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Amanda Slate, who works in the accounting department, is a single-mother like Sally Hendricks
in the marketing department. They discuss common issues and usually have lunch together. This
is an example of the formation of
A)
An organizational network
B)
An informal network
C)
A formal network
D)
A professional network
8
Choose the least appropriate comment about the grapevine in an organization.
A)
It carries much gossip and rumor.
B)
It carries more information than the formal communication network.
C)
Wise managers ignore it.
D)
It is more valuable to the company's operations than a first impression might
indicate.
9
Which of the following statements best applies to the concept of organizational culture as
defined in the textbook?
A)
In a healthy organizational culture employees seem to know what they are doing
and seem to be happy.
B)
Official culture and the actual culture in a company are not necessarily the same
thing.
C)
The culture of a company is dynamic.
D)
All of the above.
10
Which of the following statements is true about business communication as a problem-solving
activity?
A)
There are common communication solutions that can successfully be applied to
all problems in business.
B)
Business communication problems require analysis, creativity, and judgment.
C)
If you use the "rule of thumb" approach with business communication, you will
always have a plan that will solve each unique communication problem.
D)
Focused thinking, research, and planning will guarantee success in the complex
world of business communication.
11
When solving a communication problem, which of the following should you take into account?
A)
Your relationship with your recipients
B)
The larger business-economic, sociocultural, and historical contexts
C)
Your recipients' organizational, professional, and personal contexts
D)
All of the above
12
Which step usually comes earliest in the communication process?
A)
B)
C)
D)
13
You have received a complaint from a customer. You probe the issue: "Does the customer have a
legitimate point?" "What additional information is needed to understand the situation better?" By
asking these questions, you are
A)
Defining the situation
B)
Wasting precious time
C)
Deciding on a response
D)
Considering possible solutions
14
In the communication process selecting a course of action includes
A)
Considering the channel you will use to deliver the message
B)
Considering the potential costs and benefits of each option
C)
Making preliminary choices about the content, structure, and verbal style
D)
All of the above
15
Which of the following statements is the most appropriate choice for describing the model of
communication presented in the book?
A)
It can be a recursive process.
B)
It is mutually constructed in many situations.
C)
It is related to situations in which people are deliberately communicating to
achieve particular business-related goals.
D)
All of the above.
Ch-2
Clear writing begins with
A)
Adapting the message to the reader
B)
Choosing the communication channel
C)
Accounting for the reader knowing about the subject matter of the message
D)
Adjusting the message for the company message
2
Writing for multiple readers
A)
Can be challenging
B)
May require you to define specialized vocabulary for less expert readers
C)
Can accommodate nonexperts without alienating or boring expert readers
D)
All of the above
3
A)
B)
C)
D)
Adjectives
Negative verbs
"To be" verbs
Gerunds
10
Which of the following statements is an example of active voice?
A)
The January sales will be reported soon.
B)
We reported the January sales at the end of last month.
C)
Sales for January were reported on the 30th of the month.
D)
January sales are reported on the 30th of the month.
11
Passive voice is preferred when
A)
The doer of the action is unimportant to the message.
B)
The performer is unknown.
C)
The writer wants to avoid accusing the reader of an action.
D)
All of the above.
12
Which of the following sentences has a camouflaged verb?
A)
The company has established a wellness center.
B)
We arranged to meet for breakfast.
C)
The new policy involved the standardization of the procedures.
D)
The staff amortized the account.
13
Idioms
A)
B)
C)
D)
14
Word choices can discriminate by
A)
Age
B)
Ethnicity
C)
Gender
D)
All of the above
15
Which of the following sentences is gender-neutral?
A)
Police officers searched the premises before the banquet.
B)
Every flight attendant must prepare her galley before the fight.
C)
The teacher graded her tests at home.
D)
Our postman brings the mail every day at noon.
Ch-3
Readability studies suggest you should
A)
Focus only on choosing the appropriate words
B)
Aim at a level a little below the reader
C)
Aim at a level a little above the reader
D)
None of the above
2
Writing effectively requires
A)
Arranging words into clear sentences
B)
Conducting a reader analysis
C)
Adapting sentences and paragraphs to the intended audience
D)
All of the above
3
Which of the following statements is most accurate with respect to sentence length?
A)
Business audiences tend to prefer longer sentences because these sentences
provide more information.
B)
Business audiences tend to prefer longer sentences because these sentences are
more impressive.
C)
Business audiences tend to prefer text in which long sentences are never used.
D)
Business audiences tend to prefer simple, efficient sentences over long, complex
ones.
4
According to the readability studies, sentences written for middle-level adult readers should
average about
A)
8-10 words per sentence
B)
16-18 words per sentence
C)
20-24 words per sentence
D)
10-14 words per sentence
5
Which of the following statements is the best example of a see saw sentence?
A)
A blog can add visibility to a business, although it can be labor intensive to
maintain, but the time spent on the blog could be worthwhile if it generates a buzz among our
potential customers.
B)
A blog can add visibility to a business. True, maintaining a blog takes time, but if
the blog generates a buzz among our potential customers, the time will be well spent.
C)
While maintaining a blog takes time, it can add visibility to a business and
generate a buzz among potential customers.
D)
All of the above
6
B)
C)
D)
13
Which of the following statements is the most appropriate comment about one-line paragraphs?
A)
They should never be used.
B)
They achieve good writing through brevity.
C)
They cause confusion with the reader.
D)
They can be used to emphasize major points.
14
The topic sentence of a paragraph
A)
Is always the last sentence
B)
Is always the middle sentence
C)
May be omitted in some paragraphs
D)
Is always the first sentence
15
Which of the following items helps create paragraph unity?
A)
The repetition of key words
B)
The use of transitional words
C)
The use of pronouns
D)
All of the above
Ch -4
The image of an organization is created by
A)
The services that are provided
B)
The products that are sold
C)
The business etiquette that is shown
D)
All of the above
2
Which of the following techniques helps build goodwill in business writing?
A)
Using a formal tone
B)
Using a conversational style
C)
Using colloquialisms
D)
All of the above
3
Which of the following sentences uses the most conversational phrasing?
A)
Please refer to our May 7 email in which we explain how to file a claim.
B)
In reply to your July 11 letter, please be informed that your adherence to
instructions outlined therein will greatly facilitate attainment of our objective.
C)
Enclosed herewith is the brochure about which you made inquiry.
D)
decline.
I shall be most pleased to avail myself of your kind suggestion when and if prices
4
Which of the following phrases is a rubber stamp?
A)
As good as gold
B)
On the same page
C)
Call the shots
D)
All of the above
5
The you-viewpoint
A)
Only involves word selection
B)
Emphasizes the writer's perspective
C)
Builds goodwill in written messages
D)
All of the above
6
Which of the following situations would benefit from using you-viewpoint?
A)
Writing an advertisement for a new line of laundry detergent
B)
Writing a letter to a customer that says a credit application was approved
C)
Writing a letter to a job applicant that states the person did not get the job
D)
All of the above
7
Which of the following statements is the best example of you-viewpoint?
A)
Your new charge account is now open for your convenience.
B)
We are delighted to announce our company's financial gain for last fiscal year.
C)
Because your credit is weak, we can sell to you on a cash-only basis.
D)
I am happy to report your proposal was accepted.
8
Arguably, some writers believe that you-viewpoint is___________.
A)
Insincere
B)
Dishonest
C)
Manipulative
D)
All of the above
9
Negative language
A)
Helps maintain long-term relationships with the customer
B)
May create resistance to your goals
C)
Has no place in business writing
D)
Maintains goodwill
10