Client Management

System

Cloud Telephony Solutions by

KNOWLARITY WHO ARE WE?

Pioneer of cloud telephony conceived in India and now globally domiciled in

Singapore - Create state-of-the-art telephony solutions for SMEs and Enterprises
Makes business telephony reliable and intelligent by providing a suite of hosted
products that help businesses to improve their productivity
Solutions focused on sales, marketing, customer/ employee support and
emergency response requirements
The company was incorporated in Aug 2009 and has grown from a garage
startup to a 350+ employee company

40,000 + customers in India and globally

Founded by IIT & Carnegie Melon Grads and funded by Sequoia Capital

KNOWLARITY WHERE WE FIT?

OUR BACKBONE - KNOWLUS

Knowlarity brings you the best in business telephony

solutions. State-of-the-art Knowlus cloud telephony
platform allows businesses to stay connected 24x7

Customized IVR

Cloud Dialing

Web-SMS Integration

Automated Speech
Recognition

Easy enhancement of

service load
q

Seamless scaling for

ePLDT Vitro
q

special campaigns
q

Pay per actual usage

Hosted locally at

Detect & escalate any

unusual behavior

Automated failover
mechanism

Objective

Solution offered by Knowlarity

Call
Recordings
Click-toCall

PBX SYSTEMS FOR YOUR BUSINESS

Mini
CRM
Programmable
Extensions

FEATURE
S

q Super Receptionist (SR) is a phone number

for your business
q On calling your SR number, customers are
greeted with a professional welcome message
q Your Customer can speak to the concerned
person by pressing the extension.
Extension can be set to your present
mobile or a landline number
Customers can leave a voicemail in case
no one answers their call

Call
Logs

Call
Forwarding
After Hours
Support
Phone Book
Welcome
Message

How does it work?

Advantages

Call Flow
q

Caller dials hotline

63-xxxxx

IVR is played

Select Branch
1.

Makati

2.

Fort Bonifacio

3.

Alabang

Select Type of Inquiry

1.

Schedules

2.

Promos

3.

Enrollment

4.

General Inquiry

Multi Level IVR Extension

Mapping

Call Flow Diagram

1. Call Hotline Number

* Forward calls to
Knowlarity number

2. Select Options

* Call details can be

passed through API
Vanity Number
* Select
Option
through
Keypad
* Route calls to agents
in 3 call flow options
1.
2.
3.

3. Connect to Associate

Sequential
Round Robin
Parallel

Commercials
Product Type

SOHO

G2 (Professional)

G3 (Advanced)

One Time Set up Cost

Php 10,000

Php 20,000

Php 60,000

Monthly Subscription

Php 6,750

Php 11,250

Php 45,0000

10

N/A

up to 10 Channels

Up to 60 channels

Php 1,300 per channel/ month

Php 1,300 per channel/

month

Multi Level IVR

Multi Level IVR

Default Channels
Additional Channel
Channel Cost

Key Feature Differences

Single level IVR

Custom Integration to own

CRM / Modification

Cost Breakdown for G3

Advanced

10 channels

1 PRI line = 40,000 per month

1 PRI line = 30 channels > 10/30 = 33.34%

.3334 x 40,000 = 13,336

Bandwidth = 1,000 per month

Hosting & services = 20,000 per month

Equipment and Maintenance = 12,500

Total = Php 46,964 Actual Amount

Reporting Tools

Activity Reports

Call Recordings

Listen to Call Recordings

Easy Filter and accurate Logs
Download Reports instantly

Custom Notifications

Agent Statistics

CRM included

Operational Costs

Call Rate Table

Type

Rates

Local PLDT

Free

National Direct Dial (outside Manila)

Php 4.55 per minute

Other networks (landline)

Php 4.55 per minute

Mobile

Php 12.5 per minute

IDD

Php 17.5 per minute

SMS

Php 1.00 per message

System Architecture

System Architecture

Redundancy and Information

Security
Redundancy

1.

2.

3.

4.

5.

Information Security ISO 27001

Platform provided with multiple

failovers for any component
Continuous monitoring of IVR
execution engine Automatic restart
in case of failure
Warm back up of databases Every 15
mins
Real Time monitoring of Knowlus with
the help of NAGIOS(
en.wikipedia.org/wiki/Nagios)
Continuous monitoring of data
transfer with Knowlus

6.

Redundant PSTN gateways

7.

Self-tests to ensure 99.9% uptime

Knowlarity Communications has been

awarded the ISO 27001 Compliance
Certification for Information Security
Management Systems (ISMS) by JASANZ.
By accomplishing the ISO 27001:2005
ISMS
Certification,
Knowlarity
Communications
symbolizes
it's
commitment towards maintaining quality
in
safeguarding
information
and
intellectual property assets within the
organization and boosts the confidence
of customers and other stakeholders

KNOWLARITY ENTERPRISE
CLIENTS

Knowlarity in News

KNOWLARITY FAMILY
About
Knowlarity is a pioneer of cloud telephony conceived in India and now globally domiciled in Singapore. We create
state-of-the-art telephony solutions for SMEs and Enterprises enabling them to get more out of their marketing, sales
and customer service initiatives. We were incorporated in Aug 2009 and in short span of 5 years have grown from a
garage startup to a 350+ people company with revenue ranging in several million dollars serving over 8,000 SMEs
and Enterprises.

Investors
Knowlarity is backed by Sequoia Capital, one of the most prestigious Venture Capital firms in the world. Sequoia
has invested over $6M in Knowlarity. They have previously made investments in companies like Google,
Apple, YouTube, LinkedIn and Justdial.

Awards

Management Team
AMBARISH GUPTA, C.E.O.

Ambarish worked as a Strategy Consultant with McKinsey & Company in the United States
before returning to India to start Knowlarity Communications.
Ambarish received his MBA from Carnegie Mellon University in 2007 and Bachelors in
Computer Science from IIT Kanpur in 2000.
BIPUL PARUA, C.T.O.
Bipul has deep experience in technology with hands on experience as architect, engineer,
and technical manager. He worked for 8 years in multiple startups in Silicon Valley.
Bipul received his Bachelors in Computer Science from IIT Kanpur in 1999.
SHRUTI AGGARWAL, C.F.O
Shruti has been instrumental in building the financial infrastructure of Knowlarity. Being the
custodian of our financials, she keeps a hawks eye on our accounts and finances.
Shruti is a Chartered Accountant and a Company Secretary by profession and has
previously worked with a Big Four Audit Firm.
KRISHNAN K., C.X.O.
Krishnan is a rainmaker par excellence, with a stellar track record in general management,
and corporate strategy. He drives operations and excels in customer experience deliverable.
He graduated from IIT Madras, and followed it with a PhD in Civil Engineering from
Northwestern University, Evanston.

Thank you!