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Executive Summary
Systems of Intelligence
Virtualization
Digital
Technology
Integration
SOI
Big Data
Analytics
Intelligent
Inference
Process
(Machine
Automation Learning & AI)
Figure 1
QI is a
transformative
approach to QA that
optimizes testing
by identifying
and focusing
on predicted
failure modes and
unearthing potential
defects that were
not previously
anticipated.
Shift
Shift
Quality Insights:
A Three-Dimensional View
Figure 2
A wealth of information resides in development processes and tools, such as source code
management, code check-in, code check-out
and build insulation. Furthermore, the manner
in which software teams develop new code could
reveal vital information about the teams ability
and speed when deploying software. Such insights
can help development teams measure their performance and compress their release cycles. As
more organizations adopt Agile development
lifecycles, synchronization between development and QA teams is key, as it enables optimized
testing (based on development data) and allows
teams to become agile (see Figure 3).
Technical
Insights
Business
Insights
Quality
Insight
Social
Insights
</>
Defect Insights
Coverage Analytics
Code
Test
Coverage Insights
Figure 3
1
Code Creation
Build
Deployment
Testing
Environment
Application scan
Upload app scan files
Code Insights
Application Scanner
& Recorder
Test Advisor
5
Upload app scan files
4
Code Change
Flow
Refactored
Code
Build
Application scan
7
Testing
Deployment
Environment
Figure 4
Insights
Insights
Insights
Data Cleansing
Text Analysis
Mathematical
Calculations
Outliers
Clustering
Classification
Machine
Learning
Algorithms
Test Environment
Logs
History of Defects
Data Rules
Figure 5
Dashboard
Predicted defects
Schedule, efforts
and cost prediction
Application
stability and risk
calculations
Schedule
burn-down
Data Rules
Business Rules
Analytics Engine
Dashboard View
(Real-time alerts,
visual & predictive analytics,
intelligent search,
health insight)
Log Cleanup/Analysis
Text Analytics
Figure 6
Insights
Value
Chain
Process
Testing Lifecycle
Customer
Experience
Solutions
Test plan
Transaction/ Purchase
Financial transaction,
retail purchase, information access
Search, e-mail
marketing, web chat
Strategy 2
Portfolio
Plan
Experience/ Feedback
Request 2
Fulfill
Requirement 2 Deploy
Define
Requirement
traceability
Develop
Build
Test
Performance &
NFT
Release
UAT
Detect 2
Correct
Operate
Post-production QA
Post Production QA
Social sentiment insights
In the wild crowd-testing
Web & mobile analytics#
NPS improvement #s
Figure 7
>> Business
Insights
attributes, such as new marketing ideas (by comparing data with competitor data from social media marketing) and
net promoter score (NPS) can be used to
improve overall customer satisfaction and
brand loyalty.
Business
ag
Di
st
om
An er E
al xp
yt e
ics rie
n
Analysis of customer
experience through
omnichannel analysis.
Cu
Value of
Perception
ce
se
no
p
Ap
ile sis
ob ly
M Ana
Assessment through
comparative analysis of
websites, analysis and
inference building.
E-
So
c
An ial M
al e
ys di
is a
Figure 8
Business
Business
User
Analyze
Benchmark
Business process
models
BPMN export
Capture
App
Business process
benchmarking
New requirements
Test scenarios
Test data
BP repository
BPM enrichment
Test automation
Automated
tests
Figure 9
Insights
Predictive QA
By integrating analytics
across the IT lifecycle, ensures better
encompassing
business business outcomes,
and operations, organizaimproves IT
tions can also provide a
combined view for real-time resilience, reduces
monitoring of key projects. the cost of quality,
Moreover, this approach
shrinks deployment
helps simulate business
requirements and enable timelines and
what-if scenarios that can provides a robust
be played out for improving
QA decision support
predictions. The combination of analytics (intelli- system for business
gent QA) with autonomics and IT teams.
(intelligent QA automation)
facilitates a culture of continuous, frictionless
QA across the entire lifecycle.
Footnotes
1
Shane Hastie, Stephane Wojewoda, Standish Group 2015 Chaos Report - Q&A with Jennifer Lynch, InfoQ,
Oct. 4, 2015, https://www.infoq.com/articles/standish-chaos-2015.
Lisa Bachelor and Patrick Collinson, HSBC System Failure Leaves Thousands Facing Bank Holiday without
Pay, The Guardian, Aug. 28, 2015, http://www.theguardian.com/money/2015/aug/28/many-hsbc-customers-facing-payday-without-pay.
Marion Dakers, HSBCs Online Banking Platform Goes Down, The Telegraph, Jan. 5, 2016, http://www.
telegraph.co.uk/finance/newsbysector/banksandfinance/12082198/hsbc-online-bank-platform-paymentsare-down-glitch.html.
Kim Zetter, Secret Code Found in Junipers Firewalls Shows Risk of Government Backdoors, Wired, Dec.
18, 2015, https://www.wired.com/2015/12/juniper-networks-hidden-backdoors-show-the-risk-of-government-backdoors/.
Jenni Ryall, Toyota and Nissan Recall Millions of Vehicles Due to Faulty Airbags, Mashable, May 13, 2015,
http://mashable.com/2015/05/13/toyota-nissan-airbag-recall/#.6JcMQO1XmqB.
About Cognizant
Cognizant (NASDAQ: CTSH) is a leading provider of information technology, consulting, and business
process services, dedicated to helping the worlds leading companies build stronger businesses. Headquartered in Teaneck, New Jersey (U.S.), Cognizant combines a passion for client satisfaction, technology innovation, deep industry and business process expertise, and a global, collaborative workforce that
embodies the future of work. With over 100 development and delivery centers worldwide and approximately 233,000 employees as of March 31, 2016, Cognizant is a member of the NASDAQ-100, the S&P
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