Question 5: Describe the benefits of Good Strategic Planning?
Define and give examples of key terms of Strategic Management?
Answer: Strategic planning provides a variety of benefits in the organization. Below are some of the benefits: 1. Clearly define the purpose of the organization and to establish realistic goals and objectives consistent with that of the mission in defined timeframe within the organizations capacity for implementation. 2. Communicate those goals and objectives to the organizations employees. 3. Develop sense of ownership of the plan. 4. Ensure the most effective use is made of the organizations resources by focusing the resources on key priorities. 5. Provides a base from which progress can be measured and establish a mechanism for informed change when needed. 6. Brings everyones best and most reasoned efforts have an important value in building a consensus about where an organization is going.
Key terms of Strategic Management
1. Purpose this includes the reason why an organization exists. It includes a description of its current and future business. The purpose of an organization is its primary role in society, a broadly defined aim (such as manufacturing electronic equipment) that it may share with many other organizations of its type. 2. Mission it is the unique reason of an organization for its existence and what sets it apart from all others. The organization's mission describes why the organization exists and guides what it should be doing. Often, the organization's mission is defined in a formal, written mission statement. Decisions on mission are the most important strategic decisions, because the mission is meant to guide the entire organization. Although the terms purpose" and "mission" are often used interchangeably, to distinguish between them may help in understanding organizational goals. 3. Goals this is the desired future state that the organization attempts to realize. It is a personal or organizational desired end-point in some sort of assumed development. Many people endeavor to reach goals within a finite time by setting deadlines. 4. Objectives refers to specific targets for which measurable results can be obtained. It also points out to the specific kinds of result the
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organization seeks to achieve through its existence and operations.
What the organization hopes to accomplish. Strategy are means by which long term objectives will be achieved. Its role is to identify the general approaches that the organization utilize to achieve its organizational objectives. Tactics are specific actions, sequences of actions and schedules an organization uses to fulfill its strategy. It is also considered as game plan. Policy - Policies include guidelines, procedures, rules, programs, and budgets established to support efforts to achieve stated objectives. Therefore, policies become important management tools for implementing them. Strategists - are the individuals who are involved in the strategic management process. Several levels of management may be involved in strategic decision making. However, the people responsible for major strategic decisions are the board of director, president, the chief executive officer, the chief operating officer, and the division managers.