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The concept of Referral Marketing is now being taught in many world famous
Universities (NUSS), especially in their MBA program.
5. Mental Development
6. Practicality
7. Monetary ability
8. Full Family security
9. Time Freedom
10. Name, Fame and Recognition
11. Foreign/ Domestic Tours
12. Social Circle
13. Help Others
Set your priority. Your income in this business depends upon priority you set.
You can convince / influence someone only if you have conviction. (Belief in the
system)
It is the business of duplication. Just duplicate/ copy your upline. Never use your
own mind in this business. Blindly follow your training upline.
Marketing allows you to build an organization of hundreds or even thousands of other people
from whose sales efforts, you can earn an income; your income will not be limited to you and
your work alone.
Once you truly understand this principle it will be difficult for you to work for temporary income
and lifestyle.
This is the only industry which makes an ordinary person to an extra ordinary success with
Financial Freedom, Time Freedom, Peace of mind, Positive new friends..etc. In other words it
makes you complete successful person. Referral Marketing is nothing but a LIFE STYLE,
Incredible, and Unbelievable Lifestyle.
1. Your Dream/Reason/Goal (or WHY United Capital Club):Friends, this is the first step or stepping stone for your business. Always remember, if the
foundation is strong, things last longer and vice-versa.
What is your Reason of joining UCC?
What are you here for?
OK, let me be simple, WHAT IS YOUR DREAM, THAT YOU WISH TO FULFILL THROUGH
THIS BUSINESS??
Is it your,
Family Security?
Purchase one sketch book and write all your dreams, if possible with pictures. Script your current
life style first as per below.
Details
Current Year
1.
Bank balance
...
2.
Current Income
......................
3.
6.
Social \Circle
7.
Furniture used
..
8.
Cloths used
..
...
9. Accessories used
...
......
11.Children Education
If you ask most people what is their one major objective in life, they would probably give you a
vague answer, such as, I want to be successful, be happy, and make a good living and that is it.
Those all are wishes and none of them are clear goals (Great minds have purposes, others have
wishes). Goals must be SMART
S-specific.
M-measurable
A-achievable
R-realistic
T-time-bound
Follow 3 Vs :
1. Visualize Start feeling like you have achieved your dreams.
2. Verbalize Speak to people that I AM GOING TO ACHIEVE MY DREAMS.
3. Vitalize Take required Massive Action to Achieve your dreams.
Goal is something which tingles into your mind 24 hours a day. You think of it every moment.
Remember, when you were a child, just having one chocolate or owning a Barbie doll used to be
your dreams.
When we get older, our priorities changes. It does changes with age (e.g. Dream of student may
not dream of a person doing job).
Lists all your goals, right now and be FOCUSSED.
Commitment example: An ancient Indian sage was teaching his disciples the art of archery. He
put a wooden bird as the target and asked his disciples to aim at the eye of the bird. The first
disciple was asked to describe what he saw. He said, I see the trees, the branches, the sky, the
bird and its eye.
The sage asked this disciple to wait. Then he asked the second disciple the same question and he
replied, I only see the eye of the bird. The sage said, Very good. Now shoot.
The arrow went straight and hit the eye of the bird.
Unless we Focus, we cannot achieve our Goal.
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Professionals working with blue print chip companies like TATAs, Reliance, MNCs etc.
Social workers working for charity organizations & NGOs.]
Politically active people.
Heads of associations / organizations like Residents Welfare
Also, trade
association, unions, sports & cultural organizations, old boys networks, old students
association, fraternities etc.
Personal having defence forces background army, navy, air force, NCC, paramilitary
organizations.
Senior bureaucrats & technocrats.
Professionals working for large public Sector undertakings.
Housewives wanting to get into mainstream activities, active ladies.
Active people-socially, professionally and business wise.
People with extensive contacts or database.
Property consultants & brokers.
Well groomed and/or sharp looking couples and individuals.
Professionals in the media/entertainment industry-newspapers, T.V.Channels, producers
and directors of plays and serials, film makers, photographers etc.
People involved in environmental or wildlife related projects and services.
Highly technical people or people working in high-tech
industries.
Successful people in any field-sports, business, media etc.
Professionals involved in e-commerce or dot.com related projects.
Energetic, young and ambitious people or active retired people.
Insurance agents and/or people working in the insurance sector.
Parents of children who are studying with your children or who regularly play with your
children.
Wedding lists.
List of people you regularly send gifts/cards to on Diwali/New Years etc. or receive from.
Travel industry related professionals, i.e. pilots, air-hostesses, travel agency employees or
owners.
Exporters/Importers and international trade professionals.
Senior people in any job who want to remain active after retirement.
Professionals owning or running computer training institutes.
Family doctors (GPs), dentists, child specialists, owners of departmental stores,
restaurants that you regularly patronize etc.
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People you know interstate (state or region other than the one you are currently residing
in) and lastly
People you know outside of India or your international list.
If you add 5-10 people from each of these categories you would have a good list
to start with and then as names and places or events trigger off more names in your mind,
keep adding those names to your lists.
To assist you in compiling a big list take out your visiting card holders, telephone
diaries, marriage album and family photographs.
Time invested in this exercise will pay you huge dividends for generations to
come and ultimately lead you to your Success and your FINANCIAL FREEDOM.
Contents of LIST
1. S. No. (start from 10000,9999, 9998, 9997..3, 2, 1)
2. Name & Contact
3. Location & Email id (its important- if dont have then ask him/her)
4. Profession (as in he/she is in job, business or a student etc)
5. Reference
Remarks (If joined- Write Good Yes, Not joined- Write the reason he/she gives for not
joining)
Types of Markets:
1. Hot Market (people very close to you, with whom you regularly talk)
2. Warm market (people bit far from Hot leads)
3. Cold Market (people stranger to you, who come through newspaper ads, websites, sms,
orkut, facebook, pamphlets etc)
Some Basic Requirements while Invitation: 1. You should be highly Excited
2. Speak with Conviction
3. It should be short and simple (max. 3 minutes). Dont keep it long and lengthy.
4. Your voice should be full of excitement (as nobody likes tired voice- always be in
standing position while inviting)
5. It should be before 24 to 48 hrs of STP
6. Confirmation should be done at least before 6 hours
7. Follow SIN (Safety in Number)- Invite Maximum people.
8. It should be base on FORM:
F- Family Chitchat (ask about his/her family, how is uncle ji-his dad, how
is aunti ji- his mom or how is bhabi ji- wife----Whatever), and maintain
comfortability.
O- Occupation- Ask about his occupation and always Praise that (you must
not criticize anybodys occupation).
M- Message- Use the message written below (its a perfect pitch for Cold
Market, and can be altered for Warm market. With Hot Market, there is no
need to be formal at all- Get them just like that, by saying I have started
something very interesting and urgently want to show you that)
Message that you can give (perfect pitch for cold market, alter this for warm and hot):Hello Mr./Ms., I am Subhash & calling from United Capital Club. Is it right time to talk for a
while? . If yes.
Basically United Capital Club is representing Tourism Nationally & Internationally. We have all
type of facilities in Tourism/Medical tourism/Education tourism.
Apart from that Club is providing you an opportunity to earn extra income along with your
job/business by promoting online/offline.
Pause.(give him/her chance to speak).
Now what to do. how to do, your all questions will be cleared as we are organizing our
Orientation Program tomorrow at 11am in the morning and 3pm in the afternoon (always give
Time Choice), so which time is suitable for you?
And make him to write the address and ask either remind on the program day or not.
Dos/Donts while invitation:Never use words like PLEASE, THANK YOU, SORRY, SEMINAR, PRESENTATION,
MEETING, BIZ PLAN etc.
You can use words instead of above like Biz discussion, Orientation program, Intellectual Biz
Gathering, Recession proof Ongoing Income biz project etc
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11. Sit with your Prospect after presentation (which is called meeting after meeting or
closing). Handle his challenges. If you are having more number of guest then call your
leaders for back up.
12. Always carry white board and marker in your car. You never no where will you be
showing plan in next 4 hours.
13. Maintain your posture.
14. Edification (Very Important)- When you bring your guests always introduce your upline
yourself. Edify him- He is Mr./MsHe/she is my role model. He is very
successful and knowledgeable person in this business. I have requested him/her to take
out his important time from his/her busy schedule, just for you.
15. After the group presentation, always remember to meet your guest with your senior (its
called closing).
5. Follow Up/ Follow Through (Extremely Crucial): How you have shown the plan:
1. Personal (one to one)
2. Home Meeting
3. Mass Presentation
4. Website Broadcast
Personal
II.
IV.
III.
Telephone/Conference
Call
Email
SMS
When to follow up
Within 24 to 48 hours
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6.
Always use FFF (Feel, Felt, Found- Ohh fantastic Mr.I know how
you feel, that was how I felt, but this is what I found out)
7.
While handling objections, Be Proud of what you do (You are not just
representing yourself, you are representing everyone out there who is
doing United Capital Club. Maintain your Posture. Do not allow
someone to mock what you do. you can walk away losing that
prospect but hold on to your pride)
8.
Dont attack him but make him feel comfortable to accept your point.
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On one side here is this Business where you can get Money Freedom, Time
Freedom, Name and Fame, Recognition, Foreign Trips, Personality
Development, Chance to help society.and on other side there is 5000.
Either TAKE all these things or SAVE your 5000 Rs. Thats your wish, Now
tell me what do you want to do??
Dont you care for your family?? For your kids, wife, or parents?? Do you
want to give them ordinary life?? Is arranging 5000 bigger than their
needs??
You need me more then I need you. I am giving option to improve the way
you live.
2. I HAVE NO TIME
o Where all of your time goes??
o Emergency example.
o This business works on Time Compounding Management or on the Power of
Duplication. After certain period of time, your Time will be compounded
with other people Time.
o See neither I nor You belong from Tata or Birla Family. Time has to be
MANAGED if we want something extra in our life
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Amitabh Bachchan work for 15 hours at the age of 68. Dont you have that
hunger??
o Dont you care for your family?? For your kids, wife, or parents?? Do you
want to give them ordinary life?? Is managing 12 to 15 hours a week bigger
than their needs??
3. I WILL CONSULT:o Whom you will consult with??
o
What you will consult?? See I told you 100%, you must have understood
70% as it is human mind, after reaching to your home, 40% will be left into
your mind, you will tell it your friend or parents or wife or husband- what
will they get- Just 10%, then what will they say- they will say BIG NO. See
half information is dangerous then the full lie.
If you see any movie, can you demand its feedback from the person who has
not seen that?
o If your Watch is not working, do you got to Scooter mechanic to get it
repaired?
o If you feel ill, to whom you will go?? Doctor, right. I am the best Doctor for
this business. Consult with me if you have any questions or queries, I am
sitting here for that only.
4. WHAT IS THE GUARANTEE OF THE COMPANY: You dont even have Guarantee of your own life.
Explain Companys Background.( e.g.When you join the club, you become
owner of the CLUB.
5. OTHER CO.S:- Fear of Referral Marketing Success
Dont criticize any Company. But on the same time, prove your point, why UCC
is Best, with a LOGIC.
LOGIC- Explain Club future plannings, its Product, its Plan (explained in 3
Ps) and its Training and Support System.
6. I DONT KNOW MORE PEOPLE:- No Contacts
o
If he is using mobile, tell him to check your mobile phone where you can get 100
references. Get him remembered when there was function at his home like any
marriage, pooja, birthday etc. Ask him where these people come from. You can share
this information to any of your known people.
7. WHAT IF DOWN LINERS DONT WORK:Ask him, what if they work efficiently? If you want to work then why not they? If any
of your down-line does not work and if you are serious about this project, you can
sponsor another next person and work with him.
8. I HAVE NO CONFIDENCE IN ME:Leaders are not born, they are made. Confidence comes with your knowledge. To get
confidence, we organize Business development Trainings on weekly basis where you
can knowledge about this company and its services and slowly gradually you get
confident. There is no tablet for confidence, it is gradual process and it will take little
time.
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If you have joined any referral marketing, it shows that have dream. If you could not
be successful in one company, it does not mean you would not be successful in any
other company. We dont stop driving, if anytime we are caused accident. Right?
Whatever mistakes you may have done in your previous company, you can improve
it and if you learn through our learning program you can fulfill your dreams from
United Capital Club.
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Can you repeat me what is the business plan? If you analyze the plan, it is a binary
plan. Money is paid into ratio of 1:1 These 1 or 1 may be brought by any one. So
only number of sales are counted and there is no role of chain. If you are working, it
hardly matters whether chain is broken. In any industry a small percentage is the
performer class.
2.
First become a student and learn as a beginner all from senior who have
proven themselves after that training/TEACH to your team.
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5.
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Today
For more details contact:
Abhinay Srivastava
Contact Number- +91-9066011192
Wish you a great success ahead, It starts from YOU
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