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Fundamental Analysis - Relative Economic Strength Model

The relative economic strength model determines the direction of exchange rates by
taking into consideration the strength of economic growth in different countries.
The idea behind this approach is that a strong economic growth will attract more
investments from foreign investors.
Another factor bringing investors to a country is its interest rates. High interest rates
will attract more investors, and the demand for that currency will increase, which
would let the currency to appreciate.
Conversely, low interest rates will do the opposite and investors will shy away from
investment in a particular country. The investors may even borrow that country's
low-priced currency to fund other investments. This was the case when the
Japanese yen interest rates were extremely low. This is commonly called carry-trade
strategy.
The relative economic strength approach does not exactly forecast the future
exchange rate like the PPP approach. It just tells whether a currency is going to
appreciate or depreciate.

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