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Project

Plan for PJ Enterprises


Team 3 / Module 5

November 27, 2016

Project Information
Project Name

DesignFormation Performance (DFP) will refer to this project as PJ Enterprises Customer Service
Telephone Operator Training.

Project Description/Overview
PJ Enterprises is a six-year old mail-order catalog business that employs 50 people. The company
distributes catalogs which markets gifts, apparel, and home accessories primarily marketed to middleincome women ranging in age from 25 to 55 years. The company has seen double digit increases in sales
and a net profit of one million dollars according to last years targets. PJ Enterprises has set aggressive
revenue and growth goals for the upcoming fiscal year, which include increasing overall sales, growing
customer lists for catalog distribution, and improving scores regarding the quality of customer service. In
consideration of these goals, DFP has been contracted to develop a training program for the telephone
operators to increase their expertise of product knowledge and customer service skills. The end goals of
this training include the following: 1) increasing catalog sales; 2) improving the efficiency of the ordering
process; 3) improving employee engagement and satisfaction; and 4) reducing the number of customer
complaints.
DFP performed a comprehensive needs analysis to determine the roots causes of the gaps between the
current state of operations at PJ Enterprises and its desired end state. During a meeting with Project
Sponsor, Jane McKenzie, DFP proposed a number of solutions to the issues that are preventing PJ
Enterprises from meeting its goals. In conjunction with PJ Enterprises and supported by DFPs analysis, it
was determined the most appropriate approach will be to roll out solutions in two stages. Stage one of this
project will include:

1. DFP will create an electronic product guide that can be easily searched for product information
2. DFP will develop CBT on the use of the electronic product guide with hands-on practice using
the new tool.
3. DFP will develop an interactive, role-playing activity classroom session that will focus on best
practices in phone etiquette, sales techniques, and addressing common customer concerns.
Stage Two of this project (timeline to be confirmed after Stage One is launched) will include a training
program that will emphasize leadership and managerial skills for new supervisors, and also review and
strengthen understanding of the basics of employee development, including performance feedback,
evaluation, and review principles.

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16


DFP will work with appropriate stakeholders to develop, design, and implement a new training program.
Following implementation, DFP will conduct an evaluation, obtain feedback from the client, reassess
needs, and revise the new training as necessary based on comments received.
Project Purpose

The main goal of Stage One of this project is to improve the quality of service delivered by the telephone
operators and thereby increasing customer satisfaction regarding the telephone retail experience with PJ
Enterprises. Telephone operator performance will be improved with the creation of a searchable
electronic product guide, training on how to use the electronic tool, as well as standardized training in
telephone etiquette, sales, and customer service.
Business Objectives

Providing telephone operators with a searchable electronic product guide will result in quicker access to
product information. This in turn will lead to a decrease in call length and afford the telephone operators
the opportunity to reach and potentially exceed the performance goal of handling six calls per hour. In
addition, improving and standardizing the telephone operator etiquette skills will lead to higher employee
satisfaction levels due to a decrease in negative customer interactions. Implementing improvements to the
overall customer experience will decrease customer complaints, lead to higher catalog sales, and aid PJ
Enterprises in improving customer satisfaction ratings to 90%.

Scope Statement
Deliverables Included

To develop the PJ Enterprises Customer Service Training, DFP will develop computer based training
(CBT) to train telephone operators on the use of the new electronic product guide as well as instructor led
training on customer service skills and product knowledge, delivering the following:

CBT of the electronic product guide (two sessions of one hour each)

Led classroom training (two sessions of four hours each to accommodate both shifts) on
telephone etiquette, product knowledge, and customer service skills.

Design Document for course

Participant Guide, including content, exercises, and instructions.

Facilitator Guide, including content and instructions for trainers.

Exclusions

DFP is not responsible for establishing policy or standard changes for PJ Enterprises under this document.
If PJ Enterprises would require DFPs services in this regard, a separate proposal would need to be drafted
and submitted.

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16


DFP is also not held responsible for the following related to Stage One deliverables:

Updating the order entry system to include the most current product information

Monitoring and ensuring that SMEs provide reviews in a timely manner

Providing an appropriate learning environment and adequate space for training sessions

Printing the training materials

Scheduling training sessions, notifying staff of training, or enforcing attendance policy

Providing a LCD projector with a full screen for learners to view and follow along with the
training materials

Providing Internet access for the training

Equipping CBT sessions with networked computers or laptops (one per attendee) for them to
participate in the CBT during paid work hours.

Correspondence with PJE employees

Scheduling, session sign-ups, and verifying completion of training

Providing refreshments and meals for participants

Tracking participant completion of training as needed for PJE employee records

Project Completion Criteria

The following benchmarks will indicate to all stakeholders when Stage One has reached completion:

The development of and signoff for the CBT training for the electronic product guide.

The electronic product guide has been created with the most current product information
available to PJ Enterprises at the time of development and may be used for CBT and customer
service training purposes.

The development of ILT lessons and materials and signoff for the ILT.

The customer service training is conducted during the month of January with a makeup session,
as needed, at the beginning of February.

The project evaluation is performed and results shared with PJ Enterprises.

Project Plans
Primary Plans

This Project Plan includes the following subsidiary plans required to carry out a smooth implementation
of the PJ Enterprises Customer Service Telephone Training:

Scope-management statement

Schedule-management plan, including Gantt chart and WBS diagram

Change-management plan

Communications-management plan

Risk-management plan

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16


Scheduled Meetings

The following is a list of regularly scheduled meetings with DFP. Additional meetings may be scheduled based on need.
Meeting

Frequency

Attendees

Project Sponsor
Meeting/DFP Team
Meeting

Once a week: every


Monday at 8:30 pm EST

Project Sponsor: Jane Mackenzie


DFP Team Members

Description
During the first part of this meeting, Jane Mackenzie will meet with
the DFP team to discuss the following:
Feedback on the previous weeks project status report
Any resources or personnel DFP may require from PJ Enterprises
Any questions or issues that may arise

During the second part of the meeting, the DFP team will meet to
discuss the following:
The feedback received from Project Sponsor
Tasks for the following week, including assignment of tasks and

deadlines.
Any questions or issues that may arise

Stakeholders
Meeting

Once a month: every last


Tuesday of the month at
8:30 pm EST

Project Sponsor: Jane Mackenzie


Vice President of Sales: Mike Merrill
DFP Team Members

During this meeting, DFP will provide:


A status report on milestones (completed as well as in progress)

and high-level tasks

Sheena Perez, Ray Johnson, and Product


Vendors

A status report on any high-level issues that arose and steps taken

Customer Service Supervisors: Sarah


Commons and Maria Gomez

Answers to any stakeholder questions

to resolve them

Telephone Operators: Paula Moore and


Rosalinda Sanchez
IT Support: Sam Fischer

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16


Scheduled Status Reports

DFP Project Manager, Rob Ellington, will provide status reports in writing to PJ Enterprises Project
Sponsor, Jane Mackenzie, every Friday by EOB. These status reports will include the following:

Tasks completed during the week

Tasks to be completed the following week

Overall progress of milestones

DFP Team hours clocked and budget used that week

Any requests for resources or personnel

Change log of submitted, approved, and rejected changes

Issue log of ongoing and closed issues, including steps taken to resolve them

Any foreseeable risks that may arise as well as suggestions on preventing them

Assumptions

For timely completion of this project, DFP and PJ Enterprises must adhere to the following
responsibilities.
DFP is responsible for:

Design and development of all stated project deliverables (listed below in Project Deliverables
section)

Timely completion of all project milestones (listed below in Project Milestones section)

Project management from the design and development standpoint, including regular status update
reports to Jane Mackenzie, Project Sponsor.

Monitoring and adhering to the project budget and schedule.

Contacting Jane Mackenzie, Project Sponsor, should any changes occur that may affect the
progress of the project.

PJ Enterprises is responsible for:

Assigning DFP with adequate SMEs to contribute input, provide real-life customer scenarios, and
review content for all materials. The SMEs will respond to all communication in a timely manner.

Providing two extra days in case new SMEs are added to the project in order to bring them up to
speed.

Working with DFP to establish development and training rollout schedule.

Availability of requested PJ Enterprises staff for interviews and surveys.

Allowing DFP access to meetings, internal documents (call records, customer complaint records,
sales figures, training materials, etc.), and advance copies of the seasons catalog.

Sending DFP the electronic files of the product reference guides.

Reserving private meeting and training space for DFP.

Providing technical specifications for all workstations.

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

Furnishing and preparing training space with all necessary technical requirements.

Permitting DFP with access to PJ Enterprises IT support to facilitate electronic product guide
implementation.

Determining and scheduling attendees for training.

Sign-offs at agreed upon milestones from key PJ Enterprise stakeholder, Jane Mackenzie. (Listed
above in Project Milestones section.)

Constraints

DFP will be confined to the agreed upon scope, budget, and timeline as detailed in this document. The
following may impact DFPs ability to complete the project per the agreed upon scope.

Turnover of employees, whether it be by leaving the company or promotions, and the nature of
the work and shifts in the call center may limit SME availability for project activities.

Employees holiday schedules that may impact the availability of SMEs and PJ Enterprises
employees for product development.

New Product catalog content availability and whether or not the new product guide will be
available to format and post online in time for the training sessions.

External Dependencies

The following are external factors outside of PJ and DFPs control that have the potential to impact project
success:

Availability and accuracy of specifications provided by factory suppliers on updated product prior
to the first quarter launch of the electronic product guide

New products and/or marketing initiatives from industry competitors

Changes in the local and national economy impacting customer buying power and overall sales
volume

Overall shifts in the catalog sales industry and customer preferences

System or power outages

Project Approach

In order to deliver a high-quality training program for Quarter 1 of 2017, DFP will take a rapid
development (Agile) approach to project management. This approach will combine tiered project
management elements and ADDIE instructional design phases (Analyze, Design, Develop, Implement,
and Evaluate). In order to allow agile incorporation of changes and feedback within a short timeframe,
each stage will comprise iterative reviews and streamlined signoffs with stakeholders and subject matter
experts.

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16


Analyze / Initiate (Complete)

Needs assessment

Performance analysis

Job/task analysis

Risk assessment

Budget estimates

Discussion of analyses and project scope with client

Recommend Solutions

Supporting documents:

Gap Analysis

Performance Analysis Report

Project Charter (based on agreed-upon project scope)

Design / Plan (In progress)

Project Plan Creation

Resource identification (development tools, graphics, product specifications)

Identification of learning objectives

Selection of instructional strategies

Identification of assessments

Learner analysis

Creation of course outline

Supporting documents:

WBS Diagram

Project Schedule

Change Management Plan

Design Document

Develop/ Execute-Monitor-Control

Develop training materials (electronic product guide, facilitator/participant guides)

Pilot testing and revisions

Sign-offs on prototypes

Adjustments to scope, treatment or budget as needed

Initial Review: feedback, revisions, and sign-off cycle

Final Verification Review: feedback, revisions, and sign-off cycle

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16


Supporting documents:

Style Guide/Standards Document

Prototypes

Implement / Execute-Monitor-Control

Quality Assurance (QA) testing

Formatting of electronic product guide for CD/intranet distribution

Presentation of Train-the-Trainer (T3) sessions

Presentation of Pilot Training (operator training sessions)

Feedback based on Pilot Training

Pilot Training revisions and sign-off cycle

Evaluate/Close

Evaluation of participant performance (Levels 3 and 4)

Evaluation of impact on business goals, per evaluation plan

Finalization of all training documents

Supporting documents:

Participant Performance Assessment Summary

Training Impact Summary

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16


Milestones
Milestone or Activity

Deliverable

Target Date

Design/Plan- Create Project Charter

Project Charter

11/20/16

Initiate/Analyze-Design/Plan: Create Project Plan

Project Plan

11/27/16

Design/Plan: Electronic Product Guide Job analysis, course objectives, guide


mockup, and instructional strategies and activities

Design Document

12/4/16

Design/Plan: Customer Service Training: Task analysis, course objectives


instructional strategies and activities, and course design document

Design Document

12/4/16

Develop/Execute-Monitor-Control

Customer Service Training

12/15 1/12/17

ILT training materials


Facilitator guide participant guide
Prototype Electronic product guide

Implement/Execute-Monitor-Control

Final electronic product guide

1/13/17

Final electronic product guide CBT


Train-the-trainer sessions
Pilot for operator training sessions.

Implement/Execute-Monitor-Control

Customer Service Training

1/20/17

Evaluate/Close: Evaluate Training Performance

Report of Customer Service Training results

2/3/17

Report of electronic product guide CBT results

Evaluate/Close: Evaluate training in context of business goals

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

Quarterly performance report

April 2017, July 2017, Oct


2017, and January 2018


WBS Diagram

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

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Schedule
Work Package

Responsible Party

Start

End

Analyze/Initiate
Business Goals

Jane M

10/31/16

11/6/2016

Needs Assessment Report

PM, IDs

10/31/2016

11/6/2016

Job/Task/Gap Analysis

PM, IDs

11/21/2016

11/27/2016

Performance Analysis Report

PM, IDs

11/7/2016

11/13/2016

Solution Proposal

PM, IDs

11/7/2016

11/13/2016

Solution Proposal Agreement

Jane M

11/7/2016

11/13/2016

Create Project Charter

PM, IDs

11/14/2016

11/20/2016

Approve Project Charter

Jane M

11/20/2016

11/22/2016

Create Project Plan

PM, IDs

11/21/2016

11/27/2016

Approve Project Plan

Jane M

11/27/2016

11/29/2016

Define Learning Objectives per Job Task Analysis

IDs

11/21/2016

11/27/2016

Define instructional strategies

IDs

11/21/2016

11/27/2016

Define assessment style

IDs

11/21/2016

11/27/2016

Create Course Outline

IDs

11/21/2016

11/27/2016

Determine course sequence order

IDs

11/21/2016

11/27/2016

Learner Analysis

IDs, SMEs

10/31/2016

11/6/2016

Design/Plan

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

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Work Package

Responsible Party

Start

End

Create online product guide search tool mockup

PM, IDs

11/28/2016

12/4/2016

Create course design document (CDD)

PM, IDs, Tech Writer

11/28/2016

12/4/2016

Review course design document (CDD)

SMEs

12/5/2016

12/6/2016

Modify CDD based on review

PM. IDs

12/5/2016

12/6/2016

Verify CDD

SMEs

12/5/2016

12/6/2016

Approve CDD

Jane M

12/5/2016

12/8/2016

Create electronic product guide tool prototype (online)

PM

12/7/2016

12/13/2016

Create Facilitator and Participant guides (Customer Service


Training)

IDs, SMEs, Tech Writer

12/7/2016

12/13/2016

Create electronic product guide CBT material storyboard

IDs, SMEs

12/7/2016

12/13/2016

Review electronic product guide tool prototype (online)

SMEs

12/14/2016

12/18/2016

Review Customer Service Training materials

SMEs

12/14/2016

12/18/2016

Review electronic product guide CBT material

SMEs

12/14/2016

12/18/2016

Modify Customer Service Training materials

IDs, SMEs, Tech Writer

12/18/2016

12/22/2016

Modify electronic product guide CBT material

IDs, SMEs, Tech Writer

12/18/2016

12/22/2016

Verify training materials and electronic product guide tool


prototype

SMEs

12/22/2016

12/29/2016

Training materials and electronic product guide tool prototype


approved

Jane M

12/22/2016

1/6/2017

Develop/Execute-Monitor-Control

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

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Work Package

Responsible Party

Start

End

Implement/Execute-Monitor-Control
Build full electronic product guide tool (online)

PM

12/30/2016

1/9/2017

Build electronic product guide ILT

PM, IDs

12/22/2016

1/17/2017

QA and demo electronic product guide tool

PM, SMEs, IT,

1/9/2017

1/10/2017

QA and demo product guide CBT

PM, SMEs, IT,

1/9/2017

1/10/2017

Train the trainer sessions for Customer Service Training

IDs, Sheena, Supervisors, Jane


M

1/12/2017

1/12/2017

Pilot Customer Service Training sessions

IDs, Sheena, Supervisors, Jane


M

1/12/2017

1/12/2017

Revise Customer Service Training based on pilot sessions

IDs, SMEs

1/13/2017

1/16/2017

Roll out electronic product guide tool

PM, IT

1/13/2017

1/13/2017

Roll out electronic product guide CBT

PM, IT

1/13/2017

1/13/2017

Roll out Customer Service Training sessions

PM, Jane M, Sheena

1/17/2017

1/17/2017

Report of scenario role playing training sessions

PM, Business Analyst

1/30/2017

2/3/2017

Report of electronic product guide CBT

PM, Business Analyst

1/30/2017

2/3/2017

Evaluate quarterly business goals in context of training

PM, Business Analyst, Jane M

4/1/2017; 7/1/2017;
10/1/2017; 1/1/2017

4/30/2017; 7/31/2017; 10/31/2017;


1/31/2017

Data Gathering

PM, Business Analyst

4/1/2017; 7/1/2017;
10/1/2017; 1/1/2017

4/30/2017; 7/31/2017; 10/31/2017;


1/31/2017

Evaluate/Close

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

13


Work Package
Data Analysis

Responsible Party
PM, Business Analyst

Start

End

4/1/2017; 7/1/2017;
10/1/2017; 1/1/2017

4/30/2017; 7/31/2017; 10/31/2017;


1/31/2017

Gantt Chart

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

14

Change Management Plan


Any changes to the project scope or other parameters affecting budget or schedule will be addressed by
DFP using the process below.
Purpose

The change management plan creates a formal process for submitting any project changes or alterations to
the project scope or budget.
Goals

The goals of the change management plan are as follows:

Provide project team members with an established process for submitting changes

Allow for any changes to go through proper reviewing channels prior to submission for approval to
project sponsor.

Track and monitor any changes

Change Control Process

The change control process is illustrated in the following flowchart:


Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

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Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

16


Responsibilities
Person Responsible

Responsibilities

Project Stakeholder

Fills out Change Request form

Team Member

If given green light by PM, create a detailed assessment of change

Project Manager

Update change log with change request as well as with implementation or rejection
Review change request and if approved, provide hours for team member to create a

detailed change plan


Send change plan to project sponsor for review
If change approved, communicate changes to team members
Update documentation, including timeline and budget.

Project Sponsor

Approve or reject change plan

Communication Plan
Purpose and Goals

Communication is a key to project success. Employee engagement surveys consistently show that poor
communication is a leading cause of employee disengagement. Similarly, in project management, project
surveys identify poor communication as one of the top factors that contributes to project failure. Proactive,
strategic communication will be instrumental to this training initiatives success.
Agreeing upon a solid communication plan will help PJ Enterprises employees view the project as a
benefit, rather than as an unpleasant surprise. DFP would like to advise on best practices that will give
employees opportunity to understand the projects purpose and intended impact in order to build and
maintain enthusiasm and commitment for the new customer service training.
Furthermore, it will be essential from a practical standpoint to keep core team members directly informed of
project status and upcoming stages. Regular updates will help employees manage their schedule and
provide timely feedback during the development and implementation processes.
Recommendations to PJE on Messages to Address Impact of Project

We recommend PJ Enterprises consider implementing as many of the simple strategies below as possible to
facilitate a positive transition to the new customer service training.

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

17


Project Kickoff meeting: In the early design stages, meet with employees to explain the goals and scope of
the project. Explain how their feedback contributed to the initiative, emphasizing the searchable tool and the
intent to make it easier for them to locate information quickly so they are able to focus on delivering the
best customer experience they can and build the relationship. Highlight changes from their prior training
experiences, specifically the hands-on nature, shorter classes across multiple sessions, as well as changes to
the attendance policy and compensation changes. Provide an overview of the project timeline and
communicate the importance of rapid turnaround to be able to train before Valentines Day. Confirm SME
schedules and request copies and their preferred availability windows.
Project publicity: Options for publicizing the customer service training initiative could include
announcements in the company newsletter, the Project Kickoff meeting mentioned above, and updates and
celebrations as project and employee performance milestones are completed.
Project Status Updates: DFP recommends scheduling providing regular status updates to stakeholders,
Subject Matter Experts, and impacted employees. We advise a weekly email update to telephone operators,
supervisors, and facilitators, as well as a status meeting with key stakeholders and management once a
week. Updates may include:

Impacts on day-to-day procedures and schedules

Purpose, instructions, and location of relevant documents

Training course objectives and schedule

Availability and contact details of on-the-job coaches

Expected organizational outcomes and performance targets

Performance results

Formal and informal employee performance feedback

Availability and description of employee incentives

Project Plan for PJ Enterprises

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18


Challenges and Opportunities
Audience

Challenge

Supervisors

Resistance to new training


focusing on customer
service standards and
telephone etiquette

Message
1. Electronic guide will simplify the product knowledge aspect of
the job and provide supervisors with a tool in onboarding and
training on new product and product changes.

Method
Meeting

2. Training format will be role-plays teaching call flow, use of


tone/pace/volume to manage calls, and issue de-escalation, as well
as phone service and sales strategies.

Frequency
Initial kickoff
meeting with
extended team.

Detail
Info

Regular staff
meetings during
design and
development stages

3. Training will simplify their jobs in the following ways:


Improved efficiency and effectiveness of onboarding process
Fewer escalated calls transferred to supervisors
Higher levels of operator achievement of call volume goals and

reduced customer complaints


Higher employee satisfaction and reduced operator turnover
Clarity of expectations and measures that supervisors use in

performance reviews with employees


Time previously spent on escalated calls can be dedicated

higher-level management functions of the customer service


department
More time for supervisors to lead and develop teams, furthering

their own professional development and value to the company


Telephone
Operators

Lack of motivation to
attend trainings, view
training as not worthwhile

1. Thank operators for their feedback, which was taken into account
for this initiative, including:
Improvements from prior training include hands-on activities,

shorter classes across multiple sessions.


Changes to the attendance policy and hourly compensation.

Meeting

Initial kickoff
meeting. Regular
staff meetings
during design and
development stages

Info

2. Searchable tool will make it to locate information quickly and


help operators to:
Decrease call length
More easily meet and exceed their performance goal of handling

six calls per hour


Have time to focus on delivering the best customer experience


Project Plan for PJ Enterprises

they can and build the relationship.

Team 3/Module 5 11_27_16

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Risk Management Method


To increase impact/probability of positive events as well as decrease the impact/probability of negative
events, DFP will use a spreadsheet to record the following to track and manage risks:

Date risk is identified

Person who identified risk

Problem area

Risk type/Level of Risk

Likelihood of problem occurring (Scale of 1 5)

Problem Owner

Possible impact to the project, including budget, timeline, and resources

Signs these risks may be happening

Deadlines, if risk responses are time-sensitive

Mitigation plan, including dates, costs, and steps recommended to resolve risk

Risk Monitoring plan to establish systematic reviews of risks to evaluate effectiveness of risk
mitigation

Risk Control to assess impact on project of actions taken (time, cost, resources) and identify new
risks resulting from risk mitigation actions

Define assumptions that have a significant impact to risk

Project Plan Approvals


Approvals
Approved by:
Name

Jane Mackenzie

Role

Signature

Date

Project Sponsor

Project Plan for PJ Enterprises

Team 3/Module 5 11_27_16

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