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Leading market positions

delivering leading performance


Ton Bchner & Keith Nichols
February 20, 2013

Agenda
1.

Introduction

2.

Market environment

3.

Group strategic update

4.

Business Areas
Coffee break

5.

Financial implications

6.

Summary and conclusion


Questions

Strategy Update 2013

1. Introduction
1. Introduction
2. Market environment
3. Group strategic update
4. Business areas
5. Financial implications
6. Summary and conclusion

Strategy Update 2013

Our proposition: Leading market


positions delivering leading performance
AkzoNobel has gone through a significant amount of
strategic change over the past five years
Today, the company has
Excellent portfolio of businesses
Good long term growth potential on the basis of end-user segment growth
Strong positions in high growth markets (44% of revenue)
Leadership positions in many markets
Clear leader in sustainability
Track record of delivering sustainable innovations and products
Strong brands, both in consumer and industrial markets
Clear focus to deliver on our significant potential
Improved returns and cash flow
Leveraging scale
Simplification and standardization
Continued innovation

Strategy Update 2013

AkzoNobel strategy

Strategy Update 2013

New and realistic 2015 financial targets


focused on quality of earnings
and value creation
Return on sales
(Operating income/revenue)
%

Return on investment
(Operating income/average
12 months invested capital)
%

Net debt/EBITDA
x

12

16

9.0
5.9 *

12

14.0
8.9 *

0
2012

2015

2.0

1.4

<

0
2012

2015

2012

2015

Assumes sales growth (CAGR) for the period of 4%

*2012 excluding impairment (2.1 billion) and after IAS19

Strategy Update 2013

AkzoNobel today

Revenue 15.4 billion


50,610 employees
44% of revenue from high growth markets
Major producer of Paints, Coatings and
Specialty Chemicals
Leadership positions in many markets

Revenue by
Business Area

Operating income*
by Business Area

EBITDA** by
Business Area
Performance
Coatings

36%

37%

38%

44%

27%

5.4%
Growth
2012 vs. 2011

48%

8%

5.9%
Return on sales
(operating income/revenue)

*2012 excluding impairment (2.1 billion) **New definition including incidentals and after IAS19

Decorative
Paints

47%

Specialty
Chemicals

15%

10.4%
EBITDA/revenue

Strategy Update 2013

2013 market conditions not expected


to improve significantly
2012 showed challenging market
conditions in most end-user segments
and geographical end markets
Key developments in 2012:
Divestment of Decorative Paints North America
announced
Impairment of 2.1 billion on
continued operations
Exceeded Performance Improvement
Program intermediate targets

2013 market conditions are not expected


to improve significantly
Focus will be on:
Organic growth
Operating income
Return on capital
Operating cash flow
Management remuneration has been
adapted accordingly
Continue building on our end-user segments
and strong high growth market positions
Key management changes

Strategy Update 2013

2. Market environment
1. Introduction
2. Market environment
3. Group strategic update
4. Business Areas
5. Financial implications
6. Summary and conclusion

Strategy Update 2013

~43% of revenues

~16% of revenues

New Build Projects

Automotive OEM, Parts and Assembly

Maintenance, Renovation and Repair


Building Products and Components

~16% of revenues
Consumer Durables
Consumer Packaged Goods

Automotive Repair
Marine and Air Transport

~25% of revenues
Natural Resource and Energy Industries
Process Industries

Strategy Update 2013 10

In Buildings and Infrastructure, our


main market is in renovation and repair
New non-residential
construction
$ billion, output

Residential housing
completions
Thousand units

Total market maintenance


and repair
$ billion, output

BRIC
CAGR 0.0%

BRIC
CAGR 13.3%

2011 = 11,845
2011 = 1,222

2011 = 1,557

2011 = 3,943
2011 = 1,075

2011

12

13

EUR & US
CAGR 4.2%

EUR & US
CAGR 3.1%

14

Source: IHS / Construction IC

15

16

BRIC
CAGR 12.3%

2011 = 410
EUR & US
CAGR 0.4%

2011

12

13

14

Source: Euromonitor International

15

16

2011

12

13

14

15

16

Source: IHS / Construction IC

Strategy Update 2013 11

Buildings and Infrastructure trends


and implications for strategy and actions
Recent trends
Market contraction
Limited recovery
Mortgage markets restricted
Fewer house purchases

Impact on strategy and


actions going forward
Invest further in our strong positions in the
high growth markets
Restructure proactively in mature markets,
primarily Europe
Build re-paint culture in high growth markets

High growth market outlook positive


Lower growth in the future
Increased demand for improved
sustainability in housing

Continuously innovate to improve


sustainability for
Product itself
Application
End-use

Some government stimulus packages


for infrastructure

Strategy Update 2013 12

In Transportation, our main markets


are vehicle refinish and marine
Light vehicle production
and sales
Million units

Vehicle (car) miles driven


Billion car kilometers

Freight rates
ClarkSea* index $ earnings/day

Production 2011 = 77, CAGR 4.8%


Sales 2011 = 76, CAGR 4.9%
West Europe 2011 = 2,741
growth 2012 = -0.3%
US 2011 = 2,550
growth 2012 = -0.7%

2012 avg = $9,945

China 2011 = 1,120


growth 2012 = 10.2%
2011

12

Source: IHS

13

14

15

16

2011

12

13

14

15

16

Source: Historical data (through 2012) IRF / Euromonitor


International; management estimates for forward
looking data

2006

08

10

12

14

16

* Weighted average of tanker, bulk carrier, containership and gas carrier earnings
Source: Historical data (through 2012) Clarkson
Research Services Limited; management estimates
for forward looking data

Strategy Update 2013 13

Transportation trends and implications


for strategy and actions
Recent trends
Continued growth
Shift to Asia in automotive
manufacture and demand
Increasing use of lighter/
different materials
Vehicle car park increasing,
but repair rate decreasing

Considerable reduction in new


ship building
Reduced maintenance spend as
shipping rates fell

Impact on strategy and


actions going forward
Adapt value proposition and distribution
models for high growth market success
Restructure and reconfigure in contracting
segments and geographies
Innovate to improve functionality,
sustainability and margins
Strengthen business models to support
our customers on the maintenance aspects

Airplane miles continuing to increase


after recession

Strategy Update 2013 14

Consumer Goods trends and


implications for strategy and actions
Recent trends
Continued growth
Geographic shift to Asia in demand,
production and design

Impact on strategy and


actions going forward
Ensure both production and design presence
in high growth countries
Manage margins and/or restructure in
lower value segments

Significant drop in demand in mature


markets during the recession
Recovery muted thus far

Improve multi-level relationships


(e.g. OEM, ODM)
Differentiate through color, design,
and customer process improvement

Different types of demand


Vanishing middle in mature markets
Affordable products are the focus for
growth elsewhere

Strategy Update 2013 15

Industrial trends and implications for


strategy and actions
Recent trends

Cyclical sectors but AkzoNobel


segments are on different cycles
Recession impact muted due to
strong demand in high growth countries
Particularly strong growth in oil and gas
due to high prices and feedstock shifts
Government encouragement of
investment in (renewable) energy

Impact on strategy and


actions going forward
Adapt our structure in mature markets
Expand production and sales force in the
high-growth markets
Increase focus and investment in more
differentiated products
Innovate for additional functionality and
sustainability
Manage margins as raw materials fluctuate

Pulp and paper lower growth but


more stable

Strategy Update 2013 16

High growth markets are 44% of revenue


and their importance will increase
% of 2012 revenue, excluding Decorative Paints North America
38%
Mature Europe

Three year GDP growth*


9%

6%

3%

8%
Emerging Europe

15%
North America

0%
UK

Eurozone

USA

2013

2%
Middle East
and Africa

Latin
America
2014

China

Developing
Asia

2015

26%
Asia Pacific

11%
Latin America

Our goal: Greater than 50% of revenues from high growth markets

*Source: EIU: GDP year on year growth in local currency at constant prices

Strategy Update 2013 17

Capital allocation policy is focused on


high growth markets and efficiency
Capital expenditure
2012, 100% = 826 million (5.4% of revenue)

Major projects underway and timing of spend


Business
Area

2% 15%

25%
58%

Performance Coatings

Decorative Paints

Specialty Chemicals

Other

Capital expenditure will be around 4% of revenues


going forward

Investment 2012 2013


project

Performance
Coatings

China
expansion

Decorative
Paints

UK
megaplant

Decorative
Paints

China
expansion

Specialty
Chemicals

Ningbo
multisite

Specialty
Chemicals

Frankfurt
membrane

Specialty
Chemicals

Brazil
Eldorado

Specialty
Chemicals

Brazil
Suzano

2014 2015

40-50% growth related

Strategy Update 2013 18

Consumer confidence impacts


three of our segments
Recent trends

Consumer confidence
Q4 2012
150
125
100
75
121
50

111

108
89

87

80

79

76
52

25
0
India

Brazil

China

US

Germany

Source: Nielsen, Consumer confidence figures below 100 demonstrate some degree of pessimism

Sweden

UK

Netherlands

France

Strategy Update 2013 19

Purchase Managers Index (PMI) shows


a clear change in trend in Q4 2011
PMI
60

US, China, India


and Brazil indicate
expansion of
manufacturing

Eurozone indicates
further contraction

PMI is a good
indicator for our
Industrial segment

55

50

45

40
Dec-09

Dec-10
Global

Source: JP Morgan

Eurozone

Dec-11
US

China

Dec-12
Brazil

Strategy Update 2013 20

AkzoNobel benefits from its


broad end-user segmentation
and geographical presence

AkzoNobels four end-user segments show a


mixed picture for future development
Buildings and Infrastructure faces challenges, especially in Europe
Marine transportation shows reduced activity levels
Consumer Goods, Industrial, automotive and air transport are
reasonably robust

High growth markets show stronger demand developments in virtually


all segments

North America shows earlier signs of recovery compared to Europe

Consumer confidence varies strongly per region and has a clear influence
on significant end user buying decisions (housing, cars, furniture, etc.)

The optimism levels reflected in the Purchasing Managers Index (PMI)


will have a positive impact on our Industrial segments

Strategy Update 2013 21

3. Group strategic update


1. Introduction
2. Market environment
3. Group strategic update
4. Business Areas
5. Financial implications
6. Summary and conclusion

Strategy Update 2013 22

The vision and new targets


Vision: Leading market positions delivering leading performance
To be a leader in:
Operating efficiency and customer service
Innovation
Sustainability

New targets

Return on sales (ROS, operating income/revenue)


Return on investment (ROI, operating income/average 12 months invested capital)
Carbon emissions across the value chain
Eco-premium products

Strategy Update 2013 23

AkzoNobel strategy

Strategy Update 2013 24

We will drive five strategic focus areas


1. Care for the customer

1. Care for the customer

2. Reduction of product
and process complexity
3. Focus on cash and return on investment

3. Cash and return


on investment

4. Embedded safety and sustainability

4. Embedded safety
and sustainability

5. Diverse and inclusive talent development

5. Diverse and inclusive


talent development
Strategy Update 2013 25

The company core processes


will support our strategic focus areas
Core processes

Behavior-based and process safety

Process owner

Integrated Supply Chain (HSE)

Operational control cycle

CEO/CFO

Continuous improvement

Integrated Supply Chain


(Operations)

Innovation

Procurement

Talent management

RDI
Integrated Supply Chain
(Procurement)
HR

Strategy Update 2013 26

Actions

> Deliver dependably


> Grow organically
> Innovate
> Simplify
> Standardize
> Continuously improve

Strategy Update 2013 27

Strategy on a page

Strategic focus areas

Processes

Actions

End-user segmentation

Care for the customer


Reduction of product
and process complexity
Cash and return on
investment
Embedded safety
and sustainability
Diverse and inclusive
talent development

Behavior-based
and process safety
Operational
control cycle
Continuous
improvement
Innovation
Procurement
Talent management

Buildings and
Infrastructure
Transportation
Consumer Goods
Industrial

Deliver dependably
Grow organically
Innovate
Simplify
Standardize
Continuously
improve

Strategy Update 2013 28

Our sustainability strategy:


Creating more value with fewer resources
More customer value in our end-user segmentation

Resource scarcity across the value chain will create opportunities


Scope 3 upstream

Scope 1 and 2

Raw materials

Own operations,
including energy use

Scope 3 downstream

Customer operations

End-user

End of life

Scope 4 Energy/ resource benefits in use

Strategy Update 2013 29

Sustainability is business;
Business is sustainability

Downstream eco-premium solutions:


20% of our revenues by 2020
We will increase the revenue from solutions
that generate direct resource and energy benefits
for our customers, consumers and users

Reduction of carbon emissions


25-30% reduction per ton by 2020 (2012 base)
We will reduce our carbon emissions through the value chain

Resource efficiency
As of 2014 AkzoNobel will report on an innovative new index
measuring how we improve resource efficiency across the
full value chain - compared to the value we generate

Strategy Update 2013 30

End-user segment trends,


combined with sustainability,
direct our innovation spend

End-user segments

Sustainability
Sustainability = Business
Business = Sustainability

Direction of
innovation
spend
(2.5% of 2012 revenue)

Strategy Update 2013 31

AkzoNobel delivers innovation


Buildings and
Infrastructure
Dulux Guardian

Transportation
Aerobase
Coating System

A premium, low-VOC
and low-odor soft-sheen
emulsion for interior walls

A consistently
performing OEM-approved
low VOC base coat/clear
coat system for aerospace

Consumer goods
Biostyle CGP

Industrial
Monochloroacetic
acid (MCA)

A range of sustainable
hybrid polymers for
consumer applications

An asset-light approach
to sustainable chemical
production using proprietary
hydrogenation technology

Strategy update 2013 32

Performance Improvement Program


to deliver 500 million in 2013,
one year earlier than planned
Performance Improvement Program

Operational
Excellence

Functional
Excellence

Business Unit
Adaptations

Key summary to date

2013 Plan

Gains of 250 million,


excluding Decorative Paints North America
Costs of 292 million,
excluding Decorative Paints North America
Pulled actions and associated costs forward
Added measures (including European Decorative
Paints) with additional cost in 2012

Accelerate delivery of recurring 500 million


EBITDA gain in 2013, which was originally
intended in 2014
Associated cost is estimated at 205 million
Guidance of 500 million remains even though
North America Decorative Paints will be
divested
Added measures included

Strategy Update 2013 33

Moving from project based to continuous


improvement will be core in 2013
Operational
Excellence

Product and margin management


Consolidation of RD&I
Logistic and warehouse optimization

Functional
Excellence

IT infrastructure simplification
HR shared service model
Finance shared service centers

Organizational redesign of Marine and Protective


Coatings, Wood Finishes and Adhesives, and
Pulp and Performance Chemicals
Additional restructuring of Decorative Paints Europe

Business Unit
Adaptations

Embedding

During 2013, we will embed


continuous improvement
in our businesses

Strategy Update 2013 34

Our actions in 2012 have


simplified the Business Areas
Business Area

Decorative Paints

Business Units

Europe
Latin America
Asia

Performance Coatings

Marine and Protective Coatings


Automotive and Aerospace Coatings
Powder Coatings
Industrial Coatings

Specialty Chemicals

Functional Chemicals
Industrial Chemicals
Surface Chemistry
Pulp and Performance Chemicals

2012 Actions

Announced divestment
of North America Decorative Paints

Reduction of business units


Wood finishes is now part of
Industrial Coatings
Specialty finishes, previously in
Industrial Coatings, is now
with Automotive

Completed divestment of
Chemicals Pakistan

Strategy Update 2013 35

AkzoNobel strategy

Strategy Update 2013 36

4. Business Areas
1. Introduction
2. Market environment
3. Group strategic update
4. Business Areas
5. Financial implications
6. Summary and conclusion

Strategy Update 2013 37

The global paints and coatings


market is around 75 billion
By market sector
2011, 100% = 75 billion

Aerospace
Yacht
Packaging
Coil
Marine
Wood

By end-user segment
2011, 100% = 75 billion

Industrial

Decorative
Paints
(43%)

Consumer
Goods

Buildings and
Infrastructure

Vehicle
Refinish
Powder

Transportation

Protective

Performance
Coatings
(57%)

General
Industrial

Source: Orr & Boss; management analysis

Automotive
OEM

Strategy Update 2013 38

AkzoNobel has many leading


market positions
No.1 Position

Decorative

Multiple regions
outside North
America
North America*

Other key players


PPG, regional players

Sherwin-Williams

PPG, regional players

Protective

Sherwin-Williams, Jotun

Powder

Axalta, Jotun, regional players

Auto refinish

Axalta

PPG, AkzoNobel

Wood

Sherwin-Williams, Valspar

Marine

Jotun, Chugoku

Coil

PPG, Beckers

* AkzoNobel not present with North America divestment to PPG

Strategy Update 2013 39

Decorative Paints overview


Revenue by end-user
sub-segment

Revenue by geographic region

New build projects

Mature Europe

8%4%

Maintenance,
renovation and repair

16%

Asia Pacif ic

14%

Latin America

49%
84%

25%

Emerging Europe
Other regions

Decorative Paints key figures


(new definition)

million

2012*

BA-level core processes and capabilities

Revenue

4,297

EBITDA
Operating income

284
94

Return on sales

2.2%

Return on investment

3.0%

# Employees

Branding
Distributor, wholesaler, retail management
Understanding and serving professional painters
Consumer inspiration
Quality management, including product portfolio management

17,020

*After the divestment of Decorative Paints North America, excluding impairment (2.1 billion)

Strategy Update 2013 40

Decorative Paints sees limited overall


market sector growth in the near future
End-user
sub-segment
New build
projects

Maintenance,
renovation and
repair

Geographic region

Europe
North America
Asia
Latin America

Europe
North America
Asia
Latin America

Forward
looking trends

Revenue by Business Unit

Europe

24%
Latin America

14%

62%

Asia

Expected market growth for the


market sectors relevant to
AkzoNobel: 3-4%

Strategy Update 2013 41

After the divestment of North America,


our focus is on adapting Europe,
and investing in high growth markets
Europe

High growth markets

European organization de-layered

Additional investment in China

Better proximity to customers

Continuously expanding the franchise network


in China, India, and South East Asia

Implemented standard processes and merged


ERP system to one

Stronger focus on Eastern Europe,


Middle East and Africa

Expansion of activities in Latin America

Implementing a single business entity

Restructuring cost and benefits for 2013 included


in Performance Improvement Program

Additional costs are expected in 2014; total


recurring operational benefits of 100 million
will be realized by end of 2014

Strategy Update 2013 42

Decorative Paints strategic direction


Noteworthy events 2012
Launched Lets Color brand and
campaign globally
Global campaigns to inspire customers
Expanded store network in China and India
Announcement divestment of Decorative
Paints North America
Realigning and restructuring European
business
Actions going forward
Expand manufacturing capacity in
China and India
Expand market presence in
emerging Europe and the Middle East
Complete the divestment of North America
Launch new products for the
high growth markets
Deliver on the realignment of the European
organization

Expected 2015 financial outcomes


Organic revenue growth: 5%
Return on sales: 7.5%
Return on investment : 12%

Strategy Update 2013 43

Performance Coatings overview


Revenue by end-user segment

Revenue by geographic region


Mature Europe

8% 4%

Transportation

14%

36%
23%

Consumer
Goods

11%

27%

Asia Pacific

Buildings and
Infrastructure
Industrial

North America

30%

27%

20%

Emerging
Europe
Latin America
Other regions

Performance Coatings
key figures (new definition)
million

2012

BA-level core processes and capabilities

Revenue

5,702

EBITDA

673

Operating income

542

Return on sales

9.5%

Return on investment

21.7%

# Employees

21,310

Industrial key account management


Technical support and service
Design, color and color matching
Continuous innovation in functionality and
ease-of-use
Sustainable, safe solutions

Strategy Update 2013 44

Performance Coatings sees growth in


several key market sectors
End-user
segment

Performance Coatings
market sectors serving
the segment

Transportation

Automotive and air


Marine transport

Consumer
Goods

Powder and packaging


coatings, wood and
specialty plastic finishes

Buildings and
Infrastructure

Protective, coil and


powder coatings, wood
finishes

Industrial

Protective and powder


coatings

*AkzoNobel has a limited position in Automotive OEM coatings

Forward looking
trends

Revenue by Business Unit


Marine and
Protective
Coatings

32%

28%

Automotive and
Aerospace
Coatings
Powder
Coatings

17%

23%

Industrial
Coatings

Expected market growth for the


market sectors relevant to
AkzoNobel: 4%

Strategy Update 2013 45

Performance Coatings strategic direction


Noteworthy events 2012
Schramm acquisition integration on track
Opened a new manufacturing facility in Vietnam
Multiple sport stadium contracts for
London Olympics and Brazils future events
McLaren partnership expanded
Realigned organization to four Business Units
(from five)
Reorganized Europe for multiple Business Units
(Wood, Marine, Automotive)

Actions going forward

Expected 2015 financial outcomes


Organic revenue growth: 5%
Return on sales: 12%
Return on investment: 25%

Complete manufacturing expansion for


automotive refinish in China
Complete Schramm integration
Product and margin management
Continue product line rationalization
Continue ERP consolidation

Strategy Update 2013 46

Specialty Chemicals overview


Revenue by end-user segment

18%
6%
58%

18%

Buildings and
Infrastructure
Transportation
Consumer
Goods
Industrial

Revenue by geographic spread

3%
4%
10%

Mature Europe

North America
40%

Asia Pacific
Latin America

22%

Emerging Europe
Other regions

21%

Specialty Chemicals key figures


(new definition)
million

2012

BA-level core processes and capabilities

Revenue

5,543

EBITDA

830

Operating income

500

Return on sales

9.0%

Return on investment

13.6%

# Employees

10,750

Management of integrated value chains


Continuous technological advancement
Engineering and project management
Process safety
Product and margin management
Managing capital intensive businesses and expansions

Strategy Update 2013 47

Specialty Chemicals sees limited growth


in its key market sector positions
End -user
segment

Industrial

Specialty Chemical
market sectors serving
the segment

Surface Chemistry,
Industrial Chemicals,
Functional Chemicals,
Pulp and Performance

Consumer
Goods

Surfactants, polymers,
chelates, ethylene amines,
silica products

Buildings and
Infrastructure

Redispersable powders,
cellulosic derivatives,
chlorine, surfactants

Transportation

Forward
looking trends

Chlor-alkali, organic
peroxides, metal alkyls

Revenue by Business Unit


Functional
Chemicals

21%
37%

Industrial Chemicals
Surface Chemistry

20%
22%

Pulp and
Performance
Chemicals

Expected market growth for the


market sectors relevant to
AkzoNobel: 3%

Key challenges due to capacity surplus in ethylene amines


Significant energy cost differentiation among regions

Strategy Update 2013 48

Specialty Chemicals strategic direction


Noteworthy events 2012

Acquired Boxing Oleochemicals, China


Further expansion in Ningbo, China multisite
MCA expansion in Taixing, China
Opened bleaching chemical Island in Brazil
and further investment in another site
Demerger and sales of Chemicals Pakistan

Expected 2015 financial outcomes

Actions going forward

Return on sales: 12%

Further integrate and grow Boxing


Benefit from capacity expansions in Taixing,
Brazil and Germany
Generate growth from new products
Further rationalize and consolidate
ERP systems

Organic revenue growth: 3%

Return on investment: 15%

Strategy Update 2013 49

Realistic expected 2015 outcomes


Expected Outcomes

16

12.0
12

Return
on
sales

9.5

9.0

7.5

8
2.2

Decorative Paints

Performance Coatings

32

16
8
0
%

Assumption:
Revenue growth
3 year CAGR

Specialty Chemicals

25.0

21.7

24

Return
on
investment

12.0

2012
2015

15.0

13.6

12.0
3.0

Decorative Paints

Performance Coatings

5.0

5.0

Specialty Chemicals

8
3.0

4
0
%

Decorative Paints

Performance Coatings

Specialty Chemicals

Strategy Update 2013 50

5. Financial implications
1. Introduction
2. Market environment
3. Group strategic update
4. Business Areas
5. Financial implications
6. Summary and conclusion

Strategy Update 2013 51

Historical EBITDA profitability


shows stable results in
challenging economic times
EBITDA as reported*

EBITDA margin

billion
2.0

%
14

12
1.5

10
8

1.0
1.8

2.0
1.7

1.8

1.9

6
4

0.5

2
0.0

0
2008

2009

2010

EBITDA margin
*All years excluding National Starch

2011

2012

EBITDA
Strategy Update 2013 52

AkzoNobel sources and uses of


cash remains a key challenge
we are addressing
We are not generating enough cash from
operations to adequately meet our needs

Cash flow sources and uses


million
2011

Source

2012

Use

Source

Use

Restructuring and pension top-ups consume a


significant proportion of cash
We have been borrowing to pay dividends
Need to generate more cash from better
performance
Remuneration metrics have been adjusted to
include cash generation

0
EBITA
Provision
Operating working capital
Pensions
Capital expenditures
Dividends

Strategy Update 2013 53

Targets for 2015 are focused


on increased cash generation
and value creation
New targets

Old targets

Change driver

Increase return on sales (ROS,


operating income/ revenue)
to 9%

Grow to 20 billion revenues

Increased focus on delivery of


operating profit after incidentals

Achieve return on investment


(ROI) to 14%

Increase EBITDA each year,


maintaining 13-15% margin

Ultimate driver of value creation


Deliver returns above the cost
of capital

Net debt/EBITDA <2.0 times

Reduce OWC/revenues by
0.5 p.a. towards a 12% level

Fuller measure of cash


generation; not just one
component

Deadline: end 2015

Deadline: medium term

Shorter term
Defined point in time
Increased focus on delivery
and accountability

Strategy Update 2013 54

Incidentals are now included in EBITDA*


as part of our ongoing business
million

Incidentals as reported

2010

2011

Incidentals are now included in EBITDA


unless genuinely one-off and not related to
normal business
(2,520)
2012

(139)

(126)

(32)

(2,170) Restructuring charges are now considered an


ongoing business activity and are not reported
as incidentals
6

(107)

(129)

Performance improvement program


restructuring charges are also now included in
(344)
EBITDA

13

12

40

2,009

1,834

1,901

14.8%

12.6%

12.4%

Restated EBITDA

1,915

1,717

1,597

Restated EBITDA %

14.1%

11.8%

10.4%

Total restated
incidentals
Restated IAS19
incidentals with no
impact on EBITDA

Total incidental
EBITDA adjustment:
IAS19 EBITDA
adjustment
EBITDA as reported
EBITDA %

*Restated for IAS19 adjustments which impact the other line

Strategy Update 2013 55

Operating income is our new focus:


our return on sales target is to deliver
9% in 2015
Going forward, operating income, after
incidentals, and return on sales (ROS,
operating income/revenue) are key metrics

Operating income development


billion
1.5
1.0

This will focus management on delivery and


quality of profits

0.5
0.0
2010

2011

2012*

Return on sales (ROS) development


Operating income/revenue

Operating income and ROS have not


progressed over the last three years
Our ROS target is 9%, an increase of 3.1%
percentage points, by 2015

15%
10%

Absolute operating income is one of the targets


for management remuneration

5%

0%
2010

2011

2012*

2015

Specialty Chemicals

Decorative Paints

Performance Coatings

AkzoNobel

*2012 excluding impairment (2.1 billion)

Strategy Update 2013 56

Return on investment target


is to deliver 14% in 2015
Return on investment (ROI) development
Operating income/Average 12 month invested capital

40%

Return on investment is another key target for


the group, reflecting our focus on delivering
value through returns in excess of our cost
of capital

20%

Invested capital defined as total assets


(excluding cash, investments in associates,
pension assets, assets held for sale) less tax
liabilities and other payables

10%

Return on investment target is 14%,


an increase of 5.1 percentage points, by 2015

0%

Return on investment is one of the targets for


management remuneration

30%

2010

2011

2012*

2015

Specialty Chemicals

Performance Coatings

Decorative Paints

AkzoNobel

*2012 excluding impairment (2.1 billion)

Strategy Update 2013 57

Variable costs represent


54% of revenue
Profit and loss breakdown*
% of total
100%

Decorative Paints is more driven by


personnel costs in the distribution network,
while Specialty Chemicals has more
production costs
Operating expense growth is primarily
due to wage inflation
0%
Decorative Performance Specialty AkzoNobel
Paints
Coatings Chemicals

The performance improvement program


benefits are equally split
between fixed and variable costs

EBIT margin
Selling, advertising, administration, R&D costs
Fixed production costs
Raw materials, energy and other variable costs

* Rounded percentages

Strategy Update 2013 58

Operating cash flow is


a key internal target
Operating cash flow development
billion

1.5

1.0

0.5

1.1

0.9

1.0

Operating cash flow includes:


EBITDA (new definition)
Change in operating working capital
Capital expenditure
Incidental costs

Management remuneration is linked to


delivery of operating cash flow targets

0.0
2010

*2012 excluding impairment (2.1)

2011

2012*

Strategy Update 2013 59

2015 target is to maintain a net debt to


EBITDA ratio of less than two times
Debt maturities
billion

Net debt/EBITDA
x
1.5

0.9

1.0

0.6
0.3

0.5

0
2013 2014 2015 2016

0.0
2010

2011

2012

Maintain investment grade rating of BBB+


We have a strong liquidity position to support growth
No immediate refinancing is needed
Average cost of debt has reduced over the last
three years

bonds

2018

$ bonds

2022

bonds

Average cost of long term bonds


%
8

6
4

7.29

6.35

5.62

2011

2012

2
0
2010

* At the end of Q3 2012

Strategy Update 2013 60

IAS 19 pension accounting changes


create positive impact on EBITDA
and net income
million

2011 IAS19
impact

2012 IAS19
impact

Statement of income
EBITDA

12

40

Financing expenses

25

62

After-tax impact in statement of income

29

77

Pension net liabilities/(asset)

331

1,486

Other post-retirement liabilities

(28)

(21)

Post-retirement liabilities/(asset)

303

1,465

Incidentals

Balance sheet

Due to changes in IAS 19, the amortization charges in EBITDA will cease and the charges in financing
expenses are significantly lower
The changes in IAS 19 no longer permit corridor accounting. The reported funded status deficit excluding
administration costs previously included in the defined benefit obligation (DBO) liability will become the
new balance sheet liability, with an associated deferred tax impact (not shown on this slide).
Strategy Update 2013 61

Pension cash flow guidance


Defined benefit pension cash top-ups
million
2011 actual

353

2012 actual*

355

2013 estimated

~300

2014 -17 estimated

~330/year

2018 estimated

~100

Top-ups relate mainly to the UK


Top-ups are based on prudent actuarial
valuation of liabilities, which differs from
accounting liability
Actuarial pension deficit of the 2 main UK
plans is estimated at 1.5 2 billion
Recent actuarial funding reviews on ICI and
CPS pension funds in the UK have resulted in
reduced top-ups by 485 million over the next
six years
The next triennial reviews will be completed in
2015

Regular contributions
million 2013 estimated
Defined benefit

110

Defined contribution

180

*Excludes one-off cash transfer of 239 million to ICI Pension Fund in the UK being termination of a contingent asset structure.

Strategy Update 2013 62

New focus to improve performance


and drive value creation
million

Revenue
EBITDA
Depreciation,
amortization
Restated
incidentals
Operating
income
EBITDA
margin
Return on
sales
Invested
capital**
Return on
investment

2010

2011

2012*

2015
Target

13,605 14,604 15,390


1,915

1,717

1,597

(590)

(563)

(625)

(32)

(64)

1,293

1,157

908

14.1%

11.8%

10.4%

9.5%

7.9%

5.9%

Benefits of new targets


Clear focus on value creation
Linked to remuneration
of senior management

9.0%

11,467 11,537 10,238


11.3%

10.0%

8.9%

14.0%

*2012 excluding impairment (2.1 billion) ** Average 12 month invested capital excluding full year impairment

Strategy Update 2013 63

6. Summary and conclusion


1. Introduction
2. Market environment
3. Group strategic update
4. Business Areas
5. Financial implications
6. Summary and conclusion

Strategy Update 2013 64

Dividends

Our dividend policy is to pay a stable to rising


dividend each year
1.08

1.05

1.12

1.12
An interim and final dividend will be paid in
cash unless shareholders elect to receive a
stock dividend

0.30

0.32

0.33

0.33

2009

2010

2011

2012

Final dividend

Interim dividend

Strategy Update 2013 65

A smaller Executive Committee


going forward*

Spelling and *

*With effect from the Annual General Meeting on April 26, 2013 **Until June 2013

Strategy Update 2013 66

Short term incentives have been aligned


with our priorities
Executive short term bonus 2013
Bonus
Element

Metric

Financial targets are set based on


Return on investment
Operating income
Operating cash flow

20%

Return on investment

20%

Operating income

30%

Operating cash flow

More than 600 executives are affected


by this change

30%

Personal targets related to


performance improvement
plan

Alignment of priorities

Strategy Update 2013 67

New and realistic 2015 financial targets


focused on quality of earnings
and value creation
Return on sales
(Operating income/revenue)
%

Return on investment
(Operating income/average
12 months invested capital)
%

Net debt/EBITDA
x

12

16

9.0
5.9 *

12

14.0
8.9 *

0
2012

2015

2.0

1.4

<

0
2012

2015

2012

2015

Assumes sales growth (CAGR) for the period of 4%

*2012 excluding impairment (2.1 billion)

Strategy Update 2013 68

Summary
Clear end-user segment focus providing forward looking indicators
and direction for our market initiatives and innovation spend
Challenging market conditions expected in the near future
Operational strategy on the basis of:
Well defined strategic focus areas
Core processes
Clear set of actions aimed at continuous efficiency improvements
Clear sustainability strategy and sustainability targets
Guidance and targets defined
A number of new management team members
Focus on operating income, return on investment and cash generation:
remuneration aligned

Strategy Update 2013 69

Leading market positions


delivering leading performance
Today, the company has
Excellent portfolio of businesses
Good long term growth potential on the basis of end-user segment growth
Strong positions in high growth markets (44% of revenue)
Leadership positions in many markets
Clear leader in sustainability
Track record of delivering sustainable innovations and products
Strong brands, both in consumer and industrial markets
Clear focus to deliver on our significant potential
Improved returns and cash flow
Leveraging scale
Simplification and standardization
Continued innovation

Strategy Update 2013 70

Thank you for your attention

Safe Harbor Statement


This presentation contains statements which address such key issues as
AkzoNobels growth strategy, future financial results, market positions, product development, products in
the pipeline, and product approvals. Such statements should be carefully considered, and it should be
understood that many factors could cause forecasted and actual results to differ from these statements.
These factors include, but are not limited to, price fluctuations, currency fluctuations, developments in raw
material and personnel costs, pensions, physical and environmental risks, legal issues, and legislative,
fiscal, and other regulatory measures. Stated competitive positions are based on management estimates
supported by information provided by specialized external agencies. For a more comprehensive discussion
of the risk factors affecting our business please see our latest Annual Report, a copy of which can be found
on the companys corporate website www.akzonobel.com.

Investor update Full-Year 2012 & Q4 results 72

Appendices

Strategy Update 2013 73

In Consumer Goods, our activities


are spread evenly over consumer
durables and consumer packaging
Consumer electronics
production
$ billion, value added
2011 = 100

Furniture production

Food and beverage


production
$ billion, value added
2011 = 871

$ billion, value added


2011 = 109

+7.9% p.a.
CAGR 2.6%

+2.2%

-1.2%

CAGR 1.8%

2011

12

13

Source: Oxford Economics

14

15

16

2011

12

13

14

Source: Oxford Economics

15

16

2011

12

13

14

15

16

Source: Oxford Economics

Strategy Update 2013 74

In Industrial, our activity is spread


across the two sub-segments
Brent crude futures price
$, price per barrel
Annual average spot price
2011 = $111

Energy and utilities


construction
$ billion, output
2011 = 360

Chemical production
$ billion, output
2011 = 690
CAGR
3.8%

CAGR
9.4%

100

0
2011

12

13

Source: Oxford Economics

14

15

16

2011

12

13

14

15

Source: Business Monitor International

16

2011

12

13

14

15

16

Source: Oxford Economics

Strategy Update 2013 75

By focusing on the full value chain,


we will drive business, resource
and engagement benefits
Scope 3 upstream

Scope 1 and 2

Raw materials

Own operations

Scope 3 downstream

Customer operations

End-user

End of life

Scope 4
Energy/resource benefits in use
Sustainable
business

Cost savings

Cost savings

Improve revenue
and margin

Improve revenue and margin

Resource
efficiency

Reduced material
and energy use

Reduced
energy used

Reduced material
and energy use in
customer processes,
application

Reduced material and energy use


in product use

Capable,
engaged
people

Engaged suppliers

Engaged
employees

Engaged customers

Engaged customers and users

Strategy Update 2013 76

Decorative Paints restated financials,


key assumptions and expected outcomes
million

Revenue
EBITDA
Depreciation,
amortization
Restated
incidentals
Operating
income
EBITDA
margin
Return on
sales
Invested
capital**
Return on
investment

2010

2011

2012*

3,933

4,201

4,297

541

389

284

(205)

(152)

(176)

(2)

(14)

336

235

94

13.8%

9.3%

6.6%

8.5%

5.6%

2.2%

4,908

5,032

3,121

6.8%

4.7%

3.0%

2015
Outcome

Financials are restated for changes to


incidental treatment and exclusion of the
North American Decorative Paints business
Expected outcomes
Return on sales of 7.5% by 2015
Return on investment of 12% by 2015

7.5%

Key assumption
Revenue CAGR of 5% to 2015

12.0%

*2012 excluding impairment (2.1 billion) ** Average 12 month invested capital excluding full year impairment

Strategy Update 2013 77

Performance Coatings restated financials,


key assumptions and expected outcomes
million

Revenue
EBITDA
Depreciation,
amortization
Restated
incidentals
Operating
income
EBITDA
margin
Return on
sales
Invested
capital*
Return on
investment

2010

2011

2012

2015
Outcome

4,786

5,170

5,702

610

572

673

(107)

(116)

(131)

(16)

487

458

542

12.7%

11.1%

11.8%

10.2%

8.9%

9.5%

2,063

2,267

2,499

23.6%

20.2%

21.7%

*Average 12 month invested capital

Financials are restated for changes to


incidental treatment
Expected outcomes
Return on sales of 12% by 2015
Return on investment of 25% by 2015
Key assumption
Revenue CAGR of 5% to 2015
12.0%

25.0%

Strategy Update 2013 78

Specialty Chemicals restated financials,


key assumptions and expected outcomes
million

Revenue
EBITDA
Depreciation,
amortization
Restated
incidentals
Operating
income
EBITDA
margin
Return on
sales
Invested
capital*
Return on
investment

2010

2011

2012

4.943

5.335

5.543

915

909

830

(260)

(281)

(306)

(51)

(6)

(24)

604

622

500

18.5%

17.0%

15.0%

12.2%

11.7%

9.0%

3,464

3,406

3,678

17.4%

18.3% 13.6%

* New definition **Average 12 month invested capital

2015
Outcome

Financials are restated for changes to


incidental treatment
Expected outcomes
Return on sales of 12% by 2015
Return on investment 15% by 2015
Key assumptions
Revenue CAGR of 3% to 2015
12.0%

15.0%

Strategy Update 2013 79

Incidentals now included in EBITDA as


part of ongoing business
million

2010

2011

2012

Restructuring costs

(104)

(129)

(324)

(2,106)

(49)

(9)

(36)

33

10

(45)

(19)

(9)

(139)

(126)

(2,520)

Restructuring costs

Impairment Deco

(2,106)

(49)

(9)

(20)

33

10

(30)

Other incidental results

(16)

(14)

Total Restated Incidentals (incl IAS 19 impact)

(32)

(2,170)

(107)

(129)

(350)

Remaining difference due to definition change)

(107)

(129)

(344)

EBITDA as reported

2,009

1,834

1,901

EBITDA adjustment due to new definitions

(107)

(129)

(344)

13

12

40

1,915

1,717

1,597

Impairment Deco
Results related to major legal,
anti-trust and environmental cases
Results of acquisitions and divestments
Other incidental results
Total Incidentals as reported

Results related to major legal,


anti-trust and environmental cases
Results of acquisitions and divestments

Total difference
Of which IAS 19 impact on incidentals

EBITDA adjustment due to IAS 19 impact


Restated EBITDA (IAS 19 impact included)

Strategy Update 2013 80

Variable costs analysis


2012 (excluding Decorative North America)
Packaging
Energy & other variable costs*
Raw materials

Solvents

6%
7%
30%

Chemicals and
intermediates***

16%

3%
Additives

9%

Other raw materials**

7%
3%

Pigments

14%
Resins

5%
Titanium
dioxide

Coatings specialties

* Other variable costs include variable selling costs (e.g. freight) and products for resale ** Other raw materials include cardolite, hylar etc.
*** Chemicals and intermediates include caustic soda, acetic acid, tallow, ethylene, ethylene oxide, sulfur, amines etc.

Strategy Update 2013 81

Debt duration 4.2 years and


no refinancing currently planned
Debt maturities*
million (nominal amounts)
bonds

$ bonds

bonds
825

800

750

622

44
379

306
15
2012

2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

Strong liquidity position to support growth


Undrawn revolving credit facility of 1.7 billion (2017) and 0.1 billion (2016)
1.5 and $3 billion commercial paper programs, backed by the revolving credit facility
Net cash and cash equivalents 1.6 billion*

* At the end of Q4 2012

Strategy Update 2013 82

Financial restatement summary for


AkzoNobel Group
FY2010
Revenues

As Reported (excluding NA Deco)


FY2011
Q1-12
Q2-12
Q3-12
Q4-12

13.605

14.604

2.009

1.834

438

577

-435
-155

-419
-144

-114
-39

-115
-40

1.419

1.271

285

422

367

202

-139

-126

-52

-44

-2.229

-195

Operating Income

1.280

1.145

233

378

-1.862

-1.244

Operating Income excl. impaired goodwill

1.280

1.145

233

378

244

862

-327
25

-336
24

-65
4

-82
5

-66
5

-54
-1

-267
13

Finance Charges & Associates

-302

-312

-61

-77

-61

-55

Profit Before Tax


Tax
Minorities
Discontinued Income

978
-174
-83
33

833
-233
-64
-59

172
-61
-14
-26

301
-82
-22
4

-1.923
-58
-9
-392

-48
29
-18
-22

Net Income

754

477

71

201

-2.382

-59

Adjusted Net Income

912

790

162

259

234

EPS

3,23

2,04

0,30

0,85

Adjusted EPS

3,91

3,10

0,69

1,09

14,8%
10,4%

12,6%
8,7%

11,8%
7,7%

9,4%
9,4%

7,8%
7,8%

12,1%

EBITDA
Depreciation
Amortisation
EBIT
Incidentals

Total Finance Charges


Associates

EBITDA Margin%
EBIT Margin %
Return on Sales %
Return on Sales % (excl. impaired goodwill)
Moving Average ROI%
Moving Average ROI% (excl. impaired goodwill)
Capex
Invested Capital average (12M)
Invested Capital average (12M) (excl. impaired goodwill)
OWC
OWC%

3.707

4.044

3.966

FY2012

Restatements (Incidentals & IAS 19)


FY2010 FY2011 Q1-12 Q2-12 Q3-12 Q4-12 FY2012

FY2010

FY2011

New Format
Q1-12
Q2-12

Q3-12

Q4-12

FY2012

3.707

3.966

3.673

15.390

3.673

15.390

13.605

14.604

4.044

523

363

1.901

-94

-117

-28

-23

-95

-158

-304

1.915

1.717

410

554

428

205

1.597

-115
-41

-119
-42

-463
-162

-435
-155

-419
-144

-114
-39

-115
-40

-115
-41

-119
-42

-463
-162

1.276

-94

-117

-28

-23

-95

-158

-304

1.325

1.154

257

399

272

44

972

-2.520

107

129

31

33

99

187

350

-32

-21

-11

-2.130

-8

-2.170

13

12

10

29

46

1.293

1.157

236

388

-1.858

36

-1.198

1.293

1.157

236

388

248

36

908

-2
-

25
-

15
-

15
-

16
-

16
-

62
-

-329
25

-311
24

-50
4

-67
5

-50
5

-38
-1

-205
13

-254

-2

25

15

15

16

16

62

-304

-287

-46

-62

-45

-39

-192

-1.498
-172
-63
-436

11
-2
25

37
-8
-

18
-5
-

25
-7
-

20
-6
-

45
-13
-

108
-31
-

989
-176
-83
58

870
-241
-64
-59

190
-66
-14
-26

326
-89
-22
4

-1.903
-64
-9
-392

-3
16
-18
-22

-1.390
-203
-63
-436

-2.169

34

29

13

18

14

32

77

788

506

84

219

-2.368

-27

-2.092

119

774

-66

-157

-10

-7

-57

-95

-169

846

633

152

252

177

24

605

-10,00

-0,25

-9,14

0,15

0,12

0,06

0,07

0,06

0,14

0,32

3,38

2,16

0,36

0,92

-9,94

-0,11

-8,82

0,98

0,50

3,26

-0,28

-0,27

-0,04

-0,03

-0,24

-0,40

-0,71

3,63

2,83

0,65

1,06

0,74

0,10

2,55

14,3%
10,4%

13,2%
9,3%

9,9%
5,5%

12,4%
8,3%

14,1%
9,7%

11,8%
7,9%

11,1%
6,9%

13,7%
9,9%

10,8%
6,9%

5,6%
1,2%

10,4%
6,3%

6,3%
6,3%

9,3%
9,3%

-46,9%
6,2%

0,2%
0,2%

-8,1%
5,6%

9,5%
9,5%

7,9%
7,9%

6,4%
6,4%

9,6%
9,6%

-46,8%
6,3%

1,0%
1,0%

-7,8%
5,9%

10,5%

10,2%

9,9%

9,7%

10,0%

10,0%

11,3%
11,3%

10,0%
10,0%

9,4%

8,7%

-9,2%

-10,1%

-10,1%
8,9%

492

658

135

166

195

330

826

492

658

135

166

195

330

826

11.721
11.721

12.088
12.088

12.447

12.882

13.107

12.781

12.781

-254

-551

-642

-763

-865

-964

-964

11.467
11.467

11.537
11.537

11.805

12.119

12.242

11.817

11.817
10.238

1.839

1.891

2.259

2.314

2.178

1.659

1.659

-147

-57

-62

-87

-76

-87

-87

1.692

1.834

2.197

2.227

2.102

1.572

1.572

13,5%

13,2%

15,1%

14,1%

13,6%

11,2%

11,2%

12,4%

12,9%

14,8%

13,8%

13,3%

10,7%

10,7%

Strategy update 2013 83

Financial restatement summary for


Decorative Paints
FY2010

As Reported (excluding NA Deco)


FY2011
Q1-12
Q2-12
Q3-12
Q4-12

Restatements (Incidentals & IAS 19)


FY2010 FY2011 Q1-12 Q2-12 Q3-12 Q4-12 FY2012

Q3-12

Q4-12

FY2012

4.201

974

1.187

1.141

995

4.297

3.933

4.201

974

1.187

1.141

995

4.297

593

479

90

158

130

47

425

-52

-90

-22

-3

-33

-83

-141

541

389

68

155

97

-36

284

-124
-81

-91
-61

-27
-16

-26
-17

-26
-18

-27
-19

-106
-70

-124
-81

-91
-61

-27
-16

-26
-17

-26
-18

-27
-19

-106
-70

388

327

47

115

86

249

-52

-90

-22

-3

-33

-83

-141

336

237

25

112

53

-82

108

Incidentals

-52

-92

-22

-3

-2.144

-92

-2.261

52

90

22

33

83

141

-2

-2.111

-9

-2.120

Operating Income

336

235

25

112

-2.058

-91

-2.012

336

235

25

112

-2.058

-91

-2.012

Operating Income excl. impaired goodwill

336

235

25

112

48

-91

94

336

235

25

112

48

-91

94

15,1%
9,9%

11,4%
7,8%

9,2%
4,8%

13,3%
9,7%

11,4%
7,5%

4,7%
0,1%

9,9%
5,8%

13,8%
8,5%

9,3%
5,6%

7,0%
2,6%

13,1%
9,4%

8,5%
4,6%

-3,6%
-8,2%

6,6%
2,5%

Return on Sales %
Return on Sales % (excl. impaired goodwill)

8,5%
8,5%

5,6%
5,6%

2,6%
2,6%

9,4%
9,4%

-180,4%
4,2%

-9,1%
-9,1%

-46,8%
2,2%

8,5%
8,5%

5,6%
5,6%

2,6%
2,6%

9,4%
9,4%

-180,4%
4,2%

-9,1%
-9,1%

-46,8%
2,2%

Moving average ROI %


Moving Average ROI% (excl. impaired goodwill)

7,2%

5,9%

5,9%

5,2%

4,7%

4,8%

4,8%

6,8%
6,8%

4,7%
4,7%

4,4%

3,7%

-37,4%

-42,7%

-42,8%
3,0%

127

155

29

41

44

92

206

127

155

29

41

44

92

206

5.407

5.500

5.614

5.738

5.658

5.151

5.151

-499

-468

-463

-463

-459

-450

-450

4.908
4.908

5.032
5.032

5.151

5.275

5.199

4.701

4.701
3.121

474

434

654

661

587

353

353

-71

403

434

654

661

587

353

353

OWC %

12,7%

11,2%

16,8%

13,9%

12,9%

8,9%

8,9%

10,8%

11,2%

16,8%

13,9%

12,9%

8,9%

8,9%

Number of Employees

16.865

17.120

17.320

17.430

17.220

17.020

17.020

16.685

17.120

17.320

17.430

17.220

17.020

17.020

EBITDA
Depreciation
Amortisation
EBIT

EBITDA Margin %
EBIT Margin %

Capex
Invested Capital average (12M)
Invested Capital average (12M) (excl. impaired goodwill)
OWC

FY2010

FY2011

New Format
Q1-12
Q2-12

3.933

Revenues

FY2012

Strategy update 2013 84

Financial restatement summary for


Performance Coatings
Revenues
EBITDA
Depreciation
Amortisation
EBIT
Incidentals
Operating Income

As Reported
Q1-12
Q2-12

Q3-12

Q4-12

FY2012

5.170

1.369

1.472

1.467

1.394

5.702

647

611

164

213

202

190

769

-37

-39

-5

-9

-39

-81
-26

-86
-30

-23
-9

-25
-8

-23
-10

-24
-9

-95
-36

540

495

132

180

169

157

638

-37

-39

-5

-53

-37

-5

-9

-39

-43

-96

37

39

FY2010

FY2011

4.786

Restatements (Incidentals & IAS 19)


FY2010 FY2011 Q1-12 Q2-12 Q3-12 Q4-12 FY2012

New Format
Q1-12
Q2-12

Q3-12

Q4-12

FY2012

5.170

1.369

1.472

1.467

1.394

5.702

610

572

159

204

163

147

673

-81
-26

-86
-30

-23
-9

-25
-8

-23
-10

-24
-9

-95
-36

-43

-96

503

456

127

171

130

114

542

39

43

96

-16

FY2010

FY2011

4.786

-43

-96

-9

-39

487

458

127

171

130

114

542

487

458

127

171

130

114

542

EBITDA Margin %
EBIT Margin %

13,5%
11,3%

11,8%
9,6%

12,0%
9,6%

14,5%
12,2%

13,8%
11,5%

13,6%
11,3%

13,5%
11,2%

12,7%
10,5%

11,1%
8,8%

11,6%
9,3%

13,9%
11,6%

11,1%
8,9%

10,5%
8,2%

11,8%
9,5%

Return on Sales %

10,2%

8,9%

9,3%

11,6%

8,9%

8,2%

9,5%

10,2%

8,9%

9,3%

11,6%

8,9%

8,2%

9,5%

Moving average ROI %

26,3%

22,0%

22,0%

22,9%

23,9%

25,6%

25,6%

23,6%

20,2%

20,4%

20,5%

20,6%

21,7%

21,7%

Capex

87

116

18

25

23

57

123

87

116

18

25

23

57

123

2.054

2.253

2.326

2.397

2.471

2.488

2.488

14

10

11

11

2.063

2.267

2.336

2.406

2.480

2.499

2.499

714

772

852

871

857

742

742

-23

691

772

852

871

857

742

742

OWC %

14,4%

14,6%

15,6%

14,8%

14,6%

13,3%

13,3%

14,0%

14,6%

15,6%

14,8%

14,6%

13,3%

13,3%

Number of Employees

21.020

21.960

21.910

21.920

21.650

21.310

21.310

21.020

21.960

21.910

21.910

21.640

21.310

21.310

Invested Capital average (12M)


OWC

Strategy update 2013 85

Financial restatement summary for


Specialty Chemicals
Revenues
EBITDA
Depreciation
Amortisation
EBIT
Incidentals
Operating Income

As Reported
Q1-12
Q2-12

Q3-12

Q4-12

FY2012

5.335

1.399

1.431

1.393

1.320

5.543

939

906

235

255

227

172

889

-24

-20

-19

-214
-46

-228
-53

-61
-13

-63
-15

-62
-13

-65
-14

-251
-55

679

625

161

177

152

93

583

-24

-75

-3

-21

-23

-19

-20

-83

24

-3

FY2010

FY2011

4.943

Restatements (Incidentals & IAS 19)


FY2010 FY2011 Q1-12 Q2-12 Q3-12 Q4-12 FY2012

New Format
Q1-12
Q2-12

Q3-12

Q4-12

FY2012

5.335

1.399

1.431

1.393

1.320

5.543

915

909

235

235

208

152

830

-214
-46

-228
-53

-61
-13

-63
-15

-62
-13

-65
-14

-251
-55

-20

-59

655

628

161

157

133

73

524

19

20

59

-51

-6

-21

-3

-24

FY2010

FY2011

4.943

-20

-59

-20

-19

20

604

622

140

154

133

73

500

604

622

140

154

133

73

500

EBITDA Margin %
EBIT Margin %

19,0%
13,7%

17,0%
11,7%

16,8%
11,5%

17,8%
12,4%

16,3%
10,9%

13,0%
7,0%

16,0%
10,5%

18,5%
13,3%

17,0%
11,8%

16,8%
11,5%

16,4%
11,0%

14,9%
9,5%

11,5%
5,5%

15,0%
9,5%

Return on Sales %

12,2%

11,7%

10,0%

10,8%

9,5%

5,5%

9,0%

12,2%

11,7%

10,0%

10,8%

9,5%

5,5%

9,0%

Moving average ROI %

19,2%

17,8%

17,3%

17,6%

16,8%

15,6%

15,6%

17,4%

18,3%

16,9%

16,7%

15,5%

13,6%

13,6%

273

365

87

95

125

177

484

273

365

87

95

125

177

484

3.545

3.521

3.528

3.615

3.693

3.735

3.735

-81

-115

-54

-55

-57

-57

-57

3.464

3.406

3.474

3.560

3.636

3.678

3.678

651

685

754

783

734

564

564

-14

637

685

754

783

734

564

564

OWC %

12,9%

13,3%

13,5%

13,7%

13,2%

10,7%

10,7%

12,6%

13,3%

13,5%

13,7%

13,2%

10,7%

10,7%

Number of Employees

11.080

11.510

11.860

11.980

11.950

10.750

10.750

11.080

11.510

11.860

11.980

11.950

10.750

10.750

Capex
Invested Capital average (12M)
OWC

Strategy update 2013 86

Financial restatement summary for


Other Activities
FY2010
Revenues
EBITDA
Depreciation
Amortisation
EBIT
Incidentals
Operating Income
Capex

As Reported (excluding NA Deco)


FY2011
Q1-12
Q2-12
Q3-12
Q4-12

FY2012

Restatements (Incidentals & IAS 19)


FY2010 FY2011 Q1-12 Q2-12 Q3-12 Q4-12 FY2012

FY2010

FY2011

New Format
Q1-12
Q2-12

Q3-12

Q4-12

FY2012

-57

-102

-35

-46

-35

-36

-152

-57

-102

-35

-46

-35

-36

-152

-170

-162

-51

-49

-36

-46

-182

19

-1

-4

-12

-8

-151

-153

-52

-40

-40

-58

-190

-16
-2

-14
-

-3
-1

-1
-

-4
-

-3
-

-11
-1

-16
-2

-14
-

-3
-1

-1
-

-4
-

-3
-

-11
-1

-188

-176

-55

-50

-40

-49

-194

19

-1

-4

-12

-8

-169

-167

-56

-41

-44

-61

-202

41

-4

-9

-27

-40

-80

-6

41

54

35

-8

-19

-26

-147

-170

-59

-59

-67

-89

-274

13

12

10

29

46

-134

-158

-56

-49

-63

-60

-228

22

13

22

13

Strategy update 2013 87

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