Jonathan Balsamo

Museo Valenzuela

Museo bilang Konsepto, Kuwento at Karanasan

Museo bilang Tagapagmulat ng/sa Lipunan
Paano gagamitin ang museo sa pagtuturo?
Paano kung wala o malayo ang museo?

Museo bilang Konsepto

A museum is a non-profit, permanent

institution in the service of society and
its development, open to the public,
which acquires, conserves, researches,
communicates and exhibits the tangible
and intangible heritage of humanity and
its environment for the purposes of
education, study and enjoyment.
International Council of Museums (ICOM) Definition

character of a museum

non-profit
permanent institution
open to public

DUTIES of a museum

service of society
and its
development

Functions of a museum

Acquisition
Conservation
Research (including
documentation)
Communication
Exhibition

PURPOSE of a museum

Education
study
enjoyment

What is more important:

Collections
or
Story?

COLLECTION OR
STORY?

Much more than by their

collection, museums are
defined by the stories they
tell.
- Jasper Visser
themuseumofthefuture.com

Museums tell Stories

People usually assume that

museums are primarily
collections of objects, but they
are not
Frank Howarth
http://australianmuseum.net.au/blogpost/at-themuseum/telling-stories#sthash.IK5ZJcb0.dpuf

Museums tell Stories

Museums are about stories and knowledge,

with people using the collections as catalysts

and information carriers for those
conversations
museums would re-invent themselves when
they realise that they are not about things, but
are for people

Stephen Weil

http://australianmuseum.net.au/blogpost/at-the-museum/tellingstories#sthash.IK5ZJcb0.dpuf

Museums tell Stories

The value of the Museums

collections resides in these stories

that tell how the objects came to be
here, how they help us make sense
of this world and how they help
shape our futures.

http://australianmuseum.net.au/blogpost/at-themuseum/telling-stories#sthash.IK5ZJcb0.dpuf

IDENTITY

Source of Funding

Collection

Story to Tell

Private

Natural history and

natural science

Science/Nature

Public National

Science and
technology

Science/Nature

Public Local

General/History

History/Culture

Art

History/Culture

The power of stories

Stories matter. Stories have been

used to dispossess and to malign,
but stories can also be used to
empower and to humanize. Stories
can break the dignity of a people,
but stories can also repair that
broken dignity.
Chimamanda Ngozi Adichie

PERSPECTIVE

"Until the lion tells his

side of the story, the tale of
the hunt will always
glorify the hunter." - Zimbabwean
Proverb

storytelling

Since the very beginnings of man,

storytelling has been at the heart of
human existence. From the very first
pictures drawn on the walls of caves to
our blogs and "tweets" of today we are
& always have been storytellers.

storytelling

Possibly, in no other place is storytelling

more prevalent than in our museums.

Since the earliest "public" museums,
dating back to around 530 BC (EnnigaldiNanna's museum) stories and accounts of
history, invention, art and our natural
world have been told through artifact
collections and exhibits.


Museums tell
stories.
What story?
How?

STORY OF WHAT?

Development/ Evolution
Rise and Fall and Rise Again
Heroism
Human Interest Love, Hope, Unity

MESSAGE OF THE
STORY

What is the theme/ point/

message/ lesson of the
story?

How does it tell the

story?

Exhibit:
Display of Collections
Text/Labels

Design:
Lighting, Use of Space, Colors

RECENT TRENDS

From No Touch to Touch Me

(Interactive)

From Display of Original Artifacts to

Reproductions and Replicas
From No Cameras Allowed to Feel
Free to Take Photos

Collection
s

Labels/
Text/
Titles

MESSAGE OF
THE STORY
THE MUSEUM
INTENDS TO
TELL

Design:
How the
collections are
displayed
(Space,
lighting)

Other activities
of the museum

Conservatio
n

Cultural Preservation

Exhibitions

Publications

Events

Social Media

Documentation

Cultural Promotion

Cultural Awareness
Cultural Development
Mixed
Private

Arts

History/
Culture

Religious
(Church leaders etc. )

Education
(Schools)

Business
(Businessmen)

Government
(National/Local)

Senior Citizens

Public

Science
Youth

MUSEUM

Location
Market (audience)
Resources (Financial, etc)
Content/Collections

Cultural
(Artists, IPs, etc..)

Socio-Civic Orgs

COMMUNITY

Paano gagamitin ang

museo sa Pagtuturo?

Bilang lakbay-aral:

Paghahanda (ano ang makikita)

Pagpaparanas
Pagpopoproseso ng karanasan (ano
ang nakita, ano ang naramdaman,
ano ang natutuhan)

Paano kung
walang museo?