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A
mixture of landlines and cell phones were surveyed. Margins of error: +/-1.98% 19 times out of 20.
Results were weighed by language, age and gender based on the 2011 Canadian Census.
A2
"Exclusive Mainstreet/Postmedia polls are protected by copyright.
The information and/or data may only be rebroadcast or republished
with full and proper credit and attribution to Mainstreet/Postmedia.
80% of Canadians Say They Have Never Cheated; But 1/5 Have Thought Seriously About It
August 27, 2015 (Toronto, ON) A new Mainstreet/Postmedia poll finds most Canadians saying they have
never cheated on their partners but one out of five say they have seriously considered it. With 2,459
respondents the Mainstreet Research poll conducted for Postmedia has a margin of error of +/- 1.98%,
19/20.
Canadians agree, on the most part, on what constitutes cheating said Quito Maggi, President of
Mainstreet Research. But there are some things Canadians disagree on, and when they do, the difference
falls mainly among gender lines. 17% of Canadian women, for instance, believe watching pornography
constitutes cheating compared to 9% of Canadian men who think the same.
Most Canadians say they have not cheated, though many have thought about it. Again, we see a gender
divide with 13% of Canadian men saying they have cheated compared to just 8% of Canadian women. The
numbers are more or less equal however when we look at those who have seriously considered cheating
on their partner. 20% of Canadian women and 23% of Canadian men say its more than crossed their mind.
Most believe signing up for a dating website or service, like Plenty of Fish or OKCupid qualifies as cheating
(77%), though Canadians are split on flirting and 72% say going to a strip club doesnt count.
Highlights
- 10% of Canadians say they have cheated on their spouse or partner (80% no, 10% refused to answer)
-22% say they have seriously considered it (65% said no, 13% refused to answer)
- 13% say watching pornography counts as infidelity; Males 9%; Females 17%
- 40% say flirting counts as infidelity while 43% say it does not
- 86% agree that hiring a prostitute counts as infidelity
About Mainstreet Research
Mainstreet is a national public research firm. With 20 years of political experience at all three levels of
government, President and CEO Quito Maggi is a respected commentator on Canadian public affairs.
Differentiated by its large sample sizes, Mainstreet has provided accurate snapshots of public opinion,
having predicted a majority NDP government in Alberta (2015), a majority Liberal government in British
Columbia, and a majority Liberal government in Ontario.
-30Available for phone interview: David Valentin, (613) 698-5524 - david@mainstreetresearch.ca
A3
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
A.) Watching Pornography
70
60
50
40
30
20
Male
Yes
YES: 13%
YES
NO
NOT SURE
SAMPLE
18%
65%
17%
16%
75%
9%
10
Female
No
NO: 70%
Not Sure
18-34
11%
73%
15%
302
35-49
12%
70%
18%
403
50-64
14%
70%
16%
878
65+
16%
65%
19%
876
Male Female
9%
17%
75%
65%
16%
18%
1157 1302
A4
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
A.) Watching Pornography
13%
17%
70%
Yes
YES: 13%
YES
NO
NOT SURE
SAMPLE
No
NO: 70%
Not Sure
AB Prairies ON QC Atlantic
10% 15%
12% 15%
18%
72% 68% 70% 69%
67%
18% 17%
18% 16%
15%
338 301
653 607
291
A5
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
B.) Visiting a Strip Club
70
60
50
40
30
20
Male
Yes
YES: 18%
YES
NO
NOT SURE
SAMPLE
10%
71%
19%
15%
68%
17%
10
Female
No
Not Sure
NO: 72%
18-34
22%
69%
9%
302
35-49
15%
74%
11%
403
50-64
16%
76%
9%
878
65+
21%
57%
22%
876
Male Female
17%
19%
68%
71%
15%
10%
1157 1302
A6
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
B.) Visiting a Strip Club
12%
18%
72%
Yes
YES: 18%
YES
NO
NOT SURE
SAMPLE
No
NO: 72%
Not Sure
AB Prairies
20% 15%
66% 72%
14% 13%
338 301
ON
17%
72%
11%
653
QC Atlantic
18%
21%
68%
69%
14%
10%
607
291
A7
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
C.) Kissing Someone Other Than Your Partner/Spouse
65
60
55
50
45
40
35
30
25
20
15
10
Male
Yes
YES: 64%
YES
NO
NOT SURE
SAMPLE
13%
20%
66%
20%
19%
62%
Female
No
Not Sure
NO: 19%
18-34
79%
12%
8%
302
35-49
71%
17%
13%
403
50-64
60%
20%
20%
878
65+
39%
32%
29%
876
Male Female
62%
66%
19%
20%
20%
13%
1157 1302
A8
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
C.) Kissing Someone Other Than Your Partner/Spouse
17%
19%
64%
Yes
YES: 64%
YES
NO
NOT SURE
SAMPLE
No
NO: 19%
Not Sure
AB Prairies
70% 62%
16% 20%
14% 18%
338 301
ON
61%
21%
18%
653
QC Atlantic
65%
64%
19%
18%
16%
18%
607
291
A9
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
D.) Signing Up To A Dating Website or Dating Service
80
70
60
50
40
30
20
Male
Yes
YES: 77%
YES
NO
NOT SURE
SAMPLE
8%
12%
80%
14%
12%
74%
10
Female
No
Not Sure
NO: 12%
18-34
59%
15%
25%
302
35-49
82%
11%
7%
403
50-64
80%
14%
6%
878
65+
83%
8%
10%
876
Male Female
74% 80%
12%
12%
14%
8%
1157 1302
A10
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
D.) Signing Up To A Dating Website or Dating Service
11%
12%
77%
Yes
YES: 77%
YES
NO
NOT SURE
SAMPLE
No
NO: 12%
Not Sure
AB Prairies
80% 76%
8%
14%
11% 10%
338 301
ON
75%
13%
12%
653
QC Atlantic
79%
77%
10%
13%
11%
10%
607
291
A11
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
E.) Flirting with Someone Other Than Your Partner/Spouse
40
35
30
25
20
15
10
Male
Yes
YES: 40%
YES
NO
NOT SURE
SAMPLE
15%
43%
42%
20%
43%
37%
Female
No
NO: 43%
18-34
47%
39%
14%
302
Not Sure
50-64
41%
45%
14%
878
A12
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
E.) Flirting with Someone Other Than Your Partner/Spouse
18%
40%
43%
Yes
YES: 40%
YES
NO
NOT SURE
SAMPLE
No
NO: 43%
Not Sure
AB Prairies
46% 40%
37% 41%
17% 19%
338 301
ON
38%
43%
19%
653
QC Atlantic
39%
40%
45%
43%
16%
18%
607
291
A13
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
F.) Sending a sext, a sexually explicit message to someone other than your partner
70
60
50
40
30
20
Male
Yes
YES: 79%
YES
NO
NOT SURE
SAMPLE
5%
16%
79%
6%
15%
79%
10
Female
No
Not Sure
NO: 16%
18-34
83%
8%
9%
302
NOT SURE: 6%
35-49
84%
15%
1%
403
50-64
77%
17%
7%
878
A14
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
F.) Sending a sext, a sexually explicit message to someone other than your partner
6%
16%
79%
Yes
YES: 79%
YES
NO
NOT SURE
SAMPLE
No
NO: 16%
Not Sure
NOT SURE: 6%
BC
81%
14%
5%
269
AB Prairies ON QC Atlantic
82% 75% 76% 80%
81%
13% 19%
17% 14%
16%
5%
6%
6% 6%
3%
338 301
653 607
291
A15
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
G.) Paying for Sex with a Prostitute
80
70
60
50
40
30
20
Male
Yes
YES: 86%
YES
NO
NOT SURE
SAMPLE
5%
7%
88%
8%
8%
84%
10
Female
No
Not Sure
NO: 8%
NOT SURE: 7%
18-34
89%
2%
9%
302
35-49
86%
10%
4%
403
50-64
88%
8%
4%
878
65+
77%
12%
11%
876
Male Female
84%
88%
8%
7%
8%
5%
1157 1302
A16
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
G.) Paying for Sex with a Prostitute
7%
8%
86%
Yes
YES: 86%
YES
NO
NOT SURE
SAMPLE
No
NO: 8%
Not Sure
NOT SURE: 7%
BC
87%
7%
7%
269
AB Prairies ON QC Atlantic
87% 84% 87% 84%
87%
6% 10%
8% 8%
9%
6%
5%
6% 9%
5%
338 301
653 607
291
A17
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
H.) Regularly Having Sex with Someone Other Than Your Partner/Spouse
80
70
60
50
40
30
20
Male
Yes
YES: 88%
YES
NO
NOT SURE
SAMPLE
5%
7%
88%
6%
6%
88%
10
Female
No
Not Sure
NO: 6%
NOT SURE: 5%
18-34
86%
6%
8%
302
35-49
92%
4%
4%
403
50-64
91%
5%
4%
878
A18
Would you
classify the
following
as infidelity?
LEANING
AND
DECIDED
H.) Regularly Having Sex with Someone Other Than Your Partner/Spouse
5%
6%
88%
Yes
YES: 88%
YES
NO
NOT SURE
SAMPLE
No
NO: 6%
Not Sure
NOT SURE: 5%
BC
88%
5%
7%
269
AB Prairies
90% 85%
6%
8%
4%
7%
338 301
ON
89%
7%
5%
653
QC Atlantic
88%
88%
6%
7%
6%
5%
607
291
A19
LEANING
DECIDED
Have you ever
cheatedAND
on your
spouse or partner?
80
70
60
50
40
30
20
Male
Yes
YES: 10%
YES
NO
REFUSED
SAMPLE
6%
86%
8%
13%
74%
13%
10
Female
No
Refused
NO: 80%
18-34
4%
85%
11%
302
REFUSED: 10%
35-49
14%
75%
10%
403
50-64
15%
81%
4%
878
65+
9%
77%
15%
876
Male Female
13%
8%
74%
86%
13%
6%
1157 1302
A20
LEANING
DECIDED
Have you ever
cheatedAND
on your
spouse or partner?
10%
10%
80%
Yes
YES: 10%
YES
NO
REFUSED
SAMPLE
No
NO: 80%
Refused
REFUSED: 10%
BC
10%
80%
10%
269
AB Prairies ON QC Atlantic
10% 12%
10% 11%
11%
83% 78% 79% 80%
81%
7%
10%
11% 9%
8%
338 301
653 607
291
A21
LEANING
AND
DECIDED
Have you ever seriously
considered
cheating
on your spouse or partner?
60
50
40
30
20
Male
Yes
YES: 22%
YES
NO
REFUSED
SAMPLE
11%
69%
20%
16%
61%
23%
10
Female
No
Refused
NO: 65%
18-34
18%
65%
17%
302
REFUSED: 13%
35-49
22%
58%
19%
403
50-64
27%
67%
6%
878
65+
19%
71%
11%
876
Male Female
23%
20%
61%
69%
16%
11%
1157 1302
A22
AND
DECIDED
Have you ever seriouslyLEANING
considered
cheating
on your spouse or partner?
13%
22%
65%
Yes
YES: 22%
YES
NO
REFUSED
SAMPLE
No
NO: 65%
Refused
REFUSED: 13%
BC
26%
60%
13%
269
AB Prairies
22% 20%
66% 70%
12% 10%
338 301
ON
19%
65%
16%
653
QC Atlantic
23%
24%
65%
65%
12%
10%
607
291