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Principles of Economics second edition

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Ch. 6: 1

CHAPTER

COST OF PRODUCTION

Principles of Economics second edition


Oxford Fajar Sdn. Bhd. (008974-T) 2010

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Ch. 6: 2

COST CONCEPTS
IMPLICIT COST
Value of input services that are used in
production but not purchased in a market.

EXPLICIT COST
Value of resources purchased for production.

COST
CONCEPTS

OPPORTUNITY COST
The value of a resource in its next best use.

SOCIAL COST
Total cost of production of a good that
includes direct and indirect costs.

SUNK COST
The cost that a firm cannot recover from
the expenditure it has made.
Principles of Economics second edition
Oxford Fajar Sdn. Bhd. (008974-T) 2010

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Ch. 6: 3

COST OF PRODUCTION
SHORT RUN

A production period in which at least on


of the input is fixed*.
LONG RUN

A production period in which all the


inputs are variable**.
* A fixed input is an input which the quantity does not change
according to the amount of output. E.g. machinery
** A variable input is an input which the quantity varies according to
the amount of output. E.g. labour
Principles of Economics second edition
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Ch. 6: 4

SHORT-RUN PRODUCTION COST


TOTAL COST (TC)
The sum of cost of all inputs used to produce goods and services.
Total cost (TC ) also defined as total fixed cost (TFC) plus
total variable cost (TVC).

TC = TFC + TVC
TOTAL FIXED COST (TFC)
The cost of inputs that are
independent of output.
Examples: Factory, machinery and
etc.

Principles of Economics second edition


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TOTAL VARIABLE COST (TVC)


The cost of inputs that changes
with output.

Example: Raw materials, labours,


etc.
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Ch. 6: 5

SHORT-RUN PRODUCTION COST


(cont.)

AVERAGE TOTAL COST (ATC)


The total cost per unit of output.
The formula for average total cost (ATC) is the total

cost (TC) divided by the output (Q).

ATC =

TC
Q

TC = TVC + TFC
Principles of Economics second edition
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Ch. 6: 6

SHORT-RUN PRODUCTION COST


(cont.)
AVERAGE FIXED COST (AFC)
Total fixed cost (TFC) divided by total output:
AFC = TFC
Q
AVERAGE VARIABLE COST (AVC)
Total variable cost (TVC) divided by total output:
AVC = TVC
Q
MARGINAL COST (MC)
The change in total cost that results from a change in output;
the extra cost incurred to produce another unit of output:
MC = TC
Q
Principles of Economics second edition
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Ch. 6: 7

SHORT-RUN COST CURVES


COST

TC

TVC

TOTAL COST (TC)


The sum of cost of all inputs used to produce goods
and services.
Also defined as TFC plus TVC

TC = TVC + TFC
TOTAL VARIABLE COST (TVC)
The cost of inputs that changes with output.

TFC
TOTAL FIXED COST (TFC)
The cost of inputs that is independent of output.

QUANTITY

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Ch. 6: 8

SHORT-RUN COST CURVES (cont.)


MARGINAL COST (MC)
Change in total cost that results from a change in output
MC = TC
Q

COST
MC

ATC

AVERAGE TOTAL COST (ATC)


Total cost per output
ATC = TC
Q

ATC = AFC + AVC

AVC
AVERAGE VARIABLE COST (AVC)
Total variable cost (TVC) divided by total output
AVC = TVC
Q

AVERAGE FIXED COST (AFC)


Total fixed cost (TFC) divided by total output
AFC = TFC
Q

AFC

QUANTITY
Principles of Economics second edition
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Ch. 6: 9

Total costs
(1)
Quantity
(Q)

(2)
Total
fixed
cost
(TFC)

(3)
Total
variable
cost
(TVC)

Average costs
(4)
Total
cost
(TC)
TC=TFC
+TVC

(5)
Average
fixed cost
(AFC)
AFC =
TFC/Q

(6)
Average
variable
cost (AVC)
AVC =
TVC/Q

(7)
Average
total cost
(ATC)
ATC =
TC/Q

(8)
Marginal
cost (MC)

(2)+(3)

(2)/(1)

(3)/ (1)

(4)/(1) or
(5)+(6)

(4) /(1)

MC =
TC/Q

20

20

20

15

35

20

15

35

15

20

25

45

10

12.50

22.50

10

20

30

50

6.67

10

16.67

20

35

55

8.75

13.75

20

45

65

13

10

Principles of Economics second edition


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Ch. 6: 10

SHORT-RUN COST CURVES


COST
STAGE I

STAGE II

STAGE III

STAGE I
SATC

AFC begins to fall with an increase in output and AVC decreases.


As long as the falling effect of AFC is higher than the rising
effect of AVC, the ATC tends to decrease.

SAVC

STAGE II
AFC continuous to decline and SATC will become minimum.
ATC remains constant at this stage since the falling effect of
AFC and rising effect of AVC is balanced.
.

STAGE III
The falling effect of AFC is lower than rising effect of AVC,
therefore ATC begins to increase.

SAFC
QUANITTY

ATC curve is U-Shaped because of the combined influences of AFC and AVC
Principles of Economics second edition
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Ch. 6: 11

RELATIONSHIP BETWEEN MC AND


ATC
Cost
MC
ATC

Quantity
ATC falling, MC curve lies below ATC curve.
ATC is at minimum point, ATC curve and MC curve are equal.
ATC starts to increase, MC curve lies above ATC curve.

Principles of Economics second edition


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Ch. 6: 12

RELATIONSHIP BETWEEN
PRODUCTIVITY AND COST
Production

MP

AP
Labour

Cost

MC

When its AP is equal to MP,


AP curve is at maximum.
When its AVC is equal to MC ,
AVC curve is at minimum.

AVC

Quantity
Principles of Economics second edition
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Ch. 6: 13

ISOCOST
An isocost line shows various combinations of two inputs,

capital and labour, which can be purchased with a given


amount of money for a given total cost.
An isocost equation shows the relationship between the
inputs (capital and labour) used in the production and the
given total cost by a firm.
The isocost equation can be written as:

TC = wL + rk
Where:

TC = Total Cost
L = Labour
K = Capital (fixed)
w = Price of labour
r = Price of capital

Principles of Economics second edition


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Ch. 6: 14

ISOCOST (cont.)
Isocost Line
6

Capital

5
4
3

Isocost

2
1
0
1

Labour

Isocost line shows the various combinations of labour and capital with
given total cost for a firm in the production of shoes.

Principles of Economics second edition


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Ch. 6: 15

ISOCOST MAP
An isocost map is a number of isocost lines that
show different levels of total cost in one diagram.

Isocost Map
7
6
Capital

4
Isocost (RM100)
3
Isocost (RM120)

2
1
0
1

Principles of Economics second edition


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7 Labour
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Ch. 6: 16

COST MINIMIZING TECHNIQUES


The cost minimizing technique is selecting combinations of inputs
that minimize the total cost at the given level of output.

Capital

At point y, the slope of isoquant curve is equal to that of isocost line


and this is the most efficient technique for production.

7
6
5
4
3
2
1
0

Isocost (RM100)

Isocost (RM120)
Isoquant

y
z

Labour

Points x and z are not efficient because the cost of production is exceeding RM120.

Principles of Economics second edition


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Ch. 6: 17

COST CURVES IN THE LONG RUN


Long run is a period where there are only variable factors

and no fixed cost involved.


Long run total cost (LRTC) starts from origin because of

the absence of total fixed cost.


LONG RUN AVERAGE COST CURVE (LRAC)
Shows the minimum cost of producing any given output

when all of the inputs are variable.


Long run is a period where firms plan how to minimize

average cost.

Principles of Economics second edition


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Ch. 6: 18

LONG RUN PRODUCTION COST


LRAC curve are derived by a series of short run average cost curves
COST
SRAC1

SRAC5
SRAC2

SRAC4

LRAC

SRAC3

Tangential point of the SAC are joined


And made up the LRAC.
QUANTITY

Principles of Economics second edition


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Ch. 6: 19

LONG RUN PRODUCTION COST


(cont.)
Long run average cost curve (LRAC) is UShaped

due to the Law of Returns to Scale.


Law of Returns to Scale states that as the firm
expand its size or scale of production, its long run
average cost (LRAC) will decrease and increase at
later stage.
Cost

LRAC

Increasing
Return to
Scale

Constant
Return to
Scale

Decreasing
Return to
Scale

Quantity
Principles of Economics second edition
Oxford Fajar Sdn. Bhd. (008974-T) 2010

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Ch. 6: 20

LONG RUN PRODUCTION COST


(cont.)
ECONOMIES OF SCALE
Advantages and benefits of a firm as it becomes larger and

larger.
Reduce long run average cost (LRAC).
Marketing economies, financial economies, labour
economies, technical economies, managerial economics.

DISECONOMIES OF SCALE
Problems faced by a firm as it becomes larger and larger.
Decrease long run average cost (LRAC).
Mismanagement, competition, labour diseconomies.
Principles of Economics second edition
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Ch. 6: 21

ECONOMIES OF SCALE
Economies of scale are benefits and advantages of a firm
as it expands its production.
Reduce the average cost.
INTERNAL
Internal economies happen inside an
organization

EXTERNAL
Advantages of the industry as a whole

Labour Economies
Managerial Economies

Economies of Government Action

Marketing Economies
Economies of Concentration
Technical Economies
Financial Economies

Economies of Information

Risk Bearing Economies


Transport and Storage
Economies
Principles of Economics second edition
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Economies of Marketing

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Ch. 6: 22

ECONOMIES OF SCALE (cont.)

Diseconomies of scale are problems and disadvantages


faced by a firm when it expands production.
Increase the average cost.
INTERNAL

EXTERNAL

Raise the cost of production of a firm as


the firm expands

The disadvantages faced by the industry


as a whole

Labour Diseconomies
Management Problem

Technical Difficulties

Principles of Economics second edition


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Scarcity of Raw Material


Wage Differential

Concentration Problem

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23

Ch. 6: 23

ECONOMIES AND DISECONOMIES


OF SCOPE
Economies of scope appear when an individual firms

output for two different products is higher than the output


reached by two different firms each produce a single
product.
The diseconomies of scope appear in the productions of an

individual firms because the production of one product


might inconsistent with the production of another product.

Principles of Economics second edition


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Ch. 6: 24

CONCEPT OF REVENUE
TOTAL REVENUE (TR)
The total amount received from the sale of a firms goods and services
Total Revenue (TR) = Price (P) x Quantity (Q)

AVERAGE REVENUE (AR)


Average revenue is the total revenue per unit output sold.
Average revenue (AR) is also equal to the price (P) of the good.

Average Revenue (AR) = Total Revenue (TR)


Quantity (Q)
AR =

PxQ

= PRICE

Principles of Economics second edition


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Ch. 6: 25

CONCEPT OF REVENUE (cont.)


MARGINAL REVENUE (MR)
The change in total revenue resulting from one unit increase in quantity sold
Marginal Revenue (MR)

Change in Total Revenue


Change in Quantity

MR = TR/ Q

(1)
Quantity

(2)
Price

(3)
Total Revenue
(1) x (2)

(4)
Average
Revenue

(5)
Marginal Revenue
(3) / (1)

(3) / (1)

10
20
30
40
50
60
70
Principles of Economics second edition
Oxford Fajar Sdn. Bhd. (008974-T) 2010

50
45
40
35
30
25
20

500
900
1200
1400
1500
1500
1400

50
45
40
35
30
25
20

50
40
30
20
10
0
-10
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Ch. 6: 26

CONCEPT OF REVENUE (cont.)


Case I: Under Perfect Market
Quantity

Price

Total
Revenue
(TR)

Average
Revenue
(AR)

Marginal Revenue
(MR)

10

10

10

10

10

20

10

10

10

30

10

10

10

40

10

10

10

50

10

10

Quantity

Price
AP, MP

AR, MR and price are same when


the price is constant. The graph
Shows the horizontal line at price
of RM10 which indicates that
MR = AR = Price.

15
10
5
0

AR=MR=DD
10

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20

30

40

50
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Ch. 6: 27

CONCEPT OF REVENUE (cont.)


Case II: Under Imperfect Market
Quantity

Price

Total
Revenue (TR)

Average
Revenue
(AR)

Marginal Revenue
(MR)

10

10

10

10

18

24

28

30

AR equal to but MR is less than


price when price changes.
The graph shows the AR and MR
downward sloping and MR curve
lies below AR curve.

AP, MP

Price
15
10
5
0

AR=DD
MR Quantity
10

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30

40

50
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Ch. 6: 28

CONCEPT OF REVENUE (cont.)


Concept of Revenue by Equation
Given demand curve as:
P
= a bQ (b is the slope)
TR = P x Q
= (a bQ) x Q
= aQ bQ2
Derivation of MR from demand curve
MR = dTR/dQ
MR = a 2bQ
(MR is of the slope of DD)
Principles of Economics second edition
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Ch. 6: 29

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