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Pedagogy

The mode of instruction will be lectures and class discussions. Students will be expected to
work on a live project and make a presentation. They are also expected to read the readings,
particularly those related to cases so as to enable more class participation.
Evaluation method
Group Project
First presentation by each team .

45% weight subdivided as follows:


10%

Final presentation at term end ..

10%

Written report

25%

Class participation.

10%

End term exam

45% weight

Contents and Session Plan with Reading List


Week &
Session
Week 1.
Session
1

2.

Week 2
Session
3

Description
Introduction to the course: discussion of course and its contents;
Cities as solutions in an urbanizing world
Defining urban management and understanding the broader context
Readings:
UN Centre for Human Settlements.1996. Cities as solutions in an urbanizing
world. Reprinted in The Earthscan Reader in Sustainable Cities edited by D.
Satterthwaite, London: Earthscan Publications, 2004, pp. 55-61.
Urban growth: Drivers and components
Indian urbanization trends and its implications for planning: Looking at the
entire urban system
Readings:
Subaltern urbanization
Denis, Eric et al. 2012. Subaltern Urbanization in India. Economic and
Political Weekly, July 28, pp 52-62.
The structure of urban administration in India: Central level
Role and functions
The Centres focus on urban sector reforms
JNNURM (Jawaharlal Nehru National Urban Renewal Mission)
Sivaramkrishnan, K. 2011. Coverage and Components Chapter 2 of his book
Re-visioning Indian Cities: The Urban Renewal Mission, pp 17-46, New Delhi:

Session
4

Sage Publications.
Introduction to the Group Project: discussion and formation of teams etc.

Session
5.

Session 5 will be a visit to the Project site by the class on the weekend.

Week 3
Session
6

The structure of urban administration in India: State and local level


The local levelrole and functions
Changes after the 74th Amendment Act
Readings:
Savage, David and Dasgupta, Shubhagato. 2006. Governance framework for
delivery of urban services. India Infrastructure Report, 2006. Pp. 42-58.
Ramanathan Ramesh. 2007. Federalism, Urban Decentralisation and Citizen
Participation. Economic and Political Weekly. Feb. 24, pp. 674-681.
Governance at the local level
Readings:
Devas, Nick. 2001. Does city governance matter for the urban poor?
International Planning Studies. 6 (4): 393-408.
Ahluwalia, Isher Judge, 2014.Set standards and reform to deliver public
services: Karnataka From the authors book Transforming our Cities;
Postcards of Change, Harper-Collins, India.

7.

Week 4
Week 5
Session
8 and 9

Puja Vacation 29 September to 5th October


Improving municipal administration and service delivery through EgovernanceGuest Lectures

Week 6 Finances of urban local bodies and new financial initiatives


Session Reading:
Mathur, Om Prakash. 2006. Urban Finance. India Infrastructure Report,
10
2006, pp 82-105.
Session
11

First Presentation of Work/Progress on Group Project

Week 7
Week 8
Session
12

20th October 26th October Mid-term Exams-No Classes


Characteristics of the urban land market
Urban Land management: inner city, outer city, urban periphery
Readings:
Balchin, Paul N., Bull, Gregory H. and Kieve, Jeffrey L. 1995. The market
and the location of urban land uses. from Urban Land Economics and Public
Policy (5th Edition), pp. 48-56, Hampshire: Macmillan Press.
Chakravorty, Sanjoy. 2013. A new price regime: Land markets in urban and
rural India.Economic and Political Weekly, 48 (17): 45-54.

13

Characteristics of housing
The housing market in India
Readings:
*National Housing Policy, 2007
Sivam Alpana and S. Karuppannan. 2002. Role of state and market in housing
delivery for low-income groups in India. Journal of Housing and the Built
Environment. Vol. 17, pp 69-88.

Week 9
Week
10
Session
14

3 November- 9 November- Summer placement-No Classes


Low cost housing and slum upgradation
Dharavi: Developing Asias largest slum
Reading: HBS case and
Satterthwaite, David, 2010. Upgrading slums: With and for slum dwellers.
Economic and Political Weekly, 45(10): 12-16.
Class discussion

Session
15

Water supply
Existing situation of water supply in major cities
Urban water sector reforms
Readings:
Ahluwalia, Isher Judge. 2014 Making urbanization potable: Maharashtra Sujal
Nirmal Abhiyan. From the authors book Transforming our Cities; Postcards
of Change, Harper-Collins, India.
Nayar, Lola. 2013. Not worth the parchment? Outlook, June 24, pp. 14-18.
Conners, Geneieve. 2005. When utilities muddle through: Pro-poor
governance in Bangalores public water sector. Environment and
Urbanization, 17(1): 201-217.

Week
11
Session
16

Sanitation and sewerage


Existing situation
New models for household sanitation delivery and wastewater management
Reading:
Dileep Mavalankar and Manjunath Shankar. Sanitation and water supply: The
forgotten infrastructure. In India Infrastructure Report, 2004.
Parkinson, Jonathan and Tayler, Kevin (2003). Decentralized wastewater
management in per-urban areas in low-income countries, Environment and
Urbanization, 15 (1): 75-89.

Session
17

Solid waste management


Readings:
Vira, Bhaskar and Vira, Shiraz. 2004. Indias urban environment: Current
knowledge and future possibilities. In Twenty First Century India: Population,
Economy, Human Development and the Environment. Pp. 292-133. Edited by
Tim Dyson, Robert Cassen and Leela Visaria. New Delhi: Oxford University
Press.
Agarwal, Vivek S. and Gupta, Neeraj. 2008. Models for solid waste
management in India. India Infrastructure Report, 2008. Pp. 187-190.
Ahluwalia, Isher Judge. 2014. Pammal cuts its waste: community at work
From the authors book Transforming our Cities; Postcards of Change, Harper-

Week
12
Session
18

Collins, India.
Transport
Existing situation
New models of public transport
Readings:
*National Urban Transport Policy, 2006. 41pp.
Agarwal, O.P. 2006. Urban Transport. India Infrastructure Report, 2006. Pp.
106-129.
Ahluwalia, Isher Judge. 2014. A PPP ticket to ride in Indore
Ahluwalia, Isher Judge. 2014 Bringing speed to bus rides: Ahmedabad from
authors book Transforming our Cities; Postcards of Change, Harper-Collins,
India.
Last on-campus class: Summing up

Session
19
Week
Student presentation of group projects at an off-campus location during
the weekend.
13
Session
20.
*These readings are not in the handbook. They will be put up on the web.

38. Social Development and Social Policy (PP-252)


1
INDIAN INSTITUTE OF MANAGEMENT CALCUTTA
Post-Graduate Programme in Management
PGP-II, Term - IV
SOCIAL DEVELOPMENT AND SOCIAL POLICY (SDSP)
Course Instructor: Kalyan Sankar Mandal
(Office: C306; Ext: 286)
(CAP: Maximum 45; Minmum-10)

Course Plan and Readings


I. OBJECTIVES
The course aims at providing an in-depth understanding of the Indian society, polity and
economy with a global perspective. The course particularly aims at providing a
theoretical as well as empirical insight into crucial social developmental issues and
policy intervention on them. It is expected that on completion of this course, students
would acquire a broader understanding of the Indian society and the world which will
equip them for better decision making in any organization.
II. BRIEF DESCRIPTION OF THE COURSE
The course highlights the nature of social policy through a discussion of the scope of
social policy and models of social welfare under major political philosophies. It looks at
the social policy framework of India from a global perspective and analyses the Indian
situation on some important social issues with interregional and intraregional focus. It
explains why social policy is needed and explores some important contemporary policies
through project work involving field visits where applicable. The course examines
debates on selected contemporary policy issues. It probes the origins, shaping and
consequences of social policies and demonstrates the use of social science research in
micro level policy formulation through case studies. It explores the role of NGOs in
promoting social development. It also examines the scope of a new concept - Social
Business, in promoting social development. Finally, the course takes a review of the
concept of development and points out that beyond economic and social aspects, there

is a psychological dimension of development (happiness) which needs attention.


III. FORMAT OF THE COURSE
The course is conducted through lectures and class discussions, debates, class
assignments and project work and field visits. For project work students form project
groups and each group identifies a social policy for in-depth study.i Such identified social
policies are studied involving library research and field visits. The objective of the project
work is to get a book view as well as a field view on social issues and policy
interventions on them. Though each project group study a particular social policy, the
pedagogy of the course is so organised that each project groups learning is shared with
the class and besides their own project work, students also learn from the projects done
by other members of the class.ii

2
IV. EVALUATION METHOD
Weightages
Mid term (objective type) 35%
End term (essay type) 35%
Project work (group work) 30%
V. SESSIONS, TOPICS AND READINGS
Sessions
No
Topics Readings*
1 Introduction to the course
What is social policy?
R.N. Titmas, What is Social Policy? in Social
Policy: An Introduction, George Allen & Unwin
Ltd., London (1974), pp.22-34.
2-3 Models of social welfare Fiona Williams, Perspective of Welfare: The
Existing, but Inadequate Theoretical Basis of
Social Policy in Social Policy: A Critical
Introduction, Policy Press, New York (1989),
pp. 13 -17.
4 Social Policy Framework
of India and Millennium
Development Goals
1. The Constitution of India, Part IV, Directive
Principles of State Policy.
2. United Nations Millennium Declaration,
Millennium Development Goals, Resolution
adopted by the General Assembly, 8
September, 2000.
5 Indias market reforms Mitu Sengupta, How the State Changed Its
Mind: Power, Politics and Origins of Indias
Market Reforms in Economic and Political
Weekly, May 24, 2008.
6 7 Interregional and intra
regional perspective on
social development
Amartya Sen, Radical Needs and Moderate
Reforms in Indian Development : Selected
Regional Perspectives (eds.) J. Dreze & A.
Sen, Oxford Univ. Press, New Delhi (2003),
pp.1-32.
8 9 Education Jean Dreze, Patterns of Literacy and Their
Social Context in Veena Das (ed.) The Oxford
India Companion to Sociology and Social

Anthropology, Vol. I, Oxford Univ. Press, New


Delhi (2003), pp.974-997.
9 -10 Health Jean Dreze, Population, Health and
Environment in India: Development and

3
Participation, Oxford Univ. Press, New Delhi
(2002), pp.189-218

MID-TERM EXAMINATION
11-12 NGO Sector+ Helmut K. Anheier, What kind of nonprofit
sector, what kind of society? Comparative
policy reflections in Klaus J. Hopt and
Thomas Von Hippel (eds.) Comparative
Corporate Governance of Non-Profit
Organizations, Cambridge Univ. Press,
Cambridge (2010).
S.S. Srivastava, Rajesh Tandon, How Large
Is Indias Non-Profit Sector? in Economic and
Political Weekly, May 2, 2005
13-15 Class discussion on
project reports
Project Reports (project reports to be made
available in the SDSP Course Web)
16-17 Session by guest faculty To be announced in class
18-19 Social business and social
development
Yunus, Muhammad, The Promise of Social
Business (Part 1: Chs.1 & 2), in Creating a
World Without Poverty: Social Business and
the Future of Capitalism, Subarna, Dhaka
(2008); pp. 1- 40.
20 Development redefined Stefan Priesner, Gross National Happiness:
The Dimensions of Bhutans Unique Approach
to Development, mimeo. (1996), pp.7-12.
Jigmi Y. Thinley, What is GNH? mimeo,
(2005).
END-TERM EXAMINATION
* Additional readings, if any, will be distributed in the class
+Field visit may be organised
***
i Project

topic selection and project group formation is done by the second week of the commencement of
the course.
ii Project groups upload their project reports in the SDSP Course Web by the mid- term week to make the
reports available to the class for class discussion.

39. Consumption Culture & Markets (PP-252)


Course Instructor: Manish K. Thakur
Office: W-101, NTB, Tel. Ext. 536
E-mail: mt@iimcal.ac.in
Course Objectives

This course is geared towards enabling students to explore some key approaches to
understanding consumption in contemporary times. It has two broad objectives: (1) to situate
multiple theorisations of contemporary consumption in relation to overarching processes of
cultural change, and secondly, (2) to explore some of the key substantive themes (the
shopping experience, advertising, food and drink, tourism and fashion and clothes) in the area
of sociology of consumption with reference to spaces and practices of consumption in the
Indian context. While examining different conceptions of identity, lifestyle, freedom, choice,
and power, the course will engage with different approaches to the study of culture and
consumption in relation to wider debates around modernity, post-modernity and global
information. Through exposure to a variety of contemporary and classical theories, students
will be encouraged to reflect on the social patterns of consumption and how these patterns
reproduce, subvert, or reformulate inequalities of class, gender, and ethnicity. Drawing
primarily on sociological and social anthropological research and literature, the course
intends to provide the students with a broader analytical framework to understand the
phenomenon of consumption as a meaningful and meaning creating activity in modern
society. It will focus on some of the most compelling interpretations of the functions of
consumption and also consider instances of resistance and attendant arguments for ecological
constraint and restraint. In its entirety, the course will attempt to go beyond purely economic
approaches to consumption. Though privileging Indian experience (to be circumscribed by
the available literature), it will bring in comparative cross-cultural perspectives to enhance
students analytical capabilities. The overall purpose is to equip the students with conceptual
tools for analysing economic phenomena as embedded in societal structures. It will
endeavour to improve students skills for more complex interpretations of theoretical issues
and practical implications linked to the changing nature of contemporary economic processes.
The course will also present case studies from selected areas of the sociology of
consumption.
Session Plan

Session 1: Introduction to the Course: What is Consumption?


Readings:
Veena Das. 2003. The Cultural Landscape: Consumption and Life Style in Veena Das (ed.). The Oxford India
Companion to Sociology and Social Anthropology. New Delhi: Oxford University Press.
Viviana Zelizer. 2001. Human Values and the Market, In Mark Granovetter and Richard Swedberg (eds.) The
Sociology of Economic Life. Boulder, Colorado: Westview Press. (Chapter 7).
Session 2: The Historical Development of Consumer Culture
Readings:
Mike Featherstone. 1990. Perspectives on Consumer Culture, Sociology, 24 (1).
Russell W. Belk. 1988. Possessions and the Extended Self. Journal of Consumer Research, 15 (Sept.):139168.
Session 3: The Coming of Consumer Society
Readings:
Robert Frank. 1986. Choosing the Right Pond: Human Behavior and the Quest for Status. New York: Oxford
University Press (Chapters 1 and 2).

Grant McCracken. 1988. Culture and Consumption: New Approaches to the Symbolic Character of Consumer
Goods and Activities, Minneapolis: Indiana University Press. (Chapter 4)
Alladi Venakatesh and Swamy. 2004. India as an Emerging Consumer Society: A Cultural Analysis. In
Clifford Schultz II, Russell Belk & Guliz Ger (Eds.) Research in Consumer Behavior: Consumption in
Marketing Economies, Vol. 7, pp. 193- 223, Greenwich: JAI.
Session 4: Understanding Consumption in Contemporary Times: Theoretical Approaches
Readings:
Peter Corrigan. 1997. The Sociology of Consumption. London: Sage. (Chapter 2).

Allan Warde .1994. Consumption, Identity-formation, and Uncertainty, Sociology, 28 (4):


877-898.
Session 5: Why Consumption Matters?: The World of Goods
Readings:
Mary Douglas and Baron Isherwood. 1996. The World of Goods: Towards an Anthropology of Consumption.
London: Routledge. (Excerpts)
Arjun Appadurai. 1986. The Social Life of Things: Commodities in Cultural Perspective. Cambridge:
Cambridge University Press. (Excerpts)

Session 6: Cultural Dimensions of Markets


Readings:
Clifford Geertz. 2001. The Bazaar Economy In Mark Granovetter and Richard Swedberg (eds.). The Sociology
of Economic Life. Boulder, Colorado: Westview Press. (Chapter 6.)

James G. Carrier, 1997, Mr. Smith, meet Mr Hawken in J.G. Carrier, (ed). Meanings of the
Market: The Free Market in Western Culture. Oxford: Berg. Pp. 69-98.
Zygmunt Bauman. 2001. Consuming Life, Journal of Consumer Culture, Vol. 1(1): 9 29.
Session 7: Lifestyle
Readings:
Anthony J. Veal. 1993. The Concept of Lifestyle: A Review, Leisure Studies, 12(4): 233-252.
Rob Shields (ed.). 1992. Lifestyle Shopping: The Subject of Consumption. London: Routledge. (Chapters 1 & 2).
Session 8: The Shopping Experience
Readings:
Paco Underhill. 2001. Why We Buy: The Science of Shopping. (Excerpts)
P. Falk and C. Campbell (eds.). 1997. The Shopping Experience. London: Sage. (Chapter 1).
Session 9: The Brand: Advertising and the Consumer Culture
Readings:
William Mazzarella. 2003. Very Bombay: Contending with the Global in an Indian Advertising Agency,
Cultural Anthropology, Vol. 18 No.1, pp. 3371.
L. Moor. 2003. Branded Spaces: The Scope of New Marketing, Journal of Consumer Culture, 3(1): 39-60.
Session 10: Choice, Identity and Freedom

Readings:
George Ritzer. 1993. The McDonaldization of Society: An Investigation into the Changing Chara

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