SAP Screen Personas

Productivity through Personalization

October 2014

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Productivity through Personalization

Example: VA03 + map enhancement for ship to address
Before
7 screens
18 clicks
2 mins

After

1 screen
1 click
3 secs

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Intuitive Screens Enhance Usability

functionality

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performance

user
experience

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We built SAP Screen Personas to address your needs

Simplify my
screens

Streamline my
business
processes

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Personalize my
screens by role

Make data entry

faster and
easier

Reduce the
training
requirements
for my users
Help me run
my business
better

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SAP Screen Personas improves user productivity

Productivity

Adoption

Training
Time

Clicks

More Simple

Screen Elements

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Modernize SAP without disruption

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Elevator Pitch

SAP Screen Personas allows companies to improve

user productivity through personalization of their SAP
ERP screens.
By providing the right information to the right users in
the right context, they can get more done in less time
with greater accuracy. With more intuitive SAP
screens, organizations can enhance user
satisfaction, minimize training time, and spend less
money on screen modifications.

2014 SAP SE or an SAP affiliate company. All rights reserved.

Public

Customer Success Stories

University empowers maintenance workers

Customer Need
Simplify SAP usage for maintenance workers, reduce
training needs

Project Results

Deployed dashboard that provides 1-click access to

all day-to-day functions
Automated tasks to simplify processes
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The SAP Screen Personas Bubble = main cockpit

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Before: IW33 Service Order information spread out

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After: IW33 Service Order 1 screen with everything on it

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Freescale streamlines access to HR info

TM

Customer Need
Reduce time to access employee data in HR system

Project Results

Consolidated information from 17 locations to 1 screen

Reduced time to see complete employee record from
3 minutes to 6 seconds
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Before: HR transaction: 19 screens for full employee view

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After: SAP Screen Personas consolidates PA30 into 1 screen

12-17
2

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19

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Freescale business success

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Screens of
information now on
single screen

Seconds to render,
compared to 3-4
minutes

170
People currently
using HR flavor

5-6

Weeks for complete

deployment

Happy Senior VP

Hear from the customer: http://events.sap.com/sapphirenow/en/session/9666

Public
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Aerospace company goes live in one month with Personas

Customer Need
Simple IT help desk without custom programming

Project Results
Started and finished Personas project in 1 month
Delighted 1000 users with simple, intuitive screens
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Intuitive app feel minimizes employee training

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Building screens is a small part of the overall process

1 week

2.5 weeks
Testing,
Documentation,
User Training

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Mapping
business
processes

3 days
Building
Screens

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Seeing is believing

Live Demo

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Run Simple with

SAP Screen Personas

Run Simple with SAP Screen Personas 3.0

Simplify
Decision Making

Business Processes

SAP Usage

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Run Simple with SAP Screen Personas 3.0

Simplify
Decision Making

Simplify
Business Processes

Simplify
SAP Usage

Increase usage of SAP as

Streamline business process Standardize on one
system of record so realinto fewer screens
consistent user experience/
time information can drive
theme for all SAP
Consolidate multiple
decisions
transactions
transactions, screens, or
Accelerate adoption through
tabs into one simple screen Reduce training
a more intuitive user
requirements with intuitive
Automate repetitive actions
interaction
interfaces and navigation
or navigation into a single
Make SAP more user Embed training content into
keystroke
friendly by eliminating need
screens, including video
to memorize transactions
tutorials, notes, and rollcodes
over help

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SAP Screen Personas simplifies the user experience

Simple Design

Simple Operation

Simple Installation

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One UX, entry point for all SAP applications

design

This screen
was built
using SAP
Screen
Personas

Use SAP Screen Personas to modify any Dynpro screen into the Fiori design
Launch SAP Screen Personas transactions from the browser, Fiori Launchpad,
NWBC, or SAP Portal
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Intuitive Suite on SAP HANA experience

design

Simplify
any of the
10,000+
SAP GUI
transactions

Use SAP Screen Personas to simplify transaction screens for which no Smart Business
Cockpit, Factsheet, or Fiori app exists

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Simple path to cloud

design

Browserbased
access to
any SAP
GUI
transaction

Remove SAP GUI dependency (no client install on desktop systems)

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Help your employees do their jobs better

operation

Improve user
productivity

50 -200%

User
productivity

Number of users
% time spent on data entry
Per user annual salary
Improvement range: 50-200%

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Simplify how people interact with SAP

operation

Improve adoption
of business processes

20 -70%

Number of
Systems

Number of duplicate processes

How many can you retire?
Annual maintenance cost
Improvement range: 20-70%

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Make your people feel smarter

operation

Decrease training costs

40 -60%

Training
Cost

Number of users
% trained annually
Training cost per user
Improvement range: 40-60%

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Reduce rework to make everyone happier

operation

Increase Data Quality

10 -30%

Data
Quality

Number of data entry errors annually

Average cost to correct each error
Improvement range: 10-30%

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Simple installation
install

INSTALL
add-on

APPLY

ASSIGN

enablement
note

preconfigured
roles to Users

Non-disruptive to IT landscape
No additional servers required

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Implementing Personas

SAP Screen Personas is part of a broader UX

improvement process

Automate Where
Appropriate
Build
Screens
Analyze Data
Requirements
Simplify
Processes
Identify
Processes

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The right team ensures a successful project with SAP

Screen Personas

Business Process
Expert
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SAP Screen
Personas Expert

Design Expert
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SAP Screen Personas 3.0

Highlights

Introducing SAP Screen Personas 3.0 (now in ramp-up)

Built into SAP GUI for HTML

Instant access to personalization through
the Web GUI
Full HTML5 editing
No Silverlight dependency

JavaScript-based scripting engine

Record keystrokes and playback
Full looping, nested IF, etc.

Simplified architecture
Pushes more functionality to the back-end
to improve performance
Easy install with zero client footprint

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SAP Screen Personas 3.0 architecture

Personalization built into SAP GUI for HTML (Web GUI)

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Themes set the look and feel for all screens at one time

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Edit mode lets you modify individual screens

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Visual enhancements improve usability

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Merge information from different tabs onto a single screen

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Scripting improves user productivity

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Administrative settings give you complete control

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Migrate existing SAP Screen Personas 2.0 flavors into 3.0

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Summary

SAP Screen Personas: productivity through personalization

Works on
SAP GUI (Dynpro Screens)
(Windows or Mac desktop, Win 8 tablet)

Requires
Business Suite (ECC 6)
Kernel 7.21 or higher (version 2.0)
Kernel 7.42 or higher (version 3.0 ramp-up)

Not Now
Web Dynpro applications, CRM, SRM, iPad, iPhone, Android

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More information about SAP Screen Personas

Product Page

www.sapscreenpersonas.com

Getting Started
resource page

scn.sap.com/docs/DOC-54574

Run Simple with

scn.sap.com/community/gui/blog/2014/09/3
SAP Screen
0/run-simple-with-sap-screen-personas
Personas 3.0
SAP UX on
SAP.com

www.sap.com/solution/ux-userexperience/software/overview.html

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Thank you

www.sapscreenpersonas.com
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