China Professional Hair Care Market

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IT & Consulting
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China Professional
Hair Care Market Study
China Professional Hair Care

Market Revenue (2014-2020)
China Salon Landscape
China Professional Hair

Care Market Overview

Market by Distribution Channel

Market Share Analysis
China Cosmetics &

Personal Care Market Overview
Top 5 Company Profiles

(Trends, Developments,
Market Share by Product Category)
China Country Overview.
China Professional Hair

Care Products Market Scope
Appendix
TABLE OF CONTENTS
Web8/7/2015
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SCOPE OF THE STUDY
Professional Hair Care Products Market Study of China includes the study of Back Bar and Over-theCounter products sold in the year 2014 and the estimation of market size by 2020
Back-bar products are used by professionals/stylist for the services in the salon
Over-the-Counter or take-home /salon retail product are the professional hair care product that are sold
over the salon counter by hairdressers or hair specialists and sales through other retail formats such as
speciality stores, supermarkets, online etc
The report focused more on the products sold and used for services in the salons
The report focuses on the entire Chinese subcontinent. It excludes special administrative regions like
Hong Kong & Macau and claimed region of Taiwan
This report deals with 4 major hair-care categories namely, hair coloring, straightening and perming,
Shampoos and conditioners and hair styling
SURVEY QUESTIONNAIRE : KEY DATA POINTS
Survey Questionnaire comprised of 12 questions focusing on the aspects as mentioned below:
Average number of customers for each salon by Service Type

Performance of each brand and average share of sales for each of the product categories under the scope
Product costs based on the Brands and Product Categories
Customer preferences with respect to Brands and Type of Products
Profit margins for various products and reason for using a specific product by a salon
Market Size for each product category from the Manufacturers Perspective
Distributors Perspective in terms of Demand and Salon Preference
CATEGORY DEFINITIONS
SHAMPOOS
Shampoo is used to clean hair and scalp by removing dirt and oil caused by environment and external products
applied on hair. Various types of shampoos are available in the market such as shampoos for colored hair, dry
hair, normal hair, oily hair, treatment shampoos, anti-dandruff shampoos.
CONDITIONERS
Conditioners are used in treatment and to soften the hair. It is used after shampoo to improve the texture and
appearance of hair. Various types of conditioners are available in the market such as deep conditioners, leave in
conditioners, anti-dandruff conditioners
HAIR STRAIGHTENING & PERMING PRODUCTS
It is a thermal treatment designed to permanently flatten or permanently wave the hair. Different types of
straightening are Japanese Straightening, Brazilian Straightening, keratin hair treatment etc.
HAIR COLORING PRODUCTS
These products are designed to color or tone the natural hair. It is used to cover gray hair or color the hair as
desired. The degree of permanence and intensity differs. This category includes permanent, semi-permanent,
demi-permanent, temporary colors and bleaches
HAIR STYLING PRODUCTS
Designed to control and enhance hair appearance. It Includes gels, mousse, volumizers, styling lotions, hair
spray, thickeners, shine enhancers, pomades, waxes, tonics and styling lotions
HAIR TREATMENT PRODUCTS
These products are designed to treat scalp skin disorder or damaged hair due to prolonged or repeated heat
exposure, chemical exposure and by straightening and perming. It includes oils, serum, mask, scalp cleansing
solution, spray, lotion.
CHINA SALON LANDSCAPE, 2014

There are around 363,000 hair salons in China
Salon Distribution in China, 2014

12%
Approximately 43000 of the salons are in the organized

category
Organised
87.4% of the salons are estimated to be unorganized
Unorganised
Most of the customers visiting hair salons belong to the

age group of 18-40Guangzhou, Chengdu, Tianjin and
Chongqing
88%
are the upcoming regions for hair care
Source: Expert Insights & IndustryARC analysis
services. Beijing and Shanghai though are the fashion

hubs and have the maximum luxury salons
Major domestic salon chains include: Wenfeng(300),
Yongqi (300), Shanghai Beauty farm, Hair Code
Many European and Korean hair salon chains are also
flourishing in an increasingly globalized China. The major
ones include Toni and Guy, Franck Provost, Leekaja
Hairbis, Eric Paris salon, Contesta Rock Hair, IL Colpo,
Catherine de France, Luis Kraemer
Prices For Hair Care Services in China, (2014)

Service
Price (CNY)
Hair Color
300-1600
Straightening or Perming
400-1800
Hair Wash( Shampoo,

Conditioning and Styling)
150-800
Source: Expert Insights & IndustryARC Analysis
CHINA PROFESSIONAL HAIR CARE PRODUCT MARKET REVENUE
Professional Hair Care Product market of China was estimated to be CNYX.XXbn ($XXX.Xm) in 2014, growing
at a CAGR of X.X% to reach CNYX.XXbn( $XXX.Xm) by 2020
Professional hair shampoo and conditioning has the largest share of XX.X% in Chinas professional hair care
product market with revenue of CNYX.XXbn($XXX.Xm) in 2014 and is estimated to reach CNYX.XXbn
($XXX.Xm) by 2020
Professional hair color products are estimated to witness highest growth rate of CAGR X.X%
Professional Hair Care Products Market Revenue, By Category,
2014,2020 ( in Million)
Professional Hair Care Products Market Share,

By Category, 2014
Category
2014(CNY)
2014($)
2020(CNY)
2020($)
CAGR
Coloring
XXX.X
XXX.X
XXX.X
XXX.X
X.X%
Perming and
Straightening
XXX.X
XXX.X
XXX.X
XXX.X
X.X%
Shampoo &
Conditioning
XXX.X
XXX.X
XXX.X
XXX.X
X.X%
Styling
XXX.X
XX.X
XXX.X
XXX.X
X.X%
Total
XXX.X
XXX.X
XXX.X
XXX.X
X.X%
PROFESSIONAL HAIR CARE MARKET TRENDS BY PRODUCT CATEGORY, 2014

Category
Hair color
Trend
-------------------------------------------------------------------------
-------------------------------------------------------------------------------------------------------------------
Hair Straightening, rebonding & perming
--------------------------------------------------------------------
------------------------------------------------------------------------------
-------------------------------------------------------------------------------------------------------------------------------------------------------------
Shampoos & conditioners
-------------------------------------------------------------------------------------------------
--------------------------------------------------------------------------------------------------------------
Styling products
-----------------------------------------------------------------------------
-------------------------------------------------------------------
PROFESSIONAL HAIR COLORING PRODUCT MARKET, 2014

KEY DEVELOPMENTS
Hair coloring segment accounted for revenue of approximately CNYX.XXbn ($XXX.Xm) in 2014 and poised to
exhibit the highest growth rate of X.X% among all segments
Permanent Hair Coloring products accounted for XX% of the overall hair coloring market in China in 2014
LOreal, P & G and Henkel Group have established a wide distribution network in the country offering good
quality products. LOreal Group is the overall market leader in this category
Matrix, Wella & Schwarzkopf are the top selling brands
Professional Hair Color Product Market Revenue, By
Company(2014) (CNY Million)
Rank
1
2
3
4
5
Professional Hair Color Market Revenue

By Product Type,2014
Value
Percent share (CNY)(Million)
Company
LOreal Group
Procter & Gamble Co
Henkel AG & Co, KGaA
Shanghai Schobrunn Fine
Chemical Co Ltd
Colornow Cosmetic Ltd
XX.X%
X.X%
X.X%
XXX.X
XX.X
XX.X
X.X%
XX.X
X.X%
XX.X
XXXX.X
Total
COMPANY PROFILE - LOREAL GROUP

LOREAL GROUP : PROFESSIONAL HAIR CARE PRODUCTS - CHINA
Professional hair care brands of L'Oral group available in China includes LOreal Professional, Matrix & Kerastase
Kerastase treatment is highly popular in females in premium salons and Matrix brand which is economical is in high
demand for hair color services in China
L'oreal Professional has launched Mythic Oil Masque in February, 2012 which was designed to replenish dry and
damaged hair
XX.X% of L'Oreal Group's professional hair care products revenue in China was obtained from the sale of
professional shampoos and conditioners including treatment products in 2014, whereas hair coloring products
contributed to XX% revenue
LOreal Group, China Professional Hair Care Products Market Share, By
Category(2014)
Source: Expert Insights and IndustryARC Analysis
RESPONDENTS SNAPSHOT
Total number of primary respondents - XXX
Primary respondents of this survey are hair salon owners, managers, manufacturers of hair care products
and distributors
Areas Covered Shanghai, Beijing, Guangzhou, Tianjin, Chengdu, Surat Thani and others
Salon Chains Covered for primary interviews includes both organized and unorganized salons along with
major salon chains in the country

140
Total number of respondents

120
100
80
60
40
20
0
Toni & Guy
Franck Provost
Hair Code
Leekaja Hairbis
Wenfeng
Others
RESEARCH METHODOLOGY
MARKET ESTIMATION
METHODOLOGY
Demand
Side
PRIMARY SOURCES
(BOTTOM-UP APPROACH)
3 membered three
focused
groups were assigned work to
visit the salons or contact the
salons and complete the survey
Salon Owners, Salon Managers,

Manufactures of Professional
Hair Care Products. Distributors
and Suppliers
SECONDARY SOURCES
Database
FOCUSED GROUPS &

RESEARCHERS
Salon Web Portals, Journals

and
Beauty
Magazines,
Country Statistics Association,
Premium Databases for Prices
Primary
Sources
Secondary
Sources
Focused
Groups &
Researchers
DATA CONSOLIDATION
INFORMATION SOURCED
Two Researchers were asked to

collect the data on a weekly basis
and generate qualitative and
quantitative analysis
One Project Manager and a

consultants with experience in
consumer sector manages the
entire team and validates the
collected data
FOCUSED GROUPS RESEARCH FLOW
Survey
Group 2
Survey
Group 2
Survey
Group 2
Distributors
Survey
Group 1
Survey
Group 1
Survey
Group 3
Manufacturers
Statistical Tool
Survey
Group 1
Survey
Group 3
Survey
Group 3
Final Processed
Data
Salon
Owners
Thank You!
IndustryARC
+1 614-588-8537/38
sales@industryarc.com
sanjay.matthews@industryarc.com
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sales@industryarc.com | Mail sales@industryarc.com

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Web - www.industryarc.

Choosing the Right Consulting Partner is Choosing the Growth Path

Energy and Power

Life Sciences and Healthcare

Chemicals and Materials

China Professional Hair Care

China Salon Landscape

China Professional Hair

China Professional Hair Care

China Professional Hair Care

China Cosmetics &

Top 5 Company Profiles

China Country Overview.

China Professional Hair

SCOPE OF THE STUDY

SURVEY QUESTIONNAIRE : KEY DATA POINTS

Survey Questionnaire comprised of 12 questions focusing on the aspects as mentioned below:

Average number of customers for each salon by Service Type

CHINA SALON LANDSCAPE, 2014

Salon Distribution in China, 2014

Approximately 43000 of the salons are in the organized

87.4% of the salons are estimated to be unorganized

Most of the customers visiting hair salons belong to the

are the upcoming regions for hair care

Source: Expert Insights & IndustryARC analysis

services. Beijing and Shanghai though are the fashion

Prices For Hair Care Services in China, (2014)

Hair Wash( Shampoo,

Source: Expert Insights & IndustryARC Analysis

CHINA PROFESSIONAL HAIR CARE PRODUCT MARKET REVENUE

at a CAGR of X.X% to reach CNYX.XXbn( $XXX.Xm) by 2020

Professional Hair Care Products Market Share,

Source: Expert Insights & IndustryARC Analysis

Source: Expert Insights & IndustryARC Analysis

PROFESSIONAL HAIR CARE MARKET TRENDS BY PRODUCT CATEGORY, 2014

Hair Straightening, rebonding & perming

Shampoos & conditioners

PROFESSIONAL HAIR COLORING PRODUCT MARKET, 2014

Professional Hair Color Market Revenue

Source: Expert Insights & IndustryARC Analysis

Source: Expert Insights & IndustryARC Analysis

COMPANY PROFILE - LOREAL GROUP

Source: Expert Insights and IndustryARC Analysis

Total number of primary respondents - XXX

major salon chains in the country

Total number of respondents

Salon Owners, Salon Managers,

FOCUSED GROUPS &

Salon Web Portals, Journals

Two Researchers were asked to

One Project Manager and a

FOCUSED GROUPS RESEARCH FLOW

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