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ANALYSIS
INTERNAL ANALYSIS:
Resources:
1. Financial Resources
The annual revenues of Intel have grown phenomenally in recent years,
thanks to the push for more advanced technology by consumers. Since 1991
annual revenues have climbed from $4.8 billion, more than five-fold to $25.1
billion in 1997 (, , & , 1999). To continue this growth, Intel seeks to continue to
be the pre-eminent building-block supplier to the computer industry worldwide.
With these strong financial revenues, the company is expected to achieve
their target profits in the years to come through the utilisation of this resource
which they have plenty of for investment in worthwhile projects.
2. Human Resources
The total number of Intel employees was 63,700 at 1997 year-end, up from
48,500 in 1996 (, 1999). Worldwide EH&S staff number around 225 and are
organized by site (, 1997). Although there is historically a resistance on the
part of the employees when it comes to change, there is sufficient cooperation
from them on an overall note, especially when it comes to innovations for the
good of the company.
3. Physical Resources
The Company under scrutiny is an international company with more than a
dozen major facilities outside of the United States, located in eight countries.
According to (1997), there are six sites in the continental United Statesin
Arizona, California, New Mexico, Oregon, and Washingtonwith multiple
facilities at each and one site in Puerto Rico. Its oldest and smallest
manufacturing facility, wafer fabrication facility on the Aloha campus in
Oregon, was built in 1978 and was closed in 1996. In recent years Intel has
been building a new fabrication facility, an investment of $1 billion to $1.5
billion, every nine to twelve months (, 1997). With the advancement of their
physical resources in comparison with existing competitors, it is not surprising
to see that Intel has majority of the market share.