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SEE PROFILE
ARTICLE
JOURNAL
10.1177/1096348002238882
Hancer,
George
OF HOSPITALITY
/ RESTAURANT
& TOURISM
EMPLOYEES
RESEARCH
JOB SATISFACTION
85
86
Growth in the interest of the quality of work has caused researchers to investigate various aspects of jobs and their contributions to improving productivity over
a long period of time. Among these aspects, job satisfaction is considered the most
often researched organizational variable in the organizational behavior literature
(Blau, 1999; Kiechel, 1989). Locke (1976) conducted a review of job satisfaction
and stated that more than 3,350 articles had been written about job satisfaction
between 1957 and 1976. A literature search using the ABI/Inform search engine
was conducted for the current study using job satisfaction as the selected subject.
For the years 1978 through 2001, this search identified 4,019 citations. Beck
(1990) reported that almost all aspects of job satisfaction, including various theories, measures, and definitions, as well as the motivational, emotional, and informational components, have been discussed in the management literature.
THE INVESTIGATION OF JOB SATISFACTION
87
Motivation and job satisfaction research in the hospitality industry has been
performed using a variety of instruments and populations. Sneed (1988) used the
Job Characteristics Inventory to survey school food service supervisors and
employees. The finding was that the employees were generally satisfied with their
jobs and that there was no significant difference between the two groups in level of
satisfaction.
The Job Descriptive Index was used by Tas, Spalding, and Getty (1989) to
examine the employee turnover process for full-time and part-time employees by
identifying job satisfaction determinants. They found no statistically significant
differences between part-time and full-time employees on their level of satisfaction with present pay, supervision, coworkers, and job in general.
K. Smith, Gregory, and Cannon (1996) found that intrinsic factors were not the
major source of job satisfaction for employees from 94 lodging companies in the
United States. Extrinsic factors for employees were more important than intrinsic
factors in their research. On the other hand, a recent study conducted in Hong
Kong to investigate hotel employees choice of job-related motivators revealed
that maintaining high satisfaction with extrinsic factors does not ensure actual satisfaction; therefore, intrinsic factors must be satisfied as well (Wong, Siu, &
Tsang, 1999).
Ghiselli, LaLopa, and Bai (2001) used the MSQ short form to identify the satisfaction levels of food service managers. Their average satisfaction score was
73.8 (n = 12.4, SD = 12.4). The facets receiving the highest levels of satisfaction
were activity, social service, security, and moral values. The facets receiving the
lowest satisfaction scores were compensation, recognition, company policies and
practices, and social status. They also found that job satisfaction did not vary significantly among the managerial categories or by gender, marital status, ethnicity,
education, or length of industry experience.
To investigate the relationships of customer focus and job satisfaction, job
involvement, and job security for quick-service restaurant employees, Dienhart
and Gregoire (1993) conducted research in a national restaurant chain. The results
of their study suggest that as an employees job satisfaction and job security
improve, his or her customer focus would also improve. Spinelli and Canavos
(2000) examined the data from a survey of hotel employees and guests to determine the extent of a relationship between employee and guest satisfaction and
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89
90
Procedure
91
indicated the strength of the association among variables in the observed variable set.
Limitations of Method
The demographics of the respondents are shown in Table 1. Of the respondents, 38.2% were males and 61.2% were females, the mean age was 26 years, and
the mean years of job tenure was 2.5. With respect to education, more than 52% of
the respondents indicated that they had some college or posthigh school technical education, and nearly 18% were college graduates. Two thirds of the respondents were full-time employees in the restaurant. Nearly 71% were members of
the waitstaff, with the remainder working in a variety of positions. All job categories in the restaurant were represented. Characteristics indicated the respondents
of the restaurants were similar.
Analysis of Results
Overall job satisfaction raw scores were determined by adding up the values
for the 20 items of the MSQ short form. Cronbachs alpha for the current study
was .90, indicating high scale reliability. Listing the scores of the facets from high
to low allows an assessment of sample preference in relation to the job (see Table
2). A list of descending mean scores is presented with standard deviations of the
MSQ short form items calculated. Security, social service, moral values, and
activity had the highest level of satisfaction mean scores. Authority, social status,
advancement, and compensation had the lowest level of satisfaction mean scores.
The raw scores for the MSQ scale can be converted to percentile scores using
the normative data provided for the short form of the MSQ (Weiss et al., 1967).
Because there is no norm group available for the restaurant employees in the MSQ
manual, the raw scores of this surveys respondents were listed from lowest to
highest and then converted to a percentile score using SPSS. Using these percentile scores, employees who had low, average, and high levels of job satisfaction
were found. Weiss et al. (1967) suggested a percentile score lower than 25 would
indicate a low level of satisfaction and a percentile score higher than 75 would
indicate a high level of satisfaction.
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Table 1
Respondent Characteristics and Overall Job Satisfaction Mean Scores
Characteristic
Age (years)
Younger than 19
20 to 25
26 to 31
32 to 37
38 to 43
44 and older
No response
Gender
Male
Female
No response
Education
Some high school
High school graduate
Some college/technical
College graduate
Graduate degree
No response
Job tenure
Less than 3 months
3 months to less than 1 year
1-2 years
2-5 years
5-10 years
10 years or more
No response
Job type
Waiter/waitresses
Cook
Bartender
Variety of positions
No response
Job status
Part-time
Full-time
No response
na
Percentage
Job
Satisfaction
b
Score
SD
131
364
137
66
54
36
10
16.4
45.6
17.2
8.3
6.8
4.5
1.2
74.07
72.67
71.93
75.45
79.61
84.42
11.17
12.18
12.64
11.40
10.82
9.95
305
488
5
38.2
61.2
0.6
72.63
74.85
12.49
11.91
41
192
417
127
15
6
5.2
24.1
52.3
15.9
1.9
0.8
76.84
75.22
73.33
73.29
75.71
12.42
12.25
12.15
12.32
9.77
113
215
144
212
73
32
9
14.2
26.9
18.0
26.6
9.1
4.0
1.1
77.82
74.65
73.01
71.95
72.69
77.55
9.02
12.32
12.78
12.60
11.97
12.27
563
111
42
74
8
70.6
13.9
5.3
9.3
1.0
73.96
71.75
75.05
77.00
11.72
13.18
11.52
13.79
265
527
6
33.2
66.0
0.8
74.18
73.91
11.43
12.50
a. N = 798.
b. The possible range was from 20 to 100.
The possible range for raw scores, assuming a response to all items, is from 20
to 100. In the present study, a raw score of 67 or below would fall into the low
motivation category, and a raw score of 83 or higher would fall into the high motivation category. Respondents in this study were categorized as having job satisfaction that was classified as a low level of satisfaction (50.2%, 386), an average
level of satisfaction (25.6%, 197), or a high level of satisfaction (24.2%, 186).
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Table 2
Respondent Job Satisfaction Results for MSQ Short Form (N = 798)
Facet
Security
Social service
Moral values
Activity
Responsibility
Working conditions
Coworkers
Variety
Independence
Supervision-Technical
Creativity
SupervisionHuman relations
Ability utilization
Achievement
Recognition
Company policies and practices
Authority
Social status
Advancement
Compensation
Type
Ma
SD
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
General
General
Intrinsic
Intrinsic
Extrinsic
Intrinsic
Extrinsic
Intrinsic
Intrinsic
Extrinsic
Extrinsic
Intrinsic
Intrinsic
Extrinsic
Extrinsic
4.2
4.1
4.1
3.9
3.9
3.9
3.8
3.8
3.8
3.7
3.7
3.6
3.6
3.5
3.3
3.3
3.3
3.3
3.3
3.1
0.8
0.7
0.8
0.7
0.9
0.9
1.0
1.0
0.9
1.0
1.0
1.1
1.1
1.0
1.2
1.1
0.8
1.0
1.0
1.2
Factor Analysis
Principal component analysis using varimax rotation was used for the study to
explore the dimensions in the data set. Items with eigenvalues greater than 1 were
retained in the factor. In addition to the eigenvalue criterion, the scree plot was
visually inspected to decide how many factors should be retained. A four-factor
structure (see Table 3) has been captured from the instrument. Cumulative variance explained by these four factors was 55.5%.
Factor 1 contains 7 items. Supervision-technical, supervisionhuman relations, company policies and practices, recognition, and compensation that
appeared to represent extrinsic job satisfaction were loaded on this factor. Two
items about supervision measure the extent to which one is satisfied with his or her
supervisors behavior and decision-making ability during the performance of the
job. Company policies and practices, working conditions, and compensation
measure the extent to which individuals are satisfied with the organizational and
managerial characteristics of a company and its pay system. Recognition measures the extent to which one is satisfied with his or her feelings of receiving favorable notice or attention resulting from doing the job. Working conditions and
coworkers, originally general satisfaction items, also loaded on Factor 1. The percentage of total variance explained by the first factor was 35.9. This factor was
named Extrinsic Job Satisfaction.
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Table 3
MSQ Short Form Factor Analysis for Nonsupervisory Restaurant Employees
Facet
Supervision-Technical
SupervisionHuman relations
Company policies and practices
Working conditions
Recognition
Coworkers
Compensation
Social status
Ability utilization
Authority
Achievement
Social service
Variety
Security
Activity
Moral values
Independence
Creativity
Responsibility
Advancement
Eigenvalue
Percentage of total variance explained
Cumulative variance explained
Factor 1
Factor 2
Factor 3
Factor 4
Original Scale
Communality
.81
.75
.46
Extrinsic
Extrinsic
Extrinsic
General
Extrinsic
General
Extrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Intrinsic
Extrinsic
.71
.70
.58
.58
.64
.40
.36
.60
.62
.46
.63
.48
.49
.50
.46
.41
.42
.74
.73
.53
.76
.75
.68
.67
.66
.60
.43
.73
.73
.68
.58
.53
.47
.65
.63
.57
.55
7.17
35.87
35.87
1.78
8.93
44.80
1.13
5.66
50.46
1.01
5.04
55.50
95
Factor 2 comprises 6 items. Social status, ability utilization, authority, achievement, social service, and variety were loaded on this factor, representing original,
intrinsic job satisfaction items. Authority and variety measure ones satisfaction
with controlling others and doing different activities in a job. Ability utilization
and achievement measure the extent to which individuals are satisfied with the
feeling of success and being able to use their abilities in a job. Social status measures the extent to which a person is satisfied with his or her job in terms of being
recognized by others by working in a job. Social service measures the extent to
which one is satisfied with having an opportunity to do things for other people.
The percentage of total variance explained by Factor 2 was 8.9. This factor was
named Intrinsic Job Satisfaction.
Factor 3 includes 4 items. These items were security, activity, moral values,
and independence. Security measures ones satisfaction with the signs of existence or nonexistence of job security. Activity measures the extent of ones satisfaction with performing a dynamic job, and moral values measures the extent to
which one is satisfied with performing a job without considering the consequences because of the requirements of the job. Independence measures the extent
to which individuals have the chance to work alone on the job. This factor was
named Satisfaction From the Nature of the Job. The percentage of total variance
explained by Factor 3 was 5.7.
Factor 4 consists of 3 items. These items were creativity, responsibility, and
advancement. Creativity and advancement measure the extent to which individuals are satisfied with the opportunity to use personal initiative while performing
job tasks and to promote on the job. Responsibility measures the extent to which
one is satisfied with having independence to use judgment. The percentage of
total variance explained by Factor 4 was 5.0. This factor was named Perceived
Autonomy.
The factor structure of the MSQ short form for this study was different from the
factor structure of the original MSQ short form. Although a two-factor compositionintrinsic and extrinsic job satisfactionwas proposed in the original scale,
this study introduces a four-factor structure.
A number of studies have indicated different factor structures (e.g.,
Schriesheim, Powers, Scandura, Gardiner, & Lankau, 1993; Tan & Hawkins,
2000) and problematic construct validity (e.g., Arvey, Dewhirst, & Brown, 1978)
for the MSQ short form. For example, in a content and adequacy analysis,
Schriesheim et al. (1993) concluded that the MSQ short form subscales are debatable. In their analysis, 13 of the original items were unchanged and 7 items
changed. Social status (originally, intrinsic) became a general item, the general
items coworkers and working conditions became extrinsic items, security (originally, intrinsic) became extrinsic, compensation and advancement (originally,
extrinsic items) became general items, and recognition (originally extrinsic)
became a general item. This is in contrast to the Hirschfeld (2000) study, which
found no significant difference in factor structure after several revisions.
Tan and Hawkins (2000) also found a different factor structure for the MSQ
short form for the respondents participating in vocational rehabilitation. A principal component analysis with varimax rotation revealed a three-factor structure for
96
the MSQ short form. These factors were named intrinsic and extrinsic factors in
addition to a factor pertaining to satisfaction derived from participating in vocational rehabilitation.
ANOVAs and t tests were performed to examine whether job satisfaction
scores differed by category of employee. To investigate whether the ANOVA
assumptions were violated, a series of tests was computed. Kolmogorov-Smirnov
and Shapiro-Wilk normality tests showed that the scores were normally distributed (Hair et al., 1998). Levenes test of homogeneity of variance was computed to
test the ANOVA assumption that each group of the independents had the same
variance (Hair et al., 1998). Levenes statistic was not statistically significant;
therefore, it was assumed that the groups had equal variances. All characteristics
of the respondents were treated as categorical variables. The specific classification of the demographic variables was carefully made, and essential distinctions
were attempted to be captured. Age, education, job tenure, and job type produced
categories, as shown in Table 1. ANOVAs and t tests were computed to determine
differences in level of job satisfaction within the subcategories related to age, gender, job tenure, job type, education, and job status. Significant differences were
found among job satisfaction scores for age, job tenure, gender, and job type. No
significant differences were found for education and job status (see Table 4).
Female workers were significantly more satisfied with their jobs than male workers. Employees who were working in various job positions (i.e., kitchen help,
undefined positions) were significantly more satisfied than those classified as
waitstaff, bartenders, or cooks. Respondents having less than 3 months of job tenure were significantly more satisfied with their jobs than workers with other job
tenures. In their 1993 study of job satisfaction using the short form of MSQ,
Dienhart and Gregoire (1993) found that the demographic variables of age, job
position, and gender do not influence job satisfaction.
DISCUSSION
This study examined the concept of job satisfaction among 798 employees of a
regional restaurant chain. The MSQ short form was used as the primary instrument. The MSQ short form items were subjected to a principal component analysis with varimax rotation. A four-factor structure was obtained as a result of the
analysis. The first two factors were named Extrinsic Job Satisfaction and Intrinsic
Job Satisfaction, the third factor was called Satisfaction From the Nature of the
Job, and the fourth factor was called Perceived Autonomy. This factor structure
differed from the original two-factor structure obtained by Weiss et al. (1967).
The uniqueness of the sample may be one of the reasons that a different factor
structure was obtained. Restaurant employees as a category are different from any
of the occupational groups in which the MSQ short form was previously used. The
literature has reported different factor structures for the MSQ short form. Moreover, Weiss et al. reported more complex factor structures for several occupational
groups (e.g., social workers, office clerks, truck drivers, and warehousemen). The
current study revealed evidence to support findings of several studies reporting
different factor structures for different occupational groups. It is suggested that
97
Table 4
Analysis of Variance Examining Job Satisfaction and Respondent Characteristics
Characteristic
df
MS
Significance
Age
Education
Gender
Tenure
Job type
Job status
5
4
1
5
3
1
1258.77
206.81
865.00
668.84
441.41
17.66
8.95**
1.39
5.87*
4.62**
3.00*
0.012
.00
.23
.02
.00
.03
.73
users of the MSQ short form should conduct a factor analysis to examine the factor structure for their sample.
From the scores, it may be concluded that restaurant workers exhibit a moderately high level of overall job satisfaction. The average overall job satisfaction raw
score was 74.1, with an overall facet mean of 3.7. The examination of the results of
the MSQ factors showed those factors receiving the highest satisfaction levels
(Security, Social Service, Moral Values, Activity, and Responsibility) are all
intrinsic to the job. The next two factors were the general satisfaction factors of
Working Conditions and Coworkers. The remaining factors, Extrinsic and Intrinsic, were mixed. Advancement and Compensation, both extrinsic factors,
received the lowest level of satisfaction scores. These scores were comparable to
the scores found by Ghiselli et al. (2001) in their study of food service managers.
The results of the present study differ from the findings of K. Smith et al. (1996),
who found intrinsic factors were not the major source of satisfaction. Wong et al.
(1999) also suggested attention to the intrinsic factors.
In their exploration of the environmental and generic components of job satisfaction, Arvey, Bouchard, Segal, and Abraham (1989) suggested that organizations have a low degree of control over the individualsfeelings about job satisfaction. Even though some environmental effects accelerate intrinsic job
satisfaction, certain boundaries still exist for each individual.
It may be that restaurant workers like their jobs, but there are some facets of satisfaction that could be improved to increase overall job satisfaction. Restaurant
managers have the opportunity to pay more attention to those employees in which
there are lower levels of satisfaction expressed. Supervisory practices and company policies may have to be reexamined to identify those practices and policies
that contribute to employee dissatisfaction. Managers might attempt to give more
recognition and status to the employees as well as authority to make decisions
related to the performance of their jobs. The opportunity to perform a variety of
jobs and to use more of their abilities and creativity might also be encouraged.
Although compensation will always be an issue, the development of incentive
programs and the opportunity to receive bonuses based on performance may help
to increase the level of satisfaction on these items. These programs should include
all employees, not just one classification.
98
Future Research
It is desirable that the continued use of the MSQ will result in the establishment
of a set of norms for the restaurant industry. These might pertain to both managerial/supervisory and nonsupervisory personnel. In recognizing the limitations of
this study, it is recommended that the study be expanded to a larger sample containing individuals from many restaurant companies and a larger geographic area.
It is further suggested that the level of satisfaction of managers/supervisors be
identified and that comparisons be made with the nonsupervisory personnel.
Cross-cultural studies might also be conducted to determine the effect of culture
on job-related satisfaction.
Correlations of levels of employee satisfaction might be made with customer
satisfaction to help determine the relationship between happy employees and
happy customers. Employee satisfaction scores might also be examined in relation to changes in sales and net profits of the establishment. The systematic study
of job-related satisfaction may lead to the development of programs directed at
employee retention, customer satisfaction, and greater profits for the
organization.
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