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GRADE

A
INSTITUTE
BY
UGC NAAC

IMPROTANT DATES AND REGISTRATION FEE


th

Registration Deadline:- 05 December 2015


Con?rm your entry at: mdp.digitalmarketing@imsnoida.com
The Registration Fee for the MDP is INR 2500/- to be paid in the form of Demand Draft in favor of ?Institute of Management, Studies, Noida?
payable at Noida. The applications may send the ?lled in Registration Form, DD & send to the address mentioned below through courier/
Speed post.
Address for correspondence:Dr. Manju Gupta, Chief convener,
A-8B, IMS Campus,
Sector-62, Noida(UP)-20301

MDP Committee
CHIEF PATRONS
Mr. Rajeev Kumar Gupta
President, IMS NOIDA
Ms. Shilpi Gupta
CMD, IMS & DIA
PATRON
Dr. Kamaljit Singh Anand
Executive Director, IMS NOIDA
CHIEF CONVENER
Dr. Manju Gupta
Assoc-Dean- IT, IMS NOIDA
CONVENERS
Dr. Pankaj Agrawal
Dr. Rohit Kumar
Ms. Priti Rani Rajvanshi Goyal

Venue: A-8B, IMS Campus, Sector-62, Noida (UP) - 201303


Ph: 0120-4798800-02, Fax: 0120-4798808
www.imsnoida.com | www.imsnoida.in

ONE DAY MDP on


LEARN HOW TO EARN

MONEY ONLINE
19TH DEC 2015
9:00 AM TO 5:00 PM

ABOUT IMS NOIDA


Institute of Management Studies, Noida (A UGC recognized and AICTE
approved) is a distinguished Professional Education Institute and amongst Top
10 Business Schools of Northern India. The institute o?ers courses like PGDM ,
with specialization in various functional disciplines VIZ , Marketing, Finance,
Retail, Human Resource and international business, MIB, MCA, MJMC, at PG
level and BBA, BCA, BALLB, BJMC and BA(Fine Arts) at UG Level. IMS has
developed numerous modular programs suitable for di?erent industrial
segments.

CENTER OF EXCELLENCE FOR DIGITAL MARKETING


The objective behind this department is to deliver a programme, which brings
relevance, skills and competencies required to capture the huge job
opportunities emerging in ?eld of digital marketing area. This department
helps the companies to Increase brand awareness, drive sales and/or leads. If
you believe in achieving the Best, aspiring the Next, dreaming globally, can
draw on new advances in technology and programme of quality and
e?ectiveness. The digital space has seen exponential growth among both
businesses and consumers; increasingly shifting their focus to the digital
medium. The rising demand is also spurred by increased use of the internet and
mobile phones besides fast growing e-commerce businesses and it is estimated
that there will be 1.5 lakhs jobs available by 2016.

PROGRAMME OBJECTIVES
The MDP deals with the various aspects of earning money online through
freelancing, blogging, data entry, writing, social media networking, and more.
The main objectives of the Programme are:
DIGITAL MARKETING
SEO (SEARCH ENGINE OPTIMIZATION)
SEM (SEARCH ENGINE MARKETING)
SOCIAL MEDIA MARKETING- FACEBOOK, G= LINKEDIN, TWITTER
EMAIL MARKETING
MOBILE MARKETING
BUDGETING AND IMPACT ANALYSIS
To identify and understand the individual competencies to utilize his skills
and creativity in optimum manner.
To analyze the various methods and techniques or earning money online.
To create awareness about the fake and illegal methods of online money
generation.

PART 1
Part-1 includes training on the various aspects of online freelancing jobs through
which an individual can generate income while doing part time online jobs. The
following topics will be discussed during the three hours session.

WAYS TO EARN MONEY ONLINE

Introduction
Various Online Freelancing websites

PROCESS OF WORKING ONLINE

Make an account
Create pro?le
Improve pro?le
Get Certi?ed
Bidding for a project
Receipt Of Payments-Creation of Paypal Account

REGISTRATION FORM
ONE DAY MANAGEMENT DEVELOPMENT PROGRAM ON
LEARN HOW TO EARN MONEY ONLINE
19TH DECEMBER, 2015

Name: Dr./Ms./Mr./Prof./_____________________________________________

BLOGGING MARKETING

A?liate Marketing
How to create a Blog/Website

REVISION

Working on www.upwork.com

PART 2
The Part -2 on following topics will help you to become an expert in marketing of
websites and earning money online through various techniques by providing in
depth knowledge along with practical exposure . Further it will enable the
participants to earn online as a part time or full time freelancer.

ONLINE INCOME GENERATION

Promotion of websites/blogs
Use of 17 Social media tools for Online Income Generation.
Earning Online through Websites.

TARGET AUDIENCE

Business Heads
Sales and marketing Team
PR and communication Team
Schools and colleges Heads
Digital marketing Team
Admission Team of colleges and schools
House wives
Entrepreneurs

KEY TAKEAWAYS

Upgrade yourself to Digital marketing professional environment


Understand practical aspects and di?erent tools of digital marketing
Learn How to earn money working from your home
Understand how your mobile helps you to be a entrepreneur
Understand how to channelize your money and e?orts to most
reachable environment
Learns How to Tap the untapped customer ever with less capital
Learn the e?ective use of Social Media for your business
Understand the importance of 24*7 internet availability for upgrade
your business
Learn the area, well-known to you, in a technically di?erent way
Understand How you can ?nd new potential in your business by
working online

Participating as

Student
Academician & Research Scholar

Other Professional

DesignationCollege/Institution/Organization: ________________________________
____________________________________________________________
Communication address:_____________________________________________
____________________________________________________________
Phone (Mobile/Landline):____________________________________________
Email ID:______________________________________________________
Amount of fee paid:_______________________________________________
Method of payment (Demand Draft/Online Transfer) :
For RTGS
A/C No. : 08588700000308
Bank Name: Yes Bank
Branch: Sector- 27, Atta Noida
IFSC: YESB0000085
Name: Institute of Management Studies Draft Number:
(Draft should be drawn in favour of ?Institute of Management Studies Noida , payable at Noida/Delhi
Participant's signature If registering via post, the completed registration form must
accompany the payment and be sent to Institute of Management Studies, A-8 B, IMS Campus,
Institutional Area, Sector 62, Noida (UP) Pin-201303

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