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Deepwater Drilling:
Driven by Culture?
Asif Zafar, Amir Soltani, and the SoftSkills team
Uncertainty Avoidance
Index (UAI)
The UAI is a measure of how
comfortable a culture is in dealing
with uncertainty. Are the people in a
society comfortable with unstructured,
unpredictable, or ambiguous situations?
Are they flexible? Are they tolerant of
change? If people are flexible, they
Masculinity (MAS)
The masculinity dimension represents
a preference for domination in a
culture. Are people always trying to
be the best or the first? Are people
very materialistic or very caring? Is
the society driven by superiority or
cooperation? In a culture with a high
MAS, people are willing to accept high
job stress to win (i.e., to achieve success
and acquire wealth). Gender roles are
clearly differentiated. The dominant
values in a low-MAS culture would be
relationships and quality of life. People
will care more outwardly for each other.
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Soft Skills
Individualism
This is a measure of whether a
cultureisindividualistic or grouporiented. In a highly individualistic
culture, one isessentially concerned
about the interest of oneself. On the
other hand,in a group-oriented or
collectivistic culture, the larger interests
of a group far outweigh the narrow
interests of an individual. The society
iscohesive.
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