Michael Charlton

201 N Admire, El Reno, OK 73036 * (405) 414-4914 * charlton_mb@hotmail.com

Director of Sales / National Sales Manager

P & L Responsibility / Operations Leadership / Start-up / Turnaround Management / Sales & Marketing
Growth Strategies / Labor Relations & Negotiations / Customer Care / Project Management

Proven Record --- 17+ Years across Major Corporate Fields: I am a skilled problem solver in all areas of
executive management. Calm under pressure, especially in turning around failing business entities and
turning them into profitable, financially thriving profit centers. I possess richly varied P & L experience
and have consistently met and exceeded company objectives by achieving seven-digit gains in
revenues and profits. Comprehensive background in sales, contract admin. labor relations negotiations
& building self-sustaining motivated teams. .

Entrepreneurial Experience /Start-ups / Turnaround Management: With 17+ years hands-on Retail and
corporate management & strong social skills, I have helped start up 2 successful corporations and gone
into 10 other business entities and turned them around in months. I have a track record of increasing
sales, reducing costs, and streamlining operations in a wide variety of situations; i.e., strengthen
operations, increase quality, spotlight customer care, author major business plans & lead major
expansions. I have always been the professional sent in to remedy a situation. If it’s broken, I fix it. If
it’s not moving, I get it going. If it does not yet exist, I create it.

Higher Diploma Business Management - Damelin South Africa

Selected Achievements Skills

• Increased Revenue by 15%. Increased customer numbers by 14%. Decreased Churn by 3%.
Formulated and implemented new Compensation Plan for entire sales organization. Formulated and
compiled board papers for monthly Board presentations. Focused on strategic and targeted sales
activity in order to grow market-share and customer base. Formulated and implemented company
goals and objectives along with Key Performance Indicators. Formulated a performance
management matrix as well as an appraisal system for sales staff. Implemented Store marketing
program and developed strategic business relationships. Developed and launched agent sales
program as well as launching new markets. Spearheaded projects for new business opportunities
and developed cross-functional business process efficiency team.

• I served as the President of the Chamber of commerce as well as an Executive Committee member
responsible for Finance and Sponsorships. During my 3 years as an executive member I
spearheaded projects to raise contributions and funds for the Chamber functioning as a not for profit
we relied on membership fees as well as special project fundraisers. During this 3-year cycle I
helped take the chamber from the brink of bankruptcy to a healthy bank balance of $450,000.00.
Funds from these projects were used to aid small business growth as well as educational
scholarships for children in need

• I identified under-performing areas and implemented strategic plans to drive efficiencies. For
example, I delivered a multi-faceted new distribution framework capitalizing on non-traditional
distributors the end to end model delivered a 25% incremental growth on existing distribution in
traditional markets as well as an increased market share of 5%. Planned and implemented Regional
marketing initiatives involving Government projects. Served as Regional General Manager and
Executive Committee member and served as the company spokesperson for all regional functions
and press events. Increased market brand penetration in designated market area as well as brands
perception in region utilizing Public relations projects driven by myself. Grew Regional Contribution
by 15% in 9 months

Professional Experience
Director of Sales: YourTel America Inc 2007 - 2009
Account Manager: Dell 2007 – 2007

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President /Chairman: Polokwane Chamber of Commerce South Africa 2005 – 2006
Regional Manager: Mobile Telephone Networks South Africa 1997 – 2006
General Manager: Community Protection Unit 1995 - 1997
General Manager: Picardi Rebel South Africa 1992 – 1995