Академический Документы
Профессиональный Документы
Культура Документы
0361-3682/86 $3.00+.00
PergamonJournals Ltd.
ALISTAIR PRESTON
Abstract
Based on year long participant observation study, this paper attempts to explain how managers are
informed or inform themselves. In contrast to the hierarchical systems model of organisations and
behaviour typically adopted by information designers, a model of the social order is presented. Adopting a
symbolic interactionist perspective, the way managers are informed is defined as a process of informing in
which managers construct and maintain arrangements to inform each other and themselves. These arrangements to inform employ the media of interactions, observations, personal record keeping and attending
meetings. In addition to describing the process of informing, supported with qualitative data from the
research setting, a number of implications of this perspective for information design are considered.
M i n t z b e r g ( 1 9 7 5 ) poses the q u e s t i o n : W h y d o
m a n a g e r s n o t use i n f o r m a t i o n as they a p p a r e n t l y
should? Such a q u e s t i o n is asked from the perspective of i n f o r m a t i o n specialists w h o are typically e n g a g e d in the d e v e l o p m e n t of highly formalised a n d n u m e r i c a l i n f o r m a t i o n systems.
O n e possible a n s w e r to the q u e s t i o n ( o t h e r t h a n
those suggested b y M i n t z b e r g himself) m i g h t b e
that designers a n d i n f o r m a t i o n specialists dev e l o p systems o n the basis of m o d e l s w h i c h are
n o t r e p r e s e n t a t i v e of i n f o r m a t i o n processes in
organisations. In short, i n f o r m a t i o n specialists
m i g h t b e d e s i g n i n g i n a p p r o p r i a t e systems.
Effective i n f o r m a t i o n system design r e q u i r e s
k n o w l e d g e a n d u n d e r s t a n d i n g of actual informat i o n processes in organisations. To date, there
has b e e n little r e s e a r c h c o n d u c t e d in this area.
C o n s e q u e n t l y empirical e v i d e n c e of h o w managers are informed, is e x t r e m e l y limited. A
n u m b e r of a u t h o r s ( S i m o n et al. , 1954; Gore,
1956; Wilensky, 1967; H o p w o o d , 1974; Hoos,
1975; Mintzberg, 1975, 1 9 7 9 ) p o i n t to the exis-
t e n c e of a variety of p r o c e s s e s in organisations
t h r o u g h w h i c h m a n a g e r s gather, d i s t r i b u t e a n d
r e c e i v e information. T h e s e processes are s e e n to
stand in j u x t a p o s i t i o n to formal or officially
s a n c t i o n e d i n f o r m a t i o n systems a n d are typically referred to as informal sources. Such evid e n c e suggests that i n f o r m a t i o n processes in organisations e n c o m p a s s a w i d e r r a n g e of activities t h a n those typically c o n s i d e r e d b y inform a t i o n specialists. Yet, w h i l e recognised, syst e m a t i c investigation of these processes has
b e e n slow to develop.
This paper, based o n a year-long p a r t i c i p a n t
o b s e r v a t i o n study, seeks to e x a m i n e the w i d e r
aspects of i n f o r m a t i o n processes w i t h i n an organisation. T h e p a p e r e x p l o r e s the m e c h a n i s m s
a n d m e d i a i n v o l v e d in the various i n f o r m a t i o n
processes a n d the m e a n i n g that these have for
the m a n a g e r s w h o d e v e l o p a n d use them. T h e
analysis a n d i n t e r p r e t a t i o n of these processes is
i n f o r m e d b y social c o n s t r u c t i o n t h e o r y ( B e r g e r
& Luckmann, 1 9 6 6 ) a n d s y m b o l i c interac-
The author is indebted to David Cooper and the reviewers for their comments and suggestions.
*Allproper names have been changed throughout the text to preserve the anonimity of the participants.
521
522
ALISTAIRPRESTON
Departmental Manager
Departmental Manager
P r o d u c t i o n Planner
Sales Manager ( r e s p o n s i b l e
for liaison b e t w e e n
Martin Keyes
P r o d u c t i o n and Sales)
Material C o n t r o l Manager
523
Shortly after raising this issue with Simon White, the Information Manager, the managers were supplied with the computerised information.
2 Over my year long stay in the organisation, the managers began to adopt the term "information" to refer to what they found
out. They further began to adopt a formal/informal dichotomy. In many respects I now regret this corruption of their language. It indicates how the researcher may have an impact on the subjects of the research, their language and even their conception of the "organisation" and its "systems". Nevertheless the managers still differentiated between the official
documented information and the way they found out what was going on, even after they adopted the new terminology.
524
ALISTAIRPRESTON
DIFFERENT ORDERS
The o f f i c i a l o r d e r
The typical official d o c u m e n t e d information
system, as represented in the conventional textbook wisdom on information systems (Davis &
Olsen, 1984; McCosh et al. 1981; Taggart, 1980;
Murdick, 1980), may be viewed as an attempt to
impose or reinforce a particular kind oforganisational order.
That order is basically hierarchical in nature
with well-defined areas of responsibility and accountability. The hierarchical structure emphasises well delineated lines of authority expressed in superior/subordinate relationships
and structured channels of control, with regular
and patterned information flows. The information (and control) system which incorporates or
is designed upon these organisation characteristics is intended to ensure purposive, rational and
goal directed behaviour as well as promoting
consistency and coordinating the various activities of the functional subsystems in the organisation (Anthony et al., 1984). The model of
the organisation is of a reified system, functionally divided into a series of interactive and responsive subsystems and existing in an environment separated by and interacting through a system boundary. The model of human behaviour is
deterministic, relying on a rational economic
model and explains human responses ~and decision making in terms of environmental stimuli
and the motivation to attain predetermined
goals.
The design principles of information systems
emphasise the formal and highly proceduralised
recording, processing and reporting of preselected data at regular intervals and in a structured and consistent format. In this respect such
information systems mirror and reinforce the official order or hierarchical model of organisations. The routine of information systems further
reinforces, or possibly creates, a sense oforganisational time. This clock time (Clark,1982) or
calendar of events may impose patterned regularity onto many processes within the official
order, particularly those of planning, control and
the evaluation of performance.
525
d u r i n g s t r u c t u r e . H o w e v e r , if this p e r s p e c t i v e is
a d o p t e d , t h e o b s e r v e r loses t h e ability to s e e t h e
p o t e n t i a l for i m m i n e n t change. M o r e i m p o r tantly s u c h a p e r s p e c t i v e fails to r e c o g n i s e that
t h e i n t e r a c t i n g i n d i v i d u a l s are t h e sole agents in
events, situations and p r o c e s s e s a n d n o t s o m e
reified n o t i o n o f s t r u c t u r e , system, coalition,
g r o u p o r organisation.
Crucial to t h e social c o n s t r u c t i o n p e r s p e c t i v e
is t h e individual. I n d i v i d u a l s are s e e n to act tow a r d s things ( b y things it is m e a n t events, situations, p r o c e s s e s , p r o b l e m s , ideas, w o r d s and
o t h e r p e o p l e ) o n t h e basis o f t h e m e a n i n g s that
t h e s e things have for t h e m ( B l u m e r , 1969).
Things in t h e m s e l v e s have n o i n h e r e n t meaning,
b u t rather, are socially d e r i v e d t h r o u g h successive i n t e r a c t i o n s . Thus, m e a n i n g s w i t h i n t h e social o r d e r are shared. Shared m e a n i n g s a n d t h e
p a t t e r n s o f i n t e r a c t i o n s in w h i c h t h e y are
f o r m e d and a c t e d u p o n , give s h a p e to t h e w o r k ing a r r a n g e m e n t s a n d h e n c e t h e social o r d e r .
S h a r e d m e a n i n g s p e r m i t i n d i v i d u a l s to act a n d
w h i l s t d o i n g so, to anticipate, w i t h i n limits, t h e
r e s p o n s e o f t h e o t h e r parties. H o w e v e r , m e a n ings are s u b j e c t to d e v e l o p m e n t o r m o d i f i c a t i o n
t h r o u g h an i n t e r p r e t i v e p r o c e s s ( B l u m e r , 1969 ).
Participants m a y d e v e l o p a n d assign n e w meanings to things o v e r time, t h r o u g h s u c c e s s i v e exp e r i e n c e s and interactions. I n d i v i d u a l s are able,
e i t h e r c o l l e c t i v e l y o r individually, to r e i n t e r p r e t
o r r e d e f i n e things. R e i n t e r p r e t a t i o n s m a y introd u c e m i n o r o r significant c h a n g e s into t h e existing w o r k i n g a r r a n g e m e n t s w h i c h p e r p e t u a t e s
t h e flux w i t h i n t h e social order. 3
T h e r e m a i n d e r o f t h e p a p e r is c o n c e r n e d w i t h
analysing t h e p r o c e s s o f i n f o r m i n g w i t h i n t h e
p e r s p e c t i v e o f t h e social order.
ARRANGEMENTS T O INFORM
T h e p r o c e s s o f i n f o r m i n g m a y b e d e f i n e d as a
series of w o r k i n g a r r a n g e m e n t s to inform. T h e s e
a r r a n g e m e n t s w e r e c o n s t r u c t e d , m a i n t a i n e d and
m o d i f i e d b y t h e m a n a g e r s as t h e y i n t e r a c t e d a n d
3 These points are derived from the symbolic interactionist perspective and in part reinforce the use of this perspective in
accounting and information research (Boland, 1979; Boland & Pondy, 1983; Colville, 1981 ).
526
ALISTAIRPRESTON
P e t e r T r a v e r s (Sales Manager):
It's back to the word-of-mouth again. We'd like to think
that people can come over, which happens a lot, and say
they've got a problem. I wouldn't like to see that change
an awful lot.
In a d d i t i o n to b e i n g an i m p o r t a n t m e a n s o f
finding o u t w h a t was g o i n g o n in t h ei r o w n right,
i n t e r a c t i o n s w e r e u s e d to c h e c k " i n f o r m a t i o n "
g a t h e r e d o r r e c e i v e d f r o m o t h e r s o u r c e s including e a r l i e r interactions. As P e t e r T r a v e r s ( t h e
Sales M a n a g e r ) c o m m e n t e d :
As I say, the information we get from that side of the business, from dispatch.(here he was referring to the monthly
stock list) is always suspect anyway, and I always feel I'd
rather go and check it and talk to the people involved.
Jim Brown (the Production Planner) confirmed
this p u r p o s e o f interactions:
527
t e r a c t i o n or i n d e e d a series of i n t e r a c t i o n s is
s o m e w h a t artificial. A single i n t e r a c t i o n c o u l d
entail each or all of the a b o v e purposes.
I n t e r a c t i o n s as a s o u r c e o f m e a n i n g a n d j o i n t
action
There are a lot of cases still, where you think you ended
T h e phrase "finding o u t w h a t was g o i n g on"
up with the true picture. Then you talk to somebody else
had t w o m e a n i n g s to the managers. Firstly, as disabout it or you put forward your theory, just to find
you've got the whole thing wrong anyway,or there have cussed above, it m e a n t f i n d i n g o u t that s o m e
e v e n t had o c c u r e d , was o c c u r i n g or m i g h t
been developments.
occur. Secondly, it m e a n t f i n d i n g o u t w h a t the
Peter Travers implicitly r e c o g n i s e d that multi- n a t u r e of that e v e n t was or w h a t it meant.
ple definitions of a single situation c o u l d exist.
I n t e r a c t i o n s w e r e a f o r u m in w h i c h the manaMoreover, a d e f i n i t i o n held c o u l d c h a n g e over gers c o n s t r u c t e d a n d shared their m e a n i n g s or
t i m e as o n e f o u n d o u t m o r e a b o u t the situation definitions of the situation t h e y w e r e c o n f r o n t e d
with. T h e i n p u t to these interactions, g l e a n e d
or b e c a u s e t h e r e had b e e n d e v e l o p m e n t s in it.
T h e language w i t h i n the p r o c e s s of i n f o r m i n g from w h a t e v e r source, m a y b e d e f i n e d as "mere
was colloquial or natural language (Daft & i n f o r m a t i o n " w h i c h was t h e n s u b j e c t to an inW i g l n t o n , 1979). T h e use of verbal c o m m u n i c a - t e r p r e t i v e p r o c e s s in w h i c h the m a n a g e r s sot i o n p e r m i t t e d the m a n a g e r s to richly d e s c r i b e cially d e r i v e d its m e a n i n g . T h e c o n s t r u c t i o n of a
intricate a n d possibly unfamiliar events. Conver- shared d e f i n i t i o n p e r m i t t e d the m a n a g e r s to act
sation a l l o w e d for the clarification of m e a n i n g i n concert. I n t e r a c t i o n s w e r e therefore n o t o n l y
a n d r e s t r u c t u r i n g of phrases to emphasise diffe- a s o u r c e o f " i n f o r m a t i o n " t h e y w e r e also a s o u r c e
r e n t aspects of the p r o b l e m . Daft & W i g i n t o n of meaning.
( 1 9 7 9 ) suggest that natural language is an apIt was possible, h o w e v e r , that n o shared m e a n p r o p r i a t e basis for organisational c o m m u n i c a - ing or d e f i n i t i o n of the s i t u a t i o n c o u l d b e cont i o n a n d u n d e r s t a n d i n g in that its subtleties a n d s t r u c t e d and thus an agreed c o u r s e of a c t i o n
c o m p l e x i t i e s fit the subtleties and c o m p l e x i t i e s c o u l d n o t b e e m b a r k e d u p o n . T h e s e situations
of the p h e n o m e n a it is u s e d to discuss a n d de- w e r e rare. Most situations d e m a n d e d i m m e d i a t e
scribe.
a c t i o n a n d a high p r e m i u m was p l a c e d o n agreeIt s h o u l d b e n o t e d that the s e p a r a t i o n be- ment. W h e n s u c h situations did occur, resolut w e e n official a n d natural language was n o t al- tion was sought b y referring t h e m to a higher auways clear. Official language c o u l d b e s e e n to
thority ( u s u a l l y Cyril J e n k i n s the P r o d u c t i o n
Manager). Alternatively the manager, w h o was
p e r m e a t e into the social to b e c o m e part of the
everyday natural language. T h e managers, durr e g a r d e d b y the others as b e i n g m o r e directly reing c o n v e r s a t i o n , often referred to "stroke
sponsible for the situation's solution, c o u l d imrates", " d o w n t i m e " , "wait labour" and "wait pose his d e f i n i t i o n of the situation b y acting unmaterial" as well as the p r o d u c t a n d material
ilaterally.
specifications in "official" terms.
In a d d i t i o n to b e i n g s o u r c e s of m e a n i n g , inI n t e r a c t i o n s w e r e an integral part in the mana- t e r a c t i o n s w e r e also a f o r u m in w h i c h the managers' daily activities. As part of the p r o c e s s of in- gers c o u l d c o o r d i n a t e their individual c o u r s e s of
f o r m i n g they p r o v i d e d the m a n a g e r s w i t h the
a c t i o n (this s u g g e s t i o n is i m p l i e d in the a b o v e
m e a n s of finding o u t a b o u t s u r p r i s i n g or undiscussion). W h e n such j o i n t action was u n d e r k n o w n e v e n t s as well as c h e c k i n g "information" taken, particularly in situations w h e r e the outfrom o t h e r sources, revealing i n a c c u r a c i e s in the
c o m e of that a c t i o n was u n c e r t a i n , the m a n a g e r s
a r r a n g e d to keep each o t h e r informed, or m o r e
official i n f o r m a t i o n systems a n d g a t h e r i n g additional detail o n specific situations. Separating colloquially, "to keep each o t h e r u p to date" or
each of the above p u r p o s e s from any single in- "to keep each o t h e r in the picture". This p r o c e s s
528
ALISTAIRPRESTON
b e c a m e a m o r e formal a r r a n g e m e n t to i n f o r m
each o t h e r a b o u t an o n - g o i n g situation. I n s o m e
cases, a r r a n g e m e n t s to i n f o r m a b o u t r o u t i n e or
r e p e t i t i v e situations w e r e r e m o v e d from the
f o r u m of i n t e r a c t i o n a n d w r i t t e n m e m o s or
d o c u m e n t e d c o m m e n t s and results w e r e exchanged. T h e s e m e m o s or d o c u m e n t s constit u t e d a m o r e p e r m a n e n t r e c o r d of p a r t i c u l a r imp o r t a n t - t o - t h e - m a n a g e r situations a n d constit u t e d or c o n t r i b u t e d to the m a n a g e r s ' p e r s o n a l
records. (See s e c t i o n o n A r r a n g e m e n t s to Inform T h e m s e l v e s . )
The need to k n o w
A r r a n g e m e n t s to inform, as w i t h o t h e r arr a n g e m e n t s in the social order, w e r e s u b j e c t to a
series of taken-for-granted rules. These takenfor-granted rules i n f l u e n c e d w h o was i n v o l v e d
in the a r r a n g e m e n t s a n d the d e g r e e of i n f o r m i n g
that took place. To b e reliably a n d a c c u r a t e l y inf o r m e d was of c o n s i d e r a b l e i m p o r t a n c e to the
managers. Being i n f o r m e d e n a b l e d t h e m to w o r k
effectively as i m p l i e d in their c o m m e n t s above.
H o w e v e r , b e i n g i n f o r m e d was also i m p o r t a n t to
the m a n a g e r s ' p r e s e n t a t i o n of self (Goffman,
1 9 5 9 ) or to their credibility.
Martin Keyes, the Material C o n t r o l Manager,
m a d e the following c o m m e n t :
At the production meetings people ask me what's been
used (meaning material). Then they want tt) know why;
and ifI haven't been out there to find out what's happening, they'd tear me down.
Jim B r o w n m a d e this m o r e e m p h a t i c c o m m e n t :
And obviously if you haven't got the bloody information
it makes you look like a bloody idiot, which means that
your credibility suffers and people think you don't know
what you're doing.
Thus, the m a n a g e r s e x p e n d e d c o n s i d e r a b l e time
a n d effort to "be s e e n to b e in the k n o w " or to app e a r to b e well informed. To achieve this, managers had to d e l i b e r a t e l y d e v e l o p a n d cultivate arr a n g e m e n t s to inform.
T h e following s e c t i o n s identify s o m e takenfor-granted rules implicit in the f o r m a t i o n a n d
o p e r a t i o n of a r r a n g e m e n t s to i n f o r m w i t h i n the
factory.
529
4Arrangements to inform were an attempt to generate real time richly descriptive information. In this respect they are similar
to Galbraith's notion of Local Real Time Information Systems (1977).
530
responsible for communication
Office and added the following:
ALISTAIR PRESTON
w i t h t h e Sales
Martin Keyes:
The Waddington (the name of the machine)is down
Mike Shilling:
No, not from me, as far as I'm concerned he will
531
me. I have to run around and find things out from other
sources about his department which I shouldn't do.
Charlie Johnson:
No, no, sorry! He comes and asks me. The only thing I
point out to him are the problems I've got.
Thus, p e r s o n a l relationships, w h i c h w e r e
d y n a m i c and changing, c o u l d facilitate o r disr u p t t h e p r o c e s s o f informing.
A f u r t h e r p o i n t is raised in t h e a b o v e c o m m e n t ; J i m B r o w n w as a w a r e that finding o u t
f r o m a t h i r d p ar t y b r o k e a taken-for-granted r u l e
in t h e p r o c e s s o f informing. T o d o so c o u l d c o m p r o m i s e t h e t h i r d p a r t y and j e o p a r d i z e his arr a n g e m e n t s to inform. This again r e i n f o r c e s t h e
p o i n t that t h e c o n t e n t o f i n t e r a c t i o n s w as n o t a
p u b l i c c o m m o d i t y , and s h o u l d o n l y b e transferr e d to l e g i t i m a t e parties.
T o s o m e e x t e n t Cyril J e n k i n s e x c l u s i o n f r o m
t h e a r r a n g e m e n t s to i n f o r m at p r o d u c t i o n l ev el
was also b e c a u s e o f t h e d e f i n i t i o n t h e m a n a g e r s
h e l d o f him. Mike Shilling d e s c r i b e d his appointm e n t as a "disaster" w h i l e Charlie J o h n s o n , q u e s t i o n e d w h e t h e r a U n i v e r s i t y G r a d u a t e in Law
( w h i c h Cyril Jen k i n s w a s ) was cap ab l e o f runn i n g a factory. Charlie J o h n s o n m a d e it cl ear to
m e that h e did n o t think so. By h a r b o u r i n g s u c h
feelings, t h e m a n a g e r s w e r e n o t p r e d i s p o s e d to
m a k e his j o b any easier by i n f o r m i n g him.
Cyril J e n k i n s was n o t r e g a r d e d as a l e g i t i m a t e
pa r t y to any a r r a n g e m e n t s to inform. T h e manag e r s w e r e at pains to stress that t h e y did n o t inf o r m h i m unless t h e y w e r e d e l i b e r a t e l y asked.
T h e p o s i t i o n that Cyril J e n k i n s h e l d r e q u i r e d
h i m to e v a l u a t e t h e p e r f o r m a n c e o f t h e F a c t o r y
Managers u n d e r his responsibility. T h e F a c to r y
Managers r e c o g n i s e d this, and d e l i b e r a t e l y
e x c l u d e d h i m f r o m any details h e m i g h t h a v e
u s e d for this p u r p o s e . Unlike t h e official
d o c u m e n t e d i n f o r m a t i o n , t h e c o n t e n t o f interactions, w i t h i n a r r a n g e m e n t s to inform, w e r e n o t a
p u b l i c c o m m o d i t y . T o b e r e g a r d e d as an inf o r m e r o f Senior M a n a g e m e n t was a stigma that
m o s t m a n a g e r s s t r o v e to avoid.
Arrangements to misinform
Relationships b e t w e e n t h e F act o r y Managers
w e r e in a state o f flux; s o m e t i m e s amicable,
s o m e t i m e s hostile. W h e n t h e r e w e r e conflicts o f
i n t e r e s t o r w h e n t h e m a n a g e r s w e r e b e i n g delibe r a t e l y strategic t h e y c o u l d ar r an g e to misinf o r m e a c h other. P e t e r Travers, t h e Sales Manager c o m m e n t e d :
We do make some devious moves without a doubt. But
having said that it's for the best possible motive. This
obviously doesn't get back to Planning and so on.
Alistair Preston (Researcher):
No, no, strictly confidential.
As far as Mike Shilling is concerned I think there is a certain animosity between Mike and I. I'm in constant conflict with him. The feedback from Mike is very poor to
Peter Travers:
There are times when we are building in extra time,
5 Within the managers' interactions a great deal of non work related issues were discussed. Although these issues were not
related to work, they were an important means by which the managers formed definitions of each other which had an impact
on subsequent interactions, including those of a work related nature. They thus had implications for the process of informing.
532
ALISTAIRPRESTON
knowing that the factory cannot do what we want
them to do. So if you like, we assess what we think is
going to happen and we add a certain amount of time
to give ourselves a bit of breathing space. So we're
putting pressure on maybe a week before the pressure
really has to go on. But that is the only way we can safeguard our customer requirements.
It was p a r t i c u l a r l y difficult to d e t e r m i n e t h e
e x t e n t o f m i s i n f o r m i n g . T h e m a n a g e r s w e r e rel u c t a n t to d i s c l o s e s u c h i n c i d e n c e s b e c a u s e o f
t h e i m p a c t it w o u l d h a v e o n t h e i r e s t a b l i s h e d arr a n g e m e n t s if t h e o t h e r p a r t i c i p a n t s w e r e e v e r
to find out. N o t i c e also that P e t e r T r a v e r s was
q u i c k to justify his m i s i n f o r m i n g in t e r m s o f
safeguarding c u s t o m e r interests.
that there's any positive action taken from the Production Meeting.
A c o n f l i c t o f d ef i n i t i o n s ar o se w i t h r e g a r d to
t h e P r o d u c t i o n Meeting. For t h o s e o u t s i d e t h e
daily activities o f p r o d u c t i o n , it w as a useful
m e a n s o f i n f o r m i n g oneself. In contrast, for t h o s e
w i t h an i n t i m a t e k n o w l e d g e o f e v e n t s in p r o d u c tion, t h e m e e t i n g was r e d u n d a n t as a m e a n s o f informing. T h e m a n a g e r s w e r e f u r t h e r critical o f
t h e m e e t i n g b e c a u s e it t o o k p l a c e o n a M o n d a y
m o r n i n g w h e n t h e y w o u l d p r e f e r to b e o n t h e
s h o p f l o o r finding o u t w h a t w as g o i n g o n after
t h e w e e k e n d shift. Finally, Cyril Jenkins, t h e Prod u c t i o n Manager, was c r i t i c i s e d for n o t passing
o n i n f o r m a t i o n to t h e F a c t o r y Managers and thus
t h e m e e t i n g did n o t satisfy t h e c r i t e r i o n o f reciprocity. As Mike Shilling, a D e p a r t m e n t a l P r o d u c t i o n Manager, n o t e d w h e n I asked h i m w h e t h e r
e n o u g h i n f o r m a t i o n was passed d o w n in t h e Prod u c t i o n Meeting:
No, 1think that's because the Production Manager is loath
to pass on information because he feels it might be used
against them (the Senior Managers) or something.
In r e t u r n t h e F a c t o r y Managers w e r e again reluctant to i n f o r m Cyril Jenkins.
In s u m m a r y , t h e p r o c e s s o f i n f o r m i n g w i t h i n
t h e social c o n s t r u c t i o n p e r s p e c t i v e , m a y b e s e e n
as a series o f s h a r e d a r r a n g e m e n t s to i n f o r m o n e
another through interaction. The managers
p l a c e d c o n s i d e r a b l e v a l u e o n t h e s e arrangem e n t s in o r d e r to p e r f o r m t h e i r f u n c t i o n s and to
b e s e e n w e l l i n f o r m e d in t h e e y e s o f others. T h e
a r r a n g e m e n t s w e r e in part situationally d e t e r m i n e d b u t w e r e also s u b j e c t to taken for g r a n t e d
rules w h i c h t h e participants w e r e r e q u i r e d to
take c o g n i z a n c e of. T h e rules e n s u r e d t h e continuation of the m o r e durable arrangements, but
e v e n t h e s e w e r e s u b j e c t to c h a n g e as circ u m s t a n c e s , p a t t e r n s o f r el at i o n sh i p s and feelings b e t w e e n the m a n a g e r s e v o l v e d o v e r time.
Although the managers regarded interactions
as t h e c o r n e r s t o n e o f t h e o v er al l p r o c e s s o f informing, o t h e r m e c h a n i s m s o f finding o u t w h a t
was g o i n g o n w e r e also o p e n to them. T h e s e will
b e d i s c u s s e d in t h e n e x t section.
Observations
Managers w o u l d f r e q u e n t l y go d o w n o n t o the
shop floor a n d d i r e c t l y o b s e r v e w h a t was going
on. T h e m a n a g e r s e x p r e s s e d an i n t e r e s t in seeing
w h a t was h a p p e n i n g .
Because the factory m a n u f a c t u r e d c o n t a i n e r s
for the food p r o c e s s i n g industry, the m a n a g e r s
w e r e r e q u i r e d to w e a r w h i t e coats for h y g i e n e
purposes. T h e i r visits to the shop floor had the
a p p e a r a n c e of d o c t o r s m a k i n g w a r d rounds.
These r o u n d s w e r e fairly regular, taking place at
c e r t a i n times of the day. O t h e r m a n a g e r s w e r e
aware of these times a n d c o u l d arrange to " b u m p
into" each other. T h e m a i n p u r p o s e of these
r o u n d s w e r e to cast a n eye over the p r o d u c t i o n
p r o c e s s to see if t h e r e w e r e a n y u n t o w a r d e v e n t s
w h i c h they had n o t b e e n i n f o r m e d about. For
o n - g o i n g p r o b l e m a t i c situations the visit w o u l d
b e m o r e specific a n d m i g h t take place o u t s i d e
their n o r m a l daily rounds.
As n o t e d earlier, Jim Brown, the P r o d u c t i o n
Planner, stated that he "spent a lot of t i m e i n production". W h e n there, he c o u l d directly o b s e r v e
m a c h i n e b r e a k d o w n s , levels of waste, n u m b e r s
p r o d u c e d a n d so forth. Charlie J o h n s o n , a Dep a r t m e n t a l P r o d u c t i o n Manager, invariably
looked a r o u n d his d e p a r t m e n t s w h e n he arrived
in the m o r n i n g a n d i n d e e d s p e n t m u c h of his day
o n the shop floor, as did Mike Shilling the o t h e r
D e p a r t m e n t a l P r o d u c t i o n Manager.
Martin Keyes, the Material C o n t r o l Manager,
had to rely m o r e heavily o n o b s e r v a t i o n b e c a u s e
he c o u l d n o t rely o n b e i n g i n f o r m e d b y others.
He m a d e the following c o m m e n t :
I've got to get on my feet and walk down there to see
533
Personal records
I n a d d i t i o n to o b s e r v a t i o n , the m a n a g e r s kept
p e r s o n a l r e c o r d s of r o u t i n e or regular e v e n t s
w h i c h they p e r s o n a l l y d e f i n e d as b e i n g important to t h e m s e l v e s a n d their work. Personal records i n c l u d e d m u c h of w h a t the m a n a g e r s
found out through observation and interaction.
T h e m a n a g e r s also m a d e m o r e formalised requests for figures, c o m m e n t s a n d m e m o s from
o t h e r p e o p l e in the o r g a n i s a t i o n w h i c h in t u r n
f o r m e d part of the managers' p e r s o n a l records.
Jim Brown, the P r o d u c t i o n Planner, m a d e the
following c o m m e n t :
Sometimeswe've had a situation when maybe two or
534
ALISTAIR PRESTON
three tonnes are rejected (as waste). I wasn't told and the
machines have run out three or four days early without
me knowing about it. That's been corrected. Now I get a
slip of paper which is a carbon copy showing the amount
of material which goes to store.
Jim Brown then compiled a record of rejected
m a t e r i a l w h i c h h e u s e d to adjust his p r o d u c t i o n
schedules.
T h e m a n a g e r s h a d r e c o u r s e to use m o r e form a l i s e d c h a n n e l s o f informing, p a r t i c u l a r l y for
the m o r e routine problems they encountered.
However, these formalised channels w e r e cons t r u c t e d b y t h e managers, b a s e d o n t h e i r perc e i v e d n e e d for that p a r t i c u l a r i n f o r m a t i o n and
n o t i m p o s e d f r o m w i t h o u t , as w a s t h e case o f t h e
official d o c u m e n t e d i n f o r m a t i o n .
P e t e r T r a v e r s in Sales k e p t c u s t o m e r r e c o r d
cards o n w h i c h h e r e c o r d e d t h e n u m b e r o f
g o o d s p r o d u c e d and s e n t to s t o r e f r o m t h e s t o r e
r e c o r d slips. He c o m p a r e d t h e s e w i t h t h e disp a t c h n o t e s to c a l c u l a t e t h e l e v e l s o f s t o c k for his
c u s t o m e r s ' orders. H e c o n s t a n t l y f o u n d that his
c a l c u l a t i o n s differed f r o m th e official stocklist,
w h i c h h e o f t e n c o m p l a i n e d about. H e r e g a r d e d
his o w n p e r s o n a l r e c o r d s as b e i n g m o r e a c c u r a t e
than t h e official stocklist and r e f e r r e d to his o w n
c u s t o m e r cards w h e n a n s w e r i n g enquiries.
T o a large e x t e n t r e c o r d s w e r e k e p t as personal i n s u r a n c e against f u t u r e investigation.
Ch arl i e J o h n s o n , o n e o f t h e D e p a r t m e n t a l Prod u c t i o n Managers, e x p l i c i t l y d e f i n e d this purpose:
What we are going to have is a history card with the
machine tool. So on any run with that tool, the date
goes in and all the faults on that run will be put on the
history card. So in two months time when there's a
bloody inquest on it . . . I will be able to say "Hang on
a minute, here's the bloody history card; this is what
happened, we had six water leaks, the bloody dye was
buggered up or all sorts" and we can throw it back to
them.
Alistair Preston (Researcher):
Will the card be kept with Cyril Jenkins (the Production Manager)?
Charlie Johnson:
No it bloody well will not! It will be kept in my office.
Alistair Preston:
As a record for you?
Charlie Johnson:
Yes, as a record for me.
P e r s o n a l r e c o r d s w e r e i n d e e d personal, t h e y
w e r e r e g a r d e d as p r i v a t e p r o p e r t y . It was t h e r e f o r e difficult to d e t e r m i n e t h e e x t e n t o f p e r s o n a l
r e c o r d k e e p i n g in t h e factory.
Apart f r o m p r i v a t e u se and p r i v a t e insurance,
p e r s o n a l r e c o r d s w e r e u s e d for w h a t J i m B r o w n ,
t h e P r o d u c t i o n Planner, d e f i n e d as o n e u p m a n ship. In t h e f o l l o w i n g c o m m e n t h e d e s c r i b e s t h e
process:
It's downright aggression. It's really a case of dog eat dog.
It certainly is a case of personalities (a phrase used by the
J i m B r o w n r e c e i v e d a c o p y o f t h e p a c k i n g slips
and c o m p i l e d a r e c o r d o f t h e n u m b e r o f g o o d
units p r o d u c e d f r o m this so u r ce. Martin K ey es
did n o t h a v e access to t h e s e r e c o r d s and therefore h ad his p o s i t i o n u n d e r m i n e d d u r i n g t h e
P r o d u c t i o n Meeting.
O n e u p m a n s h i p f o l l o w e d t h e p a t t e r n s o f personal c o n f l i c t and hostilities w i t h i n t h e factory.
In m o r e f r i e n d l y w o r k i n g r e l a t i o n s h i p s p e r s o n a l
r e c o r d s w e r e shared. Charlie J o h n s o n c o l l e c t e d
535
536
ALISTAIR PRESTON
t h e r e f o r e historical. It also lacked sufficient detail a n d the m a n a g e r s had d o u b t s a b o u t its accuracy. T h e official system was therefore largely red u n d a n t in the p r o c e s s of i n f o r m i n g a n d in managers' d e c i s i o n m a k i n g processes.
A l t h o u g h n o t a part of the p r o c e s s of informing, official d o c u m e n t e d i n f o r m a t i o n had o t h e r
uses w h i c h the m a n a g e r s valued.
T h e m a n a g e r s r e g a r d e d official d o c u m e n t e d
i n f o r m a t i o n as useful for historical b a c k g r o u n d .
As Mike Shilling, a D e p a r t m e n t a l P r o d u c t i o n
Manager, n o t e d :
T h e j o b is so m u c h a day-to-day job that it's i n t e r e s t i n g to
h a v e the h i s t o r i c a l b a c k g r o u n d to see w h e t h e r the dep a r t m e n t is i m p r o v i n g o r what.
T h e official d o c u m e n t e d i n f o r m a t i o n therefore
p r o v i d e d the m a n a g e r s w i t h relief from the fine
detail a n d close focus of t h e i r daily activities a n d
p r o v i d e d t h e m w i t h a m o r e g e n e r a l a c c o u n t of
events.
Linked to the a b o v e point, official d o c u m e n ted i n f o r m a t i o n was r e g a r d e d as b e i n g useful as
a g u i d e to g e n e r a l trends. Simon White, the Inf o r m a t i o n Manager, m a d e the following comment:
It c e r t a i n l y gives g e n e r a l trends, e v e n if e v e r y s i n g l e fig u r e is n o t correct.
Official d o c u m e n t e d i n f o r m a t i o n was f u r t h e r
used b y the m a n a g e r s to r e m i n d t h e m of e v e n t s
that had p r e v i o u s l y taken place. Jim Brown, the
P r o d u c t i o n Planner, c o m m e n t e d that the printo u t jarred his m e m o r y of "things that had fallen
537
538
ALISTAIRPRESTON
formation within an organisation. It is further ass u m e d that formal systems lead to the effective
c o n t r o l and c o o r d i n a t i o n of organisational activities and to m o r e effective managerial decision making.
W a r n e r & Stone ( 1 9 7 0 ) suggest that there is
no neutral r e c o r d of the "facts" for any situation.
Information systems are i m p o s e d from w i t h o u t
and are i n t e n d e d to motivate managers to
achieve the s u p p o s e d aims, goals or simply intentions
of
the
organisation.
Official
d o c u m e n t e d information, may be v i e w e d as a
means of intervening in the managers' interp r e t a t i v e processes, or of imposing meaning
o n t o situations and events. This imposition of
meaning is assumed to achieve consistency and
this is d e e m e d to be desirable (March, 1976).
However, consistency may also have the effect
of eliciting "scripted responses" from the managers (Mangham, 1979). This may restrict creative or original decision making and p r o b l e m
solving particularly in unfamiliar situations.
Furthermore, the p r e c i s i o n of the language contained in official d o c u m e n t e d information systems may harm or i m p e d e c o m m u n i c a t i o n
w h i c h is o n e of the major roles claimed for such
systems (Hayes, 1983). Apart from the seemingly i n h e r e n t limitations of formal information
systems w h i c h result in them being inadequate
tools in the p r o c e s s of informing, imposition of
such systems may p r o v e detrimental to the very
p r o c e s s e s they are i n t e n d e d to support.
The major c o n c e r n with this n a r r o w m o d e l
based p e r s p e c t i v e (Boland, 1979) is that it ignores the w i d e r and extant p r o c e s s e s of informing within organisations and fails to c o n s i d e r
their role in managerial activities. W h e r e the
w i d e r p r o c e s s e s of informing are r e c o g n i s e d
they are typically referred to as a d h o c systems,
inefficient, costly and resulting in the duplication of effort. They are d e s c r i b e d in prejorative
terms such as "grapevines . . . . black books"
"butcher books" and "gossip". However, there is
strong e v i d e n c e in the literature and from this
particular study to suggest that these informal
processes are highly valued by practicing managers and are intrinsic to many of their managerial
and decision making activities. This being the
539
CONCLUSIONS
The existing knowledge, within the literature
of management information, of the way managers inform themselves and each other with organisations is limited. However, there is increasing evidence ( Boland, 1979; Cooper e t al., 1981;
Swieringa, 1980) to suggest that the models of
organisations and behaviour, which typical information (and accounting) systems are designed upon, are inadequate as representations
of the actual-operating-order that may be seen to
exist in organisations. What is now required, to
advance our understanding and design of information system, is an appreciation of h o w managers inform themselves and each other within
their organisational context. What is required is
the development of more representative and appropriate models of depictions of organisational
reality. Such models may only be developed by
research conducted within the organisational
context.
This paper suggests that it might be appropriate to view organisations as "gatherings of
people" (Silverman, 1971 ). What is therefore required is an attempt to understand h o w people
gather; h o w they form arrangements with each
other; h o w they arrange to inform themselves
and each other. It is also required that we seek to
understand the rules of these various arrangements; and h o w they are constructed, maintained or modified. Without such an understanding, information systems designers may continue to provide systems which are redundant or
irrelevant to the way managers inform themselves.
BIBLIOGRAPHY
Anthony,R.N., Dearden,J. & Bedford,N. M.,Management Control Systems (Homewood 1L:Irwin, 1984).
Berger, P. L. & Luckmann,T., TheSocial Construction of Reality (London:Doubleday 1966).
Biumer, H., Symbolic Interactionisrrt. Perspective and Method (Englewood Cliffs, NJ: Prentice-Hall,
540
ALISTAIR PRESTON
1969).
Boland, R~J., Jr., Control, Causality and Information Systems Requirements, Accounting Organizations
and Society (1979) pp. 259-272.
Boland, R. J., Jr. & Pondy, L. R., Accounting in Organisations: A Union of Natural and Rational Perspectives,
Accounting Organizations and Society (1983) pp. 223-234.
Burns, T., On the Plurality of Social Systems, in Burns, T. (ed.) Industrial Mar~ (Harmondsworth:
Penguin, 1969).
Clancy, D. K. & Collins, F., Informal Accounting Information Systems: Some Tentative Findings,Accounting
Organizations and Society ( 1979 ) pp. 21-30.
Clark, P. A., A Review of the Theories of Time and Structure for Organisational Sociology, University o f
Aston Management Centre Working Paper Series ( 1982 ).
Colville, I., Reconstructing Behavioural Accounting, Accounting Organizations and Society ( 1981 ) pp.
119-132.
Cooper, D. J., Hayes, D. & Wolf, F., Accounting in Organised Anarchies: Understanding and Designing
Accounting Systems in Ambiguous Situations, Accounting Organizations and Society ( 1981 ) pp. 175191.
Daft, R. L. & Wiginton, J. C., Language and Organisation. The Academy o f Management Review (April
1979) pp. 179-191.
Davis, G. B. & Olson, M. H.,Management Information Systems (New York: McGraw-Hill, 1984).
Foucault, M., Discipline a n d P u n i s h (Harmondsworth: Penguin, 1975).
Galbraith, J. R., OrganisationalDesign (Reading, MA: Addison Wesley, 1977).
Goffman, E., Tbe Presentation o f Self in Everyday Life (London: Pelican, 1959).
Gore, W. J., Administration Decision Making in Federal Field Offices, Public Administration Review
(1956) pp. 281-291.
Hayes, D. C., Accounting for Accounting: A Story about Managerial Accounting, Accounting Organizations and Society ( 1983 ) pp. 241-250.
Hoos, I. R., Information Systems and Public Planning, Management Science (1975) pp. 658-671.
Hopwood, A. G., Accounting and H u m a n Behaviour ( London: Haymarket, 1974 ).
Mangham, I. L., The Politics o f Organisational Change. (London: Associated Business Press, 1979).
March, J. G., The Technology of Foolishness, in March, J. G. and Olsen, J. P. ( eds ) Ambiguity and Choice in
Organisations (Bergen: Universitetsforlaget, 1976).
Mason, R. O. & Mitroff, I. I., A Program for Research on Management Information Systems, Management
Science (January 1973) pp. 475--487.
Mead, G. H., Min~ Self and Society (Chicago: University of Chicago Press, 1934).
McCosh, J., Rahaman, M. & Earl, M. J., Developing Managerial Information Systems ( London: Macmillan,
1981).
Mintzberg, H., Impediments to the Use o f Management Information (New York: National Association of
Accountants, 1975).
Mintzberg, H., The Structuring o f Organisations: a Synthesis o f the Research ( Englewood Cliffs, NJ:
Prentice-Hall, 1979).
Murdick, R. G., MIS Concepts andDesign (Englewood Cliffs, NJ: Prentice-Hall, 1980).
Schutz, A., Collected Papers, Natanson, M. (Ed.) ( The Hague: Nijhoff, 1962).
Silverman, D., The Theory o f Organisations (New York: Basic Books, 1971 ).
Simon, H. A., Guertzkow, H., Kozmetsky, G. & Tyndall, G., Centralization Vs Decentralization in
Organizing the Controller's Department ( New York: Controllership Foundation. 1954 ).
Strauss, A., Negotiations: Varieties, Contexts, Processes and Social Order (San Francisco: Jossey Bass,
1978).
Swieringa, R. J., Behavioural Implications of Planning and Control Systems, in Holtzer, H. P. (ed.)Management Accounting Proceeds o f the University o f Illinois, Management Accounting Symposium
(Urbana, IL: 1980, Department of Accounting).
Taggart, W. M.,Jr., Information Systems (Boston: Allyn and Bacon, 1980).
Thomas, W. I., The Unadjusted Girl (Boston: Little Brown, 1937).
Warner, M. & Stone, M., The Data Bank Society.. Organisationg Society and Social Freedom (London:
Allen & Unwin, 1970).
Weick, K. E., The Social Psychology ofOrganising, 2nd ed (Reading, MA: Addison Wesley, 1979).
Wilensky, A., Organisational Intelligence: Knowledge and Polic~ in Goverment (New York: Basic Books,
1967).