Fw: UberUp Initiative - Liss, Celia

Psg ^ 0^2

Fw: UberUp Initiative

McDonald.Roberts, Valerie
Thu 11/10/2016 6:23 PM
Inbox

To:Openrecords <openrecords@pittsburghpa.gov>;
im|X)ttance: High

I attachments(2 MB)

PGHUberUP 1 pager.pdf;

Valerie McDonald Roberts

Chief Urban Affairs Officer

Office of Mayor William Pediito

512 Cit>'-County Bldg.
414 Grant Street

Pittsburgh,PA 15219
412-255-2792 - direct
412-255-2626 - front desk

From:Jennifer Kruslus <jennifer.kruslus@uber.com>

Sent: Tuesday, May 5,2015 10:50 AM
To: Acklin, Kevin; McDonaid.Roberts, Valerie
Cc: Nicholas Zabriskie

Subject: UberUp Initiative

HI Kevin and Valerie,

Nick Zabriskie suggested you might be interested In working with Uber on an Initiative we're launching
next week called UberUP.

Across the east coast, Uber Is working on a project with the Initiative for a Competitive Inner City. In
Pittsburgh, we're making a commitment to onboard 1000 driver partners in 2015. in order to achieve
this, we're teaming up with some local community organizations to spread the word and help match

people looking for jobs with the jobs we have. Is this something you might be Interested in working with
us with as well?

So far, we are working with the following community partners:

Heinz Endowments

https://outlook.oflfice365.com/owa/?viewmodel=ReadMessageItem&ItemID=AAMkAD...

11/14/2016

Fw: UberlJp Initiative - Liss, Celia

Page 2 of2

The Design Center

The Center for Women

Global Pittsburgh

I've attached a one pager with more information on the UberUP program. We're planning to have a
kickoff event on Monday, May 11 from 6-8pm at the Kingsley Community Center, which we'd love to
have you and Mayor Peduto attend.

If you have some time, I'd be happy to give you a call and walk you through the program.
Best regards,
Jennifer
Jennifer Krusius

General Manager
Uber - Pittsburgh

https://outlook.ofrice365.com/owa/?viewmodel=ReadMessageItem&ItemID=AAMkAD...

11/14/2016

Fw: Invitation to Uber Urban Partnership Launch on Monday,5/11 - Liss, Celia

Page 1 of2

Fw: Invitation to Uber Urban Partnership Launch on Monday, 5/11

McDonald.Roberts, Valerie
Thu 11/10/2016 6:23 PM

To:Openrecords <openrecords Pittsburgh pa.gov>:

Valerie McDonald Roberts

Chief Urban Affairs Officer

Office of Mayor William Peduto

Pittsbur^^^^
412-255-2792 - direct
412-255-2626 - front desk

From: Neighborhood Allies <info=neighborhoodallies.org@maill00.atl91.mcsv.net> on behalf of Neighborhood

Allies <info@neighborhoodallles.org>
Sent: Thursday, May 7,201512:58 PM
To: McDonald.Roberts, Valerie

Subject: Invitation to Uber Urban Partnership Launch on Monday,5/11

If you or your colleagues are Interested In teaming more about how to connect clients with jobs with Uber or with
reliable rides, come on out to hear about the new Uber Urban Partnership, an initiative to create 1,000 new jobs
and serve more riders.

Date - Monday, May 11, 2015

Time -6pm-8pm
Location -

Kingsley Association

Also: Those Interested In driving can bring their driver's license, registration and insurance to an Application
Session:

Tuesday, May 12,2015

8am-12pm, 5pm-8pm

120 Meyran Ave

Contact Catherine Sweltzer <catherine@uber.com> for more details.
Unsubscribe vaterie.mcdonald.roberts@pittsburghpa.gov from this list:

https://outlook.office365.com/owa/?vie\vmodel=ReadMessageItem&rtemID=AAMkAD...

11/14/2016

Fw: Welcoming Pittsburgh Plan and Uber? - Liss, Celia

Page 1 of2

Fw: Welcoming Pittsburgh Plan and Uber?

McDonald.Roberts, Valerie
Thu 11/10/2016 6:24 PM

To:Openrecords <openrecords@pittsburghpa.gov>;
Importance: High

Valerie McDonald Roberts

Chief Urban Affairs Officer

Office of Mayor William Peduto

512.Q^^'-:Coun^ BUlg.
412-255-2792 - direct
412-255-2626 - front desk

From: McDonald.Roberts, Valerie

Sent:Tuesday,June 30,2015 2:44 PM
To: Acklin, Kevin

Subject: Fwd: Welcoming Pittsburgh Plan and Uber?

Looks very BNE-ish on multiple fronts. Do you want to first meet with them yourself, or have
me/Managers set up a meeting to flush things out? Should we briefly discuss any cab nuances before
setting up a meeting with them? Let me know what direction you prefer taking.
Fonwarded message
From; Nicholas Zabrlskie <zabriskie@uber.com>

Date: Tue, Jun 30, 2015 at 2:20 PM

Subject: Welcoming Pittsburgh Plan and Uber?

To: Kevin Acklin <kevin.acklin@plttsburahDa.aov>. valerie.mcdonald.roberts@DittsburahDa.aov
Co: Jennifer Krusius <iennifer.krusius@uber.com>

Kevin and Valerie,

Hope all is well!

We saw the very exciting recent announcement about the Mayor's proposal and the gears started
spinning when we got to the recommendations around prospering together! It looks like there could be

https://outlook.office365.com/owa/?viewmodel=ReadMessageltemfeItemID=AAMkAD...

11/14/2016

Fw: Welcoming Pittsburgh Plan and Uber? - Liss, Celia

Page 2 of2

some great partnership opportunities here that could tie in nicely with initiatives like our Uber UP efforts
to recruit 1000 new drivers from urban communities in collaboration with the Heinz Endowments,
Design Center Pittsburgh, Global Pittsburgh, and others.

We'd love to talk further about any ways we might be able to help if you folks are at all interested. I've
cc'd our General Manager for Pittsburgh, Jennifer Krusius too for convenience.

Great set of proposals. I hope we can find a way to support the Mayor and his goals!
Best and Happy Fourth of July!

Nick Zabriskle

Public Policy, East Coast

M 315.283.5522

m
1875 Connecticut Ave NW

yVashington, DC 20009
uber.com

https://outlook.office365.com/owa/?viewmodel=ReadMessageItem&ItemiD=AAMkAD...

11/14/2016

Summary

UberUP is an initiative that highlights Uber's commitment to empower 50,000 driver partners in urban
communities throughout the United States. Working with community organizations dedicated to economic
development and entrepreneurship of the urban core. Uber provides a gateway to opportunities for
individuals from a variety of backgrounds, individuals can harness the opportunity to use the Uber platform
as a sustainable transportation business or as means to additional income.

Uber Pittsburgli's CommitnietU:

Recruit and onboard 1,000 partners in Pittsburgh in 2015

Host recruiting I small business events for information and skill building that will also help inform
urban residents of opportunities of being an Uber rider and/or partner
Align and partner with community organizations with urban economic initiatives

Provide priority onboarding to anyone that signs up at a Uber hosted community event
Conduct impact assessment in partnership with the Initiative for a Competitive Inner City (iCiC),
founded by Harvard Business School Professor Michael Porter

Uber Pittsbiiryli Economic Oppoi fcunlty:

The Uber platform offers independent contractor opportunities to ail qualified candidates.

Uber Driver Partner Benefits:

o
o
0

Entrepreneurial OpportunityDriver partners can start a business by driving their own car
Flexible HoursFiexibiiily to drive as much or as little as they want on their own schedule
Good PayPittsburgh driver partners earn between $20-$30/hr

Uber Rider Benefits:

o
o
0

Safe, affordable and reliable on-demand transportation

Pickup/dropoff not limited to public transportation lines
Alternative to parking difficulty/cost and car ownership

Uber Provides Trios Across Pittsburgh

Uber Partners Hall from Across Pittsburgh

rm

ai

mm

we

UberUP Community Partner Support;

Attendance at our inaugural event to introduce the initiative and our partners

Helping us connect with interested driver partners - either by providing introductions to Uber or our
onboarding events or inviting Uber to events hosted by partners

Collaboration in recruiting/skill building events with speakers and curriculum

Assistance in acquisition of space appropriate for recruiting/skill building events

Example: Digital outreach to targeted groups highlighting Uber events and on-boardings