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Five Elements of Strategy:

1) Arenas:
Top India Business School offering MBA, FPM, PGPWE courses.
Situated in the capital of Chhattisgarh i.e. Raipur.
Preparing students for corporates, research scholars and developing working professionals
through Management development programs.
2) Vehicles:
Good faculty, infrastructure, management and support staff.
Have association with international B-schools for exchange programme, faculty development
courses in association with good foreign universities.
3) Differentiators:
Good corporate relations, good media presence and good research work.

State of the art infrastructure, good e-resources like CMIE, Crisil and Bloomberg for students.
Good financing option for students with collaboration with Banks like SBSI, IDBI, ICICI and
many more.
Best selection procedure with priority to good attributes in future leaders.
Continuous interaction with corporate and training of faculty to make students ready for dynamic
world.
4) Staging:
Speed will be gradual, will focus on quality and quantity.
Will take new initiatives but keeping the core business in mind.
More B-schools, journals and e-resources partnership.
Global presence through industry interaction week, participation in global competition etc.
5) Economic logic:
Adequate batch size.
Comparable fees with other IIMs.
Focusing on quality rather than quantity.
Attracting world class faculty through various programs like Faculty Development Programme.

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