CATEGORY A: VISAYAS

I.

PROJECT BRIEF V-CA-1

Project Title:

Lawig Visayas: Sakayan Kumbuyahanay for Ati and Panay

Bukidnon Communities

Project Cost: PhP3,300,000.00

Project Objectives:
This program shall develop and implement various activities towards
sustained socio-cultural and inclusive economic development of Ati and PanayBukidnon cultural communities in Western Visayas.
Project Description:
This is an integrated cultural development program shall be implemented in
five (5) towns in the Western Visayas with substantial populations of indigenous Ati
and Panay Bukidnon. The target priority areas are situated in neighboring IP
territories in any of the adjacent provinces of Aklan, Antique, Capiz, Iloilo and
Guimaras. The IP-focused and community-manage projects envisions pro-active
cultural development that propels an inclusive and genuine community-based
productivity enhancement within their claimed ancestral domains.
As designed, the project must be considered as community-solicited or
community-initiated project that must address both the short term and medium-term
development needs of the cultural community.
LAWIG shall facilitate an improved access to socio-cultural services as well as
expanded opportunities for the cultural communities to sustainably manage their
natural and cultural resources. As such, it is comprised of three (3) major
components that intends to raise the capacities of the community members and the
council of elders of the Indigenous communities to expand their network of support
for an improved traditional economy beyond subsistence levels, namely:

A.

Institutional Development and Organizational Strengthening

This component shall strengthen their indigenous structures of
governance and other culture-focused mechanisms in towards socially
cohesive, resilient, and self-reliance and autonomy. The organizational
aspects of the component shall raise the capabilities of the community
elders, women leaders and the youth groups and enable them to
manage their resources.
Moreover, interventions that are undertaken shall expand and strengthen
the support from the network of assisting institutions: LGUs, CSOs,
National Agencies and other Peoples Organizations to enable the
cultural communities to help themselves.
1

B.

Conservation of Natural and Cultural Resources and Heritage

Management
This particular component shall start with the conduct of participatory
assessment of the resource-base of the cultural community, including the
identification of potentials and constraints towards the formulation of
development strategies that are based on the indigenous knowledge and
practices (IKSP) of the local indigenous community.
Consequently, culture-focused policies and plans are developed in order
to install timely and measured interventions for the conservation of the
natural and cultural resources and the expansion of the community
assets. This community policies and plans shall be integrated in the
Ancestral Domain Sustainable Development and Protection Plan or
ADSDPP.
Based on the community-formulated policies and plans, a project trial for
the conservation of the community productivity systems shall be initiated
by the community members themselves.

C.

Enrichment of traditional crafts and creative products

The third component shall facilitate assistance or effective interventions
from within and from outside of the cultural community, with the end view
of enhancement of the local creative industry / sustainable cultureenterprise. Among others, this particular component shall realize the
following:

Enhancement of traditional craft and the expansion of the local

production;
Provision of market advisory and assistance for social marketing
and promotions of community products; and
Holding of community traditional festival and/or rituals

Responsibilities of the Proponent:

Specifically, the project implementer, in close coordination with the NCCA
shall:
1.
2.

3.
4.
5.

Initiate consultative meetings with stakeholders;

If the proponent is an assisting institution, it is required that a community
resolution / petition is secured certifying that the project is communitysolicited;
Facilitate the conduct of Needs Assessment, scoping and profiling of
target community;
Organize the activities as prescribed in the three components;
Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
2

Expected Output
1. Pre-Project Start-up

2. Successful conduct of training and

organizational
strengthening
activities

3. Community-based
and
participatory development planning
and policy formulation

4. Community-initiated project trials

for conservation of natural and
cultural resources or assets

5. Interventions for the enrichment of

traditional arts and crafts

6. Monitoring,
Assessment
and
Evaluation timely implemented

Deliverables
1.1 Certification that the project is
community-solicited
1.2 List of partners that shall be
engaged
in
the
project
implementation
2.1 Training needs assessment
2.2 Training modules and target
participants to include community
elders, women and youth
2.3 Training report
3.1 Activity design of workshops
3.2 Process documentation of the
activities;
3.3 Community formulated plans and
policies;
3.4 Community
resolutions
to
engaged assisting institutions
4.1 Process documentation of project
trials
for
conservation
of
community assets
4.2 Report on the nature and status
of assistance from assisting
institutions
5.1 Process
report
on
the
enhancement
of
traditional
products
5.2 Report on the market advisory
and engagements on social
marketing and promotions
5.3 Documentation of community
festivals and rituals
6.1 Periodic monitoring reports
6.2 Project Assessment reports
6.3 Terminal Report

II.

PROJECT BRIEF V-CA-2

Project Title: Panakayon: Western Visayas Cultural Development Program for

Akeanon, Hiligaynon and Kiniray-a Cluster
Project Cost: PhP2,200,000.00
Project Objectives:
This program aims to sustain and develop further cultural development
program started in 2016 in Akeanon, Hiligaynon, and Kiniray-a communities in
Western Visayas.
Project Description:
The first year (Year I) of this project was implemented in five towns of
Western Visayas: Balete, Cuartero, San Jose, Miag-ao and Jordan. It is effectively
seeding the foundations of a cultural development process aimed at establishing a
pro-active cultural renaissance in these towns, propelling genuine community-based
productivity and development.
The pilot towns will unreel four activities that will help ensure sustainability of
the products and results emerging from Year I, focusing on strengthening the cultural
organization established, variated product development, audience and market
development, promotions and marketing strategies all aimed at connecting the local
creative industry generated with the provincial/ regional tourism value chain. The
activities will consist of the following phases:
Phase I: (January to February 2017) ORGANIZATIONAL STRENGTHENING:
Comprehensive Assessment of Year 1 with the stakeholders and beneficiaries and
Detailing Activities of Year 2 towards identifying the main cultural product or service
to be marketed or promoted and establishing the cultural institution as a SOCIAL
ENTERPRISE.
Phase II: (March to April 2017) PRODUCT DEVELOPMENT: the development
of the main cultural product or service or institution towards quality standards,
variegated sub-products, organized as a culture-based social entrepreneurship.
Phase III: (May 2017) MARKETING AND PROMOTIONS DEVELOPMENT
The cultural organization will be trained in these aspects towards creating a
Communications and Promotions Plan, a Sales Feasibility Study, and Action Plans
towards developing linkages in the current Tourism Value Chain in the island.
Phase IV: (June to December 2017) ACTUAL FIRST
OPERATIONS and PRODUCT TEST IN THE TOURISM MARKET.

YEAR

OF

Responsibilities of the Proponent:

Specifically, the project implementer, in close coordination with the NCCA shall:

For Component A:
1. Facilitate the conduct of Results/ Outcomes Assessment with the target
sectors and stakeholders, out of which a detailed Year II plan will be
crafted;
2. Organize the activities as prescribed in the four phases ;
3. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
Expected Output
Deliverables
1. Successful
conduct
of
the 1.1 Key sectoral representatives from
Organizational
Development
each town attending consultative
activities, focusing on Assessment,
workshops headed by the LGUs
Planning, and establishing the 1.2 Processes and schedules for the
Social Entrepreneurship of the
workshops agreed on
product/ service as a creative 1.3 Approved workshop design and
industry.
implementation plan
1.4 Three
2-day
workshops
conducted with at least 90% of
the target participants attended
1.5 Sectoral reports and workshop
proceedings submitted
2. Successful conduct of the Product 2.1 Syllabi for workshop topics
Development workshops with 90%
contextualized to the eco-cultural
of identified participants attending
tourism environment of the
equipped with skills on product
province
development
2.2 A 2 month mentoring period with
the
appropriate
product
development institution
(DTI,
DOT, TESDA, DOST, etc.)
2.3 Trial Product tests
3. Successful conduct of training 3.1 Process and Activity design of
activities in promotions, sales,
workshops developed
marketing, and value chain 3.2 Publicity,
sales,
marketing,
development.
campaign calls logged in and
analyzed
4. Selected creative industry products 4.1 Documentation
proceedings
enhanced, showcased, and sold
processed and submitted
as part of the provincial tourism 4.2 Sales and audience feedback
program
recorded
4.3 Media campaign documented
4.4 Market feedback gathered and
integrated in product development

III.

PROJECT BRIEF V-CA-3

Project Title: Mugna: Towards a Sustainable Cultural Development of Negros

Island
Project Cost: PhP3,000,000.00
Project Objectives:
This program aims to sustain and develop further the cultural development
program which started in 2016, and replicate the best practice of the program in
three (3) more towns in Negros Island.
Project Description:
The first year (Year I) of this project was implemented in six towns of Negros
Island: Bais, Bacong, Amlan, Calatrava, Murcia, and Kabankalan. It is effectively
seeding the foundations of a cultural development process aimed at establishing a
pro-active cultural renaissance in these towns, propelling genuine community-based
productivity and development.
For the second year (Year II), there will be two simultaneous components:
COMPONENT A: For the pilot towns and city
The pilot towns will unreel four activities that will help ensure sustainability of
the products and results emerging from Year I, focusing on strengthening the cultural
organization established, variated product development, audience and market
development, promotions and marketing strategies all aimed at connecting the local
creative industry generated with the provincial/ regional tourism value chain. The
activities will consist of the following phases:
Phase I: (January to February 2017) ORGANIZATIONAL STRENGTHENING:
Comprehensive Assessment of Year 1 with the stakeholders and beneficiaries and
Detailing Activities of Year 2 towards identifying the main cultural product or service
to be marketed or promoted and establishing the cultural institution as a SOCIAL
ENTERPRISE.
Phase II: (March to April 2017) PRODUCT DEVELOPMENT: the development
of the main cultural product or service or institution towards quality standards,
variegated sub-products, organized as a culture-based social entrepreneurship.

Phase III: (May 2017) MARKETING AND PROMOTIONS DEVELOPMENT

The cultural organization will be trained in these aspects towards creating a
Communications and Promotions Plan, a Sales Feasibility Study, and Action Plans
towards developing linkages in the current Tourism Value Chain in the island.
Phase IV: (June to December 2017) ACTUAL FIRST
OPERATIONS and PRODUCT TEST IN THE TOURISM MARKET.
6

YEAR

OF

COMPONENT B: For the three new towns

The three new towns will basically replicate the best processes and practice of
YEAR I, the phases of which are:
Phase 1: (January to February 2017). Organizational Development and
Partnership Building which is basically preparing the main stakeholders in the
three towns to embrace the philosophy and principles of the project, assign
their specific roles and responsibilities, and plan harmoniously the
implementation processes that the project requires. In this phase
commitment and counterparts in sharing resources and expertise shall be
defined.
Phase 2: (March to September 2017). The scheduled implementation of the
first three main components shall be realized: Resiliency Building, Heritage
Management, and Creative Industries.
Phase 3: (September to October 2017). Slightly overlapping with Phase 2,
this particular period focuses on Project Communication and Education on
results harvested from Phase 2.
Responsibilities of the Proponent:
Specifically, the project implementer, in close coordination with the NCCA shall:
For Component A:
1. Facilitate the conduct of Results/ Outcomes Assessment with the target
sectors and stakeholders, out of which a detailed Year II plan will be
crafted;
2. Organize the activities as prescribed in the four phases ;
3. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
Expected Output
Deliverables
1. Successful
conduct
of
the 1.1 Key sectoral representatives from
Organizational
Development
each town attending consultative
activities, focusing on Assessment,
workshops headed by the LGUs
Planning, and establishing the 1.2 Processes and schedules for the
Social Entrepreneurship of the
workshops agreed on
product/ service as a creative 1.3 Approved workshop design and
industry.
implementation plan
1.4 Three
2-day
workshops
conducted with at least 90% of
the target participants attended
1.5 Sectoral reports and workshop
proceedings submitted
2. Successful conduct of the Product 2.1 Syllabi for workshop topics
Development workshops with 90%
contextualized to the eco-cultural
7

of identified participants attending

tourism environment of the
equipped with skills on product
province
development
2.2 A 2 month mentoring period with
the
appropriate
product
development institution
(DTI,
DOT, TESDA, DOST, etc.)
2.3 Trial Product tests
3. Successful conduct of training 3.1 Process and Activity design of
activities in promotions, sales,
workshops developed
marketing, and value chain 3.2 Publicity,
sales,
marketing,
development.
campaign calls logged in and
analyzed
4. Selected creative industry products 4.1 Documentation
proceedings
enhanced, showcased, and sold
processed and submitted
as part of the provincial tourism 4.2 Sales and audience feedback
program
recorded
4.3 Media campaign documented
4.4 Market feedback gathered and
integrated in product development
For Component B:
Specifically, the project implementer, in close coordination with the NCCA shall:
1. Initiate consultative meetings with stakeholders;
2. Facilitate the conduct of Needs Assessment and profiling of target
sectors;
3. Organize the activities as prescribed in the three phases ;
4. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
Expected Output
1. Successful conduct of the 3
sectoral arts-based characterbuilding/values
formation
workshops (women, children, and
youth groups) with 90% of
identified participants attending
provided with greater self-esteem,
value awareness, and skills for
self-analysis

2. Successful conduct of the 2 artsbased workshops with 90% of

identified participants attending
and equipped with the knowledge
skills for Disaster Risk Reduction
(DRR) and Climate Change
8

Deliverables
1.1 Key sectoral representatives from
each town attending consultative
workshops headed by the LGUs
1.2 Processes and schedules for the
workshops agreed on
1.3 Approved workshop design and
implementation plan
1.4 Three sectoral 3-day workshops
conducted with at least 90% of
the target participants attended
1.5 Sectoral reports and workshop
proceedings submitted
2.1 Syllabi for two workshop themes
developed contextualized to the
environment and psycho-social
status of the participants
2.2 A 3-day workshop on CCA and a
3-day Trainers Training workshop

3.

4.

5.

6.

7.

Adaptation (CCA) and expressing

on DRR conducted
commitment
to
environmental 2.3 Commitment for Environmental
protection advocacy
Protection
from
participants
documented
120 youths from the identified 3.1 Process and Activity design of
towns are aware and are
workshop developed
celebrating their heritage assets 3.2 Social preparation and workshop
valorizing their multi-dimensional
arrangements conducted
significances through creative 3.3 Youth
Heritage
Modules
outputs
developed designed for camps
conducted in the two towns
60 artists and cultural workers from 4.1 Workshop and Activity design and
different
identified
artistic
modules for three integrated
disciplines from the six towns
discipline clusters developed
trained in the use of local heritage 4.2 Three-day workshops in three
resources for their production of
integrated disciplines conducted
new works
(performing arts, visual arts, and
writing)
4.3 Workshop outputs documented in
print, photo, and video
4.4 Workshop
reports
and
proceedings submitted
One week Festival Showcase with
5.1 Artistic Committee organized
at least 10% of town population
5.2 Criteria
developed
and
attending and at least 5 significant
communicated
outputs from at least 3 different
5.3 Selected outputs enhanced
disciplines (performing arts, literary
5.4 Exhibit / Performance guidelines
arts, visual arts, broadcast arts,
5.5 Festival showcase of outputs
traditional arts and crafts) from
(exhibit/performance)
each town exhibited or performed
Select creative industry products 6.1 Consultative
and
mentoring
enhanced and showcased for
sessions with creative industry
general public and appropriate
experts skilled at similar products
agencies with trial sales
6.2 Product
pricing
workshop
conducted
6.3 Product
Dossier
or
Folios
prepared
6.4 Trial sales conducted in an
established/existing trade fair
6.5 Public feedback documented
6.6 Sales Record
6.7 Documentation
proceedings
processed and submitted
A Quad-Media Campaign using 7.1 Quad media Communication Plan
public heritage spaces and local
developed
media established
7.2 Partnership
forged
with
communications and governance
institutions
7.3 Quad media communication plan
implemented
9

7.4 Implementation
report
with
feedback from the communities
prepared and submitted

10

IV.

PROJECT BRIEF V-CA-4

Project Title: Layag Bantayan: Towards a Sustainable Cultural Development of

Bantayan
Project Cost: PhP1,600,000.00
Project Objectives:
This program aims to develop and implement various activities towards a
sustained cultural development for Bantayan.
Project Description:
This is an integrated cultural development program in the three towns in
Bantayan Island: STA. FE, BANTAYAN, MADRIDEJOS, which will establish a proactive cultural renaissance in these three towns, propelling genuine communitybased productivity and development.
LAYAG BANTAYAN is composed of 8 activities that will provide capacity
enhancement interventions for specific sectors to be more culturally proactive,
creative and sensitive in the delivery of their roles and responsibilities.
The implementations of these components are to be realized into three
phases:
Phase 1: (January to February 2017). Organizational Development and
Partnership Building which is basically preparing the main stakeholders
in the three towns to embrace the philosophy and principles of the
project, assign their specific roles and responsibilities, and plan
harmoniously the implementation processes that the project requires.
In this phase commitment and counterparts in sharing resources and
expertise shall be defined.
Phase 2: (March to September 2017). The scheduled implementation
of the first three main components shall be realized: Resiliency
Building, Heritage Management, and Creative Industries.
Phase 3: (September to October 2017). Slightly overlapping with
Phase 2, this particular period focuses on Project Communication and
Education on results harvested from Phase 2.
Responsibilities of the Proponent:
Specifically, the project implementer, in close coordination with the NCCA
shall:
1. Initiate consultative meetings with stakeholders;
2. Facilitate the conduct of Needs Assessment and profiling of target
sectors;
11

3. Organize the activities as prescribed in the three phases ;

4. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)

Expected Output
1. Successful conduct of the 3
sectoral arts-based characterbuilding/values
formation
workshops (women, children, and
youth groups) with 90% of
identified participants attending
provided with greater self-esteem,
value awareness, and skills for
self-analysis

2. Successful conduct of the 2 artsbased workshops with 90% of

identified participants attending
and equipped with the knowledge
skills for Disaster Risk Reduction
(DRR) and Climate Change
Adaptation (CCA) and expressing
commitment
to
environmental
protection advocacy
3. 120 youths from the identified
towns of Bantayan Island are
aware and are celebrating their
heritage assets valorizing their
multi-dimensional
significances
through creative outputs
4. 20 artists and cultural workers from
different
identified
artistic
disciplines from each town trained
in the use of local heritage
resources for their production of
new works

5. One week Festival Showcase with

at least 10% of town population
attending and at least 5 significant
outputs from at least 3 different
12

Deliverables
1.1 Key sectoral representatives from
each town attending consultative
workshops headed by the LGUs
1.2 Processes and schedules for the
workshops agreed on
1.3 Approved workshop design and
implementation plan
1.4 Three sectoral 3-day workshops
conducted with at least 90% of
the target participants attended
1.5 Sectoral reports and workshop
proceedings submitted
2.1 Syllabi for two workshop themes
developed contextualized to the
environment and psycho-social
status of the participants
2.2 A 3-day workshop on CCA and a
3-day Trainers Training workshop
on DRR conducted
2.3 Commitment for Environmental
Protection
from
participants
documented
3.1 Process and Activity design of
workshop developed
3.2 Social preparation and workshop
arrangements conducted
3.3 Youth
Heritage
Modules
developed designed for camps
conducted in the two towns
4.1 Workshop and Activity design and
modules for three integrated
discipline clusters developed
4.2 Three-day workshops in three
integrated disciplines conducted
(performing arts, visual arts, and
writing)
4.3 Workshop outputs documented in
print, photo, and video
4.4 Workshop
reports
and
proceedings submitted
5.1 Artistic Committee organized
5.2 Criteria
developed
and
communicated
5.3 Selected outputs enhanced

disciplines (performing arts, literary

arts, visual arts, broadcast arts,
traditional arts and crafts) from
each town exhibited or performed
6. Select creative industry products
enhanced and showcased for
general public and appropriate
agencies with trial sales

5.4 Exhibit / Performance guidelines

5.5 Festival showcase of outputs
(exhibit/performance)

6.1 Consultative
and
mentoring
sessions with creative industry
experts skilled at similar products
6.2 Product
pricing
workshop
conducted
6.3 Product
Dossier
or
Folios
prepared
6.4 Trial sales conducted in an
established/existing trade fair
6.5 Public feedback documented
6.6 Sales Record
6.7 Documentation
proceedings
processed and submitted
7. A Quad-Media Campaign using 7.1 Quad media Communication Plan
public heritage spaces and local
developed
media established
7.2 Partnership
forged
with
communications and governance
institutions
7.3 Quad media communication plan
implemented
7.4 Implementation
report
with
feedback from the communities
prepared and submitted

13

V.

PROJECT BRIEF V-CA-5

Project Title: Bahandi: Towards a Sustainable Cultural Development of Bohol

Project Cost: PhP2,500,000.00
Project Objectives:
This program aims to sustain and develop further cultural development
program started in 2016, and replicate the best practice of the program in three (3)
more Bohol municipalities.
Project Description:
The first year (Year I) of this project was implemented in six towns of Bohol:
Loon, Maribojoc, Cortes, Balilihan, Antequera, Baclayon and 1 city, Tagbilaran. It is
effectively seeding the foundations of a cultural development process aimed at
establishing a pro-active cultural renaissance in these towns, propelling genuine
community-based productivity and development.
For the second year (Year II), there will be two simultaneous components:
COMPONENT A: For the pilot towns and city
The pilot towns will unreel four activities that will help ensure sustainability of
the products and results emerging from Year I, focusing on strengthening the cultural
organization established, variated product development, audience and market
development, promotions and marketing strategies all aimed at connecting the local
creative industry generated with the provincial/ regional tourism value chain. The
activities will consist of the following phases:
Phase I: (January to February 2017) ORGANIZATIONAL STRENGTHENING:
Comprehensive Assessment of Year 1 with the stakeholders and beneficiaries and
Detailing Activities of Year 2 towards identifying the main cultural product or service
to be marketed or promoted and establishing the cultural institution as a SOCIAL
ENTERPRISE.
Phase II: (March to April 2017) PRODUCT DEVELOPMENT: the development
of the main cultural product or service or institution towards quality standards,
variegated sub-products, organized as a culture-based social entrepreneurship.
Phase III: (May 2017) MARKETING AND PROMOTIONS DEVELOPMENT
The cultural organization will be trained in these aspects towards creating a
Communications and Promotions Plan, a Sales Feasibility Study, and Action Plans
towards developing linkages in the current Tourism Value Chain in the province.
Phase IV: (June to December 2017) ACTUAL FIRST
OPERATIONS and PRODUCT TEST IN THE TOURISM MARKET.

14

YEAR

OF

COMPONENT B: For the three new towns

The three new towns will basically replicate the best processes and practice of
YEAR I, the phases of which are:
Phase 1: (January to February 2017). Organizational Development and
Partnership Building which is basically preparing the main stakeholders in the
three towns to embrace the philosophy and principles of the project, assign
their specific roles and responsibilities, and plan harmoniously the
implementation processes that the project requires. In this phase
commitment and counterparts in sharing resources and expertise shall be
defined.
Phase 2: (March to September 2017). The scheduled implementation of the
first three main components shall be realized: Resiliency Building, Heritage
Management, and Creative Industries.
Phase 3: (September to October 2017). Slightly overlapping with Phase 2,
this particular period focuses on Project Communication and Education on
results harvested from Phase 2.
Responsibilities of the Proponent:
Specifically, the project implementer, in close coordination with the NCCA
shall:
For Component A:
1. Facilitate the conduct of Results/ Outcomes Assessment with the target
sectors and stakeholders, out of which a detailed Year II plan will be
crafted;
2. Organize the activities as prescribed in the four phases ;
3. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
Expected Output
Deliverables
1. Successful
conduct
of
the 1.1 Key sectoral representatives from
Organizational
Development
each town attending consultative
activities, focusing on Assessment,
workshops headed by the LGUs
Planning, and establishing the 1.2 Processes and schedules for the
Social Entrepreneurship of the
workshops agreed on
product/ service as a creative 1.3 Approved workshop design and
industry.
implementation plan
1.4 Three
2-day
workshops
conducted with at least 90% of
the target participants attended
1.5 Sectoral reports and workshop
proceedings submitted
2. Successful conduct of the Product 2.1 Syllabi for workshop topics
Development workshops with 90%
contextualized to the eco-cultural
15

of identified participants attending

tourism environment of the
equipped with skills on product
province
development
2.2 A 2 month mentoring period with
the
appropriate
product
development institution
(DTI,
DOT, TESDA, DOST, etc.)
2.3 Trial Product tests
3. Successful conduct of training 3.1 Process and Activity design of
activities in promotions, sales,
workshops developed
marketing, and value chain 3.2 Publicity,
sales,
marketing,
development.
campaign calls logged in and
analyzed
4. Selected creative industry products 4.1 Documentation
proceedings
enhanced, showcased, and sold
processed and submitted
as part of the provincial tourism 4.2 Sales and audience feedback
program
recorded
4.3 Media campaign documented
4.4 Market feedback gathered and
integrated in product development
For Component B:
Specifically, the project implementer, in close coordination with the NCCA
shall:
1. Initiate consultative meetings with stakeholders;
2. Facilitate the conduct of Needs Assessment and profiling of target
sectors;
3. Organize the activities as prescribed in the three phases ;
4. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
Expected Output
1. Successful conduct of the 3
sectoral arts-based characterbuilding/values
formation
workshops (women, children, and
youth groups) with 90% of
identified participants attending
provided with greater self-esteem,
value awareness, and skills for
self-analysis

2. Successful conduct of the 2 artsbased workshops with 90% of

identified participants attending
and equipped with the knowledge
skills for Disaster Risk Reduction
(DRR) and Climate Change
16

Deliverables
1.1 Key sectoral representatives from
each town attending consultative
workshops headed by the LGUs
1.2 Processes and schedules for the
workshops agreed on
1.3 Approved workshop design and
implementation plan
1.4 Three sectoral 3-day workshops
conducted with at least 90% of
the target participants attended
1.5 Sectoral reports and workshop
proceedings submitted
2.1 Syllabi for two workshop themes
developed contextualized to the
environment and psycho-social
status of the participants
2.2 A 3-day workshop on CCA and a
3-day Trainers Training workshop

3.

4.

5.

6.

7.

Adaptation (CCA) and expressing

on DRR conducted
commitment
to
environmental 2.3 Commitment for Environmental
protection advocacy
Protection
from
participants
documented
120 youths from the identified 3.1 Process and Activity design of
towns are aware and are
workshop developed
celebrating their heritage assets 3.2 Social preparation and workshop
valorizing their multi-dimensional
arrangements conducted
significances through creative 3.3 Youth
Heritage
Modules
outputs
developed designed for camps
conducted in the two towns
60 artists and cultural workers from 4.1 Workshop and Activity design and
different
identified
artistic
modules for three integrated
disciplines from the six towns
discipline clusters developed
trained in the use of local heritage 4.2 Three-day workshops in three
resources for their production of
integrated disciplines conducted
new works
(performing arts, visual arts, and
writing)
4.3 Workshop outputs documented in
print, photo, and video
4.4 Workshop
reports
and
proceedings submitted
One week Festival Showcase with
5.1 Artistic Committee organized
at least 10% of town population
5.2 Criteria
developed
and
attending and at least 5 significant
communicated
outputs from at least 3 different
5.3 Selected outputs enhanced
disciplines (performing arts, literary
5.4 Exhibit / Performance guidelines
arts, visual arts, broadcast arts,
5.5 Festival showcase of outputs
traditional arts and crafts) from
(exhibit/performance)
each town exhibited or performed
Select creative industry products 6.1 Consultative
and
mentoring
enhanced and showcased for
sessions with creative industry
general public and appropriate
experts skilled at similar products
agencies with trial sales
6.2 Product
pricing
workshop
conducted
6.3 Product
Dossier
or
Folios
prepared
6.4 Trial sales conducted in an
established/existing trade fair
6.5 Public feedback documented
6.6 Sales Record
6.7 Documentation
proceedings
processed and submitted
A Quad-Media Campaign using 7.1 Quad media Communication Plan
public heritage spaces and local
developed
media established
7.2 Partnership
forged
with
communications and governance
institutions
7.3 Quad media communication plan
implemented
17

7.4 Implementation
report
with
feedback from the communities
prepared and submitted

18

VI.

PROJECT BRIEF V-CA-6

Project Title: Layag Samar: Sakayan Pagparibhong

Project Cost: PhP3,200,000.00
Project Objectives:
This program aims to sustain and develop further cultural development
program started in 2016, and replicate the best practice of the program in three (3)
more towns in Samar Island.
Project Description:
The first year (Year I) of this project was implemented in eight towns of
Samar: Capul, Laoang, Palapag, Catbalogan, Calbiga, Balangiga, Basey, and
Borongan. It is effectively seeding the foundations of a cultural development process
aimed at establishing a pro-active cultural renaissance in these towns, propelling
genuine community-based productivity and development.
For the second year (Year II), there will be two simultaneous components:
COMPONENT A: For the pilot towns and city
The pilot towns will unreel four activities that will help ensure sustainability of
the products and results emerging from Year I, focusing on strengthening the cultural
organization established, variated product development, audience and market
development, promotions and marketing strategies all aimed at connecting the local
creative industry generated with the provincial/ regional tourism value chain. The
activities will consist of the following phases:
Phase I: (January to February 2017) ORGANIZATIONAL STRENGTHENING:
Comprehensive Assessment of Year 1 with the stakeholders and beneficiaries and
Detailing Activities of Year 2 towards identifying the main cultural product or service
to be marketed or promoted and establishing the cultural institution as a SOCIAL
ENTERPRISE.
Phase II: (March to April 2017) PRODUCT DEVELOPMENT: the development
of the main cultural product or service or institution towards quality standards,
variegated sub-products, organized as a culture-based social entrepreneurship.

Phase III: (May 2017) MARKETING AND PROMOTIONS DEVELOPMENT

The cultural organization will be trained in these aspects towards creating a
Communications and Promotions Plan, a Sales Feasibility Study, and Action Plans
towards developing linkages in the current Tourism Value Chain in the island.
Phase IV: (June to December 2017) ACTUAL FIRST
OPERATIONS and PRODUCT TEST IN THE TOURISM MARKET.
19

YEAR

OF

COMPONENT B: For the three new towns

The three new towns will basically replicate the best processes and practice of
YEAR I, the phases of which are:
Phase 1: (January to February 2017). Organizational Development and
Partnership Building which is basically preparing the main stakeholders in the
three towns to embrace the philosophy and principles of the project, assign
their specific roles and responsibilities, and plan harmoniously the
implementation processes that the project requires. In this phase
commitment and counterparts in sharing resources and expertise shall be
defined.
Phase 2: (March to September 2017). The scheduled implementation of the
first three main components shall be realized: Resiliency Building, Heritage
Management, and Creative Industries.
Phase 3: (September to October 2017). Slightly overlapping with Phase 2,
this particular period focuses on Project Communication and Education on
results harvested from Phase 2.
Responsibilities of the Proponent:
Specifically, the project implementer, in close coordination with the NCCA
shall:
For Component A:
1. Facilitate the conduct of Results/ Outcomes Assessment with the target
sectors and stakeholders, out of which a detailed Year II plan will be
crafted;
2. Organize the activities as prescribed in the four phases ;
3. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
Expected Output
Deliverables
1. Successful
conduct
of
the 1.1 Key sectoral representatives from
Organizational
Development
each town attending consultative
activities, focusing on Assessment,
workshops headed by the LGUs
Planning, and establishing the 1.2 Processes and schedules for the
Social Entrepreneurship of the
workshops agreed on
product/ service as a creative 1.3 Approved workshop design and
industry.
implementation plan
1.4 Three
2-day
workshops
conducted with at least 90% of
the target participants attended
1.5 Sectoral reports and workshop
proceedings submitted
2. Successful conduct of the Product 2.1 Syllabi for workshop topics
20

Development workshops with 90%

of identified participants attending
equipped with skills on product
development
2.2

2.3
3. Successful conduct of training 3.1
activities in promotions, sales,
marketing, and value chain 3.2
development.
4. Selected creative industry products 4.1
enhanced, showcased, and sold
as part of the provincial tourism 4.2
program
4.3
4.4

contextualized to the eco-cultural

tourism environment of the
province
A 2 month mentoring period with
the
appropriate
product
development institution
(DTI,
DOT, TESDA, DOST, etc.)
Trial Product tests
Process and Activity design of
workshops developed
Publicity,
sales,
marketing,
campaign calls logged in and
analyzed
Documentation
proceedings
processed and submitted
Sales and audience feedback
recorded
Media campaign documented
Market feedback gathered and
integrated in product development

For Component B:
Specifically, the project implementer, in close coordination with the NCCA
shall:
1. Initiate consultative meetings with stakeholders;
2. Facilitate the conduct of Needs Assessment and profiling of target
sectors;
3. Organize the activities as prescribed in the three phases ;
4. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
Expected Output
1. Successful conduct of the 3
sectoral arts-based characterbuilding/values
formation
workshops (women, children, and
youth groups) with 90% of
identified participants attending
provided with greater self-esteem,
value awareness, and skills for
self-analysis

1.1

1.2
1.3
1.4

1.5
2. Successful conduct of the 2 arts- 2.1
based workshops with 90% of
identified participants attending
and equipped with the knowledge
skills for Disaster Risk Reduction 2.2
21

Deliverables
Key sectoral representatives from
each town attending consultative
workshops headed by the LGUs
Processes and schedules for the
workshops agreed on
Approved workshop design and
implementation plan
Three sectoral 3-day workshops
conducted with at least 90% of
the target participants attended
Sectoral reports and workshop
proceedings submitted
Syllabi for two workshop themes
developed contextualized to the
environment and psycho-social
status of the participants
A 3-day workshop on CCA and a

3.

4.

5.

6.

7.

(DRR) and Climate Change

3-day Trainers Training workshop
Adaptation (CCA) and expressing
on DRR conducted
commitment
to
environmental 2.3 Commitment for Environmental
protection advocacy
Protection
from
participants
documented
120 youths from the identified 3.1 Process and Activity design of
towns are aware and are
workshop developed
celebrating their heritage assets 3.2 Social preparation and workshop
valorizing their multi-dimensional
arrangements conducted
significances through creative 3.3 Youth
Heritage
Modules
outputs
developed designed for camps
conducted in the two towns
60 artists and cultural workers from 4.1 Workshop and Activity design and
different
identified
artistic
modules for three integrated
disciplines from the six towns
discipline clusters developed
trained in the use of local heritage 4.2 Three-day workshops in three
resources for their production of
integrated disciplines conducted
new works
(performing arts, visual arts, and
writing)
4.3 Workshop outputs documented in
print, photo, and video
4.4 Workshop
reports
and
proceedings submitted
One week Festival Showcase with
5.1 Artistic Committee organized
at least 10% of town population
5.2 Criteria
developed
and
attending and at least 5 significant
communicated
outputs from at least 3 different
5.3 Selected outputs enhanced
disciplines (performing arts, literary
5.4 Exhibit / Performance guidelines
arts, visual arts, broadcast arts,
5.5 Festival showcase of outputs
traditional arts and crafts) from
(exhibit/performance)
each town exhibited or performed
Select creative industry products 6.1 Consultative
and
mentoring
enhanced and showcased for
sessions with creative industry
general public and appropriate
experts skilled at similar products
agencies with trial sales
6.2 Product
pricing
workshop
conducted
6.3 Product
Dossier
or
Folios
prepared
6.4 Trial sales conducted in an
established/existing trade fair
6.5 Public feedback documented
6.6 Sales Record
6.7 Documentation
proceedings
processed and submitted
A Quad-Media Campaign using 7.1 Quad media Communication Plan
public heritage spaces and local
developed
media established
7.2 Partnership
forged
with
communications and governance
institutions
7.3 Quad media communication plan
22

implemented
7.4 Implementation
report
with
feedback from the communities
prepared and submitted

23

VII.

PROJECT BRIEF V-CA-7

Project Title: Layag Leyte: Sakayan Pagparibhong

Project Cost: PhP2,500,000.00
Project Objectives:
This program aims to sustain and develop further cultural development
program started in 2016, and replicate the best practice of the program in three (3)
more towns in Samar Island.
Project Description:
The first year (Year I) of this project was implemented in five towns of Leyte:
Palo, Tacloban, Biliran, Ormoc, and Maasin. It is effectively seeding the foundations
of a cultural development process aimed at establishing a pro-active cultural
renaissance in these towns, propelling genuine community-based productivity and
development.
For the second year (Year II), there will be two simultaneous components:
COMPONENT A: For the pilot towns and city
The pilot towns will unreel four activities that will help ensure sustainability of
the products and results emerging from Year I, focusing on strengthening the cultural
organization established, variated product development, audience and market
development, promotions and marketing strategies all aimed at connecting the local
creative industry generated with the provincial/ regional tourism value chain. The
activities will consist of the following phases:
Phase I: (January to February 2017) ORGANIZATIONAL STRENGTHENING:
Comprehensive Assessment of Year 1 with the stakeholders and beneficiaries and
Detailing Activities of Year 2 towards identifying the main cultural product or service
to be marketed or promoted and establishing the cultural institution as a SOCIAL
ENTERPRISE.
Phase II: (March to April 2017) PRODUCT DEVELOPMENT: the development
of the main cultural product or service or institution towards quality standards,
variegated sub-products, organized as a culture-based social entrepreneurship.

Phase III: (May 2017) MARKETING AND PROMOTIONS DEVELOPMENT

The cultural organization will be trained in these aspects towards creating a
Communications and Promotions Plan, a Sales Feasibility Study, and Action Plans
towards developing linkages in the current Tourism Value Chain in the island.
Phase IV: (June to December 2017) ACTUAL FIRST
OPERATIONS and PRODUCT TEST IN THE TOURISM MARKET.
24

YEAR

OF

COMPONENT B: For the three new towns

The three new towns will basically replicate the best processes and practice of
YEAR I, the phases of which are:
Phase 1: (January to February 2017). Organizational Development and
Partnership Building which is basically preparing the main stakeholders in the
three towns to embrace the philosophy and principles of the project, assign
their specific roles and responsibilities, and plan harmoniously the
implementation processes that the project requires. In this phase
commitment and counterparts in sharing resources and expertise shall be
defined.
Phase 2: (March to September 2017). The scheduled implementation of the
first three main components shall be realized: Resiliency Building, Heritage
Management, and Creative Industries.
Phase 3: (September to October 2017). Slightly overlapping with Phase 2,
this particular period focuses on Project Communication and Education on
results harvested from Phase 2.
Responsibilities of the Proponent:
Specifically, the project implementer, in close coordination with the NCCA
shall:
For Component A:
1. Facilitate the conduct of Results/ Outcomes Assessment with the target
sectors and stakeholders, out of which a detailed Year II plan will be
crafted;
2. Organize the activities as prescribed in the four phases ;
3. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
Expected Output
Deliverables
1. Successful
conduct
of
the 1.1 Key sectoral representatives from
Organizational
Development
each town attending consultative
activities, focusing on Assessment,
workshops headed by the LGUs
Planning, and establishing the 1.2 Processes and schedules for the
Social Entrepreneurship of the
workshops agreed on
product/ service as a creative 1.3 Approved workshop design and
industry.
implementation plan
1.4 Three
2-day
workshops
conducted with at least 90% of
the target participants attended
1.5 Sectoral reports and workshop
proceedings submitted
2. Successful conduct of the Product 2.1 Syllabi for workshop topics
25

Development workshops with 90%

of identified participants attending
equipped with skills on product
development
2.2

2.3
3. Successful conduct of training 3.1
activities in promotions, sales,
marketing, and value chain 3.2
development.
4. Selected creative industry products 4.1
enhanced, showcased, and sold
as part of the provincial tourism 4.2
program
4.3
4.4

contextualized to the eco-cultural

tourism environment of the
province
A 2 month mentoring period with
the
appropriate
product
development institution
(DTI,
DOT, TESDA, DOST, etc.)
Trial Product tests
Process and Activity design of
workshops developed
Publicity,
sales,
marketing,
campaign calls logged in and
analyzed
Documentation
proceedings
processed and submitted
Sales and audience feedback
recorded
Media campaign documented
Market feedback gathered and
integrated in product development

For Component B:
Specifically, the project implementer, in close coordination with the NCCA
shall:
1. Initiate consultative meetings with stakeholders;
2. Facilitate the conduct of Needs Assessment and profiling of target
sectors;
3. Organize the activities as prescribed in the three phases ;
4. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)
Expected Output
1. Successful conduct of the 3
sectoral arts-based characterbuilding/values
formation
workshops (women, children, and
youth groups) with 90% of
identified participants attending
provided with greater self-esteem,
value awareness, and skills for
self-analysis

1.1

1.2
1.3
1.4

1.5
2. Successful conduct of the 2 arts- 2.1
based workshops with 90% of
identified participants attending
and equipped with the knowledge
skills for Disaster Risk Reduction 2.2
26

Deliverables
Key sectoral representatives from
each town attending consultative
workshops headed by the LGUs
Processes and schedules for the
workshops agreed on
Approved workshop design and
implementation plan
Three sectoral 3-day workshops
conducted with at least 90% of
the target participants attended
Sectoral reports and workshop
proceedings submitted
Syllabi for two workshop themes
developed contextualized to the
environment and psycho-social
status of the participants
A 3-day workshop on CCA and a

3.

4.

5.

6.

7.

(DRR) and Climate Change

3-day Trainers Training workshop
Adaptation (CCA) and expressing
on DRR conducted
commitment
to
environmental 2.3 Commitment for Environmental
protection advocacy
Protection
from
participants
documented
120 youths from the identified 3.1 Process and Activity design of
towns are aware and are
workshop developed
celebrating their heritage assets 3.2 Social preparation and workshop
valorizing their multi-dimensional
arrangements conducted
significances through creative 3.3 Youth
Heritage
Modules
outputs
developed designed for camps
conducted in the two towns
60 artists and cultural workers from 4.1 Workshop and Activity design and
different
identified
artistic
modules for three integrated
disciplines from the six towns
discipline clusters developed
trained in the use of local heritage 4.2 Three-day workshops in three
resources for their production of
integrated disciplines conducted
new works
(performing arts, visual arts, and
writing)
4.3 Workshop outputs documented in
print, photo, and video
4.4 Workshop
reports
and
proceedings submitted
One week Festival Showcase with
5.1 Artistic Committee organized
at least 10% of town population
5.2 Criteria
developed
and
attending and at least 5 significant
communicated
outputs from at least 3 different
5.3 Selected outputs enhanced
disciplines (performing arts, literary
5.4 Exhibit / Performance guidelines
arts, visual arts, broadcast arts,
5.5 Festival showcase of outputs
traditional arts and crafts) from
(exhibit/performance)
each town exhibited or performed
Select creative industry products 6.1 Consultative
and
mentoring
enhanced and showcased for
sessions with creative industry
general public and appropriate
experts skilled at similar products
agencies with trial sales
6.2 Product
pricing
workshop
conducted
6.3 Product
Dossier
or
Folios
prepared
6.4 Trial sales conducted in an
established/existing trade fair
6.5 Public feedback documented
6.6 Sales Record
6.7 Documentation
proceedings
processed and submitted
A Quad-Media Campaign using 7.1 Quad media Communication Plan
public heritage spaces and local
developed
media established
7.2 Partnership
forged
with
communications and governance
institutions
7.3 Quad media communication plan
27

implemented
7.4 Implementation
report
with
feedback from the communities
prepared and submitted

28

VIII.

PROJECT BRIEF V-CA-8

Project Title: Visayas Arts Festival and Congress

Project Cost: PhP2,500,000.00
Project Objectives:
This project aims to celebrate the traditional and contemporary arts in the
Visayas highlighting the distinct art expressions in literature, music, dance, visual
arts, architecture, theatre and cuisine that are uniquely Visayan. This event shall also
provide a venue for discussion of concerns and issues of artists and cultural workers
in the region through a congress.
Project Description:
Given the richness of Visayan artistic wealth, this project shall provide
financial assistance to a Visayas-based arts organization/institution to mount
interdisciplinary and collaborative performances and exhibits featuring traditional
expressions fused with the contemporary forms. It will also include a congress that
will address major issues in culture and arts in the region with delegates
representing the 7 arts from the sub-regions of the Visayas.
Responsibilities of the Proponent:
Specifically, the project implementer, in close coordination with the NCCA
shall:
1. Develop a comprehensive Festival and Congress Plan/Program/Design
based on the objectives of the project
2. Implement/manage the festival and congress as designed
3. Conduct marketing and advertising plan and strategies
4. Undertake a thorough documentation of the project both in photo and
video
5. Ensure that the fusion of the traditional artistic expression and the
contemporary form shall be within the cultural context of the tradition or
practice.
Expected Output
1. Successful conduct of
Visayas Arts Festival
Congress

29

the
and

Deliverables
1.1 One comprehensive festival and
congress design/plan including
the guidelines for selection of
participating artists, arts group,
repertoire building or artistic
concept of the collaborative
performances, issues to be
discussed during the congress,
congress speakers, congress
participants, conference topics

1.2
1.3

1.4
1.5

30

and
presenters,
audience
development plan
Festival and congress proper
with at least 3,000 audience
Findings, agreements reached
and policies drafted during the
congress
Compilation of congress papers
Thorough documentation of the
entire event

IX.

PROJECT BRIEF V-CA-9

Project Title: Unlikultura Expo

Project Cost: PhP800,000.00
Project Objectives:
The project aims to promote and ensure the sustainability of cultural heritage
resources through the conduct of different activities.
Project Description:
The project is an interactive exposition composed of a recognition ceremony
of cultural masters and a showcase of intangible heritage resources.
Responsibilities of the Proponent:
Specifically, the proponent in close coordination with NCCA shall:
1. Initiate consultation with the stakeholders (LGUs, cultural communities,
and NCIP among others).
2. Facilitate the creation of an inventory of intangible heritage resources
and cultural masters.
3. Organize activities according to the prescribed deliverables.
4. Submit project staff profile and strategies to implement the
deliverables.
Expected Output
Deliverables
1. Inventory of intangible cultural 1.1 Profiling and inventory on
heritage
intangible heritage conducted in
coordination with the LGUs and
the cultural communities.
1.2 Profile prepared
1.3 Monitoring and Evaluation of the
activity was designed
2. Interactive Exposition composed 2.1 Festival/Exposition management
of recognition ceremony of cultural
workshop for the organizers with
masters
and
showcase
of
active participation of the cultural
intangible cultural heritage
communities conducted
2.2 Design of the activities for the
exposition prepared
2.3 Five
day-long
interactive
exposition and cultural exchange
conducted
2.4 Implementation report prepared
3. Measured strategies for cultural 3.1 Cultural promotion strategies
industry
prepared for possible adoption
by concerned agencies.
31

X.

PROJECT BRIEF V-CA-10

Project Title: Establishment of Heritage Centers in the LGUs

Project Cost: PhP500,000.00 per project / per slot (2 slots)
Project Objectives:
The project aims to establish heritage centers which are supported and
maintained by LGUs.
Project Description:
This project shall provide technical and financial assistance to local
government units which have adequate to help them in the establishment of heritage
centers which may have one or a combination of any of the following: archives,
library, art gallery, and museum.
Responsibilities of the Proponent:
Specifically, the proponent in close coordination with NCCA shall:
1. Pass an appropriate ordinance pertaining to the establishment of the
heritage center.
2. Undergo technical assistance prior to the approval of the project.
Expected Output
1. Space, furniture and lay-out design

2. Collection
3. Personnel
4. Materials

32

Deliverables
1.1 Adequate space and accessible to
the community with basic pieces of
furniture provided.
2.1 An organized collection relevant to
the cultural life of the community.
3.1 Trained personnel to manage the
center
4.1 Materials for the conservation,
preservation,
restoration
and
promotion of the collected.

XI.

PROJECT BRIEF V-CA-11

Project Title: Sentrong Kulturang Pambayan

Project Cost: PhP1,000,000.00
Project Objectives:
The category aims to integrate arts and culture as a salient component of
local community development emphasizing arts and culture as part of a communitys
development plan, providing every LGU the appropriate professional assistance in
the establishment of Local Arts and Culture Office, and in the design development of
its proposed art and culture center which entails the collaborative work of architects,
interior designers, landscape architects and planners, and other practitioners in the
allied arts.
Project Description:
The project intends to provide financial and technical assistance to a local
government unit as a mechanism for institutionalizing the cultural programs in its
locality by creating a culture and arts office that shall develop the cultural programs
and policy, and manage arts activities of the locality, including the establishment of a
cultural space (center) for arts and culture as a shelter for different arts activities
such as productions, exhibits, and performances, capability building, and research
on local art practices.
The LGU arts and culture office/center design must reflect the local culture
and way of life of the community to bring out a sense of pride and nationhood of
every community member.
The local cultural programs must be based on the output of Needs
Assessment of the local stakeholders, as well as in line with the policies of the
NCCA.
Responsibilities of the Proponent:
Specifically, the proponent in close coordination with NCCA shall:
1. Pass an appropriate ordinance pertaining to the establishment of the arts
and culture center
2. Initiate consultative meetings with stakeholders;
3. Facilitate the conduct of Needs Assessment and profiling of target
sectors;
4. Draft local culture and arts programs and policies, and Organize
arts and culture activities as based on the results of the Needs
Assessment;
5. Conduct periodic M&E and submit documentation of Monitoring,
Evaluation and Learning Activities (MEALS)

33

Expected Output
Deliverables
1. Local legislation on LGU Arts and 1.1 Passed/Approved local legislation
Culture Office and Center
creating the LGU arts and culture
office and center
2. Arts and Culture Office and Center 2.1 Assigned local art and culture
officer, identified center to shelter arts
and
culture
activities;
renovated/refurbished the center for
use of artists and art groups; procured
equipment for the center such as
basic sound and lighting
3. Personnel
3.1 Trained assigned local art and
culture officer and staff to manage the
office and the centers programs and
activities

34

CATEGORY B: VISAYAS
I.

PROJECT BRIEF V-CB-1

Project Title: Taal Tunugan Music Research

Project Cost: PhP500,000.00 per project / per slot (2 slots)
Project Objectives:
The project aims to document the traditional and indigenous music as well as
relevant practices which are from the Visayas region.
Project Description:
The Taal Tunugan Research project was conceived as a process
documentation of traditional and indigenous music from different parts of the
archipelago. It is hoped that these materials will be used for performances and
further scholarly analysis. The research phase began with Luzon and now, the focus
will be on the Visayas region.
Criteria for selection:
1. Clear presentation of an indigenous or vernacular music tradition to be
documented highlighting its significance to the community life;
methods/strategies, and activities/schedule;
2. The research team must have a proven track record in conducting
research or studies on Philippine culture;
3. Must have adequate technical facilities/equipment to conduct process
documentation
Requirements for submission:
1. Profile of the Research Team
2. List of Technical Equipment to be used during the process documentation
3. Rationale of the indigenous or vernacular music practice/tradition to be
documented highlighting its significance to the community
4. Resolution from the community expressing consent to the project
5. Eligibility requirements as indicated by NCCA
6. Complete project proposal with corresponding proposed budget

35

II.

PROJECT BRIEF V-CB-2

Project Title: Annotated Bibliography on IP-Focused Research in the

Visayas
Project Cost: PhP200,000.00 per project / per slot (4 slots)
Project Objectives:
This project aims to come up with an annotated bibliography that focuses on
ethnographic studies, folklore, community traditions and IKSP.
Project Description:
Some research institutions and individual researchers were able to gain
access to IP communities and ethno-linguistic groups to gather data and information
on their social structures, folkways, beliefs, natural and cultural resources and other
features. However, results of these researches were merely kept on file or in libraries
and were not endorsed to the LGU concerned or to the IP communities themselves.
This project ensures that the ultimate beneficiaries of all research efforts,
affecting cultural communities are the people and cultural communities that are the
subject of research, and that their cultures are nurtured rather than violated,
damaged, or exploited;
Criteria for selection:
1. Clear presentation of project concept and activities
2. Professional background and capability of the proponent based on past
research and technical writing experience.
3. Must provide a mechanism for policy recommendations to stakeholders
Requirements for submission:
1. Research design and methodology
2. Organization/Individual Profile
3. Eligibility requirements as required by NCCA
4. Complete project proposal with corresponding proposed budget

36

III.

PROJECT BRIEF V-CB-3

Project Title: Research on Visayan Culture and Arts

Project Cost: PhP200,000.00 per project / per slot (5 slots)
Project Objectives:
The project aims to increase the number of researches and cultural studies in
the Visayas.
Project Description:
The project encourages the production of new researches or cultural studies
that embark on trans-disciplinary, inter-disciplinary or multi-disciplinary
characteristics or approaches (e.g. translations of Visayan literary works, cultural
inventories and/or cultural researchers, among others).
Such researches or studies must also address any of the following crosscutting themes: Gender-and-Development, Promotion of Green Culture and
Environment Conservation, addressing the concerns for climate-change adaptation
and strengthening resilient communities, creative or cultural industries, communitybased culture and heritage tourism, and adherence to cultural pluralism.
Moreover, the project encourages the building of partnership with the existing
local culture and arts group that are sector-focused (e.g. youth, women, cultural
group, local artists, etc.) in the conduct of cultural studies, cultural resource
inventories, and translations. Likewise, the project design encourages as many
collaborating implementers.
Criteria for selection:
1. Clear presentation of research concept, design and methodology
2. Engagement of the LGU and other possible collaborating partners
Requirements for submission:
1.
2.
3.
4.

Organization/researcher profile
Research Concept, Design, and Methodology
Eligibility requirements as indicated by NCCA
Complete project proposal with corresponding proposed budget

37

IV.

PROJECT BRIEF V-CB-4

Project Title: Digitization of Records and Archival Materials

Project Cost: PhP500,000.00 per project / per slot (2 slots)
Project Objectives:
The project aims to preserve and make accessible records and archival
materials which are significant to the region.
Project Description:
The project shall provide financial assistance to institutions to digitize
records and archival materials such as those of local government units, works of
National Artists, Spanish records, local history records, architectural plans and
records of significant historical and cultural monuments and sites towards the
mitigation of disaster risks against such materials.
Criteria for selection:
1. Records and/or archival materials must be arranged/organized;
2. Nature of materials to be digitized must follow the project proposal;
3. Evidence of utilization.
Requirements for submission:
1.
2.
3.
4.

List of materials to be digitized and a statement of its significance

Organization profile
Eligibility requirements as indicated by NCCA
Complete project proposal with corresponding proposed budget

38

V.

PROJECT BRIEF V-CB-5

Project Title: Visayan Culture and Arts Workshops

Project Cost: PhP200,000.00 per project / per slot (5 slots)

Project Objectives:
The project aims to assist the culture and arts sector and local communities in
the Visayas in the enhancement of their knowledge and upgrading of their skills in
the various culture and arts disciplines.
Project Description:
The project shall provide financial assistance to institutions, organizations,
groups, and communities in the conduct of culture and arts seminars and workshops
(eg. local history writing, film production, dance, music, literature, among others).
Criteria for selection:
1. Clear presentation of project concept;
2. Clear strategies and project activities;
3. Engagement of the LGU, the host community/locality, and other
stakeholders;
4. Appropriateness of the target training participants to the identified topics
5. Must cater to at least 100 training participants; and
6. Sustainability mechanism of the initiative.
Requirements for submission:
1.
2.
3.
4.
5.
6.

List/Profile of target participants

Training Design
Profile of trainers/facilitators/resource persons
Organization profile
Eligibility requirements as indicated by NCCA
Complete project proposal with corresponding proposed budget

39

VI.

PROJECT BRIEF V-CB-6

Project Title: Dungog: IP Youth Leadership Program

Project Cost: PhP1,000,000.00
Project Objectives:
The project aims to provide training on leadership and governance for young
IP leaders from the Visayan region.
Project Description:
The project shall provide financial assistance for the conduct of a leadership
training program for at least one hundred (150) IP youth ages 15-25 to enhance
skills in cultural conservation, management and governance.
Criteria for selection:
1.
2.
3.
4.
5.
6.
7.

Clear presentation of project concept, workshop design and modules.

Clear strategies and activities.
Engagement of the LGU, host community/locality, and other stakeholders.
Clear selection criteria of participants.
Provision of protocols in securing parental consent for target participants.
Performances/showcase must generate or cater to at least 3,000 audience
Provisions of follow-through or monitoring system on the progress of the
participants after the training.

Requirements for submission:

1. Organization profile
2. Eligibility requirements as indicated by NCCA
3. Detailed activity plan with festival components and identified partners
Training Design
4. Complete project proposal with corresponding proposed budget

40

VII.

PROJECT BRIEF V-CB-7

Project Title: Production of New Creative Works

Project Cost: PhP 200,000.00 per project / per slot (10 slots)
Project Objectives:
The project aims to contribute to the continuing development of creative
endeavors of Visayan artists.
Project Description:
This category shall provide financial assistance to produce new creative
works in various artistic expressions such as but not limited to music, dance, cinema,
literary arts, theatre, visual arts, highlighting the Visayan life and culture.

Criteria for selection:

1. A Visayan cultural icon, practice or tradition must be present in the new work
and must be clearly articulated/presented in the project concept;
2. Clear strategies for audience development;
3. Project shall utilize local talent
4. May address local issues and concerns
Requirements for submission:
1. Organization/individual profile and record of accomplishments
2. Eligibility requirements as indicated by NCCA
3. Complete project proposal with corresponding proposed budget;
production/performance proposals must include the Profile of the Creative
and Production Team, Synopsis and/or Annotation of the Repertoire, and
Target Audience

41

VIII.

PROJECT BRIEF V-CB-8

Project Title: Travelling/Mobile Exhibit on Climate Change

Project Cost: PhP450,000.00
Project Objectives:
The project aims to increase awareness among communities in the Visayas
on the effects of climate change on cultural heritage.
Project Description:
The project shall provide financial assistance for an exhibition on the effects of
climate change on cultural heritage that shall move to at least three sites within the
Visayas.
Criteria for selection:
1.
2.
3.
4.

Clear presentation of the project concept;

Clear strategies and project activities;
The exhibition must visit at least 3 sites, preferably heritage sites, within
the Visayas region
It must cater to a minimum of 4,500 audience with particular attention to
the youth

Requirements for submission:

1.
2.
3.

Organization profile
Eligibility requirements as indicated by NCCA
Complete project proposal with corresponding proposed budget

42

IX.

PROJECT BRIEF V-CB-9

Project Title: Visayas Regional Art Exchange

Project Cost: PhP250,000.00

Project Objectives:
The project aims to provide an avenue for the exchange of visual artists who
are expected to promote the indigenous peoples and cultural icons of the Visayas.
Project Description:
The project shall provide financial assistance for the exchange of visual
artists from the art galleries, studios, and art spaces of the Visayas.
Criteria for selection:
1.
2.
3.

Clear presentation of the project concept;

Clear strategies and project activities;
The participating artists must produce works promoting the indigenous
peoples and cultural icons of the Visayas.

Requirements for submission:

1.
2.
3.
4.

Profile of art gallery/studio/art space

List of artists and their body of works
Eligibility requirements as indicated by NCCA
Complete project proposal with corresponding proposed budget

43

X.

PROJECT BRIEF V-CB-10

Project Title:

Udyak: Community-based Cultural Tourism

Project Cost:

PhP350,000.00 per project / per slot (2 slots)

Project Objectives:
The project aims to increase awareness and appreciation of cultural diversity
and the uniqueness of indigenous peoples by the mainstream communities of the
Visayas.
Project Description:
The project shall provide financial assistance for the conduct of a cultural
activity/community festival that will highlight the facets of Visayan culture fostering
cultural awareness and sensitivity.
Criteria for selection:
1.
2.
3.
4.

Clear presentation of project concepts, strategies and activities.

Project shall involve IP and ethno-linguistic communities particularly on
cultural and historical resources
Involvement of all sectors within the cultural communities
Potential for replication as part of the cultural tourism program

Requirements for submission:

1.
2.
3.

Organization Profile
Eligibility requirements as indicated by NCCA
Complete project proposal with corresponding proposed budget

44

XI.

PROJECT BRIEF V-CB-11

Project Title: Enhancement of Visayan Heritage Centers

Project Cost: PhP200,000.00 per project / per slot (5 slots)
Project Objectives:
The project aims to enhance existing heritage centers (archives, library,
museum, or art gallery) in the Visayas which will promote the heritage of their
respective locality.
Project Description:
The project shall provide financial assistance to institutions from the Visayas
for the enhancement of their existing heritage centers.
Criteria for selection:
1.
2.
3.
4.
5.

Must have an existing heritage center/institution;

Clear presentation of the project concept;
Clear strategies and project activities;
Engagement of the LGU, the host community/locality, and other
stakeholders;
Must consider the participation of women, children (out of school), IP,
LGBT, informal settlers, farmers and fisherfolks and other vulnerable
sectors in the locality.

Requirements for submission:

1.
2.
3.

Organization Profile
Eligibility requirements as indicated by NCCA
Complete project proposal with corresponding proposed budget

45

XII.

PROJECT BRIEF V-CB-12

Project Title: Publication

Project Cost: PhP200,000.00 per project / per slot (3 slots)
Project Objectives:
The project aims to encourage researchers and writers to publish their
research outputs and manuscripts on culture and arts in the Visayas.
Project Description:
There had been significant culture and arts studies conducted but
opportunities for publication are lacking. This publication project intends to fill in this
need by providing financial assistance for printing.
Criteria for selection:
1.
2.
3.

Manuscript should not have been published elsewhere.

Analyses are described in sufficient detail.
Conclusions are presented in an appropriate fashion.

Requirements for submission:

1.
2.
3.

Copy of manuscript for publication

Three (3) quotations from printing companies
Complete project proposal with corresponding proposed budget

46

XIII.

PROJECT BRIEF V-CB-13

Project Title: Visayas Culture and Arts Festivals

Project Cost: PhP200,000.00 per project / per slot (4 slots)
Project Objectives:
The project aims to celebrate the richness of Visayan creative expressions
highlighting the intangible artistic forms and practices that are distinct and unique to
the Visayan people.
Project Description:
This project shall provide financial assistance to Visayas-based arts
organizations and institutions to mount a festival of the arts highlighting the works of
Visayan artists or any artistic expression and cultural practices that are distinct and
unique to the Visayas. The project may consider the fusion with contemporary
forms, without losing the contextual merit of a cultural practice or tradition. The
festival may be held in conjunction with international (eg. International Dance Day,
World Theater Day, etc.) or national celebrations (eg. National Literature Month,
National Dance Week, etc.).
Criteria for selection:
1.
2.
3.
4.

A Visayan cultural icon, practice or tradition or works of Visayan artists

must be present and clearly articulated/presented in the project concept;
Clear strategies for audience development;
Must utilize local talent
May address local issues and concerns

Requirements for submission:

1.
2.
3.

Profile of Organization and festival steering team

Eligibility requirements for Organizations/Institutions as indicated by
NCCA
Complete project proposal with corresponding proposed budget

47