Family Affair 2015

Family Affair
2015
Recognizing family owned and operated businesses in your community.
News
CADILLAC
Trusted. Local. Connected.
2015
Family Affair
Recognizing family owned and operated businesses in your community.
Advance
Realty
...............................................
3
Longs Hearing Care Systems

.............................................
18
Belle
Oakes Living Center
...............................................
5
McBain
Family Pharmacy
...........................................
20
Affordable
Flooring
..............................................
4
Bosticks
Drug Store
............................................... 6
Brinks
Art and Frame Shop
............................................... 7
Burkholder
Family Funeral Home, LLC.
............................................... 8
Cadillac
News
............................................... 9
Daves
Yamaha
............................................ 10
DouGLASS
............................................. 11
Ebels
General Store
............................................ 12
Ellens
Corners
............................................. 13
Fabulous
Furniture Finds & More
............................................ 14
Highpoint
Cadillac GMC
.............................................
15
Ina
Store Inc.
.............................................
16
Latitude
44
.............................................
17
Family Affair - Cadillac News
Manton
Metal Sales
.............................................
19
Northland
Trailers
............................................
21
Oak
Heirlooms
...........................................
22
Priced
Right Builders, Inc
............................................
23
Schepers
Agency, Inc
........................................... 24
The
Sweet Shop
............................................ 25
Sweet
Treats Bakery
............................................ 26
The
Ultimate Gift
............................................ 27
VanDrie
Home Furnishings
............................................ 28
Wexford
Jewelers
............................................ 29
Wexford
Wood Workings, LLC.
............................................30
Your
Sisters Closet
............................................. 31
www.cadillacnews.com | Friday, September 18, 2015
The Sale of a Lifetime

Since 1981, Carol Coe-Vokes has
been a major player in the Cadillac
real estate market. With her outgoing
personality and unique style, she
owns any room she enters.
For Carol, sales was a natural
choice, not just because shes
perfectly suited for the job, but also
because shes a Cadillac legacy.
My parents owned Admirals Pet
Shop in Cadillac, said Carol. So it
was pretty natural for me to go into
sales.
Carol founded Advance Realty
in 1981 in the midst of a booming
Cadillac housing market, and it
almost immediately became a family
effort.
My husband, my brother, and
one of my daughters were licensed
agents during that period, she said.
Sales were booming.
Nearly 36 years later, Carols sales are still booming,
even in a sluggish economy.
It takes a special person to succeed in sales, she
said. We have a built-in drive for success and for life
itself. It also takes perseverance and a dedicated work
ethic to survive down timesespecially the last four
years.
Despite continued success, however, Carol has
become a one woman show and points to her guiding
principles and unique skill set as part of the recipe
for success.
I think Ive been so successful because my personal
marketing and advertising skills set me apart
from others, she said. I also pride myself on my
professionalism, honesty and integrity. Ive been in

sales for 36 years with continued referrals. I think this
speaks to my knowledge and integrity.
While loved by her customers, Carol has also been
honored by her colleagues.
Carol began the Womens Council of Realtors
Cadillac Chapter and was President for the first two
years; also in 1987 Carol was named Realtor of the
Year by her local Board of Realtors which was truly
special.
Carol can be found in her office on Mitchell Street
in downtown Cadillac, is available by phone at
(231) 775-1368, and you can view her listings online
at www.advancerealty.com.
ADVANCE REALTY Make The Right Move Now!
Dont Just Expect the Best - Get the Best! Call Advance Realty Now!
Selling
Buying
Relocating
36 Years Exceptional, Professional Service
Full Time Professional Realtors Committed To Your Individual Needs
Carol Coe-Vokes
President, Broker-Owner,
GRI I-II-III, ABR, CRS, WCR
ADVANCE REALTY
231-775-1368
DIRECT
PARK PLACE CENTRE
108 S. Mitchell, Ste. A Cadillac, MI Convenient Downtown-At-The-Park Location

advancerealty.com advancerealty@bignetnorth.net
Friday, September 18, 2015 | www.cadillacnews.com
Cadillac News -
Family Affair
More Than Just Floors

Affordable Flooring is more than
just floors and floor coverings.
It recently expanded its sales to
include furniture.
That addition, along with referrals
from previous customers, have led
this Cadillac family-owned and
operated business to experience a
particularly strong year.
But while owner Bernie Gehrke
is proud of this accomplishment,
Affordable Floorings main goal to
ensure customer satisfaction with
both the product and the service. The
business thrives on customer and
professional referrals, says Gehrke,
whos part of the entire sales process.
Because this is a small, locally
owned and operated business,
customers have the benefit of
working with the same salesperson throughout the
process, Gehrke says. Any questions or changes to
orders can be quickly accommodated. We take pride
in our relationships, as well as our product.
Customer interest led to Affordable Flooring
offering furniture. It now carries everything from
bunk beds to recliners and from high-top bar tables to
convertible coffee tables.
We have had positive customer feedback in regards
to quality as well as our maintained affordable
pricing, Gehrke says of the furniture sales.
Gerhrke and his family moved to Cadillac years
ago to experience the Up North lifestyle. His family
has a history in the flooring business, and he wanted
to bring his professional experience and his passion
for sales to an area where he also could envision his
family flourishing and enjoying the great outdoors.

Our business is unique because it is family owned
and operated, he says. We take a lot of pride in
putting our family name and practice behind our
business.
Gerhkes focus in this business is on setting the
vision, marketing, finances/budgeting, maintaining
a strong family culture, sales, achieving customer
satisfaction and creating a business that grows with
the community.
As a family business, I am responsible for the
success or failure of the company, he says.
Affordable Flooring is located at 203 Bell Ave. in
Cadillac. Call 231-775-3346.
Affordable Flooring
On Bell Avenue
Cadillac, Near Wendys
MADE IN
Quality
Comfort
Style
USA
Furniture
Vinyl
Carpet
Laminant
Now Carrying Furniture Sofas Recliners Dinettes & More
Financing & Guaranteed Installation Available
Monday-Friday 10 am - 6 pm Saturday 10 am - 3 pm Closed Sunday

203 Bell Avenue Cadillac 231-775-2779
Caring Through Connections

The idea for Belle Oakes was simple for Joel and Esther
Nederhood: they wanted to create an environment where
individuals could live out the best years of their lives, in a
safe, secure, Christian environment. Belle Oakes opened in
October of 2003 with their philosophy of patient centered
care rooted in their deep faith. Today they have grown into
three additional thriving businesses, which fill previously
unmet needs in our community.
A need for a personal care agency with high standards
that would be affordable and committed to its clients 24/7,
led to the creation of a separate personal care agency for the
tenants of Belle Oakes and the rest of the community.
It then became obvious that the tenants of Belle Oakes
would need a safe, reliable form of transportation to bring
them to medical appointments. Lake to Lake Transportation
was formed to meet that need for Belle Oakes tenants as well
as the surrounding community.
From there, Esther saw a purpose for expanding the
communitys rehabilitation options. The Nederhoods set out
to build a state-of-the-art outpatient therapy facility for people
of all ages, with an aquatic center. Bella Rose was opened in
2011, right down the street from Belle Oakes.
Belle Oakes opened an additional wing in November, 2012,
which increased the number of apartments by 50%. Blue
Lagoon has expanded services to include One on One care
for Traumatic Brain and Spinal Injured, as well as, Home
and Community Based Waiver Clients which has doubled the
employment for personal care staff in the last two years.
Lake to Lake is now covering most counties in Lower
Michigan and Bella Rose has doubled its clientele in the last
two years as well. Over the last three years, Joel and Esther
have increased the number of employees to more than 140.
By promoting from within, the companies are gaining key
leadership staff who are committed to the mission driven
organization the Nederhoods have created. Learning to trust
their leaders through a relationship building atmosphere, the
structure of the companies has improved the service delivery
in each company.
231-779-4671
The key to the Nederhoods success is their Christian

philosophy which includes the E.S.T.H.E.R. Care Model:
Enthusiastic, Spiritual, Trusting, Healthy, Emotional and
Respectful Care, as well as, their Mission Statement: Provide
exceptional care for all individuals we serve and employ in a
loving, caring, family environment.
By continuing to increase her knowledge of care to the
elderly and disabled in our area, Esther has become a Certified
Assisted Living RN, Certified Assisted Living Director, and a
Dementia Care Practitioner, as well as, studying at the present
to become certified in Gerontology, which is increasing the
quality of life for not only her clients but their families. She
received the American Assisted Living Nurse Association
Ethel Mitty Scholarship recipient in 2013, validating her
mission of excellence in all of her companies. All of the
staff of each company have been certified as Dementia Care
Specialists, which not only improves the staff knowledge but
the clientele they interact with on a daily basis.
Its clear that the Nederhoods have adapted to the rapid
change, and channeled their efforts into something as
successful as it is was intended.
Belle Oakes and Lake to Lake are located at 2353 South
LaChance Road, and Bella Rose is located at 1900 South
LaChance Road in Lake City.
Aquatic Center
231-775-3081
Lake to Lake
Transportation, LLC
231-779-5373
We Care Through ConneCTions

Cadillac News -
Family Affair
Quality Hometown Care

In 1882, Charles Bostick opened his
doors to the residents of Manton, then
the County Seat of Wexford County, and
began a tradition thats spanned more
than 140 years.
Five generations later, Bosticks Drug
Store still stands and operates in much
the same way it did in 1882: by keeping
Manton healthy.
While the name and the business
remain the same, ownership has changed
families. Mike Moffit purchased the
business from the Bostick family in 2011
and continues to provide convenient
pharmacy services to local patients.
No one in the Bostick family was
interested in the pharmacy profession,
said Moffit. I saw a good opportunity
for success in retail pharmacy, so I
made the move to purchase it.
Today, Moffit is the sole proprietor
and runs the business by himself in
much the same way it has always been run.
I try to give the utmost care and attention to every
patient that walks through my front door, said Moffit.
We offer free delivery and after hours service as
well.
Whatever he is doing is working. Bosticks Drug
Store continues to grow and has become an integral
part of Downtown Manton businesses and the
community. Moffit credits the increase to the nature
of a local pharmacy.
Owning a small, family-run business allows me to
offer that small town service to do the little things
that only a community-based pharmacy like this

can do, he said. We just give really good customer
service.
Being the little guy is not without its challenges,
however. With mail order pharmacies, insurance
reimbursement issues and the notion that the big box
stores are cheaper than local stores; its often difficult
to keep customers coming through the doors.
Bosticks Drug Store is located at 117 West Main
Street in Manton and can be reached at (231) 824-6465.
Bosticks
Drug Store
Quality Hometown Care, for a Healthier You!

Emergency After Hours Service Free Deliveries Gifts/Cards
MIKE MOFFIT, PHARMACIST
117 W. MAIN ST., MANTON

bosticksdrugstore@yahoo.com (231) 824-6465
Lead By Ceativity
Surround yourself with the
things you love.
That is the principle that
guides manager Gregg Carner
and the staff of Brinks Art and
Frame Shop, which has been
a mainstay of the Cadillac
community for more than 35
years.
Wilhelmina
and
Bert
Brinks opened the shop in
1979.
Wilhelmina was a
photographer
who
loved
Cadillac and the surrounding
areas. In 1984, Brinks moved to
the Elks Building on Mitchell
Street in downtown Cadillac.
In 2000 Gregg and Kriss
Carner bought Brinks. Seven
years ago, Brinks moved to its
existing location in the former
Carlsons Jewelers building at
112 S. Mitchell St.
His shop offers custom picture framing and art
supplies and features a staff of interior designers,
a retired art teacher and other team players. Over
the years, the Carners have modernized equipment
such as a computerized mat cutter and pneumatic
frame joiner, which means when the frame is
complete, it is perfect.
Craftsmanship is key to Gregg Carner. He
believes in taking the time to get to know and help

customers and taking part in their journeys.
The craftsman in me strives for 100%, he says.
Carner, who was a printer in his youth and
residential and commercial painter, has always
loved color. He can guide customers to blend art,
mat and frame for that designed for you feel.
Saving Your Art Treasures

You Choose the ART!
Let Brinks Art & Frame Shop handle the rest.

We see the Art in everything!
Downtown Cadillac 231-775-8282

www.brinksframing.com
Cadillac News -
Family Affair
A Tradition Of Caring
For more than 40 years, Keith
Burkholder has served families
in McBain and the surrounding
communities throughout the difficult
process of saying goodbye to a loved
one. Keith has been a funeral director
in the area since 1979. In 2013, he
opened a new funeral home on Pine
Street.
Being from the Lake City area,
Keith and his wife, Norma, longed to
return home and found the small town
atmosphere of the McBain community
appealing. They relocated, started
a funeral home and have been in
business ever since.
Today, their personal values of
honesty and integrity guide their business, resulting
in a company that is identified by compassion and
empathy.
Were proud of how we are able to meet the
customers various needs, said Keith. We arent
afraid to adapt to the changing attitudes and new
trends in funeral practices.
The Burkholders focus on accommodating their
clients, and they will hold services at any time of
day, on any day of the week. They understand how
hard it can be for people to handle the high cost of
todays economic conditions, so they choose not
to charge a service fee for holiday, Sunday or even
nighttime services.
Were available 24-7 anywhere, anytime, said
Keith Burkholder. We answer our own phones as
well, no answering service here.ever.
TAKE
4C
A full-service facility, Burkholder Family Funeral

Home is proud to offer conventional and alternative
services in a comfortable new facility located in
downtown McBain, Michigan.
The fully handicap-accessible building features a
number of amenities. Upon entering, youll notice
a large area for luncheons and greeting that leads
into the large funeral chapel for holding the service,
which includes a state-of-the-art sound and lighting
systems, and multimedia monitors. The building
also houses a coffee room and ample parking.
Burkholder Family Funeral Home is located
at 211 North Pine Street in McBain. They can
be reached at (231) 825-8191, or online at www.
BurkholderFamilyFuneralHome.com.
THE
CHALLENGE:
1. Call 231-825-8191.
2. Come in.
3. Compare facilities and prices.
4. Change.
211 N. Pine St., P.O. Box 38, McBain, MI 49657

231-825-8191
www.burkholderfamilyfuneralhome.com
Keith D. Burkholder,
licensed mortician and resident of the area since 1974
Connecting people, Enhancing lives

Trusted. Local. Connected.
For more than 140 years, the Cadillac News
has been delivering news to the residents of the
Cadillac area.
The history of the publication is, in many ways,
the history of Cadillac itself.
Like the original name of the city, the paper
was known as The Clam Lake News and began
with the encouragement of C.L. Frazier by his
good friend, George A. Mitchell, the founder of
the Village of Clam Lake. In 1877, the village
was incorporated as a city and given the name
Cadillac. Logically, the name of the paper
changed as well and the Cadillac News
was born. With a continuous history of
operation, most by the Huckle family, a
number of early editions of the Clam
Lake News and nearly every edition of
the Cadillac News have been preserved
by the Huckle family in the special
archives room at the Cadillac News.
The ownership history of the Cadillac
News was somewhat checkered in its
early years with various individuals
and interests owning and operating the
business. Things stabilized for the paper
in 1926 when T.O. Huckle purchased
controlling interest and the Huckle family
has remained the sole owners of the
publication and all its entities since that
time.
Today, the paper is owned and operated
by Chris Huckle and his wife, Katy, who not only own
the paper, but the historic building that it occupies. The
couple purchased controlling interest of the paper in 2003
when Chris father, Tom Huckle, retired as editor. Today,
Chris serves as publisher of the paper and Katy works in
the banking industry.

For the Huckle family, running
a newspaper
is
a
tremendous
responsibility. Not just because of the
work that goes into producing what is
essentially a brand new product six
days per week, but because of the role a
newspaper plays in any community.
Our purpose, said Chris Huckle, is
to provide information that enhances
the businesses, the communities, and
the lives of the people we serve.
As the sole owners of the paper, the
Huckle family is unique. In fact, out of
51 daily newspapers in the state of Michigan,
The Cadillac News is one of only six papers that continue
to be locally owned and operated.
The Cadillac News is located at 130 North Mitchell
Street in Downtown Cadillac. You can find the Cadillac
News online at www.cadillacnews.com.
A long-standing tradition.
Since 1872, the Cadillac News has been the thread that knits our
communities together. Dedicated reporters, who live in the area, provide
first-hand accounts of the important issues that affect your lives.
If its important to the community, youll find it in the Cadillac News.
Well continue to deliver the most in-depth coverage of local government,
environmental issues, schools, education and the lives of local people.
Yesterday. Today. Tomorrow.

231-775-6565 www.cadillacnews.com
Cadillac News -
Family Affair
Driven to Endure
Established
in
1969,
Daves Yamaha Suzuki is a
family owned and operated
business. Since the passing
of Dave Bednarick in 2008,
Daves wife, Millie, and son
Dave Jr. have taken over the
business that their husband/
father loved so much.
Daves Yamaha Suzuki
was the product of Daves
love of riding motorcycles
and snowmobiles. Millie can
recall many nights thinking
he was crazy, coming home
with a chainsaw engine and
conduit pipe to build his own
custom mini bike. He went on
to build two more for his brothers.
After a weekend camping and getting a taste of his
uncles motorcycle, Dave decided a mini bike wasnt
going to cut it anymore. He wanted a Yamaha and found
many friends and family interested as well. Before they
knew it, Dave and Millie owned Daves Yamaha. Ten
years later, in 1979, they became Daves Yamaha Suzuki.
As entrepreneurs owning a local restaurant, Dave
and Millie found juggling two businesses was a bit
much for their young family to handle. It was an easy
decision for Dave to stay in the motorcycle business.
Dave never lost his love of the products Daves Yamaha
Suzuki sold. In fact, Dave worked up until six weeks
before his passing.
Today, Daves Yamaha specializes in motorcycle,
ATV, snowmobile and generator sales and repairs.
Dave created a legacy of honesty and business

integrity that Millie and Dave Jr. are carrying on. He
has also passed on his love of the sport to many people
he has guided and helped throughout his many years
in business.
Daves legacy also lives on at the shop through
the family members who work there. His daughter,
Michelle, works part time at the shop, while grandson,
Kyle, worked part time through while going to college.
His granddaughter, Katie helps marks prices and
stocks shelves, and Kyles wife, Chelsie, helps with
logo design.
Daves Yamaha Suzuki is located at 1655 Plett Road,
Cadillac, and can be reached at 231-775-3796. Its website
is davesyamaha-suzuki.com.
ATVs Motorcycles
rs
Snowmobiles Generato
Over 43 years serving the area.

(231) 775-3796 1655 PLETT RD., CADILLAC
www.davesyamaha-suzuki.com
10
Big-Time Products,
Small Town Service
Like many small business owners, Doug
Sengelaub grew up in a family business learning
the ropes and developing his own ideas.
In 1996, he took those ideas and founded DouGlass:
a full service glass business in Cadillac.
After working in my parents glass business,
I wanted to branch out. I wanted to try things a
different way and in a different area, said Doug
Sengelaub. I saw a need in the Cadillac area for a
full service glass shop.
With the help and support of his wife, Melinda,
Doug Sengelaub moved into the former Garn Glass
building. DouGlass was born.
Throughout the years, Doug Sengelaub has
grown the business significantly. First by adding
autoglass in 1998 and insulated glass production
the next year.
We do all kind of glass here, said Doug. In
1999 we built a new facility to produce high quality,
insulated glass panels right here in Cadillac.
But despite having the ability to do big glass jobs,
DouGlass keeps its focus on the individual customer.
I treat my customers the way I would like to be
treated, he said. It doesnt matter how small the job
or the problem is, well try to fix it.
With a can-do attitude and a talented team around
him, Doug Sengelaub is poised to keep growing
for years to come. But its clear how he feels about
becoming too big or selling out to a big corporation.
I will never allow a big corporation in here, he
said. Its a challenge to keep ahead of them, and
theyre moving into the industry, but were a small,

family business and we plan to stay that way.
Today, Doug Sengelaub has a little help staying on
top of things. Along with his wife, Doug Sengelaub
credits the hard work of Chad Carmichael, Carrie
Brookhart and Chris Coffman in making the business
as successful today as it was during the economic
boom of the late 90s.
My employees are like family, and I try to treat
them that way, he said.
DouGlass is located at 1722 N. Mitchell Street
in Cadillac and can be found online at www.
DouGlassTheWindowGuys.com. They can also be
reached by calling (231) 779-3960.
Vinyl Replacement Windows ~
Select the best Color-Wood-Combo for your castle; No one offers options like Royal Seal.
Our colors are fast, but they dont run. They are solid vinyl exterior cladding with color clear through.
Choose from 3 colors or 4 woodgrain finishes inside and 7 different colors outside.
Your Full Service Glass Shop
DouGLASS
1-800-922-GLAS (231) 779-3960 (Located next to Arbys Cadillac)
www.douglassthewindowguys.com Call us today for a FREE estimate.

Cadillac News -
Family Affair
11
Five Generations
Fa m i ly Ow n e d & Op e rate d
Si n c e 1920
In todays fast paced world of supermarkets and big

box stores, the small town grocer has become a rare
entity. But one northern Michigan family has been
providing good food from good people for nearly 100
years.
The story begins with a horse and carriage in
Moddersville. Chris and Susie Ebels sold groceries
to the residents of Falmouth and saw an opportunity
for growth. In 1920 Chris moved his operations to
Falmouth. Five generations later, the Ebels family is
still selling groceries to the residents of Falmouth.
The horse has since passed and the cart repurposed,
but the same principles that brought success to
Chris and Susie are now helping their progeny take
the family business into the next generation.
Our business wouldnt be here without Gods
blessing. Whatever we do is to His glory, said Bob
Ebels, who handles the stores finances as its CFO.
Although we have expanded beyond Falmouth, we
still want to serve people well through the products
and services we offer.
When walking into Ebels store, you get that nostalgic
feeling and are reminded of that small town store that had
everything and everyone there knew each other.
People like the personal relationships we have here,
said Bob. Although were sort of a destination now, people
feel welcomed here. Like theyve always been a customer of
Ebels.
For Mark and Dawn, there was no question whether
they would be in the family business. When Marks father
passed away unexpectedly at age 50, Mark, along with
Dawn, and his siblings were given the responsibility of
the business. While Mark and Dawn concentrated on the
grocery and meat aspect of the business, some of Marks
siblings focused on the hardware and his Mom focused on
the clothing. With young families, the Ebels children were
literally raised in the store and continue to be involved
today.
12
Its fun to be part of something that covers so many

generations, said Dawn. To see how it has evolved over
time is really something.
And evolved it has. Ebels is no longer just a grocery
store but also a hardware store, a clothing store, a catering
service and now a famous producer of processed and
smoked meat products.
People cant get enough Little Town products, said
Dawn. We sell it in a lot of different locations.
But with so many irons in the fire, it can be difficult to
find time to spend with family that doesnt involve work.
Every one of the family members puts in a lot of hours,
said Dawn. Finding a balance between work and home is
challenging. But God is working that out, too. We trust God
to lead us through and draw us closer to him.
In the event that you havent seen their local television
commercial, Ebels is located in beautiful downtown
Falmouth and online at www.ebelsgeneralstore.com.
Selection
The Little Store With More Service
Satisfaction
EBELS
Clothing Department
Featuring Carhartt Woolrich Robeez Shoes
Homestyle Catering at an Affordable Price

231-826-3333 Fa l m o u t h
www.ebelsgeneralstore.com
Aw a rd W i n n i n g
J E R K Y
Mo n. T h u rs 8 A M-6 P M, Fr i . S at. 8 A M-7:30 P M, C l o s e d S u n .
For All Your Travel Needs

For the Ellens family, owning a business
that serves the community is nothing new. In
fact, Chuck Ellens has been pleasing palates
since 1976 as the former owner of the House
of Flavors, and is now co-owner of Ellens
Corners in Mesick with his late wife, Nancy;
daughter-in-law, Kim and his late son, Jeff
Ellens, who has passed away also.
In 1992, the family purchased a plot of land
on the corner of m-37 and m-115 in Mesick
and began to dream.
The school had property available, so we
purchased it not knowing what exactly we
would do with it. We later decided on the
idea of a convenience store and sort of went
from there, said Kim Ellens who took over
as President after her husband Jeff was
tragically killed in a snowmobile accident in early 2013.
By many accounts, Jeff was Ellens Corners. Having
built a successful food service business in addition to
running a convenience store and gas station. Jeff left
some big shoes for Kim and Jeff to fill in the family, the
business and the community.
Its different now with Jeff gone, said Chuck. Kim
had to take over unexpectedly during a difficult time and
had to learn the business the way Jeff did it.
In addition to the typical challenges of running a
business, Kim also had to find a way to take over Jeff s
famous barbeque ribs.
The ribs were Jeff s baby and became very popular
with our customers. We knew we had to keep them
goingits just one way we try to keep his spirit
alive in this place, said Kim, who is now grooming a
new generation of Ellens to participate in the family
business.
The whole family is now involved, said Chuck. Kim
has three kids, Jake, Jordin and Brooke. They are now
working at the store, and is passing on our values and
showing them how to run the business.
We try to hire local people and really treat them as
part of the family, said Chuck. We also try to stay
active in the community by helping the school system
and the sports community.
The Ellens pride themselves on their outstanding
customer service and always strive to provide a great
product and great food to their customers: a good mix of
locals and folks just passing through.
The Blessing of the Jeeps is a huge event for us, said
Chuck, referring to the Jeep Blessing celebration the
Ellens host on their property.
We also do a lot of business during the Mushroom
Festival, he said. The Mushroom Festival is sponsored
by the Lions Club, and is a big event for the businesses
in Mesick.
Ellens Corners is located at the round-about at M-37
and M-115 and is open seven days per week.
FOR ALL YOUR TRAVEL NEEDS!

ELLENS CORNERS
TRAVEL CENTER
6052 WEST M-115
231-885-1100
MESICK
Award Winning
BBQ Ribs Every
Friday Night!
Luncheon
Special
Cadillac News -
Family Affair
13
Comfort & Style are in Reach

Kathi Blevins and Kelsey McGregor are quite a
pair. Kathi owns Fabulous Furniture Finds and
More and Kelsey, her daughter, works there. You
can see them plowing the parking lot; unloading
furniture from the big delivery rigs; moving items
in from their warehouse and loading mattresses
and furniture for their customers.
Many of her customers refer to Kathi as the
Mattress Lady, but her lines continue to expand
to a full-service furniture store featuring rustic
furniture and furnishings so well suited to the
Northern Michigan lifestyle.
Not familiar with Fabulous Furniture Finds
and More? Its on Boon road, about a mile west
of Meijer. It has a bright green sign out front and
its been around for over 14 years. Someone walks
in nearly every week and says, We were driving
around and just found you! Kathi is always happy
when they do.
Kathi didnt plan to buy Fabulous Furniture
Finds and More. It just worked out that way. She was at a
point in life where she found herself a stay at home Mom
and sole provider of 4 children. I worked three jobs to
make ends meet.
I worked for two years selling mattresses, she said.
Then the opportunity came up to buy the business, so I
took a chance.
Despite her independent spirit, Kathi insists that she
didnt do it alone.
Over the years my kids have all worked here, she
said. Kyle, Katelyn, Kaleb and Kelsey have all helped this
business grow. Kelsey works at Fabulous Furniture Finds
and More full time and you can often meet other family
members as they drop by.
Kathi will be the first to tell you that the process hasnt
always been easy, but overall it has been good for her
children to grow up in a family business.
Budget Deluxe
Mattress Sets
Twin .... $129
Full ...... $149
Queen... $199
They really had no choice. I needed the help and they

needed to learn that you have to work to make it in this
world, she said. They are honest and have learned how to
treat people through my example. We have been blessed to
have spent that time together.
For Kathi, being the owner of her own business allows
her to add value to her products by offering very fair prices,
and fitting to each individual clients needs.
We are very service oriented and we have the best prices
in northern Michigan, she said. If I save on a product, I
pass that on to the customer.
Fabulous Furniture Finds & More is located at
7421 Boon Road in Cadillac and online at www.
FabulousFurnitureFindsAndMore.com. You can also
reach them at (231) 876-0565.
Cathy Pillowtop Mattress Sets

Twin .....................$169
Full .......................$229
Queen....................$249
King ......................$399
Chorus Pillowtop Mattress Sets

Twin .....................$275
Full .......................$349
Queen....................$399
King ......................$499
Where comfort is
within your budget
Budget Mattress
Sets
Twin ......$99
Full ...... $119
Queen... $159
7421 E. Boon Rd., Cadillac

(1 1/4 Mile West of Old 131)
www.fabulousfurniturefindsandmore.com
Layaway - 6 Months Same As Cash! Delivery Available
14
231-876-0565
Hours: Tuesday-Friday 10-6;
Saturday 10-3, Sunday/Monday Closed
Performing at a Higher Level

The Highpoint story began in 1986
when Harvey and Harold Koning saw an
opportunity in an existing car dealership
in Cadillac.
In 1991, Jerry Koop Sr. became a partner
and operator and began to grow the business.
Trouble surfaced in early 1993, when
the office manager was found guilty of
embezzlement and the business was
not able to show a profit due to the large
amount of cash siphoned from the
business. But Koop cleaned up the mess
and took the dealership back to
the black.
The 90s were good years,
said Jerry Koop Jr. who is now the
general manager of Highpoint.
From 1993 to 1999 we grew in
volume and gross sales.
In 2000, structural changes
within General Motors offered
Highpoint another challenge.
GM decided to quit making
Oldsmobile and Pontiac, said
Koop. Those were our two leading
volume vehicles.
The trouble continued when GM went bankrupt and
Highpoint lost its Cadillac Dealership.
We fought the Cadillac decision and eventually
won, but we were without [the brand] for a full year,
said Koop.
For the Koops, customer loyalty has helped them
through some difficult years, and a strong set of
talented employees keep them coming back.
We feel like we have the best

employees around and were proud
of each and every one of them, said
Koop. It would be impossible to run
this business without them. We try
to treat them like family, but we also
insist that they treat our customers
that way as well.
Treating the customer well is a guiding principle for
the Koops and stems from a well-known approach to life.
We try to run our business by the Golden Rule.
Profits are necessary, but are not the only driving
force, said Koop. To treat the customer as a friend
and truly value that relationship is our ultimate goal
and our true purpose.
Highpoint Auto is located at 7555 South US 131
in Cadillac. They can be reached online at www.
HighpointAuto.com, or on the phone at (800) 828-9852.
Highpoint Cadillac GMC...

We Perform at a Higher Level... Yours.
Gustave Flaubert once said, Success is a result, not a goal.
There are always a few who are inspired to work a little harder
and climb a little higher.
So where can you find this same commitment to excellence in an
automobile dealership? At Highpoint. Were a unique dealership
with an exceptional way of doing business.
At Highpoint, success will never be an indication of completion,
but a signal to begin again. Thats why we are constantly
revitalizing our facilities, our services and our premiere selection
of fine automobiles. Perhaps thats why so many of this areas
successful individuals will make Highpoint their dealership.
Visit us, we perform at the highest level . . . yours.
South End Business US-131, Exit 177, Cadillac

(231) 775-1222 1-800-828-9852
www.HighpointAuto.com
Cadillac News -
Family Affair
15
A Family Tradition
The Ina Store has continuously operated at its present
location since 1897. Originally a general store owned by the
Kanouse family, the store was named after the daughter of
the first ownerher name was Ina. This brings us to the
present day sloganLocated in beautiful downtown Ina.
With the store address on a Tustin mail route the name can
be confusing to some and others assume that Ina was an
old logging town. For the Smallegan family, the saying is
sort of an inside joke.
Our store is miles from any actual town, said Dean
Smallegan. It works as an inside joke. People come in and
ask where the town is. We tell them there is no downtown
Ina, and its up to them to judge whether were beautiful
or not!
Today the store no longer sells the typical general store
fare like flour, eggs, hardware and clothing, but something
a little further back on the chain of food production
farm equipment.
In 1944, we were one of three International Harvester
(IH) dealers in Osceola County, said Rich. Today our store
is now the only Case-IH dealer in northern Michigan.
The store truly is a family affair with Dean Smallegan and
his brother, Rich, sharing the ownership and management
of Ina Store, Inc. But the family involvement doesnt end
there.
I spent this summer working with my dad, my brother
and two of my nephews, said Dean. Most of my friends
see their extended family maybe weekly, but more often
once a year. Its such a bonus to be with family every day
of the week.
Rich and Dean purchased the store in 2005 from their
parents, Merle and Thelma, who had owned it since 1973,
but neither of the boys were sure it was where they wanted
to end up.
We grew up a mile from the store, said Dean. Rich and
I both knew the option existed to take over, but we werent
certain it was the right path. We both worked away for
awhile but eventually returned and the rest is history. We
have loved it ever since.

Perhaps its a lifetime of experience or that love for the
job that has helped the Ina Store stand the test of time, in
good times and bad.
We face the same challenges as any small business,
said Rich. Management and strategy issues, financial
concerns, competition, etc but we work hard to treat our
customers and employees better than we treat ourselves.
We value those relationships and we think integrity is as
important as the bottom line.
With 15 employees and families to feed, the approach
seems to be working rather well. The Ina Store is currently
in the midst of a building project, adding a new service
shop to better serve its customers as farm equipment
continues to grow in size and complexity.
You can see Rich and Dean and most likely a few more
members of the Smallegan family at the Ina Store, just of
M115 on 21 Mile Rd ten miles east of Tustin, or find them
online at www.theinastore.com.
In Beautiful Downtown Ina
10035 21 Mile Rd. Tustin, MI 49688

(231) 825-2575
16
featuringwww.cadillacnews.com | Friday, September 18, 2015
Shopping Fun Waits

A unique shopping experience can
be found in the heart of Manton.
Since opening in 2012, Latitude 44
has transformed from one boutique
into five shops and a clothing line.
Latitude 44 is run by the husbandand-wife team of Cory and Aimee
Danford. In the midst of a tough
economy, Cory built a boutique for
Aimee, striving to provide a low
overhead and for the customers,
a low-cost, alternative shopping
experience.
The shop took off, and Latitude
44 now consists of five small shops,
a root beer bar and the Danfords
trademarked Latitude 44 clothing
line. Latitude 44 offers unique,
locally made items, seating areas and
special events.
The couples mission is to give
their customers a fun shopping
experience.
We focus on quality, localmade products and a fun/relaxing
environment, Cory Danford says.
Cory and Aimee are at the shops almost every day.
We spend a lot of time here because we love it, too,
and enjoy our time at the shops, he says.
One benefit of creating a family-owned-and-operated
business is being able to look back and reflect on how
the family created something from nothing, Cory
says.
We still look at old pictures and are amazed at what
we have built in three years, he adds.
The couple is looking forward to the continued

growth of their shops and to providing new and fun
experiences for their customers, he says.
We have seen growth every single season we are
open and we are always trying to add new things for
people to do, Cory notes.
Latitude 44 is located just off Old U.S. 131 at 308 Wall
St. in Manton. Contact the shops at 231-920-1253.
Latitude 44
308 Wall Street, Downtown Manton (South Of The Park)

Delightful Shopping
Experience. Draft Root
Beer from Northwoods
Soda and Hot Dogs
from Dog Central on the
Weekends.
Cadillac News -
Family Affair
17
A Little Clarity Means Good Business

Mike Long founded Longs Hearing
Care in 1986 with one simple goal in
mindto make hearing accessible
and affordable to everyone in a
comfortable family environment.
We dont want anyone feeling
intimidated by a corporate feeling,
said Mike. We want our customers
to feel at ease, so we take a sort of
family approach. We smile, joke and
have fun with our patients. We truly
love what we do.
After nearly 30 years in business,
the approach seems to be working.
By offering free hearing screenings
and free cleaning and service for life,
Longs has built a loyal customer
base.
The economy has been very
challenging, said Mike.But we are
thankful that we made it through the
worst of it and are still serving our
loyal customers.
Longs offers industry leading accessibility with
zero percent financing and affordable payment plans,
making hearing accessible to everyone.
I have every intention to be the best at what I do
by offering the best products in the industry at better
prices than anyone else can offer, said Mike, who
points to a partnership with Starkey Hearing Aids in
2006 as his biggest period of growth.
Starkey is number one in the world, he said.
They are made in the USA and their technology leads
the industry.
But despite offering a better product and lower

prices, Mike admits that the competition can be tough.
With other hearing centers popping up here and there,
it can be confusing and tempting for customers to be
attracted to a shiny new store.
There have also been rumors that I plan to retire,
said Mike. I love what I do and I have no plans of
going anywhere anytime soon.
Mike and his Office Manger, Melissa DeLeon, can be
found at 1027 N. Mitchell Street in Cadillac or online at
www.longshearingcare.com.
Enjoy the Beautiful Sounds of Northern Michigan for Less.
A Lot Less.
Featuring quality
Hearing Aids.
The Worlds #1 Selling Hearing Aids.
SAVE 50% or more off MSRP on the latest hearing aid technology
FREE Audiometric Testing. Call for your appointment today!
LONGS HEARING CARE SYSTEMS
4 Convenient
Locations:
18
Cadillac 1027 N. Mitchell St. 231-779-0400 Toll Free 1-800-286-1378

Traverse City 4000 Eastern Sky Drive 800-286-1378 (off Silver Lake Rd. & Copper Ridge)
Prudenville 1070 W. Houghton Lake Dr. 800-286-1378 (located in TDM Realtors North Building)
Rudyard 18725 S. Mackinac Trail 800-286-1378
Your Project, Your Way

Since 2001, Manton Metal
has been there to make their
customers vision for their
metal roofing and siding
projects a reality.
The business was started
by Simeon Petre. He gained
experience in the trade in
Tennessee and saw a need in
the Manton community for
a metal roofing and siding
business. He was later
joined by his brothers, John
Mark, Joshua and Oren,
and brother-in-law Conrad.
Today, the business is
run by Oren Petre and
his
business
partner,
Reuben Mast. Blessed with
continuous growth from the
beginning, the Petre family
needed more help. They invited the Mast family
into the family business.
Mast formerly owned and managed a construction
company for 17 years. Masts three sons, Firman,
Steven and Michael, joined Manton Metal in
January 2015.
The business also grew this year after employee
Tobie Delagrange put a trim shop in his home to
work on projects, Oren Petre says.
The families mission is to provide quality
materials and good service and to live a lifestyle
that pleases God, he says.

It is our goal to produce good, quality material
with good, friendly service and a short turnaround
time, he adds.
Not only does Manton Metal provide roofing and
siding, it can create custom trim for your special
project, Petre notes.
Just bring your roof or barn plan in, and we will
sit down and explain the different options we have
to offer, he says. We have installers available.
Manton Metal is at 7812 E. 14 Road and can be
reached at 231-824-9002.
CUT ENERGY COSTS - CHOOSE A METAL ROOF!
Buy Direct from Manufacturer Environmentally Friendly Less Labor

Quick Turnaround Non-Combustible Several Styles Available
40 Year Paint Warranty 19 Colors In Stock Cut to Your Size
Custom Trim All Accessories No Cut Charge Attractive
Low Prices Installation Available
The Barn Hall - Manton, MI
We form our own metal!
STOP IN: Mon.-Fri. 8 am-5 pm Sat. 8:30 am-Noon Closed Sun.

Closed for Lunch 12-1 pm
7812 E. 14 Rd. (just west of Old US 131) Manton, MI 49663
231.824.9002
Cadillac News -
Family Affair
19
Farm Town Pharmacy

In the midst of a changing local economic
landscape, Clayton Gilde saw an opportunity to
make a difference in the lives of his neighbors.
People were driving long distances to get their
prescriptions filled, said Clayton. There were
several instances where people would tell me that
they had to take a half day off work just to go to
the doctor and get their prescriptions filled.
With few options for healthcare in town and
a pharmacy that had stopped serving the area,
residents of McBain and surrounding areas
were in a bind. So in October 2013, McBain
Family Pharmacy opened its doors much to
the delight of would-be customers.
We now have multiple caregivers in McBain,
and with our pharmacy here, the need to take time
off for these things is minimized, said Clayton.
A great way to save time is to sync your
medication for your weekly or monthly pick up.
Opening a business was somewhat of a natural
thing for Clayton and his wife, who both were
raised in family businesses.
We were both raised in family businesses, he said.
We always valued the strong customer service they could
provide, whether it be in farming or masonry work.
For Clayton, his pharmacy is a little different
than most in that everything is handled locally and
everyone is willing to lend a hand. These are some
of the benefits of running a family business. Clayton
also prides himself on following one simple business
rule: everyone who walks through the door is treated
in the same way he would want to be treated. But
running a pharmacy is a little more tricky than other
businesses.
The healthcare climate is constantly changing, he

said. Everything is highly regulated.
Despite the challenges, McBain Family Pharmacy
is proud to be serving McBain and the surrounding
areas and looks forward to what the coming years
have to offer. We encourage you to shop local, and
check out the other great shops McBain has to offer.
When you shop local, more of your money stays local.
The pharmacy is located at 119 N. Roland Street
in McBain or you can reach them by phone at
(231) 825-8175.
McBain
FamilyKnow
Pharmacy
Know Your Medicine
Your Pharmacist!
Dr. Clayton & Dr. Lacey Gilde,

PharmD Pharmacists/Owners
20
Local Delivery Service

Fast & Friendly
Blister Packaging
All Major Insurance Carriers Accepted
119 N. Roland St., McBain 231-825-8175

Hours: M-F 8:30-5:30, Sat. 8:30-1:00
Pulling A Great Life
Northland Trailers in Cadillac is truly a labor of love

a love thats spanned more than 45 years.
In 1968, Muskegon natives Everett and Nancy Rowe
decided to take their love for camping and the up
north lifestyle and turn it into a business. The plan
was simple, they would move north and start selling
campers. The simple idea worked.
Nearly 50 years after they opened their doors, Everett
and Nancy have created a strong business and lasting
legacy in Cadillac. Now semi-retired, their son, Mike
Rowe (not that Mike Rowe), has taken the wheel.
By working together, we are able to take time off on
weekends and even enjoy a vacation now and then,
said Nancy. Being closer to the U.P., we have taken

several trips to the Upper Peninsula and Canada.
But dont expect the Rowes to disappear any time
soon. After moving to Cadillac so many years ago, they
have become part of the fabric of the town.
We have become known to the community over the
years, said Nancy. And we have made a lot of friends
here.
With those firm roots, and the help of their son, Mike,
the Rowes and Northland Trailers are sure to remain a
part of the Cadillac landscape.
Northland Trailers is located at 903 N. Mitchell Street
or online at northlandtrailer.net.
Your Road to Adventure Begins Here!

Trailers and Campers - Large and Small!
See Us Now for Fall Closeouts!
Cadillacs Longest established RV Dealer for over 38 years

Fiberglass & Aluminum Truck Caps RV Parts & Accessories
Service On All RVs Hitches Wiring
903 N. Mitchell St., Cadillac, MI 49601 231-775-3101 www.northlandtrailer.net

Cadillac News -
Family Affair
21
Roots Continue to Grow
Oak Heirlooms. The name says it all, or does it?

Twenty-five years ago, Oak Heirlooms opened in
the same strip mall with Walmart (no Meijer at that
time), and was a 5500-square foot shop of just oak. For
15 years, that was the primary focus, with some gifts
and accessories for added interest. But things change
- about 10 years ago people became interested in more
than just oak.
So today, when you enter Oak Heirlooms, you will
find many wood species - maple, cherry, hickory,
guartersawn oak, pine and of course, still oak! Instead
of the standard three colors of light, medium or dark,
they offer at least 25 different stain colors.
But one thing has stayed the same - the owners. Susan
Martz will greet you most days when you enter the
store. I want people to feel comfortable and at home
when they come in the store. No pressure here! Having
the ability to have furniture constructed that is just
what the customer wants is so gratifying!
Susan spent 25 years at Mercy Hospital as an RN and
feels that career prepared her for being organized and

understanding people.
Her husband isnt at the store daily. He is installing
the American Amish made hardwood flooring that is
now sold at Oak Heirlooms. But he is still a back-up
delivery man and general problem solver/handyman.
Without Larrys help - I dont know what Id do! His
father worked at St. Johns table factory - and passed on
many tricks of the trade!
And last, but not least, daughter Rachel has
graduated college and is an RN on the Lacks Unit at
St. Marys Hospital in Grand Rapids. But Rachel is
often responsible for creation of the postcards that are
mailed and helps with Facebook posts.
The first 26 years of being in business have gone by
in a flash. So many wonderful changes have happened
in the furniture business. I am blessed with support
of family, as well as superior employees and great
customers!
$
00
Fall
Special
799
on one of our Best Selling items!
Oak or Maple Glider
Your choice stain color and fabrics...and as always...aMerican Made!!

Open 7 Days 231-775-8511
7193 E. 34 Rd. (Boon) Cadillac
Mon-Fri 9-6 Sat 9-5 Sun 10-3
22
Blueprint for Success

In 15 years, Cadillac-based Priced Right
Builders, Inc. has gone from small remodeling
contractor to a general construction business
specializing in custom homes.
But business hasnt become too big to keep
the boss from the job site.
I am a working builder, so I am on the job
sites, says Jason Burton, president. I can
guarantee my quality because I see it or handle
it firsthand.
His mission is to build quality custom,
energy-efficient and affordable homes.
I make it a point to be friends with my
customers and make the experience as
enjoyable as possible, Burton says.
Burton founded Priced Right Builders in
2000. With a passion for design and building,
he seized the opportunity to become selfemployed.
Other members of the Burton family play key
roles in his business. Brother Michael manages and
subcontracts projects for him. His father, Dave, also
has worked for him. As theyve gotten older, Burtons
two sons are becoming further involved in the family
business.
Over the years, Burton has educated himself on
energy-efficient, green construction.
I feel like I can communicate my education to my
customers well so they understand exactly what they
are paying for, he says.
Burton has a degree in Architectural Construction
Technology and he is a Certified Green Professional.
The biggest challenge the business faced in the last
15 years has been surviving the economic downturn,
he says, adding that Priced Right Builders survived
because of its reputation and its repeat customers.
The business has experienced its best growth

during the past three years, he says.
While being self-employed often means working
seven days a week, it gives Burton the freedom to be
flexible with his schedule. Thats given him the time
to attend his sons sporting events and coach their
teams.
The business follows you 24 hours a day, but I
wouldnt have it any other way, Burton says. It is
very rewarding and a blessing to do what I do every
day.
Priced Right Builders, Inc., is located at 3688 Pebble
Creek Drive in Cadillac. Contact the business at
231-920-9150 or pricedrightbuilders@gmail.com. Its
website is pricedrightbuilders.com.
PRICED RIGHT BUILDERS, INC

Your Custom Home Specialist
Call Jason Today:
231-920-9150
www.pricedrightbuilders.com
Specializing in Energy Efficient Construction

Our Home Consist of:
Insulated Superior Foundation
2 x 6 Walls
Blown Insulation
High Efficient, Low E Windows
Spray Foam Around All Rim Joists
Entire House Is Air Sealed
High Efficient Heating and Cooling
LED Lighting Package
Energy Star Appliances
Cadillac News -
About Us:
Over 15 Years Experience
Certified Green Professional
Degree in Architectural
Construction
Other Services Offered:
Additions
Remodeling
Pole Barns
Log Home Maintenance
Family Affair
23
Ensuring Peace of Mind
For nearly 100 years, the Schepers family has been

dedicated to meeting the communitys insurance
needs for the best value possible and with a genuine
concern for the client.
Schepers Agency, Inc., in McBain was founded in
1917 by Joseph Schepers. Hed been working at McBain
State Bank. As banks were requiring customers to
have insurance to secure loans, Joseph Schepers
understood the importance of insurance and decided
to strike out on his own.
This independent agency has endured two world
wars and the digital revolution under the leadership
of Joe Schepers and other principals such as Ray
Schepers, Bob Hoekwater and Don Schepers. Today,
Don Schepers serves as president of the agency. He
and his experienced and knowledgeable staff can
assist clients with auto, home, business, farm and life
insurance needs.
Companies represented include the Auto-Owners

Insurance Group, Pioneer State Mutual Insurance
Company, Michigan Insurance Company and Titan
Insurance Company. Interestingly enough, Schepers
has had a contract relationship with Auto-Owners
since the beginning. Joe Schepers was friends with
the founder and first president of Auto-Owners, Vern
Valentine Moulton of Osceola County.
Don Schepers has a background in banking and has
been a licensed agent and counselor since 1977.
Our mission has always been to provide the best
service absolutely possible, he says. We have never
advertised price. Regardless of the price charged, we
want our clients to feel they have the best value for
their insurance dollars with Schepers Agency.
Schepers Agency is located at 113 N. Roland St. in
McBain and can be reached at 231-825-2411. Hours are
8 a.m. to 5 p.m. Monday through Friday. For more
information, visit schepersagency.com.
Your local
hometown hero...
As your local independent

agent, were your neighbor
- someone you can trust and
someone whos here for you
24/7!
24
113 N. Roland St., McBain, MI 49657

Phone 231-825-2411 1-877-251-0727 Fax 231-825-2228
Creativity at Work
At 61, losing your job and having
to apply for another in a tough
economy is a scary situation.
But Patty Weatherwax didnt
want to seek another office job.
And she wasnt ready to retire;
she likes working with people and
wanted to stay active.
So, she decided to pursue her
dream of having her own business.
With the help of family and
friends, Patty and her daughter,
Janice West, opened in 2013 Sweet
Treats Bakery by BeeCreative,
LLC.
West works alongside her
mother daily before heading to
her full-time job at Autumnwood
of McBain. Weatherwaxs dad,
Walter Roby, is a silent partner.
Also helping out are Walter Kurth
and Cassie Walden, whom Patty
considers family.
We enjoy the work and what
we do, Patty says. Its exciting to see each person
grow and learn in our new adventure.
The bakerys mission is succinct: to have customers
leave the shop happier than when they came in.
We are a small shop but do our best to meet our
customers needs. We make unique items for our
customers, Patty says. We enjoy being creative in our
products, from our mystery cupcakes to a 350-pound
cake. We bake in small batches for freshness, and our
cakes are made to order.
Also, Sweet Treats carries pastries, as well as six to eight
varieties of cupcakes and 20 varieties of cookies daily.

Its challenging to run a family business and to try
to stay one step ahead of what the customer wants,
but Patty has found her new career rewarding.
Its good to grow where you are planted but its
best to bloom even if you are a late bloomer, she
says. We all thank our Lord Jesus for granting us this
opportunity at Sweet Treats Bakery.
Sweet Treats Bakery is located at in 1941 N. Mitchell
St. in Cadillac and can be reached at 231-775-2948.
Created by Design
for all your Sweet Treat needs
Sweet
TREATS
Bakery
Custom Cakes for Weddings,

Graduations, Retirements
Every Party!
Instrucional Classes
Baked Goods & More
Like Us On
Facebook
1941 North Mitchell St., Cadillac 231-775-2948

26
A Sweet Life
Take a walk through
downtown Cadillac
and youll inevitably
catch the aroma
of freshly popped
popcorn or mouthwatering chocolate.
Follow your nose
and youll find The
Sweet Shop, Cadillacs
premier candy shop
since 1961.
Founded by Gracie
McKellop in 1961, in
1982 Paul and Helen
Beardsley took over
ownership and later
sold it their daughter,
Janeen Russell, in 2002.
I
had
been
a
beautician in town for
many years, she said.
I was just ready for
something different, so
when my parents put the shop up for sale, I took a leap.
Part of the allure of the family business for Janeen is
that her kids were able to grow up working in the store.
My daughter Jasmine, grew up here, she said.
Before she graduated from MSU and left to start her
career, she trained the rest of the staff on making fudge
and caramel corn.
Her son, JP, on the other hand, didnt stray too far
from home. In 2013, he became partners with Janeen
and opened a second location in Saugatuck, Michigan
with plans to open a third location in the near future.
Aside from her children being part of the business,
Janeen points to her

dedicated employees
who have become part
of The Sweet Shop
family.
With
this
business, all of the
employees
have
become
family.
Without them, The
Sweet Shop couldnt
continue.
From the handcrafted homemade
candies,
to
the
caramel popcorn,
fudge, chocolates
and
caramel
apples,
Janeen
tries to use only
fresh,
Michigan
products.
No story about The Sweet Shop would be complete
without mentioning the Snowbirds The Sweet
Shops claim to fame. Snowbirds are among the many
recipes that are original to the store, and have been
shipped all over the world.
Snowbirds were created in honor of our summer
residents who just cant wait to get back to Cadillac and
get their hands on some of these goodies, said Janeen.
Located on Mitchell Street in downtown Cadillac,
The Sweet Shop welcomes walk-in guests and offers
a friendly atmosphere and a Snowbird sample. If
you happen to have a sweet tooth and cant make it
to Cadillac, you can find The Sweet Shop online at
www.sweetshop4u.com or simply call 1-888-775-8880.
Fresh Fudge Made Daily Snowbirds

Dont forget your corporate orders for Christmas or Anytime!
Milk, Dark & White Chocolate Candy Bark Caramel Cream Candies
Specialty Popcorns Sugar Free Candies Nuts & More!
The Sweet Shop
Cadillacs Original Handmade Candy,

Fudge, Caramel Corn and Ice Cream Shop
Home of the Snowbird!
www.sweetshop4u.com Like Us on Facebook
111 S. Mitchell, Downtown Cadillac (231) 775-2201 or (888) 775-8880

Cadillac News -
Family Affair
25
A Spiritual Journey
Sheila was searching for a place to hold prayer
meetings and offer encouragement to others. That
search ended in the form of a new business, The
Ultimate Gift Shop, in downtown Cadillac.
Though Sheila didnt always intend to go into a
family business, she knew she could count on her
family to support her.
Part of the benefit of being in a family business is
that they are part of it, right there in heart and soul,
said Sheila. My biggest supporter behind the scenes
is my husband, Jim. He encourages me daily to go
beyond what I can imagine.
In addition to her husband, Sheila also gets more
tangible help from her mother, Nancy, who Sheila
describes as a huge blessing. She can often be found
in the store rearranging merchandise or elsewhere
running errands. More recently, her 13-year-old
granddaughter, Faith, has begun learning to run the
cash register and shares her excitement when she
sees something new in the store.
While her business deals in products such as Love
Michigan Apparel, Cherry Republic Foods, pies from
Grand Traverse Pie Company and, now, straits area
smoked fish, her approach to running it is decidedly
spiritual.
Whatever we do, we must glorify God in some
way, she said. We love to give back to various
groups and people and we patronize
vendors who do, too. Ultimate Gifts is first about
spiritual inspiration. The things we sell, the gift shop,
is a way to support that in a real world way.
What you may find surprising about The Ultimate
Gift shop is that you will find gifts hand-crafted by
local artisans.
One of the challenges Sheila faces on a daily basis is

the realization that she cant fix injustice.
I do what I can to help encourage individuals to
keep their focus and trust in the Lord, she said. Its
not power or strength, but his spirit that leads me.
All of the things you dont expect at The Ultimate Gift

...With more arrivals all the time!
THE
Smoked Fish
Fresh and Local
Grand Traverse
Pies Fresh and
Frozen
unique
Cherry Republic
See Our Selection
Love Michigan
Apparel, accessories,
cool stuff and a great
lake state of mind.
local inspirational
ULTIMATE
GIFT
Where there is purpose in the present.

111 N. Mitchell Street, Cadillac
231.468.3230
FOLLOW US ON FACEBOOK
Cadillac News -
Family Affair
27
Triumph and Tribulation

For Gerard Winkle, owning his own business is
a miracle.
The story began in McBain, in the middle of
the last century with a family in the midst of a
tragedy.
My dad was in the hospital for three years.
When he died, I was 6 years old. We had nothing,
said Gerard Winkle, owner of VanDrie Home
Furnishings. And now I look at this miracle
of owning my own businessand I tell many
young peopleif you work hard and believe, its
amazing what you can do with Gods help.
Fast-forward to the Vietnam era and youll find
Winkle, a college graduate and member of the
National Guard, employed by John VanDrie in
McBain.
With five employees and 6,000 sq. feet of appliances,
furniture and floor coverings, the original VanDrie store
was a training ground for Winkle who began to learn the
trade from his mentor, John VanDrie.
He told me that if anyone comes in wanting something,
that I want to know about it, said Winkle. If you have a
customer and you meet that need, you have a sale. If you
dont do anything about it, you dont have a business.
Two years later, VanDrie left on a two-month trip to
Florida and left Winkle in charge.
How he trusted me with the checkbook in my second
year, Ill never know, said Winkle. He believed in me
and allowed me to build the business.
And build it he did. With four locations in as many
communities, VanDrie Home Furnishings quickly
became the areas leading furniture, appliance, mattress
and floor covering supplier and Winkle, along with Bruce
DeRuiter, became a partner in the business.
But for Winkle, in 1986 the Lord reminded him who
was in charge. A flood at the Big Rapids store left $200,000
floating away.
The flood was

the most humbling thing weve ever been through,
he said. We didnt have insurance because we never
imagined we would have a flood. I was helpless.
But Winkle faced Gods trial with resolve. With the
help of good friends and family, they were able to clean
up and reopen the building just three days later.
Today VanDrie is very much a family operation, with
sons Jeremy and Travis taking leadership roles and
Gerard running the operation in much the same way
his mentor did over 60 years agothat is, with a Godly
commitment to family, community and giving back.
With Jeremy and Travis taking the reins and his third
son, Aaron, serving as a Chaplain at Calvin College,
Gerard and his wife, Bev, have time to reflect on what he
calls good fortune, and what the rest of us might call a
lot of hard work.
VanDries Home Furnishings now has showrooms in
Cadillac, Houghton Lake, Traverse City and Big Rapids.
You can find them online at www.vandrie.com.
Serving Northern Michigan For Over 60 Years!

CADILLAC
BIG RAPIDS
HOUGHTON LAKE
TRAVERSE CITY
Serving Northern
Michigan
60
Years Youll Like the Look...Youll Love the Price!
Furnish your home

without leaving home.
vandrie.com
28
CADILLAC
BIG RAPIDS
HOUGHTON LAKE
TRAVERSE CITY
6455 W. Houghton Lake Dr.

7591 BUS 131
314 N. State
657 N. US 31 South
989-422-5734
231-775-8536
231-796-7667
231-943-7662
In Traverse City Monday thru Friday 10am-8pm
In Cadillac, Big Rapids, Monday thru Thursday 9am-6pm
Shop:
Friday
9am-8pm
Saturday
9am-6pm
Saturday
10am-6pm
Houghton Lake Shop:
Find us
on Facebook
A Jewel Of A Family
Artistic entrepreneurs Karen Roncari and the
late Angelo Roncari were living the life of nomads
with businesses in Michigan, Ohio and Arizona. The
snowbird lifestyle had grown tiresome and they simply
wanted to be back in their hometown of Cadillac. To
that end they established Wexford Jewelers in 1995
and have been serving the community ever since.
From custom designed, hand carved pieces to
heirlooms and antiques, Wexford Jewelers stands out
among jewelers in the area and was voted northern
Michigans favorite jeweler.
Excellence in your entire experience from friendly
customer service to unsurpassed quality in fine
jewelry is our goal. said Keith Terwilliger Although,
with our passion being in design, we are truly a full
service jeweler. Repair and antique restorations,
buying and selling precious metals, manufacturing
our very own lines of jewelry, selling retail at our
local location as well as shipping all over the world
through our E-commerce service.
Having opened the doors at the height of the booming
economy in the 1990s, Angelo and Karen passed the
torch to their daughters Emily, Julie and Sarah just
before the recession started. But despite the struggling
economy, the business continued to grow a testament
to the way they do business.
We always treat people right and go above and
beyond. said Keith, who joined the business to work
with his wife, Julie. We dont look at it as closing a sale
but as establishing a relationship.
Wexford Jewelers is truly a family affair, the sisters
and their husbands have all contributed to the success
with their perspective gifts and talents. Today the
in store operations are shared between Keith and
Julie Terwilliger, Emily and Jason Nichols and floor
manager, Kathryn Troyer with the continued support
of their mother, retired business founder Karen
Roncari. Sarah Christenson still designs from her
studio in Glendale, Arizona.

It can be challenging because we all want a family
legacy, but how we get there is where our ideas can
sometimes clash. said Keith. Despite the challenges,
the family insists its all worth it. Having a close family
and staff and knowing that we all want the best for each
other is a key factor in our success.
Whatever theyre doing, it must be working because
Wexford Jewelers is experiencing some of its best years
in business, both online and in store.
One of our biggest accomplishments is serving
people around the world from right here in Cadillac.
said Keith.
Adjusting to the changing economic climate and new
industry trends was important for our business to stay
competitive.
Wexford Jewelers is located on Mitchell Street
in Cadillac or you can shop online at www.
wexfordjewelers.com.
Our Passion is Design

Wexford Jewelers 801 N. Mitchell St., Cadillac 775-1289 wexfordjewelers.com
Cadillac News -
Family Affair
29
Locally Made Products

David and Mary Stark didnt spend years planning
and dreaming about their business. In fact, they hadnt
really thought much about it at all until they tried to
hire someone to produce some custom millwork for
their new home.
We were planning to build a new home in 1999 and
visited a local woodworking shop to inquire about them
milling some trim for our house, said Mary. They said
they were about to go out of business and needed a buyer
they couldnt fill our order.
The Starks became the buyers the previous owners
were looking for and Wexford Wood Workings was born
while the Starks new home was put on hold.
Sometimes it feels like the business has become our
new home with all the time we spend here, she said.
For the Starks, it has been an uphill climb since day
one but that has meant steady growth. The last few years
have been the hardest, however, with a tough economy
and little building taking place anywhere. But Mary
refuses to let that get her down.
My nature is not one of giving up, she said. I hope
all my hard work will pay off if not for David and I,
then at least for our children and grandchildren.
For the Starks, working as a family hasnt been
difficult, but requires coordination of schedules and a
lot of work after hours.
Our son, Brad, is our primary machinist, said
Mary. But he only works as needed after he works his
regular shift for another company. A lot of our work
takes place outside of the regular business hours as well,
especially when it comes to research, bookkeeping and
maintenance/ repair work.
The nature of the business creates a situation where
every day is unique and depends upon the specific project
on which the team is working. On any given day, they
might be working on custom millwork for a new home,
creating custom parts for Rec-Boat Holdings, replicating
traditional trim on a historic home restoration project

or any other request that comes through the door.
The Starks cant do all this alone. Theyve hired one
full-time and two part-time employees to help out.
We couldnt do it without them, said Mary.
But its important to the Starks that every customer
feels like their project is important, no matter how big
or small.
Every customer, and their particular project, is just
as special to us as it is to them, said Mary. We want a
satisfied customer.
To that end, every project is a custom job.
Everything is made-to-order; we dont have any
finished or milled inventory on hand, said Mary.
We work with the customer in the selection of their
pattern, size and species of wood. We mill once the
specifics are determined.
Wexford Wood Workings is located at 407
Goode Avenue in Cadillac and online at www.
wexfordwoodworkings.com. They can also be reached
by calling (231) 876-WOOD (9663).
Quality craftsmanship
and the finest
materials make every
project a masterpiece
for your home.
Hardwood Flooring Trim Moulding T&G Paneling Ash Cherry Hickory Maple Oak Poplar Alder
s
Produncetss!
e
d
a
M
y
si
bu
Locall
home or
mize
to custo
your
Wexford Wood Workings LLC
Custom & Affordable Woodworking & Milling

407 Goode Ave., Cadillac 231-876-WOOD (9663) wexfordwoodworkings.com
SERVING THE AREA FOR OVER 13 YEARS Owner: Mary F. Stark
30
New owner, new home

One Cadillac clothing consignment
shop has a new owner and a
new location.
Kaycie Ramsey recently
bought Your Sisters Closet
from Stephanie Trombly,
who opened the shop in
2008. Shes also moved it a
few blocks from its South
Mitchell Street location to 108
N. Mitchell St.
Ramsey wants to continue
Tromblys
tradition
of
offering high-quality womens
clothing for resale.
More
and
more
are
shopping resale, Ramsey
says. People want to get the
most for their buck. However,
they want quality and I provide
it for them.
I want every woman that
comes to my store to leave confident and happy with
their choice of clothes, she adds.
Ramsey says she will accept high-quality clothes,
but not those from discount retailers like Target and
Walmart. Lightly loved and lightly worn shoes also
will be accepted.
Also, Ramsey has a higher purpose in mind for her
business.
I want to bring attention to causes that are dear
to my heart: the sex trade of the kidnapping of our
women, she says.
She also has a mission to start a bra tree for women
who are unable to obtain their own bras.
In Africa, women who wear bras show their
independence, she says. We take that for granted.

Ramsey has launched her new business with the
help of her sister and her husband, Mark. She plans
to have daughter Maddi Alexa work with her, too.
Ramsey is up for the challenge of running her own
business.
It is all on me. I dont want to disappoint my family
or the former owner, she says.
But she says she loves going to work every day.
I love seeing my consigners and my customers,
Ramsey adds. Also, I love that I can do what I want
to do.
Your Sisters Closet is now located at 108 N. Mitchell
St. in downtown Cadillac and can be reached at 231775-7424.
New owner, same

great selection!
Open Mon-Sat.
10:00 am to 5:00 pm
(231) 775-7424
Next to Cadillac Family Pharmacy.
Save the planet - Shop consignment!

Cadillac News -
Family Affair
31
The Little Store

With More!
Jerky Sausage Bologna Bacon Beef Sticks Hams & More
We cater to you
Carhartt Woolrich Swan Creek Candles Home Dcor Baci Beads & Much More!
Now Over 24 Ft. Long!

Largest Meat Department in the area!
231-826-3333 Falmouth www.EbelsGeneralStore.com

Family Affair 2015

Загружено:

Сведения о документе

Авторское право

Доступные форматы

Поделиться этим документом

Поделиться или встроить документ

Параметры публикации

Этот документ был вам полезен?

Это неприемлемый материал?

Авторское право:

Доступные форматы

Family Affair 2015

Загружено:

Авторское право:

Доступные форматы

Family Affair

Recognizing family owned and operated businesses in your community.

Trusted. Local. Connected.

Longs Hearing Care Systems

Family Affair - Cadillac News

www.cadillacnews.com | Friday, September 18, 2015

The Sale of a Lifetime

professionalism, honesty and integrity. Ive been in

ADVANCE REALTY Make The Right Move Now!

PARK PLACE CENTRE

108 S. Mitchell, Ste. A Cadillac, MI Convenient Downtown-At-The-Park Location

More Than Just Floors

family flourishing and enjoying the great outdoors.

Family Affair - Cadillac News

Monday-Friday 10 am - 6 pm Saturday 10 am - 3 pm Closed Sunday

www.cadillacnews.com | Friday, September 18, 2015

Caring Through Connections

The key to the Nederhoods success is their Christian

We Care Through ConneCTions

Quality Hometown Care

that only a community-based pharmacy like this

Quality Hometown Care, for a Healthier You!

117 W. MAIN ST., MANTON

Family Affair - Cadillac News

www.cadillacnews.com | Friday, September 18, 2015

believes in taking the time to get to know and help

Saving Your Art Treasures

Let Brinks Art & Frame Shop handle the rest.

Downtown Cadillac 231-775-8282

Friday, September 18, 2015 | www.cadillacnews.com

A full-service facility, Burkholder Family Funeral

211 N. Pine St., P.O. Box 38, McBain, MI 49657

Family Affair - Cadillac News

www.cadillacnews.com | Friday, September 18, 2015

Connecting people, Enhancing lives

the banking industry.

Yesterday. Today. Tomorrow.

Friday, September 18, 2015 | www.cadillacnews.com

Dave created a legacy of honesty and business

Over 43 years serving the area.

Family Affair - Cadillac News

www.cadillacnews.com | Friday, September 18, 2015

theyre moving into the industry, but were a small,

Vinyl Replacement Windows ~

Your Full Service Glass Shop

1-800-922-GLAS (231) 779-3960 (Located next to Arbys Cadillac)

www.douglassthewindowguys.com Call us today for a FREE estimate.

In todays fast paced world of supermarkets and big

Its fun to be part of something that covers so many

Homestyle Catering at an Affordable Price

Family Affair - Cadillac News

www.cadillacnews.com | Friday, September 18, 2015

For All Your Travel Needs

FOR ALL YOUR TRAVEL NEEDS!

Friday, September 18, 2015 | www.cadillacnews.com

Comfort & Style are in Reach

They really had no choice. I needed the help and they

Cathy Pillowtop Mattress Sets

Chorus Pillowtop Mattress Sets

7421 E. Boon Rd., Cadillac

Layaway - 6 Months Same As Cash! Delivery Available

Family Affair - Cadillac News

www.cadillacnews.com | Friday, September 18, 2015

Performing at a Higher Level