CATHERINE PICKARD PORTFOLIO

0115 967 7707 | custcare@fhbb.com

VISION
Non Invasive Prenatal Testing

A safe, accurate and reliable prenatal test,

screening for three life-altering conditions
using just one simple blood draw.

Downs Edwards Pataus

syndrome syndrome syndrome

The Vision prenatal test offers

100% accurate gender identification
from as early as 10 weeks

What are the benefits of Vision

London laboratory

Only one blood Lowest failure rate Quickest

tube required turnaround time

Whole genome Early detection Detailed

sequencing results report

0115 967 7707 | www.future-health-biobank-diagnostics.com

FUTURE HEALTH BIOBANK Vision launch banner stand

The Vision prenatal screening test, a sub brand of Future Health Biobank, required a banner stand for the the
officially launch of the service at The BabyShow, London 2016. .
 Umbilical cord stem cell banking
VISION
Non Invasive Prenatal Testing Future Health Biobank is a global company operating in over 70 different countries.
With over 100,000 samples stored from over 65,000 families we are proud to be the
most trusted and experience family bank

Vision is a highly sensitive prenatal test that can be carried out as early as 10
weeks into a pregnancy, using just one simple blood draw. What are stem cells? How are stem cells collected?

This test screens for the following conditions;

Downs Edwards Pataus

syndrome syndrome syndrome Stem cells are the building blocks
of life, they create a direct link
between your childs good health
at the time they are born and their
How does the test work? good health in the future. Should
your child face any of a vast range
of health issues in later life, stem
cells may be the key to repairing
and restoring their health.
Cord blood stem cell collection
is an incredibly simple process
in which these unique cells are
collected from the placenta and
umbilical cord once your baby
has been safely delivered. These
cells are then sent off to the
laboratory to be tested and
prepared for storage.

Your healthcare professional The blood draw The sample is posted

will discuss and will then be performed by back to our Cord blood stem cells can presently be used to treat over
order the test your healthcare professional London laboratory 85 different conditions, including leukaemia and thalassaemia

Results will be sent to your The sample will be analysed

healthcare professional at our laboratory for
within 5 days

The Vision prenatal test offers

100% accurate gender identification
from as early as 10 weeks

+9614 722 830 / +9614 722 840 | infoLB@fhbb.com | www.futurehealthbiobank.com/lb

V1
+9614 722 830 | www.future-health-biobank-diagnostics.com

FUTURE HEALTH BIOBANK Vision launch leaflet

The Vision prenatal screening test, a sub brand of Future Health Biobank, required an A5 leaflet to be given
out as part of the officially launch at The BabyShow, London 2016. Also included on the reverse, an upsell of
cord stem cell collection service.
FUTURE HEALTH BIOBANK Icon set

As part of the new Future Health Biobank website overhaul, I provided a large set of icons, of which the
set featured is a part of. These were to be used through out the site to refer to various services and draw
attention to particular areas of the site.
.
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Parent and healthcare professional

collection instructions for maternal
and umbilical cord blood

FUTURE HEALTH BIOBANK Sample collection instructions

As part of a brand revamp I redesigned the cord blood and cord tissue instruction booklets that are used
by the Healthcare proffessional at a time of birth. Originally photography was used as a step by step guide,
however as this booklet also contained instructions for the client/parent it necessary revamping with a more
friendly and less clinical approach
CPS TRAVIS PERKINS PLC Style guide

As part of a project for CPS webite I was required to create a style guide as an aid to the engineers
creating the website.
CPS TRAVIS PERKINS PLC Error page illustrations

As part of a project to redesign the CPS webite I was required to create Illustrations for the
numbered error pages. They needed to be humourous to appeal to the market.
 1
2
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6 Dear all, I would like to... More Information.
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Menu +
P01 2014 Plan Profit & Loss
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Dear all, I would like to... More Information.

Reports Contacts Quicklinks

South East Region
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Contacts Products
South East Region
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6 Dear all, I would like to... More Information.
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South East Region
Featured News Dear all, I would like to... More Information.
Reports Quicklinks
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Please find to follow the 1

marketing communications
2
updates for week 14.Coniston
March 2014 presentation pack 3
News ....More Information.
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News Support

My Tile Share Price Services Custom Tile

HOWDENS JOINERY LTD Howdens portal

I designed the interface for Howdens Portal, that was to be renamed the Howdens Hub. This is the
companys central online communication system. This was to be a radical overhaul in preparation
for the upgrade to SharePoint 2013.
HOWDENS JOINERY LTD Explainer video

As Howdens Joinery is a trade only business. They needed a way of reaching the end customer
and explaining what they needed to do in order to buy from Howdens. I pitched an explainer video
placed on the homepage of their website was the answer.
HOWDENS JOINERY LTD Icon set

As a regular part of my role I was to create digital assets for the Howdens internal
communication systems.
HOWDENS JOINERY LTD Brandguidelines

In order to keep up with their ever changing brand. Howdens required a new look fo their brand
guidelines as well as undating the content.
HOWDENS JOINERY LTD Web development team infographic

As part of team building within the web development department.

I designed an infographic to illustrate the role of each team member
THANK YOU
GE T IN TOUCH

07909 335295

cjpickard1@gmail.com