‘The Art of Rendering A Photographic Aporoach to Architectural Visualization -Arcitzer Derg Caco Mate) H my blog's seventh year lot during that time and keep ‘on learning as | put myself in a position of always having my finger on the pulse of the architectural visualization field, Starting in architectural visualization back in 2002, I've made my way as a solo artist and recently partnered up to establish The Craft | took time this month to reflect on that which we do on a daily basis. At times, it was hard to see the forest for the trees. But with time also comes clarity. love the fact | can refer back to the blog and to che great insight shared on it by the world’s best architectural visualization artists. Sometimes, we're so caught up in the daily routine that we don't see the bigger picture as much as we should, so I've taken a snapshot of what architectural visualization looks like through the lens of my blog to see what we do, how we do it and where we are heading. Fora long time, I kept a dual approach to architectural visualization, To be more precise, think | refused to pick one so that I'm not missing out on the benefits the other has to offer. Recently, considering technological advances, the market and some assumption about the future, 'm gravitating toward one approach in a meaningful ‘hilpdlarchitizer.com/blogithe-art-of-rendering- photograph c-approach’ “ eur Sore a CT IC architecture del to inbox. rune) Trending The Art of Rendering: A Rendering to Reality: in 10 Reasons Architects