PATRICK J.

STROH

A CXO (CROSS-INDUSTRY, CROSS-FUNCTIONAL) EXECUTIVE THAT HAS

BEEN A TRUSTED ADVISOR AND OPERATOR IN GROWTH & INNOVATION

Prior Lake, MN 55372 612.432.7494 patrickstroh@yahoo.com

Consultative, Strategic Results Oriented Leader who has delivered in turnaround situations and with
businesses moving to dramatically larger levels. Has led multiple functional areas in direct and matrixed
business models. Focused on results beginning with sound yet stretching business strategy and
continuing to core execution and delivery of growth targets, client retention, new product innovations and
profitability. Possesses an enterprising and investigative style while facilitating teams through major
change. Key strengths and achievements include:

Consultative and Facilitative on Strategy: Operating as right hand to business CEOs on

strategic planning and operational execution activities. From initial ideation of plans to facilitating
monthly executive leadership team reviews of progress, contingency planning and accelerations.
Innovation Impact & Product Development: Creating and implementing multi-faceted
innovation programs encompassing new product development, quality and process.
improvements and new business concepts. Created original New Product development function
for $20B business.
Client Oriented: Served as executive sponsor on several strategic and large national account
clients with over 100,000 employees and assets managed of $2 trillion.
Business Transformation & Turnarounds: Recruited to first transform a $50M business into a
$1B business, then drove the transformation of the larger $500M business into a $32B business
over five years.
Enterprise Risk Leader: Re-engineered enterprise-wide business risk management program
covering $35B in revenue. Program reported indirectly to the Audit Committee of the Board.
Current COSO advisory board member representing the Institute of Management Accountants.

Executive Leadership that Delivers Accelerated and Impactful Business Results

Strategic Planning and Execution

Value Proposition Optimization
Client and Consumer Experience
Mergers, Acquisitions & Integrations
Financial Management & Analytics
Consultant Relations
High Growth/Turnarounds

Innovation Leadership
Business & Financial model evaluation
Product Development & Management
Enterprise Risk Management
Technology Utilization
Client Executive Business Sponsor
Market Research & Benchmarking

A History of Managing Explosive Growth and Turnarounds through the Formulation

and Execution of Strategy and Innovation with Financial Discipline
MERCURY BUSINESS ADVISORS, Minneapolis, Minnesota
2013 Current
President
An executive consulting, coaching, speaking and advisory business focused on business strategy and
leadership, innovation impact programs and product development/value proposition maximization.
Consulting engagements in business strategy creation, review and execution; innovation management
and impact; enterprise risk management; healthcare industry advising; and financial diligence.
Author of Business Strategy; Plan, Execute, Win! (2014 Wiley)
Author of Advancing Innovation; Galvanizing, Enabling & Measuring for Innovation Value! (2015
Institute of Management Accountants)
UNITEDHEALTH GROUP Minneapolis, Minnesota
2004-2013
$120 billion heath care intermediary company with risk-based, fee-based and administrative health care benefit
and service offerings across six major business segments. Multiple roles all high growth and accelerated.
Senior Vice President, Client Experience Officer, OptumRx
Responsible for galvanizing the end-to-end client and consumer experience of a $32B pharmacy segment in a
relatively new market space of national accounts (3,000 employees with multiple sites).
Executive sponsor on large, complex national accounts from bid process through implementation and
ongoing service
Developed and executed client development and management training program for 400 employees
Drove overall client management and account planning effectiveness and process improvement

PATRICK J. STROH ______________________________________________________________

Page Two

Senior Vice President, Chief Strategy and Innovation Officer, OptumRx

Facilitated the business planning and execution monitoring for the Pharmacy business unit going from $10B to
$35B in revenue. Led New Product Development and Management, eBusiness, Capital Management, and
Innovation programs during this explosive growth period.
Reinvigorated strategic and operational business planning and execution, and drove segment goalsetting process
2
Incubated and executed C EP (Client and Consumer Experience Program) including patented software
for client and consultant pharmacy preference evaluation
Executed and led segment growth agenda and expansion initiatives
Executive sponsor and oversight of multi-million dollar ebusiness re-launch as well as several new
product and service offerings and extensions
President, Consumer Health Products
Charged with architecting and executing a 10x growth business plan of a $50M Consumer Health products
business unit.
Full P&L authority and responsibility for the transformation of Consumer Health Products
Repatriated operations from vendors and leveraged our existing mail order pharmacy operations and
procurement
Senior Director, Enterprise Risk Management , Corporate
Led integration and collaboration of all Enterprise/Business Risk Management efforts in each of UnitedHealth
Groups six operating segments and implemented a world-class Enterprise Risk Management operating model
Completed detailed risk assessments and facilitated workshops for: Medicare Part D program,
Enterprise outsourcing and offshore processing, Key Technology Programs
Created, managed and oversaw the integration plan of all Medicare operations upon closing of
PacifiCare acquisition
INTERIM EXECUTIVE CONSULTING PROJECT Minneapolis, Minnesota
2003-2004
BEST BUY CORPORATION Balanced Scorecard analysis, metric consulting and implementation.
Reviewed and made evolutionary recommendations on the corporate consolidated Best Buy balanced
scorecard for the Executive Finance and Leadership Teams.
GOODRICH AEROSPACE
1999-2003
$600 million Landing Gear Division with 2000 employees covering five sites in the US, Canada and Europe
based in Cleveland, Ohio; $250 million Sensors division with 1000 employees in Minneapolis, Minnesota and
$20 million Test Systems division in Kansas. Roles were core financial and strategic leadership oriented.
Director, LEAN Business Process Engineering, Information Technology Services and Controller
Led Information Technology and Business Process Improvement activities for all division sites. Participated on
global Information Technology Leadership Committee, which developed technology policy, provided strategic
input and recommendations and overall technology leadership.
Developed and executed a turnaround plan of Information Technology Services.
Created a new LEAN Business Process Engineering function to achieve process excellence and
streamline enterprise business processes.
Facilitated leadership team through preparation of divisions strategic plan.
Selected by Group President to serve on TRW/Goodrich acquisition integration team to align North
American, French and United Kingdom businesses.

EDUCATION:
2003
1992

MBA University of St. Thomas, St. Paul, Minnesota

B.S. Accounting, Minnesota State University Moorhead, Moorhead, Minnesota
Certified Management Accountant (CMA) certification 1994
Mini-MBA Medical Technology Management, University of St. Thomas, St. Paul, MN 2003
Leadership Development Program, Center for Creative Leadership Institute, Colorado Springs, CO
Program on Negotiation and Conflict Management, Harvard Law School, Boston, MA 2005
UnitedHealth Group GM Program, Executive Leadership Development, University of Minnesota

PATRICK J. STROH
Prior Lake, Minnesota 55372
PROFESSIONAL / COMMUNITY INVOLVEMENT
BOARD OF DIRECTORS - INSTITUTE OF MANAGEMENT ACCOUNTANTS

Montvale, New Jersey

Elected to serve on the board of directors for IMA beginning June 2013
Serve on business strategy and development subcommittee
National Information Technology Leadership Committee

BOARD OF DIRECTORS VAIL PLACE -

Minneapolis, Minnesota
Serve on the board of directors for Vail Place, a local non-profit business
Chaired a new board subcommittee on business strategy

2013-Current

2004-2006
2010-Current

COSO (COMMITTEE OF SPONSORING ORGANIZATIONS) ADVISORY BOARD. Appointed to serve on the Advisory
Board in 2014 to represent the Institute of Management Accountants in the update of the 2004 COSO
Enterprise Risk Framework and market guidance.
UNIVERSITY OF ST. THOMAS - Minneapolis, Minnesota
Guest Lecturer for Executive MBA courses; various topics
Part-time Instructor at the Management Center: Activity Based Management;
Project Management; Financial classes

2004-Current
1996-1999

KEY SPEAKING ENGAGEMENTS / PUBLISHED MATERIALS / INVENTIONS

Select media coverage and/or bylines for Advancing Innovation include: Fortune.com,

2016

Forbes, Investor Business Daily, USA Today, VOX, WCCO, Inc., The Business Journals,
Journal for Quality and Participation, Upstart Business Journal, Canadian Franchise Quarterly

Ohio Society of CPAs Annual Corporate Conference Speaker on: Business

2015

Strategy & Innovation sessions in Columbus, Cleveland and Cincinnati

2015 Consumer Electronics Show (CES) in Las Vegas - Q&A and book signing

2015

Proformative Leadership Academy launched three courses for senior finance

2015 - current

professionals on Strategy & Leadership, Innovation and Portfolio Management.

Innovation Elixir column in American City Business Journals covering 43

2013 -current

metro markets across the U.S.

University of Minnesota Business School, Executive Roundtable on Pharmacy

Business Strategy; Plan, Execute, Win! Publisher is J Wiley & Sons.

2014

Book featuring business strategy and management best practices

Strategic Finance international finance magazine cover story Business Strategy

2014

2011 - 2015

Institute of Management Accountants Annual Conference, Minneapolis, MN

Topic: Business Strategy Execution

2014

Select media coverage for Business Strategy for: FastCompany, Investor Business

2014

Daily, Smart Brief, IT Business Edge, Leadership Excellence and ThoughtLeadersLLC.

U.S. Provisional Patent Appls. 61/645,507 and 61/656,435; entitled Apparatuses,

2012

Systems, and Methods for Evaluating Pharmacy Benefits; co-inventor

Consumer Electronics Show exhibitor, Las Vegas; OptumRx Innovations

2012

Podcast and article in Employee Benefit News on Innovative Technology in Pharmacy

Reviewer of National Research Study & White Paper: Management Reporting of

2011
2006

Internal Control over Financial Reporting: Root Cause Analysis of Implementation Challenges

Strategic Finance magazine cover story - Enterprise Risk Management

2005