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Project Objective:
Increase the number of
Dognition tests completed
Dognition
Personality
Dimension?
IV: ?
Speed of
game
completion?
Breed
Neutered?
IV: ?
IV: ?
Breed
group?
IV: ?
Previous
behavioral
training?
Personality traits?
Demographics
Knowledge
-seeking?
Easily
bored?
Education
IV: ?
IV: ?
IV: ?
IV: ?
IV: ?
Dog History
Interaction with
Dognition and Product
When?
Where?
Technology
interactions
Promotions?
Internet
browser?
Phone,
tablet, or
desktop?
IV: ?
Breed
type?
Purebred
vs. others?
Features of Testing
Circumstances
Socioeconomic Age
status
IV: ?
Dog
ownership
Interest in
breeding?
Time
of year
IV: ?
IV: ?
# dogs Dogs
History Ever bred
owned owned in buying dogs?
now
lifetime
pureIV: ?
breeds?
IV: ?
IV: ?
Day of
week
IV: ?
Time of
day
Geographic
location
IV: ?
At home
or at
work?
IV: ?
Within
USA
IV: ?
Outside
USA
IV: ?
60 Minutes
show?
Internet
searches?
IV: ?
IV: ?
Recommendations?
Free start?
IV: ?
Operating
system?
IV: ?
From who?
IV: ?
Through what
channel?
IV: ?
IV: ?
To learn more about how to construct and use SPAPs, please refer to the Using SPAPs to structure your thinking videos in Data Visualization and Communication with Tableau (https://www.coursera.org/learn/analytics-tableau).