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Q. All two marks. Describe the purpose of these network components in the
company network
Hub
Receives and/or sends packets
to all devices connected to it
Broadcasts data packets [2]
Switch
Direct flow of data packets to specific/individual devices connected to it
Stores details of mac address of connected device(s) in order to direct packets
Firewall
To control data traffic
To analyse traffic/checks (inspects) contents of data packets
To allow or deny access by network traffic
Blocks/allows IP addresses
compares with block/allow list
q. Discuss the advantages and disadvantages of using an online focus group to find
out what people think about the plans for the road. 6
Advantages:
Members can be from all over the world/anywhere/wider range of views or opinions
available
Timings do not have to take account of travel time
Travel and accommodation do not have to be arranged or paid for
Contributors cannot remain anonymous
Disadvantages:
Organiser/moderator has less influence over the discussion
Contributors/citizens need IT skills/access to IT facilities
Members often contribute less online than face-to-face
Reactions of members cannot be observed easily
Q. Explain the difference between primary market research and secondary market
research.
Primary research is where the organisation itself obtains the data e.g. by carrying
out
surveys
Secondary research is where IMDC uses existing data such as from the internet or
printed
resources to find data
Q. Describe three ways in which primary market research can be carried out.
-Focus groups
Selected people asked to provide information for the company such as their views
on
packaging
-Personal interviews
Such as face to face in street
Where a series of questions are asked of the interviewee
-Questionnaires given out
answers collected and analysed
Q. Describe how Derek, the project manager, would use a financial model during the
planning stage.
Any three points from
Company inputs predicted costs/values as data
Model outputs production costs/staff required
Profit prediction made
System values are adjusted-what if scenario
Use of goal-seek/break even point
Costs of individual parts are totaled
Q. Describe what is meant by each of the following and explain why the bank uses
them in its business.
Proxy Servers
Acts as a buffer between a LAN and a WAN/Internet
Filters requests from users/returned pages
Enables better management of the usage of the Internet
Forwards user requests to appropriate server
Stores pages for faster browsing