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Internet strategy1
Visit Michael Porters Institute for Strategy and Competitiveness. There
are numerous articles, videos, book excerpts, etc. to dig into.
a. Discuss Strategy and the Internet by Michael Porter.
b. What can be extrapolated to today's competitive environment?
c. What has become obsolete about the Internet and strategy?
1
2
2.
While many have argued for the new opportunities IT creates, the
skeptics argue against it. Discuss the key arguments why skeptics say
IT doesnt matter.2
3.
4.
From the portfolio of IT roles, identify and briefly explain the NONCOMMODITY roles, which could lead to competitive advantages and
provide significant benefits to firms.
Michael, Porter. "Strategy and the Internet." Harvard Business Review 79.3 (2001): 63-78.
Carr, Nicholas G., IT Doesn't Matter, Harvard Business Review, May2003, Vol. 81 Issue 5,
p41-49