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MAGAZI N E
PRESS KIT
INCLUDED
ROAD TRIP
THE ALL-NEW MX-5 ACROSS EUROPE
HISTORY
THE WORLDS BEST-SELLING ROADSTER
GOODWOOD
MAZDA SPECIAL GUEST AT THE
FESTIVAL OF SPEED
1 STORY |4 GENERATIONS
EDITORIAL
71%
Proportion of body-in-white
by weight made from lightweight high-tensile steels
and aluminium.
975kg
The weight of the ND MX-5
base model, around 100kg
lighter than its predecessor
and the lightest MX-5 since
the original NA.
more than
10,000
SECONDS
12
100km
Combined cycle petrol consumption for the ND equipped with the SKYACTIV-G
1.5, the most fuel-efficient
MX-5 to date.
30%
6.0l/
3,915
mm
MX-5 IN FIGURES
MAGA Z I N E
THE MX-5 IS
DEFINED BY
MANY NUMBERS.
TOGETHER, THEY
MAKE UP THE
FORMULA FOR
THE WORLDS
MOST POPULAR
SPORTS CAR.
The fourth-generation
MX-5 is the shortest ever,
as Mazda cut 105mm relative to its immediate predecessor. The seating position
is also 20mm lower.
When I lived in Hiroshima a decade later, driving a British Racing Green MX-5 on
a daily basis with tan leather and a wooden steering wheel and shift knob, I fell in
love with it again like most others who have ever driven one.
To this day, the MX-5s purpose remains clear in an instant. The new-generation
ND MX-5 ticks all the boxes on the classic checklist. Its no big surprise we didnt
change the recipe. In fact, weve gone further than ever back to MX-5s roots,
cutting around 100kg and 80mm from the outgoing model. That makes the ND the
shortest MX-5 ever and almost as light as the original despite the new models
cutting-edge safety and infotainment technology.
900,000
Maintaining the traits of a classic in a new car is no simple task; technology advances quickly and with it peoples expectations. The new MX-5 was a balancing
act between modernity and tradition. We knew we had to preserve its trademark
addictive yet affordable driving fun and exceptional reliability while making it even
more attractive.
SKYACTIV Technology, which is the basis for all new-generation Mazdas, was
the ideal solution since much of it was inspired by the MX-5 in the first place. For
example, the short, crisp 40mm shift stroke, lightweight construction and Jinba
Ittai rider-and-horse-as-one responsiveness. The design, too, was aiming for an
emotional and passionate response, as its predecessors have done for a quarter
century, making the MX-5 the most popular roadster in history.
50:50
These are the traits that instil such loyalty in MX-5 fans. They also make it synonymous with what the Mazda brand stands for: the unfiltered connection between
car and driver experienced on a road less travelled. The MX-5 is at the core of
Mazdas soul and a shining symbol of the companys challenger spirit. It was the
first sports car for so many, and I personally believe it will endure.
3,000
more than
4 G E NERATIONS
225
Jeffrey H. Guyton
President & CEO
Managing Executive Officer
Mazda Motor Europe
GENERATION FOUR
Road trip in Europe
INTERVIEWS
N. Yamamoto &
M. Nakayama
| 16
INTRODUCTION
Four generations
of roadster
GENERATION FOUR
A classic is reborn
GENERATION TWO
A class by itself
GENERATION ONE
The original MX-5
FA
CT
S
X5
TH
E
VI
EW
FR
OM
07
X5
M
TH
E
06
LI
VI
NG
OU
T
05
TH
ER
E
IC
ON
DE
SI
GN
IN
G
TH
TH E R
E EB
RO IR
A D TH
ST OF
ER
ON
E
| 6
GENERATION THREE
Bigger, wider, faster
PRESS KIT
INCLUDED
04
03
AN
02
IL FO
LU UR
ST G
RI EN
OU E
S RAT
HI IO
ST N
OR S,
Y
X5
M
AZ
DA
M
TH
E
AL
L-N
EW
01
| 20
A STAR IS BORN
Getting the first generation
MX-5 to market
| 62
| 22
INTERVIEW
Takao Kijima
| 32
| 70
INTERVIEW
Ikuo Maeda
| 72
INTERVIEW
Shunji Tanaka
| 73
| 65
REINVENTING
THE ROADSTER
with the British
originals
| 66
THE GENESIS
The architect &
the visionary
| 69
| 42
| 52
DESIGN HISTORY
Got the look
CONCEPT CAR
HISTORY
Exploring the potential | 74
LIMITED EDITIONS
The best of
ROAD TRIP
Back to roadster
country
MEDIA QUOTES
An encouraging
perspective
GOODWOOD 2015
The perfect setting | 90
RELIABILITY
It just keeps going
| 98
COUNTRY STORIES
Getting with the scene | 94
AWARDS
And the winner is...
| 100
MOTOR SPORTS
Sports car through
& through
| 96
| 82
| 88
MX-5 FILES
Evolution of a legend
| 107
| 78
IMPRINT
MAZDA MX-5 | 4 GENERATIONS MAGAZINE
Publisher:
Mazda Motor Europe GmbH - Public Relations, Hitdorferstr. 73, D-51371 Leverkusen, Germany,
www.mazda-press.com
Chief editor: Nicolas Valeano, Copy editor: Brett Reinhart,
Photographer (4 generations and road trips): Denis Meunier
Special thanks to:
Masashi Nakayama, Nobuhiro Yamamoto, Ikuo Maeda, Takao Kijima, Shunji Tanaka,
Hideki Imai, Masato Miura (MZ Racing), Miho Minato and the Mazda PR community in Japan,
the USA and Europe, the city of Nice, Alain Petit (Club MX5France) and Mazda Automobiles
France (3 generations), Autolink and Mazda Motors UK (road trip), Nrburgring.
ROAD TRIP
5 DAYS
SINCE DAY ONE, THE MX-5 HAS BEEN ABOUT DRIVING AND
ENJOYING AD INFINITUM. THE PERFECT CHANCE TO PROVE
THE FOURTH-GENERATION ND MX-5 IS NO EXCEPTION
PRESENTED ITSELF IN JUNE: A FIVE-DAY, 2,000KM WINDOW
OF OPPORTUNITY BETWEEN THE NEW MODELS EUROPEAN
PRESS LAUNCH ON THE CTE DAZUR AND THE 2015
GOODWOOD FESTIVAL OF SPEED IN SOUTHERN ENGLAND.
6
MILANO
LIGURIAN
COAST
NICE
LAKE CONSTANCE
AUSTRIAN ALPS
SWISS PASSES
DAY 2
Among the many MX-5s seen on the journey
was a third generation model belonging to a
member of Club MX5France. We met Michel in
his blue NC early one frosty morning, and all-new
ND immediately gained yet another admirer.
10
11
The following day begins cold, but as we head downhill temperatures climb and the grasses on the steeply
banked pastures get greener. Three words best describe
this stretch of our journey north to Austria: curves,
curves and curves. The views too are stunning as we
approach Lake Constance. Having left the Alps, we
fortunately do not have to drive far to find a new setting
suited to the NDs cornering prowess: the Black Forest.
DAY 3
MOSEL VALLEY
BLACK FOREST
LAKE CONSTANCE
AUSTRIAN ALPS
12
13
The rain is our steady companion on the fourth leg of the odyssey, modifying
scenery, road conditions and average speeds. It was a demanding 500km day via
Frances Vosges Mountains and back into Germany through the Moselle valley.
It ends, however, at one of the trips highlights: a few laps on the Nrburgrings
Nordschleife (North Loop), the cult track and former Grand Prix circuit also
known as the Green Hell.
VIDEO
The final day is an uneventful open-top jaunt through sunny Belgium then down
to the North Sea coast and into the Channel tunnel. On the other side of the
Channel and the road were back in the cradle of the roadster, driving into the
sun as it makes its slow descent over Englands charming south coast.
Within the last few miles before Goodwood, the West Sussex traffic thickens:
sports cars, classic automobiles and many, many MX-5s. All are drawn to the
Festival of Speed, where Mazda is the subject of the events central feature a
spectacular 40m tall sculpture in front of Goodwood House and a monument to
the companys racing heritage (see page 90). The fourth-generation MX-5, too, is a
festival magnet. Its a destination definitely worth and worthy of the trip.
DAY 5
GOODWOOD
On the bucket list of any
true sports car fan, the
Nurburgrings Nordschleife puts the worlds
best high performance
cars to the test. And the
MX-5 passed with flying
colours, happily hugging
each tight curve while
roaring down straighta
ways on a rainy day with
the course virtually to
itself.
SUSSEX
DAY 4
FLANDERS
NRBURGRING
MOSEL VALLEY
14
15
INTERVIEW
Nobuhiro Yamamoto
programme manager
4th generation MX-5
16
Masashi Nakayama
chief designer
4th generation MX-5
17
PRESS KIT
MAZDA MX-5 | 4 GENERATIONS MAGAZINE
1. AT A GLANCE
THE ALL-NEW MAZDA MX-5 TAKES UP THE
TORCH FOR THE BEST-SELLING ROADSTER
IN HISTORY. MAZDA GAVE THE FOURTH
GENERATION OF ITS BRAND ICON A MORE
AGGRESSIVE LOOK AND THE TECHNOLOGY
PEOPLE TODAY EXPECT, BUT STAYED TRUE
TO ITS PROVEN FOCUS ON AFFORDABLE
LIGHTWEIGHT SPORTS CAR SIMPLICITY.
AND PURE DRIVING FUN.
A special KODO design with a deeper expression of motion and agility whose perfect
proportions look fantastic, top up or down
Lightest MX-5 since the first generation,
cutting 100kg1 relative to the outgoing
model despite cutting-edge safety and
infotainment systems
Offered in seven body colours: Soul Red Metallic, Ceramic Metallic, Arctic White, Crystal
White Pearl Mica, Blue Reflex Mica, Meteor
Grey Mica and Jet Black Mica
EXTERIOR
Boot shape optimised to accommodate two
standard carry-on bags
THE ALL-NEW MX-5S EXTERIOR FULLY EMBODIES WHAT A ROADSTER SHOULD BE:
LIGHT, AGILE AND GORGEOUS. IN KEEPING
WITH THE KODO DESIGN THEME, THE CAR
BEAUTIFULLY CONVEYS MOTION EVEN AT
A STANDSTILL. BUT IT STILL LOOKS BEST
WHEN IN MOTION.
An inspired KODO design strikes the perfect
balance between tradition and progress, with
its sweeping, powerful lines, short overhangs
and wider stance
Sleek, powerful and more aggressive nose
features:
u ltra-compact four lamp LED headlamp units
L ED daytime running lamps3 highlighting the
MX-5s broad stance
s harp strength-invoking character lines
stretching from the top of the grille
towards the headlamps
Low, wide trapezoidal outline when viewed
from the front and back highlights the taut
musculature
Rear combination lamps reminiscent of previous generations, but with a new-generation
signature
Cabin moved rearward for stunningly balanced proportions with the top down or up
Soft top stows neatly into a compact space
for a streamlined silhouette
A-pillars, windscreen header, door mirror trim
and seatback bars match the soft top, emphasising the cockpit-style cabin
3) Availability depends on trim level and market
INTERIOR
SKYACTIV-G 1.5
Redline raised to 7,500rpm by changing cam
timing and rotating parts (e.g. adding a custom
steel crankshaft)
Maximum power also hiked relative to existing
versions available with the Mazda2 and Mazda3
Output:
96kW/131PS @ 7,000rpm
150Nm @ 4,800rpm
Fuel consumption & CO2 emissions7:
6.0l/100km & 139g/km
Emissions class: Euro 6
7) Combined cycle; for more detailed fuel consumption
and CO2 emissions data, please see the Technical Specifications section at the end of this press kit.
SKYACTIV-Chassis
Built to feel even more like an extension
of the driver than any MX-5 yet
SKYACTIV-Body
Stronger yet lighter with a considerably
higher ratio of high-tensile steels and
aluminium, which now make up 71% of
the body-in-white, up from 58%
a luminium used for numerous components,
including the front fenders, bumper reinforcements, bulkhead and soft-top header
panels, and seatback bars, raising the total
proportion from 0.1% to 9%
SAFETY
MAZDA PROACTIVE SAFETY, NOW FOR THE ALLNEW MX-5: MAZDAS i-ACTIVSENSE LINE-UP OF
ACTIVE SAFETY TECHNOLOGY HELPS DRIVERS
AVOID ACCIDENTS IN THE FIRST PLACE. AND
BECAUSE THEY STILL MAY HAPPEN, THE ROADSTERS INNOVATIVE NEW SKYACTIV-BODY IS
DESIGNED TO LIMIT THE HARM TO OCCUPANTS
AS WELL AS PEDESTRIANS.
i-ACTIVSENSE cutting-edge active safety4
Blind Spot Monitoring (BSM) uses 24GHz
radar to keep an eye on the road to the sides
and rear of the MX-5, warning of vehicles
approaching in adjacent lanes with a flashing indicator in the side mirror and a buzzer
sound should the driver signal a lane change
2. INTRODUCTION
MAKING MORE FUN A REALITY
MAZDA HAS SPENT MORE THAN 25 YEARS
BEING OBSESSED WITH EVERYTHING A
LIGHTWEIGHT SPORTS CAR CAN BE. ALL
THE JINBA ITTAI INSPIRATION GAINED OVER
THREE MODEL GENERATIONS HAS GONE
INTO THE ALL-NEW MAZDA MX-5.
Its aggressive looks are, in a word, moving.
Even at a standstill, the MX-5s flowing
KODO-inspired lines seem to be in motion. But
it still looks best as do those inside it in its
main element: Namely driving down the open
road with the top down.
Jinba Ittai, the rider-and-horse-as-one-body
doctrine that has defined the relationship
between drivers and their MX-5 from the
beginning, applies in more ways than one.
For example, in the way the interior design and
remarkably clever packaging of the fourthgeneration model melt away the boundaries
between the cabin and the exterior.
More traditional Jinba Ittai trademarks were
also edged that much closer to perfection.
Like weight distribution, which is now nearer
than ever to the centre of gravity of a car that
is lower to the ground with shorter overhangs.
Starting at under 1,000kg5, the all-new MX-5
weighs some 10% less than the outgoing
model and is the lightest since the first generation. And that in spite of the advanced active
and passive safety, smartphone connectivity
technology, and evolved ergonomics with a
human-machine interface that enables the
driver to make the most of it all.
5) Depending on powertrain
3. DESIGN
LOVE AT FIRST SIGHT
THE ALL-NEW MAZDA MX-5 IS A HEAD
TURNER A DESIGN MASTERPIECE INSIDE
AND OUT. IT REPRESENTS THE PINNACLE OF
MAZDAS EFFORTS TO CREATE A PERFECTLY PROPORTIONED LIGHTWEIGHT SPORTS
CAR FOR A TRULY ELECTRIFYING DRIVING
EXPERIENCE, ESPECIALLY WITH THE TOP
DOWN.
And the details are many, from the compact steering wheel (see box) and ergonomic gearshift knob
to the improved design of the soft top. It now features an assist spring reducing the force neces
sary for operation. The soft top is thus quickly
opened or closed while remaining seated in an
intuitive one-step manoeuvre practical when
the skies suddenly open up into a downpour.
Ceramic Metallic
Arctic White
The all-new MX-5 seems to erase the boundaries between the car, driver, road and scenery.
For example, the ridgeline extending to the
front fender from the upper door trim is the
same colour3 as the exterior, uniting inside and
outside. The effect also underscores the traditional Jinba Ittai connection: Its cosy as always
in the MX-5, only now even more comfortable
and ergonomic.
9 HIGH-PERFORMANCE SPEAKERS
1 Two 2.5-cm neodymium tweeters
in the a-pillars.
2 Two 16.5-cm wide-range speakers
in the doors.
3 Four 5-cm UltraNeareld speakers
in the seat headrests.
4. CONNECTIVITY,
FUNCTIONALITY
& EQUIPMENT
1
1.
Based on the heads-up cockpit concept, the layout of the controls allows drivers to leverage a
wealth of useful information from an impressive
slate of advanced technology and still safely focus on the road. By emphasising greater usability via simplicity, developers enhance driving
satisfaction.
3
3.
3
3.
1.1
High-performance speakers
SYSTEM ELECTRONICS
neodymium tweeters
1. Two 2.5cm
5 Digital amplier below the convertible-top
storage space with Bose Digital Signal
in the A-pillars
Processing:
wide-range
speakers
l 7 channels
of customised
equalisation
2. Two 16.5cm
with automatic sound optimisation for
in the doorstop-up and top-down situations
l audioPilot 2 Noise Compensation Technology
3. Four 5cml UltraNearfield
TrueSpace signal processing circuitry
speakers
in the seat
headrests2 in the interior.
l Microphone
for audioPilot
4. One 13cm woofer in a 6-litre
custom-engineered bass enclosure
under the footwell on the right side
2
2.
System electronics
5. Digital amplifier below the
soft top storage space with
BOSE digital signal processing
4
4.
Each part
of
the
Bose
sound
system
has
been
carefully
engineered
to
work
with
the
others
for
better
factory-the actual distance
MAZDA AND BOSE HAVE TEAMED UP TO
thatperformance.
is muchReplacing
widerthethan
installed headunit (i. e. radio-CD/navigation system) or any other sound system component can significantly reduce system performance.
DEVELOP A PREMIUM SOUND SYSTEM*
between each speaker for sound that seems to
TAILORED TO THE ALL-NEW MX-5 FOR AN
extend beyond the confines of the cabin, top up
OUTSTANDING LISTENING EXPERIENCE EVEN
or down.
WITH THE TOP DOWN.
The system features nine high-performance
Featuring UltraNearfield speakers in the
speakers, including BOSE UltraNearfieldTM
driver and passenger headrests combined
speakers in each headrest and a 13-cm woofer in
with TrueSpace signal processing circuitry, it
a custom bass enclosure under the footwell on
BOSE PREMIUM SOUND SYSTEM
5.
5
MX-5s equipped with MZD Connect also include an on-board navigation system with
map software viewed on the 7-inch centre
display. The system:
Can tether to a smartphone for web
searches to find specific destinations, like
nearby filling stations and even the price
of petrol, while providing ongoing traffic
congestion data and other information on
road conditions
Uses SD cards with NAVTEQ map data for
Europe** including three years of free biannual updates and support for 19 audio
and 26 text languages
Can set destinations using voice command
searches for points of interest, weather,
restaurants, etc.
** Service availability and tariffs may vary according
to country
5. POWERTRAINS
PUNCHING ABOVE ITS
PRICE TAG
THE MAZDA MX-5 HAS NEVER BEEN ABOUT
BREAKNECK SPEED, BUT RATHER THE RIGHT
BALANCE BETWEEN POWER, WEIGHT, RESPONSIVENESS AND AGILITY. THESE ARE THE
INGREDIENTS FOR MAXIMUM FUN, AND THE
ALL-NEW MX-5 WITH ITS SKYACTIV POWER
TRAINS TAKE THE LEGENDARY ROADSTER
THAT MUCH CLOSER TO PERFECTION.
Under the bonnet of the all-new MX-5 is one of
two proven direct-injection petrol engines the
SKYACTIV-G 2.0
Fuel consumption3
CO2 emissions3
SKYACTIV-G 2.0
SKYACTIV-G 2.0
(with i-stop &
i-ELOOP)1
7.3
7.3
km/h
204
214
214
l/100km
6.0
6.9
6.6
g/km
139
161
154
Uses combustion energy for restarts, requiring the starter only to provide momentum
during the initial restart phase
i-ELOOP4:
Converts deceleration energy into electricity
that is used to run the cars electrical equipment (headlamps, climate control, etc.)
Saves fuel by conserving engine output normally needed to drive the alternator
Mazdas first i-ELOOP version to use aluminium wiring, cutting weight by 500g
Both engines use a dedicated lightweight flywheel and a lighter crankshaft and pistons
i-stop4:
Cleverly switches off the engine in the
ignition/expansion stroke, the ideal
position for restarting
Transmission
Top speed
Dual sequential valve timing (S-VT) on the intake and exhaust valves minimises pumping
losses to enhance fuel economy, especially
at low load, also suppressing knocking under
heavy load operation
SKYACTIV-G 1.5
secs.
0-100km/h2
Engine
the MX-5 delivers a linear response at low gforces and solid power at higher loads for more
refined stopping capacity overall from the front
ventilated and rear solid disc brakes. By heightening control over load shifts, these measures boost
stability, smoothening the transition between
longitudinal and lateral g-forces upon releasing
the brake. And that enhances control as well as
comfort. Taken together, it makes for a cornering
experience that actually improves upon the widely established prowess of previous MX-5s.
Improving on a good thing and making the fourthgeneration model even more fun presented a
challenge one that Mazdas engineers confronted with their vast experience developing the
SKYACTIV-Chassis to convey the MX-5s forgivingly
enjoyable handling onto other new-generation
Mazdas. Their goal here: Further enhance the
iconic roadsters confidence-building nature by
transferring the SKYACTIV principles to the fertile
ground of its front mid-engine, rear drive (FMR)
layout.
They retained the front double wishbone and rear
multi-link suspension set-up, reworking various
components in the name of lightweight strength
and superior stability, particularly in corners.
To enhance traction and reduce understeer, for
example, they raised the front caster angle. A
new truss structure for the rear cross-member,
meanwhile, improves suspension rigidity, while a
repositioning of the rear links increases cornering
controllability.
Direct, precise feedback
As for the steering, the all-new model is the first
MX-5 with a space-saving dual-pinion electric
power assist steering system, which replaces the
outgoing MX-5s hydraulic power assist system. It
delivers even more direct feedback, since Mazda
situated the steering system closer to the front
wheels and therefore the road surface. Enhancing the systems stiffness below the steering
column improves linearity, especially in the high
g-force range, while changing the steering gear
ratio from 15.1 to 15.5 makes the new model more
fun to control. The result is lighter steering overall that responds even more faithfully, transmitting road input directly and precisely - just like a
fun lightweight roadster should.
Always on guard, i-ACTIVSENSE is Mazdas lineup of active safety technology now available
for the first time on the MX-5 in the form of several systems2.
7. SAFETY
UNCOMPROMISING PEACE
OF MIND
8. TECHNICAL SPECIFICATIONS
ENGINES: SKYACTIV-G
1,225 /
1,2301
Engine type
1,495
2,310
3,915
SKYACTIV-G 1.5
SKYACTIV-G 2.0
I4 DOHC 16 valves
I4 DOHC 16 valves
Suspension
cm
1,496
1,998
Front suspension
Double wishbone
Bore x stroke
mm
74.5 x 85.8
83.5 x 91.2
Rear suspension
Multi-link
Timing chain
Timing chain
Shock absorbers
(front & rear)
Monotube
Direct injection
Direct injection
13.0:1
13.0:1
Steering type
Fuel injection
system
Compression ratio
Exhaust type
Emission control
system
1,505
Max. power
DIMENSIONS
Body type
Convertible roadster
Doors
Seating capacity
Max. torque
kW(PS)/
rpm
Nm/
rpm
Fuel type
Exterior
SKYACTIV-G 2.0
Displacement
Camshaft drive
1,735
SKYACTIV-G 1.5
Steering
Rack and pinion
4-2-1
4-2-1
Three-way
catalyst
Three-way
catalyst
15.5
96(131)/7,000
118(160)/6,000
150/4,800
200/4,600
95 RON
95 RON
45
45
4.1
4.1
46B24L-S / N-55(S)3
2.7
m
4.7
10.4
mm
3,915
Engine oil
capacity
Overall width
mm
1,735
Battery
46B24L-S
mm
1,918
Overall height
mm
1,225 / 1,2301
Wheelbase
mm
2,310
mm
760
Overhang rear
mm
845
Track front
mm
1,495
Track rear
mm
1,505
mm
141
Headroom
mm
950
TRANSMISSION: SKYACTIV-MT
SKYACTIV-G 1.5
SKYACTIV-G 2.0
Shoulder room
mm
1,325
Transmission
6MT
6MT
Hip room
mm
1,320
Powertrain
RWD
RWD
Wheel size
Legroom
mm
1,096
Gear ratios
mm
145
1st
5.087
5.087
Brakes
2nd
2.991
2.991
Type (front)
Ventilated discs
3rd
2.035
2.035
Type (rear)
Solid discs
th
1.594
1.594
Diameter (front)
mm
258
280
640
th
1.286
1.286
Diameter (rear)
mm
255
280
1.000
1.000
inches
Reverse
4.696
4.696
2.866
2.866
Vaccum booster
diameter
Scheduled
maintenance
Interior
Boot
Volume2
130
mm
430 / 4371
mm
455
mm
th
Width at floor
mm
1,100
mm
821 / 828
mm
808
Tire size
SKYACTIV-G 1.5
SKYACTIV-G 2.0
16 x 6.5J
17 x 7J
195/50 R16
205/45 R17
SKYACTIV-G 1.5
SKYACTIV-G 2.0
SKYACTIV-G 2.0
(with i-stop & i-ELOOP1)
Powertrain
RWD
RWD
RWD
Transmission
6MT
6MT
6MT
Performance
Top speed (with limiter)
km/h
204
214
214
Acceleration 0-100km/h2
secs.
8.3
7.3
7.3
Urban
l/100km
7.9
9.3
8.7
Extra urban
l/100km
4.9
5.5
5.4
Combined
l/100km
6.0
6.9
6.6
g/km
139
161
154
Euro 6
Euro 6
Euro 6
Fuel consumption
kg
975
1,000
1,015
kg
1,050
1,075
1,090
kg
1,215
1,260
1,260
kg
610
645
645
kg
605
615
615
SKYACTIV-G 2.0
160
96 kW at 7,000 rpm
110
240
100
220
90
200
140
180
80
60
80
50
40
60
30
40
20
20
0
1,000
10
2,000
3,000
4,000
5,000
6,000
7,000
0
8,000
Torque (Nm)
70
100
140
120
160
Power (kW)
Torque (Nm)
120
100
140
120
80
100
80
60
60
40
Power (kW)
180
40
20
20
0
1,000
2,000
3,000
4,000
5,000
6,000
7,000
0
For further information on official fuel consumption and official specific CO2 emissions for new passenger cars, please refer to the Guide about fuel consumption,
CO2 emission and electric energy consumption of new passenger cars (Leitfaden ber den Kraftstoffverbrauch, die CO2-Emissionen und den Stromverbrauch neuer
Personenkraftwagen), which is available free of charge at all Mazda showrooms and at Mazda Motors (Deutschland) GmbH, Hitdorfer Str. 73, 51371 Leverkusen.
st
GENERATION
MKI
NA
CODENAMED
nd
GENERATION
MKII
NB
CODENAMED
rd
GENERATION
MKIII
NC
CODENAMED
th
GENERATION
MKIV
ND
CODENAMED
20
90
19
91
19
92
19
93
19
94
19
95
19
96
19
97
19
98
19
99
19
0
20
0
20
02
20
03
20
0
20
0
20
0
20
07
20
0
20
0
20
1
20
1
20
1
20
1
20
1
20
THE 1980s
THE 1990s
THE 2000s
THE 2010s
1
20
21
A CLASSIC IS REBORN
For over a quarter century, the Mazda MX-5
has won over drivers everywhere with a
simple yet ambitious premise: a reasonably priced, lightweight two-seater sports
car that drives as beautifully as it
looks. So when it came to developing
the fourth generation ND, its safe
to say the bar was set exceedingly
high: How do you re-imagine and
ultimately improve upon a beloved icon without detracting
from the essence that has
made it so popular?
23
t was not enough for Mazdas Hiroshima-based development team to come up with a roadster worthy of
its fans undying love. Drivers needed to fall head
over heels all over again the first time they laid eyes
on it.
And then, once behind the wheel on the open
road, they had to quickly realise a deep sense
of fulfilment: a sports car that does more than
merely react exactly as intended, gripping the
road confidently from one turn to the next.
Without question, the ND had to be the best
MX-5 theyve ever driven.
A better-suited group for the job could
not have been assembled. Their rever
ence for the MX-5 is unparalleled; they
are arguably the most hard-core
fans in the MX-5 tribe. As with other
generations, Programme Manager
Nobuhiro Yamamoto says they
realised that the MX-5s success
has always been its minimalist
aesthetic. He likens the thrill of
driving the two-seater to his
childhood memories straddling the fuel tank of a motorbike as it raced down an
open stretch of road in the
Japanese countryside a
truly exhilarating sense
of freedom.
Despite featuring
for the first time
many of the latest
advances offered
across the Mazda
line-up, such as
SKYACTIV
Technology, the ND
remains
24
25
27
SKYACTIV-G 2.0
cm
1,496
1,998
Max. power
kW(PS)/rpm
96(131)/7,000
118(160)/6,000
Max. torque
Nm/rpm
150/4,800
200/4,600
Top speed
km/h
204
214
0-100km/h*
secs.
8.3
7.3
kg
975
1,000/1,015**
Displacement
Transmission
6-speed manual
mm
3,915/1,735/1,225 or 1,230***
Double wishbone / Multi-link
29
LESS IS MORE
Underpinning the entire project is the belief that less
is more. Every aspect of new MX-5 was subject to scru
tiny: How can it be improved? How can it be even lighter?
Besides details like shaving down the width of the exhaust
catalyst, advances resulting from its new, custom designed
SKYACTIV Body helped make the development teams task a
little easier. Incorporating more high-strength steel and aluminium than ever makes it lighter yet stronger than its predecessors. A clever multi-load path structure to channel crash energy,
meanwhile, means a safer MX-5 too, bolstered by its i-ACTIVSENSE
active safety technology.
The end result is a sports car that lives up to its iconic lineage. As
Yamamoto puts it, the ND connects on a gut level. Its a one-of-a-kind
car that stirs the senses and awakens the universal joy dormant within
each and every one of us. Sound a bit too romantic? Then take a test
drive. Indeed a classic, the MX-5 is destined to be a target of adoration for
the next 25 years.
30
31
Now a teenager,
the MX-5 grew up,
adding size and
technology
and later a solid roof
rd
GENERATION
BIGGER
WIDER
FASTER
The third generation NC was the
roomiest MX-5 yet, which isnt really
saying all that much. Make no mistake: It was still a cosy two-seater, but
slightly bigger and heavier in the name
of more power and features than those
that came before it. Like the fourth
generation, it featured even more
dramatic lines than its ancestors.
However, its heart remained true to
the MX-5s essence: Built for the thrill
of the road, the windier, the better.
33
34
0
20
A timeline
of innovation
0
20
2005
Video-sharing website
YouTube goes online,
irreversibly changing
the world of broad
casting. Instant fame
is only an upload away
(maybe).
2006
Nintendos Wii console
with motion sensing
technology brings
together exercise and
video gaming for the
first time.
07
0
2
0
20
2007
Apple launches the
first-generation
iPhone, the start
of the touchscreen
revolution.
2008
Seeking to unlock the
secrets of the universe,
the Large Hadron Collider goes into operation
near Geneva. Its the
highest-energy particle
accelerator ever built.
0
20
1
20
2009
Beam me up, Scotty:
The University of
Marylands Joint Quantum Institute teleports
the quantum state of
one atom to another
located a metre away.
2010
First it was spray-on
cheese, then hair in a
tin. Britains Fabrican
takes spray-cans to
new heights with aerosol applied fabrics.
1
20
1
20
2011
No animals harmed:
Researchers at the
University of Maastricht grow beef in
a lab.
1
20
2013
Motorola develops the
password pill. Just
swallow it and forget
having to remember
the password to your
bank account.
2012
Formlabs Form 1
personal 3D printers
bring the power of
plastic production to
the people.
35
In tune with
the times:
Mazdas got
it covered
38
All the
right moves
Yet the MX-5 NC remained a genuinely lightweight
sports car: The extras added up to a minor weight
gain vis--vis its predecessor. It was another
demonstration of Mazdas gram strategy
the painstaking reduction every possible bit of
weight during the model development phase.
For example, using aluminium for the double wishbone front suspension as well as the bonnet and
boot lids. And a bigger proportion of high and ultrahigh tensile steels in, among other places, the body
frame and A-pillars. Indeed, Mazda would extend
such weight-saving measures to all next-generation
Mazdas in a process that continues today.
And the driver still drove, which was a very good
thing because the third-generation model further
enhanced the classic FR layout for even better
handling. Weight distribution was edged that much
closer to perfection by pushing the engine a handwidth (135mm) towards the rear and relocating the
battery and fuel tank nearer to the vehicles centre
of gravity. A sports suspension featuring Bilstein
shocks all around was now available for Sport 2.0
models. At the same time, the new monocoque
body shell delivered an even lower centre of gravity
along with increases to torsional and flexural stiffness of 47 per cent and 22 per cent, respectively.
39
The same
MX-5, just
better
Maintaining this balance through three generations (and now into its fourth) was a real battle at
times: against bigger, heavier engines, against the
horsepower faction and the culture particularly
in the U.S. of no replacement for displacement.
But Mazda has stuck with its approach, and with
any luck always will.
Still making
smiles after
all these years
MZR 1.8
Displacement
cm3
Transmission
MZR 2.0
1,798
MZR 2.0
1,999
5-speed manual
6-speed
manual
Max. power
kW(PS)/rpm
93(126)/6,500
Max. torque
Nm/rpm
167/4,500
km/h
194/198
212/217
213/218
192/194
secs.
9.9/9.9
7.6/7.9
7.6/7.9
8.5/8.9
1,095/1,090
1,100
kg
mm
6-speed
automatic
118(160)/6,700
Technical
specifications
2005-2015
188/5,000
1,080/1,075
41
A CLASS BY ITSELF
GENERATION
42
43
Evolution Orange
was the launch
colour for the secondgeneration MX-5.
emulate its success. And Mazda, of course, was determined to maintain its commanding lead in the segment.
Mazdas design and engineering team faced the tremendous challenge of improving upon the original. For Takao Kijima, the project
manager, there was no margin for error. As always, incorporating
new electronics and lightweight materials was crucial to raising the
bar. One thing was certain: The Jinba Ittai driver-and-car-as-one
spirit would remain the central theme.
45
DESIGN:
THE NEW MX-5:
A NATURAL
EVOLUTION
No conceptual revision whatsoever,
said Koichi Hayashi, chief designer
of the second-generation MX-5, when
asked by an automotive writer to
describe the new design concept.
For example, the redesigned soft top was not only foolproof,
but also weighed 1.3kg less despite having a defrosting
glass rear window in place of the plastic original. The inner
seat structure, meanwhile, cut 2.4kg. And getting rid of the
pop-up headlights eliminated another 5.6kg along with the
safety hazard they represented for pedestrians.
A TIMELINE OF
INNOVATION
97
19
98
19
9
19
0
20
0
20
02
0
2
03
0
2
1997
The start of WiFi
consumer technology
helps cut the tethers
of wires, ushering in a
new era of couchbased web surfing.
1998
Stanford students
Larry Page and Sergey
Brin receive $100,000
in seed funding and
incorporate a search
engine company called
Google.
1999
Blackberry markets
the first wireless email
pager the humble
forerunner of todays
smartphone.
2000
Big things really do
come in small pack
ages after the arrival
of the USB flash drive.
2001
Attack of the pods!
Apple introduces the
first iPod, bringing
portable digital music
to the masses.
2002
Sweeping was yesterday: The big brains at
MIT invent the Roomba,
a robotic vacuum.
2003
The European Space
Agency launches its
first unmanned mission
to Mars, while China
sends its first manned
spacecraft into orbit.
2004
Facebook is founded,
connecting friends
around the globe.
47
Records officially certified the model as the best selling twoseater sports car in history.
The MX-5 NB also demonstrated Mazdas increased commitment to safety. Besides the addition of a passenger airbag,
the frame was upgraded to increase strength, adding rigid
ity that also improved the already exceptional handling.
Inside, the original MX-5s cockpit feel lived on, ensuring
the driver would feel close to the road. Designers sought
to improve form and function, emphasising above all sight,
sound and touch. The T-shape theme of the instrument
panel made controls easier to see and thus operate. Most
models also featured a new retractable wind-blocker behind
the seats to prevent airflow turbulence when driving with
the top down. This, too, made for a more comfortable and
more enjoyable driving experience.
TECHNICAL
SPECIFICATIONS
1998-2005
1998-2005
Displacement
1,597
Transmission
1,597
5-speed manual
1,840
5-speed manual
6-speed manual
Max. power
kW(PS)/rpm
81(110)/6,500
103(140)/7,000
81(110)/6,500
107(146)/7,000
Max. torque
Nm/rpm
134/5,000
162/4,500
134/5,000
168/5,000
Top speed
km/h
195
197
191
205
208
0-100km/h
secs
9.7
8.5
9.7
8.5
8.4
kg
1,015
1,025
1,035
1,065
1,100
mm
48
1,840
3,975/1,680/1,225
Independent double wishbone
Safety: The NB
MX-5 featured a
highly rigid body
structure, seat
belts with preten
sioners and dual
SRS airbags.
The precise,
short throws of
the improved
M-type five-speed
manual would
prove delightful
to MX-5 owners
everywhere.
W
F
Generation one
The birth of
an icon
52
engined nor square and wedgy, the MX-5 featured rounded aerodynamic lines that would usher in a new age
of automotive design. And it would prove far and away
more popular than any of them before or since.
Flowing lines
Unveiled at the Chicago Auto Show in February 1989, the
MX-5 diverged from other two-seaters of time rare as they
were like the Toyota MR-2, the soon-to-disappear Fiat X-1/9
and the North America-only Pontiac Fiero. Neither mid-
A TIMELINE
OF INNOVATION
89
19
90
19
1989
British computer scientist Tim Berners-Lee
writes a proposal for
what would become
the World Wide Web.
1990
Launch of the Hubble
Space Telescope, which
would provide detailed
images of deep space
and an even deeper
understanding of our
place in the universe.
Mazda got it right off the hop. The NA, as the first
generation is also known, brilliantly embodied the idea of
a traditional roadster, only for a new age. Its design was
beautifully minimalist and its engineering masterful, with
a perfect combination of power, handling, fuel efficiency
and reliability, too something 1960s and 1970s roadster
fans certainly would appreciate.
Tipping the scales at 955kg, Mazdas design team
overcame one of the biggest obstacles in reviving the
lightweight roadster: modern safety regulations.
91
19
92
19
1991
A University of Helsinki
student named Linus
Torvald invents Linux,
the open source computer code that has
become the backbone
of the internet.
1992
Short Message Service
(SMS), also known as
texting, is developed
by British engineer
Neil Papworth.
93
19
94
19
1993
The MP3 digital audio
format is invented,
marking the beginning
of the end for the reign
of the compact disc.
1994
Ericsson develops
Bluetooth wireless
technology, launching
a cordless and (more
importantly) handsfree revolution for data
exchange.
95
19
96
19
1995
DVDs are launched in
Japan, changing how
we watched home videos, while the worlds
first web-based phone
company makes free
long-distance calls a
reality.
1996
Never get lost again:
The worlds first commercial GPS navigation
system is launched.
55
Europe
66,671
U.S.A.
212,561
56
engine between the driver and front axle, and the four-way
independent double wishbone suspension. Add to that
its five-speed manual with a short, high-mounted lever
and precise gear travel along with direct steering and
lightweight alloy wheels, and the MX-5 was truly a work of
automotive art as confirmed by the growing masses of
adorers.
With a winner on their hands from day one, developers
did not stray far from the original recipe in 1994 when
the MX-5 was given an upgrade. A more powerful 131PS
1.8-litre engine was added featuring updates like a lighter
flywheel, and the cars already exceptional rigidity was
also improved. Safety, too, was enhanced with side impact
bars, ABS and airbags available in some markets. But the
design and suspension remained virtually unchanged.
Throughout its first eight years, the MX-5 remained an exhilarating drive that didnt break the bank account. By the
time Mazda began phasing out the first generation in 1997,
the MX-5 was well on its way to setting a new standard
of success for a sports car. And it blazed the trail for the
myriad of successes to follow.
Japan
118,325
TOTAL
PRODUCTION
431,544*
Australia
4,510
ll, a blast
he
ts
nu
a
in
s,
The MX-5 wa
a ittai handling
nb
Ji
th
wi
e,
iv
to dr
utable to its
ib
tr
at
ss
ne
ve
si
and respon
l
y and nearly idea
it
av
gr
of
re
nt
low ce
s compact fiveit
at
th
to
d
Ad
balance.
r
high-mounted leve
t,
or
sh
,
al
nu
ma
speed
along with the
el
av
tr
ar
ge
e
and precis
y
the MX-5 was trul
d
an
,
ng
ri
ee
st
direct
tive art.
a work of automo
Displacement
cm3
1.6 (1989-98)
1.8 (1994-98)
1,597
1,840
Transmission
5-speed manual
Max. power
kW(PS)/rpm
85(115)/6,500
96(130)/6,500
Max. torque
Nm/rpm
135/5,500
152/5,000
Top speed
km/h
195
197
0-100km/h
secs
8.8
8.2
kg
955
990
mm
ALTERNATIVE
ENERGIES
UNDER THE
MX-5 BONNET
ally
The MX-5 is norm
peppy
associated with
t back
petrol power, bu
zda
in the 1990s, Ma
nventested some unco
.
tional prototypes
3,975/1,675/1,230
Independent double wishbone
This year-long test project was conducted with Japans Ministry of International Trade & Industry and Nippon
Steel Corporation.
61
Backing a winner
62
Details, details
Until they turned it 90 degrees to install it longitudinally for the FR layout
and realised that the protruding distributor interfered with the firewall. The
problem was solved with some clever
engineering and a little cash, but was
symbolic of the sort of obstacles the
development team would have to
overcome.
63
T. KIJIMA
N. YAMAMOTO
The near-extinction
of a sports car
After their heyday in the 1960s, a
combination of events would lead to
the decline of the attractive, affordable
roadster.
Regulatory issues played a major
role, especially in the U.S. The double
whammy of stricter safety and emis
sions laws in the 1970s forced sports
car makers to add weight while
reducing engine output. There were
even fears that convertibles would be
banned entirely in this all-important
market. And then there were the muchreported build quality and reliability
problems with these types of cars,
along with a lack of investment into development. All of this was exacerbated
by deep financial troubles facing many
of their manufacturers at a time in
which the global automobile industry
was undergoing major consolidation.
The fate of the open-top sports car
appeared to be sealed. And then along
came Mazda
The fibreglass-bodied
prototype shown during a
customer test clinic held in
California in 1987 was an
overwhelming hit.
64
T. HIRAI
Interview:Takao Kijima
The Engineer
Takao Kijima was in charge of chassis
development for the first-generation
MX-5 and programme manager of the
second- and third-generation models.
What type of cars did you like in the
1980s?
The second-generation RX-7. I developed the suspension for that car, and
I put a great deal of passion into it
because I was determined to surpass
Porsche
Why was the image of Jinba Ittai chosen as the inspiration for the MX-5?
Our aspiration was to create a oneof-a-kind fun sports car that moves
exactly the way you expect it to, just
like your hands and feet. In the product development process we came to
focus on this idea of Jinba Ittai. Its an
expression that comes from a traditional Japanese ritual of horseback
archery and was used to describe a
masterful performance in which the
horse and rider seem to literally become one body and move as a unified
whole. We thought that if we could
create a similar relationship between
the car and its driver, it would surely
be a fun car. We defined this philosophy as Jinba Ittai and personified it in
the MX-5.
65
TRIUMPH SPITFIRE
Produced: 1962-80
Would prove exceptionally
popular after following
the Austin-Healey Sprite
on to the fledgling market
for small, inexpensive
roadsters.
LOTUS ELAN
(original model)
Produced: 1962-73
The Elan followed the
minimalist philosophy of its
creator, Colin Chapman,
to reduce weight rather
than add power.
MAZDA MX-5 NA
Produced: 1989-98
66
67
MAZDA MX-5
FRONTLINE MG
LE50
Launched: 2011
MORGAN 3
WHEELER
Launched: 2011
68
MATANO
HALL
Bob Hall
The Visionary
Hired by Bob Hall (right), Tom was the design chief who
helped create the template for what would become the
worlds favourite roadster.
Bob Hall was the product planner for the MX-5 and the
man who first sold the idea of a lightweight sports car to
Mazda.
69
04 DESIGNING AN ICON
NS
ENERATIO
G
R
U
O
F
-5S
HOUT
S, THE MX
R
THROUG
A
E
Y
5
2
ER
E THAN
IOUS DRIV
V
B
AND MOR
O
E
N
AS BEEN O
AMONG
S
IT
.
S
S
DESIGN H
E
CC
E
GOING SU
N
O
S
R BECAM
A
IT
C
F
O
IS
H
T
REASONS
ITS
HE TIP OF
THE MAIN
T
M
O
R
F
ICON.
LAMPS,
IL
A
SUCH AN
T
S
IT
O
UMPER T
TURED IN
FRONT B
A
E
F
N
E
V
RN
ERE E
OF MODE
WHICH W
M
U
E
S
U
YORK M
IN
THE NEW
ATERIALS
M
T
N
A
T
.
5 MU
EXHIBIT
ARTS 199
N
IG
S
E
D
P ORARY
CONTEM
Y
R
O
T
S
I
H
N
G
I
S
E
70
71
03 DESIGNING
04
THE DESIGNAN
OFICON
AN ICON
ing
naka work
Shunji Ta
l MX-5
a
in
g
ri
o
on the
am.
design te
with his
e
h
t
s
i
s
Thi
.
t
n
a
w
car I
naka
Shunji Traof the
igne
Chief des ion MX-5
t
1st genera
as
da is Mazd
Ikuo Mae design. He
f
o
d
a
global he rge of the dea
was in ch that created
s
sign team nd Mazda2,
a
to
the RX-8
ntributed
co
o
ls
a
d
an
X-5.
M
l
a
in
g
the ori
The car
embodied
the ideal
shape of a
t
h
g
i
e
w
t
h
g
li
.
r
a
c
s
t
r
o
sp
a
Ikuo Mcaeerd&
Offi
Executive anager,
General M ivision
Design D
72
cter lines
the chara mediately
re
a
t
a
h
W
im
e an MX-5
en you
that mak
ction wh
a
re
e
r
?
th
u
f
le
o
is
ab
no
sy
recognis
ilhouette
What wa
on versio
shaped s ture. There
producti
la
a
v
w
o
a
s
e
t
h
T
?
firs
fea
X-5
guishing
nes.
eration M get one! The car
the distin cular character li
first-gen
to
it
ta
h
w
g
ti
li
t
r
n
a
a
a
f
p
c
o
I
o
t
e
n
are
Tha
al shap
ve
is instant:
d the ide
n and ha
embodie ts car. Its appeal
r sport fa akes the
.
to
e
o
n
r
m
o
o
a
n
p
s
w
You are
weight
. What m
ant to o
ny MX-5s
?
ediately w
raced ma cial on the track
you imm
e track,
spe
n
th
o
io
s
n
rs
o
e
-5
r
v
X
a
c
M
te
t
ri
s
u
o
te
s
v
e fa
and so
our fa
Its not th asy to manoeuvre ys
What is y
e
lwa
?
but its so drive. You can a this
of the NA t 1.6-litre model.
s
to
m
ie
n
o
rl
fu
a
fr
e
h
g
c
e
in
u
h
m
T
ut driv
ne.
o
o
b
e
a
v
ll off a
a
re
h
o
p
arn m
ant to u good
le
w
I used to
u
o
y
if
ery
use
MX-5
car, beca
to have v
neration
you need
e first-ge so quickly?
,
th
e
m
id
ti
d
t
y
s
fa
Wh
icon
form
e.
a design
ely honed
techniqu
become
n
fi
a
d
a
h
It
.
it
d
e
n
s
ta
u
Beca
unders
ortant
simple to
ent with
most imp eight
that was
s
r
involvem
a
r
c
u
e
o
y
th
s
tw
d
a
h
e
g
What w
express
t?
glance: li
elopmen
s at first
ed planNAs dev
attribute
h advanc for the
.
it
le
w
d
n
d
a
e
h
lv
o
t
to
I was inv sign developmen om
and easy
be
de
ac
d
to
m
n
r
o
a
e
n
fr
g
ig
g
in
s
n
n
as a de
. Starti
e
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k
f
X
li
d Mazdas
o
M
e
it
n
l
n
a
o
fi
is
ti
origin
What
evolu
, we de
e
te
th
la
r
s
k
fo
n
regard
le
pletely bla ophy and spirit in
responsib el?
e
th
f
s
o
d
o
il
o
e
h
lu
rs.
basic p
such a m
in the va er the
sports ca
t mainta
v
htweight
g
li
to
You can ply by carrying o
ed
im
n. You ne
original s
f its desig e car. But
o
le
ty
s
r
image o
pirit of th signifiver the s
to carry o time, you have to f that
no
me
at the sa nce the expressio n icon,
a
a
v
f
cantly ad ise it to a level o
ing the
ra
y
d
d
n
o
a
spirit
of emb
le
b
a
p
a
c
is
one that
my duty.
ee this as
s
I
.
d
n
ra
b
hen you
el now w
fe
u
o
y
o
eet?
What d
n the str
car
n story
n MX-5 o
a
ig
to have a
s
e
e
e
e
k
s
d
li
-5
ld
X
u
M
o
w
a
e
u
I
o
g
th
t
y
a
nin
an
ils of
I feel th
ure desig
xample, c el
The deta
When yo t is based on this
ng. For e
e
.
ti
h
f
is
a
o
w
th
in
e
c
ry
e
s
k
o
th
li
fa
p
e
ged
are
est mem
nleash
our conc
you chan
X-5?
the
our fond
vehicle, y e. And then you u alising
ll us why
eration M the
stage in
n
te
d
e
What is y
e
g
c
tn
a
g
rs
v
isu
a
ed
n ad
g the fi
vague im ation. You start v rm
hen I ask
base at a ess?
w
designin
5
8
r.
in
19
e
l
g
g
a
d
a
a
en fo
roc
y lon
roun
otenti
your im
design p
It was a
as initiall
ery, and th erfect fit for
n
hat the p
w
e
w
e
c
t
ts
s
s
n
r
a
m
l
a
o
a
e
lb
p
fu
e
s
te
m
ti
t
g
ts a p
beau
The whe cause the layout
marketin e for a lightweigh The
e
ppear tha ccasionally I ena
th
t
to
e
u
b
p
.
m
ts
s
r
.S
ld
lu
a
sta
.O
This w
sales vo
nd the U ets.
l.
e we cou
oundings
e same
Europe a
only plac of the back whee
rk
these surr MX-5 in exactly th ives
that the
t
car was in zero for both ma in
n
o
n
It g
as in fr
n the
ar
as
counter a d imagined for it.
battery w wanted to shorte overall
answer w for that type of c , and
e Im in
a
h
m
I
ti
y
s
g
e
ll
e
r
a
th
in
a
m
m
n
n
c
a
sett
the s
e the
t
I perso
v
a
The volu 150 units per mo
ro
t
p
u
- more
b
to
im
d
l,
o
y
e
il
h
wa
e to
s
le w
el bless
me a ch
fe
d
wheelbas ich is also a good ting
n
Japan wa uyers were peop poke
a
s
blis
wh
al b
p loca
cts s
rves.
absolute
balance,
the typic
ner dese
nt. The fa g a lighte ended u reducing
ig
re
W
s
e
fe
t.
d
if
h
d
a
ig
e
e
n
d
in
tha
lower w
liked to b
trunk an
s produc
ry in the
ainst mas
strongly
the batte se by 32mm.
clearly ag ts car. However, I st
r?
lba
or
mu
classic ca
the whee
weight sp t such a vehicle
define a
e
u
is
th
o
y
rs
in
e
o
a
tt
d
re
a
e
th
How
hat m
mewh
o
W
s
.
believed
e
rs
ts
g
n
a
to
e
a
s
n
d
?
it
re
ante
ropo
ism
its c to
Not by
hi Dynam
have its p use I personally w face.
assion of a car contic
p
a
e
m
e
th
ro
r
th
u
e
d
M
y
ca
if
hin
wheth
What is
world. Be nd feel the air in m ostly
e era and ive generasophy be l MX-5, a
m
a
the philo
outlive th
ss
,
a
e
e
e
n
is
in
c
n
p
a
t
c
g
o
c
a
ty
u
ri
e
h
s
o
v
to
T
e
ri
d
n a pro
eral
e of
ppeal to
n of th
o
n
g
a
e
ig
a
g
s
to
-g
in
e
im
vel.
n
s
d
r
rk
e
le
e
u
d
o
l
u
th
o
e
n
refin
otiona
I was w
ed on
nd the
s
m
a
a
e
,
b
a
e
n
e
s
a
m
a
w
n
ti
e
w
y
o
re
Ib
tions
philosoph chi period, which Japan
in my spa the R&D division
ma
ry.
pending
of
s
ro
to
r
u
s
e
is
a
g
M
h
a
w
e
s
I
n
n
a
t
th
a
m
pa
eans in
era in Ja
told me th
So I
dynamic
the Europ er half
longed to me on my hobby.
h
it
w
g
in
d
tt
ld
ti
beganthtra tury, during the la rovinget and to lly
too much
fp
for a bud
a
en
o
n
c
o
e
im
h
rs
m
16
e
d
ti
p
e
e
a
k
th
as
. It was
d
uld like to U.S.
o
o
e time
ri
w
th
e
I
p
o
t
a
the
of this
and als
him th
,
in
n
e
a
rs
p
e
a
m
J
u
in
ns
g up to th
cial wars
survey co
an openin rences
g
re
fo
b
li
n
a
a
C
p
fe
l to
when Ja
ltural dif the
tic mode Cone huge cu
d
ed a plas
world. Th ropeans prompte
We shipp it in the Anaheim ted
u
c
t
E
selves as
u
u
d
e
m
p
n
e
th
d
o
th
c
n
h
wit
nia a
upon
k
hen we
o
T
d
lo
r.
te
te
to
c
unique
n
e
le
e
n
Japanes lture with its ow
vention C 350 randomly se r and
be too
cu
ca
ith
a unique
k it would that
a clinic w per cent liked the
in
th
ld
t
u
n
o
o
d
ay
yw
0
identity. I exaggeration to s culture
people; 6 of those said the re
n
t
e
a
n
e
w
pan se
much of
80 per ce ying it. And they
ge
odern Ja romachi
m
ra
e
r
v
fo
a
u
b
n
is
o
s
r
Mu
the ba
conside
00 for it
uring the
were
pay $17,0
formed d
s
a
w
willing to ore than what we
is up at
m
period.
$5,000 When I brought th eting
.
e
g
n
m
t
n
e
m
e
estimati
g
a
project, I
uent man
a subseq reen light for the
g
and got a lute heaven.
so
was in ab
73
04 DESIGNING AN ICON
1995
)
ster (USA
M Speed
uch
st how m
strate ju
n
the
o
r
m
e
e
d
d
n
u
Built to
housed
e
b
this
ld
r,
u
o
te
c
two-sea
prowess
iminutive ercharged 200PS
d
a
f
o
d
hoo
a sup
n
featured
ed suspe
concept
e upgrad
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h
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e
in
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g
n
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n
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lo
a
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brak
heels
sion and
e alloy w
to
five-spok
torque in
d
n
a
d
tires with
e
e
p
s
t
.
a
e
c
th
all
erien
channel
ving exp
rating dri
ed at its
is
ra
p
an exhila
y
ll
universa
dsters
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sign was
p
e
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o
g
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ra
duction.
ro
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fi
low pro
to mass-p
in
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te
la
s
n
never tra
1989
er (USA)
Club Rac
Auto
Chicago
ng at the the original
Premieri
e
ngsid
ty
Show alo
this shou
n model,
o
ti
c
u
enuine
d
g
a
pro
s
a
w
ept
llow conc
y Mazda
bright ye rner. Designed b
ation
u
-t
d
hea
e combin
Jordan, th e production
rk
a
M
st
li
sty
om th
r
hanges fr
ch spoile
of body c
g a six-in
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d
lu
n
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u
in
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model,
ssed hea
e upc
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a
and rece
rm
o
perf
vers, and
sorbers
plastic co Bilstein shock ab
e
critics.
k
h
li
it
s
e
w
d
r
e
ra
g
winn
made it a as U.S. magazine
h,
d it.
Dee-Lis
rack calle
Road & T
g
n
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r
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l
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i
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MAZDAS
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IVE
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25 YEAR
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AGE
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AID HOM
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LD OF M
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FANS
ED MX-5
AST, SOM
P
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F
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THERS
LD.
ND YET O
OULD HO
A
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R
R
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THE FU
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IN
H
A
75
2012
04 DESIGNING AN ICON
2009
2003
1996
M Coupe
rope)
rsion (Eu
e
V
t
h
g
li
the inSuper
shook up hield,
first MX-5
ds
win
after the
nced the ct driver
20 years
er renou
te
st
d
ro
a
p
ro
Unveiled
to
g
roll-bars
is strikin
&D
dustry, th with streamlined das European R
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e
a
ZR 1.8
u
M
d
M
t
g
s
a
t
in
mak
Designed ny, the Superligh quick,
r.
e
g
n
e
and pass
ble and
l, Germa
its
Oberurse
s both nim
Centre in nly 126PS. It wa ht design (true to rain
rt
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ig
e
e
d
w
tw
o
re
delive
its ligh
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d
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however,
kg
take an
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a
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X-5s co
revious M or convertip
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Until this
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Show, th
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m
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c
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p
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a
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k lin
entuall
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d its slee
would ev albeit in a very li
n
io
rs
fans love
e
v
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n
3
o
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ti
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c
2
u
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d
e
in
p
er Cou
that a pro finally happened
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is
n called th
io
floors. Th
rs
e
v
n-only
ited Japa
pan)
Ibuki (Ja
apanese,
life in J
w
e
n
ainly
e
th
was cert
to brea
f the MX-5 ration when it
Meaning
o
n
io
it
d
ren
ene
the Ibuki
irit of reg
w. The
ith the sp Tokyo Motor Sho
imbued w
e
xisting
e
th
t
n
a
a
d
n
o
re
d
ea
not base
first app
t
mater
p
t
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h
c
n
ig
o
re c
d lightwe
n
a
s
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duction
n
li
e for pro
flowing
MX-5, its
as to com ore than just a
w
t
a
h
w
ld
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ials foreto the next decade
re Ibuki
PS 1.6-lit
ver
models o the futuristic 180 motor, regen
d
ce,
tric hybri
pretty fa
.
d an elec
p system
re
to
tu
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a
le
fe
also
and an id
g
in
k
ra
b
erative
MX-5 GT
(UK)
GT
e British
tion in th k inspiration
a
ip
ic
rt
a
s p
er too
the MX-5
ith Lotus
5PS look
emorate
of this 20 t head-to-head w pen
rs
e
n
To comm
ig
s
n
odel sus
nship, de ce car, which we
uction m
Champio
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s GT4 ra n upgraded prod
a
ditions, th od
d
n
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a
o
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d
a
from
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e
.
th
ri
a
t
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rr
and Fe
ebuted
a
adjuste
when it d
ted Mazd
could be
n promp
fan base
in
sion that
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ti
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ly
c
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n
a
M
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vailable
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version a
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a
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f
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o
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e GT Jota
to build th
the UK.
(USA)
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oncept
c
r
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o
it
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brawny s
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ra
b
s
a
le
e
nch
ty. Also c g two-seater, this
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e
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h
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and
breakin
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e ground peed suspension
ary of th
s
skida
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iv
th
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n
n
a
h
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rsion wit
e
re
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rformanc
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re
tu
a
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r
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ls
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o
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h
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te
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pa
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as upd
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accents w ents.
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the
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tercooler,
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c
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custom H xhaust manifold
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a
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premiere
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aftermark
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pt,
TS conce
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n,
th
lo
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The desig at the Tokyo Auto man
b
d
lu
te
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b
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rt
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which d
1960s Ab
from clasat to the
piration
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racer seri Martins and Fiats as argu
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ably th
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ha
r racers
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r amateu Trial would
coupe fo
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m
c
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ir
re
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d
e
a
ing year.
ion th
blue vers e Salon the follow
at th
wow fans
2000
n)
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M
r
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azda
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of the MX orated the
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tu
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rp
of th
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A vision
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S
e
c
n
a
o
a
fr
g
n
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ri
Perform
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best racin igh-performance dowed perfor
s h
sha
company m3 engine, it fore -5s. Developed
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MX
3
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re
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tu
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P
fu
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p
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a
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k
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ma
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th
f
o
e watch
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th
m
r
fa
e
e
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th
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justable
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discs, ad
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in
the engin
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m
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atured a
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a
t
p
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c
a
n
n
co
suspensio
76
(Japan)
2004
2001
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(
Super25
5 was
e Super2
oncept, th aturing PIAA
c
d
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ir
p
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ort-in
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mind, fe
motorsp
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Another
durance
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n
an
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h
fr
e
it
e
w
rn
a
designed alogen lamps in th o racing seat, h
erip
rc
h
x
a
e
s
p
e
n
S
ri
o
A
e
ti
40 S
night.
ompeti
s, day or
the full c atured a cherrycondition eel rounded out
fe
5
r2
e
mber
p
h
u
w
nd the nu
A, the S
steering
d at SEM
c
centing a
e
c
ri
il
a
e
to
e
v
is
it
n
h
h
U
ence.
ck and w
da 787Bs
la
z
b
a
h
M
it
e
w
th
red body doors a nod to
its
55 on
s in 1991.
t Le Man
victory a
2012
2010
USA)
Spyder (
borative
this colla
soft top,
d
d Magna
e
n
-r
a
e
n
in
and a w
ons Desig d function,
ti
le
fi
ra
e
ro
p
p
O
r
we
rm an
erican
With a lo
headorth Am
lend of fo
Mazda N
perfect b
a lot more -fuel
a
h
s
it
a
w
w
s
s
effort by
e
m
n
io
e
li
b
st
e
a
y
iv
S
l,
ss
o
p
n
re
Car To
ied
n isobuta
t yet agg
g elegan
Fuelled o re Spyder embod ,
combinin you might think.
it
ts
-l
c
e
.0
p
2
n
ther res
me, the
room tha
program
ering in o lightweight
e
g
in
in
g
c
n
ra
e
s
and
zda
n and
g design
from Ma
suspensio
r racing.
pioneerin
zdaspeed cially designed fo
a
M
Mazdas
s
it
h
e
wit
attery sp
too, like
lithium b
2011
MAZDA MX-5 | 4 GENERATIONS MAGAZINE
77
04 DESIGNING AN ICON
2006
05-06
ng the 20
Celebrati
ar of the
C
n
a
p
Ja
prize, the
emoram
m
o
ard C
Year Aw
d two
re
ion featu
tive Edit
mbinaco
r
u
lo
unique co
interior.
a leather
tions and
2002
Torsen
cluded a
The VS in
und
so
al, Bose
differenti
oden
o
w
a
d
n
system, a
rshift
wheel, gea rip.
steering
g
ke
ra
b
d
han
knob and
2000
1995
Limited
l-based R
S Specia
avy blue
n
r,
interio
with red
and 15,
soft top
body and
rmance
o
rf
e
P
.
ls
e
inch whe
h a final
nced wit
cwas enha
0 (produ
0
.3
o of 4
gear rati
0).
tion: 1,00
N
A
P
JA
D
E
T
I
M
I
L
S
N
O
I
T
I
ED
beige
eaux and
The bord
me
ca
o
ls
a
d
e
NR Limit
rbox
ea
g
d
e
spe
with a six).
0
ion: 50
(product
2006
R-A
spired N
Racing-in
le
adjustab
th
ig
e
h
with
rs and a
e
p
m
a
d
l.
Bilstein
ifferentia
ensing d
torque-s
2002
2000
1995
l Type II
S Specia
lloy
ch BBS a
n
-i
with 15
wheels.
e
YS Limit
All-black
n: 700)
io
ct
u
d
(pro
2007
20
0
20
0
99
19
98
19
97
19
95
19
96
19
94
19
19
93
92
IN
2001
ATCHES
SMALL B
ns were
cial editio
e
p
s
ept
-5
X
of M
inal conc
number
e of orig
m
rg
a
to
h
s
c
u
A limited
c
e
s
d under th ato at M2, Mazda
e
tr
n
e
c
develope
K
t
n
u
elopme
asakats
v
e
M
d
r
.
e
d
n
n
n
a
a
p
ig
h
des
in Ja
, researc
planning
e 1991
er was th ing
ft
a
t
h
g
u
o
c
e most s
s) with ra a
Among th adster (300 unit
ps,
m
la
g
o
fo
R
rated
Cafe
like integ
re deliM2-1001
features
ded 1.6-lit
d
ra
e
g
ir
p
p
u
s
n
in
a
ived in
d
n
rr
a
a
ll bar
units)
ro
0
t
0
in
(1
o
2
p
0
four2-10
d in 1994
S. The M
r, followe
o
1P
ri
13
te
g
in
n
ri
e
iv
ve
00 units).
an exclus
2-1028 (3
M
d
e
n
1992 with
u
e-t
rformanc
by the pe
1997
1993
1992
1990
ga
l featurin
V Specia
a tan
d
n
a
r
o
teri
green ex
ts and
a
se
r
athe
interior, le
ng
ri
e
Nardi ste
wooden
ift knob.
h
rs
ea
g
d
wheel an
ith a
Special w
Sporty S
ngthened
re
st
r,
ile
rear spo
mpers,
ilstein da
chassis, B
eels, and
h
w
m
iniu
BBS alum
ering
e
st
r
athe
.
a Nardi le
hift knob
rs
ea
g
d
n
wheel a
e-based
M Packag
ather
ed with le
it
SR Lim
ination
b
m
co
ck
and nubu
chrome
ats, extra
bucket se
-slip
d
e
it
lim
rsen
n:
and a To
roductio
(p
l
a
ti
n
differe
700).
oadster
ant red R
n:
The eleg
roductio
(p
E
e
p
Coupe Ty
150).
2004
1994
1993
eS
d with th
y
S Limite
lack bod
b
,
is
ss
a
Special ch
roduc(p
r
o
ri
te
in
and a red
0).
tion: 1,00
n
ige Editio
The Prest
hol
ather up
le
g
n
ri
featu
ats and
se
d
te
ea
stery, h
ff plates.
steel scu
stainless
2009
2000
nburst
d with Su
J Limite
(product
in
a
dy p
Yellow bo
).
tion: 800
ith yelited II w
The J Lim
a black
d
n
a
t
in
pa
low body
for a
d
n
u
o
rr
ld su
ion:
windshie
ct
u
d
ro
look (p
sportier
800).
l
-A mode
level NR
An entryfor
p
-u
e
lin
d to
was adde
siasts.
ort enthu
motor sp
2001
1991
78
20
0
2007
2003
S COME
IG THING
20
07
20
0
r-only
e-to-orde
A
The mad
pe Type
u
o
C
r
e
Roadst
ng car
ci
ra
ic
ss
had a cla
200).
duction:
look (pro
20
0
4
20
0
20
02
ination
ed Comb
VR Limit
h a beige
it
w
ine red
A & B: W
all dark
d
n
e A a
roof for th
(produc
B
e
th
r
green fo
& 800).
tion: 700
20
03
1996
Limited
grey MV
Titanium
).
0
0
3
:
ion
(product
2001
h 17-inch
ition wit
Blaze Ed
.
ls
e
e
wh
BBS alloy
20
0
2003
19
91
19
19
90
JAPAN
O
N
N
E
E
B
AINLY
e the
AS CERT
Ever sinc
ION
IT
D
E
THERE H
L
sive
IA
first exclu
OF SPEC
E
G
5
A
2
launched
T
T
R
a
PAS
SHO
odel w s
E
m
H
T
R
E
mited
MX-5s OV
ON:
in 1990, li e been
S
A
E
R
D
hav
ITH GOO
editions
nNT
A
more abu
YEARS. W
C
re
D
e
L
h
R
w
o
O
n
.
W
n
E
a
p
TH
in Ja
CT,
A
ant than
IT SEEMS
F
d
g
IN
n
.
ri
M
u
rly d
THE
Particula randed
UGH OF
TER
F
-A
s-b
T
o
GET ENO
n
H
u
G
E
the
RE SOU
ration.
e
.
n
Y
e
A
g
MANY A
D
tO
firs
MS T
E
IT
S
R
O
COLLECT
IC AND
OGRAPH
E
G
A
E
R
:
HE
LECTION
E
S
L
A
IC
LOG
CHRONO
green
ed goes
SG Limit
0).
0
4
:
n
io
(product
d with 15
S Limite
Special R
carbon
ro
ca
e
R
els,
inch whe
and
cket seats
aint.
kevlar bu
n body p
e
re
-g
e
lu
l
deep b
a
ci
e
the S Sp
Based on
).
ion: 500
ct
u
d
ro
(p
lue) and
The RS (b
red
ilver with
(s
RS II 1.8
Bilstein
d
re
tu
a
fe
interior)
ed
rengthen
shocks, st
tra body
ex
d
n
a
s
brake
ment.
reinforce
ster
eed Road
Mazdasp
stable
ju
d
a
e
stag
with foural exci
e
and a sp
er
dampers
nd muffl
a
ld
o
if
n
haust ma
ier sound
rt
o
sp
a
g
producin
ion: 200).
(product
rbo with
dster Tu
The Roa
x-speed
si
d
n
a
r
intercoole
elivered
d
x
o
earb
manual g
cent
r
e
d 20 p
n:
172PS an
roductio
(p
e
u
rq
extra to
300).
d
ased Roa
The RS-bth
iversary
n
n
A
0
ster 2
h red and
came wit
et
caro buck
e
R
ck
la
b
ear front
cl
d
n
a
ts
sea
s.
fog lamp
79
04 DESIGNING AN ICON
E
LIMITED
S
N
O
I
T
I
D
E
OP
R
U
E
Soul Re
sively in
lu
c
x
ry
e
le
nniversa
Availab
e 25th A
th
re
,
it
ic
-l
ll
.0
ta
Me
the 2
based on
ial
is
c
e
n
p
io
S
it
l.
Ed
e mode
p
u
o
C
r
le roof,
Roadste
retractab ings
e
th
e
d
lu
c
us
details in d door mirror ho
er
n
a
le
hite ath
A-pillars
lack, off-w , a handB
t
n
ia
ll
in Bri
or trim
ry and do
board
upholste
tive dash
ra
o
c
e
d
ch
d
e
h
finis
and 17-in
in shocks y wheels
te
s
il
B
l,
o
pane
metal all
).
dark gun
on: 1,099
ti
c
u
d
ro
p
e
id
w
d
(worl
n
h a brow
ko was o
lours wit
The Nise
d other co
p.
n
to
a
e
ft
lu
so
b
light
d brown
terior an
leather in
ed,
NR Limit
n-market
a
p
a
J
l,
a
e
u
th
an
speed m
terpart to
had a sixThe coun
heels
d 1.8 Icon
15-inch w
e
d
-r
e
e
h
in
lis
w
o
p
the
r,
: 750).
o
n
ri
io
te
ct
in
du
ather
heel (pro
w
g
brown le
n
ri
e
oden ste
and a wo
UK, 2000
EUROPE
19
UK, 2014
ch bright
with 17-in
Venture
lours:
rt
o
p
ew
S
ll-n co
The
e.
nd two a
a
ls
e
a
e
st
h
ry l Blu
alloy w
d Deep C
Flash an
Titanium
Italy, 2013
012
France, 2
r and
ck interio
sporty bla
terior
a
ex
h
e
it
th
w
st
MX-5
to contra
p
hite
to
Black by
W
rd
l
a
a
ryst
actable h
Red or C
black retr
Velocity
,
n
e
re
G
d
in Spirite
20).
duction:
Pearl (pro
011
France, 2
, ex6 and 1.8
ith the 1.
offered w
er seats,
s
th
a
a
w
le
e
e
g
ta
, beig
The Heri
hift knob
y wheels
el, gears
-inch allo
ring whe
e
clusive 15
e
st
d
e
d-finish
and woo
r.
brake leve
and hand
04
Spain, 20
expenwas an in
g green)
n
ci
t (wine)
a
o
(r
rl
e
M
onaco
ile the 1.8
h
d
The 1.6 M
w
,
n
r
o
io
teri an
rills vers
leather in
sive no-f
00).
h a grey
6
it
w
&
0
le
5
a
4
ion:
went upsc
(product
ect trim
wood-eff
UK, 1996
Pearl
al White
ck, Cryst
la
odel is
B
t
m
n
a
-5
X
in Brilli
cing by M
a
R
Whether
ry
e
ty Red, ev
).
or Veloci
ction: 25
d (produ
re
e
b
m
u
n
e, 2005
Worldwid
d was
n Limite
80
e or
uatic Blu
me in Aq
ca
hardtop,
e
it
le
h
b
p
a
act
Gra
Grey retr
r
The Sport
t nav
o
e
sa
et
M
ch
n
with a
and 5.8-i
Zeal Red
ther seats
a
le
d
te
black hea
).
ion: 500
(product
UK, 2013
, 2011
light
Germany
cial rims,
lours
tured spe
eed
e, 1999
ng a six-sp
Worldwid
el, featuri
black and
ary Mod
8
e 126PS 1.
atured th
body
ult also fe
nd three
C
a
ls
-5
e
X
e
h
M
w
y
The
llo
a
t
h
ch brig
with 17-in
n: 100).
roductio
colours (p
te
rd
eneratio
mmemora
The 3 G
00).
bally to co
,5
lo
3
g
:
d
n
e
io
ch
ct
du
laun
odel (pro
m
ew
n
the all-
14
ith
Coupe w
Roadster
ra
u
nd 6.1-inch
a
m
e
The Sak
st
igation sy
r seats,
Alpine nav
ck leathe
e and bla
ig
e
b
,
n
e
scre
rors.
r side mir
and silve
Spain, 20
ch
12
with 17-in
oupe 1.8
wn
oadster C
ro
R
B
h
a
c
n
e
a
-T
, Hav
The Sport
finish.
y wheels
ashboard
metal allo
o black d
light gun
n
ia
p
d
n
ats a
leather se
Spain, 20
th Annivers
rior with
Blue exte
The 10
wheel
Innocent
d
i steering
n
a
rd
l
a
a
N
u
a
d
n
erica,
man
a
m
A
ts
a
h
ort
-tone se
Japan, N
in
blue two
ld
).
so
00
side, was
ction: 7,5
on the in
lia (produ
d Austra
n
a
e
p
ro
Eu
20
1
20
1
20
1
8
20
0
6
20
0
5
20
0
4
20
0
20
03
20
02
20
0
0
20
0
99
19
98
19
19
96
97
d special
Yellow an
unburst
S
d on the
in
se
ic
a
b
ss
as
A cla
).
lifornia w
a
C
e
:
n
th
,
io 500
wheels
l (product
1.6 mode
standard
UK, 2000
20
07
ary
th Annivers
p, the 20
to
f
o
ft
so
rs
the 1.8
ree colou
Based on
d in the th
ont
as offere
heels, a fr
w
ch
n
-i
Edition w
17
h
hlights.
it
ig
w
h
A
e
N
m
al
r and chro
the origin
a
b
g
n
ci
n bra
suspens io
20
1
10
0
Europe, 2
20
0
many of
.where
ited and
these lim
ere
ditions w
special e
nt
re
fe
if
in d
marketed nd under
sa
countrie
names.
different
20
1
, 2008
ve
Germany
an exclusi
ffered in
DA MX-5
THE MAZ
Y
IVERSAR
H
25T ANN
d
co
inari fea
sive body
The Kam
and exclu
er seats
th
a
le
y
re
g
).
ion: 900
(product
81
Road
Trip
Back To roadster country
82
83
Arriving in a mystic
landscape of the Black
Mountain range between
Brynamman and Llangadog.
The weather? As expected.
2 SEATER
3 DAY TRIP
700 MILES
1996 NA MODEL
1.8 L ENGINE
& 225,000 KM
NA and B-roads
84
But which MX-5 shall it be? The choice was a Japan import
Eunos Roadster as first-generation MX-5s were called in
the domestic market in top-of-the-line V Special Type II
special edition format. Its a 1.8-litre 1996 NA model
with a Torsen limited-slip differential and a respectable
225,000km on the clock, but still in excellent condition.
The black paintwork and chrome wheels and mirrors were
polished up, and the car didnt miss a beat mechanically,
either. The heater even worked like new no small detail
in winter. This model was borrowed from Autolink, a
company located near Southampton that specialises
in parts for second-hand Japanese cars and specifically
MX-5s. And that was where the journey began.
85
Heading north on
the A470 from
Builth Wells
to Rhayader.
86
87
Switzerland
MX-5
THROUGH THE EYES
OF THE MEDIA
Page 8/8
N 10/2011
Trimestriel
France
Page 5/8
MAZDA
5984530300524/GJD/MMI/2
MAZDA
5984530300524/GJD/MMI/2
88
6/9
9/9
Elments de recherche : Passages significatifs : - MAZDA ou MAZDA AUTOMOBILES FRANCE : constructeur automobile, uniquement en France MAZDA2 : vhicule Mazda - MAZDA3 ou MAZDA3 MPS : vhicule Mazda - MAZDA5 : vhicule Mazda - MAZDA6 ou ...
Elments de recherche : Passages significatifs : - MAZDA ou MAZDA AUTOMOBILES FRANCE : constructeur automobile, uniquement en France MAZDA2 : vhicule Mazda - MAZDA3 ou MAZDA3 MPS : vhicule Mazda - MAZDA5 : vhicule Mazda - MAZDA6 ou ...
Diamonds
Are Forever.
Diario Digital, Portugal
It can be considered
one of the best cars ever.
Wie es sich fr so
einen puristischen
Roadster gehrt,
klappt das kleine Stoffkppi von Hand
Automvil, Spain
Neuer Mazda MX-5
Ein Roadster
nach
Reinheitsgebot
76
wellen, wo die Frischluft um das winzige Dreiecksfenster vorn am Auenspiegel tobt. Mit Seitenscheiben oben
und Windschott ist der Scheitel hin,
mit Fenstern unten die ganze Frisur.
So solls sein. Schlielich haben
Mazdas Roadster-Weise die reine Lehre
befolgt: Leicht sei das Auto, hautnah
und echt. Sie haben den Roadster um
zehn Zentimeter gekrzt, die Basisversion um 82 auf unter 1000 Kilo abgespeckt, nahe am Traumgewicht des
Urmodells von 1989 (930 Kilo).
Besser htte
Mazda die
Neuauflage
des MX-5
kaum gelingen
knnen! Klein,
leicht, gierig
ein Volltreffer.
Eingerichtet ist der Zweisitzer gewohnt sachlich, erstmals mit lackierter Fensterbrstung als fliee das
Blech ins Innere. Der Drehzahlmesser
steht mittig, der Tacho klein daneben.
Die Sitze platzieren den Fahrer zwei
Zentimeter tiefer, schenken so mehr
Kopffreiheit und tgliche Gymnastik.
Sind die Sitze zu tief, bist du zu alt.
Das aufgesetzte Display in der Mitte
(spiegelt sich nachts in der Frontscheibe)
kann man akzeptieren, aber nicht die
Lage des Controllers. Warum auf der
77
Turkey
Germany
Romania
THE
Brilliant!
Autocar, UK (on the cover)
89
A MX-5 FESTIVAL
Global MX-5 Cup, anyone? With the allnew race version of the MX-5 on exhibit
at the Moving Motor Show, motorcycle
champion Valentino Rossi admired the
legendary Mazda 787B, winner of Le
Mans in 1991, while what was probably
the most impressive soundtrack of the
festival played in the background.
91
GOODWOOD
AT A GLANCE
92
93
GERMANY
SWITZERLAND
AUSTRIA
SPAIN
The annual fan event Treffen in der Mitte taking place in Hannoversch
Mnden celebrated its 10th anniversary in style. With the all-new MX-5 on
display, the 330 fans in attendance were thrilled to be among the first in
Europe to get a glimpse of the fourth generation roadster.
MX-5 owners from across Europe gathered in April for the MX-5
Fan Event in Altendiez, organized by fans for fans. Celebrating
the official start of MX-5 season, about 420 lucky MX-5 devotees got their first glimpse of the fourth generation roadster.
NETHERLANDS
ITALY
HUNGARY
94
NORTH
AMERICA
EVERY
COUNTRY
HAS ITS
STORIES
JAPAN
95
96
AS
PO
TH
RT
RO CA S
UG R
TH
RO AN H
UG D
H
From day one, the MX-5 has been raced at all levels, by inexperienced amateurs to
seasoned professionals. Competition dates back to the Teddy Yip Race of Champions
held as part of 1989 Macao Grand Prix weekend. Here 16 MX-5s were driven by what was
basically the whos who of motor racing at the time. Formula One and Two driver Geoff
Lees ended up winning ahead of Andy Rouse, one of the most successful British
saloon car series drivers ever, and four-time Australian touring car champion
Allan Moffat.
The MX-5 UK Cup Race Series began the following year. Amateur SCCA
(Sports Car Club of America) racing, meanwhile, counted everincreasing numbers of Miatas. From Nrburgring to Silverstone,
Spa Francorchamps to Zandvoort and the Laguna Seca Mazda
Raceway: MX-5 cups have flourished around the world on
some rather prestigious race tracks. In Europe (besides
the UK), Switzerland held its version from 1999 to
2002, Spain and Portugal organised cup series
between 2001 and 2003, Sweden from 2007
onwards, and the Netherlands starting in
2008. The U.S, Japan and Australia,
among other places, also host
MX-5 cups. //
97
IT JUST KEEP
S
AND
G
GO
I
N
G
A
ING
IN
O
G
N
OING
DG
AN
OIN
N
D
AND GOING AND G
G
O
O
I
N
I
N
G
A
ND
G A N D GO
ING AND
G
O
I
N
G
D
G
O
98
07 MX-5 FACTS
GA
D GOING AND GO
N
A
G
N
I NG
I
O
D
G
N
O
A
I
N
G
G
G
AND
AN
OIN
D
G
N
D
G
N
OIN D
A
A
G
G
WHAT
A TRIP
Yuuichi Tsuyuki, 25 at the
time, had no idea how far
his NA MX-5 would travel
when he bought it new in
1993. Going on 21 years
later, hes put 855,000km
on his car equivalent to
having circumnavigated the globe 21 times and being
well into the 22nd lap. Averaging some 40,000km per
year, the Roadster Club of Japan member still has his
MX-5 and still loves it.
It stands out at Mazda get-togethers because its got
the original suspension and ground clearance. It also
has a Mazdaspeed semi-bucket seat on the drivers
side, a Mk2 glass window soft top, plus a vacuum gauge,
oil temperature gauge and voltmeter. Its on its third engine, transmission and radiator and its second propeller
shaft, differential and aircon, explains Tsuyuki. Ill
probably have to let it retire when it reaches 1 million
km. Between 2007 and 2009, I switched to a Mk3, but
I was still known as the guy who drove that Mk1 with
the high mileage, so I couldnt resist switching back
for the MX-5s 20th anniversary event.
99
07 MX-5 FACTS
2015
2012
2005
EUROPE
Red Dot: Best of the Best
product design award
CANADA
JAPAN
2010
MX-5 Award-List
SLOVAKIA
AND THE
WINNER IS...
2015
CODENAMED
2015
USA
2015
rd
GENERATION
MKIII
NC
CODENAMED
2015
USA
2015
USA
2006
AUSTRALIA
Drive Car of the
Year 2006:
Best Convertible
2009
UK
2006
New Zealand
2009
Ireland
2006
Australia
2009
2012 Canada
2012
USA
2012
2012
2012
2011
Germany
2011 USA
2011 UK
2011
2006
UK
2008
Philippines
2006
USA
2008
UK
2006
USA
2008
UK
2006
2008
USA
ROAD & TRAVEL 2008 Sexy Car Buyers Guide: Top Ten
2006
Canada
2008
2006
Thailand
2008
2006
New Zealand
2006
Hungary
2008
USA
2008
2006
USA
2006
Hong Kong
10 Best Cars
2006
USA
2006
Australia
2006
UK
2006
New Zealand
2006
Japan
2005
Hong Kong
2005
Croatia
2005
New Zealand
2005
Portugal
2005
USA
2005
USA
2005
2005
Japan
2005
Japan
2005
UK
2008
2007
2011
UK
2007
2011
2007
USA
2007
Scotland
2007
USA
2007
2007
Thailand
2011
2010 USA
2010
2014
UK
2010
2014
2010
USA
2013
UK
Which? Awards
Britains most reliable new sports car
2010
Slovakia
2013
Germany
2010
2013
Chile
2010
USA
2013
USA
2009
2013
2007 USA
2006
2008
Germany
2011 Hungary
Playboy Car of the Year 2011:
Open-top sports car category
2014
2012
Germany
100
2007
2012
Europe
CHILE
2012
Singapore
2015
PHILIPPINES
Automobile magazine:
10 Cheapest
Convertibles
2013
2012
MKIV
ND
USA
THAILAND
2012
GENERATION
2008
th
2007 USA
2007
2007 USA
2005
Japan
2006
Germany
2005
Japan
2006
UK
2005
2006
Australia
2005
USA
2006
USA
2005
Japan
2005
Australia
2009
USA
2006
Scotland
2009
Australia
2006
101
07 MX-5 FACTS
2006
2004
UK
DENMARK
Auto Express
Best Used Roadster
Money Can Buy
Best Roadster
1996
1993
USA
GERMANY
Consumer Reports
Most Fun to
Drive Car 1996
2001
2003
JAPAN
ISRAEL
2000
1999
2002
USA.
MotorWeek
Driver Choice Award
Best Convertible
USA
Car and Driver
Ten Best Cars 1999
1990
AUSTRALIA
Most significant Car
of the 1980s
NEW ZEALAND
Car of the Year 1990
nd
GENERATION
MKII
NB
CODENAMED
2006
102
2004
UK
2004
Thailand
2004
Denmark
Best Roadster
2003
Israel
2003
UK
2003
Portugal
2003
Thailand
2003
Denmark
Best Roadster
2003
New Zealand
2002
Australia
2002
Hungary
2002
Thailand
2001
Portugal
2001
UK
2001
Japan
2001
UK
2001
Canada
2001
USA
2001
USA
10 Best
2000
USA
2000
USA
2000
USA
2000
1999
USA
1999
UK
1999
UK
1996
Israel
1990
UK
1999
USA
1996
USA
1990
UK
1999
UK
1995
Australia
Wheels Top 10 of 95
1990
UK
1999
USA
1995
UK
1990
1999
USA
1995
USA
1998
UK
1995
USA
1990
USA
1997
USA
1994
Australia
Wheels Top 10 of 94
1990
USA
1998
Japan
1994
USA
1990
USA
1998
Scotland
1993
Australia
Wheels Top 10 of 93
1990
USA
1998
USA
1993
Germany
1990
Japan
1998
UK
1993
USA
1990
Japan
1998
UK
1993
Germany
1990
1998
Croatia
1992
Australia
Wheels Top 10 of 92
1998
New Zealand
1992
Australia
1990
Germany
1992
Germany
1990
Japan
st
1992
USA
1990
USA
1992
Germany
1990
USA
1992
USA
1990
USA
MKI
NA
1991
Australia
Wheels Top 10 of 91
1990
Australia
1991
Hong Kong
1990
Australia
1991
Australia
1990
USA
1991
USA
1990
USA
1991
UK
1990
Japan
1991
Germany
1989
Japan
GENERATION
CODENAMED
1998
USA
1991
Germany
1989
USA
1997
Australia
Wheels Top 10 of 97
1991
USA
1989
USA
1997
Israel
1991 USA
1989
Japan
1997
USA
1991
USA
1989
Japan
1996
Australia
Wheels Top 10 of 96
1990
1989
Japan
1996
Israel
USA Road & Track: Ten Best Cars in the World & Best Sports/
GT ($13,000-$21,000)
Wheels Top 10 of 90
Wheels Top 10 of 89
USA
Australia
Australia
1996
1990
1989
New Zealand
USA
USA
1990
1989
1996
Australia
Japan
1996
1990
1989
1990
Denmark
1989
USA
1996
1990
USA
1989
USA
USA
UK
USA
1996
1990
1989
103
104
105
MX-5 IN
S
E
I
V
O
M
THE
1 2 3 4
/UK)
1996 (CDN
g
Year:
Cronenber
id
av
D
ah
r:
Directo
der, Debor
pa
S
es
am
J
eas,
ot
K
s
lia
Starring:
er, E
na
Kara Ung
and Rosan
r
te
un
H
Holly
e.
Arquett
ial
controvers
Crash is a
novel
73
19
a
Story:
on
film based
a
t
ou
ab
lard
by J.G. Bal
who have
le
op
pe
group of
r actish for ca
a sexual fe
g her
in
iv
dr
le
hi
cidents. W
ar
Ungers ch
MX-5 NA,
Ballard)
ne
ri
he
at
acter (C
off
ing pushed
ends up be
e car.
th
lls
ro
d
the road an
MACGRUB
)
2010 (USA
e
Year:
rma Taccon
Jo
r:
to
Wiig,
Direc
rte, Kristen
Fo
ill
W
g:
d
an
Starrin
e
pp
Ryan Philli
Val Kilmer
Night
a Saturday
0s
Based on
:
ry
fun at 198
Sto
ng
ki
po
it
e
rt
Live sk
Fo
,
MacGyver
TV drama
ative
pecial oper
-s
ex
s
ay
pl
ks
ac
tr
r who
MacGrube
esis
arch-nem
down his
. In the
th
un
C
on
Dieter V
ized
rubers pr
film, MacG
MX-5
d
re
s
hi
is
possession
rsona
pe
h
it
ete w
NA, compl
plate
se
rnia licen
lised Califo
deck.
pe
ta
le
ab
and remov
EPREIS WELL R
-5
X
M
E
H
T
ING
THE GAM
SENTED IN
ASSION
IVE THE P
L
.
D
L
R
O
W
RSPORT,
ZA MOTO
R
O
F
H
IT
W
EED FOR
RISMO, N
U
T
N
A
R
G
OTHAM
ROJECT G
SPEED, P
ER AND
IDGE RAC
R
,
G
IN
C
A
R
ONT
RE. YOU D
MANY MO
CE!
D A LICEN
EVEN NEE
)
2012 (USA
Year:
Johnson
n
ia
R
r:
Directo
is, Joseph
Bruce Will
Starring:
vitt and
Le
ndo
or
G
nt
lu
B
Emily
2074,
In the year
to
Story:
are sent in
loopers
sed
ni
ga
or
the past by
ses to assa
crime boss
emies.
en
r
ei
th
sinate
decides
One looper
e travel to
to use tim
e course of
change th
ed
. Joe, play
re
tu
the fu
,
tt
vi
Le
nby Gordo
.
d MX-5 NA
drives a re
MX-5
O
E
D
I
V
IN
GAMES
CER
RIDGE RA
NAMCOS
LE
o
FULL SCA
Racer vide
its Ridge
Namco
Alongside
ed in 1993,
as
le
re
scale
llgame
fu
a
h
up wit
tually
ac
also came
rs
ye
la
rsion. P
e steeth
g
arcade ve
in
us
al MX-5,
shift to
ar
ge
sat in a re
d
, pedals an ted on to
ring wheel
ec
oj
vehicle pr
uges
control a
en. The ga
front scre
the
of
t
ou
the triple
e
m
d wind ca
ding
an
d
ad
d
ke
or
un
w
so
h surround iving expevents, wit
dr
e
th
of
ism
to the real rs could even bring
ye
rience. Pla
r.
ge
ssen
along a pa
106
RIZON 2
O
FORZA H
one
ion MX-5
th-generat actually
ur
fo
e
th
offered
w model
fore the ne ng Xbox-ers the
month be
givi
s,
er
al
de
alongside
arrived at
e the ND
virtual-rac
limited
as
l
el
w
chance to
as
nerations
azdasprevious ge e turbocharged M
e th
lik
ns
io
it
ed
5.
peed MX-
CRASH
)
2006 (USA
Year:
Linklater
rd
ha
ic
R
a
Director:
ves, Winon
,
Keanu Ree
Harrelson
Starring:
dy
oo
W
,
Ryder
Jr. and
y
ne
ow
D
Robert
ane
Rory Cochr
by
the novel
on
ed
as
B
the film
Story:
k,
ic
D
.
K
Philip
d
identity an
deals with
ar-fune
a
in
n
deceptio
by
ia plagued
ture dystop
emic
id
ep
n
io
dict
a drug ad
ing
nt monitor
and consta
lice surpo
h
ec
-t
via high
ar
Ryders ch
veillance.
orne)
th
aw
H
na
acter (Don
.
B
N
MX-5
drives an
rd
th
MKI
NA
MKII
NB
CODENAMED
MKIII
NC
MKIV
ND
BADGE
BADGE
BADGE
BADGE
Reborn: Known
as the Miata in
North America
and Eunos
Roadster in
Japan
Sleeky clean:
The MX-5
badge was
simple, modern
and stylish
Spyder style:
Retro chrome
emblem alludes
to sports cars
of the 1950s
Into the
SKYACTIV age
yet back to the
roots well,
almost
WHEELS
WHEELS
WHEELS
WHEELS
Rollin: The
14-inch wheels
and tires were
as lightweight
as possible and
very British
looking, too
Bigger power,
bigger feet:
15-inch wheels
were now available
with 16-inchers
arriving in 2001
Growing and
growing: 17-inch
wheels can be
had with the
160PS 2.0-litre
Sleek cold-cast
aluminium
wheels revert
to four-nut hub
to save a few
grams
GEAR
SHIFT
GEAR
SHIFT
GEAR
SHIFT
GEAR
SHIFT
Nothing
standard about
it: The short,
direct strike
made changing
gears a joy
Business as
usual: Still a
target for acclaim
with super fast
throws and
minimal ankle
movement
Common
knowledge:
The MX-5 had
become the
benchmark for
gearshifting
STEERING
WHEEL
STEERING
WHEEL
STEERING
WHEEL
STEERING
WHEEL
The centre of
the three-spoke
Momo leather
wheel was remov
able for a rawer
racing ambiance
World famous:
The airbagequipped steer
ing wheel was
supplied by none
other than Nardi
of Italy
Compact,
unpretentious
and with a slim
grip for enhanced cornering
action
HEADLIGHTS
HEADLIGHTS
HEADLIGHTS
HEADLIGHTS
Sign of the
times: Pop-up
headlamps
were a musthave for sports
cars in the late
1980s
Fixed: Oval
headlamps
reduced weight
and improved
aerodynamics
Compelling look:
The slimline projector headlamps
were available
with xenon bulbs
Aggressive,
glinting LED
headlamps, 15%
lighter than
the previous
generations
... THAT
DID NOT
CHANGE
UNTIL
NOW!
CODENAMED
ER
ER DARKLY
nd
GENERATION
LOOPER
A SCANN
st
GENERATION
GENERATION
CODENAMED
GENERATION
CODENAMED
BLINKERS
THE ROUND
SIDE SIGNAL
LIGHT
BLINKERS ...
107
1
nd
GENERATION
MKII
NB
CODENAMED
th
GENERATION
MKIV
CODENAMED
ND
st
GENERATION
MKI
NA
CODENAMED
rd
GENERATION
MKIII
NC
CODENAMED