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INTRODUCTION
All over the world, ginger has been consumed as a flavor of
drink delicacies, spice or even medicine. It also provides a lot
of
health
nutrients
benefits
that
the National
towards
easily
Library
consumers
assimilate
of
Medicine,
since
the
part
it
body.
of
the
has
essential
According
NIH
to
(National
resulting
from
upset, morning
sickness and motion sickness .It has also many useful minerals
like
calcium,
magnesium,
copper,
and
zinc
(http://www.nutritionrank.com/calories-ginger-tea-salabat1388742).
In accordance with this matter, Gingers Best beverages was
founded by the idea of introducing the wonder of Ginger and bring
the products closer to the general public in an innovative flavor
and content that will surely catch the taste buds of health
conscious consumers and gradually become part of the customers
daily food intake.
People tend to patronize the usual choco drinks and milk
beverage over ginger flavored drinks and the usual patronizers of
salabat are only part of the adults and the younger tends to seek
the usual beverages of chocolate, milk and coffee.
The Chocolate flavored Salabat in which the specialty of the
proposed project will tend to convince the market especially the
children and teens to try a new drink that doesnt goes away with
the usual taste of chocolate but with the twist and aroma of
ginger the uniqueness and availability of the product in the
market will contribute to the strength of the proposed project.
Limited
variants
offered
by
the
proposed
project
will
project
offered
to
the
local
suppliers
of
raw
milk,
and
different
variants
of
drinks
ranging
from
Chapter 2
PROJECT SUMMARY
highlight
of
the
project
which
includes
history,
projects time table, nature of the project and the source or mode
of financing. It is also contains the major assumptions and
summary of findings on market feasibility, technical feasibility,
management feasibility, socio- economic feasibility and financial
feasibility.
Brief Description
Gingers Best is a kind of beverage made from a natural
ginger in a powdered form. It is naturally processed with no
artificial flavor or preservatives added. It offers variants of
flavor the Classic Salabat and Choco Salabat that will give a new
bound taste to consumers with the 50% honey and 50% sugar content
of the salabat products that only the proposed projects Ginger
Best offers.
Aside from being considered as a herbal drink, the Choco
Salabat will be enjoy by children for its chocolate flavor and
honey content.
Since the products are home-made, the proponents planned to
have two productions per day, one in the morning and one in the
afternoon. Production will estimated produce 12 packs each of the
The
proponents
made
an
ocular
survey
in
the
So
in
aid
to
that,
the
proposed
project
had
Vision
Gingers
Best
envision
to
broaden
the
taste
of
salabat
Mission
To
provide
the
good
quality,
delicious
nutritious
and
Goal
The goal of gingers Best is to achieve its manifested
desire to promote and introduce a herbal medicine in a form of
beverage that is mainly made out of ginger.
General Objectives
1. To introduce to the local ginger farmers and vendors
through purchasing of raw ingredients for production.
2. To provide the consumers of all ages and the community
on healthy and nutritive ginger beverage.
3. To provide healthy and nutritive ginger products in an
affordable price within their specified budget.
4. To promote a herbal drink that can be enjoyed by all.
Phase
Description
Planning for the
Date
March 2017
project
Preparation for the
II
April 2017
project
Presentation of the
III
May 2017
feasibility study
Application for the
IV
license
Price canvassing for
V
VI
October 2018
the product
Promotion of the
November - December
project
2017
VII
Figure 1
Project Time Table
Nature
of
the
Project.
Gingers
best
is
homemade
type
of
Lanao
del
Norte,
the
prospect
of
numerous
consumers
and
order to that, the proposed project will have the chance and
opportunities to sell the products in an affordable cost.
Mode of Financing.
28,468 pesos. The funds that will be used will come from the
proponents personal money, since it is a partnership type of a
business.
Feasibility.
The
target
markets
of
the
proposed
Method:
1. Wash ginger 5-6 times in fresh water each time or until ginger
gets
very
clean.
We
don't
have
to
peel
ginger.
is.
3. Sundry ginger pieces in a clean cloth for 2 days or until
ginger gets completely dried, it may take 1 day or 3-4 days too.
4. Once ginger is totally dried pulse in mixer or spice grinder
into
fine
powder
in
batches
if
making
in
large
quantity.
and
grind
again.
6. Sieve one more time and sundry for 30 minutes ginger powder
again.
7. Store in air tight container and use as required.
local
materials
ginger
farmers
especially
and
ginger
vendors
for
the
through
purchasing
production
of
raw
ginger
Thousand
Six
Hundred
Forty
Eight
(P
28,648.00).
The
Chapter 3
MARKETING STUDY
the
economic
factors
of
the
community,
demographic
which
comprises
the
market,
product,
promotion
and
Marketing Environment
Lala,
Lanao
del
Norte
has
27
barangays
are
also
municipalities
consumers
purchased
on
coming
marketing
from
the
during
the
neighboring
market
day.
Large number of people from other provinces will come and visit
Maranding, Lala, Lanao del Norte for their new and organized
constructed public market.
Recently, Maranding, Lala, Lanao del Nortes economy had
improved and it can be seen through numerous snack bars, fast
food restaurants and fashion boutique. The Agriculture and the
Aquatic
resources
also
help
in
boosting
in
the
economy
of
seven
barangays,
has
total
land
area
of
25,048.41
of
Lala with
an
approximate
area
of
759
and
twenty
five
percent
belong
to
the
different
every
22nd
of
March.
Basically
thanks
giving
Honoring for the rich bounty and abundance it provides for the
municipality. The Alimango Festival is seen to be a crowd drawer
for both local and foreign tourist. Alimango Street Dance Contest
and Band Competition joined by different schools and barangay.
The festival promotes a community-based and oriented agricultural
tourism which centers the display, sale and promotion of alimango
which abounds in the coastal barangays of Lala in the province of
lanao del Norte. The highlights of the festival are the Alimago
street
dance
contest,
showing
off
package
of
native
and
of
Telecommunication
Management
and
Services
Marketing Mix
Market. Gingers Best will offer a good quality of ginger
products such as Classic Salabat and Choco Salabat that will
satisfy the taste of prospect consumers, that comprises of adults
and health conscious customers from the locality.
able
to
maintain
the
original
taste
of
the
food.
But,
will
offer
nutritious,
delicious
and
health
beneficial
Pricing.
The
price
of
the
product
will
depend
on
the
word
of
mouth
promotion.
Posters
will
be
placed
in
the
Gingers
Best
beverage.
It
will
also
provide
good
Market Analysis
The
proponents
used
different
techniques
in
gathering
Survey
The proponents conducted survey among 100 respondents to get
their opinion regarding Gingers Best proposed project. These 100
respondents
were
come
from
the
present
total
population
of
Maranding, Lala Lanao Del Norte and the proponents used the
Slovenes formula. The survey was distributed among the residents
of Lala. It was used so that the proponents would be able to know
the respondents perception and preference regarding to their
proposed business.
Slovenes Formula
The proponents used the Slovenes Formula to determine the
needed number of respondents.
Formula:
n = N/1+ (N) (e) 2
Where:
Where:
N = total population of Lala in the year 2014
e = margin of error which is 10%
1+ (46,332) (.10)2
Sampling Techniques
The
proponents
used
the
random
sampling
to
gather
to
further
the
peoples
demand
regarding
Ginger
Survey Questionnaire
In order to have an access on the pertinent information and
gather important data about customers taste and preferences when
it
comes
to
gingers
product,
the
proponents
agreed
to
use
be
able
to
determine
the
demand
of
the
product.
The
Chapter 4
MANAGEMENT STUDY
Organizational Chart
Figure 2
Organizational Chart
Purchaser/
Manager
Cook
A. Type of Operation
The proposed project will be a partnership type of
business. And will be managed by the proponents. The working
personnel will have its duties and can work in vice versa.
And
since,
the
business
is
just
starting;
the
working
Job Analysis
Job Description
Purchaser / manager
the product;
cash report;
the record book;
the monthly and yearly sale;
Cook
customers.
Schedule of duty should be strictly followed.
Orderliness should be observed in the business.
Time management should be observed especially in
delivering the products.
Chapter 5
TECHNICAL STUDY
This chapter contains the project description, utilities,
waste disposal, facilities and equipment, labor requirements and
building layout.
Utilities cover the source of electricity and water supply
and
waste
disposal
cover
the
proper
way
of
discharging
the
garbage.
Facilities and equipment state the tools needed in the
operation and its fixture. Labor requirements state the workforce
Project Description
The proposed project is a home-base type with consignment
basis for the selling. Products will be fully process with the
home of Ms. Leah Huiso at San Isidro Lower, Lala, Lanao del Norte
and will be consigned to different grocery stores such as Metro
Gold Super Mart, Omandam Store, K and L store, Fe A. Escobia,
Abby Store, LJS store, Premier Merchandise, Mercury Drug Store,
RM Pharmacy/ Grocery,
Beverage out of ginger will be the main and only proponent
of the proposed project in the starting years, but would later
innovate ginger products in its milestone. Classic Salabat are of
the two variants which the proposed product offers to the market.
A different salabat will be introduced by the proposed project. A
salabat made from pure ginger and will use a combination of 50%
sugar and 50% honey as the sweetener content. Compared to the
other salabat products, Gingers Best beverages have balanced
sweetness content due to lesser sugars out from the other salabat
sold, and the usage of honey for a ginger beverage is new to the
market.
Products will be produced during a two production per day,
one in the morning and one on the afternoon. The proposed project
will have a new packing for products and will be packed in 250
grams both classic and choco salabat.
Utilities
Electricity and water supply serves a very important role
in business operation. Electricity supply will be provided by the
Lanao del Norte Electric Cooperatives (LANECO) and the water
supply
will
be
Maranding.
Waste Disposal
provided
by
the
Municipal
Water
District
of
Logo Description
The logo of the project will be named as GINGERS BEST
which comes from the main ingredient Ginger. It is colored by
green, yellow and black because it symbolizes the nature and also
it is round shape and green in color because of the belief of
luck.
Logo Design
Classic Salabat
Ginger (1 kg)
Brown sugar (1kg)
Php 80.00
40.00
Php 120.00
Php 36.00
12.00
54.00
Php 222.00
= 8 packs / 27.85 per pack
Salabat (choco)
Ginger
Brown sugar
Powdered choco
Php 80.00
40.00
38.00
Php 158.00
Php 47.4
15.8
71.1
Php 292.3
Chapter 6
SOCIO ECONOMIC STUDY
use
and
lowering
the
price
of
local
materials
in
the
Demand
To provide the customers demand, GINGERS BEST will
entertain comments and suggestion since there will be number and
the email address provided and will be printed in every products
packaging. This will help in enhancing and provide suggestive
factors about the products.
Supply
Part of the raw materials to be used in GINGERS BEST will
be
locally
plantation
purchased.
of
ginger
Supply
which
is
for
ginger
located
at
will
come
Barangay
from
De
the
Asis,
Chapter 7
FINACIAL STUDY
Particular
Office Equipment
Kitchen Equipment
Kitchen Utensils
Cleaning and General Supplies
Furniture and Fixture
Other Necessities
Total
Add: Operating Expense
Personnel Uniform
Meal Allowance
Transportation Allowance
Business Permit
Water Consumption
Light Consumption
Losses and Breakage
Advertisement and Promotion
Maintenance Cost
Total
Working Capital
Total Project Cost Estimated
Fix Assets
Php 300
4, 775
2,040
730
1,900
4,900
Php 14, 645
Php 450.00
2,000.00
1,000.00
1,090.00
200.00
200.00
2,000.00
670.00
633.00
8,243
Php 8,243.00
Php 5,880.00
Php 28,468.00
Unit
1
1
Piece
Piece
Item
Description
Calculator
Scissor
Unit Price
Total Price
Php200.00
100.00
Php200.00
100.00
Total
Php 300.00
2. Supplies
Quantity
Unit
Piece
2
6
6
Pieces
Pieces
Pieces
6
6
Total
Pieces
Pieces
Item
Description
Record
Notebook
Ball pen
Scotch Tape
Long
Envelope
Folder
Fastener
Unit Price
Total Price
Php 100.00
Php 100.00
6.00
3.00
5.00
12.00
18.00
30.00
7.00
3.00
42.00
18.00
Php 220.00
3. Kitchen Equipments
Quantity
Unit
Unit
500
3
1
Pieces
Unit
Unit
Pieces
Item
Description
Working
Table
Fire Wood
Wok
Weighing
Scale
Wooden
Laddle
Unit Price
Total Price
Php 750.00
Php1,500.00
2.00
300.00
1,000.00
1,000.00
900.00
1,000.00
125.00
375.00
Total
Php 4,775.00
4. Kitchen Utensils
Quantity
3
3
3
3
Unit
Pieces
Pieces
Pieces
Pieces
Item Description
Kitchen Knives
Basin
Chopping Board
White Cloth50
Unit Price
Php 100.00
50.00
30.00
50.00
Total Price
Php 300.00
150.00
90.00
150.00
2
1
3
Total
Piece
Set
Piece
Sifter
Measuring Cups
Hard towel
200.00
300.00
50.00
400.00
300.00
150.00
Php 2,040.00
Unit
2
1
1
Pieces
Piece
Kilogram
2
2
Pieces
Boxes
1
Total
Piece
Item
Description
Trash can
Dust pan
Detergent
Powder
Apron
Anti Bacterial
Soap
Soft Broom
Unit Price
Total price
Php 150.00
90.00
120.00
Php 300.00
90.00
120.00
60.00
20.00
120.00
40.00
60.00
60.00
Php 730.00
Other Necessities
Quantity
Unit
1
1
700
Total
Unit
Unit
Pieces
Item
Description
Wall Clock
Sealed
Plastic Ware
Unit Price
Total Price
Php 200.00
500.00
600.00
Php 200.00
500.00
4,200.00
Php 4,900.00
Personnel Uniform
Quantity
Unit
Pieces
Total
Item
Description
T-shirt with
Print
Unit Price
Total Price
Php 150.00
Php 450.00
Furniture Fixture
Quantity
Unit
Pieces
2
Total
Pieces
Item
Description
Plastic
Chair
Table
Unit
Total
Php 300.00
Php 900.00
500.00
1,000.00
Php 1,900.00
Maintenance Cost
Maintenance Cost
Record book
Ball pen
Scothtape
Long Envelope
Folder
Fastener
Dishwashing Liquid
Anti-bacterial Soap
Detergent powder
Total
Price
100.00
12.00
18.00
30.00
35.00
18.00
110.00
40.00
120.00
633.00
Wall Clock
1 Year
Schedule of Depreciation
Acquisition Cost
Formula: Depreciation Cost= Estimated Life Span
Particular
Office
Equipment
Kitchen
Equipment
Kitchen
Utensils
Furniture and
Fixture
Other
Necessities
Total
Cost
Life Span
Depreciation
P300.00
2 years
P150.00
4,775.00
5 years
955.00
2,040.00
5years
408.00
1,900.00
7 years
271.50
4,900.00
5years
980.43
P13,915.00
P2,764.43
Particulars
Fixed Assets
Operating Expense
Working Capital
Total
Cost
14, 645
8,243.00
5,880.00
28,468.00
Working Capital
Ginger
Sugar
Condense Milk
Chocolate Powder
Total
30
30
30
30
Kg
Kg
cans
Packs
Php 2,000.00
1,200.00
1,140.00
1,140.00
Php 5,580.00
Major Assumptions:
1. Meal allowance will increase (3) % three percent after 2
years of operation.
2. Transportation fee will have an amount of 12,000.00 and will
increase 3% annually.
have
an
amount
of
Wherein:
N = Number of Product
A = Amount of Product
T = Total sales
Estimated
Number of
product sold
Amount of
product
Less 10%
Total sales
16
36.00
36
324.00
16
27.00
39
350.00
Salabat
(Choco)
Salabat
(Plain)
Total
32
Php674.00
Php824.00
X
Php4, 120
Sales per week
Php16, 480
Sales per month X
12
Product
No. Sold
Metro
Plain Salabat
Choco Salabat
10
13
Plain Salabat
Choco Salabat
Price
Total
Less 10%
Total
27
36
270
468
27
46
243
422
10
13
27
36
270
468
27
46
243
422
Plain Salabat
Choco Salabat
10
13
27
36
270
468
27
46
243
422
Plain Salabat
Choco Salabat
10
13
27
36
270
468
27
46
243
422
Goldsupermart
K and L
Red store
Omandam
store
Mercury Drug
Plain Salabat
Choco Salabat
10
13
27
36
270
468
27
46
243
422
Plain Salabat
Choco Salabat
10
13
27
36
270
468
27
46
243
422
Plain Salabat
Choco Salabat
10
13
27
36
270
468
27
46
243
422
Plain Salabat
Choco Salabat
10
13
27
36
270
468
27
46
243
422
Plain Salabat
Choco Salabat
10
13
27
36
270
468
27
46
243
422
Plain Salabat
Choco Salabat
10
13
27
36
270
468
27
46
243
422
Store
Javs Mini
Mart
Honey Mart
Magdales
store
Yadz Store
Iris Store
8,360
16,480
Financial Statement
I.
Test Profitability
Net Before Tax
A. Net Profit Margin =
Year
Annual Sales
2017
52,758.57
197,760.00
26%
2018
53,423.12
203,692.8
26%
2019
57,039.91
209,803.52
27%
2020
59,083.23
216,097.68
27%
2021
62,045.14
222,580.61
28%
Net Profit
18,707
28,468x 100
=
=
B. Payback Period
65%
Total Average Cost
Average Net Income
28,468
18,707
APPENDIX G
Gingers Best Assumption Milestone
Year
2019
2020
2021
2022
Assumption Milestone
Innovation of new ginger
products
Hiring of employees
Putting up a stall
Distribution of Gingers Best
to other municipalities.
APPENDIX J
Lighting
40 w x 2 x 22 = 1,760 w
=1,760 w
1,100
=1.76 kw x Php 9/ kw
= Php 15.84
Power
890 w x 4 x 22 = 78,320 w
=78,320 w
1,000
=78.32kw x Php 9/ kw
= Php185.85
Total = Php 15.94 + Php185.96
= Php200.00 per month
APPENDIX I
Occupant-2
Consumption/Person/Pay-25
Number of Days of Operation/MO.-24
LET:
N- Monthly water bill
N-2(25) =50 (24) = 1,200 GR. /MO
N=4,560 LIT/MO.
N=4.65 cubic meter/MO.
Bibliography
Books
1.)
2.)
3.)
4.)
5.)
6.)
7.)
8.)
Unpublished Materials
Colot, Lady Flor M; Burlat, Manilyn P. 2012.UBENGUBE.Feasibility Study, Mindanao State University Maigo School
of Arts and Trades.Maigo, Lanaodel Norte. April 11, 2012
Webliography
http://www.shapefit.com/healthy-snack-foods.html
http://www.lala.gov.ph/wpeontent/uploads/2010/03lala-LGU-profilehistory.pdf.
http://en.wikipedia.org/wiki/Gingerproducts