BIZ

What’s The Biz -- June 2010 1

What’s the

June 2010 Vol. 5 # 6

Oxford Area’s Monthly Business News & Info

Burdick Street
Landscape Supply
and Equipment,
owned by Steve
Stoll, is officially
open for business
at 43 E. Burdick St.
From mulch to all
the big names in
power equipment,
Stoll is ready to help
Oxford residents
keep their proper-
ties looking good
this summer.
Photo by C.J. Carnacchio.
North Oakland Dental Group Navy trend started
with Coco Chanel
By Lisi DeCampos
Owner of Ella Fashion
Like a wave in the ocean….
It all started with Mademoiselle Coco
Chanel in the beginning of the past cen-
tury, when she incorporated the tradi-
tional Navy colors – White, Blue and Red
– in her collections.
It was definitely the start for fashion
designers to include these colors into their
summer season design trends.
• Comfortable Family Care • At Home and In-Office In this summer season, The “Navy
• Warm Friendly Staff ZOOM® WHITENING style” is refined with yellow, black, gold
• Cosmetic Dentistry • Join Us In Our and even pink.
• Make Over Consultations Newly Remodeled Office Today Traditionally elegant, stripes ask for
• Most Insurances Accepted • Quality Care In Our Community “chic” accessories such as pearls that
were so much adored by Chanel.
Since 1981 But this sum-
I-69 Exit #155
DOWNTOWN mer you can
OXFORD
830 S. Lapeer 830 South Lapeer, Oxford also use yellow,
green, black
Drahner Rd. and even gold
LAKE ORION accessories.
I-75
Exit
The tips are:
81
www.northoaklanddentalgroup.com look at the out-
fit as a whole;
don’t add more
Divas Don’t Shop At The Mall - than 2 colors

ELLA FASHION on the Navy

style; horizon-
tal stripes em-
Has It All! phasize the sil-
houette, so try
SPRING SPECIALS a solid color at
the bottom.

25% Off Genisys Credit Union sponsors

• Accessories • Clothing • Jewelry • Shoes
The Latest In Fashion & Unique Gifts

24 S. Washington • Downtown Oxford

two concerts in parks
Genisys Credit Union is scheduled to
248-236-8386 sponsor two performances for the 2010 Ox-
ford Concerts in the Park Series at Centen-
“Bling Is Our Thing - nial Park.
On Thursday, May 27, the Oxford High
Is Our School Band will be performing and on Thurs-
Name!” day, July 15, Jamie Sue Soal and the Troublers
will be taking the stage.
New RAZOR CUT JACKETS These are just two of the 14 concerts put
New Long & Short on by the Oxford Downtown Development
Authority that will run from 7-9 p.m. p.m.
Purses New California Bling Jewelry
• New Stock of Purses • Free Monthly Classes
throughout the summer.
“We are pleased to be able partner with
• 800 New Strands of Czech Beads the Oxford Downtown Development Author-
* *Mention This ity and the Village of Oxford to sponsor Con-
JUNE Class FREE Ad When certs in the Park,” said Kevin Wisely, Oxford
Make A GARDEN BELT Registering Branch Manager. “Please join us at the con-
certs and enjoy an affordable, family-friendly
7 N. Washington • Oxford • 248-969-7777 evening in downtown Oxford.”
For more information on the Concerts in
the Park Series or other Oxford Downtown
Development Authority events, please visit
their website at www.downtownoxford.org,
call (248) 770-8587 or stop by their location at
22 W. Burdick in Oxford.
Genisys Credit Union is glad to be part of
your community, and we truly believe that
Genisys is “where you come first.”
We are locally owned, locally controlled
and continue to earn Bauer Financial’s 5-Star
Superior Rating for safety and soundness.
Follow our community involvement on
Facebook at www.facebook.com/genisyscu
and Twitter at www.twitter.com/genisyscu to
find out what’s going on in your neighbor-
hood. A calendar of events can also be found
on our Web site at www.genisyscu.org.
Check out
these internet
recipe sites
My friend, Dawn Corbitt, gave me a deli-
cious recipe for Chicken Pot Pie.
I had made it a few times
and had even given the
recipe to a few other people,
but the last time I went to
make it, it was not to be
found.
Phillip B.
Answering 5 guestions
can help pursue your goals
Maxwell
& ASSOCIATES, PLLC
As you strive to achieve your long-term
goals, such as a comfortable retirement, you
may, at times, feel frustrated over events you
can’t influence, such as the up-and-down
movements of the financial markets. Yet there
is much you can control — once you deter-
mine the answers to just five key questions.
ATTORNEY & COUNSELORS Where am I today? Take stock of all your
assets — your IRA, 401(k)
and other savings and in-
Specialists In vestment accounts. Then,
do the same for your
debts, such as your mort-
ESTATE gage and any other finan-
cial obligations. On your
financial journey through
life, it’s essential that you

Mary Forte
However, I did remember
that one of the ingredients
was a 16-ounce can of veg-
etables called Veg-All.
PLANNING know your starting point.
Where would I like to
be? Once you’ve estab-
lished where you are to-
So, by simply going on For Families day, you’ll need to iden- Andrew Hunter
tify where you’d like to be of Edward Jones
the Internet and typing in Veg-All Chicken tomorrow. How much will
Pot Pie, I was able to find it. Listed below are you need to pay for the retirement lifestyle
some of my favorite recipe sites. Come in For Your you’ve envisioned? Will you be able to help
The last two on the list give very detailed pay for your children’s or grandchildren’s
instructions and can help turn a novice chef FREE ESTATE college education? Will you need to support
any other family members? At this stage,

EVALUATION
into a gourmet cook. you’ll want to write down all your goals and
Allrecipes.com put a price tag on each one.
vegetariantimes.com Can I get there? After you’ve identified
Call For An Appointment Today your goals, determine if they are, in fact, achiev-
fostersmarket.com
able. By considering a variety of factors – in-
cookinglight.com 20 Hudson St • Oxford • 248-969-1490 cluding your likely future income stream and
epicurious.com your family situation – you should be able to
bonappetit.com determine if you can attain your goals or if
gourmet.com you need to modify them in some way.
cooksillustrated.com
americastestkitchen.com NOW IS THE TIME TO SCHEDULE How do I get there? Now it’s time to put a
strategy into action. Specifically, you need to
choose those investments that can help you

YOUR PORTFOLIO REVIEW.

Veg-All Chicken Pot Pie
2 (9 inch) pie crusts
2 cans cream of potato soup
1 (16 ounce) can Veg-All, drained
2 cups cooked, cubed chicken
½ cup milk
½ teaspoon thyme
¼ teaspoon black pepper
Place one of the crusts in the bottom of a
9 by 13 inch pan. Combine next six ingredi-
ents. Spoon into the crust.
Top with the other crust. Top and bottom
crusts do not need to touch. Make four-2
inch slits in the top crust.
Bake at 375 degrees for 40 minutes or until
crust is brown. Cool 10 minutes. May also be
made with leftover pot roast.
Mary Forte is an Oxford Village resident.
The
BLUE
BUTTON
on our website
links YOU to all
of our PICTURES
Go To oxfordleader.com
pursue the goals you’ve selected. Your ideal
portfolio will depend on your risk tolerance and
time horizon, but in general, you’ll want a diver-
sified mix of quality investments. While diver-
When you stop to think about what’s happened in the past year, sification, by itself, cannot guarantee a profit or
it’s easy to realize how quickly things can change. protect against loss, it can help reduce the ef-
fects of volatility. As you put together your
holdings, make sure you understand what you
That’s why you should schedule your portfolio review today. can expect from your investments. For example,
This is an ideal time to discuss how the market may have im- growth stocks may offer the highest potential
returns, but they also carry the greatest risk.
pacted your financial goals. Then we can help you decide if you On the other hand, investment-grade bonds
can offer a steady income stream and, barring
should revise your investments. And even if you don’t need to the default of the issuer, will repay your princi-
make changes, it’s still important to evaluate your investment pal when they mature.
How can I stay on track? Once you’ve
strategy and help ensure it’s still on track with your goals. built your investment portfolio, you’ll need
to review it regularly — at least once a year
Call today to schedule your free portfolio review. — to help ensure it’s still meeting your needs.
After all, many things can and will change in
your life, such as your family situation, your
Andrew Hunter Andrew Hunter goals, your employment and your risk toler-
Financial Advisor
. Financial Advisor ance. To address these changes, you’ll need
826 South Lapeer Road
826 S. Lapeer Rd., Suite A
to adjust your portfolio over time.
Suite A As you can see, answering all these ques-
Oxford, MI 48371 Oxford, MI 48371 tions will take both work and expertise. That’s
248-628-3811
(248) 628-3811
why you may want to work with a profes-
sional financial advisor to help you identify
your goals and create a strategy for pursu-
ing them. In any case, though, start asking –
and answering – these five key questions as
www.edwardjones.com soon as you can. It’s easier to reach your
Member SIPC financial goals if you put time on your side.
4 What’s The Biz -- June 2010
Rezoning recommended for McDonald’s
By C.J. Carnacchio
Biz Editor
Plans to move the Oxford McDonald’s a
little further north got one step closer to be-
coming a reality last week as the township
planning commission recommended a neces-
sary rezoning.
Following a May 13 public hearing, com-
missioners voted 6-0 to recommend the rezon-
ing of a 1.513-acre parcel on the west side of
M-24 – north of Market St. and south of Ray
Rd. – to general commercial (C-2) zoning.
“Due the fact it’s consistent with the cur-
rent master plan – it’s what we’ve always
planned for some of that area to be devel-
oped as in the near future – I don’t have a
problem with this rezoning,” said Planning
Commissioner Tom Berger.
McDonald’s is looking to build a 4,362-
square-foot restaurant, complete with drive-
through, on the site, which is vacant and cur-
rently owned by Randal D. Bellestri.
“It brings it closer to all the other commer-
cial areas, so it’s a win-win for the whole com-
munity and ourselves,” said Iggy Pipitone,
area construction manager for McDonald’s
USA, LLC in Brighton.
The existing McDonald’s, located at 280
N. Washington St. (M-24), would be closed
once the new restaurant was constructed and
operational.
Pipitone noted the current restaurant is
about 35 years old and is outdated in many
respects. “It’s time,” he said. “We’re trying to
Starbucks closing, space for lease
By C.J. Carnacchio
Biz Editor
Java lovers will have to find their daily caf-
feine fix somewhere else in Oxford because
Starbucks Coffee is closing.
It appears the rumors are true that the Se-
attle, Washington-based coffeehouse chain
is leaving its home of 10 years in the Oxford
Professional Center located at 51 S. Wash-
ington St.
A visit to the Monaghan & Company
website, a commercial brokerage services firm
located in Farmington Hills, showed the 2,257-
square-foot downtown space occupied by
Starbucks is available for lease.
It is the only space for lease in the entire
two-story, 13,944-square-foot building located
next to Centennial Park. Other than Starbucks,
the building has six other tenants
According to Frank Monaghan, Starbucks’
lease expires in the fall and he was “recently”
informed the coffee shop would be moving
out.
When asked why Starbucks is leaving, he
replied, “I have no idea.”
After two weeks of attempting to contact
a media representative from Starbucks corpo-
be green. We’re looking at ways to have a
more (energy) efficient building, much less
heating and cooling.”
The parcel McDonald’s wishes to build on
consists of 0.52 acres taken from an 11.23-
The plan is to move the Oxford McDonald’s from its current
280 N. Washington St. location and build a new restaurant
just north of Market St. Photo by C.J. Carnacchio.
acre parcel zoned local commercial (C-1) and
0.993 acres taken from a 19.73-acre parcel
zoned research/office (RO). Both are owned
by Bellestri.
A lot split and combination was already
“I think it kind of stinks. I come here frequently and
it’s not really the coffee I come here for, it’s the
staff. They’re absolutely unbelievable. They’re very
customer-friendly and make you feel at home, which
is the cool part about this place.”
rate headquarters, their response was to nei-
ther confirm nor deny the store’s closing.
“We have made no announcements about
this location, and have none to make at this
time,” according to a May 7 e-mail from the
corporation’s media relations department.
Oxford resident Jake Shagena, who visits
the downtown store a minimum of three times
a week, was disappointed to hear about the
closing.
“I think it kind of stinks,” he said. “I come
here frequently and it’s not really the coffee I
come here for, it’s the staff. They’re absolutely
unbelievable. They’re very customer-friendly
and make you feel at home, which is the cool
part about this place.”
Shagena, 28, indicated he’ll simply find an-
approved May 8 by the planning commission’s
acreage/lot split subcommittee. It’s currently
awaiting approval from the Oakland County
Land Division Department.
Planning Commission Chairman Todd
Bell noted none of the consultants who re-
viewed the proposed rezoning had any ob-
jections to it. “The fire department and the
sheriff’s department and (Michigan Depart-
ment of Transportation) have no issue with
– Oxford resident Jake Shagena
other coffee place in town to frequent when
Starbucks closes.
“I try to give my business to Oxford,” he
said. “I’m not going to drive all the way to
Lake Orion.”
The next closest Starbucks is located in
Lake Orion.
For more information about leasing oppor-
tunities concerning the Starbucks space, visit
www.monaghanandcompany.com or call Frank
Monaghan at (248) 254-1585.
The asking rate on the space is $18 per
square foot, plus taxes, insurance and main-
tenance.
“It’s an end cap location, so it has a lot of
visibility from the street (M-24),” Monaghan
noted.
this,” he said. “MDOT has a couple issues,
but those will come up with planning. Those
have nothing to do with the rezoning of
this.”
In his May 7 zoning analysis, township
planner Brian Oppmann, of the Ann Arbor-
based Carlisle/Wortman Associates, ad-
dressed the potential traffic impact.
“Increased traffic will be expected by de-
veloping the site as a commercial use,” he
wrote. “However, MDOT will ensure the
proper acceleration/deceleration lanes or
other measures will be installed to limit pos-
sible traffic conflicts.”
McDonald’s rezoning request must now
go before the township board for two read-
ings and a vote to approve or deny it.
In order to have a drive-through, the res-
taurant chain must obtain a special land use
permit from the township, which will require
another public hearing.
According to Pipitone, because
McDonald’s is still going through the nec-
essary planning and zoning steps, it’s
hard to say when the new restaurant will
be built.
“It all depends on the weather and when
we get approval,” he said. “We don’t want
to start something that we can’t finish. If the
weather’s against us, we’ll have to do it start-
ing next year. Would we like to (do it this
year)? Sure. But again we have to go through
all the obstacles first. Once we get the green
light, we’ll make a decision then.”
 News from Chamber
Director Holly Bills
Dine Out to Help the Oxford Chamber
of Commerce Raise Funds for
Mammograms
The Oxford Chamber of Commerce has
scheduled Dining For Dollars fundraisers
every month to benefit the Oxford Cham-
ber of Commerce 7th Annual Women’s
Expo that helps raise funds for the POH
Riley Foundation to provide FREE
mammograms to Oakland County women
in need.
Thank you Historic White Horse Inn
located at 1 E. High Street in Metamora for
hosting our first benefit on Tuesday, May
25th! It was a huge success and helped
support a great cause!
Our next fundraiser will be held on June
17th at Italia Gardens, 1076 S. Lapeer Rd all
day dine in or carry out and 25% of your
sale will be donated back to the Oxford
Chamber of Commerce to support the Riley
Foundation. Please call for reservations of
5 or more. 248-628-4112
Chamber Membership
It’s time to start thinking about your
membership. If you have not renewed your
you are already members please consider
helping us recruit others to join.
Building the Chamber helps to grow
your business!
The benefits of being a Chamber mem-
ber provide opportunities to gain informa-
tion, meet potential new customers and
build relationships. In addition, you will be
supporting the Chamber’s economic devel-
opment efforts and helping to grow our lo-
cal economy. The Oxford Chamber of Com-
merce is working with the local government
to bring new jobs, new capital and new
businesses to Oxford,, and that economic
growth helps all businesses - especially
Chamber members.
Don’t delay, renew today!
New Chamber members
• Egress Solutions
• Burdick Street Landscape
• The Ox Bar & Grill
• Affiliated Construction Specialists
• Live, Laugh, Love & Scrap
• All Things are Possible-Greta Emling
• Special Collection Enterprises
• Curves

Prez tells
membership now is the time to do so. If

Farmer’s Market arrives downtown

why you • Ageless Day Spa & Salon

should join Chamber

The Oxford Downtown Development Au-
thority (DDA) is excited to bring fresh,
healthy and local produce to downtown Ox-
ford this spring with the debut of a Farmer’s
Market, located in the northwest parking lot
directly behind the Oakland
County Historical Museum at
Washington and Burdick
Street. Beginning May 27, si-
multaneously with Oxford’s
Concerts in the Parks series in
Centennial Park, and continu-
ing every Thursday through
October from 2 p.m. until dusk,
the Oxford Famer’s Market will
offer Oxford residents Michi-
gan grown fruits and veg-
etables at affordable prices.
“We are thrilled that Oak-
land County’s newest Famer’s
Market will be right here in
Downtown Oxford,” said Ma-
donna Van Fossen, executive
director, Oxford DDA. “The local farmers
coupled with area vendors will be a great
addition to the DDA district and hopefully
increase foot traffic throughout our busi-
nesses. Downtown Oxford has something
for everyone including great restaurants,
eclectic retail shops and now a Farmer’s Mar-
ket.”
Sponsored by Don Sherman State Farm
Insurance and POH Regional Medical Cen-
ter, the Oxford Famer’s Market will be under
the direction of Michael and Kathy Wieland,
of Wieland Productions, and include any-
where from 10 to 25 vendors
on a weekly basis. In addi-
tion to locally grown fruits
and vegetables, vendors
will be selling soaps, breads,
honey, kettle corn, pasta,
fudge and much more.
Furthermore, every
Thursday there will be a dif-
ferent theme to the Oxford
Famer’s Market. The open-
ing day theme on May 27th
will be “Plant One for
Mother Nature”. At this
market day kick-off event,
one free spruce tree will be
given to the first 100 fami-
lies courtesy of Oakland
County Commissioner Brad Jacobsen. Mas-
ter Gardeners will be at the market to share
planting ideas and knowledge with all.
For more information about the Famer’s
Market visit www.oxfordfarmersmarket.org
or contact the Oxford DDA at (248) 770-8587.
To find out about Oxford’s Concerts in the
Park visit www.concertsincentennialpark.com.
As president of the Oxford Chamber of
Commerce, I ask myself, why join the Cham-
ber? What is in it for me? Why spend $150
per year for a membership? What do I get
out of being a member? Does the Chamber
offer value to me in return
for my investment of money A word from
or time? the president
These are very good
questions and you should all
ask these questions before
you join to find out what the
Chamber can do for you and
your business.
Here are my answers as a
business in this community.
To increase my business, to
make people aware of whom a column by
we are and what we do and Rick Laidler
what we offer to community.
To take advantage of all the opportunities
offered by the Chamber to network and meet
new business people. My business is insur-
ance and you can buy insurance from any
company in the United States, but I had a
customer today that said to me I only want
an insurance company that is located in the
State of Michigan. I want to keep my money
here in our great State of Michigan. If only
we all would think that way and shop locally
here in Oxford.
I feel I get a good return on my investment
with the Chamber with all the discounts from
member to member. I can save over the $150
membership fee just by using my discounts
from the Chamber. Now we have a free adver-
tising opportunity for all of our members by
using the Newsletter in the Biz, thanks to the
Oxford Leader and Sherman Publications for
printing our newsletter, it not only gets to other
Chamber members but now it gets the word
out to the public. The “Did you know” sec-
tion is free to Chamber members.
We also have all different kinds of events
going on that give my company another op-
portunity to get our business name out in
front of the public. Our Spring Fashion Show,
our annual Golf Outing, Joint meetings with
Lake Orion Chamber, Women’s Expo, the
Christmas Parade, monthly Coffee Talks and
many other opportunities.
So why join the Chamber? To get value
for my investment for my business and make
Oxford a better place to live and work. Why
not join the Chamber and get involved to
help your business grow!!!
6 What’s The Biz -- June 2010
It’s amazing what a pair of
www.fresheyes.cc • Oxford, MI
$ $
10 Off
While Appointments Last
Cannot be used to purchase gift certificates or
combined with any other promotion. Must present
coupon at time of service before 6-30-10
At The Athletic Club
Great Lakes Athletic Club
3800 Baldwin Road, Orion Twp.
248.393.9820
Does email marketing do more harm than good?
By Sue Kinch
Sue Kinch Fresh Eyes Business Services
Professional email marketing is a cost ef-
(248) 572-4405 fective way to contact prospects and exist-
ing customers and can also strengthen busi-
ness relationships, build customer loyalty and
deliver measurable results.
But be careful! Fresh Eyes
If you do a so-so job on
A LA CARTE emails, because you’re short
on time or knowledge, read-
ers will think you do a so-so
Business job on everything else. Un-
professional email marketing
Services can turn happy customers
into unhappy non-custom-
ers and ruin your profes-
• Email Marketing Services sional reputation. Poorly Sue Kinch
worded email content or in-
• Web Site Development complete disclaimers on specials can gener-
ate significant expense. Further, sending un-
• Marketing Plans & Support professional emails could land your IP ad-
dress on blacklists and cause future emails
• Brochures, Flyers & Postcards to be blocked by filters.
Use the tips below to increase the chances
• Content Writing of your emails actually being delivered,
opened and read:
• Only mail to legitimate contacts who
would expect an email from you. Bounce
eyes can see! backs and spam reports will cause future
emails to be blocked. Continuously build
your email list and keep it clean.
• Provide value to the reader every time
and choose a delivery time that works for
your audience.
• Establish and keep a reasonable schedule.
• If advertising a “special”, make it spe-
cial or the reader will never open another
Is a facial peel right for you?
Facial peels are typically performed on the
face, neck, chest and hands. Peels are used
to improve a wide variety of skin conditions
including: fine lines and
wrinkles, uneven pigmenta- Schenden’s
tion, sun-damaged skin, age Spas
spots and freckling.
Facial peels create an
even and controlled shed-
ding of damaged skin cells
to restore skin for a more
youthful appearance. There
are various types of facial
peels; a professional
aesthetician will explain what
type of peel is best for you. Michael J.
Depending on your skin Schenden MD
Any Any 90-Minute
Facial Peel
15 Off Massage
While Appointments Last
Cannot be used to purchase gift certificates or
type and the desired results,
a Lactic, Glycolic, Salicylic or Jessner may be
recommended.
Solutions are applied to the skin to re-
combined with any other promotion. Must present
coupon at time of service before 6-30-10 move dead skin cells and stimulate the pro-
duction of new skin cells. Facial peels tighten
the skin and reduce the appearance of fine
lines and wrinkles; however, they have limits
On The Lake In Troy to what they can do. They are not a substi-
Lake Orion Columbia Center tute for a facelift since peels cannot eliminate
302 S. Broadway (M-24) 201 W. Big Beaver Road excessive or lax skin.
248.693.2999 248.524.3622 Facial peels are sometimes referred to as
email from you.
• Use a clear and consistent FROM name
that is recognizable to the reader.
• Include “opt out”, “add us to your ad-
dress book” and “forward to a friend” options.
• Use short and informative subject lines,
avoid long paragraphs and personalize when
possible.
• Avoid ALL CAPS, $ signs, multiple ex-
clamation points!!! and words that alert con-
tent-based spam filters.
• Use a service that allows you to track
results, test options and send both HTML
and plain text versions.
• Segment lists when possible to improve
ability to target content for better results.
• If sending email to @hotmail.com or
@msn.com addresses you must be Sender
ID compliant, visit http://anti-spamtools.org
for information.
Steps to building a permission based email
list:
• Input email addresses of current cus-
tomers, one year is the general rule of thumb.
• Input email addresses of current busi-
ness partners.
• Collect email addresses in your place of
business or at point of sale.
• Collect email addresses at trade shows,
expos and networking events.
• Add a sign-up form on your web site,
include only the information and segments
you will use.
• Send postcards to current mailing list
encouraging recipient to sign up.
Include sign up instructions in all publi-
cations, sales receipts, surveys, articles and
press
“the lunch time peel” because they only take
about thirty minutes. Expect a mild degree of
“tingling” or a slightly itchy sensation. Upon
neutralizing the peel, your skin feels fresh
and smooth without discomfort.
Most individuals find that a peel per-
formed every four to six weeks gives optimal
results and help make skincare products such
as moisturizers work more effectively. The
short term exposure of a higher concentra-
tion of a facial peel on a periodic basis helps
maintain skin health and appearance.
Peels will not remove deep lines. Medical
Laser resurfacing is recommended where
wrinkles are advanced. However, a peel will
often improve the tone, texture, smoothness
and appearance of skin.
Schenden’s Spas offers relaxation and re-
juvenation at three convenient spa locations,
all with extended hours and a full menu of
traditional and medical spa services. Fre-
quently Asked Questions and instant online
gift certificates are available at
www.SchendenSpas.com.
Schenden’s Spa on the Lake (248) 693-
2999.
Michael J. Schenden MD is Board Certi-
fied Plastic Surgeon and Schenden’s Spas
Medical Director.

Small business has big
tax implications
By Lea Wellette
Small-business owners wear many hats.
They are experts in their fields and handle
human resources, information technology
and even tax issues, and taxes often end up
being neglected until the last minute.
But, the smaller the business, the less at-
tention the IRS pays to it, right? Wrong.
Small businesses with assets under $10
million are a focus for IRS tax audits. For this
very big reason alone, it is important for small-
business owners to keep good records. This
also will ensure business owners get the tax
breaks they’re entitled.
Here’s how small-business owners can
stay on top of their tax situations:
Four taxes to know
Small-business owners have an obligation
to withhold federal income tax, and may also
be required to withhold state and local in-
come taxes from their employees’ wages, just
like larger entities. The federal taxes that must
be withheld from employee’s wages are fed-
eral income tax, Social Security tax and Medi-
care tax. Employers withhold half of the total
Social Security tax and Medicare tax liabili-
ties from their employees’ wages and pay the
other half. The federal unemployment tax,
which funds the compensation workers who
lose their jobs receive, is paid completely by
employers.
Depositing taxes
Accurate, timely bookkeeping can save
headaches down the road, and this includes
depositing taxes when they are due. Small
businesses must deposit the federal income
tax withholding along with the employer and
What’s The Biz -- June 2010 7
employee portions of Social Security and
Medicare taxes. This can be done electroni-
cally or by mailing or delivering a payment
with Form 8109 to an authorized financial in-
stitution. Electronic deposits can be made
using the Electronic Federal Tax Payment
System, which is a free, 24/7 system provided
by the U.S. Department of the Treasury. Pay-
ments using this method can be made online
or via phone.
Filing W-2s
Form W-2 reports the wages, tips and
other compensation paid to an employee, as
well as the withheld income tax, Social Secu-
rity tax, Medicare tax and any advanced
Pictured L-R Nick Fallon (H&R Block) Don Rush (Oxford Leader) Holly Bills (Executive
earned income tax credit payments. Director, Oxford Chamber of Commerce).
W-2 forms must be filed with the Social
Security Administration by these dates:
· Paper forms – the last day of February
(March 1, 2010, for 2009 forms)
· Electronic forms – March 31.
H&R Block wins $1,800
These forms can be filed free of charge at
the Social Security Administration’s Web site.
An advantage of this is that copies can be
printed for employees, state taxing agencies,
in free advertising!
The Oxford Chamber of Commerce hosted generously donating $1,800 in FREE adver-
etc. No matter what filing method is used, W- an Affordable Advertising Night with the Ox- tising and also for donating the profits from
2s are due to employees by Jan. 31 (Feb. 1, ford Leader and Sherman Publications in the evening back to the Oxford Chamber of
2010, for 2009 forms). This deadline is met if April. At this event, the Oxford Leader gave Commerce.
the forms are properly addressed and mailed away $1,800 in FREE advertising to one lucky The Oxford Leader recognizes the impor-
to employees on or before the deadline. participant. Our lucky winner was H&R Block tance of keeping small businesses thriving
For more information about small-busi- in Oxford. Congratulations! and is very supportive in those efforts.
ness taxes, visit a tax and financial profes- A special thank you is extended to the The Oxford Chamber of Commerce is ap-
sional. Oxford Leader and Sherman Publications for preciative and thankful for their support!
Lea Wellette is an H&R Block tax profes-
sional in Oxford. You can reach her by call-
ing 248-628-4714 Chamber June Calendar
June 25th-Coffee Talk. This event
is FREE and open to Chamber and
Non-Chamber members. 9:30am-
10:30am in the Oxford Village
Community Room located at 22 W.
Burdick St.
Upcoming Chamber Events
August 20 -Annual Golf Outing,
Oxford Hills Golf
October 9 -Women’s Expo,
November – Ladies’ Night Out
8 What’s The Biz -- June 2010
Spring fashion show a success!
Thank you to Chris Hoard (Oxford Leader), Lisi DeCampos (Ella Fashion), Holly Bills
(Director for Oxford Chamber of Commerce) and Anna Taylor (Pink & Charlie) for all
their hard work and dedication to this event. Chris Hoard (Oxford Leader) chaired, and
Lisi Decampos (Ella Fashions) co-chaired the event. It was because of this successful
team that the fashions show was so successful! Thank you ladies for a job well done!
Businesses give mom a makeover
Cindy Pesta was the “makeover mom”
winner who received 2 free tickets to the Ox-
ford Chamber of Commerce fashion show!
Cindy was excited to be a part of the show
and the makeover! Her table was filled with
friends and family, and her smile lit up the
room!
Cindy looked beautiful wearing clothing
from Ella Fashions, her make up was done by
Eve Organics, and her hair was cut and styled
by Regina Paul Salon.
She was wearing shoes from the Oxford
Family shoe store, carrying a purse from Pink
& Charlie, and had on jewelry from
Beadifferent.
What have you
been missing?
PKSA Karate just opened in the Oxford
Marketplace (162 S. Washington St.)
A Ribbon Cutting was held on Friday
April 30 and a Grand Opening on May 1.
PKSA Karate is dedicated to the high-
est quality of martial arts training.
They are committed to continually en-
hancing their program to address exercise,
drills, safety tips and a realistic approach
to self-defense situations.
They offer a variety of classes for chil-
dren and adults of all ages.
From losing weight to dealing with bul-
lies, their karate programs will help you
become stronger, more confident, and
help with developing important life skills.
The Oxford Chamber of Commerce Spring
Fashion Show continues to bring families to-
gether, and keep girlfriends in touch.
On May 13 Boulder Pointe buzzed with
men, women, and children. With over 100 in
attendance there was a lot of fun, and laugh-
ter that filled the room.
The Lighting Guy created a beautiful glow
that made the entire room feel warm, and re-
laxed.
Thirteen vendors provided an opportu-
nity to shop until you dropped and Spas
and Salons were providing their services for
FREE!
With over 30 auction items, and 15 door
prizes, many walked away with a car filled
with goodies!
If you missed our Spring Show, be sure to
mark our Fall Ladies’ Night Out on your cal-
endar in November!
It will be another fantastic night out with
food, fun, fashion, shopping and gifts!
Before the event Cindy went to Down-
Cindy Pesta (left) and
town Salon where she received a facial from
her daughter Emily,
who nominated her Amy Thomas and a manicure and pedicure.
for the makeover. Soothe your Soul helped relax Cindy with
a free massage.. Wireless Toyz in downtown
Oxford donated a Bluetooth to keep Cindy
safe while driving, Victoria’s Delights is giv-
ing Cindy a night off from cooking, with a
gift certificate, and OC Photoworks in down-
town has offered to take a family picture for
free.
Thank you to all of the businesses that
generously gave of their time, talent, or ser-
vices to make this mom feel and look like a
million dollars!
Pictured L-R (Joe Young, Village Manager) Mary and
Mickey Tankersly (PKSA Karate Owners) Holly Bills
(Executive Director Oxford Chamber of Commerce).
Thank you to
fashion show
sponsors,
volunteers
Thank you to our sponsors
Lakes Community Credit Union was
the main sponsor.
The Oxford Leader and View News-
papers were media sponsors.
Thank you to Johnston Photography,
and Dorothy Johnston for setting up her
studio and taking a complimentary photo
for each of our guests who attended the
show.
Thank you to our businesses:
ABC Tumblebus* A Familiar Taste*
Beadifferent* Boulder Pointe Golf &
Country Club *Chase Bank* Coldwell
Banker Costco * Cottage Inn Pizza* Don
Sherman Financial * Ella Fashions *
Genisys Credit Union* Great Lakes Mer-
cantile* Goddard School *Great Lakes
Athletic Club * HealthQuest* Italia Gar-
dens * Kids Corner & Little Monsters*
Live, Love, Scrap* Myth Golf* Oxford
Bank * Pink & Charlie * Schenden’s Spa*
Silver Lake Golf Club* Soothe Your Soul
* Sweet & Savory* The Tan Company *
Tender Touch Spa * Victoria’s Delights*
‘Wiches’* Wireless Toyz
The Oxford Chamber of Commerce
would like to sincerely thank all of our
volunteers that helped, our planning com-
mittee and the Chair of the event, the
models, the fashion and design consult-
ants, Boulder Pointe Golf & Country Club
and their staff, our presenter, our Spon-
sors Lakes Community Credit Union, The
Oxford Leader, and View Newspapers.
A special thank you goes out to all of
the businesses that supported the event
as either a Vendor or with a donated item
for the silent auction.
The DDA, The Village of Oxford, and
the Lighting Guy. Thank you to the busi-
nesses that offered their services to our
models at no charge, Roosters, Shelly
and Amy at Downtown Salon, The Tan
Company, and Arbonne-Hannah
Cornell-Schroeder.
Thank you to Beadifferent, Pink &
Charlie, and Ella Fashions for providing
handbags and accessories for our mod-
els and Little Lotti, Ella Fashions, and Old
Navy for providing the clothing for our
models.
 What’s The Biz -- June 2010 9
More Oxford Chamber News . . .

Get your VIP Card and save!

The Oxford Chamber of Commerce and the
Oxford Downtown Development Authority are
• Card will help the Chamber and the DDA
further promote the Oxford area.
Protected assets
One of the saddest aspects of as- In addition to funds in retirement and
pleased to offer the “Oxford VIP Card.” Be an Oxford VIP…shop local, dine local sisting clients with bankruptcy pro- pension plans, the following property
As a Card Member you will have access and help your hometown. Look for the Ox- ceedings is discovering that in their ef- may be exempt under the current bank-
to exclusive SPECIAL OFFERS at numerous ford VIP Card window decal to find fort to keep afloat they ruptcy code:
participating businesses, as well as informa- participating businesses. have reached into Home equity - $21,625
tion and updates on all upcoming their assets and ex- Motor vehicle - $3,450
Oxford area events. hausted them before Household items - $550 per item up
If you love Oxford as much as coming in to see us. to $11,525.00
we do, then become an Oxford VIP The purpose of fil- Personal jewelry - $1,450
Card Member today for only $10
ing bankruptcy is to Tools - $2,175
and start saving money at your
favorite stores and restaurants. afford protection to To the extent that a debtor does not
The benefits of becoming a assets to allow debtors use the home equity exemption it can
Card Member are: a fair second chance Attorney James be applied to other assets up to $10,825.
• You save money every time to start over. R. Porritt, Jr. A married couple can essentially
you use it Starting over with double the above amounts.
• You keep your dollars local by no reserve deprives clients of the in- Before emptying every account,
shopping local tended opportunity. please see a bankruptcy attorney.
• You will receive monthly e-
mails announcing new participating busi- Your card is good until April 30, 2011.
nesses and new specials being offered to Call the Oxford Chamber of Commerce at
Card Members only, and proceeds from the 248-628-0410, or go to www.oxfordvipcard.org
purchase of your get your card and start saving today! James R. Porritt, Jr.
ATTORNEY
Where to use your VIP card 30 Years Real Estate Experience
Lifetime Wellness Live, Laugh, Love & Scrap Licensed Broker • Chairperson of County Bar R.E. Comm
Family Chiropractic Pink & Charlie
Italia Gardens Member American & State Bar R.E. Sections
Margot’s Gallery and Frame
Veolia E.S. Solid Waste
Patterson Pharmacy
Ox Bar & Grill
Oxford Family Shoes 248-693-6245
Chic Antiques Oxford True Value Hardware
A&A Flower Shop Oxford Wine & Beverage SIMPLE WILLS e Fr
Achatz Handmade Pie Co. Patterson Pharmacy • Self directed disposition of assets Con e Init
Anytime Fitnes Patriot Creative Video • Your choice of administrator s ulta ial
Burdick Street Station Sister’s Hair Care • Your choice of Guardian for minors tion
Covered Wagon Saddlery Snap Fitness
Ella Fashion Soothe Your Soul
• Your choice of Trust for minors to be set up after your passing.
Goddard Preschool Sylvan Learning Center “Avoiding Probate” does not justify the cost or inconvenience of setting up a Living Trust and maintaining it for the
Goodwill Industries of Mid Michigan Tan Company of Oxford rest of your life. Michigan’s unsupervised probate procedure is inexpensive, uses preprinted forms, avoids formal
H&R Block Victoria’s Delight accountings, court appearances, or approval of asset disposition.
Head to Toes Spa Villa de Goochi Salon & Spas
Healthy Smile Center VIP Tanning
For Sale By Owner
Jet’s Pizza
Johnston Photography
Wiches
Wireless Toyz TRANSACTION Short Sales
JP’s Piano Moving Procedures & Negotiations
• Advice, preparation of Purchase Agreement,
More Oxford Chamber News Next Month! Mandatory Disclosures & related documents. If You Must Sell Your Home
• Coordination of financing, inspections, surveys,
HEALTHY SMILE CENTER
Personalized Gentle Care General Insurance
Insurance Protection for your
appraisals, title work & closing
And Cannot Without A
Reduction In Your Mortgage
For The Entire Family Cash To New Mortgage Transaction 1/2of 1% Balance, Call For An
New Modern Office With BUSINESS • HOME • AUTO Seller Financed Sales 1% Appointment.
State-of-the-Art Equipment Immediate Coverage
9 N. Washington (Land contracts, private mortgages, lease with option)
MarthaVega-Crist,DDS Friendly, Personalized Service
(M-24 - Lapeer Rd.) • Oxford
248-969-4840 Serving The
Orion/Oxford
436 S. Broadway (M-24) , Suite C • Lake Orion
Area
The For 56 Years “For All Your Family Pharmacy Needs”
BLUE BUTTON www.hastingsmutual.com
Patterson
Creative
on our website
Prescription Pharmacy
Embroidery
Computerized Embroidery & Monogramming
links YOU to all Custom Designs, Personalized Gifts
of our PICTURES 1 S. Washington St. • Oxford Business, School & Team Logos • Varsity Jackets
1097 South Lapeer Road • Oxford 248-628-2538 • Fax 248-628-0721
Go To oxfordleader.com 248-628-2565 • www.dkpins.com
Tim Davidson, R.Ph.
10 E. Burdick St. • Oxford
248-628-9531
10 What’s The Biz -- June 2010
Save money on straight teeth! Are you using the right toothpaste?
®
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Invisalign® is the CLEAR WAY to dedicated to toothpaste, choosing a brand
straighten your teeth. can be overwhelming. Use the toothpaste and
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paste helps remove plaque Center
• Zoom! Theeth Whitening - Brighter Sign up to receive (a sticky, harmful film of bac-
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teeth. Fluoride makes the John M.
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Fluoride is a good thing.
Seal of Approval: Look for the ADA
(American Dental Association) seal of ap-
John M. Khoury Jr., DDS proval for confirmation that safety and effi-
1120 S. Lapeer Rd. • Oxford, MI 48371 cacy of the brand has been proven in clinical
trials.
OxfordSmileCenter.com Is brushing enough? Brushing thor-
Dr. Khoury supports the local community with elementary educational visits, oughly after each meal helps. Flossing your
Halloween candy buy-back and support of school athletic programs teeth every day to remove plaque and food
particles between teeth and at the gum line is
RSVP today 248-969-SMILE just as important.
We’re The #1 Choice...
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Graston Technique can help get
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Feeling a little stiff after surgery?
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Consultations Does shoulder or elbow pain prevent
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Our Specialties The Graston Technique could be just
Include: the thing to iron out tangled tissue, elimi-
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• Neck & Back Pain
the things you need to do.
• Headaches & Migraines
All eight HealthQuest Physical Therapy
• Shoulder, Hip & Knee Pain
clinics have recently added a new treat-
• Post-Surgical Rehabilitation
ment technique called the Graston Tech-
• Total Motion Release
Dan Garr, MPT nique to the health care services we offer
• Auto, Sports & Work Injuries
our patients.
• Foot & Ankle Sprains & Strains OXFORD
This remarkable procedure allows us
• Hip & Knee Replacement Rehab 53 S. Washington St.
• Elbow Conditions
to detect and treat areas of “scar tissue”
• Women’s Health 248-236-0035 or adhesions in muscles, tendons and liga-
ments that can lead to pain and limit your
• Educational Presentations
activities.
• TMJ
• Total Motion Release
The Graston Technique is a noninvasive
procedure that uses stainless-steel instru-
6 a.m. to 8 p.m. Monday - Friday • 8 a.m. to Noon Saturday ment that glide along a patient’s muscles,
Quick Scheduling • Most Insurances Accepted tendons and ligaments and acts like a “scar
Flavor? Choose whatever flavor is most
appealing to you (and especially kids) so
you’ll brush at least two minutes or longer.
Paste or gel? It’s a matter of personal pref-
erence. Gels offer soft consistency and a
wider range of flavors. Pastes are creamy
and usually leave a fresh minty feeling in your
mouth.
Propensity towards cavities or tartar
buildup? Choose a brand offering cavity and
tartar protection. Tartar-control toothpastes
use sodium pyrophosphate to keep tartar from
forming above the gum line but they do not
remove existing tartar.
Be sure to schedule regular professional
cleanings.
Heat or cold sensitivity? Check with your
dentist to see if this is a symptom of a prob-
lem and choose a brand that strengthens sen-
sitive teeth.
Want whiter teeth? Toothpastes help
clean and polish tooth enamel. Newer pastes
are aimed at safely removing stains. For best
whitening results consult your dentist for a
professional bleaching formula.
For more information call (248) 969-SMILE
or visit www.OxfordSmileCenter.com.
Dr. Khoury supports the local community
with programs such as Halloween candy buy-
back, Donated Dental Services, elementary
educational visits and support of school ath-
letic programs.
tissue” stethoscope.
When knots or areas of scar tissue are
encountered, both the physical therapist
and the patient sense a restriction.
The instrument then can be used to
breakup these restrictions.
Minor discomfort (similar to a deep tis-
sue massage) during treatment is normal
and expected.
Stretching and controlled resistance ex-
ercised are often used in conjunction with
Graston to assist in returning the in-
jured tissue to normal.
Would you like to experience the ben-
efits of the Graston Technique. Call Dan
Garr at (248) 650-4404 ext. 212.
This remarkable
procedure allows us to
detect and treat areas
of ‘scar tissue’ or
adhesions in muscles,
tendons and ligaments
that can lead to pain
and limit your activities.

What now?
Rebuild financial stability with help
from Lakes Community Credit Union
Did it happen to you? Did it happen to a
family member, or one of your friends?
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Your place of busi-
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people, and perhaps
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You may have lost
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now, you may be start-
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There’s talk that our Carolyn Chevrier is
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work or hire new help.
People are starting to spend more, helping
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Beware of debt counselors you’ve seen
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centers - ACCEL. You can work with ACCEL
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Hey Oxford!!
oxfordleader.com or call 248-628-4801
What’s The Biz -- June 2010 11
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Make payment arrangements on past due
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settlement amount in full.
Open a credit card with a small credit limit.
Don’t use it – or, if you do, pay if off each
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What if you need a loan? Unsecured loans
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Lakes Community Credit Union cares
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Issues
June 16 - The Oxford Leader
June 16 - The Lake Orion Review
If you didn’t read last
4 Health & Wellness June 23
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12 What’s The Biz -- June 2010

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