Академический Документы
Профессиональный Документы
Культура Документы
Introduction:-
The purpose of the project is to know about the market for Birla
Sun Life Insurace Company. Today overall market for insurance
industry is consider as 100% than only 30% market has covered
by insurance companies so there is 70% market is remaining for
insurance companies. Birla Sun Life Insurace Company is growing
very fast. In March month Birla Sun Life Insurace Company has
maximum business from its competitors.
Vision:-
To be a leader and role model in a broad based and integrated
financial services business.
Mission:-
To help people mitigate risks of life, accident, health, and
money at all stages and under all circumstances
Enhance the financial future of our customers including
enterprises
Values:-
Integrity
Commitment
Passion
Seamlessness
Speed
In India:-
Management Team
Mr. Ajay Srinivasan
Managing Director
Prior to joining the Aditya Birla Group, Mr. Ajay Srinivasan was
associated with Prudential Corporation Asia, Thread needle Asset
Management, etc. at senior levels. With a proven track record
for building successful businesses, his experience in the financial
services industry spans almost two decades.
Board of Directors:-
Mr. Kumar Mangalam Birla
Chairman, The Aditya Birla Group
INTRODUCTION TO INSURANCE:-
mind”
Basics of insurance
Meaning of Insurance:-
Definition:-
The insurance sector in India has come a full circle from being
an open competitive market to nationalization and back to a
liberalized market again. Tracing the developments in the
Indian insurance sector reveals the 360-degree turn witnessed
over a period of almost 190 years. The business of life
insurance in India in its existing form started in India in the
year 1818 with the establishment of the Oriental Life Insurance
Company in Calcutta.
1907 - The Indian Mercantile Insurance Ltd. set up, the first
company to transact all classes of general insurance business.
Meaning Insurance
Insurance Company
Insurance Broker
Insurance Policy
Term Insurance
Insurance Claim
Mortgage Insurance
Insurance Coverage
On line Insurance
Affordable Insurance
Best Insurance
Insurance Premium
Insurance Risk
Insurance Information
Insurance Benefits
But also………
MUTUAL FUNDS
Mutual Funds:-
A security that gives small investors access to a well-diversified
portfolio of equities, bonds and other securities. Each shareholder
participates in the gain or loss of the fund. Shares are issued and
can be redeemed as needed.
The fund's net asset value (NAV) is determined each day. Each
mutual fund portfolio is invested to match the objective stated in
the prospectus.
Originally mutual funds were heralded as a way for the little guy
to get a piece of the market. Instead of spending all your free
time buried in the financial pages of the Wall Street Journal, all
you have to do is buy a mutual fund and you'd be set on your
way to financial freedom. As you might have guessed, it's not
that easy. Mutual funds are an excellent idea in theory, but, in
reality, they haven't always delivered. Not all mutual funds are
created equal, and investing in mutual isn't as easy as throwing
your money at the first salesperson who solicits your business.
Portfolio
Portfolio turnover
Non-taxable dividends
Open-end fund
Trust deed
Vulture fund
Introduction:-
Meaning of Recruitment:-
Recruitment Policy:-
Recruitment policy specifies the objectives of recruitment and
provides a framework for the implementation of the recruitment
programmer. It may involve commitment to principles such as
enriching the organization’s human resources by filling vacancies
with the best qualified people, attitudes towards recruiting
handicaps, minority groups, woman, friends and relatives of
present employees, promotion from within. It may also involve
the organizational system to be developed for implementing the
recruitment programmer and procedures to be employed.
Recruitment policy should be based on the recognition that it is
hard to find qualified executives.
A recruitment policy involves the employer’s commitment to such
general principles as –
(a) To find and employ the best qualified persons for each
job:
(b) To retain the most promising of those hired ;
(c) To offer promising opportunities for life time working
careers;
(d) To proved facilities and opportunities for personal growth
on the bob;
A properly planned and systematic recruitment policy is
necessary to minimize disruption of the work due to changes in
employment opportunities. A well-considered and per-planned
recruitment policy based on the goals, needs and environment of
the organization will help to avoid hasty or ill-conceived decisions
and help to man the organization with the right kind of personnel.
The factors affecting recruitment policy include organization
objectives, personnel policies of the organization and of its
competitors, government policies on reservation and sons of the
soil, preferred sources of recruitment, organization’s recruitment
need, recruitment costs and financial implications, selection
criteria and preferences, etc.
There are several per-requisites of a good recruitment policy.
It should:
Abide by the relevant public and legislation on hiring and
employment relationship.
Provide employees with job security needs and continuous
employee.
Integrate organization need and employee needs;
Provide each employee with freedom and opportunity to
utilize and develop knowledge and skill to the maximum
possible extent ;
Treat a employees fairly and equitably relation ships.
provide suitable jobs and protection to handicapped, women
and minority groups ;
Encourage responsible trade unions
Be flexible enough to meet the changing need of the organization.
Recruitment Organization:-
Recruitment practices differ from one organization to another.
Some Organizations like public sector banks adopt centralized
recruitment whereas other organization resorts to decentralized
recruitment. Under centralized recruitment personal department
at the hade office performs all the functions of recruitment. Every
operating department sends requisitions or indents for
recruitment to there central office. On the other hand, each
department / unite carries out case of decentralized recruitment.
Sources Of Recruitment:-
Internal Sources:-
Internal sources consist of the following:-
Present employee – Permanent, temporary and casual
employees already on the pay of the organization are a
good source. Vacancies my be filled up form such
employees through promotions transfers, upgrading and
even demotion. Transfer implies shifting on employee
from one job to another without any major change in the
status and responsibilities of the employee. On the other
hand, promotion refers to shifting of an employee to a
higher position carrying higher status responsibilities and
pay.
Retired and retrenched employee who wants to return to
the company may be rehired.
Dependents and relatives of deceased and disabled
employees.
Methods Of Recruitment:-
Recruitment methods or techniques are the means by which an
organization establishes contact with potential candidates,
provides them necessary information and encourages them to
apply for jobs. These methods are different from the sources of
recruitment. Sources are the locations where prospective
employees are available. One the other hand, methods are ways
of establishing links with the prospective employees. Various
methods employed for recruiting employees may be classified into
the following categories:-
The insurance act 1938 lies down that an insurance agent must
possess a license under section 42 of that Act. The licensed to be
issued by the IRDA. The IRDA has authorized designated persons,
in each insurance company to issue the licensed on behalf of the
IRDA. The free for the licenses of making an applicant etc. Have
describe in the IRDA regulations. A license issued by the IRDA will
be valid for three years. The license may act an agent for a life
insurer for a general or a “composite insurance agent” working for
a life insurer as well as general insurer. No agent is allowed to
work for more then one life insurance or more then one general
life insurance company. The qualification necessary before a
license can be given is that the person (individual or corporate
insurance executive) must.
After being licensed and forming their CRIGs, the agents start
selling. Three months into their insurance careers, most agents
qualify for a soft skills development programmed that
Birla Sunlife refers to as the retraining module. There are three
retraining modules held over a period of a year and each lasts
three days. These modules impart basic knowledge on retail
finance including insurance, analyzing company data, advice on
objection handling, teambuilding, communications development,
leadership practices, as well as general instruction on the
relevance of micro insurance to the poor. Training is also provided
on computer usage, particularly the Internet to facilitate the use
of the agent’s portal. The entire programmed is in vernacular and
based on activities and role plays.
Methodology
Meaning Of Research:-
Research is common parlance reference to search of knowledge.
One can also define research as scientific and systematic search
for pertinent information on specific topic. In fact research is a art
of scientific investigation Research is an academic activity and as
such the term should be used in technical sense. According to
Clifford woody research comprises defining and redefining
problems, formulating hypothesis or suggested solution;
collecting, organizing and evaluating data; making deduction and
reaching conclusion; and at last carefully testing the conclusion to
determine whether the fit the formulating hypothesis.
Title Of Research:-
Objectives Of Research:-
This Research focus on the acceptability and market perception of
the private insurances sector regarding the various insurance
policies and recruitment procedure adopted by Birla Sunlife
Insurance Co.
Research Design:-
A research design is the arrangement of condition for collection
and analysis of data in a manner that aims to combine relevance
to the research purpose with economy in procedure. In fact the
research design conceptual structure with in research is
conducted.
Swot Analysis
Strength:-
Financial rating of companies
Flexibility of plans
Highly co-operative & skilled staff.
Sales oriented organization.
Aggressiveness of sales force in selling products.
The company has expertise in managing big business.
Effective and wider distribution network.
Product designed for each age group & every area of
personal.
Birla Sunlife provide unique training program for insurance
advisor called product training
The company enjoys a very high brand loyalty & recall
value among its customer.
The company has a presence in all metros as well as in
most of the major cities in country.
Weakness:-
Less coverage in rural areas.
Less staff
Lack in making follow – up.
Lack of corporate agent.
Lack of customer services.
Lack of promotional activities.
Opportunity:-
insurance sector.
market.
Threats:-
insurance sector.
Conclusion
Conclusion:-
1. www.Birlasunlife.com
2. www.Google.com
6. Product Broachers.
7. Hindustan times.