadband Internet
connectivity with mobility to its users. The
compact USB device employs CDMA EVDO
(Evolution - Data Optimised) technology which
provides customers with unlimited wireless access
for unlimited downloads to the Internet at speeds
comparable to cable Internet or DSL at an
affordable price.
WorldCall Wireless Broadband makes it
simple and convenient to surf the Internet enables,
high speed video streaming and download large
files while on the go like never before. Using the
service, customers can access timely business
news and rich multimedia entertainment from
their laptops and desktop PCs. It is a simple Plug
Pakistan’s 1st SAP Business One
Silver Partner: AbacusConsulting
bacusConsulting has become the first
A SAP Business One Silver Partner in
Pakistan. The prestigious status is
awarded by SAP in recognition of
AbacusConsulting’s outstanding efforts and
successes in providing SAP Business One services
in the country, including over 30 successful
implementations.
SAP Pakistan Managing Director Sajjad
Syed, speaking at a ceremony held at the Royal
Palm to celebrate AbacusConsulting’s new
partner status, said, “SAP partners play a vital role
in our ecosystem - a community of organisations
and individuals focused on the common goal of
customer success. Our partner programmes
provide a strong foundation of support and
collaboration that fosters unparalleled value and
mutual business success for our customers,
partners and SAP.”
“The successful partnership between SAP
Pakistan and AbacusConsulting helps to deliver
greater value to customers by offering worldclass
LG unveils ultra-slim full LED LCD TVs
Lahore: LG Dea Electronics (LG) has unveiled
two new ultra-slim “full LED” LCD TVs, the new
55-inch screens with models 55LH95 and 55LH93
respectively, lead the market in terms of picture
quality, design and convenience.
“These products were designed specifically to
target the high-
end segment and
offer unmatched
quality and
design,” said LG
Electronics Home
38 Entertainment
Free download | flare.com.pk
user the complete freedom of movement and the
ultimate experience of using high speed Internet
with unlimited downloads. The unique device
does not require any power and works as soon as
it is plugged into the computer.
On the occasion of the commercial launch
of WorldCall Wireless Broadband
in Lahore a grand event was
hosted by WorldCall Telecom
Limited. The official launch of the
WorldCall Wireless Broadband
was announced by the CEO
WorldCall Telecom Limited, Mr
Babar Ali Syed. The Chairman
PTA, Dr Muhammed Yaseen was
the chief guest at the event. The
ceremony was presided over by
the Honourable Governor of
Punjab Salmaan Taseer. The event
was also attended by the
Lahore: WorldCall team at the successful launch of WorldCall Wireless Broad- Ambassador of Oman His
band. Excellency Mr Muhammad Said
and Play device which requires no special Muhammad Al-Alwaati and the Deputy CEO
software installations, the user simply plugs in the Huawei Technologies Pakistan, Mr James Wu.
device and the device automatically connects to After the official launch and dinner, the guests
the internet and provides high speed unlimited enjoyed a musical evening with Abida Parveen
internet access. The WorldCall Wireless who mesmerised the audience with her passionate
Broadband is a USB device which provides the and spiritual performance.

competition and the uncertainty surrounding
change and innovation, through relevant
industry relationships.
SAP partners work together to seek high-
growth opportunities, reduce the cost of
development and drive new sources of
solutions and global best practices
that facilitate their integration into
global business networks.”
AbacusConsulting
Partner Abbas All Khan said,
“AbacusConsulting is committed
to providing competitive, cutting-
edge and end-to-end solutions,
while improving customer costs
and increasing effectiveness. Our
services are delivered by our
professional teams who have
strong knowledge and experience
in business processes and Abbas Ali Khan, Partner AbacusConsulting (Right) receiving the SAP Business
technologies.” One Silver Partner shield from Sajjad Syed, Managing Director SAP Pakistan
Emerging business (Left), in recognition of AbacusConsulting's outstanding efforts and success in
providing SAP Business One services in the country.
challenges require holistic
thinking. SAP partners operate in an unmatched innovation for the company, and for their
collaborative environment where together they customers. Partner solutions become part of the
can accomplish more. Together, SAP partners ‘whole’ solution for customers where shared
overcome traditional barriers to growth and interests and goals are realised and new
profitability, like the need to move faster than the opportunities are revealed.

enhanced dimming technology
that divides the screen into 240
blocks. And with a refresh rate of
Company President and CEO, Simon Kang. 240 Hz, these TVs maintain a
“These new models will change the LED LCD TV vibrant, smooth image even during fast-paced
market landscape and we expect these devices to action scenes.
reinforce the premium image of LCD TVs in LG’s newest ultra-slim full LED LCD TVs
general,” said LG Electronics Home employ patented technology that helps keep the
Entertainment Company President and CEO, overall chassis thickness down to just 24.8mm.
Simon Kang. This proprietary technology allows the LEDs to be
LG’s ambitious new product line offers a spread-out horizontally and minimises the
brighter and clearer screen than competing distance between the LEDs and the screen.
products thanks to backlighting that employs a Another innovation offered for the first time in the
total of 3,360 LEDs, seven times more than existing new LED LCD TV is the enhanced wireless feature
edge-lit LED TVs. LG’s full LED LCD models also which eliminates the need for image
features a 5,000,000:1 contrast ratio through compression.

 Synopsis Flare Report
Transformation in Fujitsu
Lahore: As a wholly-owned subsidiary,
Fujitsu Technology Solutions offers businesses in
Pakistan access to a worldwide portfolio of
Dynamic Infrastructures.
Fujitsu Siemens Computers has been renamed
Fujitsu Technology Solutions (Holding) B.V.,
following its recent integration with Fujitsu
Limited. The new company, now a 100 per cent
subsidiary of Fujitsu Limited is operating jointly
with Fujitsu Services and a unified management
under the Fujitsu brand.
As a fully-owned subsidiary of Fujitsu, Fujitsu
Technology Solutions continues to offer its
customers in Pakistan access to a worldwide
portfolio of Dynamic Infrastructures built around
IA servers and combined with innovative
services, along with integrated products and IT
solutions tailored in a joint effort with Fujitsu
HP facilitates small and midsize businesses
Islamabad: HP expanded its Total Care
initiative for small and midsize businesses (SMBs)
with several new products, solutions and services
that reduce costs, improve productivity and
enhance efficiency.
To help SMB customers keep their businesses
up and running with less capital and fewer
employees and technology resources, HP has
introduced infrastructure offerings including
storage, virtualisation, remote access and
consolidation solutions.
“In today’s economic climate, SMBs need
technology solutions that take out costs while
helping drive even greater competitive advantage
so they can survive and thrive,” said Kathy Chou,
vice president, Worldwide Small and Medium
Business Strategy, HP. “Through our Total Care
initiative, HP is helping customers achieve their
business goals.” Customers can better manage
Mobilink honoured with Environment Excellence Award
Mobilink is the only cellular operator to be
honoured with the 6th Environmental
Excellence Award by the National Forum for
Environment and Health (NFEH).
The award comes in recognition of
Mobilink’s environment-friendly initiatives
including tree plantation drive led by Mobilink
employees, production and distribution of
recycled schoolbags from used billboard skins
to more than 25,000 children, Mobilink’s
Handset Recycling Initiative and
implementation of e-billing initiative.
Moreover, earlier this year, Mobilink also
organised a nationwide cleanliness drive to
As the industry leader,
Mobilink has always
been at the forefront in
promoting sustainable
business practices and
promoting environment
42 friendly initiatives.
Services.
“The integration with Fujitsu is a major step in
the strategy to expand the brand’s capabilities
and global perspective,” said Stephane Rejasse,
Managing Director for Fujitsu Technology
Solutions ME. “With Fujitsu we have a strong and
reliable parent company that fully supports our
own business strategy and goals. Fujitsu is a
data growth while reducing the complexity and
costs of storage through:
The HP StorageWorks X1000 and X3000
Network Storage Systems unify file and
application storage to simplify storage
infrastructures. With a single, unified system,
SMBs do not need to invest in separate storage
systems for file and database data. The new
network-attached storage solutions provide up to
35 per cent more usable capacity through file
deduplication while also increasing file serving
performance by up to 30 per cent.
The HP StorageWorks 2000i and 2000sa G2
Modular Smart Arrays feature 2.5-inch, small
form factor drives that increase storage capacity
by up to 33 per cent per unit of rack space. They
also reduce power requirements up to 50 per cent.
“AMI has surveyed thousands of SMBs over
the past 10 months and the results show that to
celebrate Earth Day.
Omar Manzur, Director Public Relations and
Corporate Social Responsibility, Mobilink
shared, “As the industry leader, Mobilink has
always been at the forefront in promoting
sustainable business practices and promoting
environment friendly initiatives. Our ecological
initiatives are deeply embedded in our
corporate culture where each employee
participate with high spirit and will continue to
do the same. We are grateful to NFEH for
acknowledging our efforts.”
The Annual Environment Excellence
Awards are the benchmark for environmental
standards in Pakistan and have been instituted
to recognise and promote organisations which
make an outstanding contribution to
sustainable development. The award was
presented during the 6th Annual Environment
Excellence Awards ceremony organised by
Publicity Chanel in Karachi.
This year, NFEH will be awarding 49 best
environment friendly companies of Pakistan
Free download | flare.com.pk
pioneering IT company with research and
development in its DNA - and so are we.
Becoming part of the Fujitsu Group is the perfect
match for Fujitsu Technology Solutions. We can
‘Think Global’ from the inception of new
products, and then ‘Act Local’ to serve the needs
of our customers.”
The integration will allow Fujitsu to expand
the Group’s business with a focus on developing
the global IT services business to meet increasing
customer demand. The full integration of Fujitsu
Technology Solutions, with its strong presence in
the region, is the catalyst for Fujitsu’s
transformation into a truly global company.
Together, Fujitsu and Fujitsu Technology
Solutions will bring innovative and cost-
competitive products to market by optimising
platform product research and development. In
the course of this collaboration, Fujitsu
Technology Solutions will become one of the
major linchpins of global research and
development within Fujitsu.

survive in this
economy, taking costs
out of their business
and improving data management are high on
their agendas,” said Anil Miglani, senior vice
president of strategy consulting firm AMI
Partners. “SMBs need products and solutions
designed from the ground up to help them meet
these goals while also focusing on growing their
business. HP is well-positioned to help SMB
customers thrive in this economy because of its
comprehensive Total Care portfolio.”

The award comes in recognition
of Mobilink’s environment-friendly
initiatives including tree plantation
drive led by Mobilink employees,
production and distribution of
recycled schoolbags from used
billboard skins to more than
25,000 children, Mobilink’s
Handset Recycling Initiative and
implementation of e-billing
initiative
including Mobilink. An Interactive Dialogue on
“Environment Management” also held prior to
the award ceremony. The prominent speakers
including Dr Sami uz Zaman , Dr Kaiser
Waheed Chairman NFEH, M. Naeem Qureshi
President NFEH, Zaheer Baig Chief Advisor
NFEH spoke on various topics.

 Synopsis Flare Report Free download | flare.com.pk

Mobilink sweep two Zong to double its sites

Superbrand awards China Mobile Pakistan has planned to maximise the coverage capacity
of its cellular phone operator-Zong-by increasing its number of cellular
sites up to 9,000 across the country with an investment of USD500 million
Lahore: Mobilink, Pakistan’s market leader in cellular services and part
by the end of 2009.
of Orascom Telecom emerged as the only telecom operator to have won
Official sources told that China Mobile has planned to double Zong’s
two Superbrands Awards at a ceremony organized by Superbrands
cell sites in various parts of the country in order to facilitate their
Pakistan. Mobilink’s flagship brands, Jazz and Indigo were both recipients
subscribers with smooth and fast signals traffic. It has established nearly
of the First Annual Superbrands Award 2008-09. Mobilink Jazz,
4,500 cellular cities in different metropolis and small cities so far.
acknowledged for singularly defining the set of rules that every other
This will be one of the largest cellular cities project ever planned by
prepaid subscriber follows, has been dubbed as Pakistan’s flagship telecom
any of the other operators. According to Pakistan Telecommunication
brand in the 1st edition of the Superbrands Pakistan. Mobilink indigo has
Authority (PTA), the country had
been recognised for its solid brand character and values that make it the
overall 26,300 cellular cities by the
country’s leading post-paid brand.
end of 2008. Five operators have
Commenting on the accolades, Bilal Munir Sheikh, Vice President
added 8,966 networking sites in the
Marketing, Mobilink shared, “The Superbrands of 2008-9 includes an
first half of the current fiscal year
impressive roster of the best home-grown brands of Pakistan. These
2008-09.
champion brands are tested for Market Dominance, Longevity, Goodwill,
The Chinese company has
Customers Loyalty & Overall Market Acceptance. We are proud to state
invested USD1.66 billion so far in
that not one but two of our brands have made their mark in this arena. This
Pakistan including USD600 million invested in the closing fiscal year
acknowledgement reiterates that Mobilink is the market leader in every
2008-09 which is a handsome contribution to foreign direct investment
sense of the word and in undoubtedly Pakistan’s favourite cellular
(FDI) in telecommunication and IT industry.
network.” Mobilink is also the only Pakistani operator to have been ranked
PTA in its latest report noted that the Zong subscribers’ base is the
amongst the Top 100 Mobile Operator Brands in the World by Informa
fastest growing among other four competitors. It’s users’ base jumped to
Telecoms & Media.
six per cent of the overall market share from two percent in 2008.
Mobilink Jazz, the pioneering prepaid brand of the Pakistan, reigns
However, Zong’s subscribers have increased to 6.23 million by the end of
supreme both in its customer-base and quality-of-service. Staying true to its
May, which is almost 6.7 per cent of the overall 93.138 million subscribers’
promise of No Compromise, Mobilink Jazz customers expect nothing else
pie.
except the best in coverage, quality and rates from their favourite brand.
The telecom regulator further stated that Zong has penetrated
Resonating to the pulse of the nation, Mobilink Jazz aspires to continue its
aggressively in Azad Kashmir. Zong has also expanded it network to hilly
dominance in the cellular arena by delivering on all the diverse needs of
cities of Northern Areas like Rakaposhi.
the Pakistani market. Mobilink indigo is Pakistan’s premiere postpaid
China Mobile Pakistan is a 100 per cent subsidiary of China Mobile.
brand, in connectivity, customer care, quality and innovation. Its
The pioneering overseas set up of China Mobile came through acquisition
positioning as well as values are driven by consumer needs, whether
of a licence from Millicom to operate a GSM network in Pakistan.

business or individual.

PTCL to shift to Wateen launching

8 digit series
PTCL would shift its fixed
unlimited Internet
Its been first time in Wimax history
line numbering plan from 7 to in Pakistan that any wimax operator
8 digit series as per the has launched unlimited package. It has
instructions of Pakistan been confirmed that users with 15GB
Telecommunication Authority. quota will convert to unlimited
Initially migration from 7 automatically. Whereas 10 GB users
have to pay some minimal charges to
series to 8 digit series would
go ahead with package. Price is almost
take place in Lahore and
the same.
Karachi. Exclusive of taxes and the Phone
As per details, Digit "3" will line rent where terms and conditions
be added in all existing 7 digits also apply. Also enjoy 50 free minutes
numbers of Karachi and from your Wateen phone to any
Lahore except the numbers Pakistan, USA, CANADA (Landline
starting from "9". Digit "9" will and mobile) and UK (landline). Pluse
be added in all existing 150 free minutes to Wateen.
numbers starting from "9". An Wateen Telecom is the Abu Dhabi
important point to remember Group's latest venture in Pakistan.
is the numbers are being added After the successful launch of Warid
to existing numbers not area Telecom in Pakistan, which has a
codes, with the exemption of subscriber base of over 10 million
customers in 145 cities, Wateen
army exchanges, which would
Telecom has been set up to become the
remain same.
leading "Carrier's Carrier" providing
For the customer's services based on quality, reliability
awareness and facilitation, the and affordability in the
new series plan is being run parallel to old one for a period of three communication and media sector.
months w.e.f. July 1, 2009 till September 30, 2009. The period from Wateen is committed to bring Next
October 1, 2009 till December 30, 2009 will be covered by announcements Generation services to your doorstep...
which would be made in order to facilitate subscribers / customers.
today.

44
Free download | flare.com.pk National Synopsis

PM eyes IGE’s PTCL, Habib agrees on

irregularities strategic sales
Prime Minister Syed Yusuf Raza Gilani has directed the Federal Pakistan Telecommunication Company Limited (PTCL), in order to
Investigation Agency (FIA) to conduct an inquiry to fix responsibility for provide sales and after-sales support of PTCL corporate product
irregularities committed in International Gateway Exchange (IGE) portfolio to the SME market, has signed a strategic agreement with
operations of National Telecommunication Corporation (NTC), resulting
Habib Rafiq International Pvt Ltd (HRI).
into a loss of Rs2715.206
million and to recover the According to details of the agreement,
said amount. Habib Rafiq International (Pvt.) will
The Prime Minister provide PTCL's next generation
has also directed that the technologies and network, to their
inquiry in this case existing and new customers in the SME
should be completed segment and will be responsible for 24
within three months and
hour after-sales support and customer
the report be submitted to
him. The Prime Minister care.
has directed to conduct PTCL Senior Executive Vice President,
this inquiry on the report Commercial, Naveed Saeed addressing
of Auditor General of on the occasion said that with this
Pakistan which partnership the SME market will receive
undertook a special audit Prime Minister, Syed Yousaf Raza Gallani the best of both worlds - best-of- breed
of NTC and concluded
that as a result of IGE operations, the national exchequer suffered a loss of communication products from PTCL and
best-in-class support from HRI. Naveed Saeed , PTCL Senior
Rs2715.206 million.
Executive Vice President,
Although Pakistani government has taken the decision quite lately but He also added that HRI will help Commercial
as it is said it is never too late to amend one's fence. We hope that now the PTCL to maintain its leadership position
regulation will enter into new and better paths of action.
in the telecom market of Pakistan by providing high quality products
and customer services to SMEs. Shafiq ur Rahman, CEO Habib Rafiq

Leading Oracle partners while commenting on the occasion said that HRI backed by PTCL will
now be able to deliver technologies and services that are unmatched in

enhance their status in

the SME market.

Oracle PartnerNetwork SAP APJ sustains

improvement
Four Pakistani channel partner organisations, A. F. Ferguson & Co,
Jaffer Brothers (Pvt) Ltd., KPMG Taseer Hadi & Co, and Techlogix Pakistan
(Pvt.) Ltd, , have upgraded their memberships in the Oracle(r)
PartnerNetwork (OPN).
Jaffer Brothers (Pvt) Ltd and Techlogix Pakistan (Pvt) Ltd are now a SAP China has put in an exceptional performance,
Certified Advantage Partner (CAP), the highest membership level in OPN showing strong double-digit revenue growth and
while A. F. Ferguson & Co. and KPMG Taseer Hadi have achieved Certified strong margin expansion over the previous
Partner (CP) status.
The upgraded memberships entitle Jaffer Brothers (Pvt) Ltd, Techlogix
comparable period
Pakistan (Pvt) Ltd, A. F. Ferguson & Co, and KPMG Taseer Hadi to a higher SAP Asia Pacific Japan (APJ) continued to show sustained Customer
level of marketing and sales engagement through business development support and improvement in Operating Margin in a challenging first
initiatives, empowering tools and resources quarter of 2009. According to a SAP press release, SAP APJ margins
to reach and expand into new markets, access improved significantly, though its APJ Software and Software Related
to broader technical content and an increased Services revenue growth slowed by 10 per cent and total revenue growth
level of product support so that superior slowed by 12 per cent.
services can be extended to their customers. On a global basis, SAP's Operating Margin improved materially. All
"Oracle PartnerNetwork provides its revenue figures in this release
members with an exceptional platform to were expressed in non-GAAP
explore new prospects, develop new revenue constant currency terms. "SAP
streams, and leverage new opportunities," APJ delivered a solid first
said Samina Rizwan, Regional Director quarter performance given
Oracle SAGE-West. that we are experiencing
"We are delighted to achieve Certified recessionary conditions in
Advantage Partner status in Oracle Partner Network. This is a concrete almost all markets in this
affirmation of the quality of our consulting team's knowledge base, region," said Geraldine
implementation processes and extended track record in delivering Oracle McBride, President, SAP Asia
based solutions and services", said Salman Akhtar, co-CEO of Techlogix Pacific Japan.
Pakistan. "In particular, SAP China
"Achieving Oracle Certified Advantage Partner status is a testament to has put in an exceptional performance, showing strong double-digit
our cutting edge expertise in implementing the leading ERP solution Oracle revenue growth and strong margin expansion over the previous
E-Business Suite", said Faheem Jaffer , Country Manager , Jaffer Consulting. comparable period," she continued. She maintained, "Our customers are
The OPN programme offers various levels of membership with partner with us in spite of the current economic environment. SAP APJ continued
benefits that increase as a partner's product knowledge, technical expertise to secure large deals in sectors less affected by current market conditions,
and commitment to business with Oracle increases.
like telecoms, infrastructure and the public Sector.
45
 Synopsis Flare Report
Mobilink says Jeet
per no samjhota
ur cricket heroes are back
O from England after lifting
the Worldcup in T20. As
expected these heroes are
going to get lots of sponsorships and
advertisement contracts both in and
outside the country. Both Umer Gul
and Shahid Afridi were reportedly
seen at Mobilink head office in
Islamabad before going for dinner
hosted by the Prime Minister.
Mobilink is promoting the slogan
Jeet par no Samjhota means no
compromise on winning. So
apparently Mobilink won the race by
getting cricketers on-board right after
the T20 World Cup victory - a timely
move. By the way, HBL is already
advertising with cricketers as their
lead models.

PTCL products for corporate community
he Pakistan Telecommunication
T Company Limited (PTC) Executive Vice
President Jamil Khwaja has said the
PTCL has introduced a number of new
products to serve the corporate community with
focus on providing tailor-made customised
solutions through the state-of-the-art
technology.
He was addressing a seminar that was
organised as a part of series planned to create
awareness among the businessmen about
various products specially designed for them.
The PTCL, in view of the businessmen's need,
has taken a number of initiatives to introduce
cost effective solutions to their problems.
These solutions are specifically designed to
cater the corporate/SME and business
community requirements that are cost effective
as well. He also briefed them about the solutions
Ovex Technologies the ‘Most
Promising Reseller 08-09’
vex Technologies, Pakistan’s
O
largest third party offshore BPO
& IT solutions provider; and the
second largest exporter of IT
services in Pakistan, was conferred the title
of “Most Promising Reseller (2008-2009)”
by its partner Kaspersky Labs, on the
occasion of the 1st Kaspersky Lab Reseller
Conference. This event hosted by Trillium
Information Security Systems, was held at
the Pearl Continental Hotel, Rawalpindi.
Ovex Technologies offers
comprehensive Kaspersky Lab security
solutions that include anti-virus and
Internet security, a wide range of mobile
security products as well as hosted
46
Free download | flare.com.pk
One request & Warid
will be at your door-step
arid Telecom (Pvt.)
W Ltd. has always
kept ‘the customer
convenience factor’
at top thus always bringing the
greatest and the newest to
introduce in the market. With an
ambition to facilitate the other
network users who want to
switch their networks to Warid -
a very simple and easy way for
number portal has been introduced through website waridtel.com.
With this service Warid extends its invitation to all the cellular users to
join the Best Quality Network with the ease of registering a simple request
through Warid commercial website. Users need not to visit Warid business
centre to initiate the request even not to visit its existing network office as
rest will be arranged by Warid.
A free SIM loaded with free balance of Rs150 will be delivered at the
door step with absolutely no charges. The only charge will be of Rs100 for
MNP request. With this amazing offer Warid brings the convenience and
customer experience like never before.

service solutions. He said the IP Connect is a
secure, reliable, affordable, efficient and faster
state-of-the-art corporate communications
applications based connectivity offering for
their geographically dispersed sites. It has also
major benefits including Class of Service (CoS),
flexibility to define customer network topology,
large range of bandwidth speeds ranging from
64Kbps -1Gbps.
He briefed the participants about other
services including IP Camera Surveillance,
EVO-High Speed Wireless Broadband, WAN,
LAN solutions, Hosted Solutions, Business DSL
VPN, Audio Conferencing and Video
and the benefits that can be realised to gain the Conferencing which are ideal for business
competitive advantages for the businesses. executives and officials who remain on the
He highlighted salient features of different move which would help keep businessmen
products and telecom facilities for the business connected with other community members.

community for their tailor-made corporate
Mr Alamgir
Khan, Warid
Business Center
Manager, Sialkot,
giving away the
Blackberry hand-
set to Mr. Khalid
security services. This diverse protection
Riaz Rai (Quiz
helps make Ovex’s software solutions Winner Pak Vs
portfolio one of the best and safest in the Aus Series).
business.
Speaking at the occasion, Mr Faisal S.
Khan, CEO, Ovex Technologies said,
“Attaining the highest pedestal of sales Mr Zubair
performance for a truly global I.T. Ahmed, Warid
company like Kaspersky Labs, is a matter Business Center
Manager, Ba-
of great pride and motivation for the team
hawalpur, giving
of OVEX technologies. I would like to away the Black-
thank the Kaspersky management for berry handset to
recognising our work in promoting and Mr. Ramzan
developing world-class IT and software (Quiz Winner
security products.”
Pak Vs Aus
Series)
 Cover Story Zubair Ahmed Kasuri Free download | flare.com.pk

48
 Free download | flare.com.pk
he most regretful fact is the divide that
T exists between the human beings and their
habitants. There are different rules,
customs, religions and approaches. The
situation is healthy for the growth of a variety of
civilisations, but simultaneously it is hazardous for
the majority of people who suffer injustices of
excessive suppression at times.
The most haunting practice all over the world is
towards labourers who are the lower middle class
of any society or state. Not only basic facilities
provided to them vary with the area where they
work, but also the wages. Situation worsens when
the issue comes to developing world.
Pakistan is a strange place of boundless
resources and limited opportunities. All over the
world, nationals have not only responsibilities, but
also rights. Where a single idea cost millions in
West here people of East who have delightful ideas
are even denied of their self-branding. Being a part
of Pakistan, it is a routine to see that people’s rights
are not fulfilled and layman is denied of basic
needs and proper wages of one’s work. As a result,
media often reports massive anarchy. Although
the 60 year old country
has made tremendous
progress, but still it is
suffering from
incurable troubles. If its
not some government
company than people
are protesting against
some private
organisation. In Lahore
one can see public
Javaid Firoz
specially employees
CEO, Instaphone
protesting outside
Press Club and Mall Road on daily basis.
Let’s review the employee rights generally: Pay
- being paid and payslips, company sick pay rights
and performance-related pay; the National
Minimum Wage; employment contracts and
conditions - contracts of employment and changes
to employment conditions; working hours -
working time limits (the 48 hour week), rest breaks
and overtime; flexible working - flexible working
and work-life balance, working from home and
part-time work; time off and holidays - holiday
entitlements: the basics, time off for dependants
(compassionate leave) and time off for public
duties; starting a new job - pre-employment checks
and references and job offers ; business transfers
and takeovers (TUPE) - employment protection
during business transfers and takeovers, transfers
of employment contracts and business transfers
and takeovers: right to consultation.
In Pakistan there is no concept of national
minimum wage although it is planned that no
worker will earn less than Rs6000/month but the
fact is otherwise. Besides, there are no bonuses and
other incentives for low grade employees. There is
no limitation to working hours and work amount.
No flexible work hours, transportation, substitutes
or incentives are provided. Situation get worsen
for those companies that are going through
economic recession. One of such example is
Instaphone that is not paying wages of its
employees from months.
Instaphone introduced Pakistan to mobile
telephony in 1991. Instaphone holds honour of
pioneering coverage to an ever expanding network
of 185 cities and pioneering consumer-favourable
initiatives such as: Prepaid Plans, Calling Party
Pays, low-end Pre-paid cards, 12 months Free
Cover Story
Incoming, Roam Free Incoming, Interconnect SMS done yet.
services and International SMS services.
Instaphone is the subsidiary of Pakistani
Arfeen's Group. Arfeen took over Instaphone in
May 2006 when Luxemburg based Millicom
For several months now former and serving
Instaphone employees have not been paid Salaries,
Gratuity, Provident Fund, Medical Claims and
other amounts. A real kick in the teeth came when
Instaphone decided to
shut down its
operations. Many
people quit the
company and moved
on .Few still not,
prepared for a long
struggle, have
absolutely no
opportunities for any
kind of advancement
in their career with
Instaphone.
The CEO does not
seem to pay any head
to the hue and cry to
the employees despite
Lahore: Employees of Instaphone protesting against the management outside having been
Press Club. reminded and
reiterated on
International decided to quit. The day onwards the countless occasions. Dues of former employees
New Instaphone management Arfeen's failed to have not been cleared even after more than one
handle the operations, hence there was no growth year, people left the organisation.
onwards till 2008 when they decided to shut down Our beloved Holy Prophet (PBUH) said: “Pay
operations. During the span of two and half years, the wages to the labour before their sweat is
employees growth got down and there was no dried”. Islamic Shariah seems to suggest that wage
opportunity for Instaphone employees as far as and other terms and conditions of work should be
professional growth is concerned and they did not settled before engaging the labour and to be paid
get any annual increments as well. before their sweat is dried.
The best reason to work with telecom sector Instaphone Employees are the one whose sweat
includes, superior benefits-medical and insurance, has dried many times but still they are desperately
Instaphone deprived of license
The Pakistan Telecommunication Authority In the final hearing on November 29, 2007
(PTA) has, with immediate effect, terminated the representative of Instaphone requested for
the license of M/S Pakcom (Instaphone) on further time to make the payments but without
account of company's apparent failure to pay its any cogent evidence or specific date for the
outstanding license fees. same. The Authority's considered opinion is
that the licensee's contravention of the terms
and conditions of the license regarding its
financial obligations is grave and persistent,
resulting in the termination of its license.
According to details, Instaphone's license According to figures from the Mobile
was renewed on April 19, 2005 for another term
World, Instaphone ended last September with
of 15 years against the price of USD291 million
around 340,000 subscribers, which is a puny 0.5
payable in instalments as per the license
per cent of the total market, so the impact of the
conditions. The licensee failed to follow the
license withdrawal is not expected to be
payment schedule provided in its renewed
significant on the local telecoms market. Quite
license. The licensee, through its representative
from time to time, requested the Authority to what will happen to the company's subscribers
allow time to make the outstanding payments. is not clear yet - and the regulator has not
The PTA says that inspite of every expressed any opinion about reallocating the
concession, to the licensee, in terms of time and radio spectrum once it has been reclaimed from
its persistent failure to make the payments, the operator. The most suspicious aspect
action, including show-cause, was initiated as belongs to the employees who will be left with
per Section 23 of the Act, which was neither no back up at the closure of Instaphone.
satisfactorily replied nor outstanding dues paid. Courtesy: www.cellular-news.com
and the plus side is the exposure to international waiting for their final and complete dues. The
business and culture. But all these are like fading company for which people worked hard and spent
dream for the employees of mobile phone prime and major time of their lives with full
companies. Mobile phone company employees honesty and dedication are still waiting for their
elsewhere are known to get good pay packages. In rights.
Instaphone, they are actually waiting and waiting All ex-employees of Instaphone are in deep
to get paid. The employees have been requesting trouble due to financial crises. There are no jobs in
and negotiating with the Instaphone management market and due to financial crises they are unable
for almost last two years and nothing has been to meet their family’s day to day needs. If the 49
 Cover Story
higher officials warn them earlier then they must
have made some substitution but more than a
year has gone and they have nothing for backup.
Fighting at several fronts to keep the kitchen
running, people have been borrowing money
from friends and relatives to survive and to pay
for food and children's school fee. The Instaphone
management is least pushed about and their
treatment is inhuman. The exploitation must end.
Below mentioned is the status of employee dues
to be cleared by Arfeen's Group:
Salaries
The Ex and Serving Employees have not been
paid the salaries between the months April 2008
to April 2009. All Contractual Sales (ARDs) and
Administration Staff is also still waiting for their
nine months salaries and security deposits.
Provident Fund
According to the contract of the employment,
an equal monthly contribution of 10 per cent by
the employee and employer is supposed to be
paid to employee on his end of service. The most
unfair action by the CEO was that he stopped the
contribution of PF from the employer side since
April 2007. However even the PF which was
deducted from employees salaries was not
deposited in the PF Account. In January 2009,
CEO revoked the PF contribution completely
without consultation of Trustees of PF.
Gratuity
As per contract an employee who serves for
four or more years is entitled to this benefit. The
ex-employees are waiting for their
Gratuity for about two years.
“Pay the wages to the labour before his sweat is dried”
Dr. Muzammil H. Siddiqi, President of the Fiqh Council of North America, elaborates the rights
and responsibilities of workers

Let me explain briefly some basic
values and principles related to workers
rights:

Justice and fair dealings are basic
values of Islam and they must be always
emphasised. No peace and harmony in the
society can exist without justice. Justice
should be done to all people. What is
justice? There are two words used for
justice in the Qur'an: al-`adl and al-qist.
`Adl is to follow the balanced way, neither
going to one extreme nor to another,
neither extravagance nor negligence. Qist
means to recognise that every person and
everything in this world has some rights.
Injustice is to deprive others their dues.
On the treatment of workers there are
general and specific teachings in Islam.
The following five points must be
emphasised:

Clear and proper agreements: All
agreements, whether oral or written, must
be clear and transparent. The agreements
must be just and lawful. Employees
should know their duties and
50 responsibilities and they should be told
The increase in number of
customer complaints on the
poor quality of networks and
unsatisfactory customer
service is offensive. Over the
first three months of the
year, the PTA has received
about 700 complaints, a 23
per cent year on year
increase, with a huge
number of complaints made
by the Instaphone
subscribers
Tax Deduction
One of the criminal act by Arfeen's, as per rule
the employer is bound to make income tax
deduction at source. Interestingly enough, these
income tax deductions from the salaries were
made for the tax year 2007/2008 but were not paid
to FBR and hence employees were not able to
submit their income tax returns.
Does Pakistan Telecommunication Authority
still exist as this is the biggest ever violation of
Employee Rights by any telecom operator in
Pakistan? It is PTA’s responsibility to regulate the
operators of telecom sector and to ensure justice to
the workers and subscribers of this sector. How
long will employees in this sector continue to
their rights in terms of vacations, leaves,
compensations, etc. Allah says in the
Quran: O you who believe, fulfil your
contracts (Al-Ma'idah 5:1). It is the duty of
both the employers and the employees to
fulfil their agreements to the best of their
capacities.

The dignity of workers: Islamic law
allows all human beings the right to enter
upon any lawful profession or occupation
and to conduct any lawful trade or
business. The workers should be treated
with dignity and honour. No work is
menial or degrading.

Kindness to workers: Workers are
our brothers and sisters. They are our
helpers. We need them; we depend on
them for many things that we cannot do
for ourselves. Workers should not be
given work beyond their capacity. They
should have a humane and safe
environment for work. They should be
compensated if they are injured on the job.
They should have time for work and time
for themselves and their families.

Proper and timely wages: Workers
Free download | flare.com.pk
suffer?
A majority of employees is waiting for some
positive response from concerned authorities to
resolve the matter with Instaphone Management
and to facilitate the effected employees by paying
their due amount. The workers have also files a
Image of case filed by Instaphone employees against
Instaphone managemnet.
case against Instaphone and looking forward to
what betterments Supreme Court can bring for
them. Flare wish the issue may be
resolved soon and employees awarded with their
rights!

should be given proper and just wages.
Exploitation of any person is not allowed
in Islam. Allah says: To the Madyan
people We sent Shu`aib, one of their own
brethren. He said: "O my people! Worship
Allah; you have no other god but Him.
Now has come unto you a Clear (Sign)
from your Lord. Give just measure and
weight, nor withhold from the people the
things that are their due; and do no
mischief on the earth after it has been set
in order: that will be best for you, if you
have Faith (Al-A`raf 7:85). Workers should
also be paid on time.

Freedom to form unions: Based on
all the above principles, we can also infer
that workers in Islam have a right to
exercise the freedom of association and the
right to form unions. Special trade unions
and associations help workers in their
work and socialisation. They can also help
workers to seek justice for their rights and
bargaining power to receive proper
compensations. However, employers and
employees all must fear Allah in the
exercise of their rights and duties.
 Tech Tool Mobile Reviews Free download | flare.com.pk

Samsung S8000 Jet

It's that time of the year and the living is easy: pool parties,
blockbuster movies and new gadgets. The Samsung S8000 Jet
sure knows good timing and gallantly promises a bit of every-
thing - style, entertainment and impressively light and lively han-
dling. It's a thing to show off to your friends and help you enjoy
and capture the hot moments of the season.
The S8000 Jet is not exactly jet set stuff but claims a big piece
of the touchscreen action. And it knows who it needs to kill to get
it. The Jet is the direct and brave answer to the LG KM900 Arena
and boy isn't it a tough call between these two. The S8000 Jet
has the fancy 3D interface upgrade, 5MP camera with D1 record-
ing, Wi-Fi, GPS and all the stuff to put this touchscreen phone in
the desirable category. We have a thriller of a local derby and the
high-end contenders need to do everything and do it well

Rugged Nokia 3720 classic gets official

Nokia officially unveiled the Nokia 3720 classic - a rugged handset,
designed to survive in enviroments where others won't. Coming with IP-
54 certification and entry-level feature set, the Nokia 3720 classic will be
a direct rival to the Samsung B2100 Xplorer.
Nokia 3720 classic is the next member of the almost forgotten line of
“rugged” devices by the Finnish manufacturer dating back to Nokia
5140. Its IP-54 certification indicates complete dust and splash resist-
ance, while Nokia also claim greatly increased shock resistance.
In addition to the extra tough body, the Nokia 3720 classic sports a
2.2-inch QVGA TFT display, capable of showing up to 16 million colors.
There is also a 2 megapixel camera with LED flash, which can also be
used as a flashlight onboard. Bluetooth 2.1 support, FM radio, 2.5 mm
audio jack, microUSB and microSD card slot (1GB included in the box)
complete the feature-list of the S40 device.

52
Free download | flare.com.pk Tech Tool

Motorola ROKR ZN50 touchscreen

slider
While everyone is still waiting for Motorola to announce their first
Android-powered smartphone, another highly intriguing model was
unveiled. The full-touch Motorola ROKR ZN50 has nothing to do with
Android but is still interesting enough to make it in the news.
Motorola ROKR ZN50 is the first full touchscreen music slider by
the American company. Its design, slightly reminds us of the Nokia
XpressMusic lineup with its blue and red accents, only that it is much
hotter looking.
Motorola ROKR ZN50 is also the first Moto to have the new
Motorola panorama interface which is featuring 3 homescreens, that
you can freely fill up with the load of widgets available.
Motorola ROKR also fares pretty decently in terms of features. It
sports a 3.2-inch 256K TFT touchscreen with a 16:9 aspect ratio and
a resolution of 240 x 427 pixels. It also comes complete with a 3
megapixel autofocus shooter, built-in GPS receiver and support for
stereo Bluetooth and HSDPA.

Trend T-786i Dual Sim GSM

Trend mobiles were the first in introducing the dual SIM
mechanism that allowed a person to hold two different SIMs in one
mobile phone. It has now come up with the simplest and yet the
most loaded of the mobile phones. It is called the, Trend Perfect
Dual Sim, T-786i is available in Bar shape with keypad and touch
screen facility.
The features of T786i are startling, Its basic edge is that a user
can retain different network operators, SIMs in one cell phone and
can receive calls in both. It is a complete multimedia cell phone
with 2 mega pixel camera, which has an audio and video recorders
and players as well. The USB data cable allows the user a unique
facility of ‘Plug N Play’.
Attach the cable with your computer and view what you have
recorded. There is no need of any software or driv-
er installation unlike other cell phones. Trend T-
786i having Bluetooth connectivity, GPRS and
MMS. Trend mobiles offers and unmatched
Deluxe Package along with the set which includes
a free-of-cost Bluetooth Device, 256 MB memory
card, hands free, USB port, Desktop charger,
2 extra batteries and In-Car charger and a
Trendy pouch to carry your cell phone in
style.
The Trend T-786i is a fashion conscious
handset, which has a good and attractive size of LCD and
gives solid and quality feel when in use. Mobile phone holds
another edge to other cell phones in the market. It has the style,
it has the attractive look and it has all that you require in cell phone
to begin with.

53
 Tech Tool Free download | flare.com.pk

Apple iPhone 3GS

The Apple iPhone 3GS is probably not the next revolutionary
iPhone as you might have expected it. But the performance
boost, the sharper camera with video and the purportedly
improved battery life certainly make of the current iPhone (3GS or
whatever it is called this year) a much more balanced smart-
phone, one that you could probably wave in front your geeky
friends more proudly.
The truth about the iPhone is this - perhaps about 20 million
people around the globe are quoted as having given in to the
iPhone temptation ever since the frenzy started. Now, 2 years
later, the rest of the modern world is already sick to death of hear-
ing all about it.
Once ground-breaking, but still as controversial and inspiring
as ever, the iPhone lineup has just received its latest offspring.
Meet the iPhone 3GS, where "S" can mean a lot of things, but
without a doubt covers all that's needed for "Speed".
While the iPhone 3GS and the 3G are most obviously cut from
the same cloth, you'd be glad to know that there are some differ-
entiating factors that can perhaps be worth your cash.

Samsung M8910 Pixon12

The Pixon12 is about to be three times lucky. But any way you look at
it, it's nothing short of a dozen. Not that we wanted to make that much fuss,
but a bunch of 12 megapixel pictures coming from a phone are always
worth it. All the more so, when they come out just right. With two quick
primers behind us already, we're about to focus on the Samsung M8910
behind the Pixon12.
The Samsung M8910 Pixon12 is a top of the line cameraphone but
some may find it guilty of not being a smartphone. It's got the ultimate in
still photography but not the best video a handset can offer. It's a dream-
come-true upgrade but can the mishaps of the original Pixon spell trouble?
Awaiting its official launch, the Pixon12 is standing tall against the odds.
When it comes to capturing your moments and sharing them with the
world though, the Pixon12 will hardly let you down. On top of the industry
leading camera, the phone has all the connectivity options you may need.
So, we're setting off on our last trip with the Samsung M8910 Pixon12.
We know it's got enough fire to scorch most of them big-shot camera-
phones. But is it enough fire to call the fire department?

54
Free download | flare.com.pk Tech Tool

Nokia 6790 Surge

GThe Symbian S60-based smartphone is aimed squarely at
social media freaks, boasting a full QWERTY keyboard, a brows-
er with Flash support, a pre-installed JuiceCaster app for easily
updating your Facebook / Twitter status and a price tag that's
sure to turn heads.
Nokia 6790 Surge packs a 2.4" 16M-color display of QVGA
resolution. Quad-band GSM/GPRS/EDGE and dual-band UMTS
with HSDPA 3.6Mbps support provide the network data trans-
fers, while Bluetooth, USB and a 2.5 mm audio jack cover the
local connectivity.
It's worth noting that the Nokia Surge sports the huge 1500
mAh battery that managed to impress us on Nokia E72. The list
of interesting features of the device is completed by 128 MB of
internal memory, expandable by up to 8GB through the microSD
card slot, as well as FM radio, A-GPS and a 2 megapixel cam-
era.
The AT&T-exclusive Nokia Surge also comes complete with
a host of carrier-related services, including AT&T Navigator,
Yellowpages.com, Where, AT&T Music, Mobi TV, Video Share,
JuiceCaster and AT&T Mobile Banking.

Blackberry Tour 9630

We now know that Sprint and Verizon will be getting
the BlackBerry Tour 9630 in the summer, and we are cer-
tain that this will be a popular handset from RIM. We
thought we would do some digging around for you, and
have found this great hands-on video review, which you
can see below this post.
The guy in the video says that this is his 20th attempt
to make the video, but he has finally made it. He states all
the obvious, such as its 3.2-megapixel camera, which is
the same as the camera that you get on the BlackBerry
Storm.
In the video, the reviewer shows you the software that
he uses to send an email, which he points, is rubbish.
This can be seen with the trouble that he has with delet-
ing his mail. The browser is what most people would like
to see running. For a complete review on the Blackberry
Tour 9630, just view the video below.

55
 Tech Tool Current Mobiles Free download | flare.com.pk

Rs Rs
9,200 9,350

Nokia 3500 Classic Samsung L700

Dimension Dimension
107 x 45 x 13.1 mm, 59 cc, Weight 109 x 46 x 12.8 mm, Weight 107 g
81g Battery
Battery Talk time up to 3.4 hrs, Stand-by
Talk time Up to 3 h, Stand-by Up to up to 307 hrs
280 h Memory
Memory 40 MB shared (30 MB available) +
8.5 MB user memory + microSD microSD Memory Card (up to 8GB)
(TransFlash) Connectivity
Connectivity Bluetooth v2.0 with A2DP, USB,
Bluetooth, USB, GPRS Class 10 (48 GPRS Class 10 (48 kbps), EDGE
kbps), HSCSD, EDGE Class 10 Class 10 (236.8 kbps), 3G (384
(236.8 kbps). Display Size 128 x kbps) Display Size 176 x 220 pix-
160 pixels, 1.8 inches Display els, 2.1 inches Display Colour
Colour TFT, 256K colors TFT, 262K colors
Features: Features
Browser WAP 2.0/xHTML Colors Browser WAP 2.0/xHTML, HTML
Grey, Pink, Mandarine, Azure Blue, Colors Titan Silver, Grayish Brown,
Entertainment Stereo FM radio, Charcoal Gray, Noir Black, Rose
MP3/MP4/AAC/AAC+ player, Pink, Lilac Violet Entertainment
Games (builtin + downloadable) Mobile Blogging,

Rs Rs
8,100 7,400

Motorola V3i Nokia 3110

Dimension Dimension
98 x 53 x 13.9 mm, 65 cc, Weight 100 g 108.5 x 45.7 x 15.6 mm, 72 cc,
Battery Weight 87g
Talk time Up to 3 h 30 min, Stand-by Up Battery
to 200 h Talk time Up to 4 h, Stand-by Up to
Memory 370 h
10 MB shared memory, microSD Memory 9 MB internal memory +
(TransFlash) , up to 512MB Extendable (microSD TransFlash)
Connectivity Connectivity
Bluetooth, Mini USB, GPRS Class 10 Bluetooth v2.0 Infrared, USB, GPRS
(48 kbps), Display Size 176 x 220 pix- Class 10 (48 kbps), HSCSD, EDGE
els, 9 lines, 35 x 44 mm + 2nd CSTN Class 10 (236.8 kbps) Display Size
display (96 x 80 pixels), Display 128 x 160 pixels Display Colour
Colour TFT, 256K colors + 2nd CSTN TFT, 256K colors
display 65K colors Features
Features Browser WAP 2.0/xHTML
Browser WAP 2.0/xHTML E n t e r t a i n m e n t
Entertainment MP3/MPEG4 player, MP3/MP4/AAC/AAC+/H.264/WMA
Apple iTunes compatible Camera media player, FM stereo radio,
1.23 MP, 1280 x 960 pixels, video Ring Games (builtin + Downloadable),
Tones Polyphonic (24 channels), MP3 Downloadable wallpapers, screen-
Messaging SMS, EMS, MMS, Email, savers, Camera 1.3 MP, 1280 x
56 Instant Messaging 1024 pixels, video(QCIF)

Above prices are subject to change as per market

Free download | flare.com.pk Current Mobiles Tech Tool

Rs Rs
10,800 10,900

Samsung S3310 Nokia 5220

Dimension
109.9 x 46 x 10.9 mm, Weight 77 g
Battery
Talk time Up to 7 h 40 min, Stand-
by Up to 700 h
Memory
30 MB built-in + microSD Card
(supports up to 8GB)
Connectivity
Bluetooth v2.0 with A2DP, USB,
GPRS Class 12 (48 kbps), HSCSD,
EDGE Class 12. Display Size 240
x 320 pixels, 2.1 inches Display
Colour TFT, 16M colors
Features
Browser WAP 2.0/xHTML, HTML,
Colors Silver Entertainment
Stereo FM radio with RDS, FM
recording, MP3/AAC/WMA player,
MPEG4 player, Games (built-in +
downloadable), Camera 2 MP,
Dimension
108 x 43.5 x 10.5 mm, 53 cc,
Weight 78 g
Battery
Talk time Up to 5 h 15 min, Stand-
by Up to 406 h
Memory
30 MB Built-in + microSD card
(512 MB included)
Connectivity
Bluetooth v2.0 with A2DP, USB,
GPRS Class 32, EDGE Class 32
(296 kbit/s RX), HSCSD, Display
Size 240 x 320 pixels, 2.0 inches,
Display Colour TFT, 256K colors
Features
Browser WAP 2.0/xHTML, HTML,
Opera Mini, Colors Blue, Red,
Green Entertainment FM stereo
radio with RDS, 3.5 mm audio out-
put jack, MP3/MPEG4 player,

Rs Rs
13,000 11,300

Nokia 5310 Motorola KRAZR K1

Dimension Dimension
103.8 x 44.7 x 9.9 mm, 44.8 cc, 103 x 42 x 16 mm, Weight 102 g
Weight 71g Battery
Battery Talk time: Up to 6 h, Stand-by
Talk time Up to 5 h 20 min, Stand- Time: Up to 300 h
by Up to 300 h Memory
Memory 20 MB internal memory, +
30 MB internal memory + Micro microSD (TransFlash)
SD memory slot up to 4 GB Connectivity
(TransFlash, hotswap,) Bluetooth, USB, GPRS Class 10
Connectivity (48 kbps), EDGE Class 12.
Bluetooth, USB, GPRS Class 32, Display Size 176 x 220 pixels, 30
EDGE Class 32 (177 kbits), x 37 mm, (2nd external 96 x 80
HSCSD, Display Size 240 x 320 pixels) Display Colour TFT, 256K
pixels, 31.5 x 41.5 mm Display colors,
Colour TFT, 16M colors (24 bit) Features
Features Browser WAP 2.0/xHTML
Browser WAP 2.0/xHTML, HTML Entertainment MP3/AAC/AAC+
(Opera mini), Entertainment player, Games (Builtin + down-
Stereo FM radio with RDS, loadable). Camera 2 MP,
MP3/MP4/AAC/eAAc/WMA player. 1600x1200 pixels, video(CIF). 57

Above prices are subject to change as per market

 Tech Tool Current Mobiles Free download | flare.com.pk

Rs Rs
22,500 22,500

Motorola ROKR E8 Nokia 5630 XpressMusic

Dimension Dimension
115 x 53 x 10.6 mm, 60 cc, Weight 112 x 46 x 12 mm,Weight 83 g
100 g Battery
Battery Talk time Up to 7 h, Stand-by Up to
Talk time Up to 5 h, Stand-by Up 400 h
to 300 h Memory
Memory 256 MB Built-in, 128 MB RAM + 4
2 GB Built-in + Memory Card GB microSD card included (sup-
(microSD) ports upto 16 GB) Processor ARM
Connectivity 11 600 MHz
Bluetooth v2.0 with A2DP, USB, Connectivity
GPRS Class 12 (48 kbps), EDGE Bluetooth v2.0 with A2DP, USB,
Class 12 , Display Size 320 x 240 WLAN GPRS Class 32, HSCSD,
pixels, 2.0 inches, Display Colour EDGE Class 32 (296 / 178.8 kbits),
TFT, 256K colors 3G, Display Size 240 x 320 pixels,
Features 2.2 inches Display Colour TFT, 16M
Browser WAP 2.0/xHTML, colors
HTML,Colors Dark Navy, Platinum Features
Entertainment Stereo FM radio, Browser WAP 2.0/xHTML Colors
MP3/AAC player, 3.5 mm headset Red, Blue, Silver Entertainment
jack, Games, Camera 2 MP, Stereo FM radio with RDS,
1600x1200 pixels, MP3/MP4/eAAC+/WMA player, 3.5

Rs Rs
24,800 24,600

Nokia E65 Samsung S7220 Ultra b

Dimension Dimension
105x49x15.5 mm, 74cc Weight115g 114 x 46.3 x 11.8 mm,Weight 90g
Battery Battery
Talk time Up to 6 h, Stand-by Up to Talk time Up to 5 h 30 min, Stand-by
265 h Up to 400 h
Memory Memory
50 MB shared memory + 110 MB Built-in + microSD Card
Extendable (microSD TransFlash), (supports up to 8 GB)
hotswap. Connectivity
Connectivity Bluetooth v2.1 with A2DP, USB,
Class 32, HSCSD, EDGE Class 32 GPRS Class 10 (48 kbps), EDGE
3G (384 kbps), WLAN (Wi-Fi Class 10 (236.8 kbps), 3G (HSDPA
802.11b/g, VoIP over WLAN), 7.2 Mbps), Display Size 320 x 240
Display Size 240 x 320 pixels pixels, 2.2 inches (Accelerometer
Display Colour TFT, 16M colors sensor) Display Colour 256K col-
Features ors, AMOLED
WAP 2.0/xHTML, HTML Features
Entertainment Games Browser WAP 2.0/xHTML, HTML
(Builtin+Java downloadable), Colors Black, Pink Entertainment
MP3/AAC/MPEG4 player Camera 2 Stereo FM radio with RDS,
MP, 1600x1200 pixels, video(CIF) MP3/AAC/WMA player, 3D sound
Ring Tones Polyphonic Messaging technology (Bang & Olufsen), Video

58

Above prices are subject to change as per market

Free download | flare.com.pk Current Mobiles Tech Tool

59

Above prices are subject to change as per market

 Tech Tool Low Range Mobiles Free download | flare.com.pk

Rs Rs
3,950 3,499

Nokia 5030 XpressRadio Trend T-180 Ultimate

Dimension 108x45x15mm,62cc,Weight82g Design: Navigation option 1.5
Battery Talk time up to 10 h, Stand-by inch CSTN color
up to 524 h, FM radio playback screen embedded
time up to 24 h OS Series 30 antenna
Memory 8 MB Built-in, 1000 Phonebook Image & Messaging:
entries + 250 SMS (No Memory 300K pixel camera,
Card Slot) SMS, MMS, Email
Display Size 128 x 160 pixels, 1.8 inches Connectivity: GPRS class 12, WAP
2.0, PC Sync
Display Colour TFT, 65K colors Entertainment: MP3 Player,
Embedded Games

Rs Rs
3,900 2,350

Nokia 1203
Samsung B220 Guru
Dimension 105.3x45x13.1mm, 61.8cc,
Dimension 105x44.5x14 mm, Weight 78.5g Weight 78g
Battery Talk Time up to 7.4 hrs, Standby Battery Talk time up to 9 h,
up to 250 h Stand-by up to 636 h
Memory 4 MB Built-in (200 SMS + 500 Memory 500 KB built-in (200 phone
Phonebook Entries) book entries, 60 SMS, 20
Connectivity GPRS class 10, USB dialed/received/missed calls
Display Size 128 x 160 pixels, 1,77 inches each)
Display Colour 65K CSTN, Colors Grey Display Size 96 x 68 pixels, 1.3 inches
Display Colour Monochrome graphic
Features Colors Silver Grey
Entertainment Games (3
built-in), Voice/audio record
ing, Ring tone composer,
Other Features Dust-resis
tant keymat,

Rs Rs
3,250 2,400

Samsung C450 Motorola W180

Dimension 103.5x44.5x14.9 mm, Weight72 g
Battery Talk time up to 3 h 20 min,
Stand-by up to 300 h
Memory 2 MB shared memory (20 dialed,
20 received, 20 missed calls)
Display Size 128 x 128 pixels, 1.52 inches
Display Colour TFT, 65K colors
Features Browser WAP, 2.0/xHTML
Entertainment Games, FM radio,
Camera VGA, 640x480 pixels,
Ring Tones Polyphonic (16 chan
nels), Messaging SMS, MMS
60
Dimension 114x43x14mm, Weight 85g
Battery Stand-by up to 465 h, Talk
time up to 9 h 50 min
Memory 70 KB user memory (750
SMS messages, 500
Phonebook numbers)
Connectivity USB 1.1 for Charging only
Display Size 128 x 128 pixels Display
Colour CSTN, 65K colors
Features Colors Black Entertainment
FM radio, iTap, Games (3
pre-loaded), Other Features
Built-in hands free,

Above prices are subject to change as per market

Free download | flare.com.pk
Rs
27,900
Nokia E66
Designed for the way we work
This sophisticated choice is designed
for the way you work, Nokia E66 fea-
tures excellent personal information
management, high-speed 3G and
WLAN, mobile email, assisted-GPS,
one touch access to your music player,
and 3.2 mega pixel camera. With your
Nokia E66 Read and react to your
emails while on the move, or stay up-
to-date and find more with fewer clicks
with the feature-rich Nokia Calendar
and Contacts for E series.
Rs
58,000
Nokia N97
A True Mobile Computer
Desktop to the laptop & now to your
pocket, the Nokia N97 is the most pow-
erful, multi-sensory mobile computer in
existence. Nokia N97 mobile phone
features touch screen, full QWERTY
keyboard, GPS, 32 GB memory,
games, video, camera, widgets, Ovi
Store including much more. With Nokia
N97, Personalise your homescreen,
add more content & fully customise
your layout with your favourite live
feeds, mini views & services. Nokia
N95 is the Monster Machine.
Rs
35,000
BlackBerry Pearl Flip 8220
The BlackBerry Smartphone You'll Flip
For!
Open up a world of possibilities! With the
BlackBerry Pearl Flip 8220 smartphone
tucked in your pocket, you’re always just a
flip away from the people, fun and facts
that matter. Pop open BlackBerry Pearl
Flip 8220 to see how fun and functionality
can work together in a whole new way!
Stylish and compact, the BlackBerry Pearl
Flip 8220 smartphone puts you in control
of how and when you communicate while
you’re on the go. BlackBerry Pearl Flip
8220 - Flip open a world of possibilities.
Above prices are subject to change as per market
High Range Mobiles Tech Tool
Rs
32,000
Samsung D980 Dual Sim
Half the Trouble Double the
Performance
You will enjoy the convenience of being
able to use 2 SIM cards with one hand-
set. No need to juggle multiple phones;
this singular sleek Samsung D980 Dual
Sim mobile enables the functionality of
two mobiles whether for separating
business & personal lives or when
roaming. With Samsung D980 Dual
Sim mobile You will enjoy the luxury of
having a 5 MP camera in their mobile
phone. Day or night, you can capture
great photos with features like Power
LED & Image Stabilization.
Rs
43,000
Samsung S8003 Jet
Smarter than Smartphone
Demonstrates the dominant perform-
ance that full touch users expect cen-
treing around multimedia. Speedy
processor and ultra brilliant display of
Samsung S8003 Jet maximise user
satisfaction. Samsung S8003 Jet - The
mobile of tomorrow offering con-
sumers’ real wants in a full touch
mobile. Sleek lines and subtle curves
of Samsung S8003 Jet personify its
ergonomic intelligence, cradling per-
fectly and comfortably in your hand.
Rs
49,000
Apple iphone 3G 8GB0
Twice as Fast. Half the Pricer
Apple's iPhone 3G technology gives
fast access to the Internet & email
over cellular networks around the
world. Apple iPhone 3G also makes
it possible to do more in more
places: Surf the web, download
email, get directions, & watch video
— even while you’re on a call. all that
with your new iphone 3G 8GB.
61
 Tech Tool Upcoming Mobiles
Nokia 5530 XpressMusic
Size
Dimensions 104x49x13 mm, 68cc, Weight
107g
Display
Type TFT resistive touchscreen, 16M colors
Size 360 x 640 pixels, 2.9 inches, Proximity
sensor for auto turn-off, Accelerometer sensor
for auto-rotate,
Memory
Phonebook Practically unlimited entries and
fields, Photocall, Call records Detailed,
Internal 70 MB storage,
Data
GPRS Class 32, HSCSD Yes, EDGE Class 32
3G No, WLAN Wi-Fi 802.11 b/g, Bluetooth
Yes, v2.0 with A2DP, Infrared port No, USB
Yes, v2.0 microUSB, Carl Zeiss optics,
Features
OS Symbian OS v9.4, Series 60 rel. 5, CPU
ARM 11 434 MHz processor, Messaging
SMS, MMS, Email, Instant Messaging,
Browser WAP 2.0/xHTML, HTML,
Battery
Stand-by Up to 336 h, Talk time Up to 4 h 54
min, Music play Up to 27 h
Nokia E72
Size
Dimensions 114x58x10 mm, 65cc, Weight
128g
Display
Type TFT, 16M colors, Size 320 x 240 pixels,
2.36 inches, Full QWERTY keyboard, Five-
way scroll key, Optical trackpad, Sound Alert
types, Vibration; Downloadable polyphonic,
monophonic,
Memory
Phonebook, Practically unlimited entries and
fields, Photocall, Call records Detailed, max
30 days, Internal 250 MB storage, 128 MB
RAM, Card slot microSD (TransFlash), up to
16GB, hotswap
Data
GPRS Class 32, 100 kbps, HSCSD Yes,
EDGE, Class 32, 296 kbps, 3G HSDPA, 10.2
Mbps; HSUPA 2 Mbps, WLAN Wi-Fi 802.11
b/g, Nokia VoIP 3.0, Bluetooth Yes, v2.0 with
A2DP, USB Yes, v2.0 microUSB, Camera
Features
OS Symbian OS 9.3, Series 60 v3.2 UI, CPU
ARM 11 600 MHz processor, Messaging
SMS, MMS, Email, Instant Messaging,
Browser, WAP 2.0/xHTML, HTML, Radio
Stereo FM radio with RDS; Colors Zodium
Black, Metal Grey,
Battery
Stand-by Up to 480 h (2G) / 576 h (3G)
Talk time Up to 12 h 30 min (2G) / 6 h (3G)
62
Free download | flare.com.pk
Samsung B7320 OmniaPRO
Size
Dimensions 117x61x12.7mm, Weight 102.1g
Display
Type TFT, 65K colors, Size 320 x 240 pixels, 2.4
inches, Full QWERTY keyboard, Sound A l e r t
types Vibration; Downloadable polyphonic, MP3
ringtones, Speakerphone Yes
Memory
Phonebook Practically unlimited entries and
fields, Photo call, Call records Practically, Internal
70 MB storage, 256 MB RAM, 256 MB ROM,
Card slot microSD (TransFlash) up to 16GB
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
HSCSD Yes, EDGE Class 10, 236.8 kbps, 3G
HSDPA 3.6 Mbps, WLAN Wi-Fi 802.11 b/g,
Bluetooth Yes, v2.0 with A2DP, USB Yes, v2.0
Camera,
Features
OS MS Windows Mobile 6.1 Standard, upgrade-
able to Windows Mobile 6.5, CPU 528 MHz
processor, Messaging SMS, MMS, Email, IM,
Browser, WAP 2.0 / xHTML, HTML, Radio Stereo
FM radio with RDS, Games Yes, Colors Yes,
GPS Yes, with A-GPS support, Java Yes, MIDP
2.0, Windows Media Player 10, Windows Live,
Yahoo!,
Battery
Stand-by Up to 288h, Talk time Up to 7h
Motorola L800t
Size
Dimensions 117x49x15 mm, Weight 110g
Display
Type TFT, 256K colors, Size 176 x 220 pixels, 1.9
inches, ModeShift morphing keypad, Sound Alert
types Vibration; Downloadable polyphonic, MP3
ringtones, Speakerphone Yes,
Memory
Phonebook Yes, Photocall, Call records, 20 dialed,
20 received, 20 missed calls, Internal 64 MB,
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
EDGE Class 10, 236.8 kbps, Bluetooth Yes, v2.0
with A2DP, USB Yes, v2.0 miniUSB, Camera
Primary, 2 MP, 1600 x 1200 pixels, Video
Secondary Yes
Features
Messaging SMS, MMS, IM, Browser WAP
2.0/xHTML (Techsoft Browser 7), Games Yes
Colors Hyun Black Shadow, Java Yes, MIDP 2.0
TD-SCDMA 2010-2025MHz up to 2.0 Mbps,
MP3/AAC+ player, Organizer, Tone recognition
T9
Battery
Stand-by, Talk time Up to 5h
Free download | flare.com.pk
Nokia 3710 Fold
Size
Dimensions 89x47x15.2 mm, 54cc, Weight 94g
Display
Type TFT, 16M colors, Size 240 x 320 pixels, 2.2
inches, Second external monochrome TFT display,
128 x 160 pixels, Sound Alert types, Vibration;
Downloadable polyphonic, MP3 ringtones,
Speakerphone Yes, 2.5 mm audio jack
Memory
Phonebook 2000 entries, Photocall, Call records 20
dialed, 20 received, 20 missed calls, Internal 70 MB
Card slot microSD (TransFlash), up to 8GB
Data
GPRS Class 32, 88 kbps, EDGE Class 32, 296 kbits
3G Yes, 384 kbps, Bluetooth Yes, v2.0 with A2DP
USB Yes, v2.0 microUSB, Camera Primary, 3.2 MP,
2048x1536 pixels, LED flash, Video Yes,
Features
Messaging SMS, MMS, Email, IM, Browser WAP
2.0/xHTML, HTML, Radio Stereo FM radio with
RDS, Games Yes, Colors Pink, Plum, Black, GPS
Yes, with A-GPS support, Java Yes,
Battery
Stand-by Talk time Up to 4h (2G) / Up to 3h (3G)
LG GW520
Size
Dimensions 106.5x53x15.9 mm, Weight
125.5 g
Display
Type TFT touchscreen, 256K colors, Size
240 x 400 pixels, 2.8 inches, Full QWER-
TY keyboard, Accelerometer sensor for
auto-rotate, Downloadable themes, Sound
Alert types, Vibration; Downloadable poly-
phonic, MP3 ringtones, Speakerphone Yes
Memory
Phonebook 1000 entries, Photocall, Call
records Yes, Internal 40 MB, Card slot
microSD (TransFlash) up to 8GB
Data
GPRS Class 12 (4+1/3+2/2+3/1+4 slots),
32 - 48 kbps HSCSD Yes, EDGE Class 10,
236.8 kbps, 3G HSDPA 7.2 Mbps,
Bluetooth Yes, v2.0 with A2DP, USB Yes,
Features
Messaging SMS (threaded view), MMS,
Email, IM, Push Email Browser WAP
2.0/xHTML, HTML, Radio Stereo FM radio
Games Yes, incl. motion-based + down-
loadable, Colors Blue on Black, Red on
Black, Silver, Pearl White, Java Yes,
Battery
Stand-by Up to 500h, Talk time
Up to 5h
Upcoming Mobiles Tech Tool
Samsung C5510
Size
Dimensions 99.8x47.5x15.3 mm, Weight 99.6g
Display
Type TFT, 256K colors, Size 240 x 320 pixels, 2.2
inches, Sound Alert types, Vibration; Downloadable
polyphonic, MP3 ringtones, Speakerphone Yes
Memory
Phonebook 1000 entries, Photocall, Call records 30
dialed, 30 received, 30 missed calls, Internal 20 MB
Card slot microSD (TransFlash), up to 16 GB
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps,
HSCSD Yes, EDGE Class 10, 236.8 kbps, 3G Yes,
384 kbps, Bluetooth Yes, v2.1 with A2DP, USB Yes,
v2.0 microUSB Camera Primary, 2 MP,
Features
Messaging SMS, MMS, Email, Browser WAP
2.0/xHTML, Radio FM radio with RDS, Games Yes +
downloadable, Colors Silver, Java Yes, MIDP 2.0
MPEG4/H.263/H.264/WMV player, MP3/AAC/WMA
player, Organizer Document viewer (Word, Excel,
PowerPoint, PDF),
Battery
Stand-by Up to 400h (2G) / Up to 300 h (3G) Talk
time Up to 8h (2G) / Up to 4 h 30 min (3G)
Motorola Karma QA1
Size
Dimensions 88x64x17.9 mm, Weight 141g
Display
Type TFT, 256K colors, Size 320 x 240 pixels, 2.5
inches, Full QWERTY keyboard, Screensavers
and wallpapers, Sound Alert types, Vibration;
Downloadable polyphonic, MP3, AAC ringtones
Speakerphone Yes, 3.5 mm audio jack,
Memory
Phonebook Yes, Call records 20 dialed, 20
received, 20 missed calls, Internal 100 MB, Card
slot, microSD (TransFlash), up to 16GB,
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps,
EDGE Class 10, 236.8 kbps, 3G HSDPA,
Bluetooth Yes, v2.0 with A2DP, Infrared port No
USB Yes, Camera Primary 2 MP,
Features
Messaging SMS, MMS, Email, Browser WAP
2.0/xHTML, Games Yes, Colors Black, GPS Yes,
with A-GPS support, Java Yes, MIDP 2.0,
MP3/eAAC+/RealAudio/XMF player,
Battery
Stand-by Up to 347h (2G) / Up to 312 h (3G)
Talk time Up to 5h 20 min (2G) / Up to 3 h 40 min
(3G)
63
 Tech Tool Accessories Free download | flare.com.pk

Belkin N1 Vision Wireless Router Review

The best of its latest technology, Belkin has released the new N1 Vision wireless router. With its new
advanced interactive display, the N1 vision wireless router’s easy-to-read display enables you to view
the status of your connected devices, computer bandwidth usage, and broadband connection speed.
With N1 Vision wireless router provides excellent speed and complete wireless coverage. Unlike
any other wireless router that provides single SSID, N1 Vision is armed with an easy Security Setup
with support for Wi-Fi Protected Setup and Multiple SSID. Especially made for everyone, NI Vision is
a Plug-and-Play CD-less setup that makes it more user-friendly.
N1 Vision is compatible with computers running Windows 2000, XP, or Vista; Mac OSX 10.4.x, and
can transmit up to 300 Mbps in 20/40MHz Channel Mode.

Microsoft releases Sidewinder X8 mouse and X6 gaming keyboard

X6 gaming keyboard moves in game, stringing together button combinations that rain death
and disaster on your opponents.
The Microsoft X6 Gaming Keyboard continues the hard, edgy looks of
the X8 mouse offering two huge dials that adjusts the backlights. So, if you
thought it’s not enough to have just one knob to adjust the backlighting,
they now give you two knobs for this feature. The price tag for this one is
$US80.
The switchable numeric keypad is
the main attraction here, and can be
snapped either to the right (tradition-
ally) or to the left, depending on your
needs. It is suitable as lefties can finally
use the numeric keyboard with their natural writing
hand, or more appropriately, gamers can use
the numeric features with their key-
board hand without having to reach
over anymore.
The macro keys that come accompanied with this keyboard further
shows the gaming pedigree that this keyboard is built on. The bundled
software makes it easy to program your own macros to execute killer
Sidewinder X8 mouse
It has only been March 2009 but Microsoft has already released their
flagship Sidewinder series of desktop accessories. The Sidewinder X8 is
the latest mouse in the series and the X6 is the latest keyboard. If the design
is any indication, they are going to blow the competition clear out of the
water.
First off, the X8 Gaming Mouse is an expensive
behemoth of a mouse priced at $US99, and for that
you get a mouse that uses Bluetrack technology
which is a newfangled way of saying it uses some
nifty blue-colored LEDs over traditional red LED or
laser tracking of older mice. The advantages? An impres-
sive 4000dpi and up to 13,000 frames-per-second capture
speed gives you far superior tracking technology for lightning-
fast actions and fine control, although to be honest I don’t think there is
any benefits for mouse to run above 3000dpi. Too much is simply an
overkill.

HP Photosmart C4480 All-in-One Printer, Scanner, Copier

Print, scan, and copy with our compact, affordable HP Photosmart C4480 All-in-One. Print photos straight from
memory cards (no PC needed). You'll love the laser-quality text, vivid graphics, and lab-quality photos that last for
generations1.
Multitalented machine
• Do everything with one compact machine—print, scan, and copy
• Print laser-quality text, vivid-color graphics, and lab-quality photos
• Make crisp copies in color or black
• Get fade-resistant photos with our Vivera inks and Premium Plus Photo Paper; get lab-quality shots with
our six-ink photo cartridges (sold separately)
• Make reprints true to-the original photo colors with the included HP Photosmart Essential Software
• Print and copy fast, at up to 30 pages/min black, 23 color##; print a 4 x 6" photo in as little time as 25 seconds

SmartSwipe: Swipe-to-buy Action

If you just can’t get enough of that swipe-to-buy action seen prominently at most modern fuel pumps
and McDonald’s restaurants, why not bring the action back to your home turf? Available now in the
wondrous United States of America, NetSecure’s $99.95 SmartSwipe is a USB-enabled device that liter-
ally allows you to swipe your credit card in order to make online purchases….. Reportedly, this device
“scrambles and encrypts the user’s credit card data before it reaches the user’s computer or internet,”
thus making online shopping safe once and for all.

Canon Powershot SD780 IS Digital Camera

Quite possibly the most fashionable of the point-and-shoot cameras out right now, the sleek, solid-
colored Canon PowerShot SD780 IS ($280 as of 7/10/2009; available in gold, red, black, and silver)
isn’t just a looker. It also performs very well, with great image quality, a powerful flash, nice high-
ISO shots in low light, a great selection of scene modes, and excellent optical image stabilization. This
is a very slim-and-stowable camera, measuring just 0.72 inches thick and 3.4 inches wide; it’s about
the size and thickness of a half-deck of playing cards. The metal lens casing is surrounded by a plas-
tic, but durable, body–both are the same color–and the contoured edges of the camera add to its slick
looks…..
In PC World Test Center jury evaluations, the 12-megapixel PowerShot SD780 IS netted an over-
all image quality score of Very Good, earning some of the highest marks we’ve seen for a point-and-
shoot this year for its lack of distortion, its color accuracy, and its image sharpness.
And that’s just in well-lit conditions. In hands-on informal tests, I was amazed at the color accu-
racy and lack of noise in low-light shots at high ISO levels. The manual ISO settings (ranging from
64 ISO 80 to ISO 1600) are complemented by a special ISO 3200 scene mode.
Free download | flare.com.pk Accessories Tech Tool

HP 50g Graphing Calculator

Cam Stick
The ultimate graphing calculator for surveying,
engineering, math and science professionals and INew For 2009! New Generation
students is even better. The new HP 50g graphing High Resolution Ultra Advanced
calculator features an SD card slot with formatting Mini PI CamStick 640X 480 @
functions, RPN~, Algebraic and Textbook data entry, 30frame/second/Up To 8 GB SD
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HP Solve, structured programming and Computer Ultra Advanced Mini PI CamStick
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Massive 2.5MB total memory—512KB RAM plus 2MB toy shelves! With super high resolution and low light
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• Equation library and 2300+ built-in model that will serve you well for your covert video
functions—ideal for both professionals and students recording needs.
• FREE USB connectivity kit with USB cable, connectivity
software and pouch included
• Choose RPN, Textbook and Algebraic entry and customize data
with four font sizes and styles
• Enhanced HP keypad with re-definable keyboard and menu
keys allows for reduced keying errors
• HP Solve application allows you to type and store an equation
then use to solve any variable
• Easily perform complex arithmetic and calculus functions with The latest watch mobile phone/cell phone
advanced Computer Algebra System (CAS)
• New powerful SD card slot allows you to format your card 1: The latest watch phone ,V8 ,with
right in the calculator and expand memory keypad, 2GB memory card in
• Calculate advanced expressions and view solutions in 2- or 3-D the world
graphical representation. 2: The first sport style watch
mobile with buttons in the
world Network:

UHF wireless stereo 850/1800/1900,900/1800/1900Two

headphone Antennas for choice
3: 1.3260K TFT Touch Screen
4: 1.3MP Camera
Features: 5: Support incoming call Vibration and 7 colors light
• UHF wireless stereo 6: Support FM
headphone with 864MHz/915MHz 7: Dual Stereo-Blue tooth and 1G card for presents
ISM Band 8: Support MP3MP4
• Operation distance up to 9: Support GPRSWAPSTK
100 meters with latest UHF/RF 10: Stand-by time: 100hours, Talk Time: Up to 150mins
wireless technology 11: USB data transmission
• Several headphones can be 12: Memory Phonebook Advanced, Photo call Recording
used simultaneously with one transmitter PIM including calendar
• Built-in 40mm mylar speaker Support languages: English French Arabic Russian German Italy Turkish
• Auto mute and auto tuning function available for headphone Vietnamese Thai Chinese Traditional Chinese
• Active noise reduction system for crystal clear sound Major Products and Services:portable dvd player,mini dvd player,LED
• Double PLL system for ultimate frequency stability pen,LED keychain,electronic gifts.
Specifications:
• System: UHF/RF
• Carrier frequency a) For Europe: 863.5, 864, 864.5MHz b) For Thanko's latest USB pen sports four SDHC card slots
US: 914, 914.5, 915 MHz
• Modulation: FM (just because it can)
• Mode: stereo
• Transmit power: ¡Ü10mW SD card-reading pens are amongst the oldest,
• S/N ratio: ¡Ý75dB most reverent gadgets on the face of this
• Channel separation: >35dB planet. That said, even they aren't
• Distortion: <1% immune from upgrades, as THANKO
• Frequency response: 30 - 20,000Hz has just produced one that's
• Power supply of transmitter: DC12V 150mA approximately four times superior
• Power supply of headphone: 2 AAA batteries than the one you're still trying to
squeeze ink from. It's latest USB
pen contains not one, not two,
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foursome of flash cards will be near impossible,
but aren't you strangely inclined to hand over $14.87 in
order to find out?
65
 Tech Tool Latest Laptop Free download | flare.com.pk

Price Price
75,990 52,500

Operating System Vista Home Premium Operating System Vista Home Premium
Processor Type Intel ® Core 2 Duo Processor Type Intel ® Core 2 Duo
Processor Speed 2.0Ghz T6400 Processor Speed 2.16GHz (T3400)
HardDisk Capacity 250 GB HardDisk Capacity 250GB
Ram 3GB Ram 2GB
Ram Type DDR2 Weight 2.8Kg
Ram Slots 2 Optical Drive Super Drive (DVD WR/ CD WR)
Weight 3.14 kg Graphic Card Intel Graphics Media Accelerator 4500MHD
Optical Drive Super Drive (DVD WR/ CD WR) Warranty: 1 Year International, Manufacturer's Warranty

Price Price
56,000 49,500

Operating System Vista Home Premium

Operating System Vista Home Premium Processor Type AMD Turion X2 RM-70 Dual-Core
Processor Type Intel Core 2 Duo Processor Speed 2.0 GHz
Processor Speed 2.00 GHZ T6400 HardDisk Capacity 320 GB
HardDisk Capacity 320GB Ram 3GB
Ram 4GB Wifi (Wireless Lan) Yes
Camera 2.0 Mega Pixel Camera with Built in Eye Recognition Weight 6.06 Ibs
Optical Drive Super Drive (DVD WR/ CD WR) Optical Drive Super Drive (DVD WR/ CD WR)
Graphic Card Intel Graphics Media Accelerator 4500MHD Graphic Card NVIDIA GeForce 8200M
Battery 9-Cells Extended Battery

Price
51,000

Operating System DOS Operating System Vista Home Premium

Processor Type Intel Core 2 Duo Processor Type Intel Core 2 Duo
Processor Speed 2.2GHz Processor Speed 2.00 GHz
Chipset Intel 965 Express HardDisk Capacity 250GB
HardDisk Capacity 160GB Ram 3GB
Ram 2 GB L2 Cache 2MB
L2 Cache 2 MB Vedio Memory Up to 358 MB
Vedio Memory Shared Weight 5.71lbs
66 Weight 6 Lbs Optical Drive Super Drive (DVD WR/ CD WR)
Free download | flare.com.pk Flare Report Exclusive

ecently, centers and franchises

R ProPakistani
conducted a survey:
Do you contact your
mobile service provider
online support (i.e. Email or
(where people have lost
confidence in franchises to
get their problems solved).
However, we cannot
ignore the fact that busy
any other online channel)? professionals also do not
Around 2200 participants have time to visit customer
participated in the survey to service centers of the mobile
make it more meaningful. service providers, so they
The random statistics are: prefer to pay online,
Survey Demographics: complaint online and to get

93 per cent male and every service benefit
7 per cent female participated preferably online and with
in the survey; these type of professionals

57 per cent were in we also cannot ignore
the age group of 18-25 and 24 computer related industry
per cent were in the age professionals who prefer
group of 26-30; and sending emails instead of

31 per cent visiting customer service
participants have income of centers to wait for coupons

51% online complaints

Rs10,000 - Rs60,000 and 29 turn to come.
per cent participants earns
51 per cent
upto Rs10,000. complaints registered
Participants Mobile online never got

are never responded

Connection Statistics: entertained!

Ufone customers Figures are quite
were the major contributor in explanatory and show the
this survey and stood @ 34 reason why customers are
per cent; not filling online forms in

19 per cent Telenor 38 per cent mobile customers do not bother at all to order to get help from
customers; service providers.

18.71 per cent register their complaint online despite the fact that We can conclude from
Mobilink customers;

14.57 per cent Warid they use internet the results that trend of
registering online complaint
customers participated: and
38 per cent mobile customers do not is above average. Traffic jams, Security issues, and

13.25 per cent Zong customers bother at all to register their complaint online getting every day mobile generation trends, bring
participated in the survey. despite the fact that they use internet. The reason people in a state where they prefer everything on
Participants Connection Type Statistics: behind non-registering complaints could be, the doorstep.

75 per cent participant’s connection type
They have no confidence of getting reply So, we
was prepaid. of their complaint with some standard complaint cannot

25 per cent participant’s connection was resolution time from the mobile service provider. ignore the
postpaid.
While, we cannot ignore the fact that most fact that
Survey Summary: of the customers know only basic use of internet after just
This survey was conducted for four weeks and and they cannot write long emails or self couple of
participants gave their views about following explanatory emails. years, huge
question:
35 per cent mobile customers have number of
“Do you contact your mobile service provider ignorant behavior towards registering their mobile
online support (i.e. Email, online contact form)?” complaint via online channels to their mobile customers
According to world internet world stats, service providers. They seldom contact fill online will prefer
Pakistan has 10 million internet users where forms to get their issues resolved, however, their to register
primary point of contact happens to be the contact their
center. This is maybe due to
We cannot ignore the fact
Dissatisfied reply of complaints from
complaint via online channel instead of calling on
help lines or visiting customer service centers.
that after just couple of mobile service providers This also depends on the mobile service providers
They have no confidence about
years, huge number of

that how they are reacting to online registered
entertaining of their complaints complaints.
mobile customers will prefer
And many others, such as not putting However, forums, blogs, knowledgebase has
to register their complaint via efforts for writing long emails narrating their
complaint stories.
become world standard of service providers to
resolve customer queries online. That time is not
online channel instead of However, we cannot ignore the fact that so far when I think mobile service providers have
calling on help lines or written resolutions of complaint from mobile
operators takes long time and customers prefer
to think for actual usage of web technology for
providing true Customer Service Experience.
visiting customer service visiting service centers for on spot resolutions Facilities like forums where customers solve
centers instead of waiting for longer hours. So, if mobile
service providers will cater their online customer
customers’ problem, product & service blogs,
online web chat sessions and etc. can help Telco’s
query resolution times, they can easily cater this to achieve the best satisfaction of their customers
almost 7.2 per cent penetration rate has been issue as an opportunity for customer experience. from every part of the world.
observed in last research in 2006. While in 2000,
Only 27 per cent mobile customers Recent example of “Zong BYN” has proved
Pakistani internet users were only 133,900 with always use “online complaint registration that people will welcome handy facilities on the
only 0.1 per cent penetration rate, this trend shows method” as a convenient channel to communicate mobile service provider’s website. PTA also needs
that what could be figures of internet users now. with their mobile service provider. These to promote the usage of online complaint
As our survey collection has given us some customers could only be those who are resolutions in a world standard design to address
phenomenal results like: geographically distributed from the service customer service experience in true form.
67
Free download | flare.com.pk Tech Tool

Electronic Arts Published the 2nd Episode of their very thrilling game
called God Father. Game is released on PC (Windows) PlayStation 3 and XBOX
360.
God Father is basically played from a third person perspective. God Father
2 is based upon a movie named God Father. In fact it is a detailed version of
God Father, it does not reflect the movie entirely but there is addition of several
new things in it. Game is set into the three major cities New York, Miami and
Havana, and all about to fight with the rivals and their families (as it was in last
episode) to ultimately become a Don.
Main Character of the Game is Dominic who is an employee of Aldo who
was the main character of the previous episode. Story starts in 1958 in Cuba
when Dominic goes there for some meeting to setup some sorts of operations
but Cuban revolution upsets their plan and Dominic's First mission is to save
the Michael (Head of the Corleone family). During all this Dominic Boss Aldo
was killed by a Cuban sniper.
Game is all about action, it has got allots of things such as hand to hand
combats, shooting people. Strategic portion of the game is fantastic while
owning a business in the crime world, all the gunner's drug dealers and
diamond smugglers in your crime ring creates the enjoyment of a crime family.
There is a map in game which is called 'Don's View' in which you can quickly
select your next move. Minimum PC requirements for God Father II are:
Windows XP SP 2 OR VISTA
PROCESSOR: P4 2.8 GHz/ AMD ATHLON 64 OR ATHLON 64 X2/
Core Duo Processor
RAM 1GB for XP & 2 GB for VISTA
9GB free space of your hard drive
NVIDIA GeForce 6800 or better/ATI X1600 or Better with 256 MB of
Graphics Memory and Shader 3.0
Direct X Compatible Sound Card

X-Men Origins: Wolverine is based on an animation and movie series called X-MEN
while game is developed by Raven Software (PC Games Developers). Other developers
also developed this game on different consoles
such as PlayStation 2, PSP and Wii but game is
published by Activision. X-Men is basically an
action adventure. Game got released for PC
(Windows) PlayStation 2, PlayStation 3, PSP, Wii,
and Nintendo DS.
Story starts from 1845 when Logan kills his
father mistakenly and runs away with his brother
named Victor creed. These two mutants put
themselves in American civil wars with their
combat skills and violent urges. Victors kills an
officer of his own army and then Logan defends
his brother - after that they were fired from the
army. After this Major William Stryker meets
them and offers them to become a member of his
Team X.
One of the most important movies in the game
is called the lunge, you are just able to target
somebody from far away and you can fly across
and lunge into him. We also got bunch of other
things the fury power and the fury moves. Like
you can spin a person like a tornado so it just
makes it awesome game; one thing you will get in
this game is quick time event. Minimum system requirements for X-Men are:
Pentium D @ 2.6 GHz or AMD Athlon 64 X2 3800 +
1 GB Ram for XP and 2 GB Ram for VISTA
256 MB Memory of Graphics Card with Pixel Shader Model 3.0+
8 to 9 GB free of Hard Drive
Direct X Compatible Sound Card
DVD Rom Drive 69
 InsighT Flare Report
The average speed for downloading news sites doubled from less
than four seconds to almost nine seconds
he internet suffered
T a number of
slowdowns as people world over rushed
to verify accounts of Michael Jackson's
death. Search giant Google confirmed to the BBC
that when the news first broke it feared it was
under attack. Millions of people who Googled the
star's name were greeted with an error page rather
than a list of results. It warned users "your query
looks similar to automated requests from a
computer virus or spyware application".
"It's true between approximately 2.40pm
Pacific and 3.15pm Pacific, some Google News
users experienced difficulty accessing search
Malicious
Such attackers don’t
web robberes
deface websites but they
keep stealing the data
without changing any file,
thus webmaster never
comes to know that there is
someone who is using
his/her website for stealing
data
ang.com.pk and few other Pakistani websites
J got marked as malicious websites by Google.
To actually understand on how all this
happened, and what ways are there to avoid
such instances, let me briefly discuss it.
Website example.com.pk a very well known
Pakistan website known for the quality of content.
But unfortunately, they didn’t do any security
audit of the web server. As, I said,
example.com.pk is very famous site, hence it gets
plenty of attention both from good and bad people
across the web. Those bad people, can also be
called malicious attackers, who use weakness in
particular application and misuse it.
70 By application I mean the software used for
results for queries related to Michael Jackson and
saw the error page," said Google spokesman
Gabriel Stricker.
It was around this time that the singer was
officially pronounced dead. Google's trends page
showed that searches for Michael Jackson had
reached such a volume that in its so called
"hotness" gauge the topic was rated "volcanic".
Google was not the only company
overwhelmed by the public's clamour for
information. The microblogging service Twitter
crashed with the sheer volume of people using the
service. Queries about the star soon rocketed to
the top of its updates and searches. But the
amount of traffic meant it suffered one of its well-
known outages.
Before the company's servers crashed,
TweetVolume noted that "Michael Jackson"
appeared in more than 66,500 Twitter updates.
According to initial data from Trendrr, a Web
service that tracks activity on social media sites,
the number of Twitter posts afternoon containing
"Michael Jackson" totaled more than 100,000 per
hour.
That put news of Jackson's death at least on par
with the Iran protests, as Twitter posts about Iran
topped 100,000 per hour on June 16 and
eventually climbed to 220,000 per hour.
Early reports of Mr Jackson's death and the
confusion surrounding it caused a rash of changes
and corrections to be made on his Wikipedia page
website, such as wordpress, doorpal, or in-house
developed etc. These malicious attackers don’t
target particular websites; instead they keep on
browsing internet and keep looking for security
loopholes that they can use by putting attack code
on the server. Such attackers inject code on
websites, and then start getting information of
visitors, or other information stored on that
Free download | flare.com.pk
as editors tried
to keep up with
events and the
number of
people trying
to update the
page.
TMZ, the
popular
celebrity gossip
site that broke the
story following a
tip off that a
paramedic had
visited the singers
home also crashed.
There was a
domino effect as
users then fled to other sites. Hollywood gossip
writer Perez Hilton's site was among those to
flame out. Keynote Systems reported that its
monitoring showed performance problems for the
web sites of AOL, CBS, CNN, MSNBC and Yahoo.
Beginning at 2.30pm Pacific "the average speed
for downloading news sites doubled from less
than four seconds to almost nine seconds," said
Shawn White, Keynote's director of external
operations. He told Data Center Knowledge that
"during the same period, the average availability
of sites on the index dropped from almost 100 per
cent to 86 per cent".

specific web server (including but not limited to,
name, email addresses, credit card numbers and
so on).
Such attackers don’t deface websites but they
keep stealing the data without changing any file,
thus webmaster never comes to know that there is
someone who is using his/her website for stealing
data.
Malicious code can be even dangerous if it is
automatically transferred to visitors’ computers
and then starts sending the information of all the
visitors back to the attacker.
Such code downloads automatically or it may
use different techniques in order to gain access to
visitors’ computers; such as, it can be in form of a
video codec, or maybe embedded in a JPEG file
and so on. Such malicious code can be of different
nature, depending on what attacker wants from
the target, can be a virus, Torjan or maybe adware.
Let’s assume a website is having 20,000 visitors
per day, and around .4 million visitors a month,
so just imagine on how badly these malicious
codes can circulate around in a short span of time
but still people say we are normal site we don’t
want security at all.
So again, this is a request to webmasters, to get
their websites audited, patched well and without
any loopholes to not only save your online
businesses but also the computers of your
visitors.

Free download | flare.com.pk Amazing World Mosaic

A woman competes during the 2009 Cherry Stone Spitting Swiss Championships Saint-
Aubin, Switzerland. The small village commemorated the 20th anniversary of its Cherry
stone spitting Guild. Each competitor choose five cherries (all from the same tree) and,
after eating the pulp, can spit three of the cherry stones on a special blue carpet. distance
of 14.95 meters.
Belgian Kimberley Vlaeminck, 18, gives a call at her home in Kortrijk. Vlaeminck said she
had gone to the tattoo parlor in the western town of Courtrai and asked tattoo artist Rous-
lan Toumaniantz for three small stars on her face. Vlaeminck fell asleep and woke up sport-
ing 56 black stars of various sizes on the left side of her face, from nose to ear and brow to
chin. She said on June 16 she would sue the parlor which she said covered half her face
with stars while she was asleep.

A reveler participates in the Christopher Street Day (CSD) pa-

rade in Berlin. Several thousand demonstrators took part in the
annual CSD parade in the German capital to demonstrate for
the rights of all lesbian, gay, bisexual, transgender and trans-
sexual people.

A reproduction of a poster hanging in a street in Jerusalem A girl walks in a plastic sphere on the Ostanskinsky pond
shows US President Barack Obama wearing a traditional in Moscow. People are turning to water-based activities to
keffiyeh headscarf. An evidence of human animal love. cool off from a hot summer day.

Bollywood actress Celina Jaitley (C) poses with a transgender (R) and a gay rights activist
during a news conference in Mumbai. An Indian court ruled gay sex was not a crime, a ver-
Dancers from China's Disabled People's Performing Art Troupe perform during their
dict that will bolster demands by gay and health groups that the government scrap a
show called "My Dream" at Tyre and South Festival in Tyre, southern Lebanon. 71
British colonial law which bans homosexual sex.
 Mosaic National Free download | flare.com.pk

Prime Minister Syed Yousuf Raza Gilani talking to media persons during the first convocation of
Islamabad Model College for Girls in Islamabad.

President Asif Ali Zardari hugs a physically impaired special child

while distributing prizes among special children at a ceremony held at
Aiwan-e-Sadr, Islamabad.

Interior Minister Senator A. Rehman Malik receiving His Royal Highness Prince Abdullah Bin Zayed
Al-Nihan at Chaklala Airbase, Islamabad.

Where is the new digital era???

There have been many politicians in the history of Pakistan who spent lav-
ishly on self projection instead of boosting the developing market. After
meeting their personal tasks and demands these selfish people are today
smiling at the catastrophic condition which our motherland is facing.
Where is the IT revolution? What about his new digital era? We want to
see but can’t. Mr Pervaz Musharraf has made high claims about the far-
sighted benefits for which he was forcibly ruling Pakistan. More than a
year passed but still the suffering Pakistanis are unable to find a single Federal Minister for Information and Broadcasting Qamar Zaman Kaira giving away postcard to a
justification of his deeds! The only hope is Providence which will hold young girl during the launching ceremony of “20 to 20 Postcard campaign” in Islamabad.
72 him accountable for his misdeeds and transgressions.
Free download | flare.com.pk National Mosaic

Mr Tahir Malik is appointed as Vice Chairman of FPCCI’s Standing Committee on Diplomatic Affairs. In the picture, President FPCCI, Mr Sultan A. Chawala,
hands over the papers to Mr Tahir Malik. President SAARC CCI Mr Tariq Saeed is also standing. Besides being Chairman of Trafco Group of Companies, Mr
Tahir Malik is also Chairman Regional Standing Committee on Export Trade. He has made Trafco Trackings pioneer by inducting latest and most effective tech-
nologies and solutions. He has made his name as one of the most influential personalities in one of the most promising companies. His experience makes him
compatible to serve and counsel in leading committees, forums and groups. He is also distinguished member of Pakistan German Business Forum.

A young girl enrolls at the primary school set up by Mobilink at Mobilink Camp. Approx. 1,000 young boys and girls taking shelter in Mobilink Camp are receiving primary and
secondary education. Established by Pakistan's leading cellular network, Mobilink Camp is one of the largest private sector intervention of its kind for IDPs relief.

PIA has appointed Abda Aviation Malaysia as its exclusive Cargo General Sales and
Service Agent in Malaysia. Managing Director, PIA, Captain Mohammad Aijaz Haroon
and Managing Director Abda Aviation, Zainal Abidin photographed at the signing cere- A kid (Muhammad Shayaan) playing with mobile in absence of his mother which may
mony held at PIA Head Office. be harmful for the kid. 73
Free download | flare.com.pk
Lahore: Abdul Razzaq, star all rounder of Pakistan Cricket team receiv-
ing a memento from Rashid Khan, President & CEO Mobilink
Mr Steve Han, Country Manager Samsung Electronics Co. Ltd with
Mr Rizwan Butt, COO, Digital World Pakistan on the opening of
Samsung Brand Shop in Faisalabad.
National Mosaic
Lahore: Operation Officers batch on the eve of completion of Branch Banking Training organised by the
Bank Alfalah.
Chairman Pakistan Telecommunication Authority (PTA), Dr Muhammad Yaseen chairing the Broad-
band Stakeholders Group Meeting here at PTA Headquarter in Islamabad recently.
Mardan: Relief goods are being distributed by Peshawar: Relief goods are being sent by PTA for
PTA at IDPs campus. IDPs of Swat and Malakand.
Dubai Islamic Bank Pakistan sponsored PLAY FOR PEACE a sports festival, organized by NWFP Sports
Ministry for IDPs of Malakand Division at Sheikh Yaseen Camp, Mardan. Seen in the photograph are (L
to R) Aqil Shah, Sports Minister NWFP, Mian Iftikhar, Information Minister NWFP, and Jawad Majid
Khan, Head of Distribution, Dubai Islamic Bank Pakistan LTD. 75
 Free download | flare.com.pk

SMS could be the next big thing, but we have to redefine the importance of this
strategic messaging system since companies around the world using this medium in
various applications such as mobile banking, mobile purchasing, mobile bill payment
etc. But, in Pakistan there is a much need to have a different perspective of this
technology so people can facilitate this service as a problem solving solution. SMS can
be used in organisations such as.

1) Hospitals (one can send SMS and get information about doctors and hospitals);
2) Schools/Universities (if students wants to know about their grades they can
send SMS along with their role numbers to receive their grades);
3) Locations (if someone wants to know the directions of the city he or she can
SMS and know about
the specific locations);
4) Fast food deals can be
learnt via SMS; and
5) Companies want to run a
consumer based campaign, they
can do it in least expensive way
compared with other mediums
such as TV, Radio, Billboard etc.

A case study that tells about the

reality after implementing SMS
based solution. With more than six
million Dunkin Donuts consumed
across the world each day, the
SMS marketing campaign, which
has proved successful in Rome
over the past 2.5 months,
represents a new and exciting
promotional tool for the global
chain.
Within the first three weeks of
the campaign, the company was
able to increase its sales in Italy by
nine per cent.
Eocean team says, “SMS is the
next big thing for sure! Our SMS
based business solutions and
consultations are very powerful
tool for many businesses operating
in Pakistan.”
“Today mobile network
coverage is reaching to almost 90
per cent of the total population of
Pakistan, SMS has become one of
the main forms of communication
among the younger generation,
however, a much needed education
is required to use the technology in
correct way. Many organisations
think that SMS is only use for SMS
marketing, nonetheless, if correct
solutions are implemented with well
crafted business strategy, business
can hit bulls eye every time they
use SMS technology.”

76
*****
Free download | flare.com.pk National Mosaic

Lahore: Samsung has started its Free Service Campaign from the capital city Islamabad and heading to-
wards other cities very soon. The company is offering free service and parts on all Samsung products in-
cluding mobile phones, lcd tvs and all home appliances bought after Jan 2008. The people involved in
executing these services are Usman Tariq Assistant Manager Services Samsung, Timothy Samsung Engi-
neer, Mian Karamat Ali Regional Manager Services Mobile Zone and Samsung Free service campaign team.

A lady visitor capturing the moment during Ikebana (Japanese art

of flower arrangement) exhibition with video camera in Japan
Consulate, Karachi.

Lahore: Wahib Aslam, Regional Director Sales, Mobilink receiving Environment Excellence Award from
Hameed Ullah Jan Afridi, Federal Minister for Environment at the 6th Environment Excellence Award
Ceremony. Mobilink is the only telecom operator to be honoured at the ceremony.
A participant capturing the moment with her cell phone during art
competition organised by Bhum Foundation in collaboration with
ANF & ITP on theme “Empowering Youth to Prevent Drug use and
Smoking” in connection with International Day against Drug
Abuse and Illicit Trafficking at National Library in Islamabad.

Cothm students and Director Marketing and Coordinating Cothm visited Hotel Sunfort and pho-
tographed with management of hotel in Lahore. A vendor displaying old cameras to attract the customers at his
roadside setup in Lahore.
77
 Synopsis International Free download | flare.com.pk

EU industry commissioner Guenter Verheugen holds a mobile telephone charger during a news con-
ference at EU headquarters in Brussels. Verheugen announced that finding a replacement mobile
phone charger will become easier from next year in Europe.

A new rechargeable interior light called an "Eneloop lamp" healing

light and flashlight with high-luminance LED's is unveiled by Sanyo
Electric in Tokyo. The new LED light turns on automatically when the
light is tilted by 90 degrees or more for emergency time such as an
earthquake. The light is also equipped with a contactless battery
charger and will be put on the market in September.

A model displays Nokia's new mobile N97 handset during its launch in New Delhi June 4, 2009.

Singer Rob Thomas pauses during a performing a concert at NBC's

"Today" show, to take a photo of the crowd with his mobile phone, in A woman cries on the phone as she tells a friend that Michael Jackson has passed away at UCLA
New York. Medical Plaza June 25 in Los Angeles, California.
78
Free download | flare.com.pk
Employees of the Korea Internet Security Centre work to protect hacker attacks in Seou.
A man fixes a cellular telephone in Ouagadougou. Sales of cellular telephones in Burk-
ina Faso have been multiplied by 100 over the last eight years, creating a new job.
Police officers show a seized computer which was used for hacking at the agency's head-
quarters in Seoul. South Korean authorities issued a cyber security warning after the
Web sites of government agencies and financial institutions were disabled by apparent
hacker attacks.
International Synopsis
A sales assistant holds up a Nokia handset featuring a new mobile internet music down-
load platform at a store in Hong Kong.
A French fan poses for a photo outside the gates of the rented Holmby Hills home of
music legend Michael Jackson after his recent death, in Los Angeles.
Canada's Prime Minister Stephen Harper poses for a photo with Denisse Rudich, one of
the junior G8 delegates during the G8 summit in L'Aquila, Italy.
79
 International Synopsis Free download | flare.com.pk

The first Japanese customer Taisuke Fujimoto (L) receives his Apple's new iPhone-3GS mobile handset
from Softbank president Masayoshi Son (C) and actress Aya Ueto (R) at a Softbank shop in Tokyo.

Models pose with the newly unveiled range of Hewlett Packard note-
books in New Delh.

A visitor to Musee Grevin' waxworks takes photographs on her mobile phone of the wax figure of
Michael Jackon in Paris.

A model poses with the newly unveiled Nokia N97 handset in New
The new Palm Pre cellular phone can be seen in New York. The Pre smartphone from Palm Inc re-
Delhi. It equipped with a 32GB onboard memory, 5-megapixel camera,
ceived mostly positive reviews and predictions it will be a tough competitor to Apple Inc's iPhone.
bluetooth and GPS.
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Free download | flare.com.pk
Jazz Push to Email Solution
obilink offers POP3 bases push email
M solution for its Jazz customers which
uses MMS as communication
medium. Once your MMS is
activated and you are subscribed to “Jazz Mail”
services, you will start getting emails on your
mobile phone in shape of MMS.
The good
thing is that
receiving
email is free,
meaning that
there are no
charges for
receiving
MMS,
however
standard
MMS charges
will apply
when you will send an email.
As I mentioned its push email solution so you
don’t need to check your email again and again
as it is going to pop up as soon as you will receive
any email in your gmail/yahoo/hotmail inbox.
700 SMS/week @ Rs8.36 with Ufone
MS packages offered by Ufone are quite
S expensive for those whose ratio of texting
is relatively low, for example business
class. If the average rate of your messaging
is 100/day than must go for the package as it is
quite affordable.
Subscription

Package can be activated by sending SUB to
608.

Package will be active for seven days.

Customer once subscribed will not be required
to subscribe again after 7 days the customer will
be automatically re-subscribed if balance is
sufficient. However if the customer does not have
sufficient balance to re-subscribe, his/her
package will automatically be unsubscribed. The
customer will receive a message, informing
him/her that, due to insufficient balance his/her
SMS package has been deactivated.
Special 5ive by Telenor Persona PTCL gaming lounge
or the first time in Pakistan,
F PERSONA brings yet another
innovative and exciting offer for
valuable customers. With exciting
Special 5ive, you can now add five numbers
of loved ones to your friends and family (F&F)
list. You will get 50 per cent discount on all
Synopsis Flare Report
account will become dormant for a period of 10
days i.e. the settings of the account will remain
unaffected but you will not be able to access your
account and will not receive any e-mails on your
Attachment size should be lesser than 300kb in handset
order to get them downloaded on your cell
phone.
Subscription

MMS MAIL to 889

If the MMS is not enabled, you will not be able

If you do not
renew
subscription
even after the
dormant
to subscribe to this service. Call 111 to get MMS period then
settings activated your account

The subscription will be valid for one month. settings will be
You will need to MMS CONTINUE to 889 to deleted and you will have to recreate the account
renew subscription if you want to use it again

The welcome message received after the
You can allow/block different senders by
successful subscription will contain a WEB link sending the following commands to 888 via
(www.mobilinkworld.com/jazzmail) for creation SMS/MMS: Allow or ALLOW ALL (e.g. ALLOW
of the account on the Jazz Mail server from where ALL @gmail.com); BLOCK or BLOCK ALL (e.g.
you will be able to configure the account settings BLOCK ALL @yahoo.com)
as well)
You can also obtain a list of commands by

MMS Short code 889 @ Rs25 + tax per MMS sending HELP to 888
(you need to send this code once a month – so
All the e-mail attachments (including sounds
consider it monthly subscription) and videos) will be received on your handset if

SMS/MMS Short code 888: free of charge they are within the 300 KB (the MMS limit). If the

Outgoing e-mails (MMS): Standard MMS attachment sent (plus the text body) is larger than
charges i.e. Rs6 + tax per 50 KB 300 KB, you will be notified that the attachment

Incoming e-mails (MMS): free of charge got removed. You would be able to view it in the

In case you do not renew the subscription, your normal e-mail Inbox

You can unsubscribe by sending EXIT to 888.

receive a confirmation message. The
remaining valid free SMS will be
available till expiry time even after un-
subscription.

Upon auto re-subscription of Weekly SMS
package all remaining SMS from previous day
will not transfer to the next day i.e. remaining
SMS will not roll-over.

Send empty SMS to 606 for inquiring your
remaining messages.
Remember
The weekly SMS package is available on all Ufone
Life Packages, (Life Value, Life Standard, Life
Plus, U Circle Life & U Circle Life Plus):

All rates are exclusive of GST

Standard rates apply to all SMS sent to the
respective ShortCode

This offer do not include premium SMS or

Customer can deactivate the weekly package at international SMS
any point before it is auto re-subscribed. To
Fair use policy is applicable
unsubscribe customer will have to SMS UNSUB
19.5 per cent FED on usage and 10 per cent
to 8066. On successful deactivation customer will
withholding tax at recharge or bill applies.

calls you make on these numbers. You can TCL is introducing on-line gaming as a new
also add international numbers of your loved
ones living abroad and talk you heart out for
a flat rate of just 75 paisa.
Subscription
• You can call 345 from your Telenor
P value added service to its broadband customers,
where they can have access to multi-genre and
‘peer to peer’ games and battle it out with
friends and family.
This new service will give PTCL a new competitive edge
number and request for subscription to over other competitors in the market since PTCL is the
Special 5ive. If there is a requirement to only and sole telecom provider providing licensed and
increase security deposit for Special 5ive legal content and games. This will be the largest on-line
then you will have to visit the nearest gaming portal in Pakistan.
Telenor Sales & Service Centre and make • Over 125 Online games of different genres
the additional deposit. You will have to • Online Peer-to-peer gaming
bring your CNIC as proof of your • Free to PTCL Broadband users
ownership of the subscription. • Accessible Only through PTCL Buzz gaming
• Special 5ive subscription fee is Rs150 portal.

+ tax per month.
81
 Free download | flare.com.pk Flare Report Event

Rivals bid to trump iPhone at Asia's biggest telecom fair

obile phone manufacturers

M showed off their most

advanced models at Asia's
biggest telecommunication
fair, hoping to prove they could rival or
even better the phenomenal Apple
A model poses with the Nokia N86 mobile phone during a
Nokia media event in Singapore.

iPhone.
decline four percent to 1.17 billion units for the
CommunicAsia 2009 opened in
same period.
Singapore, a week after the US
The roadshow is being held ahead of
technology titan unveiled a new version
CommunicAsia 2009 where rival phone makers
called the iPhone S featuring a video
later showcase their products. The new Nokia
camera as well as faster connection
line-up includes the E72 smartphone with a fully
speed.
"QWERTY" keyboard. It comes with a more
Analysts say competitors have been
powerful camera than the popular E71 and easy
left playing catch-up to the iPhone, Women pose in front of the Cboss booth at the CommunicAsia 2009
setup of instant messaging accounts such as
which has shaken up the industry and show in Singapore.
Yahoo! Messenger and Google Talk.
created a legion of new Apple
fans drawn to the device's
sleek design, touchscreen
interface and myriad of
applications.
Thanks to the iPhone,
Apple has emerged to become
the world's third largest maker
in the fast growing
smartphone segment, selling
18.66 million units since the
device hit stores in 2007,
according to technology
research house Gartner.
Samsung, the world's
second largest phone maker A woman holds an LG GD900 Crystal mobile phone, said to be world's A model displays a newly unveiled SonyEricsson Satio phone during a
media event in Singapore.
behind Nokia, is among the first transparent touch phone displayed at the CommunicAsia 2009
show in Singapore.
heavyweights at
CommunicAsia, where the South
Korean electronics giant is expected to
unveil its latest innovations including a
new smartphone line-up.
Research in Motion (RIM), maker of
the popular Blackberry, is also one of the
exhibitors at CommunicAsia but the
Canadian company is not be introducing
any new products, a spokesman said.
Smartphone sales are tipped to
account for 26.5 per cent, or 228 million
units, of Asia Pacific's overall mobile
phone market, up from 13.74 percent in
2008, Frost and Sullivan said.
"This rise is primarily due to the fact
that the costs of smartphones are A woman displays the Samsung Beat DJ mobile phone at the Commu-
reducing tremendously across all nicAsia 2009 show in Singapore.
individual markets in the Asia Pacific, with
operators subsidising the price to entice An estimated 1.8 million people worldwide
subscribers to experience and use higher value- become mobile phone users for the first time each
added data applications," it said. day, with a sizeable number coming from
Gartner expects the global smartphone market Southeast Asia, the subcontinent and China, the
A woman holds a Samsung M100 mobile internet device Finnish giant said.

with wimax and wifi network capability at the CommuicAsia will grow 27 percent in 2009 to 107 million units,
2009 show in Singapore. while the overall mobile phone sector is likely to 83
 No Line Rent
Competitive Rates
Crystal Clear Voice
Free VAS
Free download | flare.com.pk
Warid meets 6000 destinations in 4 years
arid telecom (Pvt.) Ltd. the
W country’s most reliable and fastest
growing cellular company has hit
6000 destinations coverage mark
in a record four years.
In just four years of commercial operations
Warid has rolled out its sites in 450 cities and
across the major roads of Pakistan. As a result
Warid has been able to provide GSM services to
more than 6000 destinations, towns and villages
and is covering more than 12000km of highways
and major roads; across the country. The
subscriber base has crossed 17.5 million mark.
Warid’s mission is to maintain and deliver
unmatched high quality network experience to
every nook and corner of the country. It has
pursued an aggressive expansion strategy to
spread its network coverage from cosmopolitan
cities to smaller towns and villages with the
commitment to cover diverse landscape of
Pakistan. This commitment is evident from its
collaboration with Universal Service Fund
Hadiqa, Roy as LG Brand Ambassadors
G Electronics recently announced the
L signing of Hadiqa Kiani - the pop diva
and style icon along with Shehzad Roy -
the extremely renowned pop star and
social reformer of Pakistan as Brand
Ambassadors for LG Mobile.
Present at the occasion, Mr ED Choi, General
Manager, LG Electronics, Karachi Liaison Office
expressed, “LG Electronics is committed to its
vision of innovative standards to enrich lifestyles
of its customers the world over. As part of our
strategic direction, we are proud to launch the
exclusive Music and Fashion Phones in Pakistan
and especially our new model LG GM 200 which
has all it takes to win the hearts and minds alike.
On the occasion, the Brand Ambassador
Hadiqa Kiani said, “I am honoured and indeed
grateful to LG for providing me this exclusive
opportunity to be the brand ambassador of one of
Samsung STAR to touch every lifestyle
amsung Electronics Co. Ltd., a leading
S mobile phone provider, launched its
newest full touch screen mobile phone
Samsung Star (S5233). With this
extremely cost competitive product, Samsung is
able to enhance its position as a leading player in
the hugely popular touch screen mobile market.
“Samsung Star is a significant product in our
full-touch screen mobile portfolio, bringing
stylish designs and intuitive user interfaces,”
said Steve Han, Country Manager Samsung
Pakistan.
Zeshan Qureshi Head of Samsung Mobiles
said, “Samsung STAR is a revolutionary product
as we have positioned it at a level where it would
be affordable for masses especially for youth and
touch phone lovers. Star would be the best touch
phone available with maximum touch phone
features at a very affordable price.”
(USF). Warid telecom and USF entered into a
contract to provide basic telephony and data
services to the masses in the un-served areas of
Dera Ghazi Khan and surrounding districts in
2008.
Warid has initiated the project as per its
LG Electronics recently signed Shehzad Roy and Hadiqa Kiani to promote
the LG mobile phones in Pakistan with special focus on LG GM200. Seen
on the occasion (from left to right) is Mr E.D. Choi, General Manager LG
Electronics Inc. Pakistan, Hadiqa Kiani, Shehzad Roy and Usman Shaikh,
Marketing Manager LG Electronics Inc. Pakistan.
Samsung Star (S5233) comes with the latest
multimedia features in a slim and compact body
that measures a mere 11.9mm. Adopting a 3.0-
inch WQVGA full-touch screen and Samsung’s
TouchWiz User Interface with Mobile Widgets,
the phone enables its user to enjoy their mobile
easily and intuitively. Using Photo Contact, users
can call a contact by simply touching an
appointed image.
The Star boasts various multimedia features
including a 3 mega-pixel camera and video
recording supporting QVGA@15fps. It supports
multi-format and DNSe for ease of use and better
sound quality. The phone also features music
recognition using Shazam’s Find Music service.
To enjoy various multimedia contents, S5233
supports 50MB memory capacity with an
external memory slot up to 8GB.
Samsung Star users can enjoy full Internet
Flare Report Synopsis
conscious effort to deliver on its Corporate
Social Responsibility (CSR) regarding the
provision of telecom services to the least
developed areas. The USF area assigned to
Warid is home to some of the toughest terrain
and physical challenges in Pakistan but with its
commitment, dedication and constant
collaboration with USF, Warid has shown
remarkable progress in the arduous task of
delivering coverage to these areas.
The network is expanding globally as well,
offering roaming facilities in 138 countries
through 224 operators including GPRS and
prepaid IR facilities. Warid has one of the
largest coverage networks available in Pakistan
offering the best, economical and most
innovative services in the telecommunication
sector through highly skilled resources and
some of the leading vendors in the global
telecom industry.

the leading mobile brands in the
world. Their new mobile phone
LG GM 200 is a great experience.
It is a phone that 1 can proudly
carry anywhere.”
LG Mobile Brand
Ambassador, Shehzad Roy
expressed this feeling, “I am
extremely proud to be here along
with Hadiqa as the Brand
Ambassador for LG Mobile. I
have always been a huge and
committed fan of the entire range
of LG mobile phones and this
indeed is an opportunity for me to
thank LG for the comfort and
convenience of these products
equipped with state-of-the-art
features have brought in my life.”

browsing with an accelerometer sensor for auto-
rotation. For convenience, the phone also
supports a QWERTY keyboard, “Gesture Lock”
and handwriting features.
85
Free download | flare.com.pk
Less radios than phones
t is interesting to see that after radio
I telephones have gained enormous success
in poor households, where televisions have
remained an all time favourite
entertainment. This is from research conducted
by LIRNEasia, a Sri Lanka-based Asia-Pacific
information and communication technology
(ICT) policy and regulation capacity-building
organisation. The study said that in Pakistan, a
hundred bottom of the pyramid (BOP)
households now had 68 TVs, 39 phones, 24
radios and 3 computers. As comparison, for a
hundred bottom of the pyramid (BOP)
households in India, there were 50 TVs, 38
phones, 28 radios and one computer.
This goes against the common held belief that
radios were more important for low income
households. It also shows that phones can be a
great way to educate and help the low income
population. The LIRNE Asia blog quotes
Mobile Banking an upcoming industry
obile banking is going to be next
M recipe for cellular competition in
Pakistani Telecom Market. The
blend of cellular and Banking
industries make it ripe (financially) by nature; its
implications and usage for a common person take
this integration of industries to the next level.
We have been hearing plenty of value added
services, from Celcos that have “mobile banking”
word as a name in them, for quite some time now,
but the real mobile banking is yet to happen.
This is going to be a big boost for banking
sector, the reason is – number of heads attached
with mobile phones, make telecom industry as
the largest in the country, meaning that any
product that is exposed to telecom sector will get
huge reception (given that it has benefits and ease
of use). For instance, if you are given a liberty of
paying your utility bills, credit card bills, and if
you are allowed to make financial transactions,
pay taxes – and all that from your cell phone,
what else do you need from a bank?
We have seen banks of this country shifting
their focus towards online banking, which
Zong offers flexible Internet
ong Telecom, one of the fastest growing
Z Chinese Telecom Company in Pakistan,
has introduced flexible internet
packages for mobile phones. You can
select 2GB, 4GB, or unlimited data download
Internet packages. Now you can download 2GB
data for as low as Rs200 and 4GB data for Rs400
but you can enjoy unlimited data download for
the whole month for as low as Rs999.
You also got the choice to connect to the
internet using hourly Internet package for as low
as 0.25/min. Not only this, one can also use
Zong internet on volume basis for as low as
Richard Heek’s paper (ICT4D 2.0: The Next
Phase of Applying ICT for International
Development): Finally, some have asked if the
Internet should be the focus or if developers
should look at where the poor have already
actually helped them get more transactions and
customers. These banks lack in infrastructure to
take these banking facilities to mobile phones.
And here was the opportunity that is now going
to be served by cellular companies.
Propakistani.com is informed by reliable
sources that Telenor is launching Mobile Banking,
in fact latter this month or at most in August. No
words on features, but as per sources that are
familiar with architect of this product, told us that
“Telenor will enable a common person to open
and operate a bank account from his/her mobile
phone”. Moreover he said that “Telenor Pakistan
is going to launch world’s first Bank that will exist
on mobile phones”. So let’s see the bigness of the
idea behind Telenor’s Mobilink banking
solutions.
We should not expect a revolutionary product
from cellular companies straight away - but I do
see mobile banking getting very mature in near
future. We will have to the hurdles that will come
in play regarding the execution of mobile banking
regulations (draft paper for Mobile Banking was
issued in 2007 - latter came the guidelines for
Rs10/MB. This new Zong offer can be availed by
calling at 905.
To subscribe, prepaid customers can either
call IVR 905 or send the following SMS to the
SMS short code 905 for the respective packages
Flare Report InsighT
“voted with their wallets” and see whether the
simpler, cheaper technologies already in use can
deliver sufficient ICT functionality to make a
difference. Rather than wait for handset and
bandwidth upgrades to allow mobile Internet
access, we must determine what can be achieved
for development through calls and SMS and,
possibly, older technologies. Access figures are
hard to come by, but we can estimate that
something like 80 per cent of the population in
developing countries has access to a radio, 50 per
cent to a television. Early in ICT4D’s history,
these statistics prompted the swift
reinterpretation of ICT to incorporate radio and
television, and foreshadowed the role
convergence would play in ICT4D 2.0. Looking
at the technologies that already penetrate -
mobiles, radios, televisions - developers must
now seek ways to add computing and Internet
functionality.

Mobile Banking and Branch-less Banking).
Moreover, one can’t foresee and estimate the
adoption level of any product before its launch
but it is proven and well accepted universal rule
that, if the product is useful, it is going to be a big
hit.

* Sub2GB and send to 905 – for activation of
2 GB bundle @ Rs200
* Sub4GB and send to 905 – for activation of
4 GB bundle @ Rs400
* SubUnlimited and send to 905 – Rs999
* Menu and send to 905 – for all commands
* Postpaid customers can subscribe to the
unlimited Internet package by dialing
905 only Incase GPRS bundle users are
interested in check how much of
their bundle package has been consumed,
they can simply send ‘balance’
to 130.
87
 Telepedia Flare Report
Worlds first green DSL by Alcatel-Lucent
A
lcatel-Lucent has launched a very
innovative high-capacity and eco-
efficient digital subscriber line (DSL)
platform enabling service providers
to deliver tomorrow's applications over their
installed copper base, all while consuming up to
25 per cent less power compared to conventional
DSL solutions.
Facebook under cybercrime storm
ybercrime is rapidly spreading on
C Facebook as fraudsters prey on users
who think the world's top social
networking site is a safe haven on the
Internet. Lisa Severens, a clinical trials manager
from Worcester, Massachusetts, learned the
hard way. A virus took control of her laptop
and started sending pornographic photos to
colleagues.
"I was mortified about having to deal with it
at work," said Severens, whose employer had to
replace her computer because the malicious
software could not be removed. Cybercrime,
which costs US companies and individuals
billions of dollars a year, is spreading fast on
Facebook because such scams target and exploit
those naive to the dark side of social
networking, security experts say.
Weather info for all
he Global Humanitarian Forum and its
T
President, former UN Secretary General
Kofi Annan, together with Ericsson
(NASDAQ:ERIC), the World
Meteorological Organisation (WMO), mobile
telecommunications company Zain, and the Earth
Institute at Columbia University, announced a
major initiative, dubbed "Weather Info for All", to
radically improve Africa's weather monitoring
network in the face of the growing impact of
climate change.
A recent Global Humanitarian Forum report
estimated that climate change is responsible for
some 300,000 deaths each year and over USD 100
billion worth of economic losses, mainly because
of shocks to health and agricultural productivity.
Sub-Saharan Africa accounts for close to a quarter
of these losses, and is the region at the most
immediate risk of droughts and floods.
88 Agricultural yields in some areas are expected to
Alcatel-Lucent's green DSL leverages the
reduced power consumption of its latest
generation of DSL line cards, the company's
unique distributed DSLAM concept and Alcatel-
Lucent's Smart DSL technology.
“Today, standards exist that allow modems
to go in a low-power mode when user traffic is
low. However, re-activating these modems
causes power fluctuations – resulting in
crosstalk and destabilizing the network,” said
Jürgen Lison, Vice-President of Alcatel-Lucent's
ISAM product unit.
Not only does Alcatel-Lucent’s latest ISAM
release support a significant power reduction
compared to conventional DSL solutions, it is
also the first commercially-available DSL
platform for ETSI markets that delivers 50Mbs
to all users – with peaks up to 100Mbs -
anywhere in the network because of its new,
Scammers break into accounts posing as
friends of users, sending spam that directs them
to websites that steal personal information and
spread
viruses.
Hackers tend
to take control
of infected
PCs for
identity theft,
spamming
and other
mischief.
Facebook
manages
security from
its central
headquarters
fall by 50 percent as early as 2020.
The Global Humanitarian Forum
initiated this collaboration in
response to Africa's severe gap in
weather information highlighted at the Forum's
first annual event. The members of the initiative
will deploy up to 5,000 new automatic weather
observation stations across Africa, intending to
provide a massive increase in crucial information
to predict and manage climate shocks.
An innovative public-private partnership on
a unique scale, the initiative relies on the core
business of telecom. Ericsson, the world's leading
provider of telecommunications equipment and
services, will tap relationships with African
operators such as Zain, who will host the weather
equipment at mobile network sites being rolled
out across Africa. Achieving the 5,000 target
would require additional operator commitment
and external financing.
The launch was held at the Global Platform for
Disaster Risk Reduction, where Kofi Annan said,
"The world's poorest are also the world's most
vulnerable when it comes to the impact of climate
Free download | flare.com.pk
high-capacity, very high-speed DSL (VDSL) line
cards and its support of VDSL bonding
technology across the line card.
This release supports Alcatel-Lucent’s
comprehensive eco-sustainability programme
that includes using innovation to build smarter,
eco-sustainable networks at all layers (access,
transport and core) with a framework that
addresses hardware, software, network and site
innovation.
Alcatel-Lucent’s leadership in DSL builds on
its award-winning ISAM product family. The
ISAM family has now been deployed at more
than 210 customers worldwide. Since its launch
five years ago, the ISAM family has been
adopted by approximately one customer per
week, consolidating Alcatel-Lucent’s number-
one position in IP broadband access.

in Palo Alto, California, screening out much of
the spam and malicious software targeting its
users. That should make it a safer place to surf
than the broader Internet, but criminals are
relentless and some break through Facebook's
considerable filter. The rise in attacks reflects
Facebook's massive growth.
Company spokesman Simon Axten said,
"Security is an arms race, and we're always
updating these systems and building new ones
to respond to new and evolving threats." When
criminal activity is detected on one account, the
site quickly looks for similar patterns in others
and either deletes bad emails or resets
passwords to compromised accounts, he said.
Facebook is hiring a fraud investigator and a
fraud analyst, according to the careers section
of its website.

change, and the least equipped to deal with its
consequences. Today you find cell phone towers
in almost every part of Africa. We have never
been able to establish weather monitoring on that
scale, until now."
Also
present at
the launch,
Carl-Henric
Svanberg,
President
and CEO of Ericsson, said, "This initiative
presents a unique opportunity to simultaneously
help mitigate the impact of climate change for
those most affected and to strengthen weather
networks and systems across the continent. We
look forward to having more operators come on
board to realize the full impact of the initiative."
The initial deployment, already begun in Zain
networks, focuses on the area around Lake
Victoria in Kenya, Tanzania and Uganda. The
first 19 stations installed will double the weather
monitoring capacity of the Lake region.

 Free download | flare.com.pk Flare Report Telepedia

Beware of Michael Jackson email virus

Singapore: Computer security firm Sophos
issued a warning about an Internet virus
transmitted from a mass email claiming to
contain secret songs and photos of Michael
Jackson. The email comes with the subject
"Remembering Michael Jackson" and is sent
from "sarah@michaeljackson.com", Sophos said
in a statement sent by its Asia office in
Singapore.
It tells recipients that an attached file titled
"Michael songs and pictures.zip" contains secret
songs and photos of the pop music icon died of
a heart attack in the United States on June 25.
Sophos warned computer users not to open the
attachment.
"By opening the attachment, computer users
are exposed to infection. Once infected, a
computer will begin automatically spreading the
worm onto other Internet users," Sophos said.
"Besides spreading via
email, Sophos experts
note that the malware is
also capable of spreading as an Autorun
component on USB memory sticks."
Graham Cluley, a senior technology
consultant at Sophos, said many computer users
are likely to be tempted to open the attachment
because of the feverish interest in the King of
Pop's sudden death. "But sensible computer
users should by now be well aware that
cybercriminals will be quick to exploit news
events to spread malware and spam," he said.
"Anyone who receives this email should delete
it immediately to save themselves the
embarrassment of infecting their email
contacts."

BP taps Ericsson CEO as next chairman

oil industry role.
Svanberg led a
successful turnaround
of the then loss-
Ericsson said its chief executive, Carl-Henric making Ericsson,
Svanberg, was stepping down to become slashing jobs and costs,
chairman of BP Plc in a surprise appointment that and then built it into
ends the oil major's fraught search for a successor one of the strongest
to Peter Sutherland. Svanberg's replacement at the companies in the sector,
Swedish telecoms equipment firm will be its chief analysts said. However,
financial officer Hans Vestberg, who said he a profit-warning in 2007
planned no major strategic changes. shortly after the
Swedish telecoms group Ericsson appointed company made bullish
vice president Hans Vestberg as new chief comments to analysts,
executive to take over when Carl-Henric Svanberg dented confidence in
leaves to become chairman of British energy group Svanberg and his
BP, it said. management team.
Vestberg, 44, is currently Ericsson's chief The company also
financial officer and vice president, and has in faces challenges in
recent years been seen as Svanberg's possible accessing reserves and
successor. He will take over the helm of Ericsson has been hit hard by the
on January 1, 2010. A graduate of Uppsala collapse in crude prices,
University in 1991, Vestberg joined Ericsson later although Hayward said
Hans Vestberg (L), Ericsson’s Chief Financial Officer (CFO) and Executive Vice President,
that same year and has held various managerial shakes hands with Chief Executive Officer Carl-Henric Svanberg (R) as Ericsson board the company's financial
positions in China, Sweden, Chile, Brazil, the chairman Michael Treschow looks on during a news conference in Stockholm. performance was now
United States and Mexico. He was named after a seven-year stint as chief executive and "back on track". Hayward plans to make use of
financial director in 2007. chairman of joint venture Sony Ericsson. He will Svanberg's experience in dealing with
"Hans Vestberg was early in his career at become BP chairman on January 1, 2010. governments.
Ericsson identified as a person with outstanding BP Chief Executive Tony Hayward told Governments are big buyers of telecoms
leadership skills. He has a proven excellent Reuters Europe's second-largest oil company by equipment, while regulatory issues are also a big
understanding of Ericsson's business with market value would benefit from Svanberg's driver for the sector. As governments award oil
experience from all different Ericsson business experience in emerging markets and in dealing and gas licenses, and decide taxes, good
activities," board chairman Michael Treschow said with governments. Svanberg, who has been CEO government relations are similarly essential for oil
in a statement. at Ericsson since 2003, will take over from companies.

Svanberg, 57, will step down at the end of 2009 Sutherland next January in what will be his first

Zero Carbon Dioxide emission

Germany: The world's first
piloted aircraft capable of
taking to the air using only
power from fuel cells took off in
Germany, producing zero
carbon dioxide emissions, its
makers said.
"We have improved the
performance capabilities and
efficiency of the fuel cell to such
an extent that a piloted aircraft
is now able to take off using it,"
said Johann-Dietrich Woerner
from the German Aerospace
Center (DLR).
The 'Antares DLR-H2' motor glider rolls on the tarmac at the airport in Hamburg.
The motor glider is the first manned aircraft to be powered exclusively with a hy- "This enables us to
drogen fuel system. The fuel cell system is hidden in under-wing pods where the demonstrate the true potential
electricity for the on-board electronics and electric motor is generated. of this technology, also and
perhaps specifically for
applications in the
aerospace sector."
Developed by the
DLR, Lange Aviation, BASF Fuel Cells and
Denmark's Serenergy, the Antares DLR-H2 motor
glider has a range of 750 kilometres (465 miles)
and can fly for five hours. The system uses
hydrogen as its fuel, and this is converted into
electrical energy in a direct, electrochemical
reaction with oxygen in the ambient air, without
any combustion occurring. The only by-product is
water, and if the hydrogen fuel is produced using
renewable energy sources, then the motor glider
is genuinely CO2-free, the DLR said.
"Although the fuel cell may still be a long way
from becoming the primary energy source for the
propulsion of commercial aircraft, it does already
constitute an interesting and important alternative
to existing energy systems as a form of reliable on-
board power supply," the DLR said.
89
Free download | flare.com.pk
Samsung Jet hits the globe hard
Lahore: Samsung boasts world’s first in both
Electronics Co. Ltd., one of the display technology and speed
leading mobile phone of performance.
manufacturer announced Since Samsung Jet was
recently Jet the mobile smarter unveiled at the magnificent
than a Smartphone, achieves global launching ceremonies
the fastest ever market in London, Dubai, and
expansion in Samsung Singapore on June 15th,
mobile’s history. Samsung Jet Samsung Jet has actively been
Celebrating Golden jubilee of Institute of Architects Pakistan
Lahore: A press independence” and
conference was organised in “building materials and
a local hotel in regard to the products” on the first day.
three day event scheduled to Inauguration of the
celebrate the golden jubilee grand convention of
of Institute of Architects architects and town
Pakistan (IAP), the planners was held on the
representative forum of same day, in order to mark
Pakistani architects and the the completion of 50 years of
silver jubilee of Pakistan IAP and 25 years of PCATP.
Council of Architects and The President of IAP,
Town Planners (PCATP). architect Aijaz Ahad,
The IAP executives briefed Architect Aqeel Bilgrani,
the media about the planned Architect Shahab Ghani
events while addressing the Khan, Chairperson of
press conference. The events PCATP; Shama Usman,
last from 21st June to 23rd Architect M. Pervez Vandal
June, 2009 that will have an and the guests of honour
inauguration ceremony of addressed the ceremony.
the exhibitions “A journey On the second day of the
of Architecture and convention, Federal
Planning since Secretary of Environment
PTCL distributes awards
Lahore: Senior Executive flawless planning in the
Vice President PTCL Tariq provision of unmatched
Salman, Executive Vice telecom services at
President (Central) Jamil economical tariff. He also
Khwaja, General Manager appreciated the workers who
LTR (North) and General were awarded. Khwaja said
Manager (South) Rasheed that company, which pays
Ahmed distributed the priority to the satisfaction of
awards among the engineers the customers, always
and cable jointers of Lahore succeeds. He also said that
Region. cable jointers are very hard
On the occasion Salman workers and are the backbone
said that better planning is of the company. Khwaja
the key step for success. We appreciated the efforts that
can earn the satisfaction of cable jointers do to
the valued customers with immediately restore the
launched in global markets
becoming commercially
available in more than 70
countries by the end of July.
Samsung Jet has also gained
record-breaking pre-order
with more than two million
units, told Steve Han, Country
Manager Samsung Pakistan.
Zeshan Qureshi Head of
Samsung Mobiles added,
“Samsung Jet is produced in
the company’s home town in
Gumi, Korea. Currently,
Samsung Gumi
manufacturing centre is fully
operated for Samsung Jet
production to meet the
rushing demands from all
around the world. We are
very pleased that Samsung Jet
is proved and well accepted in
the market with being
expanded at fastest-ever
speed in the markets.
Samsung Jet would become
another landmark mobile in
Samsung’s history.

Kamran Lashari and
Architect Yasmeen Lari evening also
Left to Right: Ahmad Parveiz Mirza, Muhammad Arshad Chaudhry (Vice
Chairman IAP), Kalim A. Siddiqui, Syed Muhammad Irfan, Parvez Iqbal
(Chairman IAP) Shaukat N. Raja in the 2009 Grand Convention of
Architecture & Town Planning celebrating golden jubilee of IAP & silver
jubilee of PCATP.
addressed the “National Alhamra
Symposium on Green Lahore, which had various outstanding performances
Architecture”.
telecommunication network,
when that infrastructure is
cut inadvertently by various
agencies doing civil
developmental work.
He also showed a special
device, which has been
conceived and designed by
PTCL management to
improve cable jointers
working inside a main
whole.
As a step forward PTCL
is providing a fan and a
lamp to cable jointers so they
can do their job with ease.

National
Qubee: new Wimax
operator
Qubee, Wimax operator in
Pakistan, is set to roll out their
services in Pakistan. Qubee is
the creation of a group of
global telecoms professionals
who saw that a new
technology called WiMAX
could really change the
internet experience for
millions of people worldwide.
They are currently, in
Karachi but they will soon hit
other cities, offering business
user packages with upcoming
A vibrant cultural architecture from different
held in educational institutes of the
Arts Council top
performances by students of will be awarded.”

Wi-Tribe hunting for VJ
Synopsis
offers to hit residential area.
The post on their websites
states: We’re a providing with
the best possible internet
services. That doesn’t just
mean broadband connections
that are fast and reliable; it
also means providing the best
possible customer service and
support 24/7. We aren’t just
making the internet work
we’re making it work
beautifully and now it’s yours
to enjoy.

country.
At the end of the event
certificates were distributed
amongst the outstanding
performances and vendors.
On the last day of the three
day event, a seminar held to
discuss “Building Material
and Products”.
While addressing the
convention, the officials of
the IAP said that architects
from all over the country
will take part in these
events.
On the final event,
architecture students from
universities with
Wi-Tribe , in
collaboration with ARY
Music, is looking for VJ these
days. Wi-Tribe is proving
itself as being a Youthful
brand.
VJ Hunt is already in
progress and they have
taken auditions in Lahore.
Slogan: Does your BFF
think they can do a better job
at being a VJ than those
loonies on TV? Let them
prove it or they can eat their
socks!
91
 Synopsis National Free download | flare.com.pk

Wireless internet facility Ufone launches Child Healthcare

at public parks
Sialkot: The Punjab
government chalked out a
plan for introducing the
facility of wireless Internet
for the masses. The
government set aside Rs5
crore during the current
fiscal year, for the purpose,
in the Punjab. Official
sources told Business
Recorder that under the
plan, the facility of wireless
Internet would be ensured in
public libraries and public
parks.
Initially, the Internet
facility would be introduced
in major towns, including
Sialkot, and later, the sphere
would be expanded to other
districts of the Punjab. Apart
from this, Rs.1.30 billion
Initiative
would be spent on the In major hospitals child patients while making Ward and the Children OPD
promotion and expansion of nationwide, Ufone will their stay at hospitals more of the Federal Government
computer technology for Services Hospital, Islamabad
improving the efficiency of commonly known as
government departments, Polyclinic.
aimed at ensuring The revamping at
transparency. Children Ward and OPD
includes complete renovation
In addition to this, Rs4.3 of the internal and external
billion would be mobilised areas with new beds,
during the current fiscal flooring, paint, seating, air
period on the conditioners, heaters, area
computerisation of land beautification, lighting,
revenue records in the Plasma TVs, help desks,
Punjab. windows, curtains, nursing
The step was being taken cabinets and ventilation.
for the elimination of Abdul Aziz, President & CEO Ufone speaking at the inauguration The inauguration
ceremony of Children Ward and Children OPD of the FGSH (Poly Clinic),
corruption and other Islamabad, State Minister for Health, Chaudhry Muhammad Afzal Sindhu
ceremony was attended
malpractices from the and Dr. Shaukat Kiani, Executive Director Poly Clinic also seen in by the President, CEO Ufone
revenue department to the picture Abdul Aziz Khan and
protect the rights of the entirely revamp Children hygienic and comfortable. As the Executive Director
masses in Punjab, sources Ward and Children OPD to pilot project, Ufone has Polyclinic Dr. Shaukat
added.
mitigate the sufferings of the revamped the entire Children Kiani.

LG Nokia Siemens Networks’ energy efficient SiteStar

launches Islamabad: Nokia Siemens can replace expensive shelters maintain a constant optimal very cold climates too.

GM 200 Networks has expanded its

mobile
Karachi: LG Electronics
has launched a new
inspirational mobile phone
GM 200, which is geared
towards providing the
highest quality mobile audio
on the market. This stylish
phone has the latest Channel
Stereo Subwoofer Speaker
System with Dolby, a smart-
profiling system that adjusts
the volume to match your
surroundings as well as a 2
Mega Pixel camera, wireless
FM, Bluetooth and a Micro
SD memory card.

portfolio of energy efficient
Smart Site solutions with the
introduction of SiteStar, a
cooling cabinet that can
increase battery life by three
times, and reduce the
electricity consumed for
cooling batteries at a base
station site by up to 95 per
cent. SiteStar will be
commercially available in Q3
of 2009.
SiteStar is ideal for
countries with extreme
climatic conditions and
particularly for emerging
markets where power supply
can be scarce making battery
back-up essential. “SiteStar
and power hungry air
conditioners which are often
needed only for battery
cooling,” said Prashant
Agnihotri, Head of
GSM/EDGE Product
Management, Radio Access,
Nokia Siemens Networks. “It
eliminates the need for
expensive indoor sites, while
reducing the OPEX of an
outdoor site thereby helping
an operator not only reduce
the cost of roll out and
operation, but also its CO2
footprint.”
SiteStar’s unique design
provides better resistance
against external thermal
radiation. This allows it to
temperature in very hot or
cold climates, and increase
battery life by three times in
operating temperatures of
35°C, compared to a fan
based cabinet. SiteStar also
reduces electricity
consumption for cooling
batteries by up to 95 per cent
when compared to traditional
air conditioned cabinets as it
typically consumes only 40W.
It thus helps operators reduce
ongoing expenditure in
battery replacements, site
visits, electricity and diesel
costs. SiteStar’s operating
range is from-40°C up to
+50°C and it can therefore
bring similar advantages in
The Nokia Siemens
Networks Smart Site portfolio
includes customised site
solutions that help operators
reduce CAPEX and OPEX
while expanding their
networks in emerging
markets. The Smart Site
solution is designed for
demanding conditions such
as diverse temperatures and
unreliable or absent power
grid. In fact, by using the
Nokia Siemens Networks
Flexi Base Station which does
not require air conditioners
for cooling, and the
SiteStar together, operators
can realize further cost
savings.

PTA, FIA seizing illegal gateways & telephone exchanges

Islamabad: Federal
Investigation Agency (FIA)
Cyber Crime Circle (CCC)
Rawalpindi and Pakistan
Telecommunication Authority
have unearthed three illegal
international gateway
exchanges and seized three
illegal telephone exchanges
being run by influential
Pakistani and some foreigners.
Two foreigners have also been
arrested during the seizure of
these illegal exchanges.
FIA Cyber Crime Circle
Deputy Director Nawaz-ul-
Haq Nadeem, told that these
illegal exchanges inflicted a
loss of Rs6 billion to the
92 national exchequer. He said
that PTA reported to FIA that
some foreigners were
involved in illegal termination
of international voice traffic
using unauthorised Voice
over Internet Protocol (VoIP)
gateway, causing wrongful
loss to the national exchequer
to the tune of millions of
rupees for the last six months.
He said that their modus
operandi was that
international or overseas calls
were converted into VoIP, and
by using Internet medium the
calls were transmitted to
Pakistan where the illegal
gateway exchanges containing
mobile SIMs/IMSIs, were
installed.
He said that the calls were
converted from VoIP to GSM
and transmitted to destination
telephone numbers.
He said that the original
overseas telephone numbers
were masked. Some
individuals /firms in China,
Europe and USA/Canada
were engaged in selling
overseas calls/cards at flouted
rates and were making
payments to these foreign
nationals into their bank
accounts abroad, as their
shares to run the illegal
business in Pakistan.
He said that they have
been using hundreds of SIMs
of Mobilink, Telenor, Warid,
and Zong for the purpose.
They obtained these SIMs in
the name of Chinese nationals
and companies operating in
Pakistan (including M/s
Yinghua International (Pvt)
Ltd. and M/s Teamsun
technology Pakistan (Pvt)
Ltd).
The FIA director said that
some of them did not know
that their documents were
being used for the
procurements of the SIMs.
“During investigation, one
Chinese national namely Xu
Kun handed over the
electronic/digital equipment
along - with accessories
(containing 48 ports for
mobile SIMs), which were
being used at Flat No. 409,
Street No. 73, Sughra Tower,
F-11/3, Islamabad.”
The FIA director general
said that the matter has also
been referred to Interpol for
initiating action against their
associates abroad and freezing
their accounts in various
foreign banks. According to
PTA estimate, the culprits
caused wrongful loss to the
national exchequer to the tune
of Rs600 million for the
last six months.
Further investigation is
under process and efforts are
being made to arrest other
culprits.

 Free download | flare.com.pk
Braintel returns
Braintel has come
to serve the people
once again after a
tiresome fight with
PTA. It has recently
sent an email to all of
its customers to inform
that the company is
restored after the
decision taken by the
High Court. For re-
starting your
connection, you have
to change UserID and
AuthID that is 210
which is changed to
1001. You may also
contact Braintel on
0092-42-2100786 or
0044-1785-800786.
Rates at the time of tens of thousands of customers
this post are reasonable - put up with the service
probably the main reason why instability and changes!

Withdrawal of FED on SMS hailed
Islamabad: Youths have
hailed the government's
decision to withdraw 20 paisa
Federal Excise Duty (FED) on
SMS which had been
proposed earlier in the federal
budget. Muhammad Yasin a
student said that the
government has taken a bold
step by taking back the
decision of imposing tax on
Short Messaging Service
(SMS). The decision would
provide relief to majority of
people and would be in a
position to communicate in
just few paisas.
Yasir Mubarak said in
every country government
takes care of the basic needs of
the people including
communication facilities
which has become extremely
important in today's global
Police to crack down on
illegal sale of SIMs
Lahore: Capital City Police
Officer (CCPO) Muhammad
Pervez Rathore directed
Lahore police to ensure
effective action against the
illegal sale and purchase of
subscriber identity modules
(SIMs) throughout the city.
In an official statement,
the CCPO said all SIM dealers
should be directed to sell cell
phone connections only after
thoroughly checking the
original identity card of the
purchaser, and retaining a
copy. This would ensure that
terrorists could not benefit
from this facility, he added.
The CCPO directed the
senior officials to conduct
world.
Chaudhary Arslan a
student said youths have
some rights and they deserve
it so it was a good decision
taken by the government. He
said in Pakistan cellular
companies were benefiting
enormously from this service
regular checks of police decision to withdraw the
pickets and brief all staff proposed 20 paisa Federal
deputed there to perform
their jobs in an effective
manner. He said the pickets
should also be provided with
wireless, telephone or mobile
facilities so they could
immediately inform senior
officials of any important
information. Rathore also
directed the officials to ensure
foolproof security
arrangements at all police
stations and other official Excise Duty on SMS. The
buildings by deputing a company has also appreciated
security officer from the the support and foresight of
police or the department the
concerned.

CEOs meet Secretary MoITT
Islamabad: Pakistan
Software Export Board
(PSEB) has arranged a
meeting of the CEOs of 40
Karachi-based member IT
companies with the Federal
Secretary for IT
Telecommunications,
Naguibullah Malik.
PSEB and Ministry of IT and
Telecommunications
(MoITT) are committed to act
as a catalyst to raise the fast-
track development and
robust growth of Pakistan's
IT Industry.
PSEB and MoITT are
launching several initiatives
to bridge the gap between
the public and private sectors
in order to effectively
facilitate its member IT
companies. As a first step,
besides youth. He said SMS
service is now a major way of
advertisement, adding
someone can advertise their
services or products in just a
few rupees. He appreciated
the decision of removing SMS
tax from the tax list by the
government.

Mobilink appreciate tax withdrawal
Lahore: Mobilink Pakistan
has hailed the government's
Pakistan
Telecommunication Authority
National Synopsis
PSEB arranged a meeting of challenges faced by their
the CEOs of 40 Karachi- respective entities with the
based member IT companies Secretary IT and Managing
Director, PSEB, Talib Baloch.
PSEB and MoITT are in the
process of identifying viable
& solutions to address these
challenges and to enhance
the growth and credibility of
Pakistan's IT industry. In this
regard, Secretary IT shared
"Vision 2015" with the CEOs,
a comprehensive action plan
for its sustainable growth
with the Federal Secretary and development.
for IT & Secretary IT stated, "At
Telecommunications. this point, emphasis should
Naguibullah Malik. be on the revision of the
The meeting was held to existing policies and
share the national IT vision procedures in order to stay
with the companies. The ahead of the competition,
CEOs shared the progress, and full support will be
achievements, and extended to IT companies".

Emirates airline appoints
Sales Manager
Islamabad: Emirates airline office in addition to his new
has appointed Iftikhar A. responsibility in Central
Cheema as its Sales Manager for Pakistan.
Central Pakistan with Emirates Vice President for
immediate effect. Mr Cheema Pakistan, Adil Al Ghaith
will be based congratulated Mr Cheema on
in Lahore the promotion, “I have
and will complete faith in Mr Cheema’s
oversee the capabilities.
sales Mr Cheema joined Emirates
activities of in 1998 as Reservation Ticketing
the airline in Agent. He was promoted as a
Central Sales Executive in 2000 and later
Pakistan, supported by a team as a Senior Sales Executive
of 20 dedicated professionals. Islamabad in 2003. He worked
He was previously posted as as District Sales Manager
Emirates’ District Sales Peshawar for three years and
Manager in Peshawar and will achieved excellent results by
continue to look after the coming forward with new ideas
activities of the Peshawar town and initiatives to improve sales.

(PTA) to create a taxation
environment that is beneficial
country.
"At the same time,
to the consumers and the Mobilink users, the country's
progress and development of largest SMS family, can
the telecom sector in the long continue to enjoy SMS on the
run. Mobilink network at existing
Commenting on the rates" he added. Manzur
suspension of the proposed acknowledged the stand taken
tax, Omar Manzur, Director by the respective authorities
Public Relations, Mobilink for withdrawal of the
said the telecom industry of proposed tax in the budgetary
Pakistan has shown debate. "PTA and Ministry of
tremendous growth during IT and Telecom have
the past decade and has been demonstrated financial
able to channel enormous acumen, vision and
foreign investments into the progressive foresight as they
country. With a more relaxed continue to play a very
tax regime, the mobile phone significant role in providing a
operators will be able to level playing filed for all
continue contributing to the Players in the industry," he
economic well being of the added.
93
 InsighT Flare Report
Universal Service Fund to spend
Rs 2.9 billion for unserved areas
niversal Service Fund (USF) signed
U three contracts with Pakistan
Telecommunication
Limited (PTCL) for providing
Company
broadband services in the un-served urban
areas of Southern Punjab and lower Sindh and
for providing optic fiber connectivity to all
tehsils in Southern Balochistan. CEO PTCL,
Walid Irshaid and CEO USF, Parvez Iftikhar
signed the contracts.
Universal Service Fund shall be paying
Rs1.16 billion for the project to provide
broadband in un-served urban areas of
Southern Punjab (MTR) and Rs550 million for
providing broadband in lower Sindh (STR-1).
Similarly Rs1.2 billion will be paid to PTCL for
laying 1,166 km optic fibre cables in Southern
Balochistan.
Through the two broadband projects,
63,000 broadband connections in Southern
Punjab and 23,500 in Lower Sindh are targeted
to be achieved. The MTR project also includes
94
Free download | flare.com.pk
establishment of Educational Broadband This will also provide an alternate to optic
Centres (EBCs) in 206 high-schools, colleges
and libraries plus 58 Community Broadband
Centres (CBCs) for those who cannot afford
PCs. Similarly 82 EBCs and 43 CBCs will be
established in STR-1.
fibre route to Gawadar and other coastal towns
of Balochistan.

Giving his remarks about the projects,
Federal Secretary for Information Technology,
Mr Naguibullah Malik said that the Ministry
of IT is striving to increase the level of telecom
penetration all over the country.
CEO of Universal Service Fund informed
that 38 small and medium size cities and
towns in 11 districts of Southern Punjab and
77 cities and towns in nine districts of Lower
Sindh will benefit.
He further informed that 1166 km of Optic
Fibre Cable will be laid in Southern
Balochistan under the third project for
providing Optic Fibre connectivity to nine
un-served towns in Bela, Pasni, Turbat and
Hub Tehsils.
Free download | flare.com.pk National Synopsis

Emails, SMS senders to Minister concerned over gray

be punished
A special campaign has
been launched under the
directions of the Interior
Minister Rehman Malik
against those who were
spreading malicious and
concocted stories against the
civilian leadership of the
country through emails and
text messages, said in a
statement issued by Interior
Ministry on July 12. Similar
campaign has also been
initiated against the
proscribed organisations,
which are using Internet for
malicious propaganda
against the security forces.
The Director General, FIA
has been instructed to
monitor and check such
stories and messages and
take necessary action under
the Cyber Crime Act. Strict
action is being taken against
all the culprits in the next
few days, as the FIA has
already done a lot of work on
the issue. Simultaneously,
Interpol/ Lyon has also been
requested to identify those
email addresses and
websites registered abroad
which are being used for
such stories.

trafficking
Islamabad: Federal
Minister for Investment
senator Waqar Ahmed Khan
expressed his concern over the
gray trafficking by illega1
operators in
telecommunication sector
causing loss of USD110 million
per annum to the national
exchequer. He said this while
chairing a meeting to address
various issues pertaining to
telecommunication sector.
The Minister assured the
participants of the meeting that
the government believed in
ensuring legitimate business
environment to the investors
and will provide level playing
field to the stakeholders. He
said that the government was
trying its best to create
conducive environment so that
the business could flourish.
He also assured the
representatives of the cellular
companies that the
government was making all
out efforts to metal an effective
monitoring mechanism based
on advanced technology to
curb the gray trafficking. He
stressed upon the CEO's of
telecom sector to further
enhance their capacity to cater
the needs of the people, as
there was a wide space to
increase the teledensity in the
country.
The representative of the
telecom sector appreciated tax
relaxation announced in the
budget 2009-10 and said that it
will help a great deal to the
sector for expansion of their
capacity and cater the needs of
the people.
The participants
appreciated the efforts of the
present government to
enhance foreign investment
and to facilitate the investors in
telecommunication and other
developmental sectors.

New Mobile technology growing in Pakistan

by 40.2 per cent cell phone
chairman Islamabad: In recent times,
there has been a rapid increase
to cell pone (available in the Kashmir and highest in
household or within the Punjab at 51.5 per cent. users with higher usage in
in the use of new technologies extended family) than the The pervasive use of urban areas (45 per cent) than
of PTCL to increase access to financial
services in many countries
figures for regular usage. mobile telephony creates a in rural (36-37 per cent). SMS
usage is also more frequent
including Pakistan, reports among men. Internet usage
Najeeb Ullah Malik has
World Bank in its annual remains low and is
been
booklet. concentrated in urban areas.
appointed
According to Express TV Internet and e-mail are more
as new
report, this has included the accessed fused at home. Close
chairman
widespread use of smart cards to two-thirds of Pakistanis
of PTCL
and of mobile telephone (60.8 percent) have their own
by
network. In Pakistan, mobile prepaid mobile phones.
Ministry of
phone penetration has The report asserts that
IT and
increased at a rapid pace Mobilink is the most used
Telecom. Naguibullah Malik
Chairman PTCL recently. Half of Pakistanis network across rural and
Malik’s
including women have access urban areas. There is a large
appointment came right
to a cell phone together with Balochistan is the least served ready market for financial gender divide on cell phone
after the resignation of
rural areas (two-thirds in (still, a third of the population services delivery over mobile payments. Majority of men
former secretary IT and
urban areas) while more than has access to mobile phones). phones. Use of cell phones is pay for themselves while the
Telecom, Mr Hafeez ur
86 per cent of men have their According to survey, cell still mostly confined to voice majority (84.5 per cent) of
Rehman who was the board
own cell phone, 40 per cent of phone usage is 35 per cent in services (for 78.5 per cent of women’s call phone expenses
of director
women do. These figures Sindh, about 44 per cent in cell phone users). Basic data is paid by their spouse or
in PTCL.

suggest a much higher access NWFP and Azad Jammu and services such as SMS are used family.

Agreement signed Highest SMS usage growth in

between PTCL, TWA
Islamabad: In a joint
ceremony held at Pakistan
Telecommunication
Authority (PTA)
headquarters, PTCL and
Trans World Associates
(TWA) have signed an
agreement on establishment
of local Internet peering for
routing of domestic email
and Internet traffic. It was
decided that initially the link
between two parties will be of
Fast Ethernet providing a
peering capacity of around 80
to 90 Mbps.
This arrangement will
bring cost efficiency vis-à-vis
international IP bandwidth
by restricting local internet
traffic within the country.
Besides that, it will also
provide routing efficiency
especially in accessing the
locally hosted websites.
Considering as a major step
towards Information
Communication
Technologies (ICT)
revolution, the arrangement
will also have an indirect
impact on proliferation of
local internet content
development in the country.
PTA was mutually
working with PTCL and
TWA for establishment of
Local Internet Exchange
Point(s) in the country.

Asia Pacific
Pakistan has recently been Christmas and New Year The top five countries with
ranked the 4th heaviest SMS period while multimedia the highest SMS traffic
user country in Asia Pacific. messaging service (MMS) processed over the festive
season were the Philippines,
again leading the ranking with
2.36 billion messages, closely
followed by Indonesia (1.193
billion), Malaysia (1.075 billion)
and Pakistan (763 million).
In terms of year-on-year
growth, Pakistan traffic
volume grew by 253 per cent
compared to last year during
the same period. Other
According to Acision, the messages were recorded at 9.54 markets that experienced high
communication solutions million messages. Compared messaging growth include
provider, a total of 6.37 billion to last year's traffic, this year Philippines (65 per cent),
short message service (SMS) the total messaging traffic in Australia (57 per cent),
messages were sent across Asia Asia Pacific grew by 40 per Indonesia (27 per cent) and
Pacific over the 2008/2009 cent. Malaysia (13 per cent).
95
 Synopsis Flare Report Free download | flare.com.pk

Theft under the

political guise
Zaira immediately informed the local
banks about her missing cards. The
bank administration told her that the two
cards had been used some minutes be-
fore her call and suggested her to report
the matter to the local police
his time, it's a female parliamentarian.

T Transactions completed with credit

cards seem to become more and more
popular with the introduction of online
shopping and banking. Correspondingly, the
number of credit card frauds has also increased
with the introduction of newer technology. From
embossers to encoders to decoders, credit card
counterfeiters are now using the latest
technology to read, change, and implant
magnetic information on counterfeit credit cards.
What are counterfeiters doing with the cards?
Counterfeiters mainly use fake identities to
receive government assistance, unemployment
insurance benefits, personal loans, and to scheme
corporations and individuals.
There are several types of credit card theft:

Counterfeit credit card

Lost or stolen cards

No-card fraud

Non-receipt fraud

Identity theft fraud
A PML-N MPA, Shumaila Anjum Rana, has
been accused of stealing credit cards of a young
lady from a Gulberg health club. It does not stop
here, as a close circuit television (CCTV) footage
installed at a jewellery shop also pictured her
purchasing jewellery on the stolen cards.
According to the police sources, Zaira Malik,
sister of Gulberg trader Muqeet Islam, filed a
complaint against Shumaila Rana alleging that
on July 7 she had been to ‘Sukh Chain’ health
receiving the complaint, the sources informed.
During the course of investigation, police
came to know about the details of a credit card
from the concerned bank officials. After
obtaining necessary information, a police team
reached a shop where the card was used. The
police later took into custody the footage of the
CCTV installed in the shop, which showed a
woman using the stolen card while purchasing
some jewellery. Zaira, meanwhile, recognised the
woman from the videotape who was later on response, the salesman added. Then he got
identified as Shumaila Anjum Rana, a PML-N verification of the other credit card of United
club Gulberg for exercise, where the MPA, MPA. She remained in the shop for an hour. Bank Limited and after getting green signal
Shumaila Anjum Rana, was also present. As a The footage shows Shumaila’s entry into the deducted amount of Rs80000.
routine she went to a room to change her dress shop, dealing with the shopkeeper and He had given her a special discount being a
and came back for exercise, the complainant purchasing jewellery items including a gold ring parliamentarian. “I came to know about her
added. Zaira further stated that some moments and a chain worth over Rs80000 on the stolen involvement in the theft incident on Saturday
later Shumaila disappeared from the club. When credit card. Finally, Shumaila Rana took out two when police investigators came to the shop and
she was about to leave the venue, she came to credit cards of Bank Alfalah and United Bank informed him about the ‘crime’ allegedly
know about the two missing cards from her Limited (UBL) from her handbag to pay for the committed by a public representative,” he said
handbag. purchased items. adding that owing to police action, the bank had
Police sources say Zaira immediately According to the sources, the salesman told stopped transaction of money on the stolen credit
informed the local banks about her missing the investigators that he had given her card.
cards. The bank administration told her that the extraordinary ‘respect and discount’ when she Iqbal warned that if his payment were not
two cards had been used some minutes before introduced her as a PML-N parliamentarian. He transferred to his account, he would also get a
her call and suggested her to report the matter to contacted the Bank Alfalah administration for the case registered against PML-N MPA Shumaila
96 the local police. Police started investigation after verification of the credit card but found no Rana for the fraud.

Free download | flare.com.pk
Google Urdu Transliteration Engine
Launched
Here is this very interesting
development happened at
Google. With the service, you
need to simply type in urdu
roman, and in return it will
give back your words in urdu
fonts.
Here is the link
With Transliteration
Engine, you don’t need to
worry about typing with an
English keyboard, as resultant
language will be in urdu fonts.
Give it a try, you will love it.
This development will ease
the way for Urdu websites, as
we are more familiar with
roman urdu instead of Urdu
Sony eyes game gear
hybrid
Tokyo: Sony Corp is
considering developing a
cellphone-game gear hybrid
in a bid to better compete with
Apple Inc’s highly popular
iPod and iPhone, the Nikkei
business daily said.
Sony plans to set up a
project team as early as July to
develop a new product that
Pardon the cliche, but it's
one of the holiest of Holy
Grails of technology:
Wireless power. And while
early lab experiments have
been able to "beam"
electricity a few feet to power
a light bulb, the day when
our laptops and cell phones
can charge without having to
plug them in to a wall socket
still seems decades in the
future.
Nokia, however, has
taken another baby step in
that direction with the
invention of a cell phone that
recharges itself using a
unique system:
It harvests ambient radio
waves from the air, and turns
keyboards; and those Urdu and get the Urdu language in
webmasters will not have to return. Simply copy it and laptop that will sell for around
worry about keyboard now. paste in your news/post/web Inc have pushed out their own
They can simply type roman , pages.

combines functions of its
portable game player and
Sony Ericsson’s mobile
phones, the Nikkei said.
Sony Ericsson
is a cellphone
joint venture
between Sony
and Sweden’s
Ericsson.
A growing
number of game-
makers including
Capcom Co Ltd
and Square Enix
Holdings are
now offering
software for the iPod and
iPhone to take advantage of
the Apple products’
popularity, posing a threat to
Sony’s PlayStation Portable
and Nintendo Co Ltd’s DS.

Nokia to charge by waves in ether
that energy into usable
power. At least it is enough
to keep a cell phone from
running out of juice.
While "traditional" (if
there is such a thing)
wireless power systems are
specifically designed with a
transmitter and receiver in
mind, Nokia's system isn't
finicky about where it gets its
wireless waves. TV, radio,
other mobile phone systems
- all of this stuff just bounces
around the air and most of it
is wasted, absorbed into the
environment or scattered
into the ether. Nokia picks
up all the bits and pieces of
these waves and uses the
collected electromagnetic
International Synopsis
Sony to enter netbook
PC market
Tokyo: Sony Corp said it The new Sony machine,
plans to launch a new Vaio equipped with Microsoft
Corp’s Windows XP operating
60,000 yen ($629) in Japan in system and Intel Corp’s Atom
August, making an entry into processor, will have an LCD
the fast-growing netbook display with a resolution of
market. 1,366-by-768 pixels.
Netbook PCs are smaller Sony declined to unveil its
and cheaper than traditional sales target for the new netbook
notebook computers and model, but the company aims
optimised for simpler to boost its overall Vaio PC
computing tasks such as Web sales to 6.2 million units in the
browsing and email. year to March 2010 from 5.8
Pioneered by Taiwan’s million units a year earlier.
Asustek in 2007, other global Global netbook PC shipments
brands such as Acer Inc, in 2009 are likely to more than
Hewlett-Packard Co and Dell double from a year earlier to
26.4 million units, according to
lines since then. research firm IDC.

Samsung sees mobile market down
London: Samsung hopes the mobile industry will also Lee said Samsung would
mobile phone sales will fall recover some," Lee Donjoo concentrate on smartphones -
only 8 to 9 per cent this year told Reuters. with computer-like
across the industry, slightly "We're focusing on capabilities - and other
less than its previous around 10 per cent lower. I'm premium phones, although it
expectation of a fall of 10 per expecting a little less, would also produce
cent, as the global economy eventually - minus 9, minus 8, touchscreen phones for the
begins to recover. hopefully." Lee was speaking mass market. "We are all the
The head of sales and as Samsung, the world's time trying to sell more in the
marketing at Samsung's second-biggest handset high end," he said.
mobile division said the maker, unveiled a new touch- When asked which
company was still working screen phone it hopes will segment of the market was
on the widely held deliver smartphone-like most difficult for Samsung,
assumption that handset sales Internet usability - helping he said: "The low end,
would decline about 10 per carriers drive data revenues - because right now price
cent, but wider economic for an affordable price. competition is quite tough."
recovery might lift that figure Lee said Samsung would Lee said Samsung was
a little. try to maintain profit margins working on a software
"In the second half, I do at current levels but the task applications store for mobile
not see any special surge in was becoming harder. users - something Apple has
demand. However, there is a Samsung's telecom unit launched for its iPhone with
small sign of recovery of the posted a 12 per cent margin in huge success - but had no
general economy. Hopefully, the first quarter. further details.

energy to create electrical by the system. It's the same harvest all of 5 milliwatts
current, then uses that to idea that Tesla was exploring from the air;
the goal is to increase that
to 20 milliwatts in the short
term and 50 milliwatts down
the line.
That wouldn't be enough
to keep the phone alive
during an active call, but
would be enough to slowly
recharge the cell phone
battery while it's in standby
mode, theoretically offering
infinite power - provided
you're not stuck deep
underground where radio
waves can't penetrate.
Nokia says it hopes to
recharge the phone's battery. 100 years ago, just on a tiny commercialise the
A huge range of scale. technology in three to five
frequencies can be utilised Currently Nokia is able to years.
97
 Synopsis International Free download | flare.com.pk

Afghan Telecom sells fibre backbone Cost of texting abroad

Afghani
telecommunications firm
Afghan Telecom has signed an
agreement with mobile
operator Roshan to sell
capacity on its national fibre-
optic backbone ring network.
The fibre network will
complement Roshan's existing
infrastructure, allowing the
company to ensure the
redundancy of its network and
provide additional capacity for
its growing number of
subscribers. Afghan Telecom
and Roshan further intend to
expand their partnership in the
coming months as the fibre
network is extended
throughout Afghanistan. The cover 68 cities in 17 provinces
Afghan communications of the country.
comes down
ministry and Afghan Telecom Roshan is the first GSM The cost of sending text
messages from your mobile
phone when you are overseas
in the European Union has
come down.
The maximum charge for
sending a text is now 11 euro
cents ($0.15; 9.4p) plus sales
tax. It is the first time that text
charges have been capped.
The previous EU average was
28 cents.
The price of making a call
started the construction of the operators to enter a is capped at 43 cents a
fibre-optic backbone project in commercial partnership with minute, down from 46 cents,
April 2007, and when Afghan Telecom for fibre while the price of receiving a
completed the network will capacity.
call is capped at 19 cents,
down from 22 cents.
The cost of transferring a
megabyte of data is capped at
one euro.
Also, mobile operators
have been forced to charge
for calls by the second after
the first half minute, instead
of rounding up to the nearest
minute.
Many mobile operators
have fought against
the new caps which are
expected to significantly
reduce their profits from
roaming charges.

Digital champion targets Tips from top journalists at YouTube

the poor Washington:
opened an online journalism anchorwoman Katie Couric provides instruction on
The poorest six million
Britons who are not online
will be the main focus for the
UK's digital champion. In
her first public speech since
being appointed, Martha
Lane Fox spoke about her
priorities.
Although 17 million
Britons do not have net
access, Ms Lane Fox said she
wanted to concentrate on
the six million "at the
bottom of the pile".
Familiarity with the web
would help these people
learn, save money and
compete better for jobs.
Studies showed, she said,
that those familiar with the
web earned more,
YouTube resignation. CBS
performed better in job
interviews, could save
money by shopping online
and had an easy route to
keeping their skills fresh.
Among those 17 million
Britons not online was a
group of six million who
were "the most socially and
economically disadvantaged
people we have in this
country", she added.
"It should matter to all of
us because 80 per cent of
government interactions are
with the bottom 25 per cent
of society," said Ms Lane
Fox. "By keeping that 25 per
cent offline you are
inherently keeping the cost
of government high."

News columnist Nicholas Kristof
training hub featuring tips offers tips on "how to conduct reporting from a conflict zone
from some of the top names a good interview?" while "without getting shot." Other
in the business including Bob Ariana Huffington, co- tutorials include "How to
Woodward of Watergate founder and editor-in-chief of Capture Breaking News on
fame. The YouTube
Reporters' Centre, located at
Youtube.com/
reporterscenter, hosts a series
of short video tutorials on
subjects such as investigative
journalism, citizen
journalism, journalism ethics
and how to conduct an
interview.
The five-minute video on
investigative journalism is
presented by Woodward,
who along with a fellow
Washington Post reporter
uncovered the Watergate The Huffington Post website, Your Cell Phone" and "How
scandal, which led to talks about "citizen to Build Your Audience on
President Richard Nixon's journalism." New York Times YouTube."

Microsoft pulls IE8 OMGIGP Comcast rolls out

vomit ad
Microsoft has bowed to
public outcry and pulled from
the web an advertisement
rapidly gaining fame as the
worst technology commercial
ever. The ad, which plugs
Microsoft's Internet 8 browser,
features a couple eating
breakfast while the husband's
browsing on his laptop.
He leaves the table and
hands it to his wife, who
inadvertently finds a site in
the history file so disturbing,
she vomits on the floor. The
insinuation is it's hardcore
pornography. Hubbie returns
slips in the vomit and is
consequently thrown up on
several more times by his
98 wife.
wireless Web
The ad also features former as Zed in the hit Police
television Superman Dean Academy movies. New York: Comcast
Cain. The catchcry for Internet Microsoft defended the ad, Corp, the largest US cable
operator, said it is
introducing a wireless
service for subscribers to
access the Web beyond their
homes anywhere within the
United States. The so-called
fourth-generation (4G)
wireless service is the first
execution of a partnership
between Comcast, Clearwire
Corp and other companies
that use the emerging
WiMax high-speed mobile
Explorer 8 "OMGIGP" is Oh claiming it was "tongue-in- technology.
My God I'm Going to Puke. cheek" and displayed Many consumers already
It was directed by Bobcat "irreverent humour". it update their blogs and watch
Goldthwaite, who rose - and offensive, so we have videos using their mobile
fell from - fame after starring removed it."
phones. Cable companies
such as Comcast and Time
Warner Cable Inc do not
want to become irrelevant by
restricting subscriber access
to the home.
The new service, called
"Comcast High-Speed 2go,"
is expected to deliver data to
laptops, netbooks and other
devices over a wireless
network at faster speeds than
has been commonly
available to date. Comcast
said it will offer download
speeds of up to four
megabits per second.
Existing 3G wireless
networks typically offer
download speeds between 1
and 1.5 megabits a second.

Free download | flare.com.pk
Blinking phone dress
unveiled
London: Former
Wimbledon champion Maria
Sharapova presented a phone by Bluetooth wireless
prototype dress to reporters
that is designed to light up
when the wearer's mobile
telephone rings.
British fashion student
Georgie Davis dreamed up
the knee-length sleeveless
white dress as part of a
school project with mobile
phone-maker Sony Ericsson
to figure out ways of
incorporating new
technology into fashion.
Davis said the dress is
SMS service for Africa by Google
Washington: Google
unveiled a new service
designed to provide
information via SMS text
message to mobile phone
users in Africa, where cell
phones are prevalent but
Internet penetration is low.
"At Google we seek to
serve a broad base of people
- not only those who can
Standard phone charges
in EU
Brussels: Europe's avid
mobile phone-users will soon
be able to empty their
drawers of the familiar tangle
of chargers after leading
manufacturers agreed to
make the Micro-USB
connector the industry
standard.
According to a and some 185 million new
memorandum of
understanding (MoU)
submitted to the European
Commission by Nokia, Apple
and eight other
manufacturers, the first
"inter-chargeable" mobile
phones should reach
European Union markets by
2010.
designed to eventually be
connected to the wearer's
technology, so she can be
alerted to a call even in
noisiest of places.
The right shoulder of the
dress is embellished with
translucent white scales that
move and light up.
Sharapova showed off the
dress to a gaggle of
photographers and a crowd
of passers-by from the
window a luxury
department store in central
London.

afford to access the Internet
from the convenience of
their workplace or with a
computer at home," the
Mountain View, California,
company said.
The Internet search and
advertising giant noted that
Africa has the world's
highest mobile phone
growth rate and that mobile
The commissioner had
threatened to pass legislation
on the issue if the industry
failed to come up with a
voluntary deal. The EU
represents the world's biggest
market for mobile phones,
with between 350 and 400
million currently in operation
ones sold each year.
The new standard, which
will only apply to new-
generation phones that can
surf the Internet or send and
receive emails, is based on the
micro-USB (Universal Serial
Bus) connector, which is
increasingly used for digital
cameras and smartphones.

PC makers supply Web filter in China
Beijing: Several PC makers
were including controversial
Internet-filtering software with
computers shipped in China
despite a government decision
to postpone its plan to make
such a step mandatory.
Beijing's decision to delay the
requirement that the filtering
software - known as Green
Dam - be pre-installed or
supplied on disk with all
computers sold in China
averted a possible trade clash
with the United States and
Europe.
But the move by some
makers to include the software
anyway could re-ignite
use on the continent is six
times higher than Internet
penetration. "Most mobile
devices in Africa only have
voice and SMS capabilities,
and so we are focusing our
technological efforts in that
continent on SMS," it said.
Google said Google SMS,
which will be available first
in Uganda, would provide
information, via SMS, on a
number of topics including
health and agriculture tips,
news, local weather and
sports.
Google also said that it is
also launching a service
called Google Trader, an
SMS-based application that
helps bring together buyers
and sellers of product or
services, from used cars to
livestock to jobs.

US govt web-traffic to be screened
Washington: The Obama
administration is planning to
use the National Security
Agency to screen Internet
traffic between government
agencies and the private
sector, the Washington Post
reported. The project was first
initiated by the previous
administration of President
George W. Bush and was due
to be set in motion in
February.
The aim is to protect the
government computer
network from attacks from
outside, the Post said quoting
Homeland Security Secretary
Janet Napolitano. Her
department has been tasked
with guiding the NSA in the
fight against cyber-terrorism,
International
complaints by Chinese Web
users. A government
newspaper said regulators will
revive the plan to make Green
Dam mandatory at some
point, a move that would
disappoint opponents who
hoped the government would
drop the effort. Taiwan's Acer
Inc - the world's No 3 PC
maker - Sony Corp and
China's Haier Group said they
were shipping Green Dam on
disks with computers for sale
in China.
China's Lenovo Group, the
No 4 producer, said it would
offer the software pre-installed
or on disk. Taiwan's Asus Inc
Facebook revising
privacy settings
Washington: Facebook is
revising its privacy settings
to give the more than 200
million users of the social
network the ability to share
as much or as little about
themselves online as they
want. Chris Kelly, chief
privacy officer at the Palo
Alto, California-based
company, outlined the
changes in a post on the
Facebook blog.
Kelly said Facebook
would now offer a tiered
level of privacy options for
its users including "all of
your friends, your friends
and people in your school or
work networks, and friends
of friends."
There is also an option to
she said. "We absolutely protection of civil liberties,
intend to use the technical with the Bush administration
resources, the substantial accused of having tightened
ones that NSA has. But... they
will be guided, led and in a
sense directed by the people
we have at the Department of
Homeland Security,"
Napolitano said.
The plans risk re-igniting
the fierce debate about the
Synopsis
said it was preparing to supply
Green Dam disks with PCs.
Taiwanese laptop maker BenQ
Inc said the system was on the
hard drives of its computers.
Hewlett-Packard Inc, the
world's top PC manufacturer,
said it was working with the
US government to get more
information and declined to
comment further. No 2 Dell
Inc said it was not including
Green Dam with its PCs.
The controversy was
sensitive for global computer
makers for which China is
both a major market and the
production site for up to 80 per
cent of the world's PCs.

publicly share with everyone
on the Web in what is being
seen as an effort by Facebook
to compete with the hot
micro-blogging service
Twitter. "To share with more
people and contribute to the
general conversation going
on in the world, you can
select 'Everyone,'" Kelly said.
"At one extreme, we
believe people should have
the tools to 'broadcast'
information across the Web
and make it available to
everyone. At the other
extreme, we want to give
people the power to limit
who should receive any
particular piece of
information they want to
share."

controls on
telecommunications and
Internet networks. In the
Bush-era, the NSA was given
the task of carrying out
unauthorised wire taps on
telephone calls between the
United States and abroad.
99
 Synopsis International Free download | flare.com.pk

Iran 'lifts block on SMS texting' Innocents accused of

Reports from Iran say that
SMS text messaging services
texting has been restricted services, although restored,
since 11 June - the day before were still blighted by net piracy
have been unblocked for the Some 20 net users have ACS Law, on behalf of firms
first time since disputed come forward claiming they such as Reality Pump and
presidential elections. have been wrongly accused of Topware Interactive, who are
However, Iranian news illegally sharing video games. the copyright owners of video
agencies say there are still It follows an investigation games Two Worlds and
technical problems. by Computing magazine into Dream Pinball respectively.
Text messaging and social a couple who were accused of The IP addresses of
networks were widely used playing a game they claim alleged file-sharers are
by protesters in mass rallies they had never heard of. That initially obtained by anti-
following the election. case was dropped but other piracy firm Logistep which
Defeated opposition internet users have come uses software that monitors
candidate Mir Hossein forward, claiming to be falsely file-sharing sites. A court
Mousavi called on the disputed elections which saw technical problems. Messages accused. They face the threat order is then sent to the
of court action - or fines of up relevant internet service
government to end its the controversial re-election up to three weeks old were
to £665 - for sharing provider, forcing them to
interference in phone of President Mahmoud being sent out, and some
copyrighted games. reveal the identity of the
networks and the internet. Ahmadinejad. users were receiving multiple Some 6,000 letters have person behind the IP
Correspondents say Tabnak said that SMS repeated messages, it said.
been sent out by law firm address.

Wikipedia updates for video Within two to three

The online encyclopaedia
is poised to let users find,
edit, and embed clips. The
organisation behind
Wikipedia is close to
launching an editable online
video encyclopaedia to
enhance the current textual
one. The hope is to
revolutionise the popular
reference site and goad
content providers - from
public broadcasters to the
music industry - into
allowing more video to enter
the public domain.
months, a person
editing a Wikipedia
article will find a new button
labeled "Add Media."
Clicking it will bring up an
interface allowing her to
search for video - initially
from three repositories
containing copyright - free
material - and drag chosen
portions into the article. "To
have people be able to go in
and annotate your video, edit
your video, and improve
upon it - in the same way
people have been doing to
your text posts - is pretty
outstanding, and will create
an audio-visual
representation of our world
that will rapidly become as
definitive and collaborative
as Wikipedia is in the textual
world," says Peter Kaufman,
executive producer at
Intelligent Television, a
documentary production
comapny works with cultural
and educational institutions,
helping them bring their
works online. "That may just
be the holy grail."

100