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a Career in
Exhibitions
and Events?
Exhibitions and Events Mean Business
www.iaee.com
www.exhibitionindustryjobs.com
2015 IAEE All Rights Reserved
Exhibition Organizer
Exhibition Organizers create, produce and manage the exhibition.
Exhibition
Organizer
Supplier/Contractor
Supplier is a term used for a company that provides products and services to
support the exhibition or event. Contractors that serve exhibitions and events
include convention centers and other exhibition venues, hotels, housing
and registration service providers, transportation companies, general
service contractors, technology providers, etc. Entry-level opportunities
include sales, account management and operations. Some common titles
include operations director/manager, account executive, exhibit service
manager and sales director/manager. Some industry professionals begin
their careers in the industry on the contractor/supplier side, gaining valuable
experience, and then move into a position as an exhibition organizer.
Contractor
Exhibitor
Exhibitor
Exhibitor is a term used for a company that exhibits at an exhibition or event. Common job titles often include the
words marketing/communications/advertising manager, specialist or administrator. These people, depending on
their position within the company, may manage trade show logistics and operations, handle the advertising, or
administer the public relations program for a few or a large number of events.
14 Market Sectors
>>Business Services
>>Consumer Goods
>>Discretionary Consumer
Services
>>Education
>>Food
>>Financial, Legal and Real Estate
>>Government
>>Building, Construction, Home
and Repair
>>Industrial/Heavy Machinery and
Finished Business Inputs
>>Communications and
Information Technology
Show Management
Sponsorship Sales
Sponsorship Sales Director
Commission Rate %
Sponsorship Sales Manager
Commission Rate %
Sponsorship Sales Representative
Commission Rate %
Sales Management*
Operations
For-Profit Association
$93,333
$137,875
$102,500
$80,233
8%
10%
7%
7%
10%
23%
For-Profit Association
$64,846
10%
$58,361
13%
$42,692
11%
$86,174
9%
$60,302
11%
$55,844
12%
$87,500
7%
$59,375
9%
$37,500
15%
$88,231
10%
$60,808
8%
$45,000
18%
Marketing*
Title & Base Salary Average
For-Profit Association
Vice President, Marketing
$160,000
$134,857
Group Marketing Director
$106,250
$110,200
Marketing Director
$80,680
$88,543
Marketing Manager
$56,127
$60,750
Other Compensation % of base
8%
10%
Benefits % of base
15%
17%
Skills Needed
Opportunities abound for individuals seeking a dynamic and challenging career in the exhibitions and events
industry. Employers are looking for individuals who are enthusiastic, creative, have a good attitude and are team
players. Having an entrepreneurial mindset, as well as the ability and interest to constantly look for opportunities
in the marketplace for the organization, is also helpful. By their very nature, all jobs in the exhibitions and events
industry require that the people employed in the industry:
>>be detail-oriented
>>have the ability to develop and follow timelines
>>be able to effectively manage multiple tasks
>>be customer-focused
>>be enthusiastic
>>have a good attitude and can-do spirit
>>be team-oriented
>>be a strategic planner
>>have knowledge in finance (i.e. budgeting,
invoicing and collecting)
>>have an understanding of social media marketing
marketing/communications/public relations,
The amount of experience and industry knowledge found at an average IAEE meeting is almost
staggering. Im fortunate to have a great group of resources, and most importantly friends that Ive
gained through my time as a member.
Alex Land
City/State/Zip/Country
City/State/Zip/Country
Telephone
E-mail
Name of College/University
Check# __________________________________________
Mail: 12700 Park Central Dr., Ste. 308, Dallas, TX 75251 USA
All payments are to be made in U.S. Dollars. Please make checks and wire
transfers payable to Intl Assoc of Exhibitions and Events.
E-mail: membership@iaee.com
5. Questions?
IAEE Membership Dues can be paid by Visa, Master Card, American Express,
Discover, Wire Transfer or Check.
Visa
Master Card
AMEX
IAEE
Discover
* The CEIR Foundation is a non-profit foundation dedicated to ensuring the success of the exhibitions and events industry as the premiere marketing medium by supporting
research, promotion and education. The money raised has helped fund multiple education programs, and research specifically designed to promote the advancement of the
industry and educate future industry leaders. Make your contribution today to support the critical research that CEIR provides: http://www.ceir.org/foundation.
** 2% of your dues is not deductible for federal income tax purposes because it is attributable to lobbying. The balance of the dues paid to IAEE are not deductible as
charitable contributions, but may be deductible as business expenses. Check with your tax adviser.
The information you provide is held in a database. Sometimes your mailing address may be made available to external companies for marketing purposes. If you do not wish
your details to be used for this purpose, please write or fax us your request.
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