Criteria B -Developing

Ideas
Design brief: Developing Leaflets & Information for Children, Young People
and Families.

My product is a leaflet that I chose at criteria A to be appealing to the

target audience.
The leaflet needs to contain an environmental issue because our purpose
of the unit is to spread awareness.
The Leaflet is for school community so I need to use simple and
informative words.
This product is perfectly safe because its just a leaflet it doesnt harm
anyone.
The product should be size just good toFunction of this leaflet is to spread
awareness.

Aspect
Aesthetics (Consider
appearance, style, color,
shape/form, texture,
pattern, finish, layout)
Cost (Is there a maximum
cost? Is this a material
cost/time cost/selling cost?)
Customer (Who it is for?

Requirements
style: look at the following website to
see how the layout will look

about 20-30 rupees each,

It is for the school students it is for any

What is the target users

age, gender, socioeconomic background?)
Function (What it must do?
What is its purpose? Where
will the product be stored?
How easily can it be
used/maintained?)
Content(Writing the content
- Deciding on the design
and images - Proof reading
and checking)

gender. They could be any age.

Safety (What safety factors

need to be incorporated into
the design?)
Accessibility(where it will be
available-Online, in the form
of poster, website etc)
Format(suggest how the
leaflet will be designed )

Its not going to tell any thing dangerous

Manufacturing (What
resources are available? Are
there limitations as to how
this can be created? How
much time is needed to
create the design?)

The leaflet is for the school students and it

is conveying to them that if you throw
waste you will destroy our green planet.

go to this link to see how the design

will look.
http://www.universalprinting.com/foldin
gguides.aspx

It will not be available online.

We are going to do a double gate fold as

the design
it has 5 places we can write.
It will take about 2 days including the
detail.

List a range of feasible design ideas for the solutions based on

the data collected:
https://docs.google.com/document/d/1wLZnRY9MAq5IIwn46A_i7dVRlYwlh5nKAXdolhAQvw/edit

Design idea development

Strategies and techniques to communicate and develop ideas:

Technique/Strategy
Mind map
Initial concept sketching

Mind map 1:

Product Design
https://docs.google.com/document/d/1
wLZnRY9MAq5IIwn46A_i7dVRlYwlh5nKAXdolhAQvw/edit

Describe and paste Mind map

Mind Map 2: Describe and paste Mind map

Design Sketch 1: paste sketch, write design specifications and write brief.
Design Specification
Appearance of leaflet (Color, font,
relevant images and pictures, size,
spacing, use of bullet points and
tick boxes)
Clear and positive title
specific to comments
Style (Language) (Easy to
understand, check for jargon, check
for wordiness, check for formality)
Purpose (Audience of leaflet; what
level of information will be provided
Involvement of service-users (Who
and how; discussed potential
barriers; discussed format, content,
style and accessibility)
Examples (if relevant), to explain
what you mean

Yes/No
yes

yes

yes
yes

yes
yes

yes

Design Sketch 2: paste sketch, write design specifications and write brief.
Design Specification
Appearance of leaflet (Color, font,
relevant images and pictures, size,
spacing, use of bullet points and
tick boxes)
Clear and positive title
specific to comments

Yes/No
yes

yes
yes

Style (Language) (Easy to

understand, check for jargon, check
for wordiness, check for formality)
Purpose (Audience of leaflet; what
level of information will be provided
Involvement of service-users (Who
and how; discussed potential
barriers; discussed format, content,
style and accessibility)
Examples (if relevant), to explain
what you mean

yes

yes
yes

yes

Examples of good practice

Appearance of leaflet (Color, font, relevant images and pictures, size,
spacing, use of bullet points and tick boxes)
Insert pictures
Clear and positive title
Insert pictures
Style (Language) (Easy to understand, check for jargon, check for
wordiness, check for formality)
Insert pictures
Promises / commitment
Insert pictures
Images to help convey meaning
Insert pictures

Selecting and justifying the chosen design:

Prioritize the best possible design idea for the solution from the
above list and reason is why it is better than the other ideas.

Presenting the chosen design

Paste Final sketch

Design Specification
Appearance of leaflet (Color, font,
relevant images and pictures, size,
spacing, use of bullet points and
tick boxes)
Clear and positive title
specific to comments
Style (Language) (Easy to
understand, check for jargon, check
for wordiness, check for formality)
Purpose (Audience of leaflet; what
level of information will be provided
Involvement of service-users (Who
and how; discussed potential
barriers; discussed format, content,
style and accessibility)
Examples (if relevant), to explain
what you mean

Reason:

Yes/No
yes

yes
yes
yes

yes
yes

yes

Understanding of Developing Ideas

Justify:

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..

..

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