Академический Документы
Профессиональный Документы
Культура Документы
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Website
Social Network
Complete creative
A massive,
engaged audience
Tumblr gives you a blank canvas to create and tell your brand
story through text, pictures, animation, music, video, and more.
Analytics
SEO Optimized
Engaged Network
Mobile Optimized
The Dashboard
A personally-curated feed of things users love from blogs they follow,
updated in real-time. Your posts are published to both your blog and
your followers' dashboards.
16 +
80M +
Posts per day
169M +
50%
Female
50%
Male
35-54
29%
18-34
41%
55+
15%
13-17
15%
Engagement on Tumblr
Content is the language of Tumblr and our engagement tools
make it easy to facilitate conversation. Watch your content get
endorsed through Hearts and Reblogs.
Build a following.
Users
Tumblr
#1 in engagement among
all comScore properties
Sources: comScore, Q4 2013.
Community-driven
Community-driven
Samsung Camera
samsungcamera.tumblr.com
Immersive (in-world)
Immersive (in-world)
Old Spice
Mr. Wolfdog
mrwolfdog.com
Immersive (in-world)
Ford
And is Better
http://andisbetter.tumblr.com/
Hyatt
Eat Drink Think Go
eatdrinkthinkgo.tumblr.com
Commerce-Driven
Target
on the dot.
targetstyle.tumblr.com
Sponsored Posts
The post is the ad unit.
Radar
With 120M daily
impressions, this highly
visible and coveted spot
on the Dashboard drives
huge increases in blog
trac and engagement.
Sponsored Web
Reach an audience beyond
your core followers and
engage with the larger
Tumblr community through
the Dashboard.
Mobile
Leverage the immersive power of
mobile and reach a huge and growing
audience in a highly-coveted target
demographic through posts delivered
to the mobile Dashboard.
Spotlight
A directory of handpicked
blogs from throughout the
community. Its the place
to be found and followed
on Tumblr.
Measure
Tumblr Analytics
Sponsor Analytics lets brands visualize key
metrics that help improve their content strategy
and generate higher engagement. You can see
paid and earned impressions from the Dashboard,
mobile apps, and web-facing blogs, as well as
engagement (notes and clicks), audience growth,
and the performance of your competitors.!
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!
Competitive benchmarks!
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