PRESS RELEASE

FOR IMMEDIATE RELEASE

DDB North America Appoints Coca-Cola Veteran Catherine Locker to

Newly Created Role as Chief of Staff
Former Group Director of Strategic Marketing to Accelerate DDB Flex Initiatives
January 10, 2017 | New York, NY

DDB North America announced today that Catherine Locker, former Group Director,
Strategic Marketing, for Coca-Cola North America, will join the agency in the newly
created role of Chief of Staff, effective January 9. Lockers primary responsibilities will
be to administratively lead the North American Leadership Team, as well as to
accelerate and operationalize DDB Flex initiatives across 17 agencies as the agency
further integrates the network to maximize effectiveness and efficiency for its clients.
She will report directly to Wendy Clark, Chief Executive Officer of DDB North America.
Wendy Clark stated, Catherine is a classically trained brand leader who has deep
experience in leading and operationalizing brand initiatives across a complex multitiered organization on a global scale. Her experience and know-how make her the
perfect fit to build the connective tissue between our agencies, our work and our
clients. Growth within our existing clients and new business wins mean we need her
leadership and experience now more than ever to align and integrate our total network
resources.
Locker joins DDB North America after 10 years with Coca-Cola. During that time, she
led the development, expansion and implementation of key marketing capabilities,
processes and approaches. Prior to her tenure with Coca-Cola, she was the Global
Brand Director for Glaceau International.
More than ever clients need great work, at the speed of the marketplace with
maximum efficiency. To meet these expectations, DDB has been driving more crossagency collaboration and integration, and innovating the ways they work. Im excited to
add to and accelerate these already solid efforts, said Locker. No marketer leaves
Coca-Cola easily, but the momentum at DDB and the opportunity to contribute to their
further success is something Im genuinely excited to do, she added.
Lockers appointment follows last months announcement that Ari Weiss would become
DDBs first-ever Chief Creative Officer in North America, and is Clarks second
executive hire since she joined the agency as Chief Executive Officer.

About DDB
DDB Worldwide (www.ddb.com) is one of the world's largest and most influential advertising and marketing networks.
DDB has been named Agency of the Year numerous times by the Cannes International Festival of Creativity and the
industry's leading advertising publications and awards shows. The Gunn Report has listed DDB as one of the Top 3
Global Networks for 12 of the last 15 years. The agency's clients include Volkswagen, McDonald's, Unilever, Mars,
Johnson & Johnson, and Exxon Mobil, among others.
Founded in 1949, Founded in 1949, DDB is part of the Omnicom Group (NYSE) and consists of more than 200 offices in
over 90 countries with its flagship office in New York, NY.
ABOUT OMNICOM
Omnicom Group Inc. (NYSE OMC) is a leading global marketing and corporate communications company. Omnicoms
branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and
interactive marketing, direct and promotional marketing, public relations and other specialty communications services to
over 5,000 clients in more than 100 countries.
CONTACT:
Christie Giera
Director of Agency Communications, DDB Worldwide
Email: christie.giera@ddb.com
Phone: 212-415-2186